LI WEI CHANG
Portfolio
I am LI WEI CHANG, from Taiwan, and I graduated with a Master’s degree from the Institute of Applied Arts, at National Chiao Tung University. I specialize in graphic design, illustration, motion graphics, and bookbinding, with a talent for storytelling and giving meaning to visual works. Currently, I work as a multimedia designer, handling tasks such as graphic design, video editing, portrait and product photography, packaging illustration design, video and animation production.
I studied media communication design in the Industrial Design Department at Chang Gung University and interned at 3+2 Design Studio, as well as the Chang Gung University Design Center, where I worked on graphic design and illustration. During my internship, I participated in Taiwan Designer Week exhibitions. Passionate about illustration, I also designed packaging for mooncake gift boxes for hoshing1947, a Shanghai-based pastry shop. My dedication was recognized when I was honored as an outstanding student at my university graduation.
I am easy-going, curious, detail-oriented, and fascinated by human psychology, having taken psychology courses related to design during my graduate studies. My interests include creating visuals, music, films, books, and tasting delicacies. Particularly fond of animated films, I still rush to theaters whenever a new one is released. Since childhood, I have played traditional Chinese musical instruments such as the pipa, liuqin, zhongruan, and piano. I served as the president of my university’ s Chinese orchestra club and created the animation based on my childhood experiences learning the pipa. During my graduate studies, I collaborated on the animation-accompanied performance 《a glance of the big chimney》.
Self Intro
Name/ Li Wei, Chang
School/ National Chiao Tung University
Department/ Institute of Applied Arts
Birthday/ 1993,9.9
Form/ New Taipei City, Taiwan
Email/ liweichang0909@gmail.com
Tel/ 0955700381
Skill/ Illustration, New Visual Languages, Print Making, Motion Graphic, Graphic Design
Software/ Photoshop, Illustrator, After Effects, Premiere, InDesign, Experience Design, Toon Boom
Language/ Chinese, English, Japanese
Interests/ Movie, Reading, Photograph, Drawing
Jellyfish concept can design 2016 Tin can, screen printing
"When jellyfish take over the ocean Out-of-control seas will produce human tragedy. "
Tin Can Package Design
With the decline of jellyfish predators, their population has surged, increasing oceanic toxins and disrupting shipping. To address this ecological crisis, a canned jellyfish concept was created to raise awareness of marine issues and tackle the food crisis.
Design
Various packaging designs
① Natto egg packaging
② GaKuDen hand cup sleeve packaging
③ DAISO Tamagoyaki frying pan packaging
2016 handprint screen printing
Package Design
Using common objects in daily life, combined with handprint and screen printing, the packaging design is reproduced to show the importance of packaging design.
Mid-Autumn Moon
Rabbit Flying to the Moon Gift Box
① Waist strip illustration packaging design
② Pastry imprinting chart
③ Promotional Poster
2018 digital
2018 hoshing1947 Mid-Autumn Moon Gift Box
Hoshing, a Shanghainese dumpling cake shop, has been in Taiwan for over 70 years and is now led by the third generation. The brand's modernized image, showcased in its flagship store in Dadaocheng, appeals to both older customers and younger ones seeking gifts. Although Shanghainese in origin, it has blended well into Taiwanese culture over time.
Live in the Forest Line Sticker 2015 Digital
《
Live in the Forest 》 LINE Sticker Design
Life is better when you Live in the Forest. Stroll through the woods and discover fox and hedgehog's whimsical wonderland. The forest is their playground and each day brings new adventures. Sprinkle their magic over your LINE chats and charm your friends Live in the Forest style!
Live in the Forest Art Book
2016 Lino printing
① Evonik Backplate drawing
② Material introduction drawing
③ Evonik Light box display
2016 Taiwanese designer Week Songshan cultural park
Evonik Project design
Evonik produces materials of all sizes, and its philosophy hopes to be environmentally friendly, regenerative, and sustainable. The design of the back panel depicts the image of everything from small homes to large cities. The water discharged after recycling in the factory is clean and ecological and can survive.
Year of the Rabbit greeting card 2023 Digital printing
2023
“ Hop to Prosperity
”
Design a Year of the Rabbit greeting card for the meteorological industry, with a fivesentence spring weather forecast to bring you good luck in the Year of the Rabbit.
Year of the Cow greeting card
2021 Riso printing
2021 " Bullish Woofs"
Wishing you good luck in the Year of the Cow.
2020 Breakfast shop Logo Design Digital
"I want to open a A breakfast shop with a big sandwish. "
Puppy socks, a breakfast shop with a big bowl
The breakfast shop located at the Little Arena Station has no exaggerated Internet beauty decoration, only the owner's Akagi heart, hoping to satisfy the guests' stomachs at every breakfast moment.
Illustration of the twenty-four solar terms 2022-2023 Digital
Illustration of the twenty-four solar terms
According to the solar terms, twenty-four illustrations are drawn that match the seasons and crops in Taiwan.
Smells of happiness
2020 Digital Picture Book
Smells of happiness
One day, the teacher asked the students to come to school with what they thought would be the smell of happiness to share with everyone. However, the little pig Pupu, who often had an allergic nose and could not smell the smell, was very distressed. What should he do if his homework is very difficult?
Air Quality Elementary School "Eh~ Ozone is a pollutant?"
2023 Internet promotion CLICK HERE
Air Quality Elementary School
Aiming at a series of popular science videos on air quality, we have produced short, easyto-understand science videos to help protect the air quality in our daily lives.
Agricultural meteorology title design 2022 Internet promotion
Title design
The weather title is designed for agricultural farmers, covering Taiwan's agricultural animals, plants and fisheries, and provides farmers with the latest crop weather information.
《 a glance of the big chimney 》 Motion film
Script design, storyboard drawing, illustration drawing2019
Socates Cafe 、 The Sixth Fuel Factory Documenta 2022 、 Jiang Shan Yi Gai Suo , Hsinchu CLICK HERE
《 a glance of the big chimney 》
Located in Hsinchu, the Sixth Naval Fuel Plant is a preserved building from the Japanese occupation period. The most eye-catching thing is its 60-meter-high chimney. From the Japanese colonial era to the present, time has carved out historical stories, and three animated stories about the six-burning chimney were created through three periods.
