HEALTHCARE GENERAL AGENCY
Large Group By ROB CARNAROLI
CUSTOMER SERVICE TRENDS IN THE MARKETPLACE T he current health care environment is in a constant state of change, continually serving up challenging yet exciting opportunities for everyone in the industry. The most successful brokers and producers today partner with health plans that can quickly identify and adapt to ever-changing trends in the marketplace while still managing to deliver optimal client satisfaction. From best in class metrics to digital innovation, all eyes are focused on creating an ideal customer experience. A FOCUS ON CUSTOMER SATISFACTION For several years the entire health care industry has remained focused on raising the bar on quality, rooting out waste and reducing the overall
20 | CALIFORNIA BROKER
- CalBrokerMag.com -
MARCH 2018