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FEB. 12, 2010
RANCHO SANTA FE NEWS
Broker changes firm name to ‘Sea Coast Exclusive Properties’ By Jason Land
ENCINITAS — On Feb. 4, Bentley’s Steak and Chop House was overrun with local real estate agents and their clients and friends celebrating their new business name — Sea Coast Exclusive Properties. They gathered with their Broker, Mike Evans, to toast the new firm which originally was founded in 1985. Sea Coast Exclusive Properties had previously ended its relationship with a major real estate franchise organization. Why the big change? “There are two reasons,” Evans said. “One is the Internet — it’s changing everything. We can now reach a global market through the net, where before we needed a large corporate name to reach distant markets.
As temperamental as the real “Two is the business model for estate industry has been, Evans has the real estate brokerage industry decades of experience and has surhas changed; where before you rounded himself with a skilled staff needed a big name brokerage to of brokers. bring credibility, now agents are marketing themselves, creating “I originally got my salesman buzz and exposure for themselves license in ’74, and opened my first rather than relying on a larger corbrokerage in 1985, which was basiporate structure. I don’t think the cally this company,” Evans said. “So end product is clearly defined, but this has been a business continualI don’t think it’s going to be busily since March 1, 1985. This March ness as usual.” we’ll celebrate our 25th anniver“There’s a subtle third element sary. I have a number of agents who — a lot of people are tired of big have been with me more than 20 corporate America,” Evans added. years. I have probably 40 agents “They want to go back to dealing who have been with us for over 10 with individuals on a personal years. We have a lot of stability.” basis. The customer seems to want Sea Coast Exclusive Properties more local control over the busihas three offices — two in ness. They want to know their Encinitas and one in La Costa — homes are being marketed locally, and more than 110 agents. they want to know their advertising Anne Heyligers of Sea Coast Exclusive Properties and Mike Evans, owner/broker of For more information, call dollars are being spent locally.” (760) 944-1112. Sea Coast Exclusive Properties. Photos by Jason Land
Donna Grins, Alonzo Castro and Michele Denys.
Yvette Roberts and Ilana Roberts.
Helen Dalziel and Catherine McDonald.
Sandy Graw and Craig Laursen.
Bernie Vitek, Fran Vitek, Anita Brusso and Deborah Daubenspeck.
David Church, Greg Brown, Chris Holmes and Rob Denny.
Farrah Green, Shawn Green, Diana Gallardi and Niko Contardi.
Mark Simonson, Bal Ramlochan, Greg Granito and Kathleen Haber.
Greg Allen, Jessica McDonald and Brian Comestro.
Suzann Peterson, Jay Peterson and Tamara Strom.
Zachary Taylor, Paul McCarthy and Kari Gilbert.
Rick Levander, Dominick LaGatta and Greg Allen.
Tony Easton, Jean Steinemann, John Trelease and Samantha Easton.
Martha Amador, Mellanie Dean, Tom Cozens and his Carrie Woodworth, Dan Woodworth and his wife wife Peggy. Kim.
Joyce Cissna, Richard Cissna, Christie Hayes, Rosie O’Brien and Greg Hayes.
Trudy McGrath, Nicole McGrath and Evangelina Marshall.
David Reese, manager at Bentley’s Steak and Chop Keri Cook, Laurel Roberts and Mike Evans. House and Bentley’s owner Tom Fulkerson.