The story of Clipper_2

The story of

Finest knitwear

Since 1933

From Herning to the world

With the experience from the past combined with modern technology of today, we carry the quality of knitwear into the future

As we reflect on the long history that has shaped us, we are reminded of our roots and the legacy that has formed our brand . Founded decades ago, Clipper A/S has since become a symbol of timeless style and craftsmanship Our passion for quality and craftsmanship, along with our ability to spot the latest trends in materials, particularly knitwear, laid the foundation for the company’s success

Having a complete and optimized value chain has played a significant role in our ability to grow . It allows us to control all activities and processes, from idea to manufacturing, from raw materials to delivery .

By having control over the entire value chain, we can ensure that all aspects of our products meet the high standards that we and our customers expect This approach has helped us consistently produce high-quality knitwear that is both durable and stylish Over

the years, we have refined our value chain to ensure that it remains optimized and efficient . We constantly look for ways to improve our processes and reduce waste while still maintaining our commitment to quality By doing so, we can offer our customers the best possible value for their money

Clipper’s ability to move with the changes of the last 90 years has helped us remain a leader in the knitwear industry We are proud of our legacy and our ability to grow with the changes of time while upholding both our traditions and our craftsmanship .

The merger with Belika

In 2015, Clipper merged with Belika, another knitwear specialist founded in 1933 in Ikast . Combining the expertise and experience of both companies resulted in more than 140 years of experience in the industry Now operating under one name, Clipper A/S, consisting

of three brands: Clipper, Belika and Clipper Corporate, we continue to build upon that legacy .

Corporate wear; a new chapter

In the early 1990s, Clipper Corporate was created with the belief that corporate wear deserved the same attention to detail and quality as our everyday wear We desired to create workwear and uniforms that felt and looked like clothes that employees would choose and wear themselves

Our corporate wear is dynamic and versatile, designed to adapt to a multifaceted work life while also withstanding even the most challenging circumstances, under the roughest conditions, and in any climate

Timeless style endures

Clipper’s philosophy centers around the belief that fashion trends may come and go, but timeless style endures Our approach to fashion is to create wardrobe essentials that have the potential to last for years, and that transcend fleeting fads . We pride ourselves on merging traditional craftsmanship with

modern design principles to create garments that are both elegant and functional, suitable for any occasion

We are committed to creating knitwear that exceeds our customers’ expectations Our understanding of design and style, combined with our knowledge of materials and qualities, puts us in a unique position to create knitwear that is made with innovative and high-performance qualities We focus on fit, comfort, and the well-being of the wearer, ensuring that every garment is designed to evoke a sense of confidence and comfort For everybody and every body

As we look back on our history, it is clear that our journey has been one of growth and evolution

From humble beginnings in a small town in Denmark, we have grown to become an international brand that is synonymous with classic quality knitwear Even though we might not have been a first mover in the fashion industry, we have always focused on staying ahead of the curve by staying true to our core values

“Comfort and confidence come standard with our knitwear.”

“We create an experience that brings joy and confidence to wearers.”

Our commitment to producing high-quality knitwear that stands the test of time is a testament to our longevity and success With decades of tradition and experience behind us, we take pride in the knowledge and craftsmanship that has gone into every garment we produce . We are not just creating clothes, we are creating an experienceone that brings joy and confidence to anyone who wears our garments, both now and in the future

Through our complete and optimized value chain, we control every aspect of the garment production process, from idea to manufacturing, from raw materials to delivery This allows us to ensure that our garments meet the highest standards of quality and craftsmanship at every stage of production .

Quality in all aspects

We are more than just a knitwear company; we are a company that values people Our commitment to quality goes beyond the garments we produce and extends to the people who make them We believe that in order to produce the best possible products,

We must invest in our people and provide them with the best training and resources available To ensure that our employees have the skills and resources they need to produce exceptional quality work, we provide them with ongoing training and development opportunities

We are committed to ensuring that our production practices align with our values of quality and ethics Our factory in Latvia is a crucial part of this commitment, and we take, for all intents and purposes, great care to ensure that our operations are conducted with respect and mindfulness of the world around us

Our factory in Latvia

Clipper is committed to making a positive impact beyond just the quality of our garments

We recognize that lasting change starts with prioritizing the well-being of our employees and the environment at our factory in Latvia

This means investing in better practices that conserve resources and reduce waste . One example of that is a system in place at our factory in Latvia The steam created under

production is being reused as energy at the neighboring factory In addition to our commitment to mindful production, we also prioritize the safety and well-being of our employees .

We offer training and support programs to ensure their health and safety, and we believe in fair and ethical labor practices By investing in the well-being of our employees, we believe that we can create a positive impact that extends beyond just our products Our commitment to taking responsibility for our impact also extends to our suppliers

We partner with suppliers who share our values of respect and ethical practices, and work together to ensure that our materials are responsibly sourced Through these efforts, we strive to contribute to a better world and make a positive impact on the people and the surrounding environment

We take great pride in sourcing the best manufacturers globally, with unique expertise for every aspect of our production . Our suppliers are carefully selected, based on their shared values of respect and ethical practices, in order to ensure that our products are made with the highest standards of quality and integrity

Timeless threads

Thoughtfully curated wardrobe and knitwear for decades: creating confidence through quality. The fusion of tradition and innovation at Clipper

At Clipper, we understand the importance of clothing that is not only stylish, but also long-lasting We believe that every person deserves access to well-made apparel that can stand the test of time . Our decades of experience in the knitting realm have allowed us to perfect our craft, and we are committed to sharing our knowledge with our customers

A versatile collection

Here you will find a knitwear collection that is carefully selected to offer versatile styling options and maximize outfit combinations with just a few pieces We believe in empowering our customers to build a wardrobe that aligns with their personal style and ensuring that it will last for years to come Our knitwear is crafted with care and expertise, using only the finest materials, resulting in clothing that is versatile, timeless, and long-lasting

In summary, we are committed to creating well-made apparel that is both functional and stylish

Building a timeless wardrobe

With a thoughtfully curated collection of knitwear that is designed to maximize the number of outfits that you can create with a select number of items We want our customers to feel confident and comfortable in every piece they wear, and to know that they are investing in timeless threads that will last for decades to come

Here you will find clothing designed to adapt to a multifaceted lifestyle Whether you are dressed for a day at the office, a night out, or a casual evening staying in . Because the goal is to empower our customers to make informed decisions about their wardrobe, so they can feel confident and comfortable in every piece they wear Our knitwear is a testament to our

commitment to quality, longevity, and craftsmanship, and we are confident that you will love our collection as much as we do

Break the cycle

We recognize that the fast fashion industry often prioritizes cheap and disposable clothing over quality and longevity, perpetuating a cycle of overconsumption and waste As a responsible fashion brand, we strive to break this cycle by focusing on creating versatile pieces that can be worn in different ways, on different occasions, and across different

seasons Furthermore, our commitment to producing smaller collections and quantities is an integral part of our efforts to be conscious By opting for smaller batch production, we can maintain better control over our inventory and reduce waste

We believe that it is our responsibility to minimize the environmental impact of our production processes, from sourcing materials to shipping our products We prioritize using natural fibers, such as organic cotton and merino wool We encourage everyone to break the cycle of buy and toss and choose

with intention, knowing that every small step we take can make a difference

Effortless elegance

You will get knitwear that is made with uncompromising care and skillful craftsmanship, using only the finest materials We take pride in creating clothing that never goes out of fashion, and that can be worn season after season

Our knit essentials are meticulously handpicked for their enduring style and effortless longevity We carefully select yarns that

provide a luxurious feel, softness, and lightness . Our commitment to quality and craftsmanship is deeply rooted in our history, as we build upon the foundation laid by our visionary founder many years ago

Clipper is for the uncompromising modern man who is unapologetically himself and free of norms Our clothing is designed to adapt to a multifaceted lifestyle, whether you’re dressed in a tee and jeans or a slipover and slacks We believe that with a select number of well-made styles, you can create a wide variety of looks and feels

“Ethical sourcing is not an optionit is our only choice.”

From local homes to global markets

Crafting the finest knitwear: 125 people’s passion and dedication as one team to honor the art of knitting

It has always been a big priority of ours to support local businesses and our community From the beginning, when our knitwear was knitted in the homes of local ladies, to the way we think and operate today . We purchase from and deal with local suppliers, and we support small businesses

Every day, 125 people get up and go to work to make sure we always deliver the very best . To make sure you get the very finest in knitwear

Because that is our passion and driving force

Made in Europe

Most of our knitwear is made at our own factory in Latvia This provides us with full transparency at every stage of our supply chain pertaining to areas such as labour practices, standards of safety, and raw material sourcing

We understand the environmental impact of using harmful chemicals, excessive water, and toxic dyes, which is why we only work with

suppliers committed to reducing the use of chemicals, water, and dyestuffs in all processes of manufacturing

Code of conduct

All suppliers must agree to and sign our Code of Conduct, as well as obey the REACH regulations These practices are a step to minimize the use of hazardous chemicals and protect human health and the environment That is our promise to be committed

The way our suppliers do business is also our responsibility Our partnerships allow us to maintain our high standards of quality and craftsmanship while also supporting the world we are a part of . We believe that responsible sourcing is not only good for our products, but also good for the planet and the people who make them

“Crafting the finest knitwear with care, passion, and 90 years of expertise.”

From sheep to sweater

Behind the seams: unpacking the importance of pure yarns in Clipper’s knitwear and craftsmanship

The philosophy is based on the belief that knitwear is not just a piece of clothing - it is an art form Every stitch, every detail, and every choice of yarn are carefully considered when creating a garment that not only looks beautiful but also feels comfortable and lasts for years to come

Quality in yarns

We understand that the quality of the yarn is crucial to the quality of the knitwear That is why we go the extra mile to source the very best yarn from renowned suppliers such as Zegna Baruffa Lane Borgosesia, who have over 160 years of experience in producing top-quality yarn We also develop our own yarn, exclusively designed for us, ensuring that we can maintain control over the quality of our products from start to finish That allows us to tap into a rich tradition of craftsmanship and expertise in the textile industry, which is

reflected in the exceptional quality of our knitwear products

Animal welfare

Our commitment to using pure yarns is not just about creating luxurious and comfortable knitwear We also take animal welfare seriously and use only mulesing-free, ethically sourced yarns We believe that animals living a good life produce more beautiful wool, and we want to ensure that our products reflect our values and culture .

Innovation

As a company, we recognize that staying on the forefront of industry trends is essential To achieve this, we invest in our team of skilled designers and technicians, who are constantly exploring new techniques and materials to improve the quality and design of our knitwear Through experimentation with new yarn

blends and knitting techniques, we are able to create unique textures and designs that set our knitwear apart in the market .

Quality control

You can be assured that we take quality control very seriously, and every piece of knitwear that leaves our factory undergoes rigorous testing to ensure it meets our high standards Our team of experts inspects every garment for quality and consistency, from the yarn to the finished product We believe that quality is not just a feature of our products, but a core part of our company culture

Customer service

We are committed to providing exceptional customer service and satisfaction We offer a flexible return policy, sizing guidance, care instructions, and personalized services such as monogramming and custom orders . Our goal is to ensure that every customer is satisfied with their Clipper knitwear Furthermore, we operate with the deep-seeded knowledge that we will be nothing without our employees and customers

“When you wear our knitwear, you are not just putting on a sweater - you are wearing a reflection of your personality.”

Every knit and purl makes a difference

Stitching for change: creating meaningful impact through ethical yarn selection and knitting practices

Any real and lasting change starts within, which is why Corporate Social Responsibility (CSR) is an instrumental part of who we are, how we act, and how we operate . In a world where fundamental resources are becoming scarce by the minute, being aware of CSR is a driving force and an intertwined factor in all aspects of our business That is non-negotiable .

We are guided by our strong moral and ethical standards, demonstrated by our transparency Furthermore, we always follow the strictest guidelines in regard to societal and environmental concerns

To facilitate the grounds for positive change, we comply with the declarations and conventions of the 17 Global Goals, the UN Global Compact and the REACH regulations

To increase the health of our employees, a physiotherapist has helped each employee optimize their workstation Furthermore, we

have gymnastics in the office every day, not only to improve our daily well-being but also to strengthen social relations

We wish to promote and be part of the solution for a more ethical and mindful way of producing and consuming .

Clipper A/S is committed to making an effort and paving the road ahead - in the hope of a better tomorrow

OEKO-TEX

OEKO-TEX standard 100® certified yarn provides consumers with peace of mind by ensuring that the product they are purchasing has met rigorous safety and environmental standards

The certification is recognized worldwide and helps manufacturers demonstrate their commitment to consumer safety Yarn with the OEKO-TEX standard 100® label is tested for harmful substances and chemicals, making

it a safe and reliable choice for a variety of applications

Yarn with this label can be made from natural fibers such as cotton and wool or synthetic fibers such as polyester and nylon

OEKO-TEX standard 100® yarn is a good choice for those who care about avoiding too much chemistry in products

OEKO-TEX standard 100® is a guarantee that the finished product does not contain harmful chemicals and substances when it reaches the consumer

Woolmark

The Woolmark certification mark is a symbol of quality and integrity within the wool industry It guarantees that the product carrying the Woolmark label is made from 100% pure new wool and has been manufactured to the highest standards . This means that the wool used in the product is of the highest quality and has been sourced ethically, with consideration given to animal welfare and environmental impact

To receive the Woolmark certification, manufacturers must meet strict requirements

and standards in areas such as agricultural health, environmental health, and animal welfare .

By displaying the Woolmark label, Clipper is able to offer its customers a sense of security, knowing that they are purchasing a high-quality, genuine wool product that has been rigorously tested and certified

Mulesing free

Mulesing is a controversial practice used in warmer climates to prevent blowfly infestations in sheep The procedure involves cutting away the skin on the sheep’s rear, causing scar tissue to form, and making the area less susceptible to fly attacks However, this method is deemed inhumane and painful .

In recent years, there has been a growing concern for animal welfare, and we are seeking out mulesing-free yarn to support a more humane wool production .

At Clipper, we prioritize animal welfare, and all our yarns are mulesing-free to ensure that our products reflect our values and commitment to ethical production That’s a matter of fact

“We do not strive to be first movers; we strive to be lasting movers.”

Honoring the past, embracing the future

The power of tradition: how our heritage stands the test of time and shapes the future of knitwear in an ever-changing world

We strive to respect the time-honored traditions of our craft while also embracing the latest in design and technology . We believe that by combining the best of the past and present, we can create garments that are not only stylish, but also functional and long-lasting

The commitment to quality and craftsmanship is evident in every stitch, and we take great care to ensure that our knitwear is both comfortable and durable

We use only the finest materials and the most advanced techniques to ensure that our garments are of the highest quality Based on the philosophy that trends may come and go, but timeless style endures That is why we focus on classic designs that never go out of style, while also infusing our garments with modern touches that keep them fresh and relevant . We want our knitwear to be worn and cherished for years to come, passed down

from generation to generation as a symbol of enduring quality and style

The legacy

To sum up, Clipper represents more than just a brand; it is a representation of timeless style and superior craftsmanship Where every stitch is a reflection of our unwavering commitment to quality It is a feeling . A feeling that brings confidence and comfort - and that never goes out of style

As we move towards the future, we must remember the legacy that we leave behind Will it be one of consumption and waste, or one of thoughtfulness and consideration Clipper embodies the latter With each purchase, we have the power to make a statement about what we stand for and what we want for our future Let us choose wisely and leave a legacy that we can be proud of What will be the mark we make on this world?

First edition, second impression 2023

Layout and visuals

Anders Dissing Story

Sarah Winther

Typography

Times New Roman

Monteserat

Paper

Munken Print White 15, 115g

Munken Lynx Laminated, 300g

Clipper A/S

Nakskovvej 1

DK-7400 Herning

+45 96 26 32 00

Clipper@clipper dk