design portfolio

R E I M A G I N I N G S E R V I C E

D E S I G N

&

S P A T I A L

D E S I G N

I M P O S S I B L E

Y E O

X U A N

C L A R A

YEO XUAN CLARA

I N T R O D U C T I O N S e r v i c e

D e s i g n

&

S p a t i a l

D e s i g n

Clara is a creative with a background in Spatial Design, driven by a curiosity about the intricacies of human behaviours and interactions within spaces. She approaches her work with an investigative

lens,

understanding

user

blending

a

sensitive

approach

experience.

Motivated

by

toward

purpose

and

dedication, she embarks on a design journey focused on building meaningful discovery

connections and

through

collaborative

the

learning.

profound Through

impact

of

hands-on

exploration and ideation, she consistently seeks to reimagine spatial experiences, creating meaningful connections between people and their environments.

CLARA YEO S E R V I C E

&

S P A T I A L

D E S I G N E R

+65 9627 7066

PROFILE

clarayeoxuan@gmail.com

I graduated with a Diploma & a Specialist Diploma in Spatial Design

https://issuu.com/clarayeoxuan/d ocs/portfolio_2023

and currently pursuing a Degree in Design Practice. As a passion-

Singaporean

our interactions.

SKILLS

driven designer, I hope to seek solutions to elevate the experience of

EXPERIENCE

Sketchup

INTERN 3D DESIGNER

Enscape Rendering

Pico

Adobe Photoshop Microsoft Word / Powerpoint

2023 Exhibition Design, Concept, 3D Design Visualisation

Autocad Indesign Canva 3Ds Max Vray Rendering

INTERIOR DESIGNER Sennex Consultants 2021 - 2022 Material Boards, Construction Drawings, Presentation Layout, Liaising with Suppliers, 3D Visualisation, 3D Rendering

EDUCATION UNDERGRADUATE (DESIGN PRACTICE) Nanyang Academy of Fine Arts (NAFA) 2022 - Present

INTERN INTERIOR DESIGNER Renaissance Planners & Designers 2020 Material Boards, Model Making, Liaising with Suppliers, Covid Lockdown (WFH: Work from Home)

SPECIALIST DIPLOMA & WORK STUDY PROGRAMME (SPATIAL DESIGN)

ACHIEVEMENT

Nanyang Polytechnic

SPADE: SPATIAL DESIGN AWARDS

2021 - 2022

Best Hospitality Design 2021

DIPLOMA (SPATIAL DESIGN) Nanyang Polytechnic 2018 - 2021

ASIA YOUNG DESIGNER AWARDS Certificate of Participation in Interior Design Category 2020

0 1

GXSTURE, 2023 ACM: FUNERAL SERVICE, 2023

Service Design

NEXT LEVEL: EPIGRAM, 2022 FRIENDS WITH BENEFITS, 2022

0 2

Spatial Projects

9-26 29-42 45-52 55-59

THE INFINITE LOOP, 2022

61-63

SANDBOX: EMPOWERING THE NEW POSSIBILITIES,

64-65

2022 WHERE YOUR BEST BELONG, 2021

66-67

TIMELESS, 2021

68-69

AQUAHOLIC, 2021

70-75

A HOME FROM HOME, 2021

76-77

RENEWAL, 2020

79-81

C O N T E N T Service Design & Spatial Design

Oct. 2023 to Nov. 2023 Group Project

This is a collaborative project in partnership with Nanyang Academy of Fine Arts and GXS Bank. Working in a multidisciplinary manner, our design practice team tackled the brief of ‘Future Inclusion For The Rest Of Us’ in hopes of redefining the limitations and challenging the possibilities of an orthodox bank.

This project is awarded as “The Most Market-Ready Solution”

Jan-Feb. 2022 to April-May. 2022 Group Project

This project tackles the modernization of Singapore's funeral services, specifically focusing on Ang Chin Moh Funeral Directors. The funeral industry is steeped in tradition, and while these traditions hold value, there's

a

need

to

acknowledge

the

evolving

needs

of

future

generations.

Funeral services often follow a rigid format, potentially neglecting families' diverse preferences and budgets. Furthermore, the emotional

THE FUTURE OF FUNERAL SERVICES User Experience & Service Design

toll of planning a funeral during a difficult time can be immense.

This project explores how Ang Chin Moh can leverage technology and innovation to personalize the funeral experience. We'll delve into potential challenges future users face to redefine funeral services in Singapore, offering a more compassionate, efficient, and personalized experience for future users.

Oct. 2022 to Nov. 2022 Group Project

Local literature is unable to break through the literary market in Singapore

among

international

publications

as

readers

are

not

knowledgeable about what Singlit comprises. Due to the lack of awareness, there is a lack of general interest and appreciation for Singlit. As a bookstore that only carries Singlit titles, the lack of awareness and appreciation for Singlit is a disadvantage for Epigram, whose current structure lacks personal and contextual engagement

NEXT LEVEL: EPIGRAM User Experience & Service Design

with its audience to allow them to connect to Singlit.

In the current state where local literature is overlooked, Epigram can be the leading brand that champions local literature to encourage recognition and greater appreciation.

We can bridge the gaps in engagement by enhancing their existing platforms and future outreach programmes

USER GROUP PARENTS OF CHILDREN (AGED 1-8)

IMPORTANCE OF SINGLIT

" It is important to start these conversation young "

" Parents might give the wrong information too, so it is important to keep updated and know what they are talking about. "

Preserve Local Heritage

Foster

National Identity

Promote Social Cohesion

PROBLEM

OPPORTUNITY

As a bookstore that only carries

In the current state where local

Singlit titles, the lack of awareness

literature is overlooked, Epigram can be

and appreciation for Singlit proves a

the leading brand that champions local

disadvantage for Epigram.

literature to encourage recognition and greater appreciation.

Epigram’s current structure lacks personal and contextual engagement

We can bridge the gaps in engagement

with their audience to allow them to

by enhancing their existing platforms

connect to Singlit.

and future outreach programmes.

" What is more important is that adults know how to respond to them the right way. "

OPPORTUNITY IDENTIFIED 1

2

3

Epigram could improve content exposure of their extensive range of publication Epigram could provide a better narrative for parents to navigate suitable resources for children Epigram could cultivate social awareness at a young age by developing a habit of reading SingLit

PERSONA Edna Lee

OPPORTUNITY IDENTIFIED

Singaporean, Married

Female

37 Years Old

2 Children

Managing Director

1

2

important in child development. Her goal is to support and encourage her kids to pursue their interests and talents, as well as

their extensive range of publication Epigram could provide a better narrative for parents to navigate suitable resources for children

Edna Lee is a Singaporean mother and a businesswomen who believes that books are

Epigram could improve content exposure of

3

Epigram could cultivate social awareness at a young age by developing a habit of reading SingLit

strengthening her local culture.

PAIN POINTS Explaining cultural perspectives for children to understand and connect with Not aware of what resources are available Uncertain of type of books her child subscribe to that piques her child’s interest Wants to better engage her child with reading and books Wants to know more about Singlit and what it encompasses

EPIGRAM TREEHOUSE BEGIN . NAVIGATE . CONNECT

AWARENESS

APPRECIATION

1

2

3

UNCERTAINTY (BOOKS)

UNCERTAINTY (CULTURE)

CURIOUSITY LACK OF CLARITY

NAVIGATE

CONNECT

BEGIN

WITH EPIGRAM TREEHOUSE

EPIGRAM TREEHOUSE ONLINE PLATFORMS

CHILDREN'S BOOK COVER DESIGN

WITH EPIGRAM TREEHOUSE

CATALOGUE INSERT

PERSONALIZED CURATION

WITH EPIGRAM

SCBF (EPIGRAM X NAFA)

BEFORE

1 Website does not emphasise the different categories and genres of books singlit provides.

2 Lack user interaction and has content that is not directly relevant for children.

3

4

5

Activity sheets are simple to execute and limited in variations.

Offered only on current website.

Activity is dependent on user's choice of participation.

Workshops are catered to an extremely niche audience, and usually supported by consumers who already are familiar and subscribed to Epigram.

Participation with the brand is detemined by individual responsibility.

PURPOS E EPIGRAM TREEHOUSE BEGIN . NAVIGATE . CONNECT

1 Epigram Treehouse's structure is directed to promote an enhanced book browsing experience based on user preference and recommendations.

Resource-filled platform

2 Online platform that can be translated to an application, for convenience and greater accessibility.

4 Activity sheets are repurposed into interactive collaterals (catalogues and inserts), catered to pique both parents and children's interests.

A service provided at partnered institutions, fostering participation while navigating through Singlit's available offerings.

5 Re-purpose how Epigram creates meaningful connections, by catering to a larger group of consumers, through the many culturally focused activities and literacy programs offered at an interactive and educational Book festival.

USER JOURNEY

EPIGRAM TREEHOUSE

P.DESIGN & CATALOGUE INSERT

SCBF (EPIGRAM X NAFA)

CONNECT WITH EPIGRAM

BEGIN WITH EPIGRAM TREEHOUSE

Parents discover design activities for children and receives a kid-friendly catalogue insert from NAFA.

Introduction to NAFA's collaboration with Epigram, Dissemination of information on Epigram Treehouse.

NAFA JUNIOR ARTS

Parents submit children's artwork to stand a chance for a featured publication on Epigram's online platform.

Receive book recommendations derived from personalized quiz results.

NAVIGATE WITH EPIGRAM TREEHOUSE

Attend programmes with key stakeholders encompassing topics in and around SingLit and child development.

PERSONALIZED CURATION & EPIGRAM TREEHOUSE WEBSITE

Service Blueprint

User Journey

Aug. 2022 to Sep. 2022 Group Project

In a society where conversations about sex are becoming increasingly normalised, how can we allow youths to comfortably and meaningfully contribute to them by providing a social platform where accurate information and help are readily accessible?

F R Iwith ENDS BENEFITS User Experience & Service Design

Friends With Benefits is an educational app for youths to easily facilitate themselves to access vetted sexual information and connect them to accredited professionals in an informal manner.

Youths aged 16-18 feel pressured to be a part of the increasing number of conversations about sex due to their lack of experience and knowledge about the topic

"In late adolescence... typically... 16 to 18 year olds, sexual thoughts, feelings and activities significantly increase."

29%

"Adolescents acquire extensive information related to sexuality, which may be misguiding and can have a significant negative impact on sexual behaviours."

39% OF SINGAPOREAN WOMEN DO NOT RECEIVE FORMAL SEX EDUCATION

OF SINGAPOREAN MEN HAVE HARMFUL MISCONCEPTIONS ABOUT SEX

SINGAPORE RANKS

RYAN, 17

3rd

POLYTECHNIC STUDENT

3X

Has an active social life, hangs out with friends often

Is a VIRGIN

Curious about how sex feels like

Feels left out when

Feels pressured to know

friends talk about sex

about sex in order to join in on conversations

Awkward to ask parents about the topic Uncomfortable meeting a counsellor inperson to enquire Scared of getting teased if he asks his friends

GLOBALLY FOR HIGHEST STD RATE

OF SINGAPOREAN MEN HAVE HARMFUL MISCONCEPTIONS ABOUT SEX

Friends With Benefits organisation is under a parent company called the Backstage Bunch. They feature influencers who are generally prominent among our youths. Together we are producing and launching a subsidiary called Friends With Benefit, crafting content catered towards our youths, to bring them from a state of curiosity to clarity on the topic of sexual wellness.

A MOBILE APP PLATFORM FOR YOUTHS TO NAVIGATE FREELY

An art gallery space is available for The Backstage Bunch to host live shows where youths get the opportunity to express their thoughts and emotions on the topic of sex in an artistic perspective and display their work around the gallery. The space will help foster a tight knit community and give users a sense of belonging to normalise the conversation of sex. They will get to interact with influencers and speak to professionals in real life to make them feel more of a friend than an online personality.

Hard to find reliable, fun, and accurate information

No one to talk to & consult for advice

Feel left out

SUMMARISED PAIN POINT

Mobile App

Community Space

SERVICE TOOL

SERVICE FORMS

Blog

JUSTIFICATION

Factually accurate information written by professionals

Video

Chat

Talks

Selfexpression and contribution to community through art

Online platform to talk to professionals

Reiteration of information by influencers for engagement

Design

Sharing sessions to drive healthy conversation s

2022 Workplace Industry Project (Pitching Project)

THE INFINITE LOOP Spatial Design A brand-new office re-design that can support the client's company to become a leading global skin care, nutritional and personal care solutions provider, focused on making a difference in the lives of beauty and health enthusiasts from all over the world.

*Details of this page are created during employment and are the property of Sennex Consultants

The business is made up by the people involved and the people involved gives back to the development and growth of the business.

Creating a

strong sense of balance and harmony in a successful

business. Generating a constant energy that flows between the two aspect forms an infinite loop that cannot be terminated.

In line with the creating a harmonious and balanced space, a fiveelement – wood, fire, earth, metal and water - conceptual approach is introduced to illustrate an infinite loop between the Business and its People. The five fundamental elements blends in the way people move, interact and work to create a perfect smooth way of interaction and relationship synergy in this new workplace.

INCORPORATING THE

FUNDAMENTAL ELEMENTS Incorporate key attributes of each of the five element into the respective spaces as the bedrock of the design approach. Each space aims to have its own vibe intended to give staff the ability to operate within an atmosphere that motivates them to work in different settings. Spaces are visibly demarcated yet intrinsically connected.

Key attributes of each elements includes : Shapes | Materials | Colour | Textures | Scents | Sound

*Details of this page are created during employment and are the property of Sennex Consultants

2022 Workplace Industry Project (Pitching Project)

SANDBOX Spatial Design An incubation bed for ideas to grow and mature. Welding the proper tools and talents, yesterday’s problem is today’s idea and today’s idea is tomorrow’s solution.

Providing a conducive space for ideas to develop, giving birth to the next positive impact. As the ally in solving the next innovation, the client’s company empowers innovators to unleash their creativity into reality. Combining creativity and technology, Sandbox is the optimum space for empowering the new possibilities of tomorrow.

*Details of this page are created during employment and are the property of Sennex Consultants

CRAFTING THE JOURNEY To deliver the message of “empowering the new possibilities ”, I first create the journey of discovery. There are 3 key spatial typologies, each designed to promote an aspect of the experience.

*Details of this page are created during employment and are the property of Sennex Consultants

2021 Workplace Industry Project

WHERE YOUR BEST BELONGS Spatial Design The future workplace experience is built around curiosity and empathy, bridging the space between the physical and virtual to create meaningful connections.

Work life in the client’s company extends beyond just work. It is a journey in discovering and realizing dreams and finding a family in the company.

By discovering new surprises and innovation, new relationships and connections, new purpose and ultimately discovering where your best belongs, the company and office will bring a journey of discovery, where your best belongs.

*Details of this page are created during employment and are the property of Sennex Consultants

Local Landmarks Graphics Artworks of Singapore landmarks to create visual surprises Artwork/sketches of local Landmarks Branding Graphics Company branding to reflect the mission and history of the company.

History Wall, Inspirational Quotes Local Design Elements The work café and lobby serve as the cultural hub of the office – with key local elements infused into the design.

Greenery is scattered around to reflect our garden city identity. Rattan and concrete blocks represent the colonial & Peranakan elements of shophouses in Singapore.

*Details of this page are created during employment and are the property of Sennex Consultants

2021 Workplace Industry Project (Pitching Project)

TIMELESS Spatial Design Blending British Colonial architecture and Singapore culture together, the space provides a relaxed luxurious feel of a timeless colonial charm, with a subtle splash of locality. The design aims to bring out a sense of belonging to the community while reflecting the conservative value of the company.

A simple yet deliberately planned space will help propel the client as a trustworthy real estate fund manager and investor.

*Details of this page are created during employment and are the property of Sennex Consultants

*Details of this page are created during employment and are the property of Sennex Consultants

2022 Work-Study Programme

AQUAHOLIC Spatial Design Located in the oceanic Siloso Beach, Aquaholic is a bookstore for bookaholic environmental lovers to patronize. Specializes in educating the public on sustainability and the ecosystem, Aquaholic aims to share and spread the importance and passion for sustainable living.

Inspired by the environmental awareness programs, Aquaholic wanted to create a space where people could come together and discuss these issues openly. Apart from physical books, the bookstore also provides alternative options such as audio books to add to the experience of indulging in the open and boundless ocean. In addition to selling books, Aquaholic uses eco-friendly products and recycled materials for the design of the store.

Together, Aquaholic aims to make an impact towards a more sustainable world for all to live in.

BREAK OUT SPACE

LIBRARY

AUDITORY SENSORY

LOUNGE

Passive learning space for users to interact & socialize A neutral and rustic palette with complementary colours to highlight the space. Bringing the outdoor indoor, greenery is scattered around the space to give a fresh outlook to the design, helping with the overall acoustic in the open concept design

Sustainability & Community Integrating wellness & sustainability into the space foster stronger communal bonds

FLOOR PLAN

The space zoning is established by sectioned raised platform within levels that helps to create a division of space for the different activities taking place, ensuring sufficient privacy and social distancing between users in each sector.

The deck at the entrance connects the indoor and outdoor space, allowing users to experience the beautiful surrounding elements in the comfort of an indoor environment.

Harmonious Relief Material Palette

Alternating with niche spaces for private moments, the space aims to deliver a soft, wide and clear environment, bridging sustainability and creativity. Innovative and interactive approaches are expressed through large and flexible spaces from high energy to low energy using a combination

of

soft

and

hard

finishes

to

aid

the

experience and usage of each space. With a subtle splash

of

stronger

locality,

Aquaholic

communal

bonds,

belonging into the community.

Bookstore

integrating

will a

foster

sense

of

Oct. 2020 to Feb. 2021 Diploma Final Year Project

A HOME FROM HOME Spatial Design Inspired by the beautiful, hidden enclave of Gillman Barracks, Sky Castle was carefully curated and planned to maximize the space potential. Down to the crucial spatial planning, materiality & site analysis of the surroundings as well as the flow within each space, the design aims to welcome users to embrace and immerse themselves in the colonial architecture and the heritage of Gillman Barracks in the heart of a busy city.

The space is designed with the void being the main center piece of attention. With the light shone from above, it highlights the multiple layers of the structure, emphasizing the density of it. Different forms of lounge areas are available, catered for big gathering to small, cozy, private nooks for personal time.

Large window opening on both sides allow cross ventilation, creating a sustainable environment.

Following the British Colonial theme, many of the existing architectural elements could remain, creating a more sustainable design as well as preserving Gillman Barracks’ historical heritage.

June. 2020 to Aug. 2020 Year 3 Project

RENEWAL Spatial Design The Sarong Kebaya is one garment that has struck a chord with many Singaporeans.

However, with the newer generation, the Peranakan culture will soon permanently vanish. Refreshing what was once the dominant ethnic group in Singapore, designed to cater to the current generation with a futuristic twist. The proposal of a co-live & co-work hospitality space aims to connect, educate, and continue the heritage via the iconic Peranakan apparel, the Kebaya. With the concept of ‘embrace the past, re-imagine the present’, the space will have amenities to aid users to embody and the culture in our current modern society.

It will be sited in Dempsey Hill, a heritage hideaway redeveloped into a lifestyle destination that features retail, dining, and entertainment concepts in an oldworld setting. Due to their similar interior design elements, many of the existing architectural elements could remain, creating a more sustainable design as well as preserving both of their historical heritage.

Peranakan furniture and elements are mostly made of wood, influenced by Chinese and Malay styles, often fitted with marble as it was cooling to the touch, suitable for Singapore’s all year-long climate. Inspired by runway lights, the strip lights add a present-day feel in this vintage setting, merging the past and present, integrating the Peranakan culture into today’s modern society.

Lights will be emitted from the motif patterned panels. These panels are often seen in Peranakan designs to act as a division between spaces. Some of the concrete floorings are kept to retain the historical architectural value of the original space. Recycled Peranakan motifs tiles can be found cladded onto the stairs, floors, and walls to give a spark of the culture’s intricate aesthetic to the space.

A L L ' S

W E L L

Y E O

T H A T

X U A N

E N D S

C L A R A

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