Charleston & Harlow 2020 Candle + Home Fragrance Lookbook

2020

DAMN FINE INGREDIENTS

DAMN FINE CANDLES

charleston + harlow 2020 lookbook

table of contents 03

WHO WE ARE

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WASAGAMAZING

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OUR BRAND

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WHOLESALE TERMS

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STANDARD RANGE

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RESOURCES

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RESERVE RANGE

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The brainchild of Andrea and Jeff; nerds, travel enthusiasts, style aficionados, best friends, and partners in both business, shenanigans, and life in general. This idea came to us on a trip through the Balkans in the fall of 2015, while wandering along the coastal hills of a seaside village on a tiny Croatian Island in the Adriatic Sea. Everywhere you walked there was an array of fruit trees, flowers, and herb bushes; the aromas were absolutely intoxicating.

Bergamots, lemons, limes, pomegranates, oranges, and grapefruit. Herbaceous rosemary, oregano, mint, thyme, and sage. And let's not forget your stereotypical Mediterranean fare: grapes, and olives.

All of this produces one hell of a recipe for success! A few days later we were walking out of our homestay in Dubrovnik when we were greeted with the same pleasing aromas and we thought… why can’t we bottle this smell?

Oh wait, we can! Our love for candles, travel, and all things tasty and aromatic spawned this grande idea to launch a candle company with nostalgia at the heart of our ethos. Why couldn’t we replicate this very feeling from a number of different experiences?

We started this venture with one goal in mind: to provide candles that are elegantly crafted, décor-inspired, distinctively fragrant, with the central thesis of creating an air of nostalgia. Maybe you long for the French Riviera (that’s us) or the beaches of Thailand, the vineyards of Italy or the streets of Paris. Or perhaps its your favourite café, floral shop, greenhouse, or your mahogany-draped, leather-wrapped, rum- and cigar-soaked study at your Dad's.

Maybe it's the garden, or grandma's kitchen! Whatever you desire, we aim to transport you there through our olfactory experience.

We are the CEOs, the frangrance engineers, the mixologists, the production crew, shipping/receiving, the salesfolk, the marketing team, and the janitors. Our French Bulldogs, Charleston and Harlow, are merely the company mascots/namesakes yet somehow they get all the glory.

All of our candles are consciously crafted by hand in our studio in Brandon, Manitoba with the hopes of someday adorning your mantles, bath ledges, offices, and travel bags.

who we are

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charleston + harlow 2020 lookbook

our product We make candles, sure, but the basic concept is much deeper than that. We aim to provide a healthy mix of luxury and whimsy, so as to remove the stuffiness that is typical of true luxury products. People of all walks of life want nice things, and we look to fill that niche in the middle. We also pride ourselves on being a forward-thinking, ecologically-conscious company producing a green product, but without seeming green on the outside. Green doesn’t have to look or feel granola.

Our candles are all mixed in small batches and hand-poured, using 100% soy wax made from North American non-GMO soybeans. Our fragrance blends are procured and custom-built from fine fragrance oils that are non-toxic and skin-safe. We’ve sourced some of the best wicks on the market to ensure a clean, smoke-free, efficient burn. Our wicks are pre-trimmed and ready to light right out of the box.

For those who concern themselves with the details, our candles are non-GMO, GMM-free, kosher and vege-certified, vegan, phthalate-free, paraben-free, skin-safe, and while they can’t be officially certified as such, they’re virtually food-safe and organic, though we’d advise against eating them no matter how great they smell; they WILL NOT taste that way.

Soy wax is a sustainable, renewable, biodegradable, and water-soluble product so not only is it environmentally conscious, if it’s spilled it cleans up very easily with warm water and soap! Plus it's clean-burning, soot-free, and has a lower melting point than paraffin wax. So even at it's melting point while burning, it will not burn the skin making it a wonderful option for those with children or pets.

The best way to sell candles is to have them out where people can smell them. Try burning one of our jars on your counter and you’ll be hard-pressed to keep the boxes on the shelves!

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the standard range Available in 10 oz white or black square jars, 4 oz gold travel tins, and 2 oz room + linen sprays.

A PERFECT PEAR

featuring notes of anjou pear + guiacwood

BABA’S BABKA

featuring notes of cinnamon, sugar + jasmin

BITCHIN’ CITRON

featuring notes of meyer lemon + vanila cream

BLUSHING MAGNOLIA

featuring notes of magnolia, powder + violet

CROATIAN SCENTSATION featuring notes of olive, green apple + ocean

CURRANT AFFAIR

featuring notes of black currant, oak + moss

FOR FIG’S SAKE!

featuring notes of fig, bergamot + musk

MID-CENTURY MOD

featuring notes of teak, sandalwood + cardamom

MOSCATO MONDAYS

featuring notes of moscato, peach + pineapple

SARONG SONG

featuring notes of ocean, hibiscus + melon

SUNDAY MORNING

featuring notes of banana, rum + brioche

503 CUPS...

featuring notes of espresso beans

10 oz candle / Approx 55 hours burn time / $16 Wholesale / $32 MSRP 4 oz candle / Approx 30 hours burn time / $7.50 Wholesale / $15 MSRP Room Spray / 2 oz / $6 Wholesale / $12 MSRP

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charleston + harlow 2019 lookbook

9 oz candle / Approx 50 hours burn time / $14 Wholesale / $28 MSRP 4 oz candle / Approx 30 hours burn time / $7.50 Wholesale / $15 MSRP Room Spray / 2 oz / $6 Wholesale / $12 MSRP

the reserve range Available in 9 oz clear round, lidded jars, 4 oz gold travel tins, and 2 oz room + linen sprays.

ADELAIDE

featuring notes of lavender, vanilla + yuzu

AUGUSTUS

featuring notes of pine, orange + bergamot

JASPER

featuring notes of sandalwood + coriander

OPHELIA

featuring notes of tobacco + vanilla bean

ROSALIE

featuring notes of black curant + rose

XAVIER

featuring notes of smoke, birch + leather

ZAIDA

featuring notes of apricot, black oud + amber

charleston + harlow 2020 lookbook

wasgamazing Available in 9 oz clear round, lidded jars, 4 oz gold travel tins, and 2 oz room + linen sprays.

This scent features notes of pine, campfire smoke + fresh lake air.

All the best parts of camping at the lake, minus the mosquitos!

9 oz / Approx 50 hours burn time / $14 Wholesale / $28 MSRP 4 oz / Approx 30 hours burn time / $7.50 Wholesale / $15 MSRP

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charleston + harlow 2020 lookbook

wholesale terms Ordering Minimum Opening Order $300.00. Minimum Reorder: $150.

Payment should be made when order is placed by credit card or Interac Email Transfer, in order to avoid delays in processing and shipment. All orders must be paid in full prior to shipment.

Glass Jar shop burners can be ordered at $9.00/jar, and customer scent testers are also available at $4.50/4 oz tin. Shop Burners will be shipped without a display box with the intent of displaying on the shelf or burning behind the counter.

Please allow up to 2 weeks for processing, though most orders are typically shipped within 7 days of receiving order and payment.

Territory Protection It is the right of Charleston + Harlow to protect the territory of our authorized retailers. We do not want your market saturated with our candles, for that would make it difficult for each retailer to maintain minimum order and sales levels, and to be happy with the level of sales achieved with our products. In order to be considered for dedicated protected status a retailer must maintain an order level of $1,000 in a 6-month period. We reserve the right to limit or alter the protection zone in growing markets.

Product Storage Our candles are made of a 100% natural wax and do not contain any UV Inhibitors. Keep out of direct sunlight when displaying. Though prolonged exposure to sunlight will not affect the candle’s performance, it can cause some yellowing of the wax. Store in a cool, dry, dark location, and be sure not to display product in direct sunlight or near a heat source to ensure wax doesn’t sweat.

Indemnity Charleston & Harlow retains all rights to the packaging, product, and branding of our products at all times. As a retailer it is your responsibility to ensure this isn’t compromised in any fashion.

Product must be sold as the Charleston + Harlow brand unless otherwise agreed upon in writing by our wholesale department. Stockist’s shop or location is the only approved location or channel for the resale of our products.

Returns/Exchanges Unfortunately due to the nature of our products we do not offer returns or exchanges, except for products damaged in transit, to which we would file a claim through the carrier. Please see our Damages terms within this section.

Damages Products damaged in transit should be photographed (shipping material included) and reported to Charleston + Harlow within 2 days of receipt of the product. No unauthorized returns will be accepted. The sooner you get us the evidence, the sooner we can get a replacement package out to you!

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resources Merchandising If you’d like suggestions with how to merchandise our products in your shop we’d be happy to provide assistance. We can provide scent signage and table tents to help with the display and promotion of our candles. Success for you means success for us, so working together means everyone wins!

Public Relations Word of mouth is arguably the best form of advertising for both physical shops and online retailers. We utilize bloggers, stylists, trend-setters, and the publications and sites they frequent to reach out to our clients and fans. We encourage you and your clients to share their style or product photos with both you and us on either facebook, instagram, or via email. It gives your brand exposure, and we love nothing more than to help promote our retailers in return.

Everybody scratch a back and keep the advertising dollars where they belong: in our own pockets.

Burn In Store There’s no better way to sell our candles than to burn them. At $9 for shop burners and approximately 55 hours of burn time, a single jar will last weeks if you only burn for 2-3 hours at a time. Light ‘em up, smell up the place, extinguish for a couple hours during the slow, mid-day period, and then spark them back up for the later crowd. How many more candles will you sell if they are not simply displayed but also burning behind the counter? We think substantially more!

The small added cost to you will be dwarfed in comparison to the additional units you’ll move as a result!

Let’s Get Social!

Follow us on Instagram and like us on Facebook, and we’ll return the favour. Tune into our Instagram feed for promotions and be sure to tell your customers about our regular contests found there as well. @charlestonandharlow

www.facebook.com/charlestonandharlow

Contact Us! Phone:

(204) 751-3299

Email Enquiries:

info@charlestonandharlow.com

Website:

www.charlestonandharlow.com