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T he C oast News
MARCH 17, 2017
Cardiff 101 leadership changes Man killed by train in Encinitas By Aaron Burgin
How to raise capital, seed money, launch new businesses... online By Jerri Nachman, CrowdVesting Media© Jerri@CrowdVestingMedia.com
Upcoming Crowdfunding Seminar
You are all invited to a 3-hour Crowdfunding seminar, “Crowdfunding For Profit and For Non-Profits” Thursday, March 23 from 3:00 - 6:00 pm. Lower priced tickets end Tuesday, 3/21 at midnight. If you miss it, just call me by 3/22 and I’ll get you in! Pricing at the door is more.
We added another featured speaker, Ruth E. Hedges the Creator and Executive Producer of the 6th annual Global Crowdfunding Convention (GCC) a catalyst for growth and development of the entire Crowdfunding Industry. Ruth is one of the world’s foremost authorities and one of the original pioneers of the legislation that was ultimately signed into law. Ruth was honored at the White House for its Crowdfunding Champions of Change event. As an industry expert, Ruth will demonstrate how to organize, manage and automate a successful Crowdfunding campaign. Valuable information!
ENCINITAS — The Cardiff 101 Main Street Association announced that it has selected a new executive director for the second time in as many years. Roberta Walker, who most recently served as the policy advisor and grant specialist for former County Supervisor Dave Roberts, has been selected to succeed Annika Walden, who recently was named the director of business development for Surfhouse Adventures, a boutique surf motel and guided surf camp in Leucadia. Walker, who has also served as the communications coordinator for the Solana Center for Environmental Innovation, started her new post on March 16. “I am extremely excited,” Walker said. “I really like the organization and what they have done over the years, they have put on great events that bring our community together and really define the Cardiff community. I am thrilled
to have this opportunity to be involved and make a difference and improve this part of our community.” Walker said that Walden approached her in January about the position, and she met with the executive board in February. She said what intrigued her about the position was the same that she enjoyed about her work with the County. “It was all about helping people and bettering their quality of life,” Walker said. “And this is kind of the same thing, but on a more targeted and focused level.” Walden served as the organization’s leader from September 2015, when former executive director Tess Radmill took a position with the city of San Marcos. In recent months, Cardiff 101 signed off on the rebranding of Carpentier Parkway to the Harbaugh Seaside Parkway after its offshoot foundation re-
ceived a large grant from the Harbaugh Family Foundation. Walden also oversaw the organization during an acrimonious dispute with the organizers of the Cardiff Kook Run. The Main Street group sued the race organizers for using the statue’s likeness without a licensing agreement from the business organization. That suit was recently settled. Walker, a former professional snowboarder who still is an avid snowboarder, surfer and environmentalist, said that she wants to continue to expand and improve on the organization’s event roster, and create a consistent revenue stream for the organization, which is something that both former executive directors said was a challenge. “You look at the other 101 groups in town, and we don’t have a farmer’s market or a storefront shop, so we have to look at ways to create that consistent revenue stream,” Walker said.
Vista moves forward on medical marijuana ordinance
Other featured speakers are Mr. Richard Weintraub, Esq., nationally known securities attorney in the Crowdfunding industry and Tristan Younghaus, Esq., Coastal Pacific Law, who will go over copyrights, trademarks, and business contracts. You can raise a lot of money Crowdfunding as long as you do it right.
By Ruarri Serpa
SPONSOR SOMEONE! If you know a deserving
person who would benefit from learning how to raise capital to jumpstart their business or nonprofit, please purchase their ticket. We also seek individual sponsors for 8 - 10 Veterans at $79 per.
Thank you CaPiTal BaNK, 277 N. El Camino Real, Encinitas, for sponsoring us for the second time. Open a new account with Joe Simmons, Sr. VP, and mention CrowdVesting Media! Call Joe Simmons at (760) 448-2851
“Crowdfunding for Profit and Non-Profits” Thursday, March 23, 2017 2:30 Registration. Seminar 3:00 - 6:00 pm Leichtag Foundation Commons, Barn 2 441 Saxony Drive (Coastal Roots Farm) Encinitas, CA 92024
Tickets: www.CrowdVestingMedia.com/News/ CrowdVesting Media produces the pitch video, designs the Crowdfunding offering memorandum overview, and website for a Crowdfunding campaign.
Contact: Jerri Nachman Jerri@CrowdVestingMedia.com
(760) 310-9182
SPONSORED CONTENT
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TURN TO SURFSIDE ON A15
TURN TO ORDINANCE ON A15
Photo by Bianca Kaplanek
Thank you Loren Sanders, VP & General Manager of Sea CoaST exClUSiVe ProPerTieS www.SDseacoast.com and www. SurfSeacoast.com (760) 602-1000. They have 4 locations in the area.
Very Limited Seating! Pricing goes up March 21
project,” Penniman said. A 20-year, $13 million loan at 4.2 percent interest would cost the fairgrounds about $900,000 annually. Surfside is an approximately 100,000-squarefoot satellite wagering facility built in 1991 to accommodate 5,000 people. At one point it attracted about 2,700, but a decrease in offsite betting has resulted in an average daily attendance of about 350. A recent study conducted by students from California State University San Marcos concluded that turning Surfside into an entertainment venue would be “highly profitable,” with a return on investment in less than five years, if at least 90 concerts are held annually. Board members, who have been looking to repurpose the facility for several years, support plans to make the underused build-
VISTA — The City Council signaled its support for an ordinance that would allow the sale and delivery of medical marijuana. City staff will now draft the new rules, which could come back for final approval by April. Councilman Joe Green initiated the item after a petition was circulated that called for allowing commercial marijuana in the city, and after he saw how Vistans voted on Proposition 64, which legalized recreational marijuana. “It’s a clear indication Vista voters have a favorable opinion on marijuana,” Green said. “I can only assume medical marijuana on the ballot would pass with bigger margins.” Though residents are allowed to grow up to six plants, carry and transport marijuana, the city prohibits all commercial marijuana operations through its zoning ordinance. In response to the city doubling down on medical marijuana last year, medical marijuana supporters put together an initiative that would allow commercial operations in the city’s commercial, industrial, and mixed-use areas. Supporters need 5,600 signatures to get
The Del Mar Fairgrounds board of directors authorizes staff to investigate potential finance options for up to $13 million to pay for a project that would repurpose Surfside Race Place into an entertainment venue.
THANKS TO OUR SPONSORS
ENCINITAS — A man was killed by a train Wednesday afternoon after stepping onto the tracks at the intersection of Leucadia Boulevard and N. Vulcan Avenue. According to Sgt. Jason King, the collision occurred at around 2:40 p.m. Deputies from the North Coastal Sheriff’s Transit Enforcement Unit responded to the scene where the man was pronounced dead. According to a Sheriff’s department news release, a southbound Amtrak train was traveling at approximately 90 miles per hour when the man stepped on the railroad tracks in front of the train. The train went into emergency braking, but the train struck the male. Anyone with information about the case to call the Sheriff’s Department’s non-emergency line at (858) 565-5200.
Fair to look at finance options for Surfside remodel By Bianca Kaplanek
DEL MAR — Plans to turn Surfside Race Place into a concert venue hit another high note March 14 when the 22nd District Agricultural Association board of directors voted 7-1, with Kathlyn Mead absent, to authorize Del Mar Fairgrounds staff to investigate potential finance options for up to $13 million to pay for the improvements. The move allows the 22nd DAA, which governs the state-owned fairgrounds where the facility is located, to seek required approval from the California Department of General Services (DGS) to borrow money to finance the project. As a matter of policy, it will also keep the Food and Agriculture and Finance departments “in the loop on the process so there are no bumps along the way,” deputy attorney general Josh Caplan said.
3/10/17 4:41 PM
According to an estimate from the architect, the remodel will cost about $10 million. Russ Penniman, board president, said he increased the amount to
This is not the way a public agency is supposed to do business.” David Watson Land-Use Attorney
cover any unforeseen expenses. “I’m not saying that ultimately we will go with this ($13 million) number but it was a number that was tested by staff as probably … a safe number that would get us over the finish line once we started the