SELLING YOUR home




Teresa Munguia, of Coldwell Banker West, is a 20+-year veteran of the real estate industry. She has proudly represented many families and clients throughout Southern CA. She has achieved this through her dedication, attention to detail, strong work ethic and putting her client’s needs first! She is the Realtor® you want to hire as your advocate, negotiator and trusted advisor.
Teresa studied Real Estate at Southwestern College and afterwards began work in “real estate”. Passionate about the closing and handing the keys over to her clients. Teresa Munguia has continued to leverage her know-how and experience to exceed her client’s expectations. As a small business owner, she prides herself on providing exceptional quality service. Teresa has grown her business throughout the years, through grassroots efforts because of clients supporting her and trusting her enough to send her consistent referrals. She is always grateful for this act of kindness and doesn’t take it for granted.
Active in the community, Teresa Munguia plays an instrumental role as part of the Member of Graffiti Abatement in San Diego, she enjoys seeing her neighborhood, as well as the city clean of graffiti and debris. Teresa is also a committed member of the Coldwell Banker Foundation, this foundation is focused on helping others, especially children in need. To see a child happy smile is priceless!
In her free time, Teresa Munguia is an avid walker at the Coronado Island Beach and you might catch her dancing on the streets, since this too is a passion. Spending time at the beach together with her children, grandchildren and with her pug, named Tubby is never something she takes for granted.
“Life passes by to quickly and work takes a majority of time, therefore making the time to spend at the Coronado beach with love ones are priceless moments’ have to make the time life to short”!
Our core values make us a seller’s brand.
It’s the most important thing in our lives. It’s the place we long for at the end of the day, and the place that holds all we love and everything we cherish. And it’s our agents’ mission to bring the joy of home to every one of our clients with unrivaled expertise, passion and energy.
This is the spirit in every Coldwell Banker agent and office. It’s fun, it’s happy, it’s energetic, and its full of life. It’s optimistic and always sees opportunity ahead. It’s a worldwide network of affiliated agents joining forces to share insight and knowledge, so we can all succeed together.
From our very beginning in 1906, we saw things differently. We found new ways to help our clients, and pioneered many industry firsts. From the first real estate code of ethics to the first real estate mobile app, we’ve always been happiest when we’re leading the way to where the industry is going.
We believe that if you’re going to do something, you should be the best at it. Never settle for average. Always be exceptional. Whether it’s a listing presentation for a potential client, a home staging for an open house, or running an entire office—go beyond what’s merely expected and deliver something amazing.
When you partner with a professional REALTOR® home that meets your needs,
The term REALTOR® is a registered trademark that identifies a real estate professional who is a member of the National Association of REALTORS® and subscribes to its strict code of ethics. On the next few pages are some important reasons why it pays to work with a REALTOR®.
Buying or selling a home requires disclosure forms, inspection reports, mortgage documents, insurance policies, deeds, and multi-page settlement statements. A knowledgeable expert will help you prepare the best deal and avoid delays or costly mistakes.
REALTORS® can provide local community information on utilities, zoning, schools, and more. They will also be able to provide objective information about each property. A professional can help you answer these two important questions: Will the property provide the environment I want for a home or investment? Will the property have resale value when I am ready to sell?
Sometimes the property you are seeking is available but not actively advertised, and it will take some investigation by your REALTOR® to find all available properties.
There are many negotiating factors, including but not limited to price, financing, terms, date of possession, and inclusion or exclusion of repairs, furnishings, or equipment. In addition, the purchase agreement should provide a period of time for you to complete appropriate inspections and investigations of the property before you are bound to complete the purchase. Your agent can advise you as to which investigations and inspections are recommended or required.
REALTOR® who is dedicated to finding you a needs, you free up your time!
If you don’t know a CMA from a PUD, you can understand why it’s important to work with a professional who is immersed in the industry and knows the language.
Most people buy and sell only a few homes in a lifetime, usually with quite a few years in between each purchase. And even if you’ve done it before, laws and regulations change. REALTORS®, on the other hand, handle hundreds of real estate transactions over the course of their career. Having an expert on your side is critical.
A home often symbolizes family, rest, and security — it’s not just four walls and a roof. Because of this, home buying and selling can be an emotional undertaking. And for most people, a home is the biggest purchase they’ll ever make. Having a concerned but objective third party helps you stay focused on both the emotional and financial issues most important to you.
Every member of the NATIONAL ASSOCIATION of REALTORS® makes a commitment to adhere to a strict Code of Ethics, which is based on professionalism and protection of the public. As a client of a REALTOR®, you can expect honest and ethical treatment in all transaction-related matters. It is mandatory for REALTORS® to take the Code of Ethics orientation and they are also required to complete a refresher course every four years.
As the number one most visited real estate brand online*, we know the difference it makes to have your home digitally visible. Yesterday and today, we continue to use innovative tools to connect your home with the right buyer.
• Big data and predictive analytics help me create efficient and effective marketing plans targeting areas where buyers will likely live.
• This tool is exclusive to Coldwell Banker and its affiliates, providing insight into statistics and trends that other agents do not have access to.
• Heat maps illustrate buyers in cities that are most likely to relocate to the listing area.
• Here at CBW, we take marketing to the next level. We have an exclusive relationship with Facebook that markets your listing to buyers looking in your area.
• We use innovative 3-D imaging software that allows potential buyers to walk through your home virtually.
• Creative and interactive digital brochures promote your home elegantly while keeping buyers safe.
• Single property websites can share gorgeous professional photography and additional home details.
• Our exclusive relationship with Facebook allows our agents to easily run ads that are fully optimized to get the most amount of eyes on your home.
• A, B, C split testing pushes the most engaging ad out on Facebook and its suite of advertising tools.
• We can then share very specific analytics about the exposure your property is getting online.
Basic services are where most agents stop. For us, it’s just the start!
• Multiple Listing Services (MLS)
• Property flyer
• Open house (if applicable)
• Provide forms for seller’s disclosure
• REALTOR® inspection
• Listing will be featured on personal website, single property website & syndicated to hundreds of real estate websites
• Professionally designed print materials
• Advertising through Broker Caravan Meetings
• Personalized follow up showing & buyer feedback
• Weekly marketing updates emailed with all new comparable data
• Top Producer & Referral Agent Network mailer
• Union Tribune print advertising: selective neighborhood publication.
• Worldwide internet exposure -- Coldwell Banker enhanced home listing on Zillow, Trulia, SignonSanDiego.com
• 3-D property tour and floor plan
• Professional video and photography
• Showing Suite automated feedback response system
• Direct-to-agent leads
• Agent network communication (CBW Chat)
• Professional agent and broker team support
• Staging, design, and renovation services
• Broker’s open house
• Comparative market analysis
• Lockbox
• Financing sheet
• Professional photos & virtual tour
• Free design consultation & color analysis
• Direct mail marketing campaign
• Qualification of all potential buyers before presentation of offers
• Organize & schedule approved trade vendors
• Coordinate & meet vendors and contractors
• Achieve best seller net in shortest amount of time
• Full-service team whenever you need us
• Guaranteed service satisfaction or the right to cancel
• Kartikay Escrow Corporation and California Preferred Escrow - escrow services
• Point Mortgage Company -- financing
• Agent guided disclosure document review
• Service performed guarantee
• Customized YouTube channel
• Collaboration with on-staff marketing brand manager
• Licensed support staff
• Full-time Broker office manager
In real estate marketing, there is no such thing as one-size-fits-all.
Buyers search on many unique platforms, from home search websites, to newspapers, to neighborhood open houses. We know the kinds
Almost 100% of home buyers are looking online. Marketing your property on the internet is essential in accessing a worldwide audience.
We drive traffic from social media to your online listing with targeted ads to buyers, posted from our proprietary CBx platform. Additionally, your listing will be featured in our monthly Home Simplicity eMagazine.
Well-lit and high resolution photography is essential to showcase your home in the best possible way.
We help your home stand out by applying the latest in video and virtual-tour marketing.
Your home will be exposed to an expansive network of local and global real estate agents, placing your property in front of buyers that are searching for a house just like yours.
An open house creates a comfortable setting for potential buyers to view your property.
kinds of buyers looking for a home like yours, and are able to tailor our marketing strategy to them.
With Coldwell Banker West, we use professionally designed brochures and postcards — to present your property in the best way possible.
Yard signs create visibility in the community and are an easy way for potential buyers to reach out for more information.
A lockbox allows trusted real estate agents to show your property while providing you peace of mind that your home is secure.
The best way to ensure your selling strategy is working is to hear from prospective buyers and agents. We automate our feedback so you are never left guessing what buyers are thinking.
We will work with you to tailor a marketing plan that suits your individual needs. We will work closely with you to make sure you are comfortable with every step of the marketing process. As part of your team, we want to make sure selling your home is as seamless and effortless as possible.
Buyers are still looking and sellers are still selling. The only difference is finding the safest and most efficient way to fulfill the needs of everyone. Our selling process is simple, virtual, and most importantly, safe!
We will schedule a virtual, dynamic consultation to discuss your objectives and create the best plan to fulfill them.
We will customize our digital and virtual marketing plan to generate maximum exposure to your home.
To provide a thorough virtual experience, we will utilize 3-D virtual walk through technology, aerial drone visuals, and highlight videos.
Once you accept an offer, you will electronically sign and review all documents, offers, disclosures, etc.
All inspectors and appraisers will wear personal protective equipment and take the necessary precautions to conduct walk throughs safely.
Closing documents will be signed with a mobile notary and all access materials / information will be transferred safely and remotely.
Our goal when selling your home is the safety for all involved in the transaction.
That’s why a majority of initial showings are virtual first. We use 3-D tours, property websites, and live virtual showings with your Coldwell Banker West REALTOR® prior to having a potential buyer visit your home.
• If a potential buyer is experiencing any symptoms including: Fever, sore throat, coughing, or difficulty breathing, they may not enter the home.
• The use of hand sanitizer is required prior to entering the property.
• Visitors are encouraged to avoid touching their face or mask when in the home.
• Wearing PPE is required upon entering the property.
• A limit of two visitors per household to maintain proper social distancing.
• All visitors must maintain a six feet distance.
• All visitors must avoid touching any surfaces.
• After visiting the home, an agent will request the disposal of all protective equipment.
Every home seller wants to maximize their financial return. Here are tips to ensure you’ll receive the highest price possible.
This may seem counterintuitive when trying to receive the best offer on your home. Most sellers think that they should price their home over market value to leave room for negotiation. However, when they do this, it makes the demand less for this home (meaning little to no negotiations.) See chart below for more details.
A house that’s priced lower could generate higher interest and demand. This means there will be more people interested, and thus more room for negotiations. Buyers will bid against each other, which will result in the potential sales price going up.
“Aim to price your property at or just slightly below the going rate. Today’s buyers are highly informed, so if they sense they’re getting a deal, they’re likely to bid up a property that’s slightly under priced especially in areas with low inventory.”
A recent study from Collateral Analytics revealed that For Sale By Owner (FSBO) homes don’t actually save the seller money. In many cases, it actually costs them more than it would with an agent.
The study analyzed a sample of homes in different markets from 2016 through the first half of 2017 to find:
“FSBOs tend to sell for lower prices than comparable home sales, and in many cases below the average differential represented by the prevailing commission rate.”
These results showed that the difference in selling prices between FSBOs and MLS sales of similar properties are about 5.5%. 2017 sales also suggested that the average price for FSBOs was 6% lower than that for similar properties.
You should hire a real estate professional and price your home slightly below value to maximize the demand and price you will receive for your home.
The higher you price above market value, the lower the demand
How exciting – you’ve decided to sell your home! Now it’s time to see it from a buyer’s perspective. Let’s review this home enhancement checklist buyers, and helps maximize your potential financial return.
c Clear any extra gadgets/appliances
Less is more! Store away any items you don’t use.
A clean home gives the impression that it has been well cared for. A simple fresh coat of paint and deep clean are always a good idea.
Take care of minor issues before your home goes on the market.
Make your home stand out with little extras.
c Remove everything from exterior of the refrigerator (pictures, magnets, etc.)
c Remove any paper, mail, and other items from counter tops
c Clear counters and sink of all dishes and pans
c Polish sinks and wipe down cabinet fronts
c Clean all appliances, outside and inside
c Mop kitchen floor
c Air out and deodorize garbage/recycling area
c Repair any sink/faucet leaks
c Repair/replace any broken appliances
c Repair any non-working cabinets or drawers
c Patch and paint ceilings and walls if necessary
c Lay down a throw rug
c Add small plants
c Mow lawn, trim trees and bushes
c Pull weeds, rake leaves, dispose of any dead plants
c Put away outside tools and equipment
c Wash windows (outside and inside)
c Sweep driveways and sidewalks
c Repair windows and doors
c Repair any major cracks in sidewalks or driveway
c Repair shutters, gutters, windows, fencing, siding, or roof shingles
c Improve yard landscaping with new sod, flowers, plants, and mulch
c Add a welcome mat at the entrance
c Replace house numbers
c Add a hanging or potted plant
c Clear clutter and unnecessary items from counter top
c Organize all cabinet interiors
c Clean bathtub, toilets, and sinks
c Mop bathroom floor
c Polish bathroom fixtures and mirror
c Repair leaky faucets, toilets, or sinks
c Grout and caulk tilework if necessary
c Patch and paint ceilings and walls if necessary
checklist together and decide what changes you can make to ensure your home photographs beautifully, presents well to
c Clear clutter like newspapers and mail
c Discard any worn furniture, rearrange furniture, and store extra pieces
c Straighten bookshelf contents
c Vacuum/mop floors, clean and deodorize carpet
c Polish furniture
c Dust or wipe down lighting fixtures
c Ensure all light fixtures and bulbs are working
c Wash windows
c Clean fireplace
c Patch and paint ceilings and walls
c Add a scented candle, fresh flowers
c Rearrange pictures to highlight areas
c Add lighting if room is dark
c Clean and declutter children’s bedroom, put toys away
c Discard any worn furniture, rearrange furniture, and store extra pieces
c Store seasonal clothing elsewhere to make more room in closets
c Make sure all clothing is put away
c Install a working smoke detector in each bedroom and one in each hallway
c Install a working carbon monoxide detector on each level of the home, preferably in a hallway
c Patch and paint ceilings and walls
c Add plants
c Add throw pillows to beds
Organize and declutter all spaces
c Box up and store away unnecessary items
c Sweep and mop floors
c Remove any cobwebs and dust from window sills, walls, and ceilings
c Clean windows, outside and inside
c Ensure all A/C, heating, and water heater appliances are working
following
Selects a REALTOR®
Gets pre-approved by lender if new loan needed
Views homes with Real Estate Professional
Inspection reports sent to applicable party, reviewed and notified
Appraisal ordered and completed
Deposits required funds
Loan documents returned to lender for review
Receives key from real estate professional
Selects home and submits contract with Loan Status Report (LSR)
Inspections ordered
Advises escrow of home insurance policy
Prepares house for showing & selling
Reviews and accepts contract from buyer
Escrow opened and preliminary report ordered
Receives final loan approval from lender
Closing documents compiled by escrow
Loan Documents prepared by lender and sent to escrow
Escrow ensures all contract conditions have been met
After recording, confirmed escrow disburses funds
Final documents sent to interested parties
Lender “funds loan” (sends funds to escrow)
Documents recorded and escrow closed
3668.5
Coldwell Banker was built on the principles of honesty, integrity and always putting clients first, we changed the industry then and continue to do so today.
We started 10 years ago in one small office in Bonita. We now have over 1000 agents with offices across San Diego County and are fastestgrowing franchise within the brand nationwide. We are continually growing and expanding, and our reach is limitless.
Our full range of real estate services includes: residential resale, commercial, mortgage, escrow, and property management. We are here to help you with all of your real estate needs.
AMENDMENTS: A change—either to alter, add to, or correct—to part of an agreement.
APPRAISAL: An estimated property value resulting from analysis of facts about the property; an opinion of value.
ASSUMPTION: When the buyer accepts responsibility for liens or other obligations attached to the property title. In some cases, this means the new buyer takes over the old mortgage.
BENEFICIARY: The recipient of benefits, often from a deed of trust; usually the lender.
CLOSE OF ESCROW: The date when documents are recorded and title passes from seller to buyer. On this date, the Buyer becomes the legal owner, and title insurance becomes effective.
COMPARABLE SALES: Sales that have similar characteristics as the subject real property, used for analysis in the appraisal. Commonly called “comps.”
DEED OF TRUST: An instrument used in many states in place of a mortgage.
DEED RESTRICTIONS: Provisions contained in deeds to limit the use of the property.
EARNEST MONEY DEPOSIT: Down payment made by a purchaser of real property as evidence of good faith; a deposit or partial payment.
EASEMENT: A right, privilege, or interest, limited to a specific purpose that one party has on land owned by another.
HAZARD INSURANCE: Real estate insurance protecting against fire, some natural causes, vandalism, etc., depending upon the policy. Buyer often adds liability insurance and extended coverage for personal property.
IMPOUNDS: A type of trust account established by lenders for the accumulation of the borrower’s funds to meet periodic payments of taxes, mortgage insurance premiums; and/or future insurance policy premiums.
LEGAL DESCRIPTION: A description of land recognized by law, based on government surveys, spelling out the exact boundaries of the entire parcel of land. It should thoroughly identify a parcel of land that cannot be confused with any other.
LIEN: A form of encumbrance that usually makes a specific parcel of real property the security for the payment of debt or discharge of an obligation for example, judgments, taxes, mortgages, deeds of trust.
MORTGAGE: The instrument by which real property is pledged as security for repayment of a loan.
PITI: A payment that combines principal, interest, taxes and insurance.
POWER OF ATTORNEY: A written instrument whereby a principal gives authority to an agent. The agent acting under such a grant is sometimes called “attorney-infact.”
PURCHASE AGREEMENT: The purchase contract between the buyer and seller. It is usually completed by the real estate agent and signed by the buyer and seller.
QUITCLAIM DEED: A deed operating as a release, intending to pass any title, interest, or claim which the grantor may have in the property, but not containing any warranty of a valid interest or title by the grantor.
RECORDING: Filing documents affecting real property with the County Recorder as a matter of public record.
I can actually say she was the best realtor to work with. Always putting me and my needs first, going an extra mile to make sure I was happy and found the home of my dreams, always there to answer any question that I had and always with a smile on her face! If you are looking to buying a home a want to have a wonderful experience while doing so, this is the place to be. Teresa Munguia is the best.”
- Angelica LaraA stellar experience can be expected from this consummate professional. Place your trust in her. She exudes personality that’ll ease your stress and abate the anxiety that comes with a purchase as major as a home. She’s very knowledgeable and meticulously dedicated to her craft. Teresa is exhaustive in her efforts to ensure that you secure your dream home and works with an outstanding team on deck. That serves as an added utility in your home buying process. Don’t take MY word for it! Allow Teresa to demonstrate her level of prowess and you’ll be just like me! Beyond satisfied!
Teresa is THE realtor to go to when you are looking for your dream home. She was always professional and very responsive to all of our questions during the process. Definitely would recommend her!
- Claudia FariasWe are so grateful to have met Teresa. She came highly recommended by a friend of our family and she did not disappoint. Teresa gracefully met my husband and I all over San Diego. From North County all the way to remote Jamul, Teresa showed us numerous homes without question. She did research on the properties that we wanted to see in advance, so neither of us were wasting our time and kept us in the loop throughout the entire home buying process. She encouraged us to stay positive with the ups and downs that we experienced, that was difficult for us as we were first time home buyers. We didn’t want to settle. Each person in our family of four had a want for our new home. We did find out perfect home and we couldn’t have done it without Teresa.”
Teresa was very knowledgeable and honest. The purchase of my first home could not have been easier. She was always available for questions. I would recommend her to anyone looking to find their dream home. Thanks Teresa!