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The Marketing Catalog

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WINTER 2026

ON-DEMAND WORKSHOPS

Elevate your marketing mastery with our ultimate resource for innovation and expertise. Dive into a treasure trove of marketing technology demonstrations, quick tips, and more exclusive video content.

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MASTERYOUR MARKETING

Level up your marketing with our enhanced, one-stop-shop marketing education hub!

Here’s what’s waiting for you:

Attend live marketing sessions 5 days a week

Discover an easy, all-in-one platform

Effortlessly select and register for workshops

Engage in strategy-driven, interactive workshops

Explore a comprehensive and diverse curriculum

Browse the calendar and register for an upcoming Marketing Workshop at:

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MARKETING WORKSHOPS

Our talented marketing team offers a comprehensive curriculum of workshops designed to help you sharpen your skills and expand your understanding of our marketing tools and products.

We offer four levels of workshops

, each designed to help you choose the right fit for your needs.

Workshop Levels

OVERVIEW

These workshops offer high‑level demonstrations that provide an informative overview of our product capabilities. They serve as a great starting point for understanding what our products can do and how they benefit clients.

ESSENTIALS

These workshops take a deeper dive into a product to help you understand essential functions of a tool and gain a comprehensive understanding of core features and functionalities to maximize your effectiveness.

ADVANCED

These workshops focus on demonstrating the advanced features and capabilities of our products. They also thoroughly explore integration possibilities with other products to enhance their overall utility, functionality, and efficiency.

UNLOCKED

These workshops are where creativity meets strategy. Go beyond the core application of our products and explore innovative approaches, marrying them with other products and methods to achieve specific outcomes.

DESK, PROFILE & LISTING MANAGEMENT

Navigate all of your company tools on one unified, customized platform, where you can easily manage your online profiles, listings, and learn to leverage various company tools to enhance your business operations.

DESK, PROFILE & LISTING MANAGEMENT

OVERVIEW

NAVIGATING YOUR VIRTUAL OFFICE

Navigate Desk, a customizable platform that unites the key products and tools that you need to run your business in one cohesive, integrated solution.

OPTIMIZING YOUR ONLINE PRESENCE

Learn to manage your bio, profile specifics, and listings in CBHomes Admin to resent yourself in the best possible light in a digital focused market

CB MARKETING EXPERIENCE

New to Coldwell Banker? This Marketing Orientation delivers high-level overviews of Coldwell Banker marketing products

ESSENTIALS

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

KEEP UP WITH KEY UPDATES & YOUR COMPANY PROFILE

Desk is your virtual office for essential tools, products, and updates Get the scoop on how to navigate and update your company profile in Profile Manager

MANAGE & TRACK YOUR LISTINGS ONLINE

Learn how to manage your listings and upload highresolution photos Learn our Insight tool for tracking web traffic to understand your listing’s exposure

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (10 mins)

Find a Live Workshop

Book Next Available Appointment

DESIGN CONCIERGE

Design Concierge, powered by the marketing experts at The Studio, unites smart personalization technology with some of the industry’s most talented advertisers, copywriters, and designers to help build your personal brand.

DESIGN CONCIERGE

OVERVIEW

BUILD YOUR PERSONAL BRAND

Learn how Design Concierge, our in-house branding agency, helps you create a brand that’s uniquely you and stand out in your local market.

ESSENTIALS

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

BRING YOUR BRAND TO LIFE WITH DESIGN CONCIERGE

Learn how to place an order, best practices for ordering, and what to expect when working with your Design Concierge Coordinator.

ADVANCED

SHINE ONLINE WITH DESIGN CONCIERGE

Discover how Design Concierge can boost your brand with eye-catching digital assets and how to use them strategically across your online platforms

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (25 mins)

Find a Live Workshop

Book Next Available Appointment

INFUSING YOUR BRAND WITH YOUR PROPERTY MARKETING

Explore Design Concierge packages that integrate your personal brand with Listing Concierge marketing materials

Watch On Demand (10 mins)

Find a Live Workshop

Book Next Available Appointment

Personal Branding Matters.

Design Concierge offers exceptional, industryleading real estate personal branding and broker support for any professional to grow their business and drive success.

MOXIWEBSITES

MoxiWebsites by MoxiWorks is a web content management system that empowers agents or teams to create professional websites without any coding knowledge. It offers a flexible solution for real estate agents to manage their website content easily.

MOXIWEBSITES

OVERVIEW

LAUNCHING YOUR AGENT WEBSITE

Learn how to build and maintain an engaging website with MoxiWebsites, providing a valuable resource for your sphere of influence and online visitors.

ESSENTIALS

MANAGING YOUR WEBSITE CONTENT

Learn to create and manage website content with MoxiWebsites: edit, organize, and add pages, use the editor, and set up a client testimonials page.

ADVANCED

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

BUILDING CUSTOM PAGES & TEMPLATES FOR YOUR WEBSITE

Explore advanced customization options for your MoxiWebsite, including creating custom pages with templates and using Page Builder to tailor your design.

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

CREATE, CUSTOMIZE, CONVERT: CLIENT PROPERTY SEARCHES

Create personalized property searches on your website and CRM to match clients' needs. Keep them engaged with real-time updates and tailored listings

LEAD GENERATING TOOLS FOR YOUR WEBSITE

Capture leads organically on your MoxiWebsite. Add the CB Move Meter and Home Estimate widgets to aid in generating leads Results are not guaranteed

UNLOCKED

Watch On Demand (10 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

LEVERAGE THE POWER OF AI TO CREATE WEBSITE CONTENT

Learn how to use AI to quickly create and add blog posts to your website, keeping your content fresh and your website up to date with ease

Watch On Demand (25 mins)

Find a Live Workshop

Book Next Available Appointment

LISTING CONCIERGE

Listing Concierge is our in-house, state-of-the-art, property marketing platform that helps agents boost their business by winning more listings, proving their value, showcasing properties effectively, and selling more homes.

LISTING CONCIERGE

OVERVIEW

360° PROPERTY MARKETING

Learn all about Listing Concierge, our innovative and comprehensive property marketing platform that can help you win EVERY listing and turn one into three.

ESSENTIALS

HOW TO PLACE A LISTING CONCIERGE ORDER

You’ve got your listing and now you are ready to place an order Learn how to set up your profile, place an order, and what to expect once your order is placed.

EFFICIENTLY MANAGE AND PROOF YOUR ORDER

Learn the basics of getting your order through the finish line, proofing each item and essential tips for an efficient experience

Watch On Demand (5 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

CREATE & PROMOTE YOUR SINGLE PROPERTY WEBSITE

Learn about Listing Concierge’s eye-catching single property websites Learn how to edit and manage these sites and effective ways to promote them

MANAGING YOUR PRINT MARKETING MATERIALS

Take a deep dive into Listing Concierge’s print marketing options Learn pro tips for proofing, editing, and deployment timelines

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

STREAMLINE YOUR WORKFLOW: LISTING CONCIERGE & AI

Explore the AI feature in Listing Concierge, created to streamline your workflow, freeing up valuable time for business growth

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

COLDWELL BANKER GLOBAL LUXURY®

LISTING A PROPERTY OVER $10 MILLION?

LISTING CONCIERGE MARKETING ENHANCEMENTS

In partnership with the Coldwell Banker Global Luxury® program, Luxe and Reach packages through Listing Concierge come with complimentary enhancements for $10M+ properties including, but not limited to:

Property highlight in the Trending This Month section of ColdwellBankerLuxury com ' s The List

Luxury Presence single property website

Extended 3 month Boost digital ad campaign

Custom curated list of 300 ultra high-net worth contacts to be used for marketing

Access to specialty national print or digital advertising through our Luxury Media partners

For a uniquely tailored Luxury Property Marketing Plan, contact your local Luxury Marketing Team.

LISTING CONCIERGE

ADVANCED

MARKETING YOUR BUSINESS AFTER THE SALE

Your listing sold, but there’s more marketing to do Learn how to deploy the remaining products in your order and leverage the sale to boost your business.

YOUTUBE VIDEO LISTING ADS

Listing Concierge’s YouTube ads target local audiences by search behavior Learn how to proof video ads, ad analytics, and ways to promote them

UNLOCKED

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (25 mins)

Find a Live Workshop

Book Next Available Appointment

OPTIMIZE YOUR DIGITAL PROPERTY MARKETING MATERIALS

Learn about digital offerings within Listing Concierge, including QR codes, vanity domain names, YouTube ads, your Boost ad, possible leads, and more

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

AGENT VALUE PROPOSITION

Understand and articulate what sets you apart from your competitors Learn how to craft compelling narratives, present evidence of your success, and leverage your expertise to build credibility and ultimately win more business

AGENT VALUE PROPOSITION

OVERVIEW

PERFECT PITCH AGENT VALUE PROPOSITION

Define your unique agent value with credibility and relevance while mastering your pitch for greater differentiation and impact.

WIN THE LISTING WITH REALVITALIZE

Learn how RealVitalize prepares homes with no upfront costs, offering services and project management to boost listings and grow your business

ESSENTIALS

THE 12 MINUTE LISTING PRESENTATION

12-minute listing presentation showcasing Listing Concierge’s benefits and strategies to communicate its value and secure more listings

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (25 mins)

Find a Live Workshop

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

THE 12 MINUTE LISTING PRESENTATION: FLORIDA & NORTHEAST

12-minute listing presentation showcasing Listing Concierge’s benefits and strategies to communicate its value and secure more listings For FL & NE markets only

ADVANCED

CRAFT YOUR PERFECT PITCH WITH AI

Harness AI to craft your Perfect Pitch. Enhance your value proposition with credibility, crafting a pitch that highlights your strengths and sets you apart

LEVERAGE REALVITALIZE MARKETING MATERIALS

Learn how to find and use RealVitalize marketing materials for social media, email, and print to promote and showcase its value to potential sellers

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (25 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

®

MOXIPRESENT

MoxiPresent by MoxiWorks empowers you to create dynamic and informative presentations. It’s more than just a CMA tool, it helps you seamlessly engage prospects and clients, making your presentations both insightful and captivating.

MOXIPRESENT

OVERVIEW

CREATE CLIENT PRESENTATIONS

Your one-stop shop for creating compelling presentations for buyers and sellers Learn the basics of creating effective listing and buyer presentations.

ESSENTIALS

CRAFT A COMPELLING LISTING PRESENTATION

Create a CMA and leverage key marketing materials to enhance your listing presentation and to effectively appeal to sellers.

GUIDE YOUR BUYERS TO THEIR DREAM HOME

Learn how to create informative and easy-tounderstand buyer guides and tours to support your clients’ decision-making during the buying process

ADVANCED

CUSTOMIZE YOUR CLIENT PRESENTATIONS

Elevate your client presentations with custom print and digital content to deliver a unique and impactful message tailored to your business

UNLOCKED

Watch On Demand (40 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

THE POWER OF YOU: BRANDING YOUR CLIENT PRESENTATION

Master advanced template and page customization across print and digital Create bespoke presentations, embed dynamic elements, and use Design Concierge for professional results

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

MARKET QUEST

Market Quest offers agents comprehensive MLS data to attract new clients and impress existing ones. Easily generate market share and trend reports while showcasing your brand’s top performance.

MARKET QUEST

OVERVIEW

LEVERAGE YOUR LOCAL MARKET DATA

Learn how Market Quest delivers comprehensive MLS data and lets you download reports and social graphics highlighting key market insights.

ESSENTIALS

Watch On Demand (60 mins)

Find a Live Workshop

Book Next Available Appointment

LEVERAGE COLDWELL BANKER’S POWERFUL MARKET SHARE

Learn how to leverage Coldwell Banker’s strong positioning in the market by generating and sharing market share and position reports.

Watch On Demand (10 mins)

Find a Live Workshop

Book Next Available Appointment

KEEP YOUR SOI INFORMED ON LOCAL MARKET DATA

Learn how to share key market data with your clients and SOI You can generate detailed PDF reports and eye-catching social graphics

YOUR MARKET IN A SNAPSHOT

Learn how to create market snapshots that can be shared as posts and stories on your favorite social sites and apps such as Instagram, LinkedIn and Facebook

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

of buyers ranked Real Estate Agents as their most useful information source, demonstrating that people rely on agents to interpret, contextualize, and advise on market data.

*Accordingtothe2025NationalAssociationofREALTORS®(NAR)ProfileofHomeBuyersandSellers.

MOXIENGAGE

MoxiEngage CRM by MoxiWorks is tailored for real estate agents, focusing on sphere-marketing. It utilizes property data to nurture leads, drive repeat business, and help agents achieve their sales goals.

MOXIENGAGE

OVERVIEW

CLIENT RELATIONSHIP MANAGEMENT

Get an overview of your CRM tool, covering key features, functionality, and how to upload contacts and navigate the platform efficiently.

ESSENTIALS

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

EFFECTIVELY MANAGE YOUR MOST VALUABLE CLIENT BASE

Learn the basics of managing and organizing contacts and how to market to your client base at every stage of the home buying or selling process.

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

ENGAGE YOUR SOI WITH AUTOMATED DRIP CAMPAIGNS

Strengthen your marketing efficiency with email drip campaigns that feature a variety of content to keep you top of mind with your sphere of influence

MASTERING YOUR CRM DASHBOARD

Learn the MoxiEngage CRM dashboard, explore key metrics and analytics, and gain insights to make informed decisions and optimize your workflow

ADVANCED

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Find a Live Workshop

Book Next Available Appointment

CRAFTING CONNECTIONS WITH PERSONALIZED MARKETING

Unleash your creativity by customizing email content. Learn to personalize emails, use templates effectively, and craft compelling messages tailored to client needs

Watch On Demand (25 mins)

Find a Live Workshop

Book Next Available Appointment

Prospect Square is your go-to sphere marketing platform that includes Clients for Life, market reports, property e-blast templates, and a monthly newsletter, all designed to help you remain memorable with your clients and contacts

PROSPECT SQUARE

PROSPECT SQUARE

OVERVIEW

TOP-OF-MIND SPHERE MARKETING

Prospect Square is a sphere-marketing tool featuring the Clients for Life Campaign, market reports, a monthly newsletter, and property e-blasts.

ESSENTIALS

ESTABLISH YOUR MARKET EXPERTISE

Keep your SOI informed by leveraging informative automated market data campaigns These data-filled reports position you as the go-to local market expert.

MAKE THEM YOUR CLIENTS FOR LIFE

Clients for Life offers your contacts exciting monthly content that help you touch base with unique offerings that set you apart from the competition Please note that Clients for life is not available in all markets.

STAND OUT WITH STUNNING PROPERTY EBLASTS

Learn to create captivating property emails in Prospect Square that engage and convert, whether you ' re an experienced agent or just starting out in the industry

Watch On Demand (35 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (65 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

STAY TOP-OF-MIND WITH A MONTHLY NEWSLETTER

Set up and personalize a monthly newsletter where you can select your own local articles and imagery to create captivating and memorable monthly content

ADVANCED

GET SOCIAL WITH CLIENTS FOR LIFE

Learn how to increase engagement for your Clients for Life campaign by learning strategies for sharing on your favorite social media platforms

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

CUSTOM VIDEO

Stay ahead of the curve with custom video content that tells your story and highlights your expertise Equip yourself with the tools and techniques to produce high-quality videos that drive results

CUSTOM VIDEO

OVERVIEW

CREATE CUSTOM VIDEOS

Learn how to create engaging videos, explore key features, apply basic edits, and easily download and share your content to enhance your brand.

ADVANCED

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

ELEVATE YOUR ONLINE PRESENCE WITH VIDEO CONTENT

Learn to create and embed custom videos on your website, integrate YouTube videos, and showcase your expertise with engaging content.

UNLOCKED

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

MARKETING IN MOTION: VIDEO STRATEGIES FOR AGENTS

Learn to integrate video into your strategy using our tools while mastering SEO, tags, and metadata to maximize audience engagement and elevate your marketing.

did you know..

TAKE ADVANTAGE AND ADD IN A COMPLIMENTARY

89% of businesses used video as a marketing tool in 2025. Short-form video reports the highest ROI of all content formats. ** * property vertical video for your property when you purchase a

Luxe package through Listing Concierge

*AccordingtoSproutSocial’ssocialmediavideomarketingstatisticsreport. **Accordingtothe2025StateofMarketingReportfromHubSpot.

CUSTOM VIDEO

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Boost automates digital advertising campaigns, enabling you to quickly create ads that promote yourself or your listings to targeted audiences in just minutes Reach the right people with more efficiency

BOOST

BOOST

OVERVIEW

LEAD GENERATING SOCIAL MEDIA ADVERTISING

Discover how to streamline your digital advertising efforts across social media and highly trafficked websites.

ESSENTIALS

CREATE LEAD GENERATING LISTING ADS

Learn how to create eye-catching digital ads for your listings to capture email leads Learn techniques to maximize the visibility and impact of your listing ads.

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

ADVERTISE YOUR BUSINESS WITH TARGETED DIGITAL ADS

Learn how to advertise your business through targeted online ads. Create content that resonates with your target audience and elevates your brand

ADVANCED

BOOST

YOUR REACH WITH TARGETED VIDEO ADS

Discover the fundamentals of creating custom videos and using them in targeted Boost advertising campaigns to enhance your online marketing efforts

UNLOCKED

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

CRAFT COMPELLING CONTENT FOR NEW BOOST LEADS

Use your leads from Boost and turn cold leads hot Learn how to upload these leads into Prospect Square and MoxiEngage to cultivate new relationships

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

BOOST

Discover a variety of products and tools designed to help you create and promote marketing materials for your listings more effectively These tools, from customizable templates to digital resources, simplify marketing and boost your listings' visibility.

DIY LISTING MARKETING

DIY LISTING MARKETING

OVERVIEW

EXCLUSIVE LOOK: PROVIDING FLEXIBILITY IN LISTING PROMOTION

In-house advertising portal for CB agents to market off-market listings or pre-MLS properties Showcase properties and buyers' needs within our large network.

Watch On Demand (20 mins)

Find a Live Workshop

Book Next Available Appointment

DIY PROPERTY MARKETING: A MOXIIMPRESS OVERVIEW

Master DIY Property Marketing using MoxiImpress Create digital and print materials, and explore the core features available to elevate your marketing efforts

ADVANCED

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

PACK THE OPEN HOUSE: STRATEGIES TO BRING BUYERS

Learn which tools to leverage when advertising open houses, how to use them effectively, and where to deploy your marketing for maximum exposure

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

MOREBUYERS= MOREOFFERS

Some say off-market homes get better offers, but the truth is less exposure means fewer buyers, weaker offers and no competitive bidding Agents at Coldwell Banker Realty provide the best of both worlds by leveraging our Exclusive Look tool providing early exposure to 100,000+ agents that protects their listing’s value with MLS-compliant marketing

Understand how AI can enhance your real estate marketing, from leveraging simple tools to streamline everyday tasks to applying advanced strategies for personalized branding, content creation, and client engagement at scale.

ARTIFICIAL INTELLIGENCE

ARTIFICIAL INTELLIGENCE

OVERVIEW

SMARTER MARKETING WITH AI

Learn prompt-writing, property descriptions, asking for reviews, market updates, social posts, and time-saving tips to keep your marketing flowing effortlessly.

ESSENTIALS

Watch On Demand (40 mins)

Find a Live Workshop

AI FOUNDATIONS: YOUR PATH TO SMARTER, FASTER BUSINESS

AI Foundations teaches real estate pros to use AI responsibly and effectively, saving time and boosting their marketing.

AI ASSIST: COPILOT BEST PRACTICES

Discover how Microsoft Copilot boosts productivity Use Chat for content creation, Create for visuals, and practical tips to streamline your workflow

ADVANCED

Take Self-Paced Course

Watch On Demand (15 mins)

Find a Live Workshop

AI-POWERED LEAD GENERATION: FILL YOUR PIPELINE FASTER

Turn AI into your lead-gen assistant with easy tools and prompt templates to connect, farm, follow up, and keep your pipeline full

FROM SEARCH TO ANSWERS: SEO TO AEO

Optimize your online presence, stay consistent across platforms, and use conversational content to boost visibility in AI-driven search results

UNLOCKED

YOUR VOICE, YOUR BRAND: POWERED BY AI

Learn how to use AI tools to match your voice, craft authentic marketing, prompt effectively, and repurpose content for consistent branding across platforms

Watch On Demand (15 mins)

Find a Live Workshop

Watch On Demand (20 mins)

Find a Live Workshop

Watch On Demand (15 mins)

Find a Live Workshop

MARKETING CENTER

Marketing Center empowers agents to easily access, customize, and download branded materials. It’s your go-to solution for streamlining content management and elevating your marketing game with professional, on-brand assets at your fingertips.

MARKETING CENTER

OVERVIEW

MARKETING CONTENT CREATION

Learn how Marketing Center provides quick and easy access to the content creation you need to effectively market yourself and your listings.

ESSENTIALS

MASTER YOUR MARKETING

Take a deeper dive into Marketing Center Learn how to keep organized, share projects, find stock imagery, and create captivating social graphics.

SOCIAL MEDIA CONTENT CURATION

Discover how to locate and download social media assets to enhance your marketing and attract more clients

DIY LISTING MARKETING

Learn to quickly find and create listing marketing materials in Marketing Center, using tools and techniques to produce effective promotions

ADVANCED

MAXIMIZE YOUR MARKETING CONTENT

Learn advanced Marketing Center outputs including presentations, flipbooks, print orders, social sharing, and download settings

UNLOCKED

DEPLOY CREATIVE CONTENT ACROSS CB TOOLS

Discover how to leverage creative content from Marketing Center across MoxiEngage, MoxiWebsites, MoxiPresent, and Prospect Square

Watch On Demand (30 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (25 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (15 mins)

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (20 mins)

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Watch On Demand (40 mins)

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Find a Live Workshop

Book Next Available Appointment

GLOBAL LUXURY

®

Coldwell Banker Global Luxury is recognized as a world leader in the marketing of exceptional properties and is considered to be among the world’s consummate marketing programs for promoting luxury properties to a local, national and international marketplace.

GLOBAL LUXURY

OVERVIEW

A GUIDE TO GLOBAL LUXURY

A strategic and comprehensive overview of the program ’ s marketing capabilities, certification process, exclusive partnerships, branded marketing assets, and more.

ESSENTIALS

Watch On Demand (50 mins)

TRANSFORM YOUR MARKETING WITH THE 2026 TREND REPORT

Strategically leverage the Coldwell Banker Global Luxury® Trend Report to reinforce your authority and position yourself as a trusted luxury market expert.

Watch On Demand (50 mins)

Find a Live Workshop

MASTERING THE GLOBAL LUXURY LISTING GUIDEBOOK

Deliver an elevated marketing experience with the Global Luxury Listing Guidebook your blueprint for marketing distinctive properties with precision and confidence

PREPARING FOR THE LISTING PRESENTATION

Deliver polished, professional presentations that stand out in the luxury market, using Global Luxury talking points and Coldwell Banker’s marketing tools

THE MARKETING CAPABILITIES

Understand the powerful marketing tools, strategies to help you expand your reach, elevate your brand, and connect more effectively with today’s luxury buyers

ADVERTISING OPPORTUNITIES

Explore WealthEngine®, One Million Impressions, Google AdWords, and premium media placements with expert support to reach affluent buyers and grow your brand

Find a Live Workshop

Luxury Listing Guidebook

Watch On Demand (35 mins)

Find a Live Workshop

Watch On Demand (25 mins)

Find a Live Workshop

Watch On Demand (25 mins)

Global Marketing Program Brochure

A Coldwell Banker Global Luxury certification enhances your credibility as a luxury property specialist and serves as a signal for high-net- worth individuals that they are working with an exceptional real estate professional

LEARN MORE OR REGISTER TODAY

GLOBAL LUXURY

ADVANCED

STRATEGIES TO SECURE ELITE LUXURY LISTINGS

Explore how intelligent, data-informed marketing, refined messaging, and strategic marketing channel selection elevates your credibility with discerning sellers.

Find a Live Workshop

LEVERAGING WEALTHENGINE TO ENGAGE HIGH-NET-WORTH CLIENTS

Dive into using Wealth Engine® to identify, qualify, and engage high-net-worth individuals using detailed wealth, lifestyle, and philanthropic insights

Find a Live Workshop

THE ART OF THE BESPOKE LISTING PRESENTATION

Craft and deliver bespoke listing presentations that reflect sophistication, strategy, and confidence so your value is unmistakably clear and your expertise is powerfully felt

LEVERAGING YOUR LUXURY CERTIFICATION

Learn the tools, strategies, and resources needed to elevate your brand, market high-end properties effectively, and grow your luxury real estate business

BREAKING INTO THE LUXURY MARKET

Learn strategies designed to help you navigate the luxury real estate space, increase personal brand visibility and establish authority in the luxury marketplace

Find a Live Workshop

Watch On Demand (40 mins)

Watch On Demand (30 mins)

DELIVERING THE LISTING PRESENTATION & MAXIMIZING RESOURCES

Prepare for and deliver a standout luxury listing presentation, effectively presenting with confidence to maximize the impact of every luxury listing opportunity

Watch On Demand (30 mins)

MARKETING YOURSELF IN THE LUXURY MARKETPLACE

Position yourself as a premier luxury real estate expert by leveraging the Coldwell Banker Global Luxury program and differentiating yourself in the luxury marketplace ®

Watch On Demand (40 mins)

LUXURY REPORTS

The Coldwell Banker Global Luxury® program produces an annual, award-winning report series that draws upon insights and data from leading sources like the Institute for Luxury Home Marketing, Wealth-X, and other industry experts.

> THE TREND REPORT

> THE MID-YEAR REPORT

These reports provide a unique perspective on the evolving landscape of luxury real estate, highlighting the key trends shaping the market today and predicting future directions of luxury property buying and selling.

View The Latest Luxury Reports

GLOBAL LUXURY

ADVANCED

LEVERAGING THE GLOBAL NETWORK

Learn how to harness the international reach of the Coldwell Banker Global Luxury worldwide network, to elevate your listings and expand your business. ®

MARKETING YOUR LUXURY LISTINGS

Explore the latest marketing strategies and tools to elevate your luxury listings, maximize exposure, attract affluent buyers, and leverage premium marketing resources

UNLOCKED

Watch On Demand (45 mins)

Watch On Demand (25 mins) Luxury Listing Checklist

HOSTING LUXURY EXPERIENCES WITH PURPOSE AND INFLUENCE

Move beyond traditional events to create luxury experiences with intention strengthening relationships, expanding influence, and reinforcing your personal brand

PERFECTING YOUR GLOBAL LUXURY PITCH

Unlock your perfect Global Luxury pitch to articulate your value alongside the unique strengths of the Coldwell Banker Global Luxury program with clarity and impact ®

THE ART OF STORYTELLING

Designed to help agents craft emotionally rich, story-driven narratives that resonate with affluent clientele You’ll learn how to move beyond features to evoke lifestyle, aspiration, and legacy

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Watch On Demand (30 mins)

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GLOBAL LUXURY

RESOURCES

COLDWELL BANKER GLOBAL LUXURY PROGRAM ®

Coldwell Banker Global Luxury® is widely considered to be among the world’s consummate marketing programs, promoting luxury properties to a local, national and international marketplace, attracting affluent buyers all across the globe.

The Luxury Property Specialist Guidebook Program Resources View All Resources

THE LUXURY PROPERTY SPECIALIST CERTIFICATION

A Coldwell Banker Global Luxury certification enhances your credibility as a luxury property expert and serves as a signal for high-net- worth individuals that they are working with an exceptional real estate professional. Find out how you can become a Luxury Property Specialist.

Blueprint for Success Learn More or Register Today

LUXURY LISTING PROGRAM QUALIFICATIONS

Does your new listing qualify for the Coldwell Banker Global Luxury® program marketing? Check the list price against the GL threshold tool and contact your Luxury Marketing Team for luxury property marketing recommendations

Visit the Global Luxury Threshold Tool

ColdwellBankerLuxury com is our flagship destination for Coldwell Banker Global Luxury® qualifying properties and Luxury Property pecialists, drawing an elite international audience

VIEW THE FAQ TO LEARN MORE

MARKETING STRATEGY

Understand how AI can enhance your real estate marketing, from leveraging simple tools to streamline everyday tasks to applying advanced strategies for personalized branding, content creation, and client engagement at scale.

MARKETING STRATEGY

ANNUAL PLANNING

THE 2026 AGENT MARKETING PLAN

Review this year ’ s Agent Marketing Plan, a powerful tool to help you stay organized and effectively plan your goals, strategy, and budget for the upcoming year.

SPHERE OF INFLUENCE

BUILD & MAINTAIN YOUR SPHERE

Leverage advanced digital tools and prospecting techniques to identify and connect with potential leads, driving growth and expanding your client base.

ONLINE PRESENCE AUDIT

Boost your online visibility through a live audit of your digital presence Learn tailored strategies, designed to improve your digital footprint and attract more clients

IN BETWEEN LISTINGS, WHAT SHOULD I DO?

Stay proactive and prepared with our expert tips and strategies for maintaining momentum and engagement between listings

LISTINGS

NEW LISTING, NOW WHAT?

Kickstart your marketing efforts with expert tips and strategies, designed to maximize your listing's visibility and attract potential buyers right from the start

REVIVE MY LISTING

Refresh your listing strategy when a property has stalled Review current marketing efforts and apply new tactics to drive renewed interest and engagement

Find a Live Workshop

Book Next Available Appointment

Watch On Demand (30 mins)

Book Next Available Appointment

Watch On Demand (15 mins)

Book Next Available Appointment

Watch On Demand (25 mins)

Book Next Available Appointment

Watch On Demand (5 mins)

Book Next Available Appointment

Book Next Available Appointment

SOCIAL MEDIA

Harness the power of social media to build meaningful connections with your friends, clients, neighbors, and community Learn how to engage authentically and make a lasting impact through your online presence

SOCIAL MEDIA

SOCIAL MEDIA SITES & APPS

STARTING SOCIAL MEDIA: AN OVERVIEW OF SOCIAL PLATFORMS

An introduction to Facebook, Instagram, and LinkedIn, highlighting key features and strategies to increase brand visibility, engagement, and business growth.

IGNITE YOUR BRAND WITH INSTAGRAM

Learn how to enhance your brand's visibility and engagement through stunning visuals, captivating posts, and effective strategies for community building

Watch On Demand (15 mins)

Social Media Guide

Watch On Demand (10 mins)

Instagram Best Practices

CREATE, CONNECT, & GROW WITH A FACEBOOK BUSINESS PAGE

Learn how to get the most out of your Facebook business page and Meta Business Suite Learn how to organically grow your business on social media

LEVERAGING LINKEDIN

Learn to enhance your LinkedIn profile by showcasing expertise, building connections, and creating engaging content Explore best practices for optimizing visibility

REAL GROWTH FOR META & INSTAGRAM

Unlock the power of Meta in this hands-on workshop Create engaging content, attract leads, showcase listings, and build a strong online presence

CONTENT CREATION

CRAFT COMPELLING SOCIAL MEDIA CONTENT

Deliver stories that connect Learn how to write compelling captions, design eye-catching visuals, and tailor your posts that resonate with your audience

CONTENT WITH IMPACT: THE S.O.L.D. METHOD

Create social content that captivates, builds your brand, and drives results Gain strategies to spark engagement and stay top-of-mind in today’s digital world

Watch On Demand (15 mins)

Facebook Best Practices

Watch On Demand (15 mins)

LinkedIn Best Practices

Find a Live Workshop Takeaway PDF

Watch On Demand (15 mins)

Find a Live Workshop

Find a Live Workshop Takeaway PDF

SOCIAL MEDIA

CONTENT CREATION

BEYOND THE LENS: VIDEO ESSENTIALS FOR ELEVATED CONTENT

Learn the essentials of creating high-quality video content using just your phone Learn practical tips that elevate your video presence and drive engagement.

REELS IN REAL TIME

Stop the scroll and grow your business! Learn how to create Instagram Reels that showcase your listings and grow your real estate business

PRODUCTS & TOOLS

Find a Live Workshop Takeaway PDF

Find a Live Workshop Takeaway PDF

BUILDING YOUR BRAND WITH CANVA: CANVA BASICS

Learn how to design polished, professional graphics that elevate your brand. Create eye-catching marketing materials that make your business stand out

Find a Live Workshop Takeaway PDF

GET THE MOST OUT OF CANVA: CANVA ADVANCED

Learn to create custom templates, apply brand kits, and design standout visuals that capture attention, build consistency, and showcase your brand

WORK LESS, POST MORE: AI FOR SOCIAL MEDIA

Use AI to streamline social media Learn tools and techniques to post more efficiently and enhance your overall strategy

Find a Live Workshop Takeaway PDF

ADVERTISING FROM SCROLLS TO SOLDS: PAID SOCIAL MEDIA ADS

Learn how to target the right audience, craft compelling creatives and understand ad objectives across Facebook, Instagram, Google, LinkedIn, Tiktok and YouTube

Find a Live Workshop Takeaway PDF @coldwellbanker @coldwellbanker @coldwellbanker @coldwellbanker

Find a Live Workshop Takeaway PDF

SOCIAL MEDIA GUIDE FOR AGENTS

TECH TIPS

Step-by-step guidance to help you with everyday setup and tasks These demos are designed to simplify your workflow. Whether you ' re troubleshooting or learning something new, these recordings are a valuable resource

TECH TIPS

DESK & SERVICE NOW

SUBMIT AN IT HELP TICKET

Watch On Demand (3 mins)

GENERATE A QR CODE Watch On Demand (1 min)

MICROSOFT TEAMS

DOWNLOAD TEAMS APP & JOIN MEETING ON A PC Watch On Demand (2 mins)

DOWNLOAD TEAMS APP & JOIN A MEETING ON A MAC Watch On Demand (2 mins)

SCREEN SHARING ON TEAMS FOR PC Watch On Demand (3 mins)

SCREEN SHARING ON TEAMS FOR MAC Watch On Demand (3 mins)

OFFICE 365

ACCESS OFFICE 365 APPLICATIONS Watch On Demand (3 mins)

GENERATE AN EMAIL SIGNATURE & ADD TO OUTLOOK Watch On Demand (4 mins)

SOCIAL MEDIA

DOWNLOAD & SHARE WEEKLY SOCIAL MEDIA CONTENT Watch On Demand (2 mins)

NEXT AVAILABLE

Support when you need it.

Booking the Next Available Appointment is designed for agents to book 20-minute, solution-oriented appointments to help solve specific and actionable tasks relating to any of our core marketing tools. These include:

MoxiWorks® Listing Concierge

Prospect Square

Market Quest

Desk

Profile Manager

In addition to core product support, you can book five new strategy-focused 40-minute sessions designed to provide in-depth marketing guidance at key points in the listing lifecycle These consultations cover strategic marketing topics such as:

Revive My Listing

New Listing Now What?

I Want to Enhance my Online Presence

Build and Maintain Your Sphere

In Between Listings, What Should I do?

Book your virtual appointment today at: NEXTAVAILABLEAPPOINTMENT.COM

TECH TIPS

SUBMIT A MOXIWORKS SUPPORT TICKET Watch On Demand (3 mins) MOXIWORKS®

UPDATE YOUR MOXIWORKS PROFILE Watch On Demand (3 min)

MOXIENGAGE®

UPLOAD YOUR CONTACTS TO YOUR MOXIENGAGE CRM Watch On Demand (2 mins)

ACCESS & FILL OUT THE MOXIENGAGE CONTACT TEMPLATE Watch On Demand (2 mins)

CREATE GROUPS FOR CONTACTS IN MOXIENGAGE Watch On Demand (3 mins)

CATEGORIZE CLIENTS IN MOXIENGAGE Watch On Demand (4 mins)

MOXIWEBSITES®

SET UP YOUR VANITY DOMAIN NAME & SSL CERTIFICATE Watch On Demand (3 mins)

ADD CLIENT TESTIMONIALS TO YOUR MOXIWEBSITE Watch On Demand (3 mins)

CONNECT GOOGLE ANALYTICS TO YOUR MOXIWEBSITE Watch On Demand (4 mins)

ADD CUSTOM MENU LINKS TO YOUR MOXIWEBSITE Watch On Demand (4 mins)

©2026 ColdwellBankerRealEstateLLC.Allrightsreserved.ColdwellBanker®andtheColdwellBankerareservicemarksownedbyColdwellBankerRealEstateLLC.TheColdwellBankerSystemis comprisedofcompanyownedofficeswhichareownedbyasubsidiaryofAnywhereAdvisorsLLCandfranchisedofficeswhichareindependentlyownedandoperated.ColdwellBankerRealEstate LLCfullysupportstheprinciplesoftheFairHousingActandtheEqualOpportunityAct.Allmaterials,programs,ormeetingsthatarenotforpurposesofcompliancewithbrandstandardsareoptional andnotrequiredforyouruseasanindependentcontractorsalesassociateorbrokeraffiliatedwiththeColdwellBankerbrand.Theyaresuggestedbestpracticesthatyoumayuseatyourdiscretion. Nothinghereinisintendedtocreateanemploymentrelationship. TheMoxiWorks®productsuitehasenabledAnywherebrandstoco-brandandcustomizematerialsastheypromotetheMoxiWorks productsuitethroughouttheirnetworks.WhenreferringtoMoxiWorksproductasawhole,itshouldbereferredtoas"MoxiWorks®productsuite"or"MoxiWorks®suite"or"MoxiWorks®products"or "MoxiWorks®suiteofproducts".

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