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Why CUSTOM?

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LUMINARY PUBLISHING specializes in creating media that illuminates your brand’s message and delights and informs your audience in a meaningful way. Put Our Excellence To Work We have 15 years experience designing publications that engage the mind, appeal to the eye and engage people’s hearts. Our core business is publishing unique and original magazines, directories and web content under the Chronogram brand in the Hudson Valley region of New York. Our flagship, Chronogram, has become an integral part of the culture of the Hudson Valley. A Few Good Clients. Now our business has grown to include custom publishing services for a few organizations and businesses in the greater New York City area. Our loyal readers have become our first clients for custom publishing. Building on their success, we are reaching out to accept a limited roster of new relationships to whom we can give the personal attention needed for successful results.

I NST IT UT E FOR

INTEGRATIVE

Together we build your brand in a voice that speaks directly to your audience.

NUTRITION

Value In Experience We are committed to helping you get the best value for your investment—by freeing up your time, by better design choices, through relationships with the best talent in the Hudson Valley, through careful selection of paper and printers— You benefit from our experience saving money on our own projects.

THE LARGEST NUTRITION SCHOOL IN THE WORLD

2 0 0 9 PROF ES SIONA L TR A INING PRO GR A M

Talent And Expertise Every step of the way we bring exceptional, customer focused talent in design, writing, editing, art, photography, and production.

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Our Process We take time to listen to our clients, make sure we are on the same page, and then we move fast to create your publication. Here are the steps we implement for a successful outcome: ENGAGEMENT At the outset we agree to create a well-defined product outcome with a detailed action plan including your time commitments. IMMERSION We take the time to understand your audience and your total communications environment. We align our approach to your existing marketing goals and strategies. Then we begin the design and editorial process. VALIDATION We provide a prototype for discussion and alignment. After your review and a discussion we refine the product. REVIEW You review the final draft approaching final selection of papers and printer, and finalize pricing. APPROVAL Ready for final signoff and printing DELIVERY The finished piece is ready to be delivered or distributed REASSESSMENT Building on our in-depth engagement it becomes possible for us to partner with you in complementary ways including design services, electronic delivery, and new print products.

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LUMINARY PUBLISHING

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314 Wall Street, Kingston New York 12440

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845-334-8600


Luminary Custom Publishing

CASE STUDIES HealthQuest

Institute for Integrative Nutrition

Dutchess County Tourism

Ulster County Chamber of Commerce

CLIENT

CLIENT

CLIENT

CLIENT

The Hudson Valleyâ&#x20AC;&#x2122;s biggest Health Services System.

The largest nutrition school in the world, based in New York City.

Chamber of Commerce for Ulster County, New York.

CHALLENGE

CHALLENGE

To introduce potential patients to 15 new practices in the HealthQuest Medical group.

To ďŹ nd a fresh and engaging update for the schoolâ&#x20AC;&#x2122;s semi-annual course catalog.

The ofďŹ cial organization for marketing and promoting the assets of Dutchess County, New York.

OUR SOLUTION

Hometown Health: Luminary conceived a 24-page book highlighting each new practice. The book introduces each practioner in a personal and friendly tone, with original portrait photography throughout. The piece was distributed throughout the Hudson Valley.

2010 Course Catalog: A team of our designers worked intensively and collaboratively with marketing and editorial leaders at the Institute for Integrative Nutrition to develop a creative design solution that updates the schoolâ&#x20AC;&#x2122;s look. Later, their website was also updated to reďŹ&#x201A;ect the new look and feel.

CUSTOM SERVICES

CUSTOM SERVICES

Conception Editorial Content Art Direction & Design Photography Illustration Printing Distribution

Art Direction & Design Photography Printing

CHALLENGE

To create and support through advertising sales the Chamberâ&#x20AC;&#x2122;s annual membership directory.

CHALLENGE

To create an annual tourism book whose design would rival previous yearâ&#x20AC;&#x2122;s award winning look, and to sell sufďŹ cient ad pages to support the project.

OUR SOLUTION

OUR SOLUTION

Lifestyle Guide: The Luminary ad sales team developed a sales strategy and sold more advertisements than the Chamber ever had before. The editorial and design team created an award level design. The ďŹ nished product was the most proďŹ table book the Ulster County Chamber had ever had.

OUR SOLUTION

Dutchess County Travel Guide: The Luminary ad sales team successfully sold more local tourism related ads than in previous years. Using text provided, the design team created an award level design.

CUSTOM SERVICES

Ad sales Editorial Content Art Direction & Design Printing

CUSTOM SERVICES

Ad sales Art Direction & Design Printing

TIMELINE

5-months from initial meeting to customer delivery.

TIMELINE

4-months from initial meeting to customer delivery.

TIMELINE

3-months from initial meeting to delivery.

TIMELINE

hometown

740;C7

H U D S O N V A L L E Y R E(845) G I 679-3706 ON

Dutchess County Economic Development Corp. Dutchess County Tourism 3 Neptune Road, Poughkeepsie, NY 12601

Tischler Dental

Dutchess

845-463-4000 / 800-445-3131 >`]TSaaW]\OZB`OW\W\U>`]U`O[ 

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General Dentistry Implant Dentistry Cosmetic Dentistry

Home About Us Dental Services Contact Us For Dentists Links In the Media

COUNTY TRAVEL GUIDE

WWelcome to Tischler Dental

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Tischler Dental Video Library

Our guest speakers pioneer new ideas, theories and direction

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in nutrition.

 

Historic John Kane House East Main St.

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The Next Level of Careâ&#x201E;˘

Our Services

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Cosmetic Dental Makeovers, Dental Implant Surgery and Restoration, General Integrative Dentistry, Sedation Dentistry, Dental Acupuncture, Bone Grafting, Concierge Service, Da Vinici Veneers, Laser Dentistry, All Digital X-Rays, In-OfďŹ ce CAT Scan, Homeopathics. /\R`SeESWZ5cSabA^SOYS`

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<3E1/@33@ Christ Church Quaker Hill

Akin Free Library Quaker Hill

Green Mountain Lake

Read More

Our Credentials

Parrinoâ&#x20AC;&#x2122;s Greenhouses and Garden Center

Nationally Recognized Lecturer and Author, Fellow Academy of General Dentistry, Graduate Misch International Implant Institute, NYU College Of Dentistry Research Associate, Member Academy Of Cosmetic Dentistry, Associate Member American Academy of Periodontology.

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Read More

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Trinity Pawling School

McKinney & Doyle Fine Foods Cafe

Our Facility New 10,000 Square Foot Facility, Serene Mountain and Wooded Setting on 9 acres, Treatment Rooms Overlooking Gardens and Nature, Highest Standards of Sterility, Separate Zoned Air PuriďŹ cation System, Separate Surgical Suite, Caring and Compassionate Environment.

Peale Center for Christian Living

Read More

Experience it!â&#x201E;˘

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Castagna Commerce Park â&#x20AC;˘ Pawling, NY

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A mixed use commercial community by Castagna Realty Co., dedicated to the development of profitable, environmentally responsible projects that enhance the community.

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LUMINARY PUBLISHING

   

For Information (516) 627.6700 â&#x20AC;˘ www.castagnarealty.com

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integrativenutrition.com

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Check Us Out on the Web! (845) 679-3706

www.tischlerdental.com

WALKWAY TO DUTCHESS COUNTY

314 Wall Street, Kingston New York 12440

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845-334-8600

2008-09 LIFESTYLE GUIDE & MEMBERSHIP DIRECTORY

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CHAMBER OF COMMERCE OF ULSTER COUNTY

3-months from initial meeting to street distribution.

THE 2008-09 CHAMBER OF COMMERCE OF ULSTER COUNTY


Luminary Publishing Custom Publishing Media Kit