Wendy is an absolute god send. She was there for me every step of the way especially through the negotiations phase. She was on top of every aspect of this transaction up to recording. This was a long time coming and I cannot thank her enough. Looking forward to this new chapter in mine and my kids lives.
Thank you Wendy!!!
~Richard Miller
MEET WENDY
Wendy Ortiz hails originally from Chicago, Illinois, but she has called Arizona home since moving there in the last week of her second-grade year. She attended Mohave Elementary in Scottsdale and has since continued to make the Valley her home along with her husband, Joe, and their three adult children: Riley, Talia, and Joey.
Wendy's journey in real estate began long before she became an agent. She spent 20 years buying and selling properties, which gave her a deep respect and understanding of the industry. Her background in marketing and communication has been instrumental in her success, allowing her to exceed client expectations consistently. Wendy's extensive knowledge of the area, combined with her unparalleled attention to detail, ensures she provides
LEVEL UP
Wendy Ortiz, boasting 15 years plus of experience, collaborates seamlessly with superior affiliates to include title services, lending services, and much more to ensure a pleasant experience throughout. Together, t harness the formidable power of teamwork to craft innovative marketing strategies that showcase homes to their fullest potential. Witness the unparalleled impact of Wendy Ortiz and her team’s collaborative efforts as they transform the real estate experience
NOTABLE SALES
NOTABLE SALES
FULL-SERVICE REAL ESTATE
When you hire Wendy Ortiz, she will become your home’s premier specialist.
MARKETING MANAGER
• Showcasing your property with the finest marketing
• Developing and implementing a customized market plan
• Researching and creating an appropriate pricing strategy that meets your goals
• Communicating regularly so you stay informed
CLOSING MANAGER
• Providing information to the buyer in a timely manner
• Accepting only certified bank drafts
• Liaising with your escrow officer/notary and delivering the necessary documentation
• Facilitating answers, resolving any issues during the closing process, and ensuring the process is completed seamlessly
NEGOTIATOR
• Presenting and negotiating with potential buyers or their agents on your behalf
• Advising you on the merits of each offer
• Keeping your best interest as first priority
CONCIERGE
• Providing you with access to experts, including legal advisors, insurance experts, builders, landscapers, interior designers, rental experts, home stagers, painters, handymen, home inspectors, and moving services
SHARING YOUR HOME GLOBALLY
Instantaneously reach millions of potential international buyers on a vast network of trusted sites.
307M+
Annual international buyers reached*
50+ Countries your home syndicates to*
250M+
Annual website and social media impressions*
DIGITAL REACH
Our digital footprint attracts potential buyers to your listing.
96+
International portals your home syndicates to*
1.4M+ Annual unique international users on REAL.COM 96+ 2021 PR impressions***
INTERNATIONAL REACH
Our website drives international buyers to homes like yours through curated presentation and artificial intelligence.
MEDIA REACH
Our in-house media team works with top publications to share compelling narratives abut your home with your target buyer.
Wendy helped me purchase a home, I'm from out of town. She was able to answer any questions I had making me feel confident in the purchase without seeing the home. When I finally arrived to see it, I was pleased. She also assisted in recommendations for other things.
~Lavaun Harris
THE SELLING PROCESS
A FOCUS ON YOUR HOME
Wendy is the consummate real estate professional. She has an uncanny way to build relationships with people during the sales process to facilitate a smooth transaction. I recently had a complex deal, she was able to keep everyone calm and find a solution to many issues. I will get my buy and sell side every time
~Anthony Kumar
PHASE 1 LISTEN • LEARN • PLAN
When you hire Wendy Ortiz, she will become your home’s premier specialist.
INITIAL MEETING:
LEARNING YOUR OBJECTIVES
• The property: features, details, and history
• The market: important questions
• Making a plan to move forward
POSITIONING:
EXPECTATIONS, TIMING, PRICE, COMPS
• Review of general market
▪ Market trends and recent market history
▪ Near-term expectations
• Review of specific market
▪ Assessing inventory
▪ Assessing competition
▪ Demand for property
▪ Listing price to sale price ratios
• Review of subject property
▪ Distinguishing characteristics
▪ Preparations
▪ List price and listing term
PREPARATIONS: GETTING READY
• Review of the plan
• Marketing preparations
▪ improvements, alterations, staging
▪ Photography preparation
▪ Print, media, online marketing
• Documentation
▪ Documents, plans, inspections, title
▪ Disclosures
• Monitoring changes in the marketplace
PHASE 2
INTRODUCE • MARKET • SHOW
INTRODUCING THE PROPERTY: A PROPER FIRST IMPRESSION
SHOWING THE PROPERTY: HOW THE PROCESS IMPACTS THE RESULTS
• Creating the proper first impression
• Assessing and engaging the prospect
• Highlighting property features
• Differentiation
• Answering questions and handling objections creating value
• Gathering client response
COMMUNICATION: KEEPING YOU INFORMED ALONG THE WAY
• Establishing a method and an interval
• Communicating marketing efforts
• Communicating activity
• Market activity: When other properties sell
• Changes in the competition
• Your needs: Changes in the sale process
CREATING & MONITORING INTEREST: A CRITICAL RESPONSIBILITY
• Marketing
• Networking making sure all parties are award of the offering
• Broker open
• Private viewings
ADJUSTMENTS: CHANGES IN THE MARKET, CHANGES IN OUR PLAN
• Expectations: When circumstances change
• Shifts in the market
• Revising our plan
• Moving forward
PHASE 3 NEGOTIATE • CLOSE • MOVE
NEGOTIATING:
WHERE EXPERIENCE COUNTS
• Communicating before the offer is received
• Attracting the right offer
• Qualifying the prospects
• Multiple offer situations
• Pitfalls in a proposed offer: preventing future problems
• Protecting you
• Positioning you to win
OFFER ACCEPTANCE TO CLOSE:
EXECUTING THE CONTRACT
• Creating a timeline
• Managing the contracts our duties and your responsibilities
• Service providers
• Inspections
• Disclosures
• Additional negotiations (repair items)
• Removal of contingencies
• Preparing to close
• Final details
THE CLOSING:
THE DAY YOU HAVE BEEN WAITING FOR
• Transitioning from the property
• Your closing statement
• Post-closing details
Wendy was amazing. Helped u get a fantastic house that we loved in our desired location within our budget. 100% would recommend and use again. Went above and beyond to meet all of our needs and was very open when it came to showing houses.
MARKETING STRATEGIES
TO SELL YOUR HOME
~Dylan Philippe
EXCEEDING YOUR EXPECTATIONS
Sophisticated and professionally prepared marketing is essential to maximize your home’s exposure and requires more than just listing the property for sale on the internet and the local multiple listing service. It needs to be a carefully prepared and strategically implemented plan.
Your home must become a highly process item that should be launched on the market with the maximum impact to create the right exposure and reach the ideal buyers.
PROFESSIONAL AND STRATEGIC MARKETING
IT’S NOT THE MARKET, IT’S THE MARKETING
IT’S NOT THE MARKET, IT’S THE MARKETING
PROFESSIONAL
PHOTOGRAPHY & VIDEOGRAPHY
First impressions are lasting. We hire professional photographers to capture the right images that best represent your home. These photos are used in our multi-media approach to effectively market and sell your home on hundreds of our network websites as well as on printed pieces, drone video and videography.
STAGING
Sellers are rewarded with higher returns when they stage their homes. Before putting your property on the market, we will strengthen buyer reception with personalized complimentary staging consultation.
PROFESSIONAL BROCHURES
A key marketing tool, we create professional print pieces that feature your beautifully photographed homes combined with key features and selling points. These are effective, tangible takeaways for qualified buyers.
WEB EXPOSURE
97% of buyers search for homes online as their first step in the home buying process. Placing your home online allows it to be seen locally, nationally, and internationally, whether it is on a computer, tablet, or cell phone.
PROFESSIONAL AND STRATEGIC MARKETING
IT’S NOT THE MARKET, IT’S THE MARKETING
STUNNING PROPERTY WEBSITE
A big reason we’re able to attract so much attention is that we can control the presentation of your home on our website. The MLS, listing portals, and most broker sites follow standard formatting. We lose freedom to design and innovate on sites we don’t manage.
PRINT ADVERTISING & DIRECT MAIL
What is known as the old way of marketing still works today if done correctly. The print advertising that we do for your home will ensure we reach everyone and anyone interested in buying your home.
STORY TELLING THROUGH EMAIL
Stories drive action. We tell a story about your listing through a series of targeted emai lcampaigns sent to a carefully chosen audience.
COMPASS WORKPLACE
FIND YOUR DREAM HOME
PROFESSIONAL AND STRATEGIC MARKETING
FACEBOOK TO REACH BUYERS
We will advertise your home on Facebook to reach 11,000+ people and will highlight your home’s features. This strategy helps engage buyers in a compelling way.
INSTAGRAM TO CONNECT
We use instagram to “build a buzz” around your home and connect with the community - ensuring a long list of buyers are ready to view your home as soon as it hits the market.
NOTIFY TOP LOCAL AGENTS
Connecting with top local agents is more than just a professional courtesy, often, it is all you need to do. Realtors are in constant communication with their cients, therefore, they will know if there is a buyer or a listing available for purchase.
PRIVATE SHOWINGS
Broker tours and open houses are ways for other real estate agents to view and recommend your home to their potenital buyers. This is why preparing the home is so important - somethimes real estate agents are more particular than a buyer.
CONCIERGE SERVICES - THE OPTIONS ARE ENDLESS
• Floor repair
• Carpet cleaning + replacement
• Staging
• Deep Cleaning
• De-cluttering
• Cosmetic renovations
• Landscaping
• Interior + exterior painting
• HVAC
• Roofing repair
• Moving + storage
• Pest control
• Custom closet work
• Fencing
• Electrical work
• Seller-side inspections + evaluations
• Kitchen improvements
• Bathroom improvements
• Pool _ tennis court services
• Water heating + plumbing repair
• Sewer lateral inspections + remediation
100 + OTHER HOME IMPROVEMENT SERVICES
DETERMINE THE VALUE OF YOUR HOME
My objective is to sell your home
• OR THE HIGHEST POSSIBLE PRICE
• IN THE SHORTEST AMOUNT OF TIME
• WITH THE MOST FAVORABLE TERMS
Prior to implementing any marketing strategies, it is critical to go through a process of discovery - determine the fair market value, survey the current market conditions, and review the variety of factors that will help us prepare your home for sale.
Selling homes requires a unique level of expertise, strategy, and exceptional marketing to target the right buyers, which is the key to maximizing the true value of your home.
MY COMMITMENT TO YOU
I will help you sell your home quickly and for the best possible price. I do this by providing exceptional customer service, marketing your home effectively, and negotiating on your behalf to get you the highest offer.
I believe that selling your home should be a stress-free experience. That’s why I work hard to understand your needs and goals, and I make sure to keep you informed throughout the process. I also offer a variety of services to help you get your home ready to sell, such as staging, cleaning and repairs.
I am committed to providing you with the best possible service so that you can sell your home with confidence.
THANK YOU
I’d like to thank you for giving me the opportunity to present this preview of the marketing services I can offer you and your property.
I would be honored to help you with the sale of your present home, the purchase of your next home, and all your future real estate needs. Because I’m not just providing a service, I’m building a relationship. Please let me know when I can be of service.
Call me before you make any important real estate decisions - you’ll be glad you did.