Sellers Guide - Arlin Butler

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Meet Your Agent ARLIN BUTLER

I am so glad you’re here! My name is Arlin Butler, and my passion for real estate began at an early age. Shortly after earning my bachelor’s degree from Grand Canyon University (GCU), I purchased my first property a milestone that profoundly enriched my life in many ways. After completing two more personal transactions, I realized that real estate was more than just an interest; it was my calling.

I am incredibly grateful for my personal experiences on both the buyer and seller sides, as they have shaped the way I serve my clients today. Having navigated the buying and selling process myself, I truly understand what it takes and what my clients need during this important journey.

My goal is to provide a seamless, elevated, and memorable experience for every client. With a clientfirst approach, I focus on every detail to ensure a smooth transaction and a closing day worth celebrating.

I am also proud to have earned my Accredited Buyer’s Representative (ABR) designation an achievement awarded only to licensed professionals who have undergone additional training and demonstrated proven experience. This designation reflects my commitment to excellence, and I am thrilled to share my knowledge, expertise, and dedication with you. Whether you're buying, selling, or both, I am here to provide top-level service from start to finish.

Arlinwasamazingtoworkwith-Shewasprofessional,yetmadetheprocessfunand approachable.IhadreachedouttoherbecauseIwantedtoseewhatthemarketconditionsreally weretopossiblybuyanewhouseandsellmyoldone.Shewassograciousandwashappytomeet, andwhileshecamesuperprepared(shedidherhomeworkonmyoldhouse,andhadanswerstoall myquestions),shemadeitclearthatherprioritywasmakingsureIwascomfortableeachstepof theway,andthatweonlymovedforwardifIwasreadyandtrulywantedto.Therewasno pressure,whichIappreciated!

Arlinwasatruegem!Shealwayskeptmybestinterestattheforefront,navigatingthroughoffers andinspectionissues,aswefoundthe“perfect”house.Shealsodidanamazingjobsellingmyold house!Wewereofficiallyundercontract(includingcounter,etc.)injustover48hoursfromlist, andIgotoveraskingprice!Ifyouwantacaringrealtor,whowillcomealongsideyouandmake theprocesseasiertosuccessfullynavigate,thenIwouldhighlyrecommendArlin!

-Kassandra Z

“Arlinwasawesome,wemetheratanopenhouseandhadaninstantconnection,shewas genuinelyinterestedinhelpingusfindwhatweneeded.Shewasincrediblyresponsiveandpatient whenitcametoschedulingandmakinghomevisits,neveroncegettingfrustratedwithus.Once wewereundercontract,sheworkedtirelesslytohelpuswiththeinspectionprocessand communicatedwiththesellertohelpnegotiateafairdeal,knocking$20,000offthesellingprice. Shemadeextraeffortstocheck-inwithusalmostdaily,keepingusinformedofeverystepofthe process.IwouldhighlyrecommendArlintoanyone,she’llbethefirstpersonwecallifwebuy again,shehasstrongfamilyvaluesandwantednothingbutthebestforourfamily!”

-Jeff & Charity

“IamsogladthatIfoundArlin!Asafirsttimehomebuyerwhodidn'tthinkpurchasingwasin mycards,Arlinremainedpositiveandoptimisticsinceourveryfirstmeeting.Shesatwithme togoovertheentirehomebuyingprocess,providingawellbuiltguidewithrelevantresources. Sheconnectedmewithalenderwhowasanabsolutegemaswell!Wewentthroughmanyups anddownsduringmyjourneyandevenwhenIbegantowaiver,thinkingtherewasn't anythingoutthereforme,shecontinuedtothinkcreativelytohelpfindmeasolution.Inthe end,Ifoundabeautifultownhomeinmybudgetandinmypreferredarea!!Thankssomuch, Arlin!You'reaRockstar!”

-Brooke

“Arlinwassuchanamazingrealtorthroughoutthewholeprocess!Asfirsttimehomebuyers,we hadalottolearn.Arlinwasextremelyhelpfuleverystepofthewayanddidagreatjobat explainingtheprocessandeducatingus.Shetrulyunderstoodwhatwewantedandweareso happytobesettledinahomeandareawelove!Shealsoadvocatedforourneedsthroughout thebuyingprocessandwasgreatwithcommunication.Shewaspatientaswelookedatmany placesandwasquicktocompleteanystepsthroughouttheprocess.ThankyousomuchArlin forallyourhelpinmakingourfirsttimebuyingahomesuchaneasyandexcitingjourney!”

-Katelyn & T E S T I M O N I A s e e w h a t m y c l i e n t s a r e s a y i n g . .

the MARKETING

PROFESSIONAL PHOTOS

professional photos are crucial for listings because they showcase a property's best features in the most flattering light, attracting potential buyers

2D and 3D Floorplans

2D floor plans help buyers visualize the layout and spatial arrangement of a property, providing them with a clear understanding of the space and assisting in their decisionmaking process

PROFESSIONAL VIDEO

Buyers are increasingly dedicating more time to watching video content as it provides a richer and more engaging way to explore properties compared to static

media as a search engine, relying on platforms like Instagram to discover and explore homes, neighborhoods, and real estate trends.

the MARKETING

MAILERS

Mailer marketing is important for listings because it directly targets potential buyers and local homeowners, increasing visibility and generating interest in the property within the community

OPEN HOUSES

Open houses are important for listings because they create buzz and attract a large number of potential buyers, increasing the likelihood of competitive offers and a quicker sale

EMAIL MARKETING

Email marketing provides a direct, targeted way to reach potential buyers and keep them engaged with new property updates, driving interest and leads

AGENT TO AGENT

Agent-to-agent networking is important for a listing because it expands the pool of potential buyers by tapping into other agents' networks, increasing exposure and the chances of finding the right buyer quickly

PRINT MARKETING

Professional print materials are important for listings because they enhance the property’s presentation, creating a polished and memorable impression that attracts serious buyers and sets the listing apart from the competition

the PROCESS

LISTINGDOCUMENTS

Determine a price for your home, review paperwork, and timelines I will officially begin working for you, once listing documents are signed

01

LISTINGAPPOINTMENT

Determine your goals, create a stragegy and schedule next steps.

05

GOLIVE

Your home will go live on the MLS and will be viewable to agents and potential buyers Weekly updates are sent out until under contract.

HOMEPREP

Declutter and depersonalize your home to make it’s debut. In addition, I will schedule a professional deep cleaning service days before photos.

02

03

04

SCHEDULEPHOTOSANDVIDEOS

The photos of your home, video, and marketing directly influence whether or not a buyer will schedule a showing

REVIEWOFFERS

We will review all offers together in a timely manner and negotiate terms. Once an offer is accepted, we’re officially under contract

06

07

CLOSINGDAY

Pop the confetti! Time to hand over your keys and celebrate selling your home

theFollowUp Mondays-FeedbackEmail

Every Monday I send a detailed report with all feedback from showings, activity and results from our marketing efforts.

Thursday-CheckInCall

On Thursdays you will hear from me to go over any of the next steps I think necessary to get your house sold and to review where we’re at in the market and or if there’s been any changes to comps

Friday-PrepforWeekend

On Friday I prepare for the weekend of showings and or open houses. We’re confirming appointments, reverse prospecting and making sure everything is good to go for the weekend

the WEEKLY CHECKLIST

Follow up with all showings

Check active, pending and sold comps to review pricing strategy

Reverse prospect for buyers in our market

Post on social media

Negotiate offers

Coordinate with agents

If home is vacant, check on property, and ensure it’s show ready

Email agents and lenders in my network to market property

Plan for open houses and print marketing materials

Prepare necessary contract forms

Respond to inquiries from interested buyers

Create and launch social media campaigns targeting buyers

theShowings

Byappointmentonly

You will get notifications based off your communication preferences. Alligned showings will send you a notification directly for every showing that you can decline, approve or suggest a different time. All notifications will update you directly!

Securelockbox

We use a supra lockbox that allows us to control who comes and goes and notifies us when the lockbox is opened and closed.

Prequalifiedbuyers

The buyers coming through your house will be pre qualifed ready, willing and able buyers that have a signed agreement to see houses with their agent!

Scheduledwindow

Most agents schedule a 30 minute window for showings and come within their allowed window. Please step out for all showings unless noted otherwise.

thePricingSTRATEGY

If we are priced right - In line with comps and active competition

We market your home correctly

and your home shows well...

Your home will sell

theThingswecan’tcontrol

theFEES

ListingAgentFee-3%

You pay a listing agent because they provide invaluable services that maximize your home's market exposure and ensure a smooth transaction. A listing agent helps you price your property correctly based on market data, creates a tailored marketing strategy, professionally stages and photographs your home, and negotiates offers to get you the best deal. They also manage all the paperwork, contracts, and deadlines, helping you avoid costly mistakes and ensuring a seamless selling process.

BuyersAgentFee-

As a seller you do not have to pay a buyers agent fee. All fees are negotiable and the choice is yours. Buyers agents are now required to sign written agreements with their agent and a commission is agreed upon within this agreement.

OfferACommission

If you decide to offer compensation to a buyers agent we set the fee up front and let agents know what we’re offering prior to showing. This opens your home up to the largest buyer pool as buyers who can not afford to pay their agent directly

OfferNoCommission

If you decide not to offer a commission up front the buyer can either pay their agent directly for the commission due or they can try to negotiate it as part of their offer.

OpenToCompensation

If you decide not to offer a commission up front the buyer can either pay their agent directly for the commission due or they can try to negotiate it as part of their offer.

theLISTING CHECKLIST

Schedule Cleaners

Schedule Landscapers

Schedule Photos and Videos

Schedule lockbox and sign install

Confirm all details for MLS

Schedule Open House

Make sure showing systems are up to date

Create, complete and provide high-quality print marketing

Send out mailers to 500 neighbors

Add additional signage for lead magnet

Make extra set of keys of lockbox

Start MLS listing

theNotes

TheThings FromYouIneed

theLISTINGDOCS

THE DOCUMENTS THAT ALLOW ME TO LIST YOUR HOME

IThe Arizona Association of Realtors (AAR) Exclusive Right to Sell agreement is a legally binding document used by real estate professionals to formalize the relationship between a seller and their listing agent This contract gives the listing agent exclusive rights to market and sell the property for a specified period of time In this arrangement, the seller agrees to pay the agent a commission if the property is sold, regardless of who finds the buyer The document clearly outlines the terms of the listing, including the listing price, commission structure, and the duties of both the seller and the agent It’s designed to protect both parties by providing clarity on the expectations and responsibilities involved in the sale of the property.

theDISCLOSURES

WE WILL NEED THESE WITHIN 3 DAYS OF CONTRACT ACCEPTANCE

In Arizona, the Seller's Property Disclosure Statement (SPDS) is a critical document that homeowners are required to complete when selling their property. It provides potential buyers with essential information about the condition of the home and any known issues. As the seller, you are legally obligated to disclose any material facts about the property that could affect its value or desirability This includes details about the property’s structure, roof, plumbing, electrical systems, appliances, and any past repairs or damage You'll also need to disclose environmental factors, like flooding or pest infestations, and whether the property is located in a special tax district

When filling out the SPDS, it's important to be honest and thorough, even if the buyer may not ask about certain issues Failing to disclose known defects can result in legal consequences after the sale If you're unsure about certain aspects of the property’s history or condition, it’s advisable to consult your real estate agent or an attorney for guidance The document is designed to protect both parties by ensuring transparency throughout the transaction, so taking the time to complete it accurately is essential for a smooth closing process

theINSURANCE CLAIMS

WE WILL NEED THESE WITHIN 5 DAYS OF CONTRACT ACCEPTANCE

Why Sellers in Arizona Should Provide Claims History for Their Residential Property** When selling your home in Arizona, transparency is key to building trust with potential buyers Providing a comprehensive claims history can significantly enhance your sale process This record outlines any past insurance claims related to the property, including issues like water damage, fire incidents, or storm-related repairs Buyers are increasingly savvy and often request this information to assess the property’s risk and their future insurance costs A clear claims history can alleviate concerns, demonstrating that you've maintained the home well and addressed any issues promptly. Moreover, disclosing claims history can help avoid potential legal disputes after the sale, fostering a smoother transaction. By being upfront about your property’s history, you not only comply with Arizona's disclosure laws but also position yourself as a responsible seller, ultimately attracting more serious buyers and potentially increasing your home’s market value.

theDUTIES

DISCLOSE ALL MATERIAL FACTS

Sellers are legally required to disclose all known material facts about the property that could affect its value or desirability, such as structural issues or past damages. Failing to disclose important information can lead to legal consequences and jeopardize the sale.

KEEP THE PROPERTY INSURED

Sellers must maintain insurance coverage on the property until the sale is officially closed to protect against potential damages or liabilities. Allowing insurance to lapse before closing could put the transaction at risk and create financial liabilities for the seller

KEEP UTILITES ON UNTIL CLOSING

Sellers are responsible for keeping utilities (water, gas, and electricity) on during the entire sale process to allow inspections, appraisals, and walkthroughs to proceed smoothly Turning off utilities can cause delays and potential contract issues, so it's important to keep them active until closing

PROVIDE ACCESS

Sellers must provide reasonable access to the property for inspections, appraisals, and buyer walkthroughs as part of the sale process Denying access can delay the transaction and potentially breach the sales contract t

the CONTINGENCIES

INSPECTIONPERIOD

The inspection period is a buyer's opportunity to thoroughly assesstheproperty'scondition,typicallylasting7-10daysDuring thistime,thebuyercannegotiaterepairs,requestconcessions, orevencancelthecontractifsignificantissuesareuncovered

APPRAISAL

Theappraisalisaprofessionalevaluationoftheproperty'smarket value,typicallyrequiredbythebuyer'slendertoensurethehome isworththeagreed-uponprice Iftheappraisalcomesinlower thanexpected,itmayleadtorenegotiationofthepriceorterms ofthesale.

DISCLOSURE

Itisalong-establishedfactthatareaderwillbedistractedby thereadablecontentofapagewhenlookingatitslayout.

LOAN

Aloancontingencyprotectsthebuyerbymakingthepurchase dependent on securing financing from a lender within a specifiedtimeframe.Ifthebuyerisunabletoobtainaloan,the contingencyallowsthemtocancelthecontractwithoutpenalty andrecovertheirearnestmoney

Forms Include

·Exclusive Right to sell/Rent (Listing Agreement)

·Residential Seller Disclosure Advisory Visit aaronline.com for other forms used in Arizona real estate and additional resources.

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