curriculum vitae chris ruddock 0431 571 452 cgruddock@gmail.com Brisbane, Queensland 10th January 1987 www.chrisruddock.com
employment history Interaction Communications Group
Mar 11 - Present
Account Manager incl. Production Interaction Communications Group is a full service Advertising and Marketing Agency specialising in the creation and management of, what they call, Living Brands. I currently hold the position of Account Manager incl. Production responsible for building and maintaining the relationships of my key accounts; Ram Tapware and Automotive Holdings Group QLD (ZUPPS). Significant Achievements • Successfully managed the process of updating and re-positioning the brand identity of Ram Tapware through the use of marketing collateral. • Production managed the Intro Rate Home Loan campaign for Queensland Teachers Credit Union consisting of press, POS and radio adverts. • Assisted in the production management of a tactical campaign for Hallmark Homes consisting of catalogue design and inserts, press, POS, radio and online components.
Union Lane
Nov 09 - Nov 10
Co-Founder Union Lane delivers strategic marketing solutions to business clients through innovative use of online and social media. Projects have ranged from complete campaigns for new retail products to integrating social media outlets within an existing online presence to enhance the brand reach for product and service companies. Significant Achievements • Executed and managed all digital channels for Big Sound Summit and Big Sound Live. • Managed all major projects liasing with client and sub-contractors to ensure client satisfaction. • Operated as General Manager responsible for all corporate functions.
employment history FRESH Advertising Communications
Jan 10 - Oct 10
Account Manager FRESH provides, Generation Y strategic advertising support to a wide range of government and corporate clients. Opperated as lead account manager responsible for all clients and projects. Significant Achievements • Project managed the re-design and development of the Study Queensland website (website was approximately 80 pages in size). Managed all design, copy and development aspects and integrated new interactive technology (i.e. social media and location based content delivery). • Managed a series of focus groups for Workplace Health and Safety QLD. Successfully developing the questionnaire, running focus groups, analysing results and reporting to client. • Account managed the launch of the 2009 One Punch Can Kill competition and website for Queensland Police.
Hello Sunday Morning
Jan 09 - Nov 09
Events and Marketing Coordinator Hello Sunday Morning is an Australian non-for-profit that helps individuals take responsibility for their relationship with alcohol. Succeeded as part of the project team engaged on the development of a communication suite aimed at the Generation Y cohort. Specific responsibility to direct and conduct market research. Significant Achievements • Development of a working model for youth drinking behaviour. • Implementing data collection methods for quantifying research findings. • Project manager of the initial awareness campaign for Hello Sunday Morning in which entered a team of 50+ into the Bridge to Brisbane 09.
education history University of Queensland
2005 - 2009
Bachelor of Business Management (Marketing) Bachelor of Arts (Psychology) Significant Achievements Faculty of Business, Economics and Law Dean’s Honour Roll 2009 Dean’s Commendation of Academic Achievement - Semester 1 2009
Ipswich Grammar School
1998 - 2004
Voted “All-Round Nice Guy” by peers and faculty in graduating year. No big deal.
software skills Beginner Adobe Illustrator Adobe InDesign Adobe Photoshop SPSS (Statistical Analysis Package) Microsoft Office Apple OS Windows OS
Intermediate
Advanced
referees
Adam Penberthy Director
FRESH Advertising Communications
Marielle Wallin
Regional Marketing Specialist Bentley Systems
Alison Cavanagh
PR Consultant Jenny Gilbert Communications
Chris Raine
Founder and CEO Hello Sunday Morning
Contact details available on request