Essential UX Features for a Better Product Page

Essential UX Features for a Better Product Page When designing your web shop, it is vital to decide which pieces of information to include and where to put them. You can do it by following your intuition but, you always need to test and observe in order to get the best results for your customers.

You might think you can predict the behavior of your customers on your page, but it should not be done on assumptions. You can also take help of UX Designers in Noida.

Here are some good features of a product page that can convince your customers for buying products.

1- Product description Purchase of the product depends on the product information. If the product page does not have enough information about the product, then the customer might question the usability of the product and the credibility of the company.

This can cost you your potential customer. You should present your product better than the competitors (e.g. by highlighting its benefits).

Explain how the product works, materials, features, and how you can use it.

2- Pictures Provide pictures of high quality, show different angles, so the customers can see the product better with details. By clicking on the product, it shows a bigger picture, where they can see the product up close. Show pictures of accessories that are available with the product.

3- Video If the product is unique or not regularly used in people’s everyday lives, then show your customers what your product looks like and how to use it in action. Use videos that will show your product, explaining the features.

4- Colors If you have different color swatches for your product then show them by using thumbnails or colored icons.

5- Availability in physical stores If you sell your products in more than one physical store then information about product availability in stores in different areas is great. Sometimes, customers just want to see and try the product on in person, so they are more than happy if they get information in which shop they can find it.

6- Testimonials Customers who can show their satisfaction on your website works wonders. Testimonials on product pages can be very useful for all other customers. They are especially important for products that are very much similar. A good testimonial can also be the reason why a customer decides on a certain product.

7- Alternative and supplementary products Alternative and supplementary products help the user’s purchase behavior. By doing so, the customer doesn’t have to search through all the product lists. Product alternatives let the customer jump from one

product page to the other. It’s a great way of keeping users on your product pages.

Conclusion Managing a web shop is not a piece of cake; you can always take the advantage of UX Designers in Noida.