Advantages and disadvantages of asset management software The use of digital asset management has picked up in the recent years and this is because of the increasing digital assets of a company. These include software, programs, data and all the other records that you maintain over a digital medium. The management of the same creates an accessible platform so you don’t have to dig through tonnes of data to get where you want to be. It also helps in organising and compartmentalising the large amount of data that you possess. Broadly speaking there are two kinds of asset management software that are used. The first is project based and the second is brand based. If you are also looking to employ these in your company, we have prepared a list of pros and cons that will guide you through the process. Advantages: 1. Saves time- With the use of such software, the content is never lot and can be searched for in just a few clicks. This saves a lot of time and leaves the worker better equipped to deal with the project rather than finding the corresponding documents to the project. 2. Helps in the reuse of data- This also helps you navigate through data that has been previously used and that can be used again to suit this new project. This makes the work easy and efficient. 3. Maintains the consistency of your brand- when the source of your information is consistent, no matter who works on the given project, the quality of the brand remains the same. This helps in creation of a better brand identity and improves the reputation for your company with regards to consistency. 4. Better analysis- The accumulation and organisation of the data also helps in creating better analysis and revenue reports, growth reports, etc. can be made in a much accurate and easy way. Disadvantages: 1. Problem of ownership and user integration- This is to say that the use of such software require the creation of an ‘owner’ to will regulate its