Wine Country Colbert Group - Seller's Guide

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Seller’s Guide Wine Country Colbert Group 1
Seller’s Guide
Wine Country Colbert Group
Seller’s Guide Wine Country Colbert Group 2

Serving Wine Country and Beyond

Seller’s Guide Wine Country Colbert Group 3
Mendocino County Sonoma County Napa County
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1 Initial Meeting Positioning Preparations 9 11 13
2 Launching the Property + Marketing Showing the Property Creating & Monitoring Interest
3 Negotiating Offers Escrow The Closing
Phase
Phase
Phase
Selling Your Home

The Benefits ofWorking With a Team

• We always serve and protect your interests above all others to the very best of our ability.

• We have a proven expertise to prepare our clients properties to show in their best possible light and generate the highest market response in order to attain the highest achievable sales price.

• We implement a marketing plan of the highest quality and effectiveness in order to seize the attention and maximize the response of the buyer and broker communities.

• We rigorously qualify prospective buyers.

• We expertly and aggressively negotiate the purchase contract on your behalf in order to maximize your proceeds of sale.

• We coordinate and manage every aspect of the sale transaction to minimize unpleasant surprises, delays in close of escrow, buyer attempts to renegotiate, and any and all future liability once the escrow is closed.

• In everything we do, we shall work to minimize your stress, time and effort during the listing and sale processes, and bring everything to a successful conclusion.

• We have superb client references.

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What Clients Are Saying

“Peter Colbert goes above and beyond as a realtor. I have worked with him as both a buyer and a seller and I would highly recommend him. When I moved out of town, he facilitated the entire cleaning, refreshing and staging of my house for sale. He simplified the entire process of putting the house on the market, then worked diligently to find us a buyer. He works in the best interest of his clients - fairly and sincerely. I have complete confidence in Peter - he communicates well and always kept me informed. My house closed last week and I couldn’t be happier.”

Hallie

“A knowledgeable, experienced and tenacious advocate for your real estate dreams in the wine country. Our experience of buying a piece of paradise in Healdsburg with Mark as our agent, was world class. My husband and I have been fortunate to work with the very best in the business over the years and Mark Altes is a headliner!”

Deepa and Thampy Thomas

“Encyclopedically knowledgeable about the real estate market in and around wine country, yet always patient with our questions and hesitations, Peter was the perfect partner for us – a friendly expert who helped us understand the areas and tradeoffs, identify our sweet spot, and eventually acquire our family home in Sebastopol.”

Colleen

and Matteo

“Peter found the perfect home for me 6 years ago and then recently helped me sell it when it was time to move on. Both times he competently and efficiently handled all aspects of the sales and everything went smoothly. When it is time for me to look for a new home again, I would certainly trust Peter to do so.”

Kirsten

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What Sets Us Apart

After 15 years in the Wine Country market, we’ve made the move and joined Compass, a technology-driven real estate company. Fusing the best of a brokerage and startup, it will allow us to elevate our business and provide you with the best service possible. Whether you’re interested in exploring your real estate options or simply want to know more, contact me today to set up an appointment. Here’s a quick look at how Compass empowers us. Contact us if you’re looking for anything in Napa or Sonoma Counties.

Top 1% of all SF Bay Area teams.

500 Million+ in total sales.

Covering

Napa, Sonoma, and Mendocino Counties.

6 Person Group

covering all types of real estate. From single family homes to ranches to estates.

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Learning your objectives

We learn about your property, its features, details, history and discuss any specific needs you may have as a seller.

Expectations, timing, price

We brief you on the general real estate market’s current trends and recent history, as well as any seasonal considerations and near-term expectations. In addition, we discuss the market trends specific to your area by assessing inventory, competition, average time market and demand for property.

Initial Meeting Positioning Preparations

Getting ready

We create a marketing plan specific to your property including staging, photography, print media, email campaigns and digital marketing. We will also make suggestions for any improvements and discuss pertinent documents, such as disclosures, surveys, inspections, title and plans.

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01 Phase
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Launching the Property + Marketing

Our competitive marketing advantage

During this marketing phase, we discuss networking opportunities and potential buyers. We implement our marketing plan by sending out announcements in print advertising, digital marketing and targeted direct mailings. We continually monitor the feedback and update the plan when need. In addition, we may hold private and broker previews, as well as develop public relations opportunities.

How the process impacts the results

Creating a proper first impression is critical. It is important for us to know the competition and differentiate your property from all others by highlighting its most outstanding features. As we show your property, we gather important client feedback, demonstrate value and focus on opportunity for potential buyers.

Showing the Property Creating & Monitoring Interest

Keeping you informed along the way

Through the selling process, communication is key. Prior to listing your property, we establish what communication methods and intervals work best for you. As the market adjusts, we make you aware of any changes in the competition, properties that sell or are new to the market. If circumstances change, together we revise our plan and adjust our sales process to suit your needs moving forward.

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02 Phase
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Where Experience Counts

Our goal is to attract the best overall offer and protect you in the process. As such, it is important that we qualify the prospect and seek out any potential prevent future problems. We discuss how we will handle multiple offer situations and how we will position you to win.

Negotiating Offers Escrow

Executing the Contract

Once an offer is accepted, we will create a timeline together and discuss our duties and your responsibilities—what service providers, inspections, disclosures and additional negotiations (repairs) we might expect. As we prepare for closing, we review any final details, your closing statements and remove all contingencies.

The Closing

Wine Country Colbert Group is there for you

As you leave this home behind, we want to help you in the transition process. We can help with any post closing details and want to understand your additional needs, so that we might be a valuable resources to you in the future.

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Our Team

As the Wine Country Colbert team, we believe in making the impossible possible when it comes to selling your home or finding a new one. We have embraced a high-tech, hightouch solution to the search and sell process, pairing the industry’s finest technology with unparalleled support, insight, and analysis. With integrity, honesty, and trust as the cornerstones of our brand, we value the relationships we build along the way with the friends who consistently trust us with some of the biggest decisions of their lives.

Peter Colbert

415.798.0203

DRE 01703429

peter@winecountrycolbert.com

Peter Colbert is in the top 1% of all North Bay agents in sales per year selling over $200 million dollars’ worth of Wine Country properties over the past four years.

Angela Fallon

707.536.7338

DRE 02122832

angela@winecountrycolbert.com

Angela worked as a home stager servicing high end real estate throughout the Bay Area prior to becming a real esrare agent. She can offer design consultation for both buyers and sellers.

Jill Peterson

707.484.1029

DRE 02108986

jill@winecountrycolbert.com

Jill is passionate about Sonoma County and feels it is her duty to give back to the community that has provided her with so much throughout her life.

Mark Altes

707.235.3249

DRE 01719069

mark@altesrealestate.com

By working side by side with his clients, Mark is able to help them make the best decisions for all of their Real Estate transactions, based on market data and past experience with Real Estate.

Heather Arnerich

925.899.0504

heather@winecountrycolbert.com

Heather Arnerich is the motivated and driven Assistant/Transaction Coordinator for the Wine Country Colbert Group. Heather is a part of the Selling & Buying process every step of the way.

Juliana Snorek

925.758.3629

DRE 02105840

juliana@winecountrycolbert.com

Juliana has spent the last 9 years excelling in the hospitality industry. She is excited to help those both new and familiar to Sonoma & Napa County find their dream home.

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Compass is a real estate broker licensed by the State of California and abides by Equal Housing Opportunity laws. License Number 01866771. All material presented herein is intended for informational purposes only and is compiled from sources deemed reliable but has not been verified. Changes in price, condition, sale or withdrawal may be made without notice. No statement is made as to accuracy of any description. All measurements and square footage are approximate. This is not intended to solicit property already listed.
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Seller’s Guide Wine Country Colbert Group 16 415.798.0203 DRE 01703429 peter@winecountrycolbert.com
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