When we speak about Revenue Management it is the process of optimizing availability, distribution, and pricing, to maximize financial outputs. This concept applies to the hospitality industry and especially the hotel industry wherein customers are willing to pay different prices for the same product or service at a given point of time and where businesses have perishable inventories. Speaking about the hotel revenue management industry it is all about selling the right room, to the right person, at the right time, for the right price, through the right channel, with the best cost efficiency.