ISSUE 72 2017 OCTOBER
PLUS
T OP S RISING TtO oTHrE m ajor oti
ELEva ancEd v d a w E bringS n o thE rEgion modELS t
EYE S L L U B E H T S T I H CAT D8R agE and
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E O H K C BA E R U T U F E H T TO
focUS E n i h c a m
ts i s e v r e s re ts P n e e t i m r e u v o o Pr fav m i l a t i n n a n t e s r Pe con h t i w e c relevan
CONTENTS OCTOBER 2017 6_News The latest news from across the region and further afield.
14_The fuTuRe of ReTail space Atkins Middle East’s David Tripney dwells on how the design and construction of retail venues in the region need to evolve.
16_hammeRiNg home oN DebuT UK global auction heavyweight Euro Auctions attracts strong turnout and support for its first regional sale from its new premises in Dubai.
38
18_maTeRial woRlD
12 Sp oT TecDe reDeoosan IN aG rmy of
The ninth edition of Materials Handling Middle East sees global and regional supply chain and logistics bigwigs congregate in Dubai.
22_RisiNg To The Top Elevator heavyweight Otis brings it latest connected Gen2 Life and Skyrise elevators to the Middle East’s construction market.
26_a case foR hospiTaliTy Anirban Bagchi visits Case’s customer care facility in Monthyon near
12
An il builds an o excavators rough the pipeline th country
Paris, where the manufacturer immerses its customers in the brand.
r e w o p raw 32 _ N e w R The latest
e l e a se s
releases
achinery.
struction m
orld of con from the w
eN 36_Top T llow to Steps to fo
22
tions.
er opera ckhoe load a b in ty fe ensure sa
Re The fuTu achine more relevant. o T e o h lar m 38_ back e the popu cturers mak fa ader manu Backhoe lo
44_c
i Ts T he aT D8R h
age, larger Desert Pack
48_wiRT
bullseye
matics for
le wer and te e, more po
Cat dozer.
blad
foRmul a g N i R e e N d bitumen. g of foame geN’s pio
clin h cold recy st roads wit o -c w lo , le rab Greener, du
44
26
2
EDITORIAL OC TOBER 2017
PUBLISHING DIRECTOR RAZ ISLAM raz.islam@cpimediagroup.com +971 4 375 5471 EDITORIAL DIRECTOR VIJAYA CHERIAN vijaya.cherian@cpimediagroup.com +971 4 375 5713
EDITORIAL EDITOR ANIRBAN BAGCHI anirban.bagchi@cpimediagroup.com +971 4 375 5715 SUB EDITOR AELRED DOYLE aelred.doyle@cpimediagroup.com
Simple yet future-proof Sometimes, it doesn’t take cutting edge technology or futuristic ideas to be ready for the time ahead. Take the case of the humble backhoe loader. Neither is it among the more glamorous – read prominent and attentiongrabbing – pieces of construction machinery, nor is it usually loaded with high-tech digital aids and telematics like graders and dozers. Yet, it is ubiquitious, useful and here to stay. Especially in a geography such as the Middle East and its surrounding areas. Like other socalled developing markets, which prefer the backhoe, the Middle East, too, is a fan of the machine. Just ask the people at Case, Bobcat, SDLG, JCB, et al. For most of these brands, the backhoe is either the largest selling equipment category or the most profitable. Usually both. Being a region with a huge number of expatriates also has its impact on the machines that the Middle East’s construction sector likes. These are habits that the expatriate operators, workers and even engineers and contractors bring in from their home territories. As an example, take the case of neighbouring India, from where a lot of the machine operators are drawn in this region. Now India is a firm backhoe country. And the construction professionals and operators from there are experts at drawing out new uses and utilities from the machine. Ergo, their preference for using their machine of choice here, just as they used it at home, is no surprise. It is a matter of comfort, after all. And an operator comfortable with his machine is a more productive worker.
Indeed, these are just some of the benefits because of which the backhoe is here to stay in the Middle East. As the region gears up for a future full of more mega construction projects, such as the Expo 2020 site in Dubai, it is a given that the backhoe will get a lift. Speaking of lifts, Otis, the legendary elevator brand, tells us in this issue about its new models and technologies – and how it has brought connectivity and smart tech to the high-rise elevator. Also in this issue, we bring you Case’s customer centre in Monthyon, Paris, where the manufacturer provides an immersive brand experience to its prospective and extant customers. And we also bring you the low down on Caterpillar’s D8R dozer – a legacy machine from the world’s top manufacturer. With the long desert summer finally over, the machinery sector is poised to shift into overdrive. Stay tuned as CMME brings you more exciting news and features in the months ahead.
ADVERTISING SALES MANAGER CHERYLANN D’ABREO cherylann.dabreo@cpimediagroup.com +971 4 375 5482
DESIGN ART DIRECTOR SIMON COBON simon.cobon@cpimediagroup.com
MARKETING MARKETING MANAGER SHEENA SAPSFORD sheena.sapsford@cpimediagroup.com +971 4 375 5498
CIRCULATION & PRODUCTION DISTRIBUTION MANAGER SUNIL KUMAR sunil.kumar@cpimediagroup.com +971 4 375 5476 PRODUCTION MANAGER VIPIN V. VIJAY vipin.vijay@cpimediagroup.com +971 4 375 5713
WEb DEVELOPMENT MOHAMMAD AwAIS SADIQ SIDDIQUI
FOUNDER DOMINIC DE SOUSA (1959-2015) PRINTED by PRINtwELL PRINtING PRESS LLC
PUbLIShED by
Anirban Bagchi Editor, CMME
Licensed by tECOM to registered company, CPI trade Publishing FZ LLC whose registered office is 207 – 209, Building 3, Dubai Studio City, Dubai, UAE. www.cpitrademedia.com © Copyright 2017 CPI. All rights reserved. while the publishers have made every effort to ensure the accuracy of all information in this magazine, they will not be held responsible for any errors therein.
Keep Your Business Running On Time, Every Time. Envision a truck that could do more with ever y minute, hour and day. A truck so reliable, you’ll spend more time on the road thanks to longer ser vicing inter vals. A truck with a cab designed to of fer more comfor t and driveabilit y, as well as on-board fuel coaching systems. A truck with the power to move fur ther, and the ef ficienc y to keep your business running like clockwork. With the all new Croner, we’ve turned that vision into a cut ting- edge realit y.
4
ONLINE OC TOBER 2017
MOST POPULAR
READERS’ COMMENTS
FEATURED
CONSTRUCTION
TIME FOR A REACTION
Kleindienst ‘to unveil Dubai megaproject worth $680m’
CONSTRUCTION
Six Construct wins contract for Masdar City project
In pictures: First floating homes on way to Dubai’s Marasi Business Bay
INTERVIEWS
Arcon: Building concrete relationships in the UAE
CONSTRUCTION
Majid Al Futtaim in talks over ‘flagship’ Dubai project
MACHINERY
Doosan to merge divisions for EMEA expansion
Video: JLL explores ‘what makes Dubai so ambitious’
I’m glad that this is finally being addressed (“Move to replace Dubai building facades after series of fires”, September 24). After the Torch tower catching fire twice, one begins to think why they didn’t react the first time round? Fire-proof cladding is a good start, albeit a late one. Developers need to stop being cheap, and start valuing the lives of the people that live in these majestic buildings that make up the stunning skyline of Dubai. If something as small as a cigarette butt can set off a fire large enough to engulf a skyscraper, someone cheaped out somewhere. Perhaps future property buyers should try lighting a match when they’re called for snagging. Otherwise, quite literally, they’re letting their money go up in flames. Fun times for the insurers, who will now try and make the most of this opportunity to sell home insurance to property buyers. I’d like to know what further steps will be taken by the government to curb these issues. Name supplied, via email
More service network. More dedicated technicians. Trust SDLG. The SDLG operational service network covers more area than any other value brand manufacturer. Which means that, with our teams of highly trained technicians, you can rely on SDLG to keep your machines working and earning. When it’s time to think about buying a new machine, remember this name: SDLG. Go online to find your local SDLG dealer: www.sdlgme.com
S W NE 6
Back to school
Al NAboodAh Arm delivers 750 New school buses iN uAe
jects, o r p w e ffices, N o w e N , s hiNe ArouNd k o New mAc o l e ives – w t A moNth i t s i i N h i t w e Ne w hAt’s N w t A N o i the reg H1 SALES RISE
A total of 750 new Ashok Leyland
AT HAULOTTE
and Sunwin school buses joined
French powered
the fleets ferrying UAE children to
access specialist,
and from their schools last month
Haulotte Group,
after Swaidan Trading partnered
has announced a
with operators such as Emirates
10% rise in its half-
Transport, Dubai Taxi Corporation,
yearly revenues for
School Transport Services and private
2017 despite a 35%
schools to supply the new vehicles.
fall in net income year-on-year. The company’s
Forty years ago, Caterpillar rolled off its production lines 10 pilot models of the world’s largest, most powerful dozer, destined to leave a lasting legacy on the industry. The Cat D10 dozer had a different design, high weight and horsepower, and resilient undercarriage, which answered the growing calls from large mining and big heavy construction operations for a more powerful dozer. Last month Caterpillar celebrated the 40th anniversary of that seminal moment, which saw a coming together of new, old and retired Caterpillar employees associated with the D10. “We bucked conventional wisdom with the D10 and tinkered with a centerpiece that was a part of the Caterpillar product line since the company was formed in 1925,” said George Alexander, a retired Caterpillar engineer who served on
the D10 research team and one of four individuals named on the patent for Caterpillar’s elevated sprocket design. The patented design separated the drive sprockets from the track roller frame and elevated them above the tracks, so more track remained on the ground for improved traction. The elevated sprocket design was also better able to absorb ground shocks for longer life and greater operator comfort. This enabled the D10 to perform in more extreme environments, such as heavy rock applications, which other dozers of its day could not do. The first D10 was a machine with no rival for weight, power or productivity. Offering 50% higher productivity than Cat’s largest dozer of that era, the D9, the D10 weighed over 86t and measured 4.6m tall, 3.7m wide and slightly more than 9.4m long. Power was supplied by a 700hp D348, V12 diesel engine.
said all the new buses have been
total revenues
tailored to the highest international
were $317.7
safety standards for school transport
million, an overall
services mandated by Dubai’s Roads and
increase over the
Transport Authority, Emirates Authority
same period last
for Standardisation and Metrology
year. This figure
and the Department of Transport.
includes an 11%
Cat D10 dozer turns 40
Swaidan, part the UAE-based Al Naboodah Group Enterprises (ANGE),
Many of the 750 buses are from
rise in equipment
Indian manufacturer Ashok Leyland,
sales to $270.7m,
the world’s fifth largest bus maker
and a 17% surge in
which also boasts production
rental to $17.8m.
facilities in the UAE. The company
Haulotte also
recently launched its first rollover-
saw services
compliant Oyster 33-seater school
improve by a
bus, meeting safety requirements
small 2% margin
set by authorities in the country.
to reach $29m. Operating
The buses have seating options to accommodate 25 to 83 students, and
profit without
feature Euro 3-compliant turbocharged
accounting for
engines. Features include auto fire
currency rates rose
suppression systems, fire-retardant
53% for the first
seats with height adjusting retractable,
half of the year,
integrated seat belts, high-power
reaching $20.89m.
air conditioning, fully pneumatic
Haulotte’s net debt
brakes with ABS, built-in CCTV
also fell by $17.7m
systems, passenger door sensors
and it raised its
to prevent accidental closure, LED
2017 revenue
destination boards, roof hatches
guidance from 5%
and emergency exits on all sides.
to around 10%.
“Over the past 30 years, Al Naboodah Group Enterprises has been a trusted partner, providing government bodies with school buses that meet the highest safety and operational standards for UAE students,” said Buti Al Naboodah, deputy CEO, ANGE.
POWER OUTSIDE, COMFORT INSIDE
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8
NEWs RoUND-UP OC TOBER 2017
FUtURE REaDy
deutz eNgiNe first to get stAge v certificAte
Bobcat launches new compact tracked loader
PERkINS’ TELEMATIC OIL FILLER CAP British engine maker Perkins used its 85th anniversary gala dinner to reveal a world first - an oil filler cap that
German engine specialist Deutz
tells users when to
has become the first manufacturer
change the oil.
in the world to claim the EU
The smart oil filler cap works with Perkins’
NEw CASE VP FOR EMEA REGION Jose Cuadrado will be Case CE’s new vice president in the Europe, Middle East and Africa (EMEA) region. With more than 15 years of experience, he was VP of Bobcat BU EMEA, for sales, engineering and supply chain operations.
loaders. The torsion suspension undercarriage features torsion axles that dampen vibration, combining the comfort of roller suspension and the stability of a solid mount undercarriage with other new features to provide a tracked loader with higher performance The new T870 torsion suspension machine offers 10% more lift capacity than the previous roller
suspension model. The model is available with a wide range of standard and optional features and in a range of configurations to match emissions and specification requirements for the Middle East and Africa markets. The new T870 provides a more comfortable and relaxed environment in the cab, Bobcat said, achieving greater comfort without sacrificing performance.
Cat s introduCeive r eleCtriC doader l wheeled eel loader
h tric drive w ’s new elec ivity in load ct Caterpillar u d ro p re o m % to 10 er overall delivers up d 25% great an s n io at applic ed on. Cat and-carry odel it is bas m K 8 98 e an th loader with efficiency th rst wheeled fi s it is E X 988K . It features said the new drive system ic tr ec el ciency d Cat’s C18 a high-effi chnology an te ) R (S ce luctan power to switched re ich provides h w e, in g l en rn powers ACERT diese which in tu r, o at er en g hine, an electric rive the mac motor to d ic tr ec el e ce fa th efficiency in increasing to p u y b s loading job 49%.
certificate for mobile machinery. The German Federal Motor Transport
free smart phone
Authority formally certified the
app, My Engine,
Deutz TTCD 6.1 engine last month
to track machine
for Stage V, the new rules for which
uptime, give
will come into force from 2019.
notifications
Bobcat has launched a new version of the company’s top-of-therange T870 compact tracked loader featuring a new torsion suspension undercarriage, replacing the previous T870 model with a roller suspension system. The compact equipment major said the new model introduces a completely new undercarriage design to its compact tracked
Stage V emissions regulations
In 2015, Deutz said the current
of service
engine generation would meet
requirements
the expected Stage V standard. It
and offer real-
introduced the “Stage V ready” seal,
time location
and the entire range of Deutz TCD
information. It
engines fitted with diesel particulate
operates only
filters now carries this seal. Deutz said
with Perkins’
that “Stage V ready” had now become
mechanical and
“Stage V certified”. Initial certification
electronic engines.
of the TTCD 6.1 is to be followed next month by certification of the TCD 3.6, 4.1, 6.1, 7.8 and TTCD 7.8 models. Deutz said that by obtaining the first EU Stage V certificate, it was also delivering on its environmental promise of being an eco-friendly manufacturer.
9
Mammoet wins Sohar petrochem project
A major petrochemical project underway at the Omani port and industrial city of Sohar, north-west of the capital Muscat, will see heavy lifting services provided by Mammoet. The international heavy lift and transport specialist, headquartered in The Netherlands, said it
had won the contract to provide the heavy lifting and transport services from the operator of the largest petrochemical project underway in the Sultanate. The project will see Mammoet transport and erect around 75 units, including a 100m-long fractionator vessel and four
bullets that will weigh more than 1,000t. The units will be transported using selfpropelled platform trailers. The larger components will require street lights and road signs to be temporarily removed, and need specialist handling to ensure they are transported efficiently and safely, said Mammoet.
DOOSAN BOBCAT REsEaRch FoREcast
IN IRMA RELIEF
globAl coNstructioN equipmeNt mArkets to bouNce bAck this yeAr
EFFORTS Doosan Bobcat
Once the components are on site, Mammoet will lift and position the various units into place, which will require it to be working on the project for 10 months. The Sohar project follows successful heavy lift and move jobs for Mammoet in other Middle Eastern countries such as Saudi Arabia, Egypt and the UAE in sectors as diverse as petrochemicals, residential and leisure projects. Burhan Kuris, senior commercial manager, Mammoet Middle East, said: “Mammoet is proud to be part of this project and excited to have the opportunity to contribute to Oman’s growing petrochemical industry.”
kRAMER, JOHN DEERE IN MARkETING TIE-UP An alliance between KramerWerke and John Deere, under which Kramerbranded telescopic handlers and compact wheel loaders, known as the “green line”, are to be distributed by John Deere, along with John Deere taking up an equity stake in Kramer, has been approved by European ant0itrust authorities.
New Ford van for luxury and tour fleets
is donating over Global sales of construction
doubled in the first half of
$325,000 worth of
equipment are expected to
2017 compared to the same
Bobcat equipment
rise by more than 16% this
period last year, the Indian
and Doosan
year, exceeding 810,000
market is expected to remain
Portable Power
units worldwide for a total
strong with more than 10%
light towers and
value of more than $80bn,
growth this year following
generators to assist
according to projections by
the 36% surge it saw last year.
with Hurricane
Off-Highway Research.
In terms of volume, India is
Irma and Harvey
projected to best its record
relief efforts. The
comes after around two
high of 54,065 machine
company is also
years of a depressed global
sold in 2011, making this
providing financial
construction machinery
year the best so far in the
assistance to its
sector and is being led by
number of machines sold.
affected dealership
The increase in demand
continued growth in the
In Europe, equipment sales
employees, and
Indian market along with
are expected to grow 2%
its North America
a return to growth for the
this year to almost 145,000
employees will
Chinese market this year
units - a moderate rise
direct annual
after a period of flatness,
following an 11% surge in
charitable drives
said a report from the
2016 driven by demand from
toward assisting
specialist consultancy. Most
the German residential sector.
those affected.
major regional equipment
From a long-term
markets are also expected
perspective, global equipment
to see growth this year,
sales were projected to
the report added.
rise to 900,000 units by
while excavator sales
2021, valued at around
in China have more than
$90bn in today’s terms.
Ford has introduced its new Tourneo Custom van, which targets business fleets with features such as increased comfort levels, more leg room and enhanced airconditioning, along with an array of safety offerings. According to Ford, the Tourneo Custom provides users a more stylish and car-like people mover experience, with seating for nine and a choice of short or long wheelbase options, and delivers space and functionality
with low cost of ownership and high fuel economy. Available in nine seat configurations, the Tourneo Custom offers a choice of a 2,933mm short wheelbase version (4.9m overall length), and a 3,300mm long wheelbase (5.3m overall length), both with space for people and luggage. The van has separate air conditioning for the rear compartment with 20 vents to maximise airflow throughout the vehicle.
10
NEWs RoUND-UP OC TOBER 2017
IRIsh PRojEct
New rAimoNdi tower crANe erected iN dubliN
Titan special vehicles partners EMC in UAE
German heavy-duty and special purpose vehicle manufacturer Titan Spezialfahrzeugbau GmbH has firmed up its presence in the UAE market with an exclusive contract with Emirates Motor Company (EMC), which will represent them in the country. Abu Dhabi-based EMC, the authorised Mercedes-Benz distributor in the emirate, said it will now be providing heavy-duty trucks, parts, and services to Titan vehicles after a partnership agreement was signed between the two entities late last month. The German firm is one of the leading manufacturers
SAL RETURNS TO GERMAN FLAG SAL Heavy Lift GmbH has returned to the German flag. The company which specialises in sea transport of heavy lift and project cargo with its home port in Hamburg, said six of its vessels will shortly be flying the German flag, starting with MV Svenia and followed by MV Trina, MV AnneSofie, MV Regine, MV Maria and MV Wiebke.
of heavy-duty and special purpose vehicles in the world and supplied hundreds of vehicles for operations on oil fields and mines throughout the MENA region. Paul Semm, sales manager, Titan, said: “Being so heavily involved in the Middle Eastern market and the UAE in particular is a fantastic achievement for Titan. In order to grow our involvement further, it is important we partner with strong local firms who can offer the quality of products and services our customers expect; therefore, we are delighted to have started with EMC Daimler Commercial Vehicles.”
A new Raimondi
fleet of Raimondi
MRT223 topless tower
cranes,” said John
crane was erected in
kenny, service manager,
Dublin, Ireland, during
Irish Cranes. “The
a one-day period by
Raimondi MRT223,
Irish Cranes & Lifting
with a Height Under
(Irish Cranes) with
Hook of 32m on
DOOSAN MERGES
four of the company’s
foundation anchors, a
DIVISIONS IN EMEA
expert technicians
jib length of 60m and
Doosan Bobcat
onsite for the duration
a 12t maximum lifting
will transfer its
of the install. Situated
capacity, will be onsite
heavy industries
in Dublin, fronting onto
for around 60 weeks.”
subsidiary,
Charlemont Street
Doosan Heavy, to
on the Grand Canal,
MRT223 was chosen
its construction
the MRT223 will be
for its reliability, fast
equipment and
supporting the build of
erection time, and its
infrastructure
the new Clayton Hotel
durable wind-resistance
support arm,
Charlemont.
properties. It is fitted
Doosan Infracore,
“Irish Cranes
kenny added that the
with a Raimondi Deluxe
to consolidate its
was chosen for
R16 air conditioned
market presence
this prestigious
cabin, ensuring comfort
in the Europe,
development due to
for crane operators.
Middle East and
our second-to-none
Raimondi is owned
Africa region.
service, and the high
by Dubai-based kBw
The South Korean
quality of our for-hire
Investments.
giant’s move, to take effect on January 1 next year, follows Doosan Bobcat EMEA integrating compact and heavy equipment operations under a single umbrella.
Custom Potain su ised steel yar PPorts d logistiC Two specia s lly adap
ted Potain an MD 110 tower cran 0 and an M es, D 1600, ar to load stee e being use l slabs from d 15 t to 50t on at a steel ya to trucks rd in Valle se di Oppea collaborati no, Italy. In on with Ber gamo-bas distributo ed Potain r Techind, crane Manitowo cranes to p c supplied lant and st the ee l ya company, rd managem Ecoenergy. en t The huge been assem cranes hav bled at rela e tively low of 11m and heights both have been confi with 31m o gured f jib and ar e mounted on a fixed -angle bas e.
11
Abu Dhabi Ports officially commences operations at Fujairah Terminals Abu Dhabi ports has officially commenced operations at Fujairah Terminals on the east coast of the UAE. The port operator based in the UAE capital made the announcement at an official event held at Novotel Fujairah, attended by Sheikh Saleh bin Mohammed Al Sharqi, chairman of the Board of Port of Fujairah, Captain Mohamed Juma Al Shamisi, CEO of Abu Dhabi Ports, and a delegation of senior managers, key stakeholders and customers of the port. Earlier this year, Abu Dhabi Ports signed a 35-year concession agreement with the Port of Fujairah, under which “Fujairah Terminals”,
a new operational arm wholly owned by Abu Dhabi Ports, was established with over $272.25bn earmarked for investment in equipment as well as infra and super structure. “As we mark the official commencement of
commercial operations, we express our pride, clear commitment and intention to bring the full breadth of our experience to the table,” said Captain Al Shamisi. “Whether it is container, RORO, bulk, cargo or cruise, supporting expansion into
the Indian sub-continent and East African markets is set to accelerate the economic and social development of the emirate, eventually becoming a strategic and vital artery for international trade.” Abu Dhabi Ports will be investing in the infrastructure of Fujairah Ports, with developments to include deepening of berths to -16.5m for bigger vessels, building an approximate 300,000sqm yard of storage space, as well as an additional 1km quay to accommodate the expected growth in the number of ships arriving to the port, increasing shipping operations in the process.
DUBAI SOLAR PARk AwARDS TENDERS Shanghai Electric and Acwa Power of Saudi Arabia have been awarded a $3.8bn contract to build the fourth phase of the Mohammed bin Rashid Al Maktoum (MBR) Solar Park in Dubai. The park, set to be the largest concentrated solar power plant in the world, is expected to generate 1GW of power by 2020, and up to 5GW by 2030.
12
KIT SPOTTING OC APRIL TOBER 20162017
Doosan excavaTor army builDs pipeline in Greece
T
he Trans Adriatic Pipeline (TAP), currently under construction in southern Europe, is the European leg of the Southern Gas Corridor, which aims to connect the continent’s markets to new gas sources in the Caspian Sea basin. The TAP involves investments of $5.3bn and employs over 5,500 people. The pipeline will run from the GreeceTurkey border to Lecce in Italy and cross Greece and Albania, transporting natural gas from Azerbaijan’s Caspian Sea area to European markets. The EPC (engineering, procurement & construction) contract for a 360km section of the pipeline through Greece was awarded in March 2016 to a joint venture of Italy’s Bonatti S.p.A. and Greece’s J&P-Avax Group. Bonatti is among the world’s largest international pipeline contractors, while J&P-Avax Group is a Greek company with extensive experience in oil & gas pipeline construction. A year into the project, 52 new Doosan excavators are hard at work after Bonatti-J&P Avax s.r.l., as the joint venture is called, chose the brand after a competitive analysis of eight leading manufacturers. to lay the project’s 1.2m diameter pipes.The Doosan machines purchased by the joint venture range from 30-55t and comprise 10 DX300LC-5, 20 DX340LC-5, 10 DX380LC-5 and 12 DX530LC-5 models. They were preferred primarily based on the productivity, ease of use and reliability that characterise the Doosan construction equipment range, says Franck Adam, key accounts director
at Doosan Bobcat EMEA. “This important order is further confirmation of the quality of Doosan products and the support offered by our dealer network, such as that available from Ergon Tzanidakis Ltd, our Greek dealer, which is responsible for servicing all the Doosan machines on the project,” he adds. John Joannou, corporate procurement manager at BonattiJ&P Avax s.r.l., says: “The decision behind which brand of excavator we would choose started with an analysis of eight leading manufacturers, and we selected Doosan after careful evaluation of the technical features and the after-sales package.” “For pipe handling with vacuum lifters, Doosan excavators were the only 53t machines to meet the necessary requirements when compared with the 60/70t models from competitors, thus allowing us to save first on the purchase price and now on fuel consumption.” The largest excavators on the project, the 12 DX530LC-5s, are equipped with a mass excavation front short arm (2.4m) and boom (6.3m) providing enhanced hydraulic performance for handling. With the help of vacuum lifters, the 14t, 18m steel pipes reach through 360 degrees at the required heights and distances. After six months on the project, the excavator operators say the Doosan machines have high digging and traction forces, and high hydraulic output, for smooth, fast and precise responses. They are also appreciative of its cab and comfort levels.
13
“For pipe handling with vacuum lifters, Doosan excavators were the only 53t machines to meet the necessary requirements when compared with the 60/70t models from competitors�
14
COMMENT OC TOBER 2017
The fuTure of reTail space
With the retail landscape being revolutionised by digital innovation, bricks-and-mortar locations in the middle east need to evolve and adapt their designs and construction to changing technologies to stay relevant in future, says david tripney, director at atkins middle east
e
merging markets such as the Middle East are becoming very much the watchword for innovation. While cities such as London, Paris, Milan and New York dominating the retail scene, the growth of the sector in this region is very much being watched by players on the international stage. Unsurprisingly, what is underlining this growth is perhaps technology. As a result, bricks-and-mortar locations need to evolve to stay relevant for future decades. With the rise of e-commerce in the region, it’s now more important than ever that the physical mall develops and keeps pace with the changing demands of the consumer. Take the success story of Majid Al Futtaim’s Mall of the Emirates, for instance. You can easily spend a day inside the place: you can eat, drink, go to the cinema and even go skiing, all before you’ve even thought about shopping. And this experience is far from unique – there are many other instances in the region which combine work, play and leisure. With the UAE’s population expected to grow to 10 million by 2030, aided by more expats and Expo 2020 tourism, the retail
destination/proposition as an integrated social, entertainment and leisure hub is likely to boom. With Atkins now celebrating its 50th year in the region, this is something we are seeing more of, both in the retail space and wider sectors. A blurring of lines, with buildings becoming multi-functional and multifaceted, can be seen in some of the region’s most important projects, such as the Burj Al Arab, Bahrain Trade Centre, Durrat Al Bahrain and the Dubai Opera. Creating an integrated retail and leisure centre destination is critical to fusing the social and urban space, and the customer experience is driving this approach. Take beauty retailer Sephora, for example, which is experimenting with a virtual reality mirror that enables shoppers to test eyeshadows and lipsticks without applying them to their skin. This is just one example of big data already helping retailers to understand and better market to consumers. As a result, it is helping them suggest products that may be relevant even before the customer has walked in through the door. All this will make the physical retail outlet more efficient. Checkout space will be reduced, because customers will be able to complete transactions from inside the dressing room or on their mobile phones, eliminating the need to queue.
15
“A blurring of lines, with buildings becoming multi-functional and multi-faceted, can be seen in some of the region’s most important projects… Creating an integrated retail and leisure centre destination is critical to fusing the social and urban space, and the customer experience is driving this approach”
Cultural nuances While e-commerce is growing in the region, bolstered by the likes of Amazon’s acquisition of Souq.com, we still see the need for interaction with the product. The Middle East has a culture that favours the personal experience – while technology won’t replace this, it can absolutely enhance it. What we predict is how the experience will change in the years to come. For example, instead of going to a car showroom to see a range of models, customers will be able to interact with virtual car models. The need for an extensive physical stock may become redundant, thus streamlining and reducing the retail space to make it more profitable. Car parks may also become redundant. The real estate footprint for car parks alone is currently extensive and costly. In the future we will see more sophisticated transport offerings, with an increased choice of public transport and autonomous vehicles reducing the need for large tracts of land dedicated purely to housing private cars. And less space for cars means more space for retail and opportunities to generate more revenue. But of course, while technology presents numerous opportunities to the Middle East retail sector, this is not without its challenges. Unlike their developed counterparts, shopping destinations in the Middle East have one major issue to contend with: the climate. With temperatures well into the mid-40s in summer months, how should retailers respond to the natural environment? This is both a problem and an opportunity. While shopper footfall increases in the summer as tourists and residents seek sanctuary in the cool environments of the malls, engineers and designers need to ensure that all adjoining infrastructure is set up to cope with the extreme temperatures. Customer experience and comfort remains key. Most amenities need to be enclosed, with covered walkways and transport infrastructure located close by. Shopping areas that have outdoor elements, such as Citywalk and Boxpark in Dubai, require careful thought and planning to ensure they remain attractive year-round destinations. No longer are malls simply a collection of physical stores or somewhere to go for a few hours over the weekend. They are becoming fully integrated communities that fuse social and urban environments. Far from a one-size-fits-all approach, it’s clear that when it comes to designing the malls of the future, the digital world is fundamentally changing the way we shop.
16
EVENT REPORT OC TOBER 2017
Hammering Home on debut
UK global aUction heavyweight, eUro aUctions, attracts strong tUrnoUt and sUpport for its first dUbai sale as it continUes global expansion
t
he Middle East has always been an important market for the machinery and equipment sector, owing to its economic vibrancy. The GCC in particular is a key region for sellers and buyers alike due to the numerous big-ticket public and infrastructure projects in the region, as well as, of course, the constant activity in the private construction sector. This means a steady stream of equipment is constantly making its way into and out of the region with the commencement and conclusion of projects – from the smallest of compact machines to the largest of cranes and the heaviest of excavators, they are all to be found aplenty in the region. Naturally, this has led to the major global auction houses gravitating towards the region. And with the proliferation of online auctioneering, customers in the region, both buyers and sellers, are now tuned into the entire global auction market. The latest entrant among the global giants is UK auction heavyweight Euro Auctions. Established in 1998, Euro Auctions has permanent auction sites in the UK, continental Europe, Australia and the US, and new facilities in Hong Kong. The European market leader, conducting over 60 major auctions a year, Euro Auctions also specialises in off-site sales, including in the past the largest ever one-day auction of mobile cranes, with 127 units sold for $38.2m. Euro Auctions also offers a secure online sales platform that is free to use and markets equipment globally to over 150,000 buyers in more than 95 countries. Last month marked the first time that the worldwide auctioneers of industrial plant, construction equipment and agricultural machinery held a sale at its new permanent site in Dubai, where bidders packed into an impressive sales arena, confirming Euro Auctions’ successful arrival in the Middle East. A total of 448 lots went under the hammer at this inaugural sale, from an initial 50+ consignors, the majority of whom were local and entrusting Euro Auctions to market their equipment for the first time. Around 500 bidders registered for the sale, many from
17 UK machinery auction house Euro Auction’s first Dubai sale saw more than 50 successful firsttime buyers and over 25% of sales transacted online.
across the region and around a third new to the Euro Auctions experience. Over 50 were successful first-time buyers and over 25% of sales, both by buyers and by value, were transacted via the internet. Speaking about the inaugural auction, Jonnie Keys, Euro Auctions’ commercial manager, says much of the equipment sold will remain in the region, with buyers from the UAE snapping up over 65% of the lots on offer, closely followed by buyers in Saudi Arabia and Oman, accounting for a further 10%. Buyers from 45 countries registered for the sale, with bidders in the UK and from across Europe collectively accounting for 20%, while bidders in Asia also placed successful bids. “We are delighted with both the reception and the support we have received in establishing a new sales facility in Dubai and in delivering our first successful auction here,” Keys says. “We have long wanted to expand the Euro Auctions brand into the Middle East, and in particular into the United Arab Emirates, as part of our continued global development. In Dubai, we have a strong and stable operating base that will add another four sales per year to our international calendar.” “We already have many excellent relationships with buyers and sellers across the Middle East and Africa, but having a permanent presence in the region is opening the door to many new buyers and sellers, some of whom committed to our next event before even leaving the first.” Euro Actions has leased a 91,000sqm
site in Dubai’s Jebel Ali Free Zone, which includes a purpose-built auction complex covering over 3,000sqm with a 360-seat, fully air-conditioned, enclosed auction arena, as well as ancillary buildings, workshops and infrastructure. Euro Auctions has all the necessary services and licences in place for the new venture and will trade under the Euro Auctions brand. “We already have a strong sales and support team on the ground here in Dubai, backed up by our international operations,” Keys continues. “We are now actively looking to build on this initial success by both attracting more consignors to allocate larger volumes of quality equipment to the auction while at the same time attracting even more bidders. News of our success is spreading, and Dubai should become another jewel in the Euro Auctions global crown, along with our new operation in Hong Kong.” Euro Auctions’ next Dubai auction is scheduled for December 13, Keys adds. Other upcoming sales include a three-day sale in Leeds, England, October 18-20; a one day sale in Brisbane, Australia, November 9; and a sale in the US under the Yoder & Frey banner on October 25. Separate bidder numbers are required to bid on any lot at each event, and buyers must first register individually for each auction in order to obtain the bidder number. Participation can be in one of three ways, Keys explains: on-site, online via Euro Auctions’ free internet bidding service, or by placing a pre-bid.
“A total of 448 lots went under the hammer at this inaugural sale from an initial 50+ consignors, the majority of whom were local and were entrusting Euro Auctions to market their equipment for the first time”
18
SHOW REPORT OC TOBER 2017
The ninth edition of Materials Handling Middle East in Dubai last month saw giants of the logistics sector, such as Genavco, turn out in full force.
“Our rental division has grown by 25-30% over the past two years, and there’s more and more enquiries now. It’s popular firstly because customers don’t have to have service teams. If there’s a problem with the machinery we will fix it“
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Material world
NiNth editioN of Materials haNdliNg Middle east sees leadiNg global NaMes iN the field of supply chaiN aNd logistics share ceNtre-stage with local heavyweights at regioN’s dedicated exhibitioN iN dubai
t
he Middle East’s dedicated trade fair for intralogistics, supply chain management, freight and cargo, which took place in Dubai last month, saw successful three days of busy networking and discussions of the latest trends and innovations in the market today. Materials Handling Middle East 2017 featured 126 exhibitors from 21 countries, and welcomed 3,300 visitors from 50 countries at the Dubai International Convention and Exhibition Centre. The 9th edition of the biennial three-day event saw the participation of seven of the world’s top 20 materials handling systems suppliers, including the global top three of Daifuku from Japan, German company SSI Schaefer, and the American-headquartered Dematic. It also featured major local suppliers and service providers such as Kanoo Machinery, Al Futtaim Motors, General Navigation and Commerce Company (GENAVCO), SPAN, and ACME, while a two-day Supply Chain and Logistics Forum and a Forklift driving competition ensured visitors and exhibitors alike were informed and entertained. Much of the discussion on the show-floor centred around the readiness of warehouse automation in the GCC, with exhibitors showcasing a full range of wares from manual wracking and semi-automated order picking solutions, to fully automated
high-bay warehouses incorporating Artificial Intelligence and the Internet of Things, otherwise known as Industry 4.0. According research firm Marketsand Markets, the GCC’s automated material handling equipment market will grow 8.6 % annually through to 2023, when it will reach $500m from $278m in 2016. That helps explain why Dematic, one of the world’s leading specialists in automated intralogistics solutions, was a debut exhibitor at Materials Handling Middle East 2017, along with the fact that in January 2016, it secured the contract for what will be the Gulf region’s largest automated distribution centre upon completion toward the end of 2018. Michael Kreeft, Sales Manager from Dematic’s European office which handles the EMEA (Europe, Middle East, and Africa) region, was on-hand at Dematic’s Materials Handling Middle East 2017 booth. He said while he couldn’t go into specifics, the Dubai-based project was the largest Dematic had secured in the company’s 100-plus year history. “We signed the project in January 2016 and it’s going live next summer hopefully,” said Kreeft, adding that it was in the general merchandise industry. “There’ll be people working in pick stations, but it’s highly automated. We have project managers working on it, and 50 resident engineers based here along with a customer service office. It’ll take two and a half years to build along with testing and then it’ll go live. “We specialise in highly automated
20
SHOW REPORT OC TOBER 2017
solutions but we know in this region labour is cheaper so the ROI is always more difficult with automation. However the addition of VAT in 2018 will eventually lead to higher salaries comparable to Europe, making automation more attractive,” added Kreeft. UAE-based ACME is a regular exhibitor at Materials Handling Middle East, and a full spectrum industrial and warehouse automation solution provider with more than 40 years’ experience in the Middle East. This year the company was launching Cavalry, a semi-automated man to goods order picking solution. Holger Humburg, Vice President of Projects at ACME, said the ACME-designed solution is a mobile version of the Sort to Light system, using a guided manned mini-load crane, and capable of travelling along aisles 100m long and up to 25m high. “When we tell anybody that we have a fully automated system, some people get scared because they need trained people for operation, and they need maintenance from experienced staff,” said Humburg. “People can operate Cavalry without specialist skills or qualifications, and that’s why we’re going to the market with a more or less semi-automated system. This type of system will be particularly popular in this region because the first step of automation is semi-automation and we would use it for different goods with small and midsize throughout. If you have standard operations to deliver, for spare parts or pharmaceuticals with delivery once a day, you can manage with Cavalry.” Humburg said it was important for the ACME to continue exhibiting at Materials Handling Middle East to keep its existing and prospective customers up-to-date with its latest solutions. “We’ve been in the market for more than 40 years, mostly as a supplier for static wracking and shelving systems,” he added. “Two years ago we started with semi-automated and automated systems, and we’ve now secured a huge automated project for Saudi Arabia’s second largest dairy operation where we’re installing their main distribution centre with 25,000 pallet locations. It’s a huge step for us.” Other top 20 worldwide suppliers at Materials Handling Middle East 2017 were Mecalux from Spain, Beumer Group from Germany, and Swiss companies Swisslog, and Kardex Remstar. UAE Company Kanoo Machinery was also on-hand as the regional agent for its material handling equipment brands Hyster, Utilev, Aisle-Master, and Combilift.
PREciSiOn Handling
swisslog logs iN
Swisslog Warehouse &
to present background
Distribution Solutions (WDS),
information on 21 million US
Robot and data-driven
Dollar automated storage and
intralogistics provider made
distribution expansion project,
a successful showcase at
for which Swisslog was
Materials Handling Middle
commissioned to undertake.
East Exhibition, held at Dubai
Speaking on the success of
International Convention and
the event, a very elated Alain
Exhibition Centre. Swisslog
Kaddoum, General Manager
experienced a very successful
Swisslog Middle East LLC, said,
year to date, after expanding
“Our mission at the Materials
its presence in the Middle East
Handling Middle East
region through significant
Exhibition was to enlighten
industry exhibitions and
our visitors and potential
a recruitment drive.
clients about the concept of
Swisslog has been
gradual growth. We believe in
participating at the event for
growth which is undertaken
three consecutive years. This
intelligently, flexibly, and if
year, Swisslog welcomed
business so demands, rapidly.
visitors to their booth to
The Middle East region is
explore a huge dynamic robot
known for its willingness to
based demo system - one
adapt new developments
of the most exciting in 2017,
and solutions, hence our
worldwide. Additionally, the
aim every year would be
Swisslog booth featured a
to raise a level above and
comprehensive 3D virual
showcase our achievements.”
reality experience where
The Swisslog Middle
visitors could experience for
East team offered visitors
themselves how efficiently
an experience of the
and advantageously different
combination and simulation
intralogistics technologies,
of innovative logistics
including Industry 4.0, can
systems that makes vision
work together. Swisslog
of a sophisticated high-tech
opened its booth with the
warehouse, a reality. They
exhibition motto Grow Smart
also shared new and effective
– Robotic and Data-Driven
insights into software and
Solutions for Smarter Growth.
smart data. The company’s
Accompanied on the
new AutoPiQ solution
booth was Jay Andres, CEO
proved to be a special
of Mai Dubai, the Dubai-
highlight of the trade fair
based bottled drinking water
programme as well as part
company, who was on hand
of the true-to-life exhibit.
21 Prominent among the exhibitors at the threeday event were Kanoo Machinery, Acme and United Motors & Heavy Equipment, with their global brands.
Mohamed Elabd, Brand Manager for Kanoo Machinery, said the rental division of its material handling equipment department was becoming increasingly important as a revenue-generating stream. “Our rental division has grown by 25-30 per cent over the past two years, and there’s more and more enquiries now,” said Elabd. “Most of the third party logistics providers are asking for rental equipment for longterm leases of three to five years. We were one of the first companies to offer rental of material handling equipment and in the past three-four years it’s really grown. “It’s popular firstly because customers don’t have to have service team. If there’s a problem with the machinery we will fix it. It’s hassle free and the most important part is there is very little initial investment and risk.” Representing more than 200 brands, Materials Handling Middle East 2017 also introduced a new Transport and Logistics section to the show floor, putting the spotlight on commercial vehicles and adding more focus on a sector that is poised to experience significant growth in the region. Materials Handling Middle East 2017 also featured the 2nd Forklift Operator of the Year – a unique competition where more than 80 of the UAE’s most skilled Forklift jockeys were judged on their ability to safely and efficiently manoeuver three-tonnes of electric forklift machinery in tight and narrow spaces, replicating a warehouse environment. The competition was sponsored by SPAN, which provided its Jungheinrich forklifts to be guided by the finest operators from more than 30 companies, including IKEA, Aramex, Global Food Industries, Airlink International, Unilever, RSA Logistics, and Agility Global Logistics. After several preliminary rounds, the contest was eventually narrowed down to several finalists, with Deepak Kataria from CWT-SML Logistics crowned the Forklift Champion of Materials Handling Middle East 2017. Kataria, who had learnt his trade at CWTSML Logistics, and for whom he had worked for seven years, said: “It’s a great thrill to win this year, the competition was tough with many highly-trained forklift operators, but I was confident in my ability to impress the judges enough. “I’d like to show my appreciation to my company who nominated me and my colleagues for this competition and I look forward to coming back in two years to defend my title.”
22
PRODUCT FOCUS OC TOBER 2017
Rising to tHe top
With its connected Gen2 Life eLevator and the skyrise product famiLy, eLevator exponent otis reaffirms its commitment to the middLe east market by brinGinG in its Latest products and service offerinGs
H
aving pioneered the concept of the elevator more than a century ago, the Otis brand needs no introduction. Historically, it has been as much Otis’ work on the high-speed elevator as it has been advancement in construction engineering that has made the modern skyscraper possible. Take away the developments that the American brand has done over the years on transporting people up to heights safely, quickly and efficiently, and you may not have the modern high-rise skyline that is a feature of almost every city on the planet. “It is well-known that Otis is the world’s leading manufacturer and maintainer of people-moving products, including elevators, escalators and moving walkways,” says Maged Nagib, vice president and managing director, Otis Middle East. “And now we have introduced our latest products and service initiatives in the Middle East, including the connected Gen2 Life elevator and the expanded Otis SkyRise product family. These new products mark the company’s continued commitment to the region, ensuring a safe
23 Otis dominates the skyscraper sector with its Skyrise elevators and is also innovating in the residential construction market with the new Gen2 Life.
and high-quality experience for passengers in the buildings they live and work in.” The Gen2 elevator was the first product of its kind to replace conventional ropes with flat belts, and is one of Otis’ best-selling elevators ever with more than a half-million units sold worldwide. Nagib says that as more construction happens in the region, the latest version of the platform, the Gen2 Life elevator, will play a bigger role than ever in meeting the demand for modern, seamless elevators. Demand is what Otis is used to seeing growing, both globally and especially in the Middle East. The company set up shop in the region very early and has now grown its presence to the furthest reaches. “We have more than 35 branches in the region and we are committed to providing our customers with the best possible service. Despite the economic slowdown we are still growing in the Middle East and are committed to expanding our business here,” says Nagib. “We have been here for decades - more than 70 years for some countries - which has enabled us to have better penetration. For example, in KSA we have opened many new branches and offices in the smaller cities to be nearer to our customers and to provide them with a better level of service. In fact, we are taking this opportunity of the relative economic slowdown to focus on our service levels and to improve the mechanical and skill levels of our people internally.” The sector leader has a range of products between the elevator, escalator and moving walkways, which covers all the segments and needs of the market, from standard products to specially designed ones for a particular project, like a high-rise, he adds. “The latest example of this is our Gen2 Life elevator, which we have recently introduced in the region, and the Skyrise. The first is the latest addition of our Gen2 range and is a without a machine room. It is also belt driven, instead of the normal traditional ropes. We replaced the normal wire ropes in the elevator system with a belt, which consumes less energy, saving you 40-60% of energy depending on use.” The Gen2 life is also unique as it gives the architect more than 400,000 options in terms of aesthetics and finishes. It has a modern cab design and targets the residential market. Otis also recently expanded its SkyRise product family, which, as the name suggests, is designed for tall, high-rise buildings. The first of its three main features is a permanent magnet motor, which has 35% less energy loss, as well as a smaller footprint compared to normal induction motors. “It is also a Class-A energy saving device, because it incorporates what we call the Regen Drive, which recovers the power lost
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PRODUCT FOCUS OC TOBER 2017
COnTinUeD SUCCeSS
otis seLected for riyadh metro
Otis Saudi Arabia has been
The Riyadh Metro Project
selected for the prestigious
constitutes the backbone
Riyadh Metro – lines 4, 5 and
of the future public transit
6 – by FAST Consortium of
system in Riyadh. With six
companies, which is led by
lines totaling 176km and 85
Spanish construction group
metro stations, the Metro
FCC and includes partners
network will serve most
Samsung C&T, Alstom,
of the densely-populated
Strukton, Freyssinet Saudi
areas, public facilities,
Arabia, and is contracted by
as well as educational,
the High Commission for the
commercial and medical
Development of Arriyadh.
institutions. It will be
Otis will supply 256
connected to King Khalid
escalators, six moving
International Airport and
walkways, and 183 machine
King Abdullah Financial
room-less elevators with
District, in addition to
travel speeds up to 1.0 metre
main universities and
per second, including fully
the downtown area.
glazed panoramic elevators.
“The Riyadh Metro will be
The heavy-duty escalators
one of the world’s biggest
are specifically designed
infrastructure projects, and
for public transportation.
we’re extremely proud to
The scope awarded to Otis
be part of this landmark
comprises all elevators and
project,” says Maged Nagib.
escalators within the three
“Otis is committed to
lines of the metro for all
Riyadh’s fast growth and
stations across Riyadh, two
high standards of efficiency
train depots, and three car
and passenger comfort.”
parking facilities over a total
“We are honoured that our
area of 72km. Otis, which
equipment has been selected
operates in Saudi Arabia
for this prestigious project,”
as Otis Elevator Company
adds Fernando Condinho,
Saudi Arabia Limited, is part
managing director, Otis
of a joint venture between
Saudi Arabia. “The Riyadh
Otis Elevator Company
Metro is a significant project
(New Jersey) and E.A.
for Saudi Arabia and its
Juffali & Brothers in the
local community, and we
Kingdom of Saudi Arabia.
are proud to be part of it.”
from the machine’s heat release machine and feeds it back to the building’s grid. This feature is standard on our Gen2 products and now we have it in the SkyRise line as well,” Nagib elaborates. “The third feature is the Shroud System, an aerodynamic solution that mitigates the ‘piston effect’ in a high-rise elevator shaft and gives a smoother, better ride quality and more comfort. Then there is the Ultra Roller Guide, which is used on the guide rails to provide a much better ride quality.” New to the SkyRise range is the SkyBuild construction elevator. In the initial stages of construction, the self-climbing SkyBuild uses a hydraulic piston system to move one floor at a time as the building rises. Construction teams can use it to move through the building quickly and safely, are not exposed to the weather and do not require an external lift. Once construction is complete, the SkyBuild transitions for immediate service as a SkyRise.
Speaking about the Skybuild, Nagib says: “One of the main challenges in the construction industry is to move workers vertically upwards in towers. You can use an external cage elevator like you see at job sites, but we came up with the SkyBuild, a construction use elevator - we call it the self-climbing elevator - that can rise with the building as it completes every stage and floor. When a new floor is being cast, this system can jump along with the new floor casting. “We can introduce the Skybuild to a new construction site early, after a certain number of lower floors are built and the building has risen 30m. Then every time the building climbs higher by one floor, the elevator climbs with it. This allows contractors to move workers faster, more safely and efficiently.” Otis has also brought the elevator to the connected age with smart features such as the Compass Plus - a destination dispatching system. Users enter their floor on a colour touchscreen keypad and the screen then tells
25
“We have been here for decades, for more than 70 years in some countries, which has enabled us to have better penetration. In fact, we are taking this opportunity… to focus on our service levels and to improve the mechanical and skill levels of our people internally” them to go to a designated elevator number. “With this you have a very efficient system that does the calculation to determine how to shorten your wait time and your overall journey time to your floor. So, the system assigns the dispatching of the elevator based on the call requests, and decides which elevators are going to serve the upper, lower and intermediate floors. It’s basically an elevator traffic management system that routes the elevators more efficiently for easier and faster travel,” says Nagib. An added benefit of this is that it can be used to increase building security by linking it with a smart access card that visitors are given at the receptions of several buildings. With the floor code installed into the card, it can be swiped on the Compass Plus touchscreen and the system will then find the right lift to provide access to only the particular floor that the visitor needs to go to. Still on traffic management, Nagib adds: “We also have another feature - the E-Call. It’s an app on your smartphone, which you can use
when you enter the building. You enter your floor number on the app and call the elevator from your phone, which saves you a lot of time with greater connectivity. Then there is One-Call, which is similar to the Compass Plus, but it is usually paired with the Gen2 Life when used in low rise residential applications. Its function is also to manage the traffic and direct users to the elevator that they need to use to get to their floors directly. With such innovative technologies, it is no surprise that Otis has under its belt some of the biggest and most prestigious projects in the region. The best example, of course, is the Burj Khalifa, one of the most prestigious projects that Otis have been involved with. “There were challenges during the design and construction phases, but we provided state-of-the-art technology for seamless service to the world’s tallest man-made structure. For example, our Skyrise doubledeck elevator serves the tower’s observation deck. As the clock inside the elevator points, out it takes only 60 seconds to reach the
Otis’ new Gen2 Life is a smart elevator equipped with connectivity and automation technologies that offer a smoother travel experience for residential use.
level. Travelling at 10m/s, the elevators cover around 250 per day in terms of total distance travelled,” Nagib points out. “In 2016 we achieved a milestone: clocking the total distance equivalent from the earth to the moon in its cumulative service life since its inception in 2010. We have a permanent Otis team stationed over there to take care of the 65 Otis llifts and eight escalators 24/7.” Another landmark project for Otis in the region is at the Jamarat Bridge in Makkah, which often sees footfalls of more than a million during the Hajj. “This is a huge number of people and it needs special attention. We have more than 300 units installed, mainly escalators. They are operational 24/7 and the challenge during Hajj is to ensure that none breaks down and we have max availability. We have our team of more than 200 skilled technicians there, dedicated to maintaining our products in Makkah that serve as key Hajj facilities running in top order. This is one of our notable projects in the region.”
26
SITE VISIT OC TOBER 2017
Demo machines line the gravelled arena at Case’s Monthyon, Paris, customer centre, where it provides customers an immersive brand experience.
27
A CAse for hospiTAliTy
With the belief that relationships With customers are as important as the machines it sells to them, case uses its monthyon customer centre near paris to immerse existing and prospective members of its family into the brand experience. AnirbAn bAgchi visits the spraWling facility for a first-hand look
T
he people at Case are proud of their brand. And justifiably so. The CNH Industrial group company has been making heavy machinery, industrial vehicles, and agricultural equipment for more than a century now and has produced some of the most innovative products in the world at various times in its history. With such a history and heritage, pride is natural. To share this pride in their legacy with customers and automotive technology buffs, CNH Industrial has built an entire facility for Case Construction Equipment to welcome its customers and provide with them not only an introduction to the company and its machines but also an entire experience of the Case brand, including hands on sessions with the machines, demonstrations by experts, a dive into the history of the company and various other aspects of Case. More than anything else, however, the Case Customer Centre in Monthyon near Paris is a place where the company extends its hospitality to its customers and introduces them to the support and care that they can expect from Case once they buy their machines and become part of the Case family. And for those already part of the family, the centre serves to reaffirm and reinforce that feeling of partnership that Case says is part of its core philosophy in its operations. For Case’s customers worldwide, most substantial deals involve a visit to the Monthyon facility. And this is where site manager Patricia Legros and product promotions team manager Didier David come in. “When a customer is interested or has some queries on his mind,
28
SITE VISIT OC TOBER 2017
we arrange a visit to Monthyon. Our Case colleagues from the respective global territories contact us to arrange the visit and then we host the customers along with the Case business managers concerned,” says Legros. “The customer can then get demonstrations and hands-on experience of the products that he is looking for or an entire product range, so that we can give him a better scope to see beforehand what he is buying into. Added to this is our hospitality, guidance and help all along the way, with which we endeavor to assure the customer that not only is he buying a machine or a fleet of machines but he is also buying the service and support after that. “What is very important with Case is how we present ourselves. We don’t just present ourselves across a table to the customer. Normal business is done facing each other but we also like to stand shoulder to shoulder with our customers. So, it’s more of a partnership; going into a project that the customer is involved in to make sure he knows we will stand with him as a partner. And this is the process that starts at Monthyon.” David adds: “That’s what this centre presents. It is a connection to the customer on a more personal level, and shows that there is a guarantee behind the equipment you’re buying. You’re not just buying a good wheeled loader, you’re buying after sales service from a team that is strong technically and also committed to your cause and always by your side. “At Monthyon, the customer gets to meet the Case team and then from there we will
The main building houses a glassfronted, covered, amphitheatre opening into the demonstration area, as well as a brand shop, restaurant and meeting rooms.
take them through our parts operations and show them that our network is a really big one and we can supply him with all that he needs to keep his operations running smoothly.” Technicalities about machine performance and after-sales support logistics aside, there is also a human side to doing business well. And forming relationships is a cornerstone on which the best brands are built, with Case being no exception. In fact, making customers
into partners is something that the brand is an expert at, and the process starts at Monthyon. “This place is a very good opportunity to share with customers what we are all about,” says Legros, speaking about the Customer Centre. “Over here we provide answers to their questions with our team, because when you buy a machine you have questions about various things. What really makes our customers most comfortable is that we are taking care of their logistics.” Of course, that is not solely what the centre is about. It is, rather about the impressions and feelings that Case’s customers get about their new machines and new partner. Making that impression favourable, though, requires a lot of dedicated work behind the scenes. Elaborating on it, Legros adds: “If a group wants to come here or a dealer wants to bring their existing or prospective customers here, they can just check the available dates with the appropriate Case person in their territory, who will take care of the travel and transfer arrangement, and the hotels - and even entertainment in Paris. So, the customer can just relax and concentrate on their core business of getting to know Case and the machines that suit their purpose. David adds: “They just need to say that they are interested and give us the date they are available and we will take care of the rest. Once they touchdown at Charles De Gaulle International Airport in Paris, they are our guests and our responsibility until they board the flight back home. Also, the dedicated hospitality work done by our team at the centre enables our Case sales teams to focus
29
“What is very important with case is how we present ourselves... we like to stand shoulder to shoulder with our customers. So, it’s more of a partnership to make sure he knows we will stand with him. And this is the process that starts at Monthyon.” completely on the customer because we are taking care of every other aspect for them from a smooth journey to Paris and a fruitful time in the city to a great experience here at the centre and an equally smooth return.” Taking CMME around the sprawling campus, David points out its many features. There are separate spaces for demonstrating and trying out each category of machine, with digging grounds for excavators loading areas for wheel loaders, separate areas for compact machinery and other simulations of an actual job site. On one side of the huge plot is a rocky outcrop, which is used as a staging area for quarry operation demonstrations. The whole premises has a gradual natural slope to it, which has been accentuated at certain places to make it possible to simulate working on gradients. In a corner of the area is a dedicated space for machine maintenance, comprising a workshop and a cleaning area. The cleaning area is a pit-like structure made out of concrete, with a bed made of iron grills meshed together over a drain and water collection area and an
array of high-speed water sprayer nozzles on either side. When a muddy piece of equipment needs to be cleaned, it is driven in and positioned over the mesh. The nozzles then get to work, spraying the machine with jets of water under high pressure from all sides. That water is collected below and then cleaned and recycled for future use. “But this is not where the centre’s green credentials end. The entire water used on the site is harvested from rainwater and recycled, making it independent of city water supply,” says David, and adds that being a responsible member of the community through sustainable use of natural resources is important for Case. The final feature of the centre is its piece de resistance. It is the main building, which houses a souvenir shop, meeting and conference rooms, a reception and a large cafeteria, as well as an all-weather, tiered viewing gallery or auditorium. Rows of comfortable seats rise up on an inclined plinth in a large hall, which looks out onto a large staging arena. There is an enormous
A retractable glass wall allows visitors to watch from their gallery seats as expert operators stretch Case machines to the limits of their performance.
glass wall separating the outdoors form the indoors, but this glass wall is retractable. This means that when the weather is conducive, the glass is retracted for visitors to view Case’s expert operators thrash its machines on the gravel of the arena outside, giving them a real-time look at how robustly they are built. On the not-so-comfortable days, however, the glass separates the visitors from the elements as they go about enjoying the demo is heated – or air-conditioned – comfort. And on those especially pleasant days, when the cool breeze and the crisp sunshine of the vaunted Parisian spring and summer make staying indoors a waste, there is an open air amphitheatre just adjacent to the main building, where viewing the demos from tiered steps makes it a livelier experience, with the sounds of the revving engines and the wheels biting into the ground for traction adding an element of immediacy – all under the watchful eye of one of the earliest backhoe loaders manufactured by Case, now nestled at the top of the amphitheatre as a permanent exhibit under its canopy.
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31
R E W O P W A R EED TO N U O Y G IN EVERY TH
KNOW
36
f eT y TOP 10: sa TiPs fOr s backhOe
32_NeW reLeases
maximise Ways to be g e operatin safety whil aders. backhoe lo
The latest releases from the world of construction machinery.
38_back-hOe TO The fuTure Manufacturers of the backhoe loader bring in new models to keep up the machine’s popularity.
44_caT d8r hiTs The buLLseye Special desert package and other upgrades continue to suport the bulldozer’s status as a legacy machine.
48_WirTgeN’s rOads Cold recycling with foamed bitumen for more durable roads.
32
NEW RELEASES OC TOBER 2017
New HartL screeN attacHmeNt Why get it? lightwEight, hard-wEaring, quick to attach and high throughput
New PL3005e PiPeLayer from VoLVo Why get it? Excavator-basEd dEsign givEs grEatEr vErsatility and pErformancE than dozEr-basEd modEls As the latest addition to the lineup of Volvo E-Series rotating pipelayers, the PL3005E boasts improvements to power, productivity and efficiency versus predecessor models, all on a 360-degree excavator-based platform. Equipped with Volvo’s D8J engine, the PL3005E offers a 6% increase in horsepower, 8% increase in max torque and 7% increase in lift capacity, all while offering 5% greater fuel efficiency and no increase in overall operating weight versus its predecessor model. When coupled with its excavatorbased design, usability improvements to the load management system, enhanced telematics offerings and new pipe-carrying and protection options, Volvo claims the improvements make the PL3005E the most productive pipelayer it offers in this size class. “With a 55t tipping capacity, the PL3005E is a perfect fit for medium-sized pipe projects in the 12- to 24-inch (30.5-61cm) diameter range,” says John Duff, product manager for pipelayers at Volvo. “In addition to all the E-series improvements, this machine is inherently more versatile and productive than a traditional sideboom dozer-style pipelayer, simply because of its excavator-based design
and 360-degree swing capacity. Not only does it allow more productive pipelaying and less repositioning, but it can serve as a dualpurpose machine with an optional excavator conversion kit – ensuring the machine is never under-utilised.” Unlike traditional sideboom dozer-style pipelayers, the PL3005E can be easily transported between or around job-sites on a trailer or lowboy without having to disassemble the boom or counterweight. In 2.5 hours, the PL3005E can be converted into a standard excavator, thereby offering the benefits of two machines in one. Hydraulics perfectly matched for both pipelaying and digging applications means there is no loss of power in either configuration, Volvo says. With 360-degree swing capacity, the operator can safely rotate the superstructure to lift and place large pipes anywhere around the machine, making it useful for loading and unloading, and feeding pipe-bending machines. The pipelayer’s design provides the stability to work safely across rugged terrain and on slopes of up to 35 degrees. With smooth hydraulics for simultaneous movements, the PL3005E is a perfect choice for lowering-in applications. SPECIFICATIONS
volvo pl3005E Tipping capacity: 55t Pipe sizes handled: 30.5cm to 61cm in diameter Swing capacity: 360-degrees Excavator conversion time: 2.5 hours
Hartl’s new HSS800 screen is the company’s latest development in the field of attachment screens. Specially developed for skid steer loaders, wheel loaders and tractors, it is easy, flexible and quick to attach, and transforms a carrier device into a mobile screening plant. This makes the attachment and equipment combine mostly suitable for use in the screening of building debris, classification of aggregates and qualification of mother floors, says Hartl. According to the manufacturer, the final boundaries between design, functionality, user-friendliness and maximum performance were blown during the screen’s development. Complex components were completely avoided, and through the use of state-of-the-art engineering tools, the sieving capacity was optimised to the maximum while at the same time minimising wear. According to Hartl development engineer Georg Haberfellner: “The unique and robust shape of the sieve frame reduces the force for picking up the material, which saves the carrier device used. But the highlight is the capacity of 600 litres. This is only possible through a smart hopper and inlet area, also known from the HCS series, in this compact design. Constant feeding and even more throughput result from this.” The new HSS800 has a total weight of only 600kg and a considerable screen area of 1.7sqm. The screen baskets are made of Hardox steel and the mesh widths can be selected according to customer demand and application requirements.
33
terex iNtroduces ctt 472-20 fLat toP tower craNe Why get it: samE capacity on thE wholE jib lEngth, long jib and high maximum loads Terex Cranes has introduced the newest addition to its tower crane family, the Terex CTT 472-20 flat top tower crane. This new Terex 20t-class crane expands maximum jib length to 80m and increases load charts over previous models, offering the same lift capacity on the whole jib length, with a maximum load of 4t at the full length of the jib tip. “Fresh off the introduction of our new hammerhead tower crane at CONEXPO-CON/ AGG, we offer our customers the new CTT 472-20, an extremely versatile and robust flattop tower crane with great features requested by our customers. The CTT 472-20 gives the market a flexible solution to meet complex lifting challenges,” says Marco Gentilini, vice president and GM for Terex Tower Cranes. “With Terex fully committed to the tower crane business, we are accelerating new tower crane product development to meet our customers’
needs. This includes a new tower crane cabin that will advance operating efficiency and comfort for our new CTT 472-20 crane.” Offering a 470 ton-metre load moment, Terex says the new CTT 472-20 crane delivers extremely high lift capacities throughout its load chart and 11 different jib configurations from 30 to 80m to meet varying job-site needs. Its hoist, slewing and trolley speeds allow operators to quickly and precisely move and position heavy loads. All jib sections come preassembled with a lifeline for quick, safe installation at height, while galvanised jib walkways deliver lasting quality. The CTT 472-20 can be configured with H20, HD23 and TS212 Terex mast sections or a combination of them. “Here, Terex offers superior value for the customer, as this gives companies operating multiple Terex tower crane models the ability to efficiently manage component inventory and cost-effectively meet their tower needs,” adds Gentilini. The new CTT 472-20 flat-top tower crane offers a very competitive maximum freestanding height to reduce erection time and lower costs, Terex says. Optimised
for transport, the tower segments come preassembled with aluminium ladders for fast erection and increased durability. The new CTT 472-20 is the first tower crane model to include the new Terex cabin, which will be installed on all flat-top, hammerhead and luffing jib models. It has a fully adjustable comfort seat and joystick controls with short stroke length, providing a pleasant and comfortable working environment. The large full-colour seven-inch display with anti-glare screen provides operating data and information required for troubleshooting. Built-in heating and air conditioning maintains consistent cabin temperature, whether operating in winter temperatures or the heat of summer. SPECIFICATIONS
tErEx ctt 472-20 Max lift capacity: 20t Max jib length: 80m Max load at jib tip: 4t Load moment: 470 ton-metre
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NEW RELEASES OC TOBER 2017
demag’s New Pc3800-1 PedestaL craNe Why get it? vErsatility, EasE of transport and quick sEt-up in difficult job-sitEs The new Demag PC 3800-1 Pedestal Crane offers increased lifting performance and lifting abilities. Easy to transport, it provides access to job-sites previously not reachable with a standard crawler model. The PC 3800-1 boasts strong load charts, especially with main boom-only configurations, and reduced ground preparation. Applying the PC 3800-1 can significantly reduce the amount of time needed to prepare a job-site for crane operation, says Terex, owner of the Demag brand. Typically, crawler cranes require an adequately levelled supporting ground (slope of 0-0.3°) over a large area to achieve the nominal lifting capacity, leading to extensive ground preparation prior to the lift job. In contrast, the PC 3800-1 only needs four spots to be prepared for the outrigger supports, which do not need to be perfectly levelled as the outrigger cylinders can compensate some tolerance on the ground’s flatness – up to 2.1° with a 12x12m outrigger base. Moreover, existing pile foundations can be used as outrigger supports to provide the PC 3800-1 sufficient stability. This set-up makes the crane especially beneficial on job-sites where ground layout and structure already exist, such on as harbour quays, refineries and when installing bridges from river banks.
The new PC 3800-1 pedestal crane features hydraulic extendable and foldable outriggers that can be positioned at 12x12m, 14x14m with all configurations including Superlift, and 16x16m without Superlift. It offers additional possibilities for long-reach lifts where the lifting capacity of a crawler crane would normally be limited. The PC 3800-1 also provides increased lifting performance in several configurations or requires less counterweight for the same or slightly higher lifting capacities. Less counterweight means fewer trucks, translating into significantly reduced transportation costs. For additional versatility, Demag has also developed an adapter to connect the car body (centre pot) of the crane to a self-propelled modular trailer or axle lines. Axle lines are commonly found on jobs involving lifting bridge sections, gantries or wind turbine assemblies, which means the crane can be easily relocated on a job-site partially rigged. Depending on road regulations, the PC 3800-1, fitted with axle lines, can be adapted easily to match a 12t load per axle or to have a cross-vehicle weight below 100t. This can be done with many axle lines from multiple manufacturers. The crane can be bought as a complete kit, or the carrier only can be a retrofit option for the Demag CC 3800-1 crawler and its predecessor, the Superlift 3800. SPECIFICATIONS
dEmag pc 3800-1 Permissible lift-site slope: Up to 2.1° Outrigger base range: 12x12m to 16x16m Max load per axle: 12t Max cross vehicle weight: 100t
LiNdeN comaNsa’s New cuBe caB Why get it? morE spacE, bEttEr Ergonomics, supErior visibility and advancEd controls Spanish manufacturer Linden Comansa’s new CUBE cab for tower cranes keeps productivity in mind, with visibility of the job-site and the working area assured from the front of the cab, all made of glass. Not only the front but also the sides and the floor are made of glass, as well as the roof for versions installed in luffing jib cranes. Thanks to optimum visibility of the load and working area, the crane operator has greater control over the operations, which also means greater safety. The cube-shaped design of the cab, with flat glass panes, aims to make maximum use of the space, which is not possible with curved front panels or tilted windows. Thanks to the cube design, all elements of the cabin are distributed in a more intelligent way and there is extra space for operator ergonomics, with room to comfortably fit a second person in the largest variant of the cab. The design has taken into account extreme thermal requirements, both hot and cold. To facilitate maintenance, the window panes are easy to replace and can be bought anywhere in the world as they do not require a mould, unlike curved window panes. The new cab is available in two sizes, L and XL, and comes as standard with most Linden Comansa cranes. The company’s 11LC132 and 11LC90 models and the LC500 range will keep their current smaller cabs for now. The new L and XL cabs are slightly bigger than the current ones so cannot be installed on tower cranes already delivered. Linden Comansa says that among the new cab’s ergonomic benefits are increased visibility of work area, tinted glass to avoid excess light, optimal access to digital indicators and multi-function touchscreen and improved positioning of the operator’s seat.
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36
TOP TEN OC TOBER 2017
01
02
sTarT wiTh aN iNsPEcTiON Safe practices should begin before the machine is even started. First, perform a walkaround inspection. Next, make sure all functions are operating properly and the machine is set for safe, comfortable operation. Ensure the parking brake is engaged and also check which control pattern (backhoe or excavator) is selected.
ON-rOad safETy When backhoes take to normal roads, make sure the boom is locked and the swing lock is in place. Survey the surroundings before moving, and sound the horn. Vehicle and pedestrian traffic is a big danger, both when roading the machine and when working close to the edges of job-sites. As part of routine daily inspections, ensure the backup alarm is working.
: n e t p tO O t s p i t safety ackhOes b e t a r Ope accidents and incReaese thes g Reduce n i v R e s deRs y by ob a c o n l e i e c o i f h f e h back t i w s n o i pRecaut
03
slOw aNd sTEady mOvEmENTs Some loads change the centre of gravity of a backhoe and affect stability. Slow, steady movement is the safest way to maintain control. Operators need to think about every single move before they make it. If the machine starts to feel unstable, stop everything until you regain control. Always keep the load as close to the ground as possible until you need to raise it.
OperatiOen On slOlepast s stable on
loader is of dirt A backhoe g a bucket in g in w S . e f gravity an inclin the centre o s e g n a h c s should downhill tion, so load c e ir d e v ti a ou have to in a neg pwards. If y u g in c fa e n it. When always b reverse dow , e p o sl a n ck the hoe come dow enching, tu tr r e ft a g in the seat reposition sition. Turn o p d re o st bilisers into its ising the sta ra re fo e b rd rakes, forwa l over the b o tr n o c in a e to g the machin preventing k. c ba from rolling
04
37
06
05
sTaBlE diggiNg PlaTfOrm Backhoe-loader stabilisers serve the twin purposes of providing stability over the side and also stopping the machine from sliding around when digging. The best set-up is when the stabilisers are spread to their full width and the loader bucket is in solid contact with the ground. If the tyres are carrying the machine’s weight, it will bounce, shake and transmit vibrations to the operator and the controls. The only way to stabilise a backhoe is to put the stabilisers and the front bucket down.
TraNsPOrTiNg maTErials Always have the bucket as low and close to the ground as possible when transporting material to ensure both stability through a low centre of gravity and unobstructed visibility. When transporting material on inclines, make sure the bucket is pointing up the slope to keep the machine balanced. Also remember that speed compromises safety.
safety while liftingons require
PrEParE fOr ExcavaTiONs Trenching or excavating takes proper preparation. At a new job-site, get a walkaround with someone familiar with it. Ground depressions can be clues to things like buried old storage tanks, a caved-in drain or even utilities. You need all the details of what is down there before you stick that bucket into the ground for the first time.
ng operati heavy Backhoe lifti practice for st e B . ty ili b vel, with extra sta machine le e th e v a h inches lifting is to s raised six re ty r a re d n rs spread the front a the stabilise d n a d n u before off the gro spec sheets e th k c e h C ine’s far apart. at the mach h w w o kn the lifting to ility is. Keep lifting capab in p by kee g weight close lose in. the boom c
BElT uP It’s not only in passenger cars – seatbelts are just as important in construction equipment use, if not more so. Backhoes work in all kinds of jobs, on sites that can be rough, uneven, steeply graded or precarious. The machines are rated to be able to roll over, and the safest place for the operator in the event of a machine rollover is sitting firmly in the seat.
08 09
07 aTTach iT safEly Backhoe loaders are versatile and support a wide array of attachments. Whenever you have to change them, make sure you first block the attachment to keep it from moving, neutralise the controls to relieve pressure, use a brass hammer to strike hardened steel pins to prevent flying steel chips, and wear gloves and safety glasses.
10
38
COVER STORY OC TOBER 2017
Back-hoe to the future A perenniAl volume churner in the middle eAst’s construction equipment sector, the bAckhoe loAder is expected to go strong in the yeArs AheAd As mAnufActurers geAr up to improve the mAchine And mAke it reAdy for the demAnds of tomorrow’s construction lAndscApe
T
he backhoe loader is a curious case in the world of construction equipment. It is at once both an indicator of the state of sophistication of the construction sector in a market and a marker of its economic health – and in a paradoxical way. Backhoes are not typically favoured in the advanced developed markets like Western ones, while they are the equipment of choice in developing markets such as the Middle East, Africa and India. That the Middle East is fascinated with this versatile piece of machinery is well known. And from the way the machine is selling as well as what the major manufacturers plan to do, it seems the days of the backhoe will continue for quite a while longer in this region. As Gaby Rhayem, Bobcat’s regional director for the Middle East and Africa, puts it: “The backhoe today is a very, very good and important business in the region. Even though there is a slowdown, this category is still selling well. For Bobcat, it’s a very promising field and we believe this product will be developed a lot more in the future.” And development of the product is what will be key to its future sales. This is because, typically, a backhoe, being a general machine, can be said to be substituted by two important pieces of specialist kit – the skid-steer or compact track loader (CTL) and the mini excavator. While the Middle East has hitherto seen only a trickle in compact equipment, the times are changing. The sales of both have registered
39 The popularity of the backhoe loader in the Middle East has attracted newer entrants to the category, such as Bobcat, whose foray has been very successful.
BOBCaT’S BaCkhOES
A comprehensive rAnge Bobcat’s backhoe loader range comprises four models – the B700, B730, B750 and the top-of-the-line B780. While the B700 is an entry-level model, the top-of-the-range B780 is a highly-manoeuvrable machine with four equal sized wheels and is steered by three steering modes: 2-wheel steer, 4-wheel steer and crab steer. “The main sellers in the range, though, are the B730 and B750. In Saudi Arabia, the B750 is leading around 40% of the sales. Some customers who bought one machine from us have come back to place 2-3 repeat orders, which means they are very happy with their purchase,” says Rhayem. Powered by a 100hp turbocharged engine, driven through a standard powershift transmission, and controlled by mechanical levers, the B730 model is equipped with 18-inch front tyres and two-wheel steer. Double loader bucket cylinders provide superior breakout force and reduce maintenance cost with bolt type cylinder head design. Apart from all the features of the B730, the B750 adds 20inch front tyres and a hydraulic joystick control system. The standard 4.4l, four-cylinder, 100hp turbocharged diesel engine delivers adequate power for demanding applications, while reducing operating costs. It also features a high-quality filtration system for longer life, and its single-side service components make maintenance easy. “Because we are new to the
“We sold about 78 unit of backhoe loaders last year, giving us a 4.7% market share, according to figures published by AEM. It took us only six months from a standing start to reach that level, which is no mean feat”
category we were expecting some issues with the machines, but we haven’t recorded a single major issue so far. Also, our engineering team is constantly monitoring the performance of the machines in the field with our customers, visiting them often, asking questions and observing the machines in action to know how they’re doing.
40
COVER STORY OC TOBER 2017
CaT 426F2
new cAt out of the bAg
Offering a highly configurable
maximum digging depth
design, the new Cat 426F2
and 4.03-m loading height.
Backhoe Loader with
The machine is powered
Side Shift frame provides
by the 68.5 kW Cat 3054C
customers with additional
4-cylinder diesel engine
choices, allowing the
with advanced cooling
selection of a more base-
system designed for efficient
specification model or a
and reliable operation
highly -configured machine
in ambient temperature
to match budget and
reaching 50-degrees Celsius.
operating needs. Customers
An externally mounted
can choose between 2- or
engine pre-cleaner offers
4-wheel drive, backhoe
quick filter servicing for
loader or excavator control
customers working in dusty
pattern, cab climate control
operating conditions.
packages, and specified
Its Cat four-speed Power-
Product Linktechnology
Shuttle transmission delivers
levels, among other options,
effortless gear changes,
to get the machine matched
up to 40 km/h road speeds
to their requirements.
and matched gear ratios
The new 426F2’s high
for optimum performance
pump oil flow delivers
in all applications. Whether
excellent hydraulic
equipped with standard
performance, and load-
2-wheel or optional 4-wheel
sensing hydraulics enable
drive, the new 426F2
this new Cat machine
backhoe loader features
to tackle a variety of
standard 100% differential
applications, ranging from
lock, in the rear axle, to
loading and carrying to
provide maximum traction
full-depth trenching.
in poor ground conditions.
Delivering the power and
The machine’s parallel
productivity needed for
lift loader arms provide the
high performance jobs, the
operator with excellent
new 426F2 backhoe loader
forward visibility, exceptional
can be equipped with up
breakout forces reaching
to a 1.05 m3 loader bucket
60.4 kN and class-leading lift
offering a 7 012-kg tipping
capacity of 3 610 kg at full
load at breakout point.
height. General Purpose (GP)
Its standard 4.3-m-long
or Multipurpose (MP) buckets
standard excavator-style
are available to precisely
stick delivers a 4.7-m
match the customer’s needs.
substantial rises. Many contractors have made CTLs and compact excavators their go-to machines while their backhoes sit idle or are sold. Many contractors are using the two compact machines to replace a single backhoe, and are getting productivity gains with this strategy. In this, the Middle East is now starting to mirror many advanced western markets, where the popularity of the backhoe is a thing of the hoary past and the compacts have fully taken over. So, is this the beginning of the end for the immensely popular backhoe in the region? Hardly, says Case Construction Equipment’s construction product specialist Zane Barnard. “While backhoes come in a wide range of sizes, on average they are bigger and more powerful than compact machines,. As a machine with a larger size, reach and height, coupled with more power, a backhoe is capable of heavier work than compacts or skid steers. “A backhoe’s bucket is also bigger than compact loaders and its horsepower and more powerful hydraulics allow for lifting heavier loads. It also has stabilisers, which enhance its capacity to tackle the heavier stuff.” Typical applications that backhoes are used for are stockpiling, loading trucks, trenching and lifting, which is not within the capability of compact machines. Also, compact equipment cannot easily replace the larger backhoes. “Whatever their size, backhoes offer more versatility than compact track loaders, excavators and even skid steers in certain applications,” says Bobcat’s Rhayem. He should know. Despite being known the world over for as a compact machinery specialist – and especially in the Middle East as a skid steer maker – Bobcat jumped onto the backhoe bandwagon in May last year, introducing its first backhoe ever globally in the Middle East. The timing was just right for growth, Rhayem says, and he has not been disappointed. When launching the backhoe last year, Rhayem had stated his company’s goal as capturing around 10% of market share in the segment and entering the top-three backhoe brands. In an exclusive interview with CMME earlier this year after a year of selling backhoes in the region, he revealed: “We’ve done both with room to spare.” Pulling up figures from the Association of European Manufacturers (AEM), to site Bobcat’s performance, Rhayem, made his case: “We sold about 78 units of backhoe loaders last year, giving us a 4.7% market share, according to figures published by AEM. And this is for six months, after we started selling the backhoes in June to the end of the year. It took us only six months from a standing
“Attributes like performance, features and ongoing product enhancement, along with the competitive advantage Cat machines have in terms of parts availability sets them apart from the competition” start to reach that level, which is no mean feat” Coming from the leading compact machinery brand, this success in the backhoe segment speaks not only for the quality of Bobcat’s machine, but also – and more importantly – the abiding popularity and indispensability of the backhoe in the region. First off the block Bobcat may be a recent addition, but first off the block in the backhoe segment was JCB, the global king of the machine. Almost 50% of all backhoes sold globally are JCB and the manufacturer has five main models in the market, from the 1CX up to the supersize 5CX, but the 3CX has been its biggest volume seller around the region, a representative from the company told CMME earlier. While JCB has a full range of backhoes, the British manufacturer has put emphasis on the smaller models, such as the 3CX Compact. JCB says the 6t model is about 35% smaller than a standard backhoe and has two- and fourwheel steering. Its small size and four-wheel steering mode bring backhoe productivity to worksites once thought to require compactmachine manoeuvrability. Meanwhile, Case’s model range starts from the baby in the family - the 570T. Then there is the sightly heavier spec version of the same in the 570ST. The 580T and ST, and the 695T and ST round off the line-up. “At the moment we have only launched the 570T in the Middle East, but the ST version is
41
headed here in the near future,” says Case’s Barnard. The difference between the two versions is that the ST has more power and higher flow hydraulics, even though the basic machine remains the same. “The backhoe market is seeing a lot of competition in the region for a while now. And Case is doing quite well. In terms of numbers, we are currently in the fourth spot
Caterpillar’s latest backhoe offering, the 426 F2, is a highly configurable machine, built with the Middle East and Africa markets in mind.
in the total Middle East market, but in the UAE we are at the third spot,” Barnard says. Interestingly the 570 is made at the company’s plant in India, while the other models are all made in Italy. When asked about the difference this might make, Barnard explains: “All our plants, in India, Italy or elsewhere, are up to the same Case standards and are WCM certified. Quality-
wise there is nothing to choose between the products of our plants from separate geographies, as they are built to the same exacting standards that Case sets worldwide. However, manufacturing the 570 in India does give us certain advantages in terms of cost savings on labour and other overheads, which we can pass on to our customers here.” The made-in-India machine has become Case’s best seller in the region and not just on price point alone. “The 570T is designed to suit the demands and conditions of the Indian market, which the Middle East shares somewhat. For example, we designed a larger cab for the 570, capable of transporting two more people besides the operator in air-conditioned comfort. This is one popular in the Indian market, where backhoes often transport technicians and other personnel to and within job sites. And since a lot of the construction industry in the Middle East employs people from India, this is a habit that they bring with them here.” Case also has a marketing project on at this time, which it calls its ‘Demo Truck Programme’. Under this, Case is taking a 570T around on the back of a flat-bed truck to various job-sites and showing off the machine to customers or prospective customers. “If the customer is interested after the demo, then we drop off another 570T at his job site for them to use at their leisure for a couple of days. This is of course free of charge and it allows them to preview the machine in a very comprehensive way. The response has been overwhelmingly positive so far and has encouraged us to soon go very large with
CaSE 570T
A cAse for simplicity Among Case Construction
segments, they see particular
features which contribute
Equipment’s three main
demand coming from smaller
to an improved working
models of backhoes on the
and medium contractors.
environment for the operator.
market, it’s most important
“However, as the rental
“Customers looking for a
one is both its lowest spec and
segment is expected to grow
simple, reliable and cost-
latest – the 570T. Recognising
across the region, there will
effective tool will find that
several peculiarities of the
be considerable demand from
this machine matches their
Middle East market, the
the rental companies, which
needs to the maximum.”
manufacturer went to a
are by definition fleet owners.”
territory that shares most of
Speaking about the
Key features of the Case T-Series range include
these peculiarities – India
570T Barnard says that the
an overall lower height,
- and had its latest assault
machine is able to play an
achieved by the use of
on the Middle East backhoe
“effective and main role” on
overlapping cylinders, so
market manufactured there.
construction sites, especially
that the backhoe needs a
road projects, due to its high
lower height clearance. The
product specialist, Middle East
productivity, economical
units are built with CNH/
and Africa, told CMME earlier
fuel consumption and
Fiat tier 3 engines, with Case
that while the backhoe is in
durability, as well as its being
CE claiming a 10% power
demand in all construction
equipped with ergonomic
advantage over competitors.
Zane Barnard, construction
42
COVER STORY OC TOBER 2017
this promotion,” Barnard adds. Another tough competitor, Caterpillar, has an entrenched market position in the GCC through the strength of its dealers. Caterpillar recently updated its backhoe line with the new 426F2, aimed at markets in the Middle East and Africa. Offering a highly configurable design, it has a Side Shift frame and provides customers with additional choices, allowing the selection of a more base-specification model or a highly configured machine to match budget and operating needs. Some of the options are two- or four-wheel drive, backhoe loader or excavator control pattern, cab climate control packages, and specified Product Link technology levels. “The continuous efforts from Cat and the recommendations of its dealers and partners has resulted in the introduction of the new 426F2 model,” says Samer Ismail, product manager, Earthmoving & Excavation at Caterpillar’s regional dealer Al-Bahar. “The durability and versatility of Cat’s backhoe loader enables it to be the suitable machine for various applications to meet different projects requirements and demand.” Speaking about the backhoe sector as a whole, he says new uses and applications are constantly being found for the machine, making it more profitable and cost-effective for a customer to own one. Flat growth “The backhoe loader Industry has been witnessing a flat growth over the past two years. With the diversity we have in our products, we succeeded in penetrating various market segments and applications. Looking to the future, the construction industry forecast till 2020 seems promising, and we are expecting a steady increase in demand for the backhoe in the coming years,” Ismail says. “The Cat 426F2 has many new improvements that fit in our territory and meet our customers’ demands and project requirements - such as a greater bucket capacity compared to the 422, better break-out force and digging force, and a higher lifting capacity - all while maintaining the Cat backhoe DNA of visibility and serviceability. Factoring in Cat’s features such as differential lock and load sensing hydraulics, we have a winner on our hands.” With five models in Cat’s F-Series - including the 426, 428 and 434 - each can be ordered with one of two engine options. The smallest 422F is offered with a naturally aspirated diesel engine that puts out 56.5kW gross power, or a direct injection turbo (DIT) engine outputting 68.5kW gross, with air-conditioning only available with the DIT engine. “Attributes like performance, features and on-going research for product enhancement,
along with the competitive advantage Cat machines have in terms of parts availability sets them apart from the competition,” says Ismail. “In addition to these, Cat backhoe loaders come with a range of support and services, like customer support agreements (CSA), extended warranty, fleet management solutions, and equipment protection plan - all of which add to the strong market history we have, giving us the edge against our competitors.” That history stretches a long way for the Al-Bahar-Caterpillar combine, as Ismail says: “Caterpillar introduced the first backhoe loader in the early 80s. The ability of Caterpillar to meet demands in different markets and for different applications by providing a wide variety of products has been the corner stone of our partnership. Al-Bahar has a very strong distributional channel in the UAE, Oman, Kuwait, Bahrain and Qatar, as well as very quick machine repair and service abilities.” Chinese maker SDLG is another player in the region’s backhoe market. Owned by Volvo CE and represented in the region by Volvo dealer Famco, SDLG is keen to take the fight to the market leaders.
Volvo-owned Chinese giant SDLG’s robust backhoes are popular in the Middle East for their optimum mixture of value and performance.
Jackie Sun, region manager MENA, at SDLG, says that despite the oil price blip affecting the region’s economy and its construction sector, SDLG has confidence in the Middle East. “SDLG’s backhoe loaders have been in the Middle East for several years and we have received total acceptance from customers. Our forecast is that the backhoe loader business will continue to have a very important role in the Middle East market in future, and, together with our local dealer Famco, we are wellpositioned to benefit from it,” he says. “We started our partnership with Famco n 2012 and they have helped SDLG to build its competitiveness in the region with their resources, expertise, well-trained staff and multiple branches across the region. SDLG also provides a complete product line to improve Famco’s product offering, so our dealer can offer the best solution packages.” SDLG’s B877 delivers a power output of 93.9hp, digging force of 56kN and breakout force of 60kN, assuring powerful operation. Its cost-effective operation makes the company believe that the B877 is the right match for most of our customers’ needs.”
BACKHOE LOADER ® BY BOBCAT
WITH 2 YEAR STANDARD WARRANTY ON POWERTRAIN
Bobcat is a Doosan Company. Doosan is a global leader in construction equipment, power & water solutions, engines, and engineering proudly serving customers and communities for more than a century. | Bobcat and the Bobcat logo are registered trademarks of Bobcat Company in the United States and various other countries. ©2017 Bobcat Company. All Rights Reserved.
44
DOZER OC TOBER 2017
A dedicated Desert Arrangement Package, advanced machine controls and a plethora of other features make the D8R a popular choice in the Middle East.
“Cat is leading the market in the dozer segment for more than a decade now, and the D8R is one of the most popular machines in Cat’s line-up on a global scale. It is the legacy model within the industry for customers who demand dozers�
45
Cat D8R hits the bullseye
With a larger blade, increased poWer, a range of electronic and telematic control options and a neW cooling system that equips it for the desert, caterpillar’s d8r bulldozer cements its position as a legacy model in its class
T
hink of the word ‘bulldozer’, and the vision instantly conjured up in your mind is of a powerful, rock-solid machine that can raze fortresses and flatten hills. Such is the power of the machine that its name itself has become a by-word for brute strength, force and power. It is also one of the best-known pieces of construction machinery. Now take another well-known word, ‘Caterpillar’, and mate it to the bulldozer. Just as the machine is preceded by a reputation of power and strength, so too is the brand. And when the two come together, you have not only one of the pioneers of the dozer, as it’s more popularly called, but also one of its best exponents down the years. The Caterpillar brand has been associated worldwide throughout its long
and illustrious history with the dozer, and the Cat stable still has some of the best dozers money can buy. With the company constantly bringing out newer and improved versions of the machine, enter the new Cat D8R Dozer. The D8R features increased horsepower and a larger standard blade for more productivity, as well as a range of optional GRADE technologies to help bulldozer operators get more work done in less time. It has also been given a more efficient powertrain and cooling system, increasing ambient capability by up to 20%. Speaking to CMME about the Cat D8R dozer, Samer Ismail, product manager, Earthmoving & Excavation at Caterpillar’s regional dealer Al-Bahar, says: “Cat is leading the market in the dozer segment for more than a decade now, and the D8R is one of the most popular machines in Cat’s line-up on a global scale. It is the legacy model within the industry for customers who demand dozers.” Some of the features of the model make
46
DOZER OC TOBER 2017
it easy to see why the D8R has achieved legacy status. Equipped with the largest standard blade in its class at 10.3m3, the dozer moves up to 13% more material per pass. High tensile strength steel construction and a strong box-section are designed to stand up to the most extreme applications. With Cat’s constant tinkering and improvements, the latest D8R has a new electronically controlled transmission that offers smoother shifting as well as greater ease of operation with soft touch gear shift buttons. Field-proven features such as elevated sprocket, differential steering and planetary power shift transmission with high efficiency torque divider deliver powerful, durable and reliable operation to provide uptime and productivity, says Cat. Added to this is the quiet, air-conditioned cab with integrated Roll Over Protection Structure (ROPS), which provides a secure cage for impact protection in case of accidents. The cab is designed to givs operators greater all-round visibility to enhance safety and productivity. In addition to monitoring machine operation, diagnostic events and modes of operation, the D8R’s upgraded primary display is rear-camera ready for added safety (optional). Simple rotary dials control engine throttle speeds. The bi-directional feature allows the operator to pre-select forward/reverse gears, for reduced operator effort and improved efficiency. “Any customer who has already tried the D8R will never regret it. They prefer to have it, especially when the application is tough, as the machine is built for it. The applications that the D8R is used for vary from pushing sand dunes to building roads, and many things in between,” adds Al-Bahar’s Ismail. Speaking about the features that make the D8R such a favourite, he adds: “The drive train features power shift transmission, differential steering and durable final drives. Then a unique Cat torque divider provides greater driveline efficiency and higher torque multiplication.” A huge benefit of the differential steering system, Ismail adds, is that it “puts you on the leading edge of productivity by maintaining power to both tracks while turning”. When one track speeds up, the other slows down an equal amount. “Undercarriage arrangements feature elevated sprockets, allowing optimised balance for the best possible results in each application. This is a field-proven design that offers outstanding machine
“Any customer who has already tried the D8R will never regret it. They prefer to have it, especially when the application is tough, as the machine is built for it”
47
DEsERt ARRAngEmEnt PAckAgE
conquering the elements
In what will be music to
Beyond higher ambient
the ears of Middle East
capability, the D8R
customers, the new Cat
dozer is equipped with
D8R Dozer features a
multiple features designed
special Desert Arrangement
specifically to boost machine
Package, which increases
performance and increase
cooling capability for
service life when working in
even more consistent
extremely sandy or abrasive
and reliable operation
applications. These include:
in high temperatures.
• Pre-cleaner Turbine Air
Not only does the D8R
Intake System – delivers
have 8% more engine power
longer air filter life,
than previous models, its
more efficient engine
more efficient powertrain,
performance and lower
hydraulic fan and new
maintenance cost by
radiator configuration
preventing heavier-
already increase ambient
than-air particles from
capability by up to 20%. Together with the package,
entering the system • Engine Enclosure Doors
the operator can keep
– reduce the amount of
pushing sand or other
sand entering the engine
similar materials in second
compartment, so the dozer
gear, even under hot desert conditions, enabling the D8R to finish jobs more quickly.
runs cooler and cleaner • Fan and Radiator Core Protection –
“The Desert Arrangement
special coating to
Package is a standard feature
these components
on all D8Rs that we sell. It
resists abrasion and
allows the machine to be
increase service life
more durable and reliable
• Sealed Bottom Guard
by adding components
– stops penetration of
suited to working in harsh
fine abrasive particles,
and extreme environments,
reducing wear
such as the baking hot and
• Replaceable Wear Plates –
sandy deserts in the GCC.
deliver longer service life
These components increase the machine’s uptime and
in abrasive applications • Cab-mounted Air
so make it more efficient
Conditioning Condenser
and productive for the
– improves system
customer,” says Samer
performance and
Ismail from A-Bahar.
enhances serviceability
performance and longer component life,” Ismail adds. The hydraulics in a piece of construction equipment often make or break point performance. This is a critical aspect of any earthmoving machine; it’s no use building the most robust shell and hardwearing engine and parts if the hydraulics are not top-notch. Cat knows this well, and has carved out an enviable reputation for the reliability of its hydraulics over the years. Ismail says: “The D8R’s load-sensing hydraulics respond to operating requirements by automatically and continually adjusting hydraulic power to maximise work tool efficiency. The entire hydraulic system in the dozer is field-proven and robust, assuring customers reliability in the toughest of job conditions.” Fewer passes With the new D8R equipped with technologies such as Cat Connect GRADE, contractors can increase productivity and grade quality by selecting available electro-hydraulic controls that reduce operator effort while improving precision and response. These advanced tools help contractors to reach target grade faster and more accurately in fewer passes, to save time and increase profit. Standard with electro-hydraulic controls, Cat Slope Indicate displays real-time machine cross-slope and fore/ aft orientation on the driver’s primary monitor, allowing operators to work more accurately on slopes, Ismail says. “The optional Cat GRADE with Slope Assist automatically maintains established blade position. This enables the operator to finish jobs faster, with better surface quality and significantly less effort. No additional hardware is required,” explains the Al-Bahar product manager. “And then there is the versatile, scalable Cat AccuGrade, a dealer-installed grade control system. It gives contractors the choice of Laser, Global Navigation Satellite System (GNSS) or Universal Total Station (UTS), so you get the right level of accuracy to match your job requirements.” In addition to grade control technologies, the Cat Product Link telematics system is also available in certain regions. It provides timely, pertinent data – such as location, hours, fuel usage, productivity, idle time and diagnostic codes – that is easily accessed through the online VisionLink interface. The system helps machine owners achieve more effective
asset management, improved productivity and lower operating costs. Powering the D8R dozer is Cat’s C15 ACERT engine. Offering more than a decade of proven reliability in a wide range of applications, from Arctic cold to desert heat, the engine offers 8% more power and increases dozing efficiency by up to 18%, claims the manufacturer. The durable engine produces a gross 273kW, powering the dozer through demanding applications. A new hydraulically controlled fan with reversing capability boasts variable on-demand operation, automatically maintaining optimum cooling capacity even in the most demanding desert applications. The dozer ’s Auto Shift feature automatically downshifts to the most efficient gear based on load, improving material moving efficiency. While reliability is important and has been given a lot of the attention the Cat brand is known for, so is serviceability. The D8R, like all Cat dozers, has been designed to be easily serviceable. The machine includes features like wideopening engine panel access doors to minimise maintenance time. Optional service features like ecology drains, a ground-level fast fuel system and highspeed oil change help to further simplify and speed up maintenance tasks. An optional cab-mounted air conditioning condenser supports better system performance, improved engine cooling and easier servicing, and available bottom guard access panels facilitate machine clean-out. When support is required, however, Cat has dedicated dealers such as Al-Bahar, which are completely aligned to its policy of putting the customer first. “Al Bahar and Caterpillar believe in aftersales support as a key factor in order to improve and grow the business,” says Ismail. “In pursuance of this, our welleducated and trained product support sales engineers are covering the whole territory and visit customers regularly to consult with them and make sure to increase their machine uptime by conducting a battery of tests on the machines in a professional manner.” “They also act as advisers, telling our customers about the next step to take in order to run their equipment and fleets in a better way. Add to that our parts availability level of around 95%, which is unmatched by the competition, and you see why the Caterpillar-Al-Bahar partnership is music to the customers’ ears.”
48
THE LAST WORD OC TOBER 2017
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30
A ZOOMLION COMPANY
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