Rosemary Stockdale doesn’t swap watches very often, so what will she make of the C3 Malvern Chronograph MkIII?
35 and counting Rosemary’s go-to watch is a well-loved, regularly-serviced TAG Heuer she’s had for 35 years now – “I find it sporty and elegant at the same time,” she says – while evening tends to belong to a Gucci fashion watch of similar vintage. She knows what she likes, it seems. “Christopher Ward once did a range of ladies’ watches, and my favourite was the Matisse watch with pave diamonds around the outside,” she says. “It was quite large, but elegant at the same time, and great for parties. I have a couple of holiday watches too, the sort that I wouldn‘t worry if they got lost or stolen.” Rosemary is Managing Director of Sterling Marketing, an omni-channel consultancy that has worked with CW since the company’s early days. “We hold their single customer view database, which is used for a variety of marketing purposes – including targeting the people who’ll receive Loupe,” she says. She’s actually worn the C3 Malvern Chronograph MkIII we lent her every day to get a real feel for it. It’s been into work, to client meetings and to the office Christmas Party, and accompanied her on country walks and pre-Christmas
shopping. “I’ve worn it with all sort of outfits, from jeans to more elegant dressing.” Once again, size was an initial concern, but Rosemary found it fitted her wrist perfectly and was comfortable to wear. “The design is classic, which I like – although I am not exactly a ‘classic’ person myself – and works as both an everyday watch and as a dressier one,” she says. “Strangely enough, the size of the watch makes me feel quite upbeat and positive, and, of course, it means that the numerals and so on are easy to see. That the profile is quite slim adds to its elegance, too. But I think I’m more sporty than this watch, really, so I’d like to try a few more CWs to work out which would be right for me. After all, I’d plan to wear it for a while.” Perhaps even 35 years!
Rosemary: rather a sports watch fan
C3 Malvern Chronograph MkIII, from £349
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