Viral Marketing Riches – 2nd Edition
Marketers should be transparent in who they are, why they are posting the link/photos and avoid spamming the services.
Tell-A-Friend Script One method of viral marketing is using tell-a-friend script on your website. This is a simple programming script that you can attach to the programming on your site. Usually tell a friend scripts are installed in pages where a media is placed so that a person can easily send the media to any of his friends or family members and do it quickly. Basically the tell a friend script is a script where a person can input his name, email address, the recipient’s e-mail address and send the media to his friend or family member much like an e-mail with an attachment. When the recipient gets the e-mail he won’t think of it as spam mail because he sees the senders name as someone he knows and trusts. Tell a friend script practically eliminates the chances of being blocked because it uses the information supplied by the sender. It is a little sneaky….but it is very effective. When the e-mail is opened it will be read, viewed or played. Included in the e-mail would be a brief description of the company or site that sponsors the media sent and another tell a friend script. Then the process begins again. Viral? You bet!
Viral Marketing Riches 2nd Edition
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