Astrazeneca ADA Booth

Page 1

AMERICAN DIABETES ASSOCIATION Boston 2015


AZ ADA BOOTH


AZ ADA FARXIGA GAME


Opening screen

Opening screen “INSTRUCTIONS”

DESCRIPTION: In T2D, too much glucose is reabsorbed into the kidneys, mostly by SGLT2

Game begins with 30 second countdown; particles moving

OBJECT: You are FARXIGA, an SGLT2 inhibitor, keeping excess glucose out of the kidneys DESCRIPTION: Swipe your hand left to right to deflect 70 grams of glucose into the bloodstream and out of the body in 30 seconds


AZ ADA ONGLYZA GAME


Opening screen

Opening screen “INSTRUCTIONS”

DESCRIPTION: GLP-1 stimulates beta cells to increase the release of insulin. DPP-4 rapidly breaks down GLP-1 OBJECT: You are ONGLYZA, a DPP-4 inhibitor, preserving GLP-1 concentration in the bloodstream DESCRIPTION: In 30 seconds, “punch out” as many DPP-4 enzymes as you can, allowing GLP-1 to build up

30 Second Clock starts; score is draft number


AZ ADA BYDUREON GAME


Opening screen

Opening screen “INSTRUCTIONS”

begins balance with 30 second DESCRIPTION: GLP-1 enhances insulin secretion and suppresses glucagon secretion, thereby maintaining anGame important in the countdown; body

all particles flowing

OBJECT: See how GLP-1 works in the body to help modulate nutrient delivery in the body, and understand the importance of BYDUREON, a GLP-1 agonist DESCRIPTION: You have 30 seconds to “throw” GLP-1 receptor agonists at the various targets and maintain the ideal balance in the body


ADDITIONAL BOOTH TACTICS


AZ ADA_FOOD TRUCK


AZ ADA FOOD TRUCK


AZ ADA FOOD TRUCK MENU


AZ ADA AISLE PANELS


AZ ADA SKYBRIDGE PANELS


AZ ADA CUSTOMIZABLE TEARPAD


What’s Next?

What’s cooking today?

Sample a new dish every day of ADA

Fruity Limeade Slushy

Sat 6/6

Fruity Limeade Slushy

How it’s made Sun 6/7

INGREDIENTS - 1 lime

- 3 cups ice

- 3 cups water - 4 2.2-gram packets low-calorie cherry-limeade drink mix

- 2 cups frozen mixed berries - 4 lime wedges

BBQ Pulled Chicken Sliders

PREPARE IT YOURSELF Step 1: Finely shred 1 teaspoon of zest from the whole lime. Squeeze juice from the lime into blender. Add lime zest, the water, and dry drink mix to lime juice in blender. Step 2: Cover and blend until drink mix is dissolved. Add ice and mixed berries. Cover and blend until mixture is combined and ice is crushed. Step 3: Pour into 4 glasses. Garnish with lime wedges. Makes 4 servings (1 1/2 cups per serving).

Mon 6/8

Garden Vegetable Gazpacho

Nutrition PER SERVING:

Calories Carbohydrates Fat Saturated Fat Monounsaturated Fat

PER SERVING: Protein Cholesterol Dietary Fiber Potassium Sodium

50 12 g 0g 0g 0g

OVER 10,000 RECIPES available onFit2Me.com

1g 0 mg 3g 41 mg 6 mg

Fit2Me is a trademark of the AstraZeneca group of companies. ©2015 AstraZeneca. All rights reserved. 3081017 2/15

What’s Next?

What’s cooking today?

Sample a new dish every day of ADA

BBQ Pulled Chicken Sliders

Sat 6/6

Fruity Limeade Slushy

How it’s made INGREDIENTS - 1 8-ounce can reduced-sodium tomato sauce - 1 4-ounce can chopped green chiles, drained - 3 tablespoons cider vinegar - 2 tablespoons honey - 1 tablespoon sweet or smoked paprika - 1 tablespoon tomato paste - 1 tablespoon Worcestershire sauce

Sun 6/7 - 2 teaspoons dry mustard - 1 teaspoon ground chipotle chile - 1/2 teaspoon salt - 2 1/2 pounds boneless, skinless chicken thighs, trimmed of fat - 1 small onion, finely chopped - 1 clove garlic, minced

PREPARE IT YOURSELF Step 1: Stir tomato sauce, chiles, vinegar, honey, paprika, tomato paste, Worcestershire sauce, mustard, ground chipotle and salt in a 6-quart slow cooker until smooth. Add chicken, onion and garlic; stir to combine. Step 2: Put the lid on and cook on low until the chicken can be pulled apart, about 5 hours. Step 3: Transfer the chicken to a cutting board and shred with a fork. Return the chicken to the sauce, stir well and serve. Will make 8 servings.

BBQ Pulled Chicken Sliders

Mon 6/8

Garden Vegetable Gazpacho

Nutrition PER SERVING:

Calories Carbohydrates Fat Saturated Fat Monounsaturated Fat

PER SERVING: 214 9g 9g 2g 3g

Protein Cholesterol Dietary Fiber Potassium Sodium

OVER 10,000 RECIPES available onFit2Me.com

24 g 132 mg 1g 457 mg 303 mg Fit2Me is a trademark of the AstraZeneca group of companies. ©2015 AstraZeneca. All rights reserved. 3081017 2/15

AZ ADA CUSTOMIZABLE TEARPAD


Subject:

Dear [Title] [First Name] [Last Name]: Visit Booth #105 to be a part of the exciting ways in which AstraZeneca is collaborating with the human body take on the challenges posed by type 2 diabetes.

SEE WHAT'S COOKING AT FIT2ME

PATIENT EDUCATION GETS PERSONAL

AZ ADA PRE & POST CONVENTION EMAILS


AZ ORGAN CLING


THE TEAM


THANK YOU


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