CASA CUEVAS TO RELEASE LIMITED-EDITION LA MANDARRIA Casa Cuevas is bouncing back from a breakin at its Miami warehouse with a limited edition cigar whose name is a reference to the crime that took place earlier this year. In February, thieves broke into the Casa Cuevas headquarters’ humidor, getting away with more than 25,000 cigars, including half the company ’s inventory of Limited Edition Flacos, according to a recent release from the company.
6 x 52 Toro that Cuevas says will be the company’s first full-bodied, full-strength offering. Production will be limited to 500 20-count boxes and the cigars will retail for $12 each.
ALTADIS ANNOUNCED TRINIDAD ESPIRITU AND SPECIAL EVENT TOUR
24 | CIGAR SNOB | MAY / JUNE 2019
“The original Trinidad cigar brand was used exclusively for dignitaries and diplomats as gifts,” said Brad Winstead, Altadis’ head of consumer marketing, in a press release. “Fifty years later, we’re celebrating the venerable brand’s half century anniversary by taking adult smokers back to the late ‘60s-early ‘70s era — which many consider the ‘Golden Years’ of cigars.” The cigar – a Nicaraguan puro — is being released in a nationwide tour of events (kicking off in June in Miami) that feature Latin music, cocktails, and domino tournaments. Those events will also feature an event-exclusive lancero expression of the cigar called “Fundador” (7 1/2 x 40).
Now, in its first product announcement since the event, Cuevas says it is ready to release a new product at the IPCPR trade show this summer. La Mandarria (Spanish for sledgehammer, which is how the thieves got into the building) is an Ecuadorian Habano-wrapped
laboration with A.J. Fernández.
Altadis U.S.A. is introducing the Trinidad Espiritu, a cigar that’s born out of a col-
Outside of those events, the cigar will be available in four vitolas: Robusto (5 x 52), Toro (6 x 52), Belicoso (6 1/8 x 52) and Magnum (6 x 60).