BRAND GOAL
DESIGN SOLUTION
The design should EMPOWER employees Every Atalanta employee is given a personal workspace as well as access to several ancillary work spaces, even Customer Care Center to do their best work. Occupants should employees. This gives each employee a feeling of ownership, which will feel comfortable and competent in their translate into confidence. Furthermore, collaborative spaces are surroundings. Every employee is a part of the Atalanta team and should feel as such. designed to put every employee at an equal level, a measure to prevent toxic groupthink and power dynamics. Steelcase moveable V.I.A. wall systems are used wherever possible to ensure future physical flexibility of the space. Dynamic movement lines and adequate circulation throughout the space coupled with team building environments provide ample opportunity for employees from various departments to meet and work together. The design should EMBRACE the architecture of the space and the positive qualities of Atalanta employees. Promoting wellbeing, creating balance, and fostering belonging should be addressed in the final design solution.
The design should be able to ADAPT to the ever-changing world of business. Interior environments should promote critical thinking and problem solving, encouraging employees to ask for help when they need it.
ADAPT
EMPOWER EMBRACE
The lobby features a staircase that connects both levels of the Atalanta center, both physically and mentally. The space plan of Atalanta uses simple geometry to make navigation and wayfinding intuitive even to a stranger. Murals and artwork throughout the space depict the prominent female athletes that Atalanta serves. LEVEL ONE COLOR DIAGRAM SCALE: NO SCALE
STACKING DIAGRAM HOOPS is a custom textile designed for Atalanta that embodies the adage “practice makes perfect�. From afar, the figures are not immediately visible. This symbolizes the idea that sometimes the most important work that happens is not the work that is shown to others but is instead the work one does to improve oneself.
ATHLETIC FOOTWEAR
LOCATED IN
SACRAMENTO, CALIFORNIA
LEVEL T TWO COLOR DIAGRAM SCALE: NO NO SCALE SCA
FINAL SQUARE FOOTAGES (w/o circulation)
8669SF 6354SF 4328SF 3770SF
17
BOARD
OF