Feb2015 by Cerritos Regional Chamber of Commerce

regional chamber of commerce

BUSINESS INSIDER P r o m o t i n g a n d e n h a n c in g b u s i n e s s w i t h i n t h e C e r r i t o s a re a February 2015

Volume XII, Issue VIII

Crowdfunding

A New Way to Fund Your Business Crowdfunding has taken off. Maybe you have heard about the video game company that secured $70 million through crowdfunding. Or perhaps you have seen the smart watch on the market that benefited through over $10 million in crowdfunding. Entertainment has seen a great rise in crowdfunded projects, from movies to music to television shows. The popular public television show Reading Rainbow is back on the air due to crowdfunding. Perhaps you have that million dollar idea and have been working on a business plan, making sure all is ready to start your business. The only thing holding you back is the money to open your doors and make your idea a reality. There are many ways to fund your business, one of which is crowdfunding. Crowdfunding simply means you are raising money for your business through a large number of people. Typically this is done online with many resources and online crowdfunding sites available. There are really two types of crowdfunding: rewards crowdfunding and equity crowdfunding. In rewards crowdfunding, the business raising funding “pre-sells” their products, then uses those funds to produce the product. This allows the business to operate without the need for selling equity to investors. The second type of crowdfunding is equity, where the funder, or investor, is given shares, or partial ownership, in the business in exchange for their investment. A great example of rewards crowdfunding might be a clothing company that makes garments only after they meet certain funding thresholds. There are companies like this now that only charge the funder when they have reached their funding goal and the garment goes into production. The only issue here is if the company takes payment and cannot deliver the product to the funder. In equity crowdfunding, funders are buying shares of the company and will likely expect a return on that investment. As with any group of investors, they may have demands and expectations. If a company is unable to meet those expectations, they will likely have a group of angry investors on their hands. The key here, like with any group of investors, is communication. By providing updates on the company’s progress, funders are kept aware of significant milestones reached or any possible delays. There is no denying the fact that crowdfunding has become an economic force. Fundable, one of many crowdfunding websites, estimated that by the end of 2014, about 270,000 jobs and $65 billion were added to the global economy through crowdfunding. Kickstarter, one of the most recognized crowdfunding websites, raised more than $500 million last year, funding As with any form of raising funds through investors, crowdfunding is no

BJ’s Restaurant Mixer

Joe Laing - Sum Total Marketing, Marianne Hughlett, Ken Kraus Los Cerritos Center, and Julie Knabe - J.D. Knabe & Associates More on Page 8

“State of the County” Luncheon Presented by:

L.A. County Supervisor Don Knabe Thursday, February 12, 2015 11:30 am - 1:00 pm

Cerritos Center for the Performing Arts 12700 Center Court Drive - Cerritos

Mixin’ in the Mornin’ Breakfast Mixer Thursday, February 26, 2015 8:30 am - 10:00 am Cerritos Library - Skyline Room 18025 Bloomfield Ave - Cerritos

“State of the District” Luncheon Presented by:

ABC Unified School District Superintendent Dr. Mary Sieu & Board President Maynard Law Wednesday, March 18, 2015 11:30 am - 1:00 pm

Sheraton Cerritos Hotel 12725 Center Court Drive - Cerritos

Sponsored by

Thursday, February 26, 2015 8:30 am - 10:00 am

Cerritos Library

SCOTT SMITH Executive Director JILL OVARD Operations Manager MAY PEITZSCH Member Benefits Coordinator

Skyline Room

CLARENCE FUQUA Bookkeeper

Networking Breakfast: 8:30 - 9:00 am Speed Networking: 9:00 - 10:00 am

The Business Insider

18025 Bloomfield Ave. - Cerritos

Bring lots of business cards and your 1-minute "elevator speech" about you & your business

$20 - Chamber Members $30 - Non-Members Includes a Full Breakfast RSVP: 562/467-0800

or chamber@cerritos.org

is published monthly by the Cerritos Regional Chamber of Commerce. 13259 E. South Street Cerritos, California 90703 562/467-0800 chamber@cerritos.org

Promoting and enhancing business within the Cerritos area

Crowdfunding Continued from page 1

guarantee you will receive the capital you need to start your business. Crowdfunding sites might reject your idea and just because you make it through to actually become a funded business or project, it certainly does not mean the money will roll in. According to Forbes, only about 40% of Kickstarter projects get funding. Of those funded, most earned $10,000 or less. So, before you reach out to your friends, family members, and online followers to crowdfund your business or project, you might want to make sure it is right for you. As with any type of funding, it has its positives and negatives. You can always begin your funding search through the U.S. Small Business Administration, or SBA. They have a great deal of information on their website at www.sba.gov. One of the great resources they have is a â&#x20AC;&#x153;financing wizardâ&#x20AC;? program run through BusinessUSA (business.usa.gov). This program will lead you through a checklist, helping to guide you to the right type of funding source.

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Upcoming Events FEBRUARY 12 STATE OF THE COUNTY LUNCHEON 11:30 am - 1:00 pm Cerritos Center for the Performing Arts

16 CHAMBER OFFICE CLOSED Presidents Day Holiday

26 MIXIN’ IN THE MORNIN’ Speed Networking Breakfast 8:30 am - 10:00 am Cerritos Library – Skyline Room

MARCH 18 STATE OF THE DISTRICT LUNCHEON 11:30 am - 1:00 pm Sheraton Cerritos Hotel

APRIL 16 BUSINESS CONFERENCE LUNCHEON Cerritos Center for the Performing Arts

President’s Circle Sponsors DIAMOND City of Cerritos City of Hawaiian Gardens

GOLD Sheraton Cerritos Hotel

SILVER Los Cerritos Center Kaiser Permanente

BRONZE Rose Hills Memorial Park & Mortuary * Cerritos College ABC Unified School District * Vicencia & Buckley Insurance LA County Supervisor Don Knabe * So.CA Gas Company Camino Federal Credit Union * Extreme Autowerks Melanie Broad, LPL Financial Advisor

Jennifer Gann 562-746-3753

CRYSTAL Aflac-Joseph Derthick * AT&T California The Richman Group * Norwalk La Mirada Plumbing Walmart Neighborhood Market * Southern CA Edison Brian Tom - CA Educational Centers * VapeRev Walmart-Cerritos * George Ray * Union Bank

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New Chamber Members Please join us in welcoming these new Members to the Chamber of Commerce. Stop by their respective locations and welcome them to our business community!

KING SHABU SHABU Alex See 11328 South St. Cerritos, CA 90703 562-865-5016 www.kingshabushabu.com

MARK 1 REAL ESTATE – DIANA SEERDSMA Diana Seerdsma 19147 Bloomfield Cerritos, CA 90703 562-484-8313 www.dianaseerdsma.lisitngbook.com

STATE FARM INSURANCE CO. – ENA ALCARAZ

2015

Ena Alcaraz 17814 Woodruff Ave. Ste. 1 Bellflower, CA 90706 562-866-2250 www.enaalcaraz.com

State of the District Luncheon

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Member Anniversaries 30 Years or More

Los Cerritos YMCA Su Casa - Ending Domestic Violence Southeast Regional Occupation Program

20 Years or More

Walmart SELACO WIB A'Roma Ristorante Balloon Decor 'N' More Central Basin Municipal Water District

15 Years or More College Hospital CareMore Health Plan

10 Years or More

Hanjin Shipping Co, LTD

5 Years or More

Stater Bros. Markets Fidelity Hearing Center Valley Christian Schools Western Building Maintenance

1 Year or More

WEDNESDAY, MARCH 18, 2015 11:30 am - 1:30 pm Sheraton Cerritos Hotel

Iffel International Jim Barr - State Farm Starbucks - Pioneer Blvd. Starbucks - Towne Center Starbucks Coffee - South St. Starbucks - Hawaiian Gardens Gateway Guardian Newspaper

Presented by

Thank you for your continued membership!

ABCUSD Superintendent Dr. Mary Sieu & ABC School Board President Maynard Law

Advertising Space is Available!

Lunch: $30/Person - Members $50/Person - Non-Members Sponsorship Opportunities are Available

Please RSVP: 562-467-0800 chamber@cerritos.org

SEATING IS LIMITED

1/8 page color ad (3.5" x 2"): $25/month 1/4 page color ad (3.75" x 4.5"): $50/month 1/2 page color ad (7.5" x 4.5"): $100/month Contact the Chamber:

562/467-0800 or chamber@cerritos.org

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Chamber Shout Outs Have you had a great experience with a fellow Chamber member? If so, please take a few moments and tell us about it. Our goal is to recognize the member-to-member interaction that is happening, focusing on the great business taking place within the Chamber. Those submitting the “Shout Out” and the recognized member will both have their logos posted in the Business Insider.

Anything else we can do?

In time for Christmas A client of mine mentioned he was having delays with his order from Amazon and didn't feel it would arrive in time for Christmas. I had just met Lena and Dan from Cerritos Microsoft Store at 331 Los Cerritos Center the Chamber’s Holiday Mixer. I told my Cerritos client to cancel his Amazon order, meet me at the Cerritos Microsoft Store, and he purchased two Surface Pro 3’s that day. Ross Gille DigiCal

Everyone knows Magic Wok is famous for their delicious crispy pata and yummy egg rolls, but the 11869 Artesia Blvd. thing that makes them extra special is their personalized service . Artesia Owner Marivic is always asking, not just us, but all the costumers, “Is everything okay?” and “Anything else we can do for you?” Best Service, Best Food! Gigi Manzanilla Primerica

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The Cerritos Regional Chamber of Commerce & The Los Cerritos Foundation Proudly Present:

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MONDAY, MAY 4, 2015

Los Coyotes Country Club Golf Course - Buena Park

GOLF CLASSIC SPONSOR PACKAGES Premier Sponsor ……………………$5,000 Two Foursomes to play with choice of starting hole Company logo with title recognition prominently displayed on sponsor banner & all event sponsor signage Company logo with title recognition on all promotional & event marketing: brochures, flyers, social media outlets, email blasts, event posters, and 1 free banner ad on Chamber website PA recognition at the Awards Banquet 2 Tee Signs with title recognition and 8 Putting Contest Attempts Includes 8 lunches, 8 dinners & 80 free raffle tickets

Putting Contest Sponsor …………...$3,500 Two Foursomes to play Company logo displayed on sponsor banner, putting contest sponsor Signage, & all event sponsor signage Company logo on all promotional & event marketing: brochures, flyers, social media outlets, email blasts, event posters, and Chamber website PA recognition at the Awards Banquet 2 Tee Signs and 8 Putting Contest Attempts Includes 8 lunches, 8 dinners & 40 free raffle tickets

Cart Sponsor………………………...$2,500 Two Foursomes to play Company logo displayed on sponsor banner, golf cart sponsor signage, & all event sponsor signage. Company logo on all promotional & event marketing: brochures, flyers, social media outlets, email blasts, event posters, and Chamber website PA recognition at the Awards Banquet 1 Tee Sign and 8 Putting Contest Attempts Includes 8 lunches & 8 dinners

Eagle Sponsor……………………….$1,500 Six Players Company logo displayed on sponsor banner & all event sponsor signage Company logo on all promotional & event marketing: brochures, flyers, social media outlets, email blasts, event posters, and Chamber website PA recognition at the Awards Banquet 1 Tee Sign and 6 Putting Contest Attempts Includes 6 lunches & 6 dinners

Birdie Sponsor………………………$1,000 One Foursome to play Company logo displayed on sponsor banner & all event sponsor signage Company logo on all promotional & event marketing: brochures, flyers, social media outlets, email blasts, event posters, and Chamber website PA recognition at the Awards Banquet 1 Tee Sign and 4 Putting Contest Attempts Includes 4 lunches & 4 dinners

Registration:10:00 am -11:30 am Putting Contest: 10:30 am -11:45 am Lunch: 10:30 am -11:30 am Shot-Gun Start: 12:00 pm Banquet & Raffle: 5:00 pm

RSVP: 562/467-0800 www.cerritos.org SPONSORSHIP OPPORTUNITIES Hole Sponsor ………………………………$250 Display table with Company’s information and staff at one Hole on the course

Restaurant Hole Sponsor ………………….$150 Display table with food samples and staff at one Hole on the course

Tee-Sign Sponsor ………………………….$125 Company’s name displayed on a Tee-Sign at one Hole

Course Sponsor: Valley ………………...….$500 Course Sponsor: Vista ……………………..$500 Company logo on course hole signage at all 9 Holes

Banquet Sponsor …………………………..$500 Company logo on all banquet signage, display table with company information at banquet, & includes 4 dinners

Raffle Donation Sponsor PA recognition at Awards Banquet

PLAYER PACKAGES Super Player Package ……………………...$800 4 Green Fees, 2 Carts, 1 Tee Sign, 4 Putting Contest Attempts, 4 Lunches & 4 Dinners

Single Player ………………………….…….$185 1 Green Fee w/Cart, 1 Putting Contest Attempt, Lunch & Dinner included

ADDITIONAL OPPORTUNITIES Fiesta Package ……………………………. $40 40 Raffle Tickets, 3 Mulligans & 2 Additional Putting Contest Attempts (A $60 value)

Dinner Only Tickets …………………….....$35 Mexican Buffet & Awards Banquet at 5:00 pm

Promoting and enhancing business within the Cerritos area

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BJ’s Restaurant & Brewhouse Mixer BJ’s Restaurant & Brewhouse Cerritos hosted the Chamber’s monthly Mixer on January 15th. BJ’s strives to provide extraordinary value for its guests along with a high-energy, fun environment. With that in mind, Chamber guests eagerly arrived for an evening of mixing while enjoying pizza, salad, and beverages. We appreciate and have continuously seen first hand BJ’s Restaurant’s sincere commitment to support the communities they do business in. We would like to thank General Manager Julie Cooper for her generosity and support of the Cerritos Regional Chamber and hosting this wonderful Networking Mixer. Lena Gonzalez -Microsoft Stores, Julie Cooper - BJ’s Restaurant, Chamber’s Executive Director, Scott Smith, and Jerry Bernstein - Gateway Guardian

Gagan Katyal & Maha Rayan - Union Bank, Julie Knabe - J.D. Knabe & Associates and Steve Vicencia - Vicencia & Buckley,A Division of Hub International

Joseph Derthick - Aflac, Phil Wendel - American Red Cross, Ross Gile - Digical and guest

Chamber’s Executive Director, Scott Smith, Melanie Broad - LPL Advisor and guest

2015 Labor Law Update The Chamber hosted its 2015 Labor Law Update Professional Workshop on January 29, 2015 at the Cerritos Library. Business leaders attended the interesting and informative workshop presented by Ann Smith, Partner and Philip Azzara, Associate of Atkinson, Andelson, Loya, Ruud, and Romo. The 2015 Employment Challenges topics included: The Do Nothing Congress, Wage & Hour Issues Continue On, Increased Disability Diagnosis & Claims, and New Legislation. AALRR has been a member of the Cerritos Regional Chamber of Commerce for over 25 years and Ann Smith is a past President of the Chamber.

Workshop presenter Philip Azzara

Ann Smith provides useful information about the 2015 Employment Update

Promoting and enhancing business within the Cerritos area

King Shabu Shabu

Ribbon Cutting Ceremony King Shabu Shabu 11328 South St. Cerritos, CA 90703 562-865-5016 A Ribbon Cutting Ceremony was held at King Shabu Shabu in celebration of their recent opening here in Cerritos. King Shabu Shabu offers shabu shabu, a Japanese cuisine where vegetables and meat are cooked right before you in a steaming pot of water. Shabu shabu translates into â&#x20AC;&#x153;swish-swish,â&#x20AC;? referring to the action of cooking food in the pot of water. King Shabu Shabu strives to bring patrons the freshest ingredients and a memorable dining experience that allows the diner to be the cook. Located in the Landmark Square shopping center, King Shabu Shabu is open for lunch and dinner from 11:30 am - 10:00 pm Monday - Friday.

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Promoting and enhancing business within the Cerritos area

CTA Travel Long time Cerritos business CTA Travel was recently recognized by the Cerritos City Council through the City’s Business Spotlight program. CTA Travel has been serving the community since 1975. What started as a small independent travel company has grown into a multi-million-dollar firm specializing in vacation planning, corporate travel management, destination wedding coordination, group meetings, and incentive planning. "Our team of travel professionals pledges to serve our clients with the highest degree of integrity ... CTA Travel offers excellent value with competitive prices," notes owner Cathy Fryer.

CTA Travel owner Cathy Fryer with the Mayor Pulido and the Cerritos City Council.

Friends of Arts Education The Friends of Arts Education at the Cerritos Center for the Performing Arts (FAE) is holding a special concert that will support their outstanding arts education programs for K-12 students. This special concert is a dazzling tribute to groups that bring generations of music lovers together: The Beach Boys Show by Catch a Wave and The Beatles Experience by Paperback Writer, plus and excerpt from one of FAE's Educational Performances - Do Re Mi, Sing and Dance With Me! The concert will be held on March 21, 6:00 pm Pre-Show Reception and 8:00 pm Concert. Tickets run from $40 to $75. Contact the Cerritos Center for the Performing Arts Box Office at 562/916-8500 to purchase tickets.

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Fedde Middle School The City of Hawaiian Gardens recently recognized Fedde Middle School for being designated as a model middle school in the 2015 Schools to Watch - Taking Center Stage Program. Fedde Middle School is one of just 66 model schools identified statewide since 2003. To become a “Schools to Watch”, schools must have met or exceeded the API school wide growth target for three of the five most recent years scores. “It is a true honor for Fedde MS to be recognized as a School to Watch,” said Principal Ricardo Lois. “Our staff worked very hard in developing an exciting and challenging middle school program that supports achievement for all students.”

Principal Lois, with Fedde students, parents, Supt. Dr. Sieu, members of the ABCUSD School Board, Mayor Bruce and the Hawaiian Gardens City Council

Hometown Buffet Hometown Buffet Cerritos is proud to support the community by offering a great way to raise funds for local organizations. They are now offering a ticket Fundraising Event to help raise funds through your community organization's supporters. Contact Romeo Tshuma at 562/402 -8307 for more information. ABC Adult School ABC Adult School Career Technical Education Center will be hosting a Career Fair on Friday, March 6, 2015 from 9:00 a.m. until noon at the Cuesta Campus, 12254 Cuesta Drive, Cerritos, CA 90703. Our goal is to provide valuable information about a variety of career fields and encourage attendees to come dressed for success to meet with community industry representatives. We are also suggesting that attendees bring their resumes. This is a wonderful opportunity for businesses to support the ABC Adult career training program and bring awareness to their business or organization. There is no fee to register. To participate and reserve a table please contact Mary Pinedo at Mary.Pinedo@abcusd.us or (562) 926-6734, ext. 25177.

Promoting and enhancing business within the Cerritos area

Members in the News

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Continued

Orchard Supply Hardware

Right at Home

Orchard Supply Hardware, or OSH, is now open in Cerritos! Make sure to visit this great new store located in the Cerritos Plaza at the corner of South Street and Carmenita Road. The Chamber and OSH will host a formal Grand Opening and Ribbon Cutting ceremony soon.

Vernon Atwood from Right at Home will be providing two free informational meetings at the Cerritos Senior Center. The meetings are as follows: “In-Home Care Explained” Learn the differences between in-home care and facility care. Learn about the varying types and costs and receive a checklist of questions to ask when looking for in-home care. Tues., Feb. 23 1 p.m. “Avoid Caregiver Burnout” Learn how to organize the family support team and how to stay healthy and sane while caring for a loved one. Mon., Mar. 23 1 p.m.

“Like” The Cerritos Regional Chamber of Commerce Facebook Page! www.facebook.com/cerritos-regional-chamber-of-commerce We would love for you to be our “Fan” and "Like" us on Facebook. By "Liking" our page you will have access to our event photos, updates, new member and renewing member announcements, and upcoming events. Be sure to spread the word and tell your friends to "Like" us, too!

Join the 110% Club Members can now join the 110% Club by electing to voluntary contribute 10% over their annual dues. As a member of the Chamber’s elite 110% Club, your business will be recognized in the Chamber’s website, monthly newsletter, and events throughout the year. Funds from the 110% Club will go directly towards serving the local and business community.

Welcome the newest 110% Club Members:

Fidelity Hearing Center - Cerritos Valley Christian Schools - Cerritos

Promoting and enhancing business within the Cerritos area

Cerritos Regional Chamber of Commerce · 13259 E. South Street · Cerritos, CA 90703 phone: (562) 467-0800 · fax: (562) 467-0840 · chamber@cerritos.org · www.cerritos.org

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