Beauty Rules

20%

OFF PLUS FREE SHIPPING See back page for details.

Make Your Own

BEAUTY RULES DEMAND MORE FROM YOUR SKINCARE.

NO HYPE SCIENTIFICALLY RESEARCHED, EFFECTIVE INGREDIENTS

Paula BEGOUN

REAL RESULTS WE’RE OBSESSED WITH SKINCARE AND COMMITTED TO CREATING THE MOST EFFICACIOUS PRODUCTS ON THE MARKET.

founder

RETINOL PG. 9

COMPLETE KITS & SETS PG. 20 – 21

EXFOLIANTS PG. 6 – 7

REBEL

BRIGHTENING PG. 12 – 13

to INNOVATOR

HYDRATION PG. 10 – 11

Paula began by challenging skincare companies making products that weren’t good for skin. When she couldn’t find effective products for her own acne, she researched for years until she found ingredients that worked. 22 years ago, she started her own skincare company, fueled by her passion to understand everything about skin health.

She’s passionate about sharing her knowledge with the world.

All Paula’s Choice products are guaranteed to deliver 100% results, fragrance free, clinically proven to be non-irritating, and never tested on animals.

ANTI-ACNE PG. 14 – 15

OMEGA PG. 4

NIACINAMIDE PG. 9

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new

OMEGA+ COMPLEX

FEED YOUR SKIN Omegas hydrate, strengthen, and firm for healthy-looking skin.

LIGHTWEIGHT LOTION FOR ALL SKIN TYPES.

FLAX SEED

CHIA SEED

OLIVE OIL

PASSIONFRUIT

RESIST OMEGA+ COMPLEX

2130 $36

wow wow wow!!!

“THIS IS AMAZING (I’M SINGING THIS! LOL).

NO BREAKOUTS, ONLY HYDRATED, PLUMP SKIN ...

MY MAKEUP GOES ON LIKE A DREAM.” – Cannon, Lubbock, Texas

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GET IN ON THE SECRET and transform your skin with a gentle, leave-on exfoliant.

Meet the cult

FAVORITE

BHA unclogs and diminishes the appearance of enlarged pores, helps prevent blemishes, and reveals your natural glow.

EXCELLENT!

“After three days of using this product, my face is much clearer and the pores are small and clean. This product has given me the most visible results of any of the products I use.”

–Scout H. SKIN PERFECTING 2% BHA Liquid 2010 $29

“REALLY SERIOUS STUFF that makes your pores cower in terror.”

– Emily Ferber, Into the Gloss

FACIAL in a LOVE POTION

NO. 9

RESIST BHA 9 7730 $43 Exfoliates away stubborn spots, bumps, and congested pores.

WHAT’S THE DIFFERENCE BETWEEN BHA & AHA? 6

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BOTTLE

Reveal smooth, hydrated skin with a beautifully even tone. Use once or twice a day.

New

SKIN PERFECTING 8% AHA Lotion 2060 $29

BHA (BETA HYDROXY ACID) Works to refine and unclog pores.

AHA (ALPHA HYDROXY ACID) Works to smooth and hydrate.

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Amazing

A RETINOL

ANTIOXIDANTS

THESE ANTIOXIDANT-RICH SERUMS PROTECT YOUR SKIN FROM ENVIRONMENTAL STRESSORS AND HELP UNDO DAMAGE FROM THE PAST.

FOR EVERY ROUTINE

Retinol is the best anti-aging ingredient around. It smooths and firms for a younglooking complexion regardless of your skin type. Whether you’re new to retinol or want to move to a more powerful strength, find the retinol product that’s right for you.

A

B

CLINICAL 1% RETINOL TREATMENT 8010 $56 Potent, powerful formula with a controlled-release delivery system for even absorption.

RESIST INTENSIVE WRINKLE-REPAIR RETINOL SERUM 7710 $42 An incredibly effective but less concentrated amount of retinol for any skin type.

C

A|

RESIST 1% RETINOL BOOSTER 7870 $52 Pure form of Retinol in a slow-release delivery system with a light, lotion texture.

ESIST SUPER ANTIOXIDANT R CONCENTRATE 7640 $38 Hydrates to improve the appearance of dull, sun-damaged skin.

B | RESIST

ULTRA-LIGHT SUPER ANTIOXIDANT CONCENTRATE 7740 $38 Brightens and refines while shielding skin from environmental assault.

C | SKIN

RECOVERY SUPER ANTIOXIDANT CONCENTRATE 3250 $34 Contains retinol to defend against the signs of aging and environmental stressors.

D | SKIN

BALANCING SUPER ANTIOXIDANT CONCENTRATE 3350 $34 A weightless formula to balance skin while still protecting from environmental assault.

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D

Meet NIACINAMIDE {AKA VITAMIN B3}

The best skin-transforming ingredient you’ve never heard of. Research-proven to improve the look of uneven skin tone, pore size, red marks, and fine lines.

RESIST 10% NIACINAMIDE BOOSTER 7980 $42

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HYDRATED SKIN is BEAUTIFUL SKIN THESE ULTRA-MOISTURIZING PRODUCTS MAKE SKIN SOFT, SUPPLE, AND RADIANT.

A

C B

“ONE of THE BEST THINGS I’VE DONE for MY SKIN” RESIST HYALURONIC ACID BOOSTER

A|

RESIST HYALURONIC ACID BOOSTER 7860 $46 Targets fine lines to reveal skin that looks plumped, smooth, and hydrated.

B|

RESIST ANTI-AGING EYE CREAM 7900 $33 Rich and luxurious, diminishes the appearance of crow’s feet.

C|

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“I LOVE USING THIS IN MY MORNING AND NIGHTTIME REGIME. I HAVE TRIED SO MANY DIFFERENT FACIAL OILS AND THIS ONE HAS MADE THE BIGGEST DIFFERENCE!!”

– Em, Chicago, IL

RESIST MOISTURE RENEWAL OIL BOOSTER 7840 $36

For extreme dryness. Antioxidant-rich plant oils hydrate skin.

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Brighten

UP

BRIGHTENING FORMULAS USE REPLENISHING ANTIOXIDANTS AND PLANT EXTRACTS TO REVEAL LUMINOUS, YOUNGERLOOKING SKIN.

A

B

C

A|

RESIST VITAMIN C SPOT TREATMENT 7850 $55 Diminishes the look of stubborn red marks and discoloration.

B|

RESIST BRIGHTENING ESSENCE 7950 $42 Plant extracts and antioxidants revitalize dull complexions.

C|

RADIANCE RENEWAL MASK 2770 $36 Leave on overnight, hydrate and brighten by morning.

D|

RESIST C15 SUPER BOOSTER 7770 $49 Uses superstar ingredient Vitamin C to visibly brighten.

D

“AMAZING!” RESIST C15 SUPER BOOSTER I LOVE THE WAY IT FEELS ON MY SKIN. I IMAGINE MY SKIN DRINKING UP ALL OF THE GOODNESS FROM THE SERUM AND I CAN VISIBLY SEE IT LOOKING BRIGHTER AND HEALTHIER AFTER I APPLY IT.

-PO, London, Ontario

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SIMPLE STEPS. BIG RESULTS. CLEARER SKIN. OUR CLEAR SYSTEMS ARE SOOTHING YET POWERFUL, FIGHTING ACNE AND ITS EFFECTS WITHOUT THE IRRITATION AND INFLAMMATION THAT CAN CAUSE MORE BREAKOUTS.

“I never had acne growing up, instead I got adult onset acne out of nowhere in my early 20’s. Without any guidance or education behind which products to choose, which order to apply the products, I ended up with a drawer full of products that didn’t work for me. Within 3 weeks of using various products in the CLEAR line, most of my acne was gone and my skin has remained clear since! Paula’s Choice CLEAR line is the only thing that has ever delivered the promises they make, a healthy and clear face!!”

BEFORE

TWO SYSTEMS CREATED TO WORK FOR YOU. REGULAR STRENGTH KIT* 4700 | $46 (a $58 value)

For mild to moderate breakouts. Unclogs pores and calms redness without causing irritation. *Kits and sets are excluded from additional discounts

EXTRA STRENGTH KIT

4750 | $48 (a $61 value)

Controls stubborn breakouts, clogged and enlarged pores, and excess oil without over drying.

AFTER

– Anahid, 30, Seattle, WA, Customized mix of Extra Strength and Regular products

“I’ve been struggling with acne for most of my life.

Because of this I’ve never quite felt pretty. I’ve been hiding under makeup for a long time. Thanks to Paula’s Choice I am now literally comfortable in my own skin. Good lord do I sound like an infomercial right now but I don’t care because this product WORKS!”

– Maria, 27, Portland, OR, Extra Strength BEFORE

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AFTER

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JUST YOUR {skin} TYPE RESIST ANTI-AGING SYSTEMS ARE SPECIFICALLY FORMULATED SO YOU GET THE RIGHT RESULTS FOR YOUR SKIN TYPE. PACKED WITH ANTI-AGING INGREDIENTS AND ANTIOXIDANTS, THESE SYSTEMS EFFECTIVELY FIGHT THE SIGNS OF AGING FOR FIRMER, YOUNGER-LOOKING SKIN.

NORMAL TO DRY SKIN

NORMAL TO OILY SKIN

REFINES, HYDRATES, AND FIRMS TO REDUCE THE APPEARANCE OF FINE LINES AND WRINKLES.

VISIBLY SHRINKS ENLARGED PORES AND KEEPS OIL IN CHECK, FOR A YOUTHFUL, BREAKOUT-FREE GLOW.

OPTIMAL RESULTS HYDRATING CLEANSER 7600 $19

PERFECTLY BALANCED CLEANSER 7830 $19

ADVANCED REPLENISHING TONER 7670 $24

WEIGHTLESS ADVANCED REPAIRING TONER 7780 $24

DAILY SMOOTHING TREATMENT WITH 5% AHA 7660 $33

DAILY PORE-REFINING TREATMENT WITH 2% BHA 7820 $33

WEEKLY RESURFACING TREATMENT WITH 10% AHA 7650 $36

WEEKLY RETEXTURIZING FOAMING TREATMENT 4% BHA 7790 $36

SUPER ANTIOXIDANT CONCENTRATE SERUM 7640 $38

ULTRA-LIGHT SUPER ANTIOXIDANT CONCENTRATE SERUM 7740 $38

BARRIER REPAIR MOISTURIZER WITH RETINOL 7610 $33

YOUTH-EXTENDING DAILY HYDRATING FLUID SPF 50 7800 $33 ANTI-AGING CLEAR SKIN HYDRATOR 7690 $33

RESIST ADVANCED KIT FOR NORMAL TO DRY SKIN* (7-PIECE KIT) 4810 | $172 (a $216 value)

RESIST ESSENTIAL KIT FOR NORMAL TO DRY SKIN* (4-PIECE KIT) 4070 | $94 (a $118 value)

*Kits and sets are excluded from additional discounts

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RESIST ADVANCED KIT FOR NORMAL TO OILY SKIN (7-PIECE KIT) 4800 | $172 (a $216 value)

RESIST ESSENTIAL KIT FOR NORMAL TO OILY SKIN (4-PIECE KIT) 4120 | $94 (a $118 value)

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HYDRATE. TREAT. PROTECT.

EVERY DAY. USING AN SPF EVERY DAY IS THE MOST IMPORTANT ANTI-AGING STEP IN YOUR SKINCARE ROUTINE.

D

E

C B A

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FIND THE DAILY SPF MOISTURIZER THAT’S RIGHT FOR YOU. A|

A TOUCH OF TINT 7760 $33 Resist Super-Light Wrinkle Daily Defense SPF 30

B|

MOST MOISTURIZING 1460 $29 Skin Recovery Daily Moisturizing Lotion SPF 30

C|

BORN TO BE MILD 9130 $29 Calm Redness Relief SPF 30 Mineral Moisturizer

D|

LIGHTWEIGHT LUXURY 1560 $29 Skin Balancing Ultra-Sheer Daily Defense SPF 30

E|

WRINKLE WARRIOR 7800 $33 Resist Youth-Extending Daily Hydrating Fluid SPF 50 PAULASCHOICE.COM |

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GLOW

ALL SYSTEMS

WRINKLES & BREAKOUTS

WRINKLES & SUN DAMAGE

NORMAL TO OILY SKIN

NORMAL TO DRY SKIN

Resist Anti-Aging

Resist Anti-Aging

THESE EASY-TO-USE SYSTEMS ARE DESIGNED TO WORK TOGETHER TO GIVE YOU THE BEST SKIN OF YOUR LIFE. FIND THE ONE THAT’S RIGHT FOR YOUR SKIN TYPE.

ACNE & BREAKOUTS

REDNESS RELIEF

DRYNESS & SUN DAMAGE

OIL & SHINE CONTROL

BLEMISH PRONE

SENSITIVE SKIN

DRY TO VERY DRY SKIN

COMBINATION SKIN

Clear

Clalm

Skin Recovery

Skin Balancing

PUTTING TOGETHER your ROUTINE STEP 1:

CLEANSER Use a well-formulated cleanser every morning and every night. When your face is clean, it allows other products to work even better.

STEP 2:

TONER Use immediately after cleansing. It has vital, skin-replenishing benefits to help reduce redness and dry patches.

STEP 3:

EXFOLIANT Eliminates the build-up of dead skin cells which can cause clogged pores, uneven skin tone, and dullness.

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STEP 4:

TREATMENT Depending on your specific skin concern, you may need an acne treatment, skin-lightener to eliminate brown spots and sun damage, or an antioxidant-rich serum to revitalize and protect against environmental stressors.

STEP 5 AM:

AM MOISTURIZER A moisturizer with SPF is essential to protect your skin from the damaging rays of the sun and premature aging.

STEP 5 PM:

PM MOISTURIZER Find the right moisturizer for your skin type to hydrate, soften, and smooth your skin while you sleep.

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flawless

SKIN

ALL OVER SPECIFICALLY FORMULATED TO TARGET THE NEEDS OF YOUR SKIN FROM THE NECK DOWN.

WEIGHTLESS BODY TREATMENT WITH 2% BHA 5700 $26 Visibly improves the appearance of hard, clogged pores on the arms and legs.

RETINOL SKIN-SMOOTHING BODY TREATMENT 5800 $27 The skin-transforming power of retinol in a moisturizing body lotion.

BODY OIL SPRAY 7880 $25 Concentrated, antioxidant-rich plant oils sooth and hydrate dry skin.

SKIN REVEALING BODY LOTION WITH 10% AHA 5900 $28 Improves skin’s texture and exfoliates while it moisturizes.

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for the MEN IN YOUR life

LOVE YOUR LIPS KIT* 04006 | $25 (a $44 Value)

This trio transforms and protects your lips.

EVERYTHING HE NEEDS, ALL IN ONE EASY-TO-USE ROUTINE. THIS COLLECTION GIVES HIM SMOOTH, HEALTHY SKIN AND MAKES REDNESS AND BUMPS A THING OF THE PAST. INCLUDES A FREE TRAVEL BAG AND MAKES A GREAT GIFT!

• Lip & Body Treatment Balm • LipScreen SPF 50 • Resist Anti-Aging Lip Gloss SPF 40 (Sheer Pink)

22 LOVELIEST is the

NUMBER

WE’RE TURNING 22 THIS MONTH!

SHOP OUR LIMITED-EDITION ANNIVERSARY KITS, AND MAKE SURE TO VISIT PAULASCHOICE.COM IN JUNE FOR MORE BIRTHDAY SURPRISES.

PC4MEN KIT 4950 $139 $111

CLINICAL 1% RETINOL TREATMENT DUO*

04005 | $79 (a $112 Value)

Two potent retinol products for maximum anti-aging benefits.

• 2 Clinical 1% Retinol Treatments

Includes FREE Travel Bag

BEAUTY BOOSTS KIT*

($15 value)

04003 | $165 (a $225 Value)

Add a boost of pure, concentrated ingredients to personalize your routine and get the results you want.

FATHER’S DAY is SUNDAY, JUNE 18

• 10% Niacinamide Booster • Moisture Renewal Oil Booster • Resist C15 Super Booster • Hyaluronic Acid Booster • 1% Retinol Booster *Kits and sets are excluded from additional discounts

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WE’RE PASSIONATE ABOUT GETTING YOU the BEST PRODUCTS for YOUR SKIN.

EXPERT ADVICE Articles, videos, tips and tutorials — plus, all the latest research on skincare and ingredients.

ASK A SKINCARE EXPERT We have licensed estheticians and experienced beauty consultants on staff and in the office.

Contact us for a personalized consultation today.

WHERE THE SKINCARE OBSESSED COME TOGETHER JOIN US ON SOCIAL Connect with us for live chats, giveaways, and good old-fashioned conversation.

CALL

PAULA

BRYAN

DESIREE

Call us at 1.800.831.4088 Mon-Fri 6am to 6pm PT Sat-Sun 8am to 4:30 PT Closed on major US holidays

LET’S CONNECT!

@paulaschoice | #paulaschoice

CHAT

paulaschoice.custhelp.com

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