Conlin's Print Newsletter - Winter 2022

Winter 2022

 Marketing Refresh  Apparel, Drinkware & Promo Oh My!  Admissions Kits  Cards, Envelopes & Mail Fulfillment  Featured Services

A Note from the Editor Dear Readers,

< Pauly Paper says SHOP LOCAL!

We've had some fun this past year (as you can see by our Pauly Paper promo tree). But, let's cozy on up to what's new in 2022! As we continue to grow in this ever-changing world, there is so much to look forward to like new projects, business growth, and team expansion.

In this issue of our newsletter, we explore marketing, promotional apparel and drinkware, admissions kits and mail fulfillment and automation services. Our New Year's resolution is to continue to provide exceptional printing and help you start fresh!

As always, you can contact us with any questions at kingofprussia@conlinsprint.com or 610.337.4460. We'd love for you to visit too. Please feel free to schedule a tour with us!  Stay Printspired,

Heather Feraco Digital Marketing Coordinator

What is your New Year's resolution?

Contents

Something that goes in one year and out the other!

Page 2................. A Note from the Editor Page 3......................... Marketing Refresh Page 4...... Apparel, Drinkware & Promo Page 5............................. Admissions Kits Page 6................ Cards, Envelopes & Mail

Happy New Year!

Page 7............................. Featured Services

2

Marketing Refresh Time to ring in the New Year the right way with fresh marketing materials. Whether you are just refreshing your print materials or redoing your whole branding plan, Conlin's is here to help.

A new year always brings new staff. It is a good idea to redesign and reorder your print materials like business cards, letterhead, brochures, and booklets for the newbies.

It's also a great time to capture new audiences. Use your branding and logo in new ways. Add it to promotional items such as pens, lanyards, or mugs. Promo items leave a lasting impression and it is a unique way to share your business.

Think outside the box and use colors you have not used before to make your original branding pop! Or if you are really feeling daring, completely overhaul your colors, logo and branding with a new design.

Changing materials up will bring your business into a new light and reel in potential clients. People don't want to see the same old content over and over again. Let's get creative! 

3

Apparel, Drinkware & Promo Oh My! a staple item to have in any kit or hand out at your store and events. Bags and totes are multi use and can hold just about anything.

But Why? We can never stop raving about how promotional products really work. Apparel, drinkware, and more bring your brand visibility.

Conlin's loves promo products so much that our tree was adorned with them for the holidays (see image below)! We also love utilizing custom packaging with promo items.

Just look at our holiday gift package (see images on page 5).

Contact us today to start your next promo project. 

Apparel We actually want to keep apparel. Customize t-shirts, sweatshirts, socks, hats, gloves and scarves with your logo, motto or mascot. Coordinate your team with the perfect promotional apparel. Shirts make great trade show giveaways. You can count on branded promotional clothing to get you seen.

Take a look at our holiday gift package!

Drinkware

Custom Shirts & Mugs

Drinkware is something customers can take with them. It is all portable, so you can sip from branded items while traveling or at home. One can never have too many travel tumblers, ceramic mugs, beer or wine glasses, and sports bottles. Cheers to that!

We combined fun retro t-shirts and mugs in a custom printed seasonal box for a unique holiday giveaway.

And More Oh my! There are way too many promotional products to feature in one article. Pens and notepads are always

4

Admissions Kits They did it! They got into your dream school or made it to their next year of college. The best way to build on the excitement of a new college semester is sending out school swag in a custom package. Admissions kits are a great way to introduce a school, department, or organization.

Here's what you can include: •

Informational packet, pamphlet, or card

•

Welcome letter

•

Campus maps

•

ID card, holder, and instructions

•

Logo or mascot stickers

•

Promo products like pens, key chains, lanyards, rally towels, and water bottles

Personalized items show them they made the right choice for their future education and makes their first day even more special. 

5

Cards, Envelopes & Mail Fulfillment Mail's Here!

Mail fulfillment is one of Conlin's specialties. There is a wide variety of paper stocks, envelope colors, and finishes to choose from for your next mailing. And we really do it all here. We offer total project management for all your mailing needs – start to finish!

design file for mailing. We have a lot of different colors and sizes. We can even add a liner to make it extra special.

Mail Fulfillment Once completed, we will even deliver your mail to the post office. We process all types of mailings, including postcards, letters, brochures, catalogs, newsletters, and so much more!

Custom Cards Cards come in all shapes and sizes. We can make cards that are full color, simple, one or two sided, folded, and much more. Conlin's can use variable data to create individually personalized mail pieces that will make the most of your mailing. Greet your recipient by first name or personalize the images and messaging for different market segments. Add shine with a UV gloss coating or metallic inks. Finalize cards with scoring and folding.

We can use your existing database or help you to create a list that meets your needs. This list is then “cleansed” through the most up-to-date mailing software.

•

IMb tracking tells you when the piece is scanned as out for delivery

•

We are CASS & NCOA Certified

Exceptional Envelopes

•

We'll help you receive postal discounts

Don't forget the envelopes to go with your custom cards.

Send us your address lists and we will merge them into the

Contact us to start your next mail project. Remember, we will print, insert, and mail it out! 

6

Featured Services

Mail Automation Mail automation capabilities enable efficient workflow, reduce downtime, and make operations more responsive. Conlin’s saves time with improved methods while driving results for your organization.

Less hand work means better mail campaigns.

In order to ensure successful mail automation, your designs need to be the correct size for our machines. What does that mean? Creating the correct size materials, like smaller inserts, will allow our automated machines to process your mail projects properly.

How to Design for Mail Automation For example, if you have an insert going into an invitation style envelope, downsize your cards. Instead of designing a 5″ x 7″ card to fit in an A7 envelope, design a 4.65″ x 6.65″ card so it can be machine inserted. A 5″ x 7″ card would need to be hand inserted or cut down in size to utilize mail automation.

For more sizing tips, design templates, and information contact us today!

Our Machines Conlin’s has some of the best machines to complete mailings small to large.

Our PB Rival Inserter is simply AMAZING! We love to utilize this machine for large mailing campaigns.

The equipment can fold letters, insert them into envelopes, and print the address and indicia all-inone. It makes our job ten times easier, gets your project out the door and into mailboxes quicker. 

7

1011 West Eighth Ave. King Of Prussia, PA 19406 610-337-4460 kingofprussia@conlinsprint.com

Snow Place Like Conlin's!

For print tutorials, design resources, and marketing tips, visit www.ConlinsPress.com.

Follow @ConlinsPrint for #Printspiration, design tips, and behind-the-scenes pics!