IMA Coffee Hub is the one-stop supplier delivering comprehensive experience, technology and reliability from beans reception to end of line, matching all the most demanding process, packaging and service requirements with regard to coffee production.
The Coffee Plant you dream of.
IMA COFFEE HUB
The Coffee you want, the Process you need, the Packaging you desire, the Service you wish for.
Warm up this winter with Selati
Brewing
excellence with, a not-for-profit learning institution.
Within the last year, the world received a compelling documentary showcasing areas across the globe where people live long, healthy, and fulfilling lives.
In this showcase, some of their critical success factors include a balanced diet, regular movement and ongoing socialisation through authentic connections.
While we would all like to strive for these ideals, we know that our day-to-day commitments deviate from our goals.
At the African School of Coffee (ASC), we are first and foremost looking to create authentic connections through the lens of coffee.
We have culminated years of
experience on the continent that birthed the coffee ritual to create an experience that invites people of all ages and walks of life to learn, connect and thrive.
ASC officially opens its doors for classes in its new space on 1 August 2024.
A goal-orientated, structured approach to the art of coffee married with science, all nestled in the heart of Cape Town, is the head-start needed to catapult from coffee drinker to coffee devotee.
COURSES OFFERED
Professional Course
A five full day course. This is ASC’s professional course for baristas wanting to get a firm grasp on coffee.
Introduction Course
A one full day course. The first day of the professional course, providing an in-depth dive into the world of coffee.
Condensed Professional Barista Course
A two full day course. When time is tight, get an overview in an intensive two day course. Or, for the barista just wanting to brush up.
Explore the range of courses including Latte Art, Alternative Brewing, and Coffee Sensory Appreciation, each offered as half-day sessions in the morning or afternoon.
With a vision to address the growing unemployment deficit through practical skills, Kellond is passionate about serving the coffee
community.
Richard Kellond, the managing director of the non-profit company (ASC) found his roots in coffee over a decade and a half ago by building relationships for the Truth Coffee brand.
With a vision to address the growing unemployment deficit through practical skills, Kellond is passionate about serving the coffee community.
ASC boasts world-class facilities with over 300 sqm of space that bring together practical and unique opportunities for students to gain access to an ongoing
network within the coffee industry.
Cape Coffee Beans, Electrical Industries, La Marzocco and Equipment Café, as well as highly engaged trainers in Andrè Blignaut and Siphosethu Luningo these are the makings of a uniquely nurturing space. Whether students find themselves joining for a fully fledged professional course or a single day, ASC encourages them to walk away with confidence in their ability to share their learning experience far and wide.
Contact us at hello@africanschoolofcoffee.org to make a booking or find out more information.
all images produced by Marcelle Liebenburg
all images produced by Marcelle Liebenburg
BRING YOUR OWN CUP
CREATE A NEW CULTURE:
Bring an end to the culture of single-use waste by bringing your cups to your favourite cafe, reducing the need for disposable plastics and unnecessary waste in general. Take the steps yourself to ensure action was taken to prevent the ongoing damage to our planet, in turn saving our ocean and reaching towards a clean planet.