FASTEST GROWING B2B PLATFORM IN CANADA
How many SMEs are there in Canada?
1.15 MILLION SMALL BUSINESSES
97.9%
21,926 MEDIUM-SIZED BUSINESSES
1.9% As of December 2017, there were 1.18 million employer businesses in Canada (Table 1). Of these, 1.15 million (97.9 percent) were small businesses, 21,926 (1.9 percent) were medium-sized businesses and 2,939 (0.2 percent) were large businesses. More than half of Canada's small employer businesses are concentrated in Ontario and Quebec (417,742 and 236,705 respectively). Western Canada has a large number of small businesses led by British Columbia, which had 179,517 small businesses as of December 2017. In the Atlantic region, Nova Scotia has the greatest number of small businesses at 28,874.
Total number of employer businesses by business size and number of SMEs per 1,000 provincial population, December 2017
Province/Territory
Small businesses(1–99 employees)
Number of businesses per 1,000 individuals (18+ years)
Newfoundland and Labrador
16,580
97.9%
38.7
Prince Edward Island
5,963
98.3%
49.4
Nova Scotia
28,874
97.9%
37.3
New Brunswick
24,827
98.0%
40.5
Quebec
236,705
97.9%
35.3
Ontario
417,742
97.7%
37.2
Manitoba
38,226
97.6%
37.8
Saskatchewan
40,072
98.3%
45.4
Alberta
160,264
98.0 %
48.8
British Columbia
179,517
98.3%
Territories
3,999
97.0%
46.4
Canada
1,152,769
97.9%
39.7
Sources: Statistics Canada, Table 33-10-0037-01 — Canadian Business Counts, with employees, December 2017; Statistics Canada, Table 17-10-0005-01 — Population estimates on July 1st, by age and sex; and ISED calculations.
46.1
EMPOWERING CANADIAN SMALL & MEDIUM BUSINESSES Small and medium-sized businesses in Canada have had a huge positive impact on the Canadian economy over the last several years. With the progressive evolution of the economy largely due to SMEs, there’s never been the need to have the Canadian SME Magazine more than now. Every month, our readers will have the opportunity to read different articles on methods to improve their business, learn about upcoming events, and interviews with Canadian executives with their advice on how to take a small business to the next level. The Target readers of CanadianSME Magazine are: Canadian Small Businesse s - 1- 1 0 0 Employees Canadian Medium Size Busi nesses- 10 0 - 5 0 0 Employees Entrepreneurs CEO/COO/CFO 25-65+ Years
Very targeted distribution - via strong channels Canadian Chamber of Comm erce Hamilton Chamber of Com merce Saskatchewan chamber of commerce Newmarket chamber of c ommerce Vaughan Chamber of Com merce Toronto Region Board of Tr ade Thunderbay Chamber of Com merce WBE Canada Ontario Chamber of Comm erce CFIB
Fastest growing B2B platform in Canada
80,000
impressions/month
60-80 FULL COLOUR
PUBLISHED MONTHLY
Up to
30,000 readers/month
TARGETED DISTRIBUTION
SME FOCUSED
Target Readers OTHERS 5%
The Target readers of CanadianSME Magazine are:
CONSULTANTS 5%
MANAGERS 10%
VP/DIRECTOR 10%
CEO/ENTREPRENEURS 70%
Canadian Small Business - 1- 1 0 0 Employees Canadian Medium Size Busi nesses- 10 0 - 5 0 0 Employees Entrepreneurs CEO/COO/CFO 25-65+ Years
75%
Small business owners
25%
Medium business owners
CanadianSME is dedicated to helping your business grow. Although we just launched recently, we have already grown readers with our valuable content. Our exclusive interviews and cutting edge articles have created tremendous interest from both vendors and potential clients, bringing both of them together in a winning combination for advertisers.
Our website includes all content that's found in the print magazine, as well as exclusive online articles. All design elements of the print edition are adapted for the online experience. With user-friendly navigation, advertisements and social media sharing tools, CanadianSME is providing a strong online presence for its viewers. Our website is specifically designed for maximum accessibility, and is optimized for viewing on mobile devices and tablets.
12-14,000
website visitors/month
5,000
print copies distribution/month
Trust and credibility
95%
Trust and credibility: Ninety-five percent of survey respondents say that B2B magazines are “a trusted voice in the industry,� and 85% are more likely to investigate a product or service they read about in a magazine. Almost half (45%) say B2B magazines are the first place they’d go to learn about a new product. source:canadamagazines.ca
A DEEPER LOOK
Exclusive business focussed magazine & platform that links entrepreneurs and their contributors. Informative business guide for SMEs Regular and current updates on what’s trending in the business industry Insightful  articles on sales and marketing, corporate governance, leadership, SME finance, technology and so much more Exclusive interviews with industry leaders and influential figures in the business industry
Editorial Calander 2019-2020 SEPTEMBER 2019
JANUARY 2020
Special Focus: Innovation & Technology
Special Focus: Entrepreneurship
Artificial Intelligence Future tech trends Small Business Technology Business Woman of the Month Security+more
Publication date: 5 September
OCTOBER 2019 Special Focus: Small Business Month
Business Woman of the Month
Event: CanadianSME Business Expo 2020
Corporate+Business Travel
Govt. initiatives for SMEs
Publication date: 5 February
MARCH 2020
Special Focus: Manufacturing
Special Focus: Women Entrepreneurship
Trends in small business banking Business Woman of the Month Interviews+advice from industry experts Succession planning
Publication date: 5 June
JULY 2020
Special Focus: Startup in Canada Top 50 Canadian Startups
Top Canadian Women Entrepreneurs
Inspiring business leaders
Business woman of the month
Business Woman of the Month
Inspiring business leaders
Funding opportunities
Small business advice+more
Publication date: 5 July
Publication date: 5 March
Event: Canada Business Talks Series
DECEMBER 2019
APRIL 2020
Special Focus: SME Business Awards
Special Focus: E-Commerce in Canada
Inspiration corner
E-Commerce trends in Canada
Top 100 Canadian Entrepreneurs
Top 100 Canadian Entrepreneurs
Interviews+advice from industry experts
Interviews+advice from industry experts
Corporate leadership excellence
Publication date: 5 April
Publication date: 5 December
Special Focus: Banking & Financial Services Top business banks in Canada
Event: Top 100 Canadian SMEs
NOVEMBER 2019
Publication date: 5 November
JUNE 2020
Special Focus: Top 100 CanadianSMEs
Small business advice+more
Interviews+advice from industry experts
Event: Canada Business Talks Series
FEBRUARY 2020
Business Woman of the Month
Govt. initiatives
Publication date: 5 May
Publication date: 5 January
Small business environment in Canada
Exploring technology in manufacturing ind.
Interviews+advice from industry experts
Small business advice+more
Inspiring business leaders
Innovation in manufacturing
Trends in insurance industry
Business trends
50 promising small businesses
New trends in manufacturing industry
Top Insurance Companies
Business Woman of the Month
Featuring Top 100 Canadian SMEs
Publication date: 5 October
Special Focus: Canadian Insurance Sector
50 Canadian Entrepreneurs
Small business stories
Small business advice+more
MAY 2020
Event: Canada Business Talks Series
AUGUST 2020 Special Focus: Business Growth Tech for small business CRM for small business Mark tech for small business Export Development
Publication date: 5 August
Event: Canada Business Talks Series
Event: CanadianSME Business Awards 2019
Industry Focus:
Insurance
Artificial Intelligence
Food Services
Data Science
Hospitality & Travel
Cybersecurity
Audit/Accounting
Media & Entertainment
Manufacturing
Information Technology
Professional Services
Banking & Financial Services
Automotive
Contact for more details: Cmarketing Inc
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A Special Industry Report Partner up with CanadianSME Business magazine to create a Special Industry Reports to promote your brand in the most effective way. Our expert team of designers will create a unique and professional design with the content and images you would have provided. We promise that your special report will be of the utmost professional quality. Depending on your requirements and preference, your Special Industry Reports can be 1 or 2 pages. It will also be accessible on our website at www.canadiansme.ca for one year. All of our rates include ad space, proofing, editing and design. Please note that we reserve the right to edit for grammar and style. We will also choose the picture that we find best suits the layout. A proof of your Industry Report will be sent to you within seven working days of when we receive all the required material.
DEADLINE: Since Sponsored Industry Reports require more time than a display ad to produce, the deadline for copy and photos is one week before the regular advertising deadline. Please take note that design templates can’t be altered.
1 page report: $1800 2 page report: $2700
Exclusive Business Profile Work in partnership with our team of experts to promote your business, regulate your message and timing. By joining forces with CanadianSME to create your Business Profile, you will not only be promoting your company’s products, services and employment opportunities; you will also be encouraging the growth of SMEs. By teaming up with CanadianSME, we will ensure that your Business Profile will be appearing on our website at www.canadiansme.ca for six months. All of our rates include ad space, writing and design. DEADLINE: Since Business Profiles require more time than a display ad to produce, the deadline to submit your profile is one week before the regular advertising deadline. Please note that design templates can’t be altered.
2 page profile: $3000
VERY TARGETED DISTRIBUTION - VIA STRONG CHANNELS
DIGITAL MAGAZINE IS DISTRIBUTED TO THE 200,000 MEMBERS OF:
30,000 readers per month.
Fastest growing B2B platform in Canada
80,000 impressions /month
30,000 readers /month
10,000 website visitors/month
5,000
print copies distribution/month
Print Circulation: FREE DISTRIBUTION
CANADAWIDE CIRCULATION BY:
TARGETED DISTRIBUTION BY CANADA POST The Target readers of CanadianSME Magazine are: Canadian Small Business - 1-100 Employees Canadian Medium Size Businesses- 100-500 Employees Entrepreneurs CEO/COO/CFO 25-65+ Years
5000 Print Copies distribution to targeted Canadian Entrepreneurs through Canada Post, Selected Business Hotels and Airport Lounges
PLACEMENT
1X
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6 X
12 X
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$4000
$3500
$3000
$2500
Full page
$2200
$1900
$1700
$1500
1/2 page vertical
$1200
$900
$800
$600
1/2 page horizontal
$1200
$900
$800
$600
1/3 vertical
$600
$500
$400
$350
Front cover inside
$4500
$4000
$3500
$3000
Back cover outer side
$4500
$4000
$3500
$3000
Back cover inner side
$4000
$3500
$3000
$2500
Please Remember: All Colours must be CMYK.Pantone colours need to be specified when quoting. Don’t use hairlines.All lines must be a minimum of 0.5-point width No picture boxes with a fill of none, unless it’s Vector Art or EPS with clipping path being used. Black solids should be composed of: 40% Cyan, 20% Magenta, 20% Yellow, 100% Black.
FILE FORMATS: File resolution should be 300 dpi at 100% of final printed size. We accept files in programs that save your artwork as a .tiff or .eps with text to outline or curves. INDESIGN : Include fonts applied.Images and colours should be in CMYK. QUARK : Include fonts on disk. Images and colours should be in CMYK. PHOTOSHOP: Save in CMYK colours. Resolution should be 300 dpi/inch. ILLUSTRATOR : Colours must be CMYK.Save file in .eps with text to outline or curves. COPY AND CONTRACT REGULATIONS All advertisements are accepted and published entirely on the representation that the advertiser’s agency and/or the advertiser is suitably authorized to publish the entire contents and subject matter. In consideration of the publication of advertisements, the advertisers and the agency agree to insure and hold the publisher harmless from any claims or suits for libel, violation of rights of privacy, plagiarism, copyright infringement and any other claims or suits based on the contents (including illustrations) or subject matter of such publication.
DEADLINES
The Publisher is not liable for failure to publish or circulate any part of any issue(s) because of strikes, national emergencies or any other circumstances beyond the
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MAILING ADDRESS 2355 Derry Road E, Unit 27 Mississauga, On L5S 1V6
EMAIL ADDRESS info@canadiansme.ca
PHONE NUMBER 416 655 0205/ 647 668 5785
PRESENTING PARTNER
January 20, 2020 TORONTO, CANADA
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Exclusive PC partner
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02
NETWORKING SESSIONS Informal discussions giving you the chance to share your interest and future plans.
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PRESENTING PARTNER
A MUST ATTEND EVENT
50 20 15
SPEAKERS Expert business speakers
WORKSHOPS Interactive workshops by industry experts
PANEL DISCUSSIONS Expert panel discussions
Exclusive PC partner
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MAILING ADDRESS Cmarketing Inc 2800 Skymark Avenue, Suite 203 Mississauga, ON. Canada. L4W 5A6
EMAIL ADDRESS
@canadian_sme
canadiansme
info@canadiansme.ca
PHONE NUMBER
416 6550 205 / 647 668 5785
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