Our mission is to empower our clients to build wealth through real estate while delivering unreasonable hospitality
We believe in the power of homeownership, and we have seen first-hand the positive, and in many cases, life changing impact it has had on our client's lives. Because of this, we treat every transaction like it is our own from small condominiums to multi-million dollar estates
Powered
by Keller Williams | Gainesville, FL
JONATHAN MILLS WELCOME
Founded on the premise of servant leadership, Jonathan Mills, founder of The Mills Group, began his entrepreneurial journey serving lemonade from a stand that he made in his parent's driveway at the age of 9. Shortly after, he began raking leaves for neighbors, quickly scaling to a full-fledge lawn care business through his high school years serving clients including the #1 luxury builder in Gainesville.
Answering one need after another for the community, Jonathan finally found real estate in 2015. Learning every aspect of the industry to best guide his clients through each individual transaction, he realized he needed to grow a team around him to offer the highest level of service consistently!
The first addition to the team in 2017 was his mother as a buyer’s agent and she supported him as he diligently worked to grow the team for six years. Since 2020, the team has grown larger and stronger to include a full time administrative support staff and five full time agent specialists. The Mills Group looks forward to working with you and is excited to make this a seamless process full of positive experiences!
"The way we do one thing is the way we do everything"
–The Mills Group
To be the gold standard, the #1 real estate team for the world, and to create a legacy of hospitality and 5 star service in the industry.
WH
Win-Win or no deal
Integrity do the right thing
Customers always come first
Commitment in all things
Communication seek first to understand
Creativity ideas before results
Teamwork together everyone achieves more
Trust starts with honesty
Equity opportunities for all
Success results through people
Work with the #1 Real Estate Company on the planet.
"WHEN WHAT YOU DO MATCHES YOUR PURPOSE, YOUR LIFE JUST FEELS IN RHYTHM."
@GARYKELLER
MARKETING STRATEGY MARKETING STRATEGY
OUR UNMATCHED STRATEGY TO SELL YOUR HOME
EXTERIOR
• Keep grass freshly cut
INTERIOR SHOWINGS
• Remove all yard clutter
• Plant fresh flowers
• Weed and apply fresh mulch
• Clean windows inside and out
• Paint the front door
• Wash or paint exterior
• Tighten all door handles
• Ensure gutters are attached
• Remove excess wall hangings and photos
• Paint walls and ceilings
• Clean all light fixtures
• Shampoo carpets
• Clean and organize bedrooms & kitchen
• Deep clean bathroom fixtures & appliances
• Meet with staging consultant
• Turn on all the lights
• Open drapes in the daytime
• Make arrangements for pets
• Play quiet background music
• Light the fireplace
• Infuse home with light scents like lavender or vanilla
• Vacate property during showing
Schedule an appointment
Complete market analysis
03
Formal listing presentation
Establish sales price
Property evaluation
Executed sales agreement
Strategy for selling
Staging consultation
Professional photography
Marketing campaign created
Signs installed
Submit to local listing services
Showing times selected
Social media campaigns
Direct mail campaign
Email campaigns
Offer(s) received
Offer(s) negotiated
Offer accepted
Back up offer(s) accepted
Inspections & disclosures
Appraisal completed
Contingencies satisfied
Property closes
Refer friends and family! LISTED &
SHAYNA J.
This team is helping me sell my house right now. Amazing experience. Less than a week on the market and boom, under contract. So many little and major details I was nervous about at the beginning, it's like they were one step ahead of me. This team was so gracious and thorough and helpful. They are the brains of the operation! We close in 2 weeks! If I go through with purchasing here again, I will definitely be sticking with them
AIMEE H.
The Mills Group went above and beyond to make my home-selling experience truly wonderful. I always felt like a top priority, even though I was unable to physically be present throughout the process, and they kept me informed every step of the way. It was extremely helpful and reassuring how candid and clear they were, especially as a first time home-seller. Everything was handled quickly and efficiently with the utmost professionalism I never imagined it could be such an easy and pain-free process, but the Mills Group assured that it was I highly recommend!
SARAH M.
The Mills Group is simply the best for buying or selling your home! We purchased our home with Jonathan in 2020, and when work took us out of state in 2023 we didn’t hesitate to contact him again. He and McCall came prepared with comps, tips on staging the house, and recommendations for professionals to help us make it stand out on the market. McCall was our listing agent and she was accessible and responsive throughout the entire process, and always positive and encouraging.
LAUREN R.
McCall and Jonathan exude a winning combination of professionalism and enthusiasm Their obvious love of historic architecture and the joy they experience when they’ve matched a home with the perfect owners convinced me upon first meeting. I live remotely and they facilitated all polishing and finishing touches necessary to go to listing. Whatever my question or perceived problem, they had an answer and took care of it. Not to mention they are both warm and lovely people. I feel so lucky for working with them. Pick them!
BREANNA R.
Working with The Mills Group has been a great experience! The entire process thus far has been extremely smooth and stress-free Prior to listing my property Jonathan provided his expertise on minor improvements that would make my house more appealing and helped set a realistic timeline to get my house on the market. The Mills Group also helped arrange landscaping, cleaning, and pictures of the property at a very reasonable cost. Jonathan and McCall have done a great job of keeping me updated on the status of my listing and what to expect next.
R. HEAD
The Mills Group has been amazing with the process of selling our home! They have lifted a tremendous burden and made the process flawless with their execution in assisting with repairs and maintenance needs, among other miscellaneous tasks that have needed attention! We would highly recommend them for any real estate venture you are looking to take on! Thank you Jonathan and McCall for all the help!! It has been greatly appreciated! You are some of the best in the industry and definitely have made this an awesome process!
LINDSEY A.
We hired The Mills Group to sell our property after trying to sell it on our own. McCall made the process so incredibly easy! Took all of the worry out of selling so we could focus on our new home! If you’re thinking about hiring them to buy or sell I highly recommend them!
JENNIFER T.
Working with McCall was a truly exceptional experience, and I wouldn't hesitate to entrust her with any future real estate needs. If you're looking for a realtor who combines meticulous attention to detail with genuine compassion, McCall is the one to choose. She's a true gem in the industry!
ROBERT F.
When I decided to sell my house and look for a new home, I knew from the start that I wanted The Mills Group-Keller Williams team to handle the process I have to say that it was a real pleasure working with such a professional and amazing group of people. Jonathan, the team leader was fantastic. I will always give my highest recommendation for your team. Thank you for providing this unique experience for me.
CHASE B.
The Mills Group, I cannot say how impressed we are with them They went ABOVE AND BEYOND to sell our home for us in a tough market. The strategy and ideas they had were so helpful to us and they were always so quick to respond. I would recommend them to absolutely anyone. We can't thank them enough
MARILYN G.
Wonderful stress free and worry free house sale experience, thanks to The Mills Group, especially to McCall Griggs. I cannot speak more highly of this team. I still can't believe how McCall and her team made this process incredibly smooth and how quickly my house sold! And most importantly I was so pleased with the offer I received. I would highly recommend Mccall and The Mills Group who made this experience all so easy and painless