Chris Ruddock CV

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employment history FRESH Advertising Communications

Jan 10 - Oct 10

Account Manager FRESH provides, Generation Y strategic advertising support to a wide range of government and corporate clients. Opperated as lead account manager responsible for all clients and projects. Significant Achievements • Project managed the re-design and development of the Study Queensland website (website was approximately 80 pages in size). Managed all design, copy and development aspects and integrated new interactive technology (i.e. social media and location based content delivery). • Managed a series of focus groups for Workplace Health and Safety QLD. Successfully developing the questionnaire, running focus groups, analysing results and reporting to client. • Account managed the launch of the 2009 One Punch Can Kill competition and website for Queensland Police.

Hello Sunday Morning

Jan 09 - Nov 09

Events and Marketing Coordinator Hello Sunday Morning is an Australian non-for-profit that helps individuals take responsibility for their relationship with alcohol. Succeeded as part of the project team engaged on the development of a communication suite aimed at the Generation Y cohort. Specific responsibility to direct and conduct market research. Significant Achievements • Development of a working model for youth drinking behaviour. • Implementing data collection methods for quantifying research findings. • Project manager of the initial awareness campaign for Hello Sunday Morning in which entered a team of 50+ into the Bridge to Brisbane 09.


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