Univers Type Specimen Book

Page 1

U N I V E R S

DEBERNY & PIEGNOT


univers univers univers univers univers univers universunivers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers univers

Univers was one of the first typefaces to create a large family containing a wide variety of weights with a consistent related design. The wide range of matching styles and weights allows a designer to work entirely in a single typeface. Univers was designed at nearly the same time as Helvetica and matches the neutral sans-serifs typefaces desired by Swiss style typography.


Designed by

Classification:

Foundry:

Adrian Frutiger

Neo-grotesque sans-serif

Deberny & Peignot Linotype

Released:

Variations:

1957

Zurich


The Frutiger Grid 2

Ultra Light

Univers is designed around a unique classification known as the Frutiger Numbering System. The system designates a two number classification based on the weight and width of the characters.

the first digit represents the weight of the characters

Ultra Black

10

[56]

the digit number represents the width and position of the characters

45

unive

53

54

55

univers

univers

unive

63

64

65

univers

univers

73

74

unive 75

univers

univers

univ

83

84

85

univers

univers

unive

1

Ultra Extended


39 univers 49

46

47

48

univers

univers

univers

56

57

58

univers 59

univers

univers

univers

univers

66

67

68

ers

univers 76

univers univers

vers

univers

ers

ers

86

ers univers

The system was also adopted for use in the Frutiger, Avenir, and Neue Helvetica typeface families

9

Ultra Condensed


65

47 Univers was quickly licensed and re-released by Monotype, Linotype, American Type Founders, IBM, and others for use in phototypsetting


75

Phototypesetting 47 Univers was one of the first typefaces to be designed to make us of the technology of phototypesetting. However, even though it was leading the charge within the industry, it was still released as metal letters. Phototypesetting involves shining light through a film negative of a single letter or symbol. a lens is placed behind the negative allowing you to make the character larger or smaller than the

negative’s initial point size. Finally the light hits photographic paper set on a roll in a light-proof cannister. Machines, such as the Diatype, allowed you to layout and print type in a compact space without the need for larger printers or individual lead type. The downside to these machines was that you couldn’t see what you layed out until after processing the photographic paper in a dark room.


75

Corporate Usage 47 Univers has enjoyed incredible success across decades of corporate branding and product design. It can be seen on Transportation signage across the world, including The Montreal Metro, Bay Area Rapid Transit, Toronto Subway stations, Frankfurt International Airport, and Walt Disney

World’s road system. Univers was used in both the 1972 and 1976 Summer Olympic Games. It was also used for both George W. Bush’s 2000 and 2004 campaign logos. One of the most popular uses of Univers is the eBay logo (both the current and former).

AUDI

73

47 Audi designed it’s corporate identity around the font Audi Sans, a variant based on Univers, in the 1990s.


58

Q

W

E

A

S

D

47 Before switching to VAG Rounded in 2007, Apple Inc. used condensed oblique Univers for the key caps on their keyboards.


75

Univers 47 Univers has 27 unique weights and can have more depending on the foundary you purchase the Univers font family from.

Univers Thin Ultra Condensed Univer Light Ultra Condensed Univers Ultra Condensed Univers Light Condesned Univers Light Condensed Oblique Univers Condensed Univers Condensed Oblique Univers Bold Condensed Univers Bold Condensed Oblique Univers Light Univers Light Oblique Univers Roman Univers Oblique Univers Bold Univers Bold Oblique Univers Black Univers Black Oblique Univers Extra Black Extra Black Oblique Univers Extended Univers Extended Oblique Univers Bold Extended Univers Bold Extended Oblique Univers Black Extended Univers Black Extended Oblique Univers Extra Black Extended

39 49 59 47 48 57 58 67 68 45 45 55 56 65 66 75 76 85 86 53 54 63 64 73 74 83

Univers Extra Black Extended Oblique

84


49 Univer Light Ultra Condensed

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 47 Univers Light Condesned

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 57 Univers Condensed

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 45 Univers Light

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 55 Univers Roman

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 65 Univers Bold

ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 85 Univers Extra Black ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz 53 Univers Extended ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz

73 Univers Black Extended ABCDEFGHIJKLMNOPQRSTUVWXYZ abcdefghijklmnopqrstuvwxyz


Design by Chancellor Gardiner WWU Fall 2018


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