MY ROLE.
Within this collaboration, my role involves hand-sourcing products to sell on second hand market place Depop (my dream job!), a task that I envision as a potential future job role. I’m passionate about identifying vintage clothing items, especially items that resonate with the target consumer of this collaboration, understanding their preferences and demands intimately. By curating a selection of garments that align with their tastes and values, I aim to not only drive sales but also foster a deeper connection between the audience and sustainable fashion. Communicating with director of the charity Helen Harris, to organise stock and the ongoing management of the online platform. This role is more than just finding items; it’s about understanding the pulse of our community and delivering products that truly speak to them. Working on an outdoorsy campaign to target that gen Z consumer, capturing a connection to nature whilst promoting the Threads Of Change collaboration and Green Thread Authentication.
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BEHIND THE SCENES.
TWR CELYN DEPOP STOCK
...
50 STOCK
UPLOAD.
TO
A mix of Y2K, 90’s, sportswear & outdoor gear.
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STOCK TO UPLOAD.
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Clothing of all styles and sizes = something for everyone. .
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STOCK TO UPLOAD.
STOCK SHEET.
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TWR CELYN STOCK No. ITEM SIZE PHOTOGRAPHED 1 Black suede, fur lined coat 10 2 Oversized dogtooth blazer and matching waistcoat XL 3 Afghan fur-lined denim style coat 12 4 Vintage River Island silk wrap cropped sleeve top 10-14 5 Brown fur gilet M&S ANY SIZE 6 Green quarter zip with flower embroidery S/M 7 Nike rugby long-sleeve top ANY SIZE (L) 8 Stripy knitted navy jumper S/ 8 9 Vintage Fur gilet with zip ANY SIZE 10 Mens 90's long sleeve top Y2K M/L 11 Purple knitted vest with buttons M/L 12 Blue cardigan L 13 Heritage Red and white striped shirt XL 14 Patterned red fleece - patagonia style XS 15 Stripy blue lightweight shirt L 16 Vintage metallic Next blazer grey stripes Y2K 10 17 Vintage Next blazer grey dark stripes Y2K 6 18 Y2K jeans with silver details, brand new with tags XXS / 26" 19 Pink silk night dress with cup detailing and scallop edges S/M
57 STOCK FOR DEPOP PHOTOGRAPHED PRICE (£) DATE UPLOADED DATE SOLD DATE SHIPPED 15 07/05/2024 10 07/05/2024 15 07/05/2024 7 07/05/2024 10 07/05/2024 6 07/05/2024 10 07/05/2024 6 07/05/2024 10 07/05/2024 8 07/05/2024 5 07/05/2024 5 07/05/2024 6 07/05/2024 6 07/05/2024 6 07/05/2024 6 07/05/2024 6 07/05/2024 10 07/05/2024 10 07/05/2024
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MODEL.
LOCATION = OGWEN VALLEY GWYNEDD,
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GWYNEDD, WALES. NORTH WALES.
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TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
TEST SHOTS.
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EXPERIMENTING USING APPS SUCH AS “1988 CAM” & “HUJI CAM”AND EDITING STYLES USING AN IPHONE, TO CREATE A RETRO, WORN EFFECT TO PHOTOGRAPHS. ADDING DUST AND SCRATCHES TO IMAGERY AS WELL AS ADJUSTING SATURATION, CONTRAST AND EXPOSURE TO CREATE THE DESIRED EFFECT.
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REFERENCES:
Butler, S. (2024, March 27). Secondhand clothing on track to take 10% of global fashion sales. Retrieved from The Guardian : https://www.theguardian.com/business/2024/ mar/27/secondhand-clothing-on-track-to-take-10-of-global-fashion-sales#:~:text=Global%20sales%20of%20pre%2Downed,remains%20slightly%20behind%20previous%20estimates.
Columbia. (2024, April 12). COMMON GROUND PROFILE. Retrieved from Columbia : https://www.columbiasportswear.co.uk/c/hike-society-finding-common-ground DEPOP. (2024, April 14). About Depop. Retrieved from News Room: https://news.depop.com/who-we-are/about/
EBAY . (2023, DECEMBER 20). ITV announces eBay UK as sponsor of first Love Island All Stars series to give love and fashion a second chance. Retrieved from EBAY : https://www.ebayinc.com/stories/press-room/uk/itv-announces-ebay-uk-as-sponsor-offirst-love-island-all-stars-series-to-give-love-and-fashion-a-second-chance/
Roberts, J. (2023, October 27). Menswear is flying off our shelves, but why don’t more men donate? . Retrieved from British Heart Foundation : https://www.bhf.org.uk/ what-we-do/news-from-the-bhf/news-archive/2023/october/menswear-is-flying-off-ourshelves
Turner, J. (2024, February 23). Rise of secondhand clothing and finding ethical charity shops for clothes. Retrieved from Ethical Consumer : https://www.ethicalconsumer. org/fashion-clothing/secondhand-clothing-ethical-charity-shops#:~:text=One%20of%20 the%20stand%2Dout,149%25%20between%202016%20and%202022.
Tyler, A. (2023, October 2). Fashion’s returns problem: A tangled knot for the apparel industry. Retrieved from HSBC Insights : https://www.business.hsbc.com/en-gb/insights/global-research/fashions-returns-problems#:~:text=Items%20that%20cannot%20 be%20resold,a%20key%20ESG%20one%20too.
Welsh Government. (2024, April 12). Retrieved from Snowdonia National Park : https:// snowdonia.gov.wales/visit/snowdon/climbing-snowdon/
Image References:
FIGURE 1 – Christopher Shannon VHS ceramic edition, instagram post from official page, retrieved from Instagram @christopher_shannon - https://www.instagram.com/ christopher_shannon/?hl=en
FIGURE 2 – Magazine still curated by Christopher Shannon, published in parc l;ondon magazine, issue two. Retrieved from instagram @christopher_shannon - https://www. Instagram.Com/christopher_shannon/?Hl=en
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