Sample

Hellmann’s®/Best Foods® Walmart BBQ Chicken Endcap Signage Kit

Set Stores On September 16th Direct Retail Team: During Sept. 16th through Oct. 6th, Walmart will feature a Hellmann’s/Best Foods BBQ Chicken Endcap. We need your help to install signage at the beginning of the promotion on Sept. 16th in each of your participating Walmart Stores.

(Please refer to the enclosed store list.)

Thank you for your support!

KIT CONTENTS A

A) 2 Endcap Blade Signs B) 2 Shelf Talker Strips C) 8 Pieces of Removable Foam Tape

D) 8 Fasteners E) 1 Participating Store List

B

C

D

E

1

BLADE INSTALLATION INSTRUCTIONS

1

Unfold each of the Endcap Blades.

2

Start by removing the protective cardboard from each of the blade hooks.

3

Insert the hooks of each blade into the slots in the upright on each side of the endcap.

Apply the removable foam tape to the edge of 3 shelves attaching the blade firmly to the shelf’s edge.

4

Apply Foam Tape

2

SHELF STRIP INSTALLATION INSTRUCTIONS

1

Finished Endcap

Place the

Ragú® Old World Style® (Beefy Baked Ziti)

Shelf Strip on the shelf directly below the Walmart TV.

2

Each shelf strip has several holes which align with holes in the metal shelf.

Using 4 of the provided fasteners, place them into holes along the shelf edge and press each fastener down until it locks the shelf strip into place.

3 Place the

Ragú® Alfredo (Creamy Chicken Primavera) Shelf Strip on the shelf directly below the first shelf strip Use the remaining 4 fasteners to attach this strip as you did in step 2 above.

3

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Hellmann’s® Walmart BBQ Chicken Endcap Signage Kit (Participating Store List) 295 297 298 300 302 303 306 307 309 314 315 317 319 322 323 325 328 331 335 337 338 340 355 359 360 361 363 365 372 374 379 382 383 386 387 388 390 393 394 395 396 399 402 405 406 407 408 410 414 415 419 421 422

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Best Foods速

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Participating Store List 2084 2094 2106 2112 2113 2121 2189 2196 2241 2245 2249 2253 2259 2270 2307 2385

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Walmart BBQ Chicken Endcap Signage Kit

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