Centre for Agri-Management (CAM) offers a two-year Post Graduate Programme in Agribusiness Management, by the Department of Business Administration Management Since our establishment in 2006, CAM has stood as a shining example of excellence, guided by the visionary leadership of Professor Dr J P Singh, Former Director of MANAGE, Hyderabad, and Founder Director of NIAM
CAM's journey began with humble beginnings, with just one dedicated faculty member and a handful of enthusiastic students. However, through unwavering dedication and commitment to our vision, we have flourished into a formidable institution. Today, we proudly boast a team of six accomplished full-time faculty members, complemented by ten distinguished visiting faculties, all driven by a shared passion for imparting knowledge and shaping the future of agribusiness. Our thriving student community, comprising over 150 talented individuals, serves as a testament to the transformative educational experience we provide.The Centre for Agri-Management (CAM), is dedicated to providing a cutting-edge education that prepares students for successful careers in this dynamic and rapidly evolving field since 2006 It offers a two-year Post-Graduate Programme in Agribusiness Management under the Department of Business Administration, Utkal University The programme is designed to challenge the students to think in a creative and innovative manner The programme invites Entrepreneurship capabilities among students through rigorous field experience, internship, consultancy projects and field studies
To inculcate high and qualitative agribusiness education skills in students and nurture agrientrepreneurs.
To provide suitable innovative learning environment that facilitate quality & practical training in agribusiness management.
To impart training to various levels of functionaries Department of Agriculture to conduct research
To offer consultancy services in the field of agribusiness & food processing
To provide educational facilities for young men and women to meet the new emerging challenges in the field of agribusiness
To promote students' driven innovations & start-ups in Agri-tech
I am happy to welcome you all from diverse progressive organizations to Centre for Agri-Management, Department of Business Administration of Utkal University. It has been indeed a great pleasure to have your cooperation and support since 2006, especially for a group of vibrant, young, dynamic and talented managers, in the waiting who are ready to hit the corporate world. The MBA (Agribusiness) Programme under Centre for Agri-Management of the Department of Business Administration has been in the forefront of creating a new paradigm of managerial education in the field of agribusiness and has been a success story since its inception This programme was the first of its kind not only in our state but also for the whole of eastern India. I am happy to introduce you to the Batch of 2022-24. It has been a privilege to have mentored a group of such dynamic and motivated students, who aspire to be value creators and change agents in the ecosystem. The rigorous selection process of admission at our university has been designed to ensure that students with the right attitude and calibre are admitted and trained in a uniquely crafted platform in the area of agri-business and allied sectors These students of 2022-24 batch have been nurtured not only to become able managers but also to be future global leaders, who can create, manage and effectively lead change across organizations. I look forward to having your gracious presence at Centre for Agri-Management to interact with our students and faculty members and participate in this year’s campus placement process for a long and mutually beneficial relationship.
Best Wishes
Prof. Sabita Acharya Vice Chancellor, Utkal University
MESSAGE
MBA (agribusiness) Programme of Utkal University has been designed with a three-dimensional focus I e , to achieve high standard of academic excellence, augmenting internal competencies by fastening contemporary grooming of students and creating quality agribusiness professionals to cater to the growing requirements of various progressive organisations.
The changing paradigms have made mandators for an academic institution to foster a new breed of professionals – individuals equipped with right kind of knowledge
Technical skills, competencies and innovation, the Centre has placed special emphasis on developing superior inquisitive and enterprising outlook of the students thorough a blend of interactions corporate talk sessions. webinars and Alumni interactions.
The Field Laboratory of the Institution imbibes them with the knowledge of techniques of organic farming, nursery raising, plantation, poly house, hi-tech agriculture, urban farming and pisciculture. The academic curriculum is contributing to the students becoming more innovative and creative blended with global orientation, leadership quality and sound communication skills I you are looking for the best talent in Agribusiness, CAM, Utkal University is one of the best choices that can meet your expectations and contribute to the HR talent pool. Looking forward to forming a strong association at the earliest
I welcome you all to Centre for Agri Management, Utkal University In Contemporary business scenarios where cutthroat competition exists, the Training & Placement Cell plays a catalyst role in preparing students to confront the arduous challenges of the corporate world. Centre for Agri Management is a pioneer in Agribusiness Education in eastern India. CAM has an excellent track record of placement since its inception in 2006. Students who Graduated from CAM are serving in many top-notch Agribusiness MNC companies in high management positions. The preplacement activities are given paramount importance from the very first day of MBA life because it aids personality development in student and prepares them to face the tenacity of the corporate world
CAM ensures rigorous mentorship and training for students, encompassing crucial areas like soft skills, Group Discussions, Personal Interviews, and Case Study Analysis. Industry professionals from various sectors regularly visit our institute, imparting up-todate industry insights. We're confident that our talented students, with their technical expertise, managerial acumen, and innovative mindset, will be valuable assets to your organization We are here to support you in building a fruitful recruitment partnership that aligns with your requirements. We extend heartfelt gratitude to all organizations for their valuable cooperation in our successful endeavours. I am sure you will find our students very competent and you will visit again year after year. Looking forward to meeting you at your campus.
FROM MESSAGE FROM COURSE HEAD PLACEMENT COORDINATOR Mr. Jatindra Mishra Course Head , Centre For Agri-management Dr. Sarita Das Placement Coordinator, CAMOur unique styles and Core Competency makes Camanger different from other. We are imbued with high level of integrity, drive, leadership, gumption, intelligence and adaptability to change
CAM offers a huge platform for students to think out of the box. They explore themselves professionally and personally. The erudite and wellexperienced faculty with industrial exposure enlightens students with theoretical concepts and practical knowledge.
The campus sprawl over 400 acres. It is situated in the heart of the temple city of Bhubaneswar. The lush greenery campus provides relaxation & soothing impacts to students eventually making learning fun & frolic.
The incubation centre offers a prodigious platform for Camanger to start their business based on their noble ideas & innovation.
The institute has rooftop solar power and biogas showing deep commitment and concern of CAM towards planet earth.
The candidate must hold a Bachelor's Degree in Agriculture Sciences or in Agriculture-related disciplines, with at least 50% marks or equivalent CGPA [45% in case of the candidates belonging to Scheduled Caste (SC)/Scheduled Tribe (ST), Persons With Disability (PWD) category] of any of the Universities incorporated by an act of the Central or State Legislature in India or other educational institutions established by an Act of Parliament or declared to be deemed as a University under Section 3 of the UGC Act, 1956, or possess an equivalent qualification recognized by the Ministry of HRD, Government of India or a Bachelor's degree in Agriculture Sciences or Agriculture related disciplines recognized by ICAR.
Organisational Behaviour
Marketing Management
Micro Economics
Accounting For Managers
Agribusiness and Value Chains
Legal Aspects of Business
ICT in Agribusiness
Written Analysis and Communication
Agriculture Science and Technology
Rural Emersion Module
Human Resource Management
Business Statistics and Analytics
Agri- Finance & Commercial Banking
Microfinance & Financial Inclusion
Sales & Distribution Management
Agri- Input Marketing
Retail Management
Research Methodology
Managerial Analysis
Communication
The Bachelor's Degree or equivalent qualification obtained by the candidate must entail a minimum of three years of education after completing higher secondary schooling (10+2) or equivalent. Students can apply to CAM after taking either of the following:
UMAT 2023
Other National Level Tests such as CAT/CMAT/GMAT /MAT/ XAT/ICAR AIEEA PG/TISSNET
Online application for 18th Batch of MBA (Agribusiness) Program is open now Applications from the candidates will be accepted online only.
Summer Internship Project
Procurement & SCM
Rural Marketing
Digital Marketing & E-Business
International Agri-Food trade
Strategic Management
Seminar & Workshop
CSR Management and Rural Livelihood.
Agri-Warehousing and Collateral Management
Data Science and Business
Innovation and Agripreneurship
Agribusiness Marketing Model & Project Management
Dissertation
The Centre for Agri-Management is a highly reputed MBA institute that focuses on providing students with practical learning experiences. We at CAM, offer a range of programs, such as the Living Lab, to provide students with hands-on experience in real-world scenarios. The institute's faculty members are highly qualified and experienced professionals from various sectors, including agribusiness, who use a range of teaching methodologies, such as case studies, simulations, and fieldwork, to engage students and encourage critical thinking.
At CAM, students gain valuable teamwork experience through diverse assignments, developing managerial and negotiation skills. Additionally, students undertake projects in various student clubs during their semesters.
At CAM, we employ various evaluation methods, including assignments, case studies, quizzes, presentations, projects, tests, and group discussions, to continuously assess our students. Semester examinations are conducted to evaluate overall performance.
Field visits are crucial. By visiting farms, agro-based industries, markets, and other agricultural institutions, students get to witness the practical application. It also provides opportunities for students to interact with industry experts and gain real-world insights into the challenges and opportunities in the agribusiness sector. Moreover, field visits foster a better understanding of the local context and help students appreciate the socio-economic and environmental implications of agricultural practices.
Lectures supplemented by case studies are carried out in all the courses which enhance students' analytical, problem solving and decision making skills. This facilitates experiential learning among the students, as they face real time business issues, apply their classroom knowledge and strengthen their business acumen.
All the students have the opportunity to enrol for 12 months in the living lab (in campus) for experiential learning process, as a part of their academic curriculum. These activities strengthen their learning outcomes at CAM.
At CAM, we organize regular workshops facilitated by industry experts, who share their knowledge and experiences to equip our students with essential industry-aligned skills. From project management to communication, digital marketing, and business analytics, these interactive sessions empower our students to excel in their chosen domains. Our focus on skill development ensures our graduates are prepared for the dynamic and competitive business landscape.
The Centre for Agri-Management firmly believes in the value of experiential learning that extends beyond the confines of traditional classroom settings. CAM played an essential role in establishing the “Rural Technology Park (RTP)” under RUSA-2.0 in the University campus. RTP, also known as Living Lab, is an experiential platform, which helps in the skill enhancement of students, entrepreneurs and faculty members through training and capacity-building programmes. It makes the best use of local resources, technologies and entrepreneurial skills. It is a platform for the introduction of new and innovative technologies developed by the students’ community and young entrepreneurs. The Park showcases a large number of rural technologies for their demonstration, dissemination & adoption to benefit a larger group of people. It guides students, aspiring agri-entrepreneurs, SHG members and farmers to develop profitable agribusiness enterprises involving Nursery, Mushroom cultivation, Duck-Fish integrated farming, Natural farming, Vermicompost, Bio-compost, Bee Keeping, Protective farming and Urban farming.
CAM's innovative Rural Immersion Module offers students a transformative experience, fostering deep sensitivity towards rural issues through immersive and hands-on learning. With 24RMCs allocated across diverse districts, students engage with local farmers and communities, actively collaborating in the realms of livelihood, health, service, and education. Guided by grassroots organizations, students conduct surveys, participate in group discussions, and engage in informal conversations, gaining invaluable insights into the realities of rural life and empowering them to make a positive impact in these vital areas.
The Objectives of the exercise are to: -
To study about the RMC, e-NAM and FPOs
To survey farmers based on their land holdings, irrigated land along with variety of crops they have undertaken to grow in their irrigated land
Total crop production
Percentage of farmers registered in RMC/MANDI/FP
Percentage of farmers follow govt. guidelines for marketing produce in RMC/MANDI/FPO
Methods of price fixations of their produces
Farmers gross income and average net income
Marketing problems faced by farmers in selling their produce and find out the solutions and Price intelligence
Students at the Centre for AgriManagement have incorporated extension activities of the Living Lab into their course curriculum as a means to gain practical knowledge and skills related to marketing and entrepreneurship. By participating in these activities, students are equipped with the necessary tools and strategies to succeed in the agribusiness sector. Through these extension activities, students are able to gain hands-on experience in various aspects of agribusiness, including marketing, management, and finance, while also fostering an entrepreneurial mindset.
The methodology included visiting the Regulated marketing committee (RMC) of different districts Followed by collecting farmers' data regarding various questionaries provided Knowing the detail and functioning of e-NAM portal Interaction with FPOs.
The Advisory Board at the Centre for Agri-Management plays a significant role in the development of the Agribusiness Management programme. The board consists of experienced professionals who bring a diverse range of expertise and knowledge from various global corporations. They guide and advise the Centre on how to design and deliver high-quality curricula that maintain an applied focus and align with the current industry standards.
The Advisory Board members also provide valuable insights into the latest trends and developments in the field of agribusiness management to keep up with the evolving demands and expectations of the industry and ensure that the students are equipped with the necessary skills and knowledge required to excel in their careers They serve as a bridge between the Centre for Agri-Management and the industry, providing opportunities for the students to network with potential employers and gain exposure to real-world business practices
DR.VINAYAK RAMAN SHARMA
DIRECTOR - MARKETING AND BUSINESS
DEVELOPMENT SAVANNAH SEEDS PVT LTD
MR. SHARAD KHURANA
CHIEF COMMERCIAL OFFICER (CCO) NUZIVEEDU SEEDS LIMITED
MR. SANJAY CHOUDHUARY
VICE PRESIDENT - STRATEGIC & CORPORATE INDOGULF CROP.LTD
MR. DURGESH C SHARMA
SECRETARY GENERAL CROPLIFE INDIA
MR. ATUL SHAH
BUSINESS HEAD VNR SEEDS
MR. DEEPAK RAM
CENTRE HEAD CAM
DR. VENKATRAM VASANTAVADA
MD & CEO SEED WORKS
MR. DUSHYANT K TYAGI
CHIEF EXECUTIVE OFFICER FARMGATE TECHNOLOGIES PT LTD.
Prof Benudhar Bhuyan
Ms Kshama Salehundam Ms Anuradha Mishra
Mr.JatindraMishra Dr.AdityaSamal Advisor Ph D (Ag Economics)
Dr Sarita Das Associate Professor MBA Agribusiness Asst Professor MBA Agribusiness Asst Professor MBA, PGDAEM
CourseHead MDP(BTC,Mumbai) AsstProfessor MBAAgribusiness
Mr AurodeepKamal Asst.Professor MSc(Ag),PGDABM
Dr ShantanuRaj AsstProfessor MBAAgribusiness
Prof. Tapan K Panda Former Director IIMI
Prof. Rajesh Panda PGDM (IIMA) XIMB
Prof. Neeraj Kumar Dean – Rural Mgmt XIMU
Dr. Pratap Aditya Mishra A.D.G (AAI) PGDM (XIMB)
Mr. S Pattnaik PGDM (IIMA), Head Precision Agriculture Trimble Inc
Dr Subrat Sarangi PGDM XIMB MICA, AHEMEDABAD
Dr. Kumar Mohanty PGDM (XIMB) KIIT
Dr. R.K Mishra MSC (AG) Former Professor - OUAT
Mr. Amitabh Das PGDM(XISS) CEO- Coders Nation
Dr. Sushant Khuntia Project Head Agribusiness APICOL
Dr. S.N Mishra PGDM (IIML) KIIT
Mr. Joydeep Biswas PGDM (XLRI) KIIT
Dr Bhuwandeep PGDM (IIMB) KIIT
Mr. Gourab Pattnaik B.TECH (NIT, RKL) PGDM (XIMB)
Dr. Pitabas Routray Ex GM PPL
Dr. Pravat Sarangi M.SC (AG) Former Professor - OUAT
Dr. Premananda Mohapatra M.SC (AG) Former Professor - OUAT
Prakrutim
The group's primary objective revolves around establishing a harmonious social-ecological equilibrium within both the campus and off-farm locations. They engage students in various activities such as the management and upkeep of the Seed Museum, supervision of farm-related tasks, and fostering cleanliness in the campus, all aimed at promoting a sustainable approach that bridges the gap between nature and the students. Additionally, the club actively organizes events like World Soil Day and Environment Day, dedicating efforts to protect, preserve, and advance ecosystem sustainability.
The Club orchestrates and lends support to initiatives aimed at nurturing crucial soft skills vital for students' professional development. Recognizing the fast-paced advancements in technology, the modern market has transformed into a fiercely competitive arena, highlighting the significance of soft skills as a pivotal factor for successful integration into the corporate realm.
An Agri-preneur Club typically comprises students who gather to delve into various entrepreneurship subjects, encompassing the art of running a thriving startup, strategies for recruiting top-notch employees, and other pertinent contemporary issues encountered by aspiring entrepreneurs.
The objective of this initiative is to refine and augment students' knowledge while offering them opportunities to broaden their perspectives on life. As the saying goes, "A person without the knowledge of culture is a tree without roots," highlighting the importance of cultural awareness This platform is designed for literature enthusiasts who are eager to engage in meaningful discussions, exchange experiences, and share their thoughts with like-minded individuals who possess a similar passion and talent
The Student Development & Placement Committee (SDPC) at CAM plays a pivotal role in shaping students' professional journeys Through workshops, seminars, and mock interviews, the committee equips students with the skills and knowledge needed in the corporate world Collaborating with industry partners, the SDPC provides internship and placement opportunities that align with students' aspirations With personalized career counseling and guidance, the committee empowers students to make informed decisions and excel in their chosen fields The SDPC's unwavering dedication ensures CAM students are well-prepared, connected, and supported as they thrive in the competitive job market, making it an indispensable part of the CAM community
