Penny Lane Homes • Franchise

A BUSINESS THAT OFFERS YOU A SAFE AND DEPENDABLE INCOME A flexible and unique business model that is established and growing This is your opportunity to share in our success Today, tomorrow and for the future...

Lettings • Sales • Mortgages • Investments • Insurance

WHY A PENNYLANE HOMES FRANCHISE? • Join a successful and established brand.

• Capitalise on market leading products and services.

• Take advantage of a tried and tested business model that works.

• No industry specific experience required.

All you need is the drive and determination to drive your business forward. We provide the knowledge and structure for you to realise your potential.

• A growth market. The amount of people now renting is at its highest level for over a generation and set to continue.

• Regular additional income from property sales, insurance products, mortgages etc.

WHAT WE’RE ALL ABOUT...

We provide a quality service for residential sales and lettings. The heart of our service emanates around our unique local charity based profit share.

Each franchise selects two local community based charity’s to receive annual shares of franchise commission. This has no negative effect on your profit and the donations are provided by the franchisor not the franchisee.

The level of donation is based on your turnover so the more you make; the more we give. We have found that charity based business ensures concrete foundations within the local community.

Mark originated from the financial services industry. Since its initial year of operation, Pennylane Homes has grown significantly backed by local people who seen the value of individual customer focused service.

With existing franchised shops in Scotland and staff operating in England and Wales, the growth of Pennylane Homes shows no signs of slowing.

Our goal is to provide local communities with high levels of service that they deserve and put some of the profits back to the community by way of mutual thanks.

Selected charity’s will receive annual donations and are at the choice of the franchisee and are changeable towards the end of each financial year. The strength of the UK’s housing market ensures ample growth potential for the foreseeable future.

HOW WE STARTED...

Pennylane Homes was started in 2004 by Mark Canning; a proven successful businessman with a keen interest in community support and charitable acts.

Mark Canning • Managing Director

THE REWARDS The property management and sales industry will continue to be in high demand.

Financially, this provides a reliable and continuous income stream.

As with any business, you can only get out what you put in. Our model is streamlined in such a way that makes every interaction simple and proďŹ table.

We have one of the most extensive range of value added products that are always in demand from landlords and tenants, property buyers, sellers and investors alike.

We ďŹ rmly believe that by reacting to an ever changing property landscape through innovation and high professional standards, you can enjoy all the beneďŹ ts of running your own business and be supported by some of the most successful people that share in your passion for all things property.

THE FRANCHISE PACKAGE Our franchise licence is a one off fee payable to cover initial support and training.

Costs are negotiable depending on the level of support required and various other factors.

We can provide anything from a turn-key business investment down to a basic licence allowing you to obtain all other key ingredients yourself.

We do offer active property stock as an additional purchase which is available subject to location.

THE TRAINING STRUCTURE The Pennylane Homes training plan offered is generally tailored to suit the individual and is dependent on the level of business and industry specific experience. Everything is covered from setting up emails to in-depth sales training, marketing issues, compliance and legislation. Training is offered at our head office in Paisley but can be carried out on site if preferable.

We offer industry recognised qualifications via ARLA and being members of SAL and NLA we promote on-going regular seminar and training attendance.

ON-GOING SUPPORT AND GUIDANCE Any new business can be daunting, especially in an industry in which you may have no experience. From day one, you will have a personal franchise manager at hand who will assist and guide you through every step of the way.

We also promote inter-branch referrals and actively encourage an ‘open forum’ policy where franchises can discuss their own routes to success and offer up their own experiences in successfully building their own business.

After your training and set-up, your franchise manager will meet with you monthly to provide personal support and take your suggestions or concerns you may have.

We currently offer UK franchise territories across a wide geographical area. Our model is adapted for both Scottish and English legislation and market trends.

Shop locations and local markets would be researched diligently by a potential franchisee and franchise manager prior to being granted a franchise licence.

We currently have franchisees operating in the West of Scotland with active rental and sales stock across the UK.

CASE STUDY Helen, who acquired the Johnstone Franchise in 2009 has seen her branch grow dramatically with the support she received.

Helen comments; “I saw the potential of a franchise within Pennylane Homes, as I had been working for the company for a few years. Having the chance to run my own business and knowing I had full support every step of the way was very encouraging.”

When we asked Helen what her previous experience in the industry she commented; “My career started as a Chef, which then became very varied from the Hotel Industry to Child Care/Nursery/Special Needs Classroom Assistant and then progressing to work with in Pennylane Homes as Branch Admin, Estate Agent, Branch Manager and then to taking on the Franchise.”

We asked Helen what made her confident in taking on a Pennylane Homes franchise and she said; “The ongoing support and level of knowledge that Pennylane have made it a very easy decision. To know that I would be supported every step of the way was a massive comfort, failure was never an option.”

Helen continues to grow her business and is now one of the most respected and well regarded agents in her local market and continues to expand through word of mouth, professional referrals and recommendations.

DO YOU FIT THE BILL? We speak to potential franchisees from all different backgrounds. We welcome all ambitious people to be part our successful business model.

Our franchise model is ideal for existing...

You’ll need the following qualities...

• Solicitors and law firms currently without estate agency presence.

Self motivated Highly enthusiastic Good communicator Ambition to succeed I’m a people person

• Small estate and letting agents wishing to increase branding and exposure.

• Financial service providers.

• Maintenance contractors.

• Portfolio landlords with existing property investments.

FLEXIBILITY IN DEVELOPMENT One key area of our franchise model is that we allow for flexibility of processes and procedures to allow for community driven growth. We understand that every area is different and what works in Glasgow may not work in London. We have golden principles and procedures that must be adhered to but like any successful business we allow you to adapt to suit local market conditions

THE NEXT STEP 1 Contact franchise manger for a formal chat

2 Complete our franchise questionnaire

3 Arrange a formal meeting

4 Meet and discuss franchise suitability

5 Receive offer of territory and licence

6 Start walking the road to success

67 High Street, Johnstone, PA5 8QG

01505 331 114

enquiries@pennylanehomes.com

www.pennylanehomes.com