Paula's Choice November 2017

20%

OFF + FREE SHIPPING

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SHOCKINGLY STRAIGHT FORWARD SKINCARE {YOU R GU I DE T O R A DIC A L R E S U LT S}

No Filler. No Filter. No Doubt.

TRUTH IN BEAUTY Clinically proven active ingredients that harness the power of nature.

No fragrance or extras that can irritate. No animal testing—ever.

Paula Begoun FOUNDER

OUR PROVEN SKINCARE PHILO SOPHY

Exfoliation: the skincare step you never knew you needed.

Omega-rich superfoods strengthen your skin with essential nutrients.

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C U LT FAVO RIT E

NEW Omega+ Complex

CHALLENGE THE HYPE.

CREATE CHANGE. Twenty-two years ago, industry outsider Paula Begoun shook up the beauty world with real talk about real facts because she’s always believed that women deserve the truth.

Searching for solutions to her own acne, Paula read her product labels and saw that they regularly contained harmful ingredients. She made it her mission to share what she had learned and find a better way to achieve results—creating breakthrough products backed by research and based on her 35 years of experience reviewing every product on the market.

2 | FREE SKINCARE CONSULTATION

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THE DEAL

SKIN PERFECTING 2% BHA Liquid

Fewer wrinkles.

Lower price.

A proven solution for every skin type.

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B E S T S E LLE R 3 0 % O FF

20 % O FF RO U T IN E S

Celebrate great skin with gift sets you’ll want to give and get.

Two ways to uncover your best complexion.

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LIM IT E D T IM E

NEW MA S KS

BEST OF BRIGHTENING PAULASCHOICE.COM |

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START WITH THE YOUR SKINCARE STEPS, SIMPLIFIED Based on 22 years researching skincare, these systems layer potent ingredients in steps that are proven to deliver remarkable results.

STEP 1: Cleanser Use it every morning and every night.

STEP 4: Treatment For acne, sun damage or environmental support.

STEP 2: Toner Use it after cleansing to replenish skin.

STEP 5: AM Moisturizer With SPF for sun protection.

STEP 5: PM Moisturizer Hydrate and soften while you sleep.

STEP 3: Exfoliant Eliminate dry, dull skin.

HOW TO TELL YOUR SKIN TYPE

RIGHT ROUTINE These easy-to-use systems are designed to work together to give you the best skin of your life. Find the one that’s right for you.

JUST YOUR SKIN TYPE COMBINATION SK IN

DRY SK IN

Balances oil & shine

Replenishes & rejuvenates

SKIN BALANCING Advanced Kit* 4600 | $145 (a $182 value)

SKIN RECOVERY Advanced Kit* 4550 | $147 (a $184 value)

SKIN BALANCING Essential Kit* 4090 | $84 (a $105 value)

SKIN RECOVERY Essential Kit* 4080 | $84 (a $105 value)

Our Essential Routines address skin’s core needs while our Advanced Routines include a broader combination of products to target more complex needs.

SENSITI V E SK IN

BL EMISH PRON E SK IN

Comforts & soothes

Acne & breakouts

CALM Redness Relief Kit, Normal to Dry Skin* 4170 | $126 (a $158 value) CALM Redness Relief Kit, Normal to Oily Skin* 4180 | $126 (a $158 value)

DRY SKIN 4 | FREE SKINCARE CONSULTATION

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COMBINATION

CLEAR Regular Strength Kit* For mild to moderate breakouts.

4704 | $46 (a $58 value) CLEAR Extra Strength Kit* Controls stubborn breakouts.

4754 | $48 (a $61 value)

*Kits and sets are excluded from additional discounts PAULASCHOICE.COM |

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20% OFF

DEFY YOUR AGE WITH THE RIGHT ROUTINE

20% OFF

NEW Advanced Pore-Refining Treatment 4% BHA

An ingenious formula strong enough to fight advanced signs of aging, unclog pores, and smooth skin—with a touch so light, you’ll never know it’s there.

Our anti-aging systems are specifically formulated & packed with potent ingredients & powerful antioxidants to target multiple signs of aging.

Our RESIST SYSTEMS are specifically formulated by skin type.

NORMAL TO DRY

NORMAL TO OILY

Hydrates and softens the look of wrinkles while protecting skin with plant-based antioxidants like green tea, chamomile and vitamin E.

Keeps oil in check, visibly shrinks enlarged pores and soothes troubled skin with licorice root, willow bark and oat bran.

From left:

From left:

Weekly Resurfacing Treatment with 10% AHA 7650 $36

Barrier Repair Moisturizer with Retinol 7610 $33

Optimal Results Hydrating Cleanser 7600 $19

Daily Smoothing Treatment with 5% AHA 7660 $33

Super Antioxidant Concentrate Serum 7640 $38

Advanced Replenishing Toner 7670 $24

Kits:

Skin Restoring Moisturizer SPF 50 7970 $33

Advanced PoreRefining Treatment with 4% BHA 7791 $36

Youth-Extending Daily Hydrating Fluid SPF 50 7800 $33

Anti-Aging Clear Skin Hydrator 7690 $33

Perfectly Balanced Foaming Cleanser 7830 $19

Daily PoreRefining Treatment with 2% BHA 7820 $33

Ultra-Light Super Antioxidant Concentrate Serum 7740 $38

Weightless Advanced Repairing Toner 7780 $24

Kits:

Advanced Kit for Normal to Dry Skin* (7-piece kit) 4810 | $172 (a $216 value)

Advanced Kit for Normal to Oily Skin* (7-piece kit) 4800 | $172 (a $216 value)

Essential Kit for Normal to Dry Skin* (4-piece kit)

Essential Kit for Normal to Oily Skin* (4-piece kit)

4070 | $94 (a $118 value)

4120 | $94 (a $118 value)

*Kits and sets are excluded from additional discounts

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5 1

NATURAL OILS LUXE CLEAN

S T EP 1 : C L E A N S E R Use it every morning and every night.

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PERFECT CLEANSING OIL Sunflower, coconut, meadowfoam, jojoba and grapeseed oils dissolve makeup & impurities, leaving skin soft and hydrated. An effortless, fragrance-free way to clean.

S T EP 2 : T O N E R Use it after cleansing to replenish skin.

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LEVEL UP WITH A TONER Balance oil, lock in moisture–our antioxidantrich formulas freshen, smooth and hydrate skin.

PERFECT CLEANSING OIL with Sunflower & Coconut 3140 $25

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SKIN BALANCING Pore-Reducing Toner 1350 $21

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S T EP 3 : E X F O L I A N T Eliminate dry, dull skin.

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YOUR PORES HAVE MET THEIR MATCH

THE SKINCARE STEP YOU NEVER KNEW YOU NEEDED

This cult favorite unclogs and diminishes the appearance of enlarged pores, helps prevent blemishes and reveals your natural glow.

SKIN PERFECTING 2% BHA Liquid 2010 $29

GREEN TEA LEAF EXTRACT

“

Worked after one use!

It’s SO RARE to find a product that actually does what it says.”

–Barbie, Maryland

“

Really serious stuff that makes your pores cower in terror.”

–Emily Ferber, Into the Gloss

INTRODUCING THE SMOOTH OPERATOR Skip the spa. Our “facial in a bottle” smooths, hydrates and evens skin tone.

NEW SKIN PERFECTING 8% AHA Lotion 2060 $29 CHAMOMILE EXTRACT

TAKE OUR EXFOLIATION QUIZ: Search “quiz” on www.paulaschoice.com

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…it sounds far-fetched, but I’m honest in saying my skin

texture improved overnight.”

–Jack, Revelstoke, BC

“

Think of it as a

precision tool for smooth skin.”

–Yahoo.com Beauty

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WRINKLES. LOWER PRICE.

The Iconic Anti-Aging Ingredient Also known as vitamin A, Retinol visibly diminishes the appearance of wrinkles and revitalizes skin tone, with over 40 years of serious scientific proof to back it up.

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THE DEAL

RETINOL

FEWER

CLINICAL 1% Retinol Treatment 8010 $39*

$56 VALUE

Potent, powerful formula with a controlled-release delivery system for even absorption.

B E S T S E LLE R 3 0 % O FF

S T EP 4 : T R E AT M E N T For acne, sun damage or environmental support.

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*Excluded from additional discounts PAULASCHOICE.COM |

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S T EP 4 : T R E AT M E N T For acne, sun damage or environmental support.

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HEALTHY SKIN NEEDS NATURAL INGREDIENTS

“

OMEG AS FEED YOUR SKIN WITH THE FAT T Y ACIDS IT CR AVES

Wow, Wow, Wow!!!

This is AMAZING (I’m singing this! LOL). No breakouts, only hydrated, plump skin ... my makeup goes on like a dream.”

–Cannon, Lubbock, Texas

FLAXSEED

OLIVE OIL

CHIA SEED

PASSIONFRUIT

NEW RESIST Omega+ Complex 2130 $36

Paula says

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“The wonder of omegas is how fast they nourish and hydrate as well as trigger the renewal of skin’s vital support network, restoring an overall youthful look.”

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REV UP YOUR ROUTINE WITH A BOOSTER

S T EP 4 : T R E AT M E N T For acne, sun damage or environmental support.

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T I P: Apply your booster after cleansing, toning and exfoliating, then follow with a serum and moisturizer. You can also mix a couple of drops into your serum or moisturizer.

FOR THOSE WHO WANT MORE Customize your skincare routine with our superconcentrated formulas, each with a specific benefit to give your skin the boost it needs.

BR IGH T E N

A N T I-AGI NG PLU M P H Y DR AT E R EF I N E

10% Niacinamide Booster 7980 $42

16 | FREE SKINCARE CONSULTATION

Retinol 1% Booster 7870 $52

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C15 Super Booster 7770 $49

Moisture Renewal Oil Booster 7840 $36

Hyaluronic Acid Booster 7860 $46

PAULASCHOICE.COM |

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A

B

C

D

E

Hydrate. Treat. Protect.

ALL DAY. EVERY DAY.

A MOST MOIST U R I Z I NG SKIN RECOVERY Replenishing Moisturizer | 1860 $29 SKIN RECOVERY Daily Moisturizing Lotion SPF 30 | 1460 $29 B L IGH T W EIGH T LU X U RY SKIN BALANCING Invisible Finish Moisture Gel | 3400 $29 SKIN BALANCING Ultra-Sheer Daily Defense SPF 30 | 1560 $29 C BOR N TO BE M I L D CALM Redness Relief Moisturizer for Normal to Dry Skin | 9140 $29 CALM Redness Relief SPF 30 Mineral Moisturizer for Normal to Dry Skin | 9130 $29 D A TOUCH OF T I N T RESIST Super-Light Daily Wrinkle Defense SPF 30 | 7760 $33 E W R I N K L E WA R R IOR S RESIST Barrier Repair Moisturizer | 7610 $33 RESIST Skin Restoring Moisturizer with SPF 50 | 7970 $33

S T EP 5 : A M M O I S T U R I Z E R With SPF for sun protection

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18 | FREE SKINCARE CONSULTATION

S T EP 5 : P M M O I S T U R I Z E R Hydrate and soften while you sleep.

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PAULASCHOICE.COM |

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find the right mask to

UNCOVER your best complexion

R ESCUE & R EH Y DR ATE Rehydrating Moisture Mask | 2600 $30 This double-duty formula adds moisture and locks in skin’s natural hydration.

BEAU T Y SLEEP IN A BOT TLE Radiance Renewal Mask | 2770 $36 Apply this overnight sensation before bed and wake up with a refreshed, hydrated glow.

A BSOR B & ELIMINATE Pore Clarifying Charcoal Gel Mask | 2650 $30 Draw out excess oil, clarify pores and rebalance your skin’s moisture and texture.

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I freaking love this mask!

“

Every morning my skin just looks better and feels softer, like a filter has been put on my face in real life. At 51!

Yes, I will take it!”

-This is MAGICAL By Elova6617, Virginia

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go ahead:

MAKE EYE CONTACT

MEET THE POWER COUPLE Two targeted formulas for 24 hours of hydration.

RESIST Anti-Aging Eye Gel | 2140 $33

Perfect for the AM, our face-the-day formula visibly firms and de-puffs with its cooling applicator.

RESIST Anti-Aging Eye Cream | 7900 $33

Use this balm-like cream as a night mask for deep hydration that softens fine lines and wrinkles.

22 | FREE SKINCARE CONSULTATION

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GET THE BEST IN BEAUTY “Sometimes we skip primer because whatever.

But with Paula’s Choice Resist Smoothing Primer Serum, we’re tempted to skip everything else instead. One invisible layer hydrates and gives an airbrushed effect.” -Allure

RESIST Smoothing Primer Serum SPF 30 91580 $30

A triple-threat formula that protects, smooths and preps skin for makeup (or not).

You may just dare to go bare!

24 | FREE SKINCARE CONSULTATION

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1 FOR YOU, 3 FOR MEHOLIDAY KITS TO COVET Naughty or Nice? These newly-curated, get-em-before-they’re-gone gift sets are only for those on your extra-nice list.

BEST OF BRIGHTENING – RADIANT SKIN COLLECTION

FOR THE MEN IN YOUR LIFE Everything he needs, all in one easy-to-use routine.

This collection gives him smooth, healthy skin and makes redness and bumps a thing of the past.

Includes a free travel bag and makes a great gift!

COLD DEFENSE WEATHER KIT 911s for ColdWeather Woes

Make It Merry, Make It Bright

4007 $72.00

$105 VALUE

4990 $79.00

$112 VALUE

PORE MINIMIZING KIT

THE ONLY LIP BALM YOU’LL EVER NEED – SOFTENING LIP DUO

The Pore-fect Present 4008 $69.99

$92 VALUE

Protect Your Pout

LIM IT E D E D IT I O N 92072 $20.00 PC4MEN Kit 4950 $111 (a $139 value)

E XPERT ADVICE

ASK A SKINCARE E XPERT

Articles, videos, tips and tutorials— plus, all the latest research on skincare and ingredients.

We have licensed estheticians and experienced beauty consultants on staff and in the office.

paulaschoice.com/expert-advice

Contact us for a personalized consultation today.

WHERE THE SKINCARE OB SES SED COME TO GE THER JOIN US ON SOCIAL Connect with us for live chats, giveaways and good old-fashioned conversation.

CALL: 800.831.4088 Mon–Fri 6AM–6PM PT Sat–Sun 8AM–4:30PM PT

PAULA

26 | FREE SKINCARE CONSULTATION

BRYAN

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DESIREE

Closed on major U.S. holidays

LET’S CONNECT!

CHAT: paulaschoice.custhelp.com

@paulaschoice | #paulaschoice PAULASCHOICE.COM |

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RESIST Omega+ Complex 2130 $36

and enter the product number for effortless shopping.

PaulasChoice.com

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EASY ORDERING

Enter promo code HOLIDAY20 at checkout; discount in cart to original retail value of eligible items; excludes kits, sets, and new product launches, noted on applicable product pages. Offer cannot be applied to previous purchases or combined with other discounts; no cash value. Applies to instock items only; no rain checks. Offer expires 11:59PM PT, November 30, 2017. Free shipping applies to U.S. and Canada only. Offers are valid at PaulasChoice.com only. Paula’s Choice reserves the right to modify this offer at any time.

PLUS FREE SHIPPING

20% OFF

705 5TH AVENUE SOUTH SEATTLE, WA 98104 800.831.4088 PAULASCHOICE.COM

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$56 VALUE

8010 $39

Potent, powerful formula with a controlledrelease delivery system for even absorption.

1% RE T IN O L T RE AT MEN T

CLINICAL

FEWER WRINKLES. LOWER PRICE.

THE DEAL

PRESORTED STANDARD U.S. POSTAGE PAID PAULA’S CHOICE