11/12 BC/Yukon Annual Report

Creating a Future Without Breast Cancer

Future Forward www.cbcf.org/bcyukon

Annual Report 2011/2012

Who are you running for?® Igniting Passion Across the Province

Lights, Camera, Action!

Amanda Tapping stars in the 19th Annual Awareness Day Luncheon

Canada Safeway and

Chef Ricardo

team up to cook for the cause

Wild Lilies Tea

Celebration of history inspires hope in Victoria

“Groundbreaking”

News

Jazz It Up For the Cure Community Event Highlight

FEATURE

The Pink Bus that Could 1 Bus, 126 Days, 117 Tour Stops, 1 Critical Message

ABOUT THE FOUNDATION

CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION 2011/2012 BOARD OF DIRECTORS

Susan Ewanick Chair National Board Representative Joan C. Chambers Secretary/Legal Counsel National Board Representative Ledford G. Lilley Treasurer

VISION

A future without breast cancer.

MISSION

As the leading national volunteer-based organization dedicated to a future without breast cancer, the Canadian Breast Cancer Foundation works collaboratively to fund, support and advocate for: • • • •

ANNUAL REPORT 2011/2012

Relevant and innovative breast cancer research Meaningful education and awareness programs Early diagnosis and effective treatment A positive quality of life for those living with breast cancer.

THE BC/YUKON REGION

Judy Caldwell founded the BC/Yukon Region of the Foundation in 1992 after surviving breast cancer and bravely taking her story to Ottawa, where she advocated to a federal committee for universal screening and early treatment. Today, Judy’s recommendations are still relevant and meaningful, forming the foundation on which the Region has been built for the past twenty years. Judy’s passion, energy and courage continue to inspire us as we work together with donors, sponsors, media and volunteers to raise funds that support important projects and programs in breast cancer prevention, early detection, treatment, research and issues in the health care workforce. It is the strength of these partnerships that will help us make great strides toward our vision.

Dr. Sandra Dunn Chair, Research and Health Care Advisory Committee Lenora Gates Chair, Awareness Day Committee Co-chair, judy&company Leaders Cabinet Marie Shepherd Chair, Fraser Valley Branch Valerie Avery Caroline Dunn Dr. Ian Gardiner Saleema Noon REGIONAL OFFICE

300-1090 West Pender Street Vancouver, BC V6E 2N7 direct 604.683.2873 toll free 1.800.561.6111 fax 604.683.2860 email cbcfbc@cbcf.org www.cbcf.org/bcyukon Charitable Registration No. 12799 3608 RR0001 The Canadian Breast Cancer Foundation (CBCF) respects your privacy. We never sell, trade or loan your information to any other organization.

We will use your information only for follow-up contact, statistical purposes and to process and recognize your donations. We disclose your information only to our own employees and agents and only to accomplish this purpose. If at any time you no longer wish to be contacted by CBCF, please call us at 1.800.561.6111 or email our privacy officer at BC_YKprivacy@cbcf.org and we will be happy to remove you from our lists.

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TABLE OF CONTENTS MESSAGE FROM THE CEO . . . . . . . . . . . . . . . . . . . . . . . . 2 ADDRESS FROM THE CHAIR . . . . . . . . . . . . . . . . . . . . . . . 4 COVER STORY: The Pink Bus That Could . . . . . . . . . . . . . . . . 6 RESEARCH GRANTS: Recipients . . . . . . . . . . . . . . . . . . . . . 8 SMALL INITIATIVE FUND: Recipients . . . . . . . . . . . . . . . . . . . 9 Who Are You Running For?® . . . . . . . . . . . . . . . . . . . . . . 10 RUN SPOTLIGHT: Abbotsford Committee Breaks Records in 2011 . . . . . . . . . . .

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Lights, Camera, Action! . . . . . . . . . . . . . . . . . . . . . . . .

12

CELEBRATING OUR VOLUNTEERS: Allana Watson and Nancy Stewart . . . . . . . . . . . . . . . . . .

13

10

Bringing You the Experts . . . . . . . . . . . . . . . . . . . . . . . . 14

Ask an Expert Series . . . . . . . . . . . . . . . . . . . . . . . . 14

Canada Safeway and Chef Ricardo . . . . . . . . . . . . . . . . 15

Q&A: Dr. Sheina Macadam . . . . . . . . . . . . . . . . . . . . 16

Researcher Highlight: Dr. Adelyn Ho . . . . . . . . . . . . . . . 16

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DRAGON BOAT GRANTS: Recipients . . . . . . . . . . . . . . . . . . 18 COMMUNITY EVENT HIGHLIGHT: Jazz It Up For the Cure . . . . . . 19 “Groundbreaking” News . . . . . . . . . . . . . . . . . . . . . . . . 20 Wild Lilies Tea . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 22 Get Pink’d! . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .

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YEAR OF GIVING . . . . . . . . . . . . . . . . . . . . . . . . . . . . 24 PARTNER HIGHLIGHT: Pauline Chan Dress Up Challenge . . . . . . . 27 CORPORATE SPIRIT . . . . . . . . . . . . . . . . . . . . . . . . . . . 28 CORPORATE SPIRIT HIGHLIGHT: TELUS Goes Pink! . . . . . . . . . .

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2011/2012 Financial Information . . . . . . . . . . . . . . . . . . . . 30 Our Generous Supporters

judy&company Leadership Giving Circle . . . . . . . . . . . . . 32

Community Partners . . . . . . . . . . . . . . . . . . . . . . .

Community Fundraising . . . . . . . . . . . . . . . . . . . . . 37

2011 BC Volunteer Run Directors . . . . . . . . . . . . . . . . . 37

Top BC Team Fundraisers . . . . . . . . . . . . . . . . . . . . . 38

BC Determination Award Winners . . . . . . . . . . . . . . . . 38

Planned Gifts . . . . . . . . . . . . . . . . . . . . . . . . . . . 40

35

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MESSAGE FROM THE CEO

Dear friends, It is a great pleasure to introduce myself as the new CEO of the Canadian Breast Cancer Foundation – BC/Yukon Region (CBCF). Since joining the Foundation in January 2012, I have been continually inspired by the work of the organization, the staff and our many supporters.

As some of you may know, I am no stranger to CBCF. Prior to joining the organization, I served for many years in senior leadership positions with our longstanding partner, CIBC.

During my career at CIBC including time as Vice President of Atlantic Canada, I was one of the founding board members of the Canadian Breast Cancer Foundation’s Atlantic Region, and have participated in the Canadian Breast Cancer Foundation CIBC Run for the Cure from coast to coast.

The opportunity to pursue a leadership position at CBCF felt like the natural next step in a journey I began years ago.

I look forward to building upon the incredible success of the Foundation by focusing on our commitment to the vision of a future without the fear of breast cancer by 2020, when breast cancer is a manageable and treatable disease. The past year saw many initiatives taking important steps towards this goal.

One of the most significant health and education initiatives in the BC/Yukon Region this year was The Pink Tour, Power in Knowledge. Our health promotion team toured the province in a 45-foot branded pink bus to encourage BC women aged

40-79 to take advantage of the province’s free screening mammography program.

By the end of the Tour, over 16,000 visitors had received important information on breast health and over 800 women had registered for a mammogram.

Continuing on the path of education, our Ask an Expert series in March gave the public an opportunity to connect with the brightest minds in the field of breast cancer and breast health. CTV hosted a series of short online interviews with our experts answering relevant questions in their field of expertise. The live event that followed resulted in important dialogue and engagement with the audience.

On October 2nd, 22,000 runners and walkers came out to support the 20th anniversary of the Canadian Breast Cancer Foundation CIBC Run for the Cure. Nationwide, across 59 communities, the event raised more than $30 million, with

LEFT TO RIGHT: Cutting the ribbon to celebrate the official opening of the Breast Cancer Prevention & Risk Assessment Clinic at BC Women’s Hospital; CBCF’s panel of experts answer questions from the audience at the Ask an Expert live event at CTV studios; Thousands of signatures adorn the bus from The Pink Tour; Participants at the CIBC Run for the Cure wear their spirit loud and proud!

our province contributing an incredible $4.76 million.

Hundreds of volunteers dedicated time, energy and support to make this event the success it is, and we thank all involved for their ongoing commitment to the cause.

Awareness Day is another key event in the Foundation’s calendar. It brings the community together to celebrate the BC/Yukon Region’s support of breast cancer research, education and awareness programs.

The 2011 event featured local Vancouver actress, producer and director, Amanda Tapping, who captured the hearts of the audience at the luncheon with her keynote address.

Across British Columbia, individuals, communities and businesses showed their support for the cause by fundraising for the Foundation. These initiatives ranged from energetic Jazzercize classes and community yard sales, to pink sightseeing bus tours and evening galas, among many others.

Ground was broken for the Sadie Diamond Breast Health Imaging Centre, a first-of-itskind breast imaging and training centre in British Columbia.

The Breast Cancer Prevention & Risk Assessment Clinic, another innovative new resource to the province, opened its doors on October 20, 2011. Both of these facilities are located at BC Women’s Hospital.

In addition to these flagship initiatives, CBCF continues to fund breast cancer and breast health research in BC and the Yukon, supporting leading researchers who will make a marked difference in the future of this disease.

The strides the Foundation has made this year, and since our inception, have helped chart a course for the future. With continued progress on the horizon, we are proud to be moving away from a model of ‘awareness’ to one focused on information and education, as we build our fundraising efforts to target the

goals identified by our 2020 Task Force. Your commitment to the Foundation continues to bring hope to women and families living with this disease, and will help to ensure that our vision becomes a reality.

I encourage you to read more about this year of progress throughout the pages of this report, and on behalf of the BC/Yukon Region, I would like to express our appreciation for your dedication to the cause.

Whether you are a partner, sponsor, donor, volunteer or participant in the CIBC Run for the Cure, your contributions have made a difference.

Thank you for your continued support.

Sincerely,

Wendy Slavin CEO, CBCF – BC/Yukon

ANNUAL REPORT 2011/2012 3

ADDRESS FROM THE CHAIR

Susan Ewanick

SHEDDING LIGHT on the new breast cancer screening guidelines

As Chair of the Board of Directors of the Canadian Breast Cancer Foundation – BC/Yukon Region, I want to shed some light on the current challenge we have been faced with regarding the early detection of breast cancer through screening mammography.

In particular, I would like to highlight the Canadian Task Force on Preventive Health Care’s recommendations issued last November, as we at CBCF have significant concerns about them.

The guidelines recommend against regular mammography screening for women 40-49 who are at average risk of breast cancer, yet this is the current practice in BC and considered the gold standard. Scientific evidence demonstrates that earlier detection and diagnosis, through an organized breast cancer screening program, can save lives and reduce mortality among women 40-49 by an estimated 25 percent – definitely not a number to ignore.

The guidelines also recommend routinely screening

women 50-74 every two to three years, whereas the current guideline in BC is every two years. Furthermore, the Task Force recommends not routinely performing clinical breast examinations and not advising women to routinely practice breast self-examination to screen for breast cancer in all ages.

CBCF’s position remains that strong scientific evidence and public demand exist for screening Canadian women aged 40-49 for breast cancer.

In addition, we will continue to recommend annual clinical breast exams and regular breast self-exams through our “be breast aware” messaging.

We plan to expand our Don’t Forget to Check campaign to target 25-39 year olds who are confused about what they should be proactively doing before they qualify for the provincial screening program.

This is a new audience but the same message that all women should understand.

Especially concerning to CBCF is the fact that the Task Force report relied heavily on old data from randomized

4 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

controlled trials. Some of these studies are 25-40 years old and were based on equipment that is now outdated. Since that time, there have been significant improvements to analog technology and the continued adoption of digital mammography across Canada, a move that CBCF supports.

Digital mammography has been shown to increase screening accuracy in women with dense breasts, younger women, and premenopausal and perimenopausal women, the group the Task Force recommends be excluded. Scientific evidence, including data from BC, where women 40-49 are eligible to be screened through the Screening Mammography Program, shows a 25-39 percent mortality reduction rate among screened women in this age group. And this data was derived even before the widespread implementation of digital mammography in BC. We are concerned that the Task Force’s methodology and use of dated evidence have led them to over-estimate the “harms” of screening while

under-estimating its benefits.

We believe that when women are presented with balanced information about the benefits and limitations of screening, they can make informed decisions about what is right for them. And, since 1-in-6 women who die from breast cancer were diagnosed in their 40s, we simply cannot afford to see opportunities missed for earlier detection.

As the leading organization dedicated to creating a future without breast cancer, we feel compelled to support BC’s gold standard, where screening is available to women in their 40s at average risk for breast cancer.

We have the best five-year survival rate in all of Canada at 91.8 percent, and hope for even greater survival in the future.

Currently, only 54 percent of the eligible population is taking advantage of screening mammography, and fewer since November of 2011 due to the confusion in the screening messaging. We would like to see this uptake much higher.

If 70 percent of women participated in an organized screening program, mortality would be reduced by 30 percent according to the World Health Organization. This is CBCF’s goal. We support women and their breast health. It is the right thing to do.

At press time, nothing has changed here in BC. The screening guidelines are currently being reviewed by a provincial committee of experts who will make a recommendation to the Ministry of Health soon. We encourage all women to have their regular mammograms in the meantime, beginning at age 40 until age 79. Screening is available to women younger than 40 and 80+ with a doctor’s recommendation. Our province still has the best, wide-spread screening program in the country, and the best survival

rates for breast cancer. We will continue to support breast health in our region and focus on opportunities to improve the results shared with you here.

Thank you for your ongoing support.

Sincerely,

Susan Ewanick Chair, CBCF – BC/Yukon Board of Directors

ANNUAL REPORT 2011/2012 5

COVER STORY

PINK BUS THAT COULD THE

Although the statistics speak volumes and thousands of people did “get onboard for breast health,” the true impact of The Pink Tour, Power in Knowledge is beyond measure.

From May to October 2011, The Pink Tour’s 45-foot bright pink branded motorcoach travelled through more than 50 communities in BC. The message? The importance of breast health, early detection and breast cancer risk reduction.

Visitors to the pink bus were able to view informative displays and speak to the engaging staff about the importance of having a regular mammogram.

Displays included messaging about overall breast health, facts about mammography, breast cancer risk factors and information on the Foundation and its commitment to research and breast health education. Visitors were able to test their knowledge with an onboard quiz, and staff

6 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

1 Bus, 126 Days, 117 Tour Stops, 1 Critical Message

were always ready to walk visitors through the information and answer their questions.

Using laptops onboard the bus, guests were able to register their contact details with the BC Cancer Agency’s Screening Mammography Program (SMP) call-back program and within several days they received a call from SMP with dates available

“MANY VISITS THAT STARTED WITH A HANDSHAKE ENDED WITH A HUG” for a mammogram. By the end of the Tour over 800 visitors had registered for a call-back.

Currently, only about 50 percent of women in BC who should have a regular mammogram actually do.

According to the World Health Organization, if 70 percent of eligible women went for a mammogram, we

could reduce the number of deaths from breast cancer by up to one third.

Even just the idea of a mammogram can be disconcerting to some women.

Through conversations with our enthusiastic and welcoming team, people left empowered and informed, and often with a call-back registration in their pocket.

Because breast health is so important to everyone, young women under 40 who do not qualify for the screening were told to “be breast aware,” to understand what is normal for their body and to speak to a doctor if they notice changes.

The Tour team encouraged visitors to prompt the women in their lives to practice breast health and for those over 40, to have a regular mammogram.

The Pink Tour was on the road for a total of 126 days, at a number of summer festivals, farmers’ markets and other cultural and community events throughout the province. The Tour route also included stops

at a number of Aboriginal Friendship Centres around BC. All bus visitors were asked to sign the exterior of the bus to pledge that they would either book their own mammogram or to share their knowledge on the importance of screening mammography.

The talented team at Traction Creative Communications helped to ensure the success of the Tour. Their guidance with the campaign development, marketing, logistics, route planning and team support was essential to our success. We are most grateful to them for going that extra distance!

We thank our generous presenting sponsors, the Province of British Columbia, CIBC and Canada Safeway Limited for their demonstrated commitment to the health of women and families in BC. All three presenting sponsors have been long-time supporters of CBCF and the breast cancer cause and we are grateful for their unwavering dedication.

In total over 16,000 visitors walked through The Pink Tour bus. They left with new knowledge; some having signed up for a mammogram, some with an important message to pass on to loved ones. “It was incredible,” said CBCF Community Relations Coordinator Amanda McNally. “Some visitors shared personal stories about their journey with breast cancer. Many visits that started with a handshake ended with a hug.”

We want to thank everyone who stepped onboard to learn about breast health, risk factors and to find out how mammograms can save lives.

If you are a woman between the ages of 40 and 79 and have not had a mammogram in the last year, visit the BC Cancer Agency website at www.smpbc.ca to register for your own call-back, or call 1.888.GO.HAVE1.

LEFT: Elaine Webb, CBCF’s Senior Director of Health Promotion & Communication; ABOVE: CBCF’s hard working Tour team

RESEARCH GRANTS

RECIPIENTS Dr. Nadine Caron

University of Northern British Columbia, Prince George

$142,800 Breast Cancer in British Columbia’s Northern Communities: the Cancer Care Spectrum

Dr. Stephen Chia BC Cancer Agency, Vancouver Centre

Dr. Blake Gilks

Dr. Adelyn Ho

$165,261

$137,534

Clinical Testing for Basal-like Breast Cancers

The Use of Botulinum Toxin-A in Two-stage Tissue Expander/ Implant Reconstruction

Dr. Elisa Chan

Dr. Jill Murray

$86,721*

$104,000*

Do general practitioner letters improve screening mammography participation rates?

Role of macrophage-derived oncostatin-m in regulating estrogen receptor suppression in breast cancer

Vancouver General Hospital

CBCF Fellow BC Cancer Agency, Vancouver Centre

$127,698 Concordance and Clinical Utility Study of PAM50 in Comparison to Immunhistochemical (IHC) Assessment of Estrogen Receptor Negative and Low to Moderate Positive Stage I-III Breast Cancer

Dr. Melisa Hamilton

University of British Columbia

CBCF Fellow BC Cancer Agency – Deeley Research Centre, Victoria

CBCF Fellow BC Cancer Agency, Vancouver Centre

Kristen Reipas

$104,000*

$35,000

Hypoxia-mediated mechanisms of myeloid cell induction in breast cancer metastasis

Targeting Y-box binding protein-1 eliminates tumor-initiating cells and reduces relapse in triplenegative breast cancer

CBCF Fellow University of British Columbia

* These CBCF Fellowships are presented by Nite of Hope™

KRISTEN REIPAS AND THE JUDY&COMPANY LEADERSHIP GIVING CIRCLE Kristen Reipas is the recipient of the 2011 Special Doctoral Breast Cancer Research Fellowship, which was generously supported through donations to the judy&company Leadership Giving Circle. The research study will investigate whether conventional chemotherapy can exacerbate

drug resistance and relapse in YB-1-expressing tumors, and whether personalizing the therapy of these patients to include the drug ellipticine may prevent these detrimental effects.

Despite advances in breast cancer treatment, current therapies remain unable to prevent drug

8 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

resistance and recurrence.

Recently, tumor-initiating cells (TICs) have been proposed as drivers of relapse as they are inherently drug-resistant and survive chemotherapy.

In particular, Y-box binding protein-1 (YB-1) is associated with breast cancer recurrence.

SMALL INITIATIVE FUND

PROJECTS

This program provides funding for small scale community initiatives in breast cancer and breast health education and awareness. Requests for up to $5,000 are accepted on an ongoing basis. Congratulations to this year’s recipients!

Conference Bursaries

Breast Health Project

World Conference on Breast Cancer

Seabird Island Band

Lymphedema Awareness Day

$5,000

BC Lymphedema Association (BCLA)

The Seabird Island Aboriginal Health Breast Project offered information, support services and referrals for breast cancer patients, and provided breast health education workshops for teenage and adult women from the band.

$5,000

$8,000 The conference created opportunities to examine issues in all their variety and complexity, giving equal voice to the person affected by breast cancer: the clinician, the scientist, and the advocate. In this way, international knowledge is shared and enriched from a number of perspectives that broaden expertise, deepen sensitivity and respect and accelerate progress in confronting breast cancer. CBCF funded several breast cancer survivors from British Columbia to attend the 6th conference in June 2011 in Hamilton, Ontario.

Kristen and her team recently announced their breakthrough research in which they have discovered a way to prevent the recurrence of triple negative breast cancer. This cutting-edge work will potentially personalize the treatment of TNBC on an international scale.

Screening Mammography Forum University of British Columbia

$5,240 The Screening Mammography Program (SMP) Technologist Development Initiatives and Scholarship Fund offered 12 certificates in breast imaging courses to qualifying mammography technologists and two continuing medical education courses on the diagnosis and treatment of breast disease.

Kristen’s research is undoubtedly helping to bring us one step closer to our vision of a future without the fear of breast cancer by 2020, when breast cancer is a manageable and treatable disease. CBCF would like to extend a special thank-

BCLA’s Annual Lymphedema Awareness Day presentations provided information on effective management and risk reduction strategies.

This conference supported the great need for health care professionals to access educational opportunities regarding lymphedema.

Breast Fest Film Festival Rethink Breast Cancer

$5,000 Breast Fest is an annual event held in Toronto featuring films, panels, workshops and speakers that connect people to the breast cancer cause, inspire dialogue, facilitate learning and foster community. The BC/Yukon Region funded four survivors from BC to attend the event in Toronto.

you to Lenora Gates and Lisa Skakun, who were the driving forces behind raising funds for this initiative. Without their incredible support, this project would not have been possible.

ANNUAL REPORT 2011/2012 9

Who are you running for?

®

Igniting Passion Across the Province A ribbon of pink walkers commitment from everyone 20 years running, the ongoing and runners paraded around the involved. We are extremely success of this event is attribprovince on the beautiful fall grateful to all supporters,” said uted to thousands of dedicated morning of October 2nd, 2011.

Talea Pecora, Director of the volunteers who commit time, In the eight locations in BC, the Run for the Cure. energy and resources to the 20th annual Canadian Breast Participants write the name cause,” Pecora said. “For them, Cancer Foundation CIBC Run or names of those they are this isn’t about a one-day event for the Cure saw an amazing running for on their bib. Often with thousands of walkers 22,000 participants. The these are dedicated to loved and runners, this is one step day brought a sense of hope, ones and have an emotional in the journey to help create inspiration and camaraderie impact on other participants. a future without breast cancer to the participants – teams for everyone.” and individuals, survivors, Another participant friends, families and coldescribed her pride at “THE ONGOING SUCCESS OF THIS leagues, caring members of EVENT IS ATTRIBUTED TO THOUSANDS seeing her daughter, who is the community - walking a survivor, with her friend OF DEDICATED VOLUNTEERS” or running either the 5 or who is still living with the 1 km route. disease, cross that finish line The Canadian Breast One runner said, “When I’m again. It is moments like these Cancer Foundation CIBC running and I read why the that make the Canadian Breast Run for the Cure is Canada’s person in front of me is runCancer Foundation CIBC largest single day, volunteer-led ning, it gives me chills and Run for the Cure such an fundraising event. With a total makes me want to make more important and powerful event, of $3.67 million raised in BC of a difference next year.” year after year. as of Run day 2011, the BC/ Nationwide, across 59 comFundraising for the 2012 Yukon Region will continue to munities, the event raised more Canadian Breast Cancer Foundation support initiatives in preventhan $30 million. An event CIBC Run for the Cure on tion, early detection, treatment, of this magnitude would not September 30th will continue until research and emerging issues be possible without the dedicaOctober 31st at www.cbcf.org. in the health care workforce. tion and determination of our Who are you running for?® “It has been encouraging volunteers, who once again and heartwarming to see the went above and beyond. “For

10 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

RUN SPOTLIGHT

ABBOTSFORD COMMITTEE BREAKS RECORDS IN 2011 Creativity and community presence key ingredients to success Katie Syroid had already participated in the Canadian Breast Cancer Foundation CIBC Run for the Cure – Abbotsford-Fraser Valley Run site for three years when her neighbour was diagnosed with breast cancer. Katie experienced a deep-seated feeling of wanting to do something more. “I heard an ad on the radio for volunteer Run Directors and decided I wanted to be part of something that is doing so much for women with breast cancer.”

Her work together with co-Run Director Susan Johnston, and the incredible support of the community and local sponsors, helped the Abbotsford – Fraser Valley Run site see some of the best fundraising growth in BC over totals from last year.

Susan also became involved because of a personal connection. She wanted to do something in the memory of a good friend and for all the women who continue to go through the disease, and has been a volunteer for six years and counting.

“Coming from a large site, having been a Run Director in Calgary previously, it made me realize that large or small,

everyone is out there for the same reason, they want to get involved. They know someone who has been affected and they all want to see a future without breast cancer,” says Susan when asked about her experience since joining the AbbotsfordFraser Valley committee.

The presence of the Run Committee at local community

events, including the Canada Day Parade, the Abbotsford Family Festival and the Farmers Market has seen participation for the CIBC Run for the Cure grow significantly in the last three years, drawing in close to 2,200 participants in 2011.

The committee’s strength lies in its creativity, working to be visible in different communities and through a variety of venues. Through contacts at the local radio station, the morning

DJ chatted with the team every week in the two months leading up to Run day.

“Finding out we beat last year’s total on Run day was a highlight for me,” says Katie, “but also seeing the number of survivors on the stage. It was amazing to see those women and our one man standing on stage to be acknowledged.”

Susan agrees. “The number of people who walked across the stage was breathtaking. You could feel the excitement and joy in the crowd.”

The committee is a dedicated and compassionate group of women. Registration volunteer Nancy Stewart won the Run Committee Volunteer Award and you can read more about Nancy on page 13.

New Run Director Marie Lashley has joined the committee, replacing Katie who in turn has joined the staff at the BC/Yukon office as Volunteer Resources Manager. Marie can’t wait to get to work with Susan and the team. “There are so many things that contribute to a great event, but the most important thing is the energy and enthusiasm of our team and community. It is contagious!”

ANNUAL REPORT 2011/2012 11

LIGHTS

CAMERA ACTION! May 5th, 2011 was a day to remember, marking the BC/Yukon Region’s 19th Annual Awareness Day Luncheon held at the Fairmont Hotel Vancouver.

The BC Ballroom was glowing pink with beautiful decor, attracting over 500 corporate and community supporters from across the Lower Mainland. Emceed by the highly recognized duo, CTV’s Tamara Taggart and The Vancouver Sun’s Valerie Casselton, the event also featured health speaker Dr. Frances Wong, who addressed the importance of navigation and guidance through the breast cancer journey.

Local Vancouver actress, producer and director, Amanda Tapping, captured the hearts and minds of the audience in her keynote address, which highlighted her personal experience in both supporting and losing a close friend to breast cancer. The unwavering strength and grace of her dear friend even during the darkest of moments, was indeed a powerful and moving personal story for Ms. Tapping to share.

Awareness Day was presented by CIBC and sponsored by Gold Sponsor, Canada Safeway; Bronze Sponsors,

Amanda Tapping Stars in the 19th Annual Awareness Day Luncheon AstraZeneca, Certified General Accountants of British Columbia, Diane’s Lingerie, GlaxoSmithKline, Hoffmann-La Roche and UMC Charity.

The event was a great success and thanks to our guests, sponsors, donors, corporate supporters and volunteers, raised $130,000 in support of breast cancer research, awareness, and education programs in BC. Many thanks also go to Event Chair Lenora Gates, and volunteer committee members Catherine Mackenzie (décor) and Roshanac Heed (ticket sales).

Thank you to all who attended and supported the event and for bringing CBCF closer to a future without the fear of breast cancer by 2020, when breast cancer is a manageable and treatable disease.

FROM TOP: Keynote speaker Amanda Tapping shares her story with an audience of over 500 supporters; Amanda Tapping with lead donors Leslie & Jill Diamond, and emcee Tamara Taggart; Tables are set and ready to be filled; Co-emcees Valerie Casselton and Tamara Taggart lead the audience through the event’s program 12 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

VOLUNTEER SPOTLIGHT

CELEBRATING OUR VOLUNTEERS CBCF is pleased to announce the first-ever Run Committee Member Awards. The awards were created to recognize valuable committee members who demonstrate exceptional commitment, service, creativity, cooperation and leadership during their work with the Canadian Breast Cancer Foundation CIBC Run for the Cure. Two volunteers, who were nominated by Foundation staff and fellow committee members, were selected in each Region. We are proud to introduce our two winners from the BC/Yukon Region.

Allana Watson In 2011, Allana joined the Kamloops Canadian Breast Cancer Foundation CIBC Run for the Cure committee as the Teams Fundraising Coordinator. From day one her ability to connect easily with people became evident, as she took on the challenge of contacting hundreds of team captains in Kamloops, encouraging them to support the event and the Foundation.

With her can-do, positive attitude she took on everything from stewardship, program development and finding entertainment leading up to Run day. On the day itself, Allana could be found helping out in every capacity, alongside her supportive husband and sons.

Her love for life and her community shines through in her work. Her dedication and energy, in the midst of her already busy life, are greatly appreciated by the rest of the committee and the staff at CBCF, and we feel lucky to have her on board.

Nancy Stewart For the last 10 years, Nancy has been the Registration Coordinator on the Abbotsford-Fraser Valley Run for the Cure committee.

Leading up to Run day she works with the Teams and Individual Fundraising Coordinators to ensure that the event runs smoothly and that all donations are accurately accounted for. Thanks to her dedication and expertise, the early registration and ‘day of ’ registration runs like clockwork year after year. She has never failed to deliver exceptional work. The rest of the year she is always first to volunteer with any other initiatives that support the event.

Nancy’s passion for the cause and determination to help find a cure in any way that she can is what motivates her to continue to volunteer.

With a quiet demeanor and willingness to help wherever she can, Nancy’s work and contribution to the cause have not gone unnoticed by her fellow committee members or by the CBCF staff.

Thank you to Allana and Nancy for everything you both do to support us in our vision of creating a future without the fear of breast cancer.

ANNUAL REPORT 2011/2012 13

BRINGING YOU THE EXPERTS

CBCF PROUDLY HOSTS THE ASK AN EXPERT SERIES Have you ever had a specific question regarding breast cancer or breast health, but didn’t know where to find the answer? Search no further – CBCF is now bringing the experts to YOU. This year’s Ask an Expert series, proudly presented by CIBC and CTV, connected the public with BC’s brightest minds in the fields of breast cancer and breast health. From March 5th-9th 2012, a new expert was interviewed each day

by CTV’s Keri Adams, answering questions submitted by the public. Those short interviews were then uploaded to the CTV website daily in order to inform

a broader audience. This unique series provided the public an opportunity to view researchers and clinicians in a relaxed setting on the CTV set, answering relevant questions about their

particular field of expertise. This campaign was part of CBCF’s ongoing work to connect people with experts in breast cancer and breast health, no matter where they might live in BC.

Dr. Karen Gelmon Treatment

Dr. Carolyn Gotay Prevention

Dr. Gelmon is a Professor of Medicine at UBC and a Medical Oncologist at the BC Cancer Agency, combining clinical and translational research. She is Co-Chair of the Breast Site Committee for the NCIC Clinical Trials Group and a member of the NCI Breast Steering Committee and of the BIG (Breast International Group) Advisory Group.

Dr. Gotay is Professor and Canadian Cancer Society Chair in Cancer Primary Prevention at UBC, and also holds appointments at the BC Cancer Agency. A psychologist, Dr. Gotay has a long career in cancer prevention and control research, and leadership experience in community liaison and outreach work. She has published over 100 manuscripts and is currently funded by the Canadian Cancer Society Research Institute and the Canadian Institutes of Health Research.

Women’s Hospital, and Chair of the Academic Committee of the Screening Mammography Program of BC. Dr. Gordon is part of CBCF’s 2020 Task Force, as chair of the early detection working group.

Reid Johnson Health Care Workforce Reid Johnson has been President of the Health Sciences Association of BC since April 2007. As the union’s president, Johnson represents HSA at provincial bargaining. He currently serves on CBCF’s 2020 Task Force, chairing the health care workforce working group.

Dr. Paula Gordon Early Detection Dr. Gordon has been practicing advanced breast imaging and intervention in Vancouver for 25 years. She is currently Clinical Professor of Radiology at UBC, Medical Director of the Breast Program at BC

14 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Dr. Sandra Dunn Research Dr. Sandra Dunn is an Associate Professor in the Faculty of Medicine, Department of Pediatrics, at UBC and holds joint academic appointments in the Experimental Medicine and Medical Genetics Programs.

Her research portfolio notably focuses on identifying novel cancer therapies for the treatment of cancers that affect women and children. She is a molecular and cellular biologist with 20 years of experience in breast cancer research during which time she has published over 50 peer-reviewed manuscripts.

ASK AN EXPERT LIVE EVENT For the first time ever, CBCF was proud to host the Ask an Expert LIVE event in the CTV Atrium in Vancouver. Hosted by CTV’s Dr. Rhonda Low, who was assisted by The Vancouver Sun’s Executive Editor, Valerie

March 12, 2012

Casselton, all five experts from the Ask an Expert series were present to take questions from the audience. The evening was a great success with robust dialogue and engagement by the attendees. The Foundation looks

forward to presenting the Ask an Expert series for years to come.

CANADA SAFEWAY AND CHEF RICARDO TEAM UP TO COOK FOR THE CAUSE New to 2011, the Canadian Breast Cancer Foundation teamed up with Canada Safeway to kick off the October instore campaign for breast cancer awareness with an event featuring renowned Food Network celebrity Chef Ricardo in Vancouver.

Guests had no trouble following their noses to the Miele Gallery on October 4th, where Chef Ricardo wowed the crowd with a cooking demonstration of his very own Comforting Chicken Lasagna.

He also launched his gorgeous Chef Ricardo cookware, sold at Canada Safeway locations, where partial proceeds during the month of October were donated to the Canadian Breast Cancer Foundation.

As the husband of a six-year breast cancer survivor, Ricardo’s commitment to the breast cancer cause shone through at the event, which included a discussion with CBCF board member and breast cancer survivor, Saleema Noon (above).

Dr. Kristin Campbell, a CBCF-funded researcher, then addressed the audience about lowering the risk of breast cancer by eating well and being active, among other things.

Each guest was treated to a delicious lunch, featuring Ricardo’s lasagna, prepared by students from the Vancouver Community College Culinary Arts program with ingredients provided by Canada Safeway. Everyone left with their very own Heart of Safeway lunch bag complete with all the ingredients for Chef Ricardo’s Soup in a Jar. The room was filled with key partners and stakeholders who were able to witness first-hand Canada Safeway’s commitment to CBCF. Canada Safeway has been a long-time supporter of the breast cancer cause, proudly raising over $1.8 million across Canada with its in-store October campaign in support of the Foundation. Incredible!

ANNUAL REPORT 2011/2012 15

BRINGING YOU THE EXPERTS

Q&A

It provides a breast mound that will allow a patient to feel comfortable in M INA MACADA E H S .

R and out of clothD H IT W ing, and decreases the sense of CBCF recently had the loss that can be associated with pleasure of sitting down with a mastectomy. A reconstructed Dr. Sheina Macadam, a plastic breast will not be identical to surgeon specializing in breast the native breast, however, and reconstruction and recipient of a CBCF research grant in 2011, may not have full sensation.

There are two types of to discuss her work. breast reconstruction, partial Women undergoing a masand complete. Partial breast tectomy, the removal of a breast reconstruction is a correction due to cancer, have a number of a breast deformity followof choices available to them, ing breast conservation for which they can discuss with treatment of breast cancer. A their oncologist and surgeon. complete reconstruction entails Dr. Macadam reinforces that the creation of a breast mound, each woman’s experience will nipple and areola following differ depending on a number a mastectomy. The type of of factors and personal choices. reconstruction will depend on Women may decide to the patient’s desires, their body have breast reconstruction in type and the need for pre or order to maintain their sense post surgery therapy. of ‘wholeness’ and femininity.

PASSION IN RESEARCH Dr. Adelyn Ho Strives to Enhance Quality of Life for Breast Cancer Survivors Dr. Adelyn Ho is a grant recipient of the Canadian Breast Cancer Foundation, researching whether the use of botulinum toxin A, also known as Botox, decreases discomfort and improves patient satisfaction in breast cancer survivors who undergo a two-stage recon-

struction with a tissue expander and implant.

She gravitated to the field of plastic surgery because of the complex and diverse reconstruction cases in this specialty.

The field of breast reconstruction combines her interests in women’s health and cancer

16 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Can any woman having a mastectomy have reconstructive surgery?

Most women are candidates for breast reconstruction surgery at the time of a mastectomy, and are referred to a plastic surgeon for a consult after their diagnosis.

If a woman has already had a mastectomy she may proceed with delayed reconstruction, though the wait time is often longer for this procedure.

When is the best time to have the procedure done?

There are benefits to both, either immediate (during the mastectomy) or delayed reconstruction. The advantages of immediate reconstruction are fewer surgeries need to be performed, it allows for the preservation of some of the patient’s own breast skin and better psychological outcomes.

However, there are some advantages to delayed reconstruction, which allows time for all treatments to be performed prior to

management, but there is an emotional aspect to her dedication to the field. “The experience of making a woman feel whole again with surgery had a significant impact on me and is an area that has continued to interest me throughout my surgical training,” she said.

Dr. Ho graduated from the University of British Columbia (UBC) Medical School and completed 2 years of training in

reconstruction, often resulting in a lower overall complication rate, and which gives the patient more time to make a decision regarding the type of reconstruction.

performed on that side due to the risk of damaging the implant.

Is the surgery covered by MSP or insurance?

If a woman has had a mastectomy and reconstruction with an implant, mammograms are not

Breast reconstruction is fully covered by the Medical Service Plan of BC. However, there are several barriers to receiving this treatment, including a shortage of plastic surgeons who perform reconstruction in BC and the financial costs of traveling to receive treatment in a region where the surgeons are located.

CBCF recognizes this significant gap in the breast cancer journey of many women in BC, with breast reconstruction not readily available across the province. The Foundation has identified this as a priority and is a partner in funding the Dr. Patty Clugston Chair in Breast Cancer Reconstruction with the VGH & UBC Hospital Foundation. Once full funding is in

the UBC Plastic Surgery Residency Program before continuing her education at Harvard, an experience that broadened her skills and horizons. “By attending the Harvard School of Public Health, I was fortunate to expand my research skills, including design and analysis. With a great team

of collaborators and mentors, I am excited to conduct high quality breast cancer research.”

The funded research sees patients maintaining a pain diary and completing questionnaires following an injection of either Botox or salt water into their chest muscles.

How is the procedure done?

Reconstruction can be done in two ways. The first is creating a breast using the patient’s own tissue from the abdomen, thigh or buttock. This procedure allows the patient to have reconstruction in one stage and results in a natural feel and appearance.

The second option is the use of implants. This means shorter surgery (usually two surgeries), an easier recovery and only one surgical site (the chest).

What screening methods are used after reconstruction?

place this will allow the Breast Program to hire a new breast surgeon who will also devote half of their time to research in the field of breast cancer.

Dr. Macadam is a clinical Assistant Professor with the Division of Plastic Surgery at the University of British Columbia and spends 80% of her time in her practice performing immediate and delayed breast reconstruction surgery and consultations. Although it is considered to be an “aesthetic” surgery, Dr. Macadam feels that the procedure is a functional surgery in the sense that it helps patients to maintain their pre-surgery body image, sexual health and overall confidence.

For more information on breast reconstruction visit our website at www.cbcf.org. To learn more about Dr. Macadam’s work and to see illustrations of the different procedures, visit her website at www.drsheinamacadam.com.

Both the patient and the plastic surgeon are unaware of the specific injection type during the duration of the study.

“This will provide valuable insight into patient’s pain perspective and treatment satisfaction, and ultimately I hope the research improves the experience of breast cancer patients undergoing this two-stage reconstruction.”

ANNUAL REPORT 2011/2012 17

DRAGON BOAT GRANTS

HOPE FLOATS

Survivors find support and strength in dragon boating Abreast In A Boat (6 teams under one name) . . . . . . . . . Lower Mainland Abreast in the Rockies. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cranbrook Abreast of Life . . . . . . . . . . . . . . . . . . . . . . . . . . . Central Vancouver Island Angels Abreast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Nanaimo BraveHearts. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Campbell River Buoyant Buddies. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Vernon Bust’N Loose. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Kelowna Dragon Divas. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Cowichan Valley Friends Abreast. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Shuswap Hope Afloat . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Comox Valley Island Breaststrokers. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Victoria Kootenay Rhythm Dragons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Nelson Kootenay Robusters . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Castlegar North Shore Dragon Busters . . . . . . . . . . . . . . . . . . . . . . North Vancouver NorthBreast Passage . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Prince George Paddling for Life . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Powell River Pink Pistons . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Shuswap Rainbow Warriors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Prince Rupert River Spirit . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Campbell River Spirit Abreast . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Fraser Valley Spirit Warriors. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Kamloops Sunshine Dragons Abreast . . . . . . . . . . . . . . . . . . . . . . . . . Sunshine Coast Survivorship . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . South Okanagan

18 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Congratulations to the Dragon Boat Grant recipients of 2011!

Paddlers find support, strength and friendship amongst other survivors while racing on the waters of British Columbia and beyond. These amazing women show that life after breast cancer can be healthy and exciting too.

The Canadian Breast Cancer Foundation – BC/Yukon Region proudly awarded a total of $56,000 to 23 breast cancer survivor dragon boat teams for the 2011 season. The Region has supported dragon boat teams across BC since 1997.

COMMUNITY EVENT HIGHLIGHT

JAZZ IT UP FOR THE CURE

“Fun-raisers” join in on the exercise action!

Still going strong after 15 years in Victoria, eight years in Langley and five years in Richmond, Jazz It Up for the Cure combines a spirited workout with fundraising for the Canadian Breast Cancer Foundation – BC/Yukon Region.

Jazzercise classes feature an eclectic and energetic fusion of jazz dance, resistance training, Pilates, yoga, kickboxing, and Latin-style movements – all set to today’s hottest music. The Jazz it Up for the Cure classes are open to the public and sometimes even draw in local celebrities!

“Everyone involved is

always so excited to do what we can to promote Breast Cancer Awareness Month and help family and friends who have survived, struggled, or are living with this disease,” said Langley organizer and Jazzercise instructor Judy Griffith.

In addition to Jazzercise classes, the groups’ fundraising initiatives have included pub nights, bake sales, silent auctions and much more.

This year Vancouver Island raised $19,507, the Langley event raised $4,550 and Richmond raised $7,320. Thanks to a tremendous collaborative effort, Jazzercise instructors and

students in British Columbia raised over $29,400 in 2011.

Jazz It Up for the Cure is a true collaborative effort and has proved to be an endeavor that enriches lives on many levels: the exercise benefits, the funds raised and the attention it focuses on the cause.

ABOVE: A Richmond Jazzercise class shows their support for the cause; Jazz it Up event cofounders, Vicki Waters and Brenda Richardson celebrate their 15th anniversary of the event in Victoria, BC; Jazzercise instructors Sabine Osarchuk (left) and Judy Griffith (right) present a cheque to CBCF’s Anna da Cunha.

ANNUAL REPORT 2011/2012 19

“GROUNDBREAKING”

NEWS

HARD HAT PARTY KICKS OFF CONSTRUCTION OF THE SADIE DIAMOND BREAST HEALTH IMAGING CENTRE In 2011, ground was broken at the Sadie Diamond Breast Health Imaging Centre located at the BC Women’s Hospital & Health Centre.

The hard hat party held on October 11, 2011 celebrated the founding of this flagship breast imaging and training centre. The first of its kind in BC, this leading-edge facility was made possible by a $3 million transformative gift to the Canadian Breast Cancer Foundation – BC/Yukon Region from the Diamond Family – Gordon, Leslie, Lauri and Jill. The centre is named in honour of Gordon Diamond’s mother, Sadie, who died from breast cancer.

The Diamonds’ generous gift also funded the purchase of two state-of-the-art digital

mammography machines with tomosynthesis, the most advanced breast screening and diagnostic mammography technology available today.

“We believe the Sadie Diamond Centre will offer a best practice model that may help develop a series of standardized breast health centres around the province that include a training centre of excellence,” said Dr. Jan Christilaw, President, BC Women’s Hospital & Health Centre. Additionally, the Diamonds’ lead gift will help ensure BC Women’s Hospital & Health Centre is able to attract, train and retain breast imaging radiologists and mammogram technologists for today and the future.

20 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

The hard hat party was a fantastic opportunity for donors to view the building site and gain perspective on the scope of this transformative gift.

“Leaving a legacy by supporting public institutions and giving back to the community has always been important to us,” said Leslie Diamond, a breast cancer survivor.

The centre celebrated its opening in July 2012.

ABOVE LEFT: The Diamond Family (L-R: Leslie, Jill, Gordon, Lauri); ABOVE CENTRE: Caroline Dunn, Board Member, CBCF – BC/Yukon with Heather Morrison Campaign Director, BC Women’s Hospital & Health Centre Foundation and Dr. Ian Gardiner, Board Member, CBCF – BC/Yukon; ABOVE RIGHT: Dr. Paula Gordon Early Detection Chair, 2020 Task Force with Gordon Diamond

ENTION WITH NEW CLINIC

DR. GOTAY LEADS THE CHARGE IN BREAST CANCER PREV The Breast Cancer Prevention & Risk Assessment Clinic opened its doors on October 20, 2011 thanks to a grant of $342,489 from the Canadian Breast Cancer Foundation – BC/Yukon Region, and is supported by BC Women’s Hospital & Health Centre. This new resource is available for women in British Columbia looking to understand and reduce their risk ABOVE: CBCF in partnership with BC Women’s Hospital celebrates the opening of the Breast Cancer Prevention & Risk Assessment Clinic at BC Women’s Hospital & Health Centre; BELOW: Ground was broken in Prince George to build the Kordyban Lodge, a facility dedicated to serving cancer patients and their families in Northern BC.

of breast cancer, and is the first facility of its kind in BC offering this service for women not at genetically increased risk of the disease.

Dr. Gotay is the clinic’s Principal Investigator. She is a professor at the University of British Columbia and holds the Canadian Cancer Society Chair in Cancer Primary Prevention.

Throughout her distinguished career in cancer research, Dr. Gotay became increasingly concerned that many women at risk for breast cancer were not receiving the guidance they needed. “Almost 40 per cent of breast cancers in Canada are preventable,” states Dr. Gotay, “but women are not aware that

PARTNERSHIP PROVIDES SUPPORT FOR BREAST CANCER CARE IN NORTHERN BC

The Canadian Breast Cancer Foundation – BC/Yukon Region is partnering with the Canadian Cancer Society – BC and Yukon Division to offer support to women with breast cancer in Northern BC.

Approximately 3,000 women in BC are diagnosed with breast cancer every year. Currently, women living in BC’s North receive their cancer care in either Vancouver or Calgary, posing a considerable challenge on top of an already devastating diagnosis.

CBCF – BC/Yukon Region has pledged to raise $1.5 million for programming and cancer care in Northern BC. A recent successful Canadian Cancer

their daily activities can have a tremendous impact on their breast health.”

The Breast Cancer Prevention & Risk Assessment Clinic will provide women with concrete tools to help them improve their risk profile. The clinic offers services that include risk assessment questionnaires, consultation with a medical oncologist, individual lifestyle counseling, referral to community resources and follow-up assessments.

Society campaign in the North saw $10 million dollars raised to build the Kordyban Lodge to support cancer patients receiving treatment at the future cancer clinic in Prince George. The partnership between CCS and CBCF will continue to build on this success, complementing the Lodge initiative.

The funds will be devoted to three main areas: support, prevention and funding breast cancer research in the region.

CBCF and CCS will begin working with communities to develop critical programs and services in the year ahead.

ANNUAL REPORT 2011/2012 21

WILD LILIES TEA

Celebration of history inspires hope in Victoria “IN ALL YOUR THINKINGS YOU COULD PICTURE NOTHING MORE BEAUTIFUL THAN OUR LILY FIELD.” — EMILY CARR, THE BOOK OF SMALL When Emily Carr, one of Canada’s greatest artists and authors, lost her older sister Elizabeth to breast cancer in 1936, the words “breast” and “cancer” were rarely spoken.

During her illness, Elizabeth was cared for by the Sisters of Saint Ann, a group of religious women who, from their time of arrival in Victoria in 1858, dramatically changed the face of education and health care in the Pacific Northwest. The Sisters provided care to Elizabeth at Saint Joseph’s Hospital until she passed away from the disease.

The Carr family presented the Sisters of Saint Ann with Emily’s Wild Lilies painting, a favourite of Lizzie’s, in appreciation for the care she was given while a patient at their hospital. The Wild Lilies painting had not been widely seen by the public until its unveiling at the Wild Lilies Gala in 2010, and the Canadian Breast Cancer Foundation has

exclusive rights to use the image to raise funds and awareness.

On Sunday, May 29, 2011 over 110 supporters of the Canadian Breast Cancer Foundation gathered at the Atrium Building in Victoria for a special afternoon tea. The second Wild Lilies event, presented by CIBC, celebrated the power and contribution of women like Emily Carr and the Sisters of Saint Ann. Guests were greeted by ‘Emily Carr’ herself (played by Molly Raher-Newman), and enjoyed champagne and hors d’oeuvres before being seated for the tea. Following a blessing

by Sister Frieda Raab of the Sisters of Saint Ann, the formal program was hosted by Astrid Braunschmidt of /A\ News and included comments by past CBCF – BC/Yukon Region CEO Linda Morris, Board Member Val Avery and Regional Manager Tracy Ryan.

The event featured heartfelt

22 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

addresses by CBCF funded island-based researchers, Dr. Pauline Truong and Dr. David Nguyen, both Radiation Oncologists, and breast cancer survivor Carla Davies. A live auction lead by Alison Ross of Kilshaw’s Auctioneers raised $5,000.

Distinguished guests included past Gala Chair Corinne Coell, MLAs Ida Chong and Murray Coell, Saanich Mayor Frank Leonard, Victoria Police Chief Jamie Graham and Gayle Gorrill of the University of Victoria.

The afternoon closed with a performance by Leon Leontaridis, a former member of the Canadian Tenors and founder of the internationally recognized Destino music group.

“The Foundation is honoured to be associated with the Emily Carr legacy,” said Tracy Ryan, Regional Manager of CBCF’s Vancouver Island office.

“The opportunity to raise breast cancer awareness with such a beautiful work of art is truly a gift, and we are thankful to the Sisters of Saint Ann for sharing this special story with us.”

GET PINK’D! On October 27, 2011, people of all ages, all across the province, dressed in pink: at the office, at school... anywhere they wanted, to show their support for the Canadian Breast Cancer Foundation. It was our second annual Get Pink’d! day.

This one-day event invites individuals from corporate offices, schools and groups to buy a button for a minimum $5 donation and to wear pink or dress casually for the day.

Building on the positive results from the program’s first year, the number of participating groups nearly doubled this year to 83, with a grand total of over 5,000 individual participants.

Canada Safeway generously sponsored the Get Pink’d! buttons, and sold them during their annual Breast Cancer Research and Awareness Days, extending the reach of the initiative to areas outside BC.

Dress casually and go pink for the cause!

Get Pink’d! was a big hit in 2010 and this year participants created an even larger sea of pink. “We were thrilled with the increase in participation and support,” said Nicola Houston, coordinator of the Get Pink’d! initiative.

One of our enthusiastic volunteers continued to go all out for the cause. TigerTel employee Gordon Wilson challenged his coworkers to raise $500 or more.

He vowed that once the total was reached, he would dress himself entirely in pink. True to

his promise, he came to work on Get Pink’d! day dressed from head to toe in pink!

Businesses, too, often went the extra mile for the cause.

The Purdy’s Chocolates team not only wore pink, but also gave out cupcakes to all their participating staff to mark the day. The Whitecaps, Vancouver’s soccer team, sold buttons to supporters during one of their home games and auctioned off autographed pink merchandise. Langley’s Marble Slab Creamery donated $1 from the sale of every pink cone, cake, quart, or pint sold during the week of October 22-28, and on the big day itself donated $1 from every cone, cake, quart or pint sold regardless of colour.

The contributions from participants, individuals and businesses raised an impressive total of over $24,000.

ANNUAL REPORT 2011/2012 23

YEAR OF GIVING We would like to extend our sincere appreciation and congratulations to our community fundraisers. Each year, the commitment of our community is showcased through the variety of creative, collaborative, and most of all, fun events in support of the Foundation. Your dedication to the cause raised a collective total of $1.1 million in 2011-2012, another record at the Foundation. Thank you all for helping to bring us closer to a future without the fear of breast cancer!

DRIVE FOR HOPE Spring/Summer 2011 :: Victoria Hyundai painted the town pink last summer by generously donating a 2011 bubble gum pink Hyundai Accent to CBCF. The car was spotted buzzing around Victoria throughout the spring and summer months – at hockey games, picnics, markets, community events, and was even entered in the Victoria Day Parade. Raffle tickets sales raised over $7,000 and the lucky winner was announced at the 2011 Canadian Breast Cancer Foundation CIBC Run for the Cure in Victoria. CBCF would like to extend a special thank you to Steve Munro and all the staff of Victoria Hyundai for their support.

SHOOT FOR THE CURE Fall 2011 :: Once again this year, CIS women’s basketball Shoot for the Cure program has raised money through regular season games, non-conference matches, tournaments and special events.

In 2011, 36 schools and universities across Canada participated in the Shoot for the Cure campaign.

Here in BC, the program was supported by Trinity Western University, UBC Thunderbirds, UBC Okanagan Campus, the UVic Vikes and the University of the Fraser Valley, with a total of over $7,000 raised.

BRAS ACROSS THE BRIDGE October 21, 2011 :: Virgin Radio, in partnership with CHANGE Lingerie and Ricki’s All Day Grill, held the 3rd Annual Bras Across the Bridge event this past October. Hundreds of bras were strung along North Vancouver’s Capilano Suspension Bridge, donated by women across the Lower Mainland. The event raised $10,000, which included a generous matching donation by the Capilano Suspension Bridge.

24 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

PINK RIBBON CHARITY BALL September 24, 2011 :: The 14th annual Pink Ribbon Charity Ball hosted over 430 glamorous guests at the Colombo Lodge in Kamloops. Themed “Imperial Jewels of Morocco,” the event raised more than $95,000! The event included an amazing live auction, live band and a touching candle light ceremony in memory of those who have lost their lives to breast cancer and in celebration of those who have survived. Thank you to event organizer Anthony Salituro, his inspiration Josephine Bruno, their dedicated family and friends and the generous community of Kamloops.

RIBBON OF LIFE TEA February 23, 2012 :: This year marked the first annual tea to introduce CBCF donors to the Ribbon of Life circle, which recognizes those donors who have left a legacy gift to the Foundation through their will. The Ribbon of Life Tea was held on Vancouver’s North Shore, with tea and treats generously sponsored by the Urban Tea Merchant. Special guest speakers included Dr. Joanne Stephen, who spoke on the psychosocial aspects of a breast cancer diagnosis and survivorship, as well as Sandra Enticknap, who provided estate planning tips.

PAR FORE THE CAUSE June 15, 2011 :: FORE! The only thing better than golfing on a gorgeous summer day with friends, is doing so in support of a great cause. Over 100 golfers participated in the 3rd Annual Par Fore the Cause Golf Tournament hosted by and held at Greenacres Golf Course. The tournament was followed by a delicious buffet dinner and silent auction, raising a remarkable $11,328.

CANADA SAFEWAY’S OCTOBER CAMPAIGN October 2011 :: Canada Safeway’s annual October campaign raised over $1.8 million for CBCF across Canada in 2011, with a total of $687,764 raised in BC across 75 stores. Throughout the month of October, Canada Safeway supported the Foundation in numerous ways, including selling Get Pink’d! buttons, donating proceeds from Chef Ricardo’s cookware line and encouraging donations at checkout counters. The staff at Safeway stores across the province committed time and energy to organizing fundraising and awareness events all month, highlighted by the Canada Safeway Breast Cancer Research & Awareness Days, October 21-23, 2011. Thank you Canada Safeway, for your ongoing generous support!

ANNUAL REPORT 2011/2012 25

YEAR OF GIVING (CONT’D)

WINE, WOMEN AND WOODS TUBBS ROMP TO STOMP March 3, 2012 :: Following the success of this event in other parts of Canada, this year marked the first Annual Tubbs Romp to Stomp Out Breast Cancer Snowshoe Series here in BC. Presented by K2 Sports Canada, the event took place on beautiful Mt. Seymour, featuring 3 and 5 km snowshoe walks as well as a 5 km snowshoe race through the forest. Romp to Stomp participants enjoyed the snowshoe trails while donning pink toques, pink sunglasses and pink wigs. The event raised over $10,000 – an incredible result for a first-time event!

September 9 & 10, 2011 :: Golf, costumes, and a caddy auction are just a few elements that define the ever-popular Wine, Women and Woods event. Now in its 9th year, these passionate women teed off for the cause with a women’s only golf tournament, raising $80,000 at the Vernon Golf and Country Club this past September. Funds raised will also be donated to support diagnostic equipment at the Vernon Jubilee Hospital. Thank you to 2011 Chairperson Cathie Cookson, her amazing committee, and to the City of Vernon.

WOMEN’S POKER CLASSIC

NITE OF HOPE™ Some of our most established third party fundraising events, the three Nite of Hope™ galas (Richmond, White Rock and North Shore) collectively raised a whopping $600,000 in 2011! We are incredibly lucky to have the support of such inspiring, dedicated committees and thank each and every supporter who has helped make the Nite of Hope™ events such a tremendous success. Funds raised through Nite of Hope™ support the CBCF Fellowship program.

26 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

February 16-19, 2012 :: With over 400 participants this year, the 7th Annual Women’s Poker Classic is considered the largest ladies’ poker event in Canada.

The tournament was held at Cascades Casino, where participants from all across BC showed their support of CBCF. As a challenge to the tournament participants, staff and patrons, Executive Casino Manager James and Executive Hospitality Manager Michael offered to sport ladies’ dresses if the $3,500 goal was reached.

Amazingly, the goal was not only reached, but well surpassed – with over $30,000 raised! (And the dresses looked smashing.)

PARTNER HIGHLIGHT

PAULINE CHAN DRESS UP CHALLENGE PricewaterhouseCoopers (PwC) has supported the Canadian Breast Cancer Foundation – BC/Yukon Region through many initiatives since 2004.

From participation in employee giving programs, to sponsorship of the annual Awareness Day luncheon, PwC is an active and dedicated corporate partner that we are proud to recognize.

What particularly sets PwC apart is a unique program the organization has actively developed over the past eight years in support of CBCF – the PwC Pauline Chan Dress Up Challenge, held annually in October.

The first PwC Pauline Chan Dress Up Challenge took place in 2004 when Pauline Chan, an employee at PwC who had been diagnosed with breast cancer, wanted to not only raise funds for breast cancer research but also raise awareness. Known for

her impeccable wardrobe without paying designer prices, Pauline decided to issue a challenge to her colleagues in support of the Foundation. The challenge was to create the best corporate outfit for under $20, which would then be judged by their PwC colleagues. Her colleagues not only accepted the challenge, but managed to raise an impressive $7,500 for the Foundation that year.

Pauline passed away in 2005.

In her memory, her colleagues held another challenge, naming it the PwC Pauline Chan Dress Up Challenge. That year, the challenge, along with a generous donation from PwC, raised $50,000 in honour of Pauline.

After eight years the Challenge is still going strong. The event is among the favourite internal

fundraisers at PwC, and to date has raised over $200,000 for the Canadian Breast Cancer Foundation – BC/Yukon Region. In 2011 alone, the PwC Pauline Chan Dress Up Challenge raised over $43,000.

Not only is Pauline’s memory still alive, but her dream of raising awareness and funds for breast cancer continues because of the generous and committed staff at PwC. CBCF thanks PwC for their ongoing support of our vision of a future without the fear of breast cancer by 2020, when breast cancer is a manageable and treatable disease. You inspire us!

ANNUAL REPORT 2011/2012 27

CORPORATE SPIRIT

IN THE SPIRIT!

Our Corporate Partners in Action

The Canadian Breast Cancer Foundation is privileged to partner with many corporations and retail stores on our journey toward a future without breast cancer. Staff, customers and suppliers continue to unite for the cause, raising money and awareness all across the province. Here is a highlight of some of the many organizations that have donated time, enthusiasm and dollars to the Foundation this year.

Thank you!

DE DUTCH PANNEKOEK HOUSE

WEST COAST SIGHTSEEING

THRIFTY FOODS AND ROGERS’ CHOCOLATES

On February 21st, we had our (pan)cake... and ate it too! For 15 years De Dutch Pannekoek house has been supporting the Canadian Breast Cancer Foundation – BC/Yukon Region on Shrove Tuesday. Throughout the day at all stores, two dollars from every Pannekoek sold were contributed to the Foundation.

To maximize the opportunity for fun and fundraising, all locations stayed open for extended hours until 8 pm.

During the summer season, from May to early Fall, a pink sightseeing bus could be seen on the streets of Vancouver. This initiative by West Coast Sightseeing, a Big Pink Sightseeing double decker bus, showed tourists and locals the best sights and sounds Vancouver has to offer.

The 4th Annual Cure by Chocolate promotion, an initiative of Thrifty Foods and Rogers’ Chocolates, raised an outstanding $16,500 between October 5th and 18th.

During the two week promotion, customers could pick up a Rogers’ Pink Ribbon Raspberry Swirl Chocolate Cream at the register of any Thrifty Foods store and make a contribution to CBCF. More than 9,700 customers bit into the guilt-free dessert, a sweet way to help the cause.

Shrove Tuesday is a time of universal feasting, fun and celebration. Celebrated annually all over the world, it also has a more popular name - Pancake Tuesday. This traditional Dutch pancake restaurant has 21 locations throughout BC participating in the Annual Shrove Tuesday campaign, and over the last 15 years they have raised more than $40,000 for breast cancer education and research. Thank you!

A portion of every ticket sale was donated to CBCF, and a total of $12,177 was raised in the first year. We are extremely grateful to West Coast Sightseeing for their support over the summer and throughout the year.

28 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Over its four years, Cure by Chocolate has raised over $103,000 and all proceeds benefit the Canadian Breast Cancer Foundation. Thrifty Foods takes their commitment to “Proudly serve our communities” to heart and continues their support of CBCF through their participation in the Canadian Breast Cancer Foundation CIBC Run for the Cure.

CORPORATE SPIRIT HIGHLIGHT

TELUS GOES PINK! VICTORIA TRANSMISSION Victoria Transmission and Auto Care ran their Pink Ribbon Campaign during the month of October. The campaign kicked off with a media event hosted by radio station Ocean 98.5’s Forbes and Marshall. A 7-foot pink ribbon was installed in the store and customers were invited to sign and make a donation to demonstrate their commitment to the cause. Victoria Transmission then corporately matched all funds raised, for a total of $6,600.

Adam Sullivan and Peter Block, co-owners of Victoria Transmission and Auto Care, were excited to be hosting this campaign in support of the Canadian Breast Cancer Foundation.

As part of the Go Pink campaign, TELUS donated $80,000 towards funding a Clinical Breast Cancer Fellowship in the BC/Yukon Region, to help in identifying improvements in early detection of breast cancer and improving outcomes for those diagnosed with the disease.

From October to December 2011, Canadians were invited to “Go Pink” and visit TELUS stores to purchase an exclusive pink BlackBerry Curve 9360 smartphone. For every phone purchased, TELUS contributed $25 to the Foundation, with an additional $5 donated from the purchase of select pink phone accessories. Canadians were also encouraged to visit the TELUS Facebook page to create personal Pink Network galleries, which each resulted in a $1 donation to the Canadian Breast Cancer Foundation.

Nationally, the Foundation will receive $400,000 from TELUS and their customers as a result of the Go Pink campaign.

“We are so proud to partner with the Canadian Breast Cancer Foundation and the Quebec Breast Cancer Foundation to raise awareness on the importance of early detection of breast cancer in women and to come together as a pink network for a healthier Canada,” said Jill Schnarr, Vice President of Community Affairs at TELUS. TELUS has long been a supporter of charities that are working to raise awareness about the importance of the early detection of breast cancer. TELUS team members are proud to be among the millions of Canadians doing something about it. TELUS has supported CBCF through various initiatives since 1995, and was the title sponsor of the TELUS Tours for the Cure. Every year, hundreds of TELUS call centre employees also support the Foundation, through the creation of thousands of pink ribbons. Since 2000, TELUS has given more than $15 million for research, early detection and treatment of cancer in Canada.

Thank you TELUS, for your commitment to a future without the fear of breast cancer.

ANNUAL REPORT 2011/2012 29

NATIONAL SOURCES OF REVENUE The success of the Foundation is a direct result of the generosity of our donors, supporters and volunteers. Every dollar makes a real difference. The BC/Yukon Region is grateful to all our volunteers, participants, sponsors and corporations who continue to make the breast cancer cause a priority by committing to monthly or annual donations, hosting fundraising events or taking part in our signature event, the Canadian Breast Cancer Foundation CIBC Run for the Cure. This page illustrates national sources of revenue for the fiscal year ending March 31, 2012.

SOURCES OF REVENUE

APRIL 1, 2011 - MARCH 31, 2012

58.08%

Canadian Breast Cancer Foundation CIBC Run for the Cure

30,951,651

25.63%

Corporate/ Individual Gifts

13,659,300

10.89%

Fundraising Events

5,803,188

Other

2,879,605

5.40%

TOTAL NATIONAL REVENUE

53,293,744

These reports reflect the revenue, allocations and expenses for the Canadian Breast Cancer Foundation across Canada. For a complete audited financial statement, please contact Lois B. Reimer, Senior Director, Finance & Operations at 1.800.561.6111 or download a copy online at www.cbcf.org.

there were

22,000 runners & walkers in BC on October 2, 2011

$4,763,251 was raised in BC through the CIBC Run for the Cure (as of March 31, 2012)

Did you know?

IN OUR REGION...

community fundraising event revenue increased by more than

10%

over

That’s a

15%

increase!

gifts to the Foundation increased by over

42% 30 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

1,400 generous volunteers donated their time

NATIONAL ALLOCATIONS & EXPENSES The Canadian Breast Cancer Foundation funds important and innovative initiatives in breast cancer research, awareness and education. Funds raised in the BC/Yukon Region stay within the Region to help countless BC and Yukon women, men and families affected by breast cancer. This page illustrates national allocations & expenses for the fiscal year ending March 31, 2012.

ALLOCATIONS & EXPENSES

APRIL 1, 2011 – MARCH 31, 2012

Grant Allocations & Charitable Initiatives Public Education & Community Services

8,328,003

Grant Allocations

26,520,706

57.88%

Total Grant Allocations & Charitable Initiatives

34,848,709

30.65%

Total Fund Development

18,454,799 6,907,196

Total Administration

11.47%

TOTAL ALLOCATIONS & EXPENSES

60,210,704

$7 million from regional and national reserves were allocated to grants in the 2012 fiscal year.

And on The Pink Tour...

$3,289,898

we travelled

6,466

through our grants program

$1,799,803 to public education and community programs

58

communities,

we funded

we dedicated

we reached

and we welcomed

kilometers,

16,031 visitors.

FINANCIAL INFORMATION 2011/2012 31

The judy&company Leadership Giving Circle is a dedicated group of individuals who demonstrate their commitment to a future without breast cancer by making a significant annual gift of $500 or more, either through one-time donations, monthly donations, pledged gifts or gifts of securities.

RIBBON OF HONOUR $10,000 +

RIBBON OF COURAGE $1,000-$4,999

Donald & Carole Chalmers Robert L. Conconi Foundation Doug & Catherine Johnson Linda Madsen Kai Yip Man Frank Mcfadden Djavad Mowafaghian Foundation Lorraine Palmer Paul Quinn Roslyn Ritchie-Derrien Archie Stroh Brian Watts Matthew Wubs

Anonymous (8) Scott Adams R.,V. & D. Agon Fareed Ahamed Michele Alpino Ron & Margaret Alto Yvonne Ambrose Grant Andersen Julianna Annan Shelly AppletonBenko Lindsay Austin Terry Bachynski Kea Barker Lynda Barr John Bartram Wayne Basford Louis Beaudoin Mary Beck Brian Begert Jason Bell Roger Bellavance Cindy Belyk Ben Esther Dayson Charitable Foundation Jean Bingham Norman Blattgerste Hugh Bolton Patrick Brennan Sharon Broadbent Peter & Joanne Brown Foundation Edward Buset Caldor Foundation Carol-Anne Campbell Debbie Cann Bonnie Casavant Laurie Cavanaugh Paul & Ellen Challinor

RIBBON OF DISTINCTION $5,000-$9,999 Craig Angus Arthur Bargen Geoff Burns David Bissett & Catherine Cookson Stephen & Jillian Henderson Derek Johnston Donald Knapp Brad Kotush Chris Lefaivre Valerie Moreau Michael Shields Thomas & Ida Tait Lynda Terborg Chris Tidd Diana Trasolini John T. Wild

Don Chamberlain Joan Chambers Lisa Cheung Maria Cheung Steve Christian Jan Christilaw & Warren Bourgeois The Christopher Foundation Jennifer Clarke, Anako Foundation S.M. Clements David Clements Jim Cookson Norman Cressey Cathy Crockett David Crosby J. Alan Cross Beverly Csikos Michele Cupit Frank Czank George Czank Janet David Wayne Deans Cynthia Denman Reenu Deol Kim Desrosier Luisa Di Palma Paul & Elizabeth Di Pasquale Sai Di Martin Donner Deborah D’Ovidio Caroline Dunn Beth Eastgate Mark Elliott Diana Endean Robert & Marianne Eng K. Ernesti Laurence Estrada

32 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Susan Ewanick Kimberley Fenlon Kelly Ferguson Donna Finch Deborah Fraser Caroline Fraser Antonio & Evelyn Garcia Rick Garnett Lenora Gates Terry Gieselman Amanda & Mike Girling Barbara A. Goodwin Paula Gordon Dennis Gresler Marian Grimwood John Gulley Louie Hachey David Halpin Jillian Harris Laurence Harrison Gordon Hartshorne J. Anthony Hepburn Debra Hewson Susan Hogler Gary Holowaychuk Lana Hoogenboom Lorrie Jackson Benjamin Jang Brenda Johnson-Keyes Kim Karras Stacy King Argiro Kotsalis Kirsten Kristensen Bette Kyle Sandra La Porta Diana Lam Simon Lam Sylvie Lamothe Anna Laporta Kim Lapshinoff

Janet Lebrun Susan Lede Lee Murphy Diana Lehman Carol Leong Rob Lerose Ledford G. Lilley Donald Lindsay Anne Linnegar William Long Jacquie Lougheed Alison Love Clare Lyons Brice Macdermott Lynn Macdonald Marilyn A. MacKenzie William Maclagan Ian Maclean Michael & Anne Madsen Jan Magnolo Jerry Mahnger Drew Maternick Sharon McDiarmid Michael Dangerfield & Melissa Mcfarlane Jim McGuigan Susan McKilligan Tricia Mclaren Christine Mclean John McLeod Ryan Mcmillan Anne McPhail Charles Meyers Sandra Miharija Gladys Miller Judi Miller Maria Mills Lorna Mochinski Linda Morris Leslie Murdoch

Carol Murphy Lee Murphy Martin Nadel Neil Nicholson Aster Osen Peter O’Sullivan Marcel Payeur Phil Perceval Shirley Peters Rick Peterson Colleen Pfannenschmidt Jamie Pitre Tammy Pollon Darryl Porter Martha B. Powell Dana Prince Cora-Lynn & David G. Pulles John Racich Zahir Rana Paul Rasiuk Lois B. Reimer Joseph Ribkoff Roger Richer David Ritchie April Roberts Janet Robertson Glen Robitaille Kathie Ruggieri Christine Rundell Bonnie Safnuk Bradley A. Sakich Rick Sales Henry Salonga Marsha Salonga Mike, Ben & Tom Schaab Heather Schroeter Alphonse Seward Warren Seyffert Christina Shum & Michal Rojewski Peter Sidney Edward Sims Lisa Skakun Janet Slade Wendy Slavin Michael Smith

Judy Snaith Barjinder Sohal Randy Somogyi Annette Stapley Geoff Steele Diane Stewart James Stypula Jill Swanston Wai Szeto Maureen Taylor David Thompson Geoffrey & Ardella Thompson Katie Trace Mona Trussell Heather Tudor Anibal Valente Stan Van Basten Wendy Vowles Don Walden Billy Walker Mary Waring Clayton Waterhouse Mike Waterman Roland & Elaine Webb Trevor & Carolynn Weflen Denise White Jennifer Wiebe Linda Wilson Gale Woo Nancy Yurkovich Kenneth Ziebart Kevin Zimka

RIBBON OF CARE $500-$999 Anonymous (3) Michael Agg Patricia Agon-Chen Baldev Ahuja Sandeep Ahuja Steve Akazawa Diane Akelaitis Dean Alexander Gisele Allen Richard Atwater David Babbitt

Erna Bagonghasa Tumer Bahcheli Gord Baizley Kathleen Barnett Alan Barr Gordon Barrett Christine Basque Marilyn Bater Stan Batt Ross Beaty Gloria Beauchamp Mary-Anne Bedard Lucie Bellavance Geoffrey Belsher Jalynn Bennett Dianne Bentley Luc Bergeron Teresa Berthelet James Biggs Sandra Bistritz Shery Black Peter Blake Trevor Blakely Gerald Blanchard Murray Bockhold Charles W. Bois Charlene Bombay Cori Bonina Carolyn Bornstein Crystal Boser Ted Bossert Michael Botnick Debbie Boudreau Janet Bradley Gord Bragg W. Anita Braha David & Lindsay Briggs Shawna Broekhuizen David Brown Susan Brown Mario & Josephine Bruno Nicole Budney John Burgess Jonathan Burke Michael Burke

Judy Caldwell Dillon Cameron Lilias Cameron Sandra Campbell Diane Cardoso Charmayne Carlson John Carpenter George Cartwright Geoff Catliff Bruce Chambers William Chan Bettina Charpentier Preetinder Singh Chawla Graham Abrahams & Madeline Cheng Margaret Cheung Rachel Chorlton Chris Christianson Mike Cinnamond Carole Cochran Roy Commack Treena Cook Karen Cotterill Brandy Coull Carmen Diane Cousar Benjamin Cox Marsha Cox Janet Cullis Arash Daftarian James Darke Janice Davis Leelah Dawson Shannon Day David De Witt Robert Deane Louise Denis Allen Dezall Robert Dickinson Alan Dickinson Paula Dixon Michael & Gabriele Doherty Ronald Kent Dorland Jo Down Lauren Downey Bev Downing Bruce Dumaresq

Bud Eaton Lorne Ebenal Sue Eden June Elder Derek Emery Garry Eng Sheila Ennis Trevor Eyford Kevin Falk Yves Farges Harvey Fedor Andrea Felix Jimmy Ferreira Kaleigh Finkbeiner Brenda L Fischer Jonathan Candy & Dale Fitzpatrick Jim Foo Jean Francois Fortin Betty Foulds Ann Laumen & Frances Shea Carol Ann Franchi Benjamin Freitag Brant French Jason Friesen William Gale Rita Galea Eric Galmut Theodora Gannon Tracy Garcia Maureen Geldart Marika Gerei Dayna Gerson Daryl Gibbs Anneliese Giesbrecht Sharan Gill Brian Gingras Marina Glass Doris Gnandt Jeffrey Goldberg Gord Goodridge Irene M. Gordon Kevin Gould Dale Grasdal Gerry & Nancy Gray Patrick Greenfield Regine Gries

DONOR & VOLUNTEER RECOGNITION 2011/2012 33

RIBBON OF CARE $500-$999 (CONT’D) Bruce Grist Scott Guy Ada Haines Kelly Hall Scott Hall Kerianne Hamelin Grant Hannah Dan Hardy Roy Hardy Helen Harris Wendy Harris Glenda Harrison Susan Harvey Wendy Hatanaka Helena Hawes Jodi Hay Anthony Hazlewood Ian Heine Mick Henningson Tony Hepburn Darlene Hepburn Barbara & Shell Hershberg Michael Heskin Bernard & Marie Heskin Lynn Higgins Murray Hill Margaret Hobson & Sheila Tynan Kimberly Hodge Peter Hoffman William Holms Ruth Hooge Louis Horacsek Doug Horswill David Horton Casey Houweling Carl Hoyt Chao-Chin Huang Janice D. Hunter Kevin & Patricia Huscroft Connie Huska Chase Hutfelter Michael Inman

Murray Isman Marie Jackson Audre Jackson Norman Jess Mehb Jessa G Johnston Glenda Johnston Patrick Julian Cheryl Kaminsky Kathleen Kardosh P.G. Katevatis Marin Katusa Joe & Elaine Kauffman Jon Kauffman Mike & Stephanie Kauffman Jung-Wan Martin Kim Zoe King Sandy Koch Daryl Kochan Michael Korenberg Jillian Korstrom Alexei Kostyuchenko Doug Kwan Lita Kwari Stanley Lacey Milton Lachman Lawrence Laliberte Tabatha Lange Ann Laumen & Frances Shea Lee E. Lauritzen Peter Leacock Ronald Leck Darren Leith Tina Lenz David Lesack Samantha Lloyd Kirsten Lo David Long Carli Loptson Marianne Lorence Kimberly Luret Sharon Lyons Don Macdonald Barry Macdonald Maria Macdonnell

Lou Maceachern Colin Mackel Steve MacPhail Wendy Magnes Barbara Maguire Santokh Mann Brian Manson Len Manuel Katherine Mark Ken Marpole David Marr Vlada Mars Andrew Marsh James Matkin Robert Matthews Steve Mavrikos Lauren May Alison Mccann Adam Mcclean David Mcdonald Barbara Mcdonald Ian Mcfarlane Robert Mcgill Paul Mcgowan Elizabeth McKenzie Gibson Andy Mclaren Beryl Mcleod Shelly Mcleod E. Franca Mercuri Kelly Merx Mariana Messerschmidt & Adam Stewart Russell Meszaros Paul Metcalfe Ron Millos Jasdip Minhas Kathy Mitchell Rebekah Moen Iain Morris Dawn Morrison Saeedeh Motalebpour Brenda Mounce Robert Muir Kyoko Mukai Cathy Murray Hanna Murray

34 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Brenda Nadel Hugh Nash Patricia Nelson Marian Nelson Ann L. Neumann Tara Nicholson Jillian Nunns Derek Oram Bendi Oxholm Marco Paolella Janice Pardy David Parker Mary Patchett Robert Paterson Jeannine Patora Doug Patterson Fred Pereira John Peterson Robert Pirooz Linda A Poffenroth John Polak Wayne Popowich Bunny Porteous Lesley Powell Marisa Powell Sandhya Prasad John Paul Pressey Clifton Prowse Debbie Ramage Shaheed Rana Sherjang Singh Rana Larae Ravenstein Neeti Prakash Ray Dallas Raynes Jeffrey Redmond Charles Reid Karla Reimer Catherine Renwick Pat Richard Donald H. Risk Graham Robins Dave Robinson Lindley Roff Shirley M. Rooke Peter Ross Peter Rozee Pamela Ryan

Harry Sadhra Sheila Sampson Dan Samson Kent & Dragana Sanderson Natalie Sanesh Luciana Santos Marjorie Anne Sauder Nelson Savein Sunil Savkar Shannon Schaan Ruth Schalkowsky Alvine Schapansky Glenn Scheske Wendy Schill Neil Schroeter Conrad Schwandner Stacy Seary Tim & Jacqueline Sehmer Philip Selbee Glenda Sherlock Michiko Shinozaki Paula Siemens Kumari Singh Grace Siy Laura Skokan Marie Slessor Robin L. Smith Timothy Smith Amin Somani Alan Souther Bob Stamnes Shirley Stanley Clayton Steiro Lisa Sternfeldt Ian Stewart Gordon Stewart Janet Stewart Peter Gordon Stothart Merron Strang Bruce Swan Ian Talbot Ruth Tam Deidre Tansey Carolyne Taylor Hakan Telenius Benedikt Thoma

Karen Thompson Lois Thompson Jennifer Tigchelaar Paul Tigchelaar Ross Tocher Gord Toews Ryan Tompkins & Amanda Hazelton Todd Torchia Mark Townsend Kelly Trotter

Lynne Turcotte Stew Turcotte Randy Turner Gavin Van Buuren Dennis Van Megen Michael Varzari Valerio & Patricia Vendrasco Marko Vesely Louise Viel Debra Vincent

Joel Vysohlid Graham Wainwright Ian Wallace Shea Watson Trevor Wells Tammy Wengberg Marion West Krysty Wideen Hart & Gwen Will Eric Williams Dorothy Williams

Leanne Williams Leslie Williams Mark Williams Jolene Williams Chad Wilson Martin Wilson Vilborg Wilson Ken Wong Kenneth Wong Catherine Woodward Edward Woolley

Denise Wootton Tim Wright Donald Yates Nancy Yaworski Lorene G. Yonemura David Zacks Robert Zappelli Domenic Zappone Ryan Ziebart

Thank you to all of our donors and to those who have requested anonymity. Every effort was made to ensure that each donor has been recognized for the fiscal year April 1, 2011 – March 31, 2012. The Foundation sincerely regrets any errors or oversights. If your information is incorrect, please let us know so we can make corrections.

COMMUNITY PARTNERS The BC/Yukon Region proudly partners with a wide variety of corporations and retailers across the province in support of a future without the fear of breast cancer. Staff and customers dedicate their time, energy and enthusiasm to raising much-needed funds and awareness all year long.

COMMUNITY LEGENDS $200,000+ Canada Safeway Ltd. CIBC CTV Province of British Columbia

COMMUNITY VISIONARIES $50,000$199,999 CHUM Radio - QMFM 103.5/ The Beat 94.5 CTV Vancouver Island (formerly /A\ Vancouver Island) Health Sciences Association of BC

TELUS Thrifty Foods Traction Creative Communications

COMMUNITY LEADERS $25,000-$49,999 101.5 EZ Rock/Astral Media British Columbia Nurses’ Union Concord Pacific Developments Inc. Country 107.1/Star FM 98.3 NL Broadcasting Ltd. The Vancouver Sun Winners Merchants International

COMMUNITY HEROES $10,000-$24,999

COMMUNITY AMBASSADORS $5,000-$9,999

BC Cancer Agency Canadian Cancer Society, BC & Yukon Division GlaxoSmithKline Inc. Holt Renfrew & Michael Kors KISS FM Radio Novartis Ocean 98.5 Rogers Communications Superior Propane Times Colonist West Coast Sightseeing

101.3 The River Abbotsford News Aberdeen Mall AstraZeneca Canada Inc. BC Masonic Foundation BC Teachers’ Federation Bodega Catena Zapata Certified General Accountants Association of BC CKPG Comox Valley Airport Cooper’s Foods

DONOR & VOLUNTEER RECOGNITION 2011/2012 35

COMMUNITY PARTNERS COMMUNITY AMBASSADORS $5,000-$9,999 (CONT’D) De Dutch Pannekoek House Restaurants Delta Vancouver Suites Dianes Lingerie Fairmont Hotel Vancouver Federated Co-operatives/Van Houtte Coffee Hoffmann-La Roche Limited Jack FM Kamloops Daily News Kelowna Capital News Kelowna Professional Fire Fighters Charitable Society McCarthy Tétrault Foundation MUZE Creative Prince George Free Press Provincial Employees Community Services Fund Rogers’ Chocolates Scotia Bank SocialShopper Tentnology uniPHARM Wholesale Drugs Ltd. United World Transportation University of Victoria Vancouver Island Insurance Centres Inc. Vernon Morning Star Victoria Hyundai Victoria Transmission

COMMUNITY CHAMPIONS $1,000-$4,999 Accenture Acme DMMT Holdings Active Network Ltd. AJ’s Organic Café All Occasions Party & Event Rentals Anthem Properties Group Ltd. Apex Food Source

Argus Homes Ltd. BC Biomedical Laboratories Ltd. BC Hydro/The HYDRECS Fund Blair Sports Wear BMO Nesbitt Burns Budget Rentals Buy-Low Foods Canterbury Coffee Capital Regional District Casson & Choi Clarity by Design Inc. Castanet Chandler Associates Architecture Inc. City of Kamloops Coast Enviromental Commonwealth Insurance Company Cook Culture Costco Wholesale - Downtown Country Grocer Custom Protect Ear Inc. District of Saanich Dogwood Mountain Homes Dumoulin Black Management Ltd. Dyck’s Pharmacists Remedy’s Rx Edible Arrangements Elephant Storage Éminence Organic Skin Care Emperor Stone Imports & Trades Empire Tattoo Ethical Bean Coffee Exhibitree Display Services Fraser Valley Cresting Fresh Point Vancouver Gen Three Properties Ltd. Give and Go Foods Go Rowing & Paddling Association of Canada Grayross Holdings Ltd.

36 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Gregory Marshall Naval Architect Ltd. Hammerberg Altman Beaton & Maglio LLP Harbour City Music Haywood Securities Inc. Helping Hands of WorkSafeBC ICBC Immediate Images Inmate Committee Fraser Valley Institution Inprotect Systems Inc. Interwrap Inc. Intrawest ULC Investors Group Financial Services Inc. Island Farms Kelowna Rockets Kenan Enterprises International Inc. Kian Sound Laughing Stock Vineyards Lee’s Music London Drugs Lonsdale Event Rentals Manteo Resort Mayfair Mall Mega Screens Montecristo Jewellers Municipality of Oak Bay New Horizons Scientific Nored Development Ltd. Novex Delivery Solutions Oak Bay Police Department Pacific Audio Works Parksville Qualicum Community Foundation Pinton Forrest & Madden Group Inc. Poppies Floral Art Prairie Inn Harriers Running Club

Quality Foods-Qualicum Beach Quality Greens Ralcorp Frozen Bakery Products Red Door Photography Reel Steel Ltd. Company Reiter Marketing - ASAP Direct Rescan Environmental Services Ltd. Rockford Bar and Grill Royal Canadian Legion Branch 88 Royal Lepage Downtown Realties Sannich Police Department Save On Foods Serena Fashions Sharp’s Audio Visual SNAP Okanagan Specialist Referral Clinic (Vancouver) Inc. SPL Production Services Standard Life Starbucks Steve Marshall Ford Still Creek Press TastyGo Teck Resources Ltd. The Elks Club Of New Westminister The Jawl Foundation The Urban Tea Merchant United Rental Victoria Airport Authority Victoria Highlanders Football Club Victoria Magic Circle Western Potash Corp.

WestJet Wickaninnish Inn YYoga

COMMUNITY FUNDRAISING We thank all our community fundraisers and event organizers for their commitment to a future without the fear of breast cancer. Whether you host a large-scale gala evening or attend smaller events in your community, your support is greatly appreciated. If you would like to organize a fundraising event or to learn more on how to do so, please contact us at 604.683.2873 or 1.800.561.6111.

$100,000+ Nite of Hope™ Richmond Nite of Hope™ White Rock/ South Surrey

$50,000-$99,999 Nite of Hope™ North Shore Pink Ribbon Charity Ball Wine, Women, and Woods

$20,000-$49,999 PwC Pauline Chan Dress Up Challenge Women’s Poker Classic Yard Sale for the Cure

$10,000-$19,999 Bras Across the Bridge Curves for a Cure Diana Does Ironman Jazzercize (Victoria)

Joey Holt Pink Ribbon Tea Par Fore the Cause Scotiabank Fundraiser (56th Avenue Branch) Tubbs Romp to Stomp Snowshoeing Event Women Who Ride Conga

$5,000-$9,999 Burger Night for Teddy Smith Craft Sale - Sue Eldridge and Joan Donaldson Jazzercise (Richmond) Vancouver Chinatown Lioness Club

$1,000-$4,999 Afternoon Tea with Kate Linder & Friends Best Buy Fundraiser

Breast Cancer Week CFB Esquimalt & Cowichan Bay Fire Rescue Dianne Fitness Celebration of Life Eva’s Garden Party Fashion Show & CBCF Fundraiser Jazzercise (Langley) Jim Pattison Toyota (Surrey) Fundraiser Journeys with Heart Karen Greenwood Scotiabank Girls Dinner Magic N’ Miracles Old Massett Village Walk Pink Day at Southpointe Academy Pink Ribbon COED Hockey Tournament

Push for the Cure Radical Distractionz Tattoo Fundraiser Rosé Revival SS Rodeo/ZipZone Adventure Park Fundraiser Thompson Valley Funeral Home Charity Golf Tournament Thrive by Cheryl Summach Tough Enough to Wear Pink - Dawson Creek Exhibion and Stampede UBC Thunderbirds Think Pink UFV Women’s Basketball: ‘Shoot for the Cure’ Urban Systems Foundation UVic Vikes

BC VOLUNTEER RUN DIRECTORS The continued success of the Canadian Breast Cancer Foundation CIBC Run for the Cure depends upon the thousands of volunteers who work tirelessly throughout the year to deliver this signature fundraising event. Each Run site is managed by two volunteer Co-Run Directors who lead logisitics and fundraising committee members from preliminary planning stages to execution on Run day. Thank you to all our BC Run Directors – you are truly an inspiration.

ABBOTSFORD

NANAIMO

VERNON

Katie Syroid

Ruth Christmas

Lindsay Smith

Susan Johnston

Serena Pallot

Rae Jensen

KAMLOOPS

PRINCE GEORGE

VICTORIA

Marjo Koop

Laura Clarke

KELOWNA

Shari MacLellan

Monica Powell

Barb Hoy

VANCOUVER

Andrea McAnany

Kate De Kruif

Dana Sebal Scott Johnson

DONOR & VOLUNTEER RECOGNITION 2011/2012 37

The Foundation presents awards in five categories for fundraising (by a team or individual) at each regular Run site in BC. Special thanks to everyone listed below for their incredible fundraising efforts!

CIBC CORPORATE SPIRIT TEAM CHALLENGE AWARD

WOMEN’S TEAM CHALLENGE AWARD

FRIENDS & FAMILY TEAM CHALLENGE AWARD

SCHOOL TEAM CHALLENGE AWARD

ABBOTSFORD

Presented by East Side Mario’s

ABBOTSFORD

ABBOTSFORD

Chilliwack Chicks

On the Run from Matsqui Complex

KAMLOOPS

KAMLOOPS Gold’s Gals & Guys

KELOWNA Manteo Resort

NANAIMO The Viixens

PRINCE GEORGE BC Dental Hygenists Association

VANCOUVER Odlum Brown Limited

VERNON Timmy’s Team

VICTORIA The Ministry of Health

Clinton Cleavages

KELOWNA Vintage Beauties

NANAIMO Team RBC Moya

PRINCE GEORGE Northbreast Passage Dragon Boat Team

VANCOUVER Devils for Kelli

VERNON Pink Ladies

VICTORIA Six from ‘69 - The Cure’s the Bottom Line

POST SECONDARY CHALLENGE AWARD

Sandy Hill Suns

KELOWNA

KAMLOOPS

Robyn Kosugi

Know Your Girls

NANAIMO

KELOWNA

Robyn Dimock

PRINCE GEORGE

Team Chase

UBCO Nursing Penticton Secondary School

KELOWNA

NANAIMO

Katrina Lazzarotto

ABBOTSFORD Team WIN - Because Together We Can

KAMLOOPS

Girlfriends

Dover Bay Secondary

NANAIMO The Pink Panters

PRINCE GEORGE

PRINCE GEORGE UNBC Student Nurses & Friends

Mann Dental

VANCOUVER

VANCOUVER

UBC Pharmastars

ETC

VICTORIA

VERNON

Brentwood College “Cure” Ators

Bustin’ for Denise

Allison Nerland

VANCOUVER VICTORIA Samantha Lloyd

VICTORIA Team Janine

BC DETERMINATION AWARD WINNERS The Foundation presents its Determination Award to the individual who has raised the most money by Run day at each of the eight regular Run sites in BC. Sincere thanks and congratulations to our 2011 Determination Award winners.

ABBOTSFORD

NANAIMO

VERNON

Lucie Bellavance

Linda Madsen

Tara Limb

KAMLOOPS

PRINCE GEORGE

VICTORIA

Linda Wilson

Cynthia Denman

KELOWNA

VANCOUVER

Christopher Mavrikos

Christine Lefaivre

Lynn Higgins

Thank you to all of our fundraisers, teams and individuals from all around the province.

38 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

Who are you running for?速

SAVE THE DATE Sunday, October 6, 2013 Abbotsford-Fraser Valley Kamloops Kelowna Nanaimo Prince George Vancouver Vernon Victoria NEW FOR 2013!

Surrey

Participate. Donate. Volunteer. cbcf.org

Title Sponsor

National Sponsor

Official National Suppliers

DONOR & VOLUNTEER RECOGNITION 2011/2012 39

PLANNED GIFTS RIBBON OF LIFE CIRCLE MEMBERS

ESTATE GIFTS

Donors who have had the foresight to make a future gift through a bequest in their will include:

Future gifts, in the form of estate bequests, are our hope for the future. You can provide for a healthy future by planning a gift today that will care for our most precious, the next generation.

Judy Caldwell

Pamela G. Golby

James W. Oxton

Dianne Clarke

Penny Handford

Beverly Sinclair

Nicole Delapierre

Lorna Johnson

Lisa Skakun

Estate of Rochelle Seeman in Trust

Shirley Devine

Patricia Karis

Gail Steiger

Estate of Anne Townsend Wickware Holt

Bill Gilmour

Ledford G. Lilley

Amanda Girling

Linda Morris

Estate of Helen Mary Plasounig

NAMED ENDOWMENTS Named endowments create a lasting recognition or memory of someone special by naming an endowed fund in their honour.

LINA’S DREAM ENDOWMENT FUND Established in memory of Lina Vassallo (DiBiase), Lina’s Dream will commit annual fund income to support a future without the fear of breast cancer.

The 1st Annual Lina’s Dream Golf Day was held at the Westwood Plateau Golf Academy/Country Club on July 11, 2011 and saw over 260 attendees come together for a fun-filled day with their friends and family. The inaugural event was a great success and raised in excess of $52,000. Congratulations!

The endowment fund continues to grow as we look ahead to achieving Lina’s Dream, where someday, no other woman will face the challenge she was forced to confront, and that breast cancer would not cloud the future for another family.

Thank you again to Bob Tattle, Robert Bruno, Fatima DiBiase, their dedicated family and friends and the community for your inspiration and ongoing dedication.

For more information on how you can plan a gift for the next generation, or honour someone special in your life, please contact the office of Gift and Estate Planning at 604.683.2873 or email bclegacygiving@cbcf.org.

The printing costs associated with the 2011/2012 annual report were generously sponsored by Still Creek Press.

40 CANADIAN BREAST CANCER FOUNDATION – BC/YUKON REGION

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REGIONAL OFFICE 300-1090 West Pender Street Vancouver, BC V6E 2N7 direct 604.683.2873 toll free 1.800.561.6111 fax 604.683.2860 email cbcfbc@cbcf.org VANCOUVER ISLAND OFFICE 1007 Fort Street Victoria, BC V8V 3K5 direct 250.384.3328 toll free 1.877.384.0328 fax 250.384.3327 www.cbcf.org/bcyukon