Claire Woman Retail Book SS23

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Exuberant that means Bubbling or effusive!

This prespring collection is a celebration of the spring fever and Inspired by the Luxuriant Garden.

Color -Evolution with bright Blue, Wild green and Limelight, which are mixed with neutralsNavy, Black and mélange urban Grays!

For the Merino styles we also added Pink Power, Red wood and Marigold.

Yarn dyed Checked pattern dresses and tops in light woven viscose for a classic look. Wonderfully great new prints with colorful and modern flower motives.

The prespring styles are mainly made in Merino Wool, kid Mohair, Wool with cashmere touch, Organic Cotton, Organic Cotton poplin, Eco Vero Viscose, fine stretch Twill, punto Milano and Bamboo Viscose Jersey.

1. THEME - SWEET EXTREME

We are opening the SS23 season with feminin strong colours, they are powerfully nostalgic and romantically modern. A need to celebrate freedoms and escape from serious life pressures with a trend that follows us into re-living the innocence of childhood. We are inspired by the netflix´s “Emily in Paris” . Romantic enlarged 70´ties floral motifs in the pink & orange tones complete the theme.

2. THEME - COLOR COLLECTIVE

This is an inspiring theme of a beautiful color palette of Regatta blue and green colors. A vibrant and fresh kaleidoscope of colour and to emphasise on self expression with statement details and contrasting combinations.

Chambray blues and crisp cotton poplins are together with beautiful print pattern, origins can be found in tiles from the Mediterranean and especially Mallorca.

3. THEME PAUSE

This story is about pausing and searching for pure and organic function, keeping it delicate and beautiful.

Rooted in a more artisanal core and with an appreciation for handmade and traditional items.

We look closely at texture and materials and unique prints that make garments feel special.

Colours are all neutralised - adding the Lilac Haze shade in this trend with burnt orange tones that harmonies with natural beige and browns.

A collection inspired by Holiday Romance and beautiful sandy beaches that makes both stories well grounded in positivism filled with high summer energy. Transporting the consumer to a romantic coastal dream of slow pace. Local artisanal communities nestled in rustic cottages and the faded grandeur of waterfront villas expressing carefree Mediterranean lifestyles or exotic luxury beach resorts in the Indian Ocean.

The colors are inspired by the graded colors, soft orange shades and pink tones of the garden flowers and flow through in a cooler aspect of blue, light violet and green shades as well as the aqua tones of the sea. Mixed with white and navy as an all-time classic in the summer.

Our prints are inspired by Mediterranean floral tapestry, tile and porcelain patterns, classic vintage paisley prints and botanical watercolor paintings. Besides the allover print patterns, we have floral embroideries, Butterfly and Swirl front prints. Striped dresses and tops in both cotton and jersey in classic look and romantic white tops and blouses in crispy Cotton Voile.

The High summer styles are made in Organic Cotton, Cotton Voile, Cotton seersucker, Linen, Eco Vero Viscose and Bamboo Viscose Jersey so it’s extremely breathable and comfortably to wear on the body.