HENZEL STUDIO: MARY McCARTNEY FREEDOM
henzelstudio.com / Est. 1999
Limited Edition Art Rugs and Pillows
P. 1 HENZEL STUDIO COLLABORATIONS
Cover: MARY McCARTNEY Let Me Out, USA, 1995Let Me Out, USA, 1995
ENQUIRIES
info@byhenzel.com +46 708 750404 (INTERNATIONAL) +39 340 9035861 (ITALY) +1 305 833 7275 (USA) A&D ENQUIRIES We offer trade terms to registered interior designers and architects. Please email us at info@byhenzel.com CURATORIAL info@culture-edit.com 859 N Orange Drive Los Angeles, CA 90038, United States SHIPPING info@byhenzel.com +46 763 399900 (INTERNATIONAL) Please contact us regarding white-glove services. PRESS ENQUIRIES info@culture-edit.com +1 323 450 9660 henzelstudio.com
P. 2
HENZEL STUDIO: MARY McCARTNEY FREEDOM Limited Edition CURATED BY JOAKIM ANDREASSON DESIGNED IN COLLABORATIOM WITH CALLE HENZEL
COPYRIGHT
P. 3
All designs contained within this magazine are subject to copyright. No artworks, images or designs may be reproduced without prior consent of Henzel Studio. Henzel Studio reserves all rights for this catalog, in particular for designs, artworks, pictures and texts. The catalog and its content are subject to copyright law and other protective rights. © ® ™ Henzel Studio / Mary McCartney
Henzel Studio is honored to have collaborated with photographer Mary McCartney on a limited-edition collection of art rugs and accompanying art pillows, encompassing highlights from McCartney’s archive selected in collaboration with the artist. For two decades, McCartney has explored the female gaze and a broad range of subjects, examining nuanced aspects of identity, vulnerability and femininity through her lens. Whether the subjects are world-famous or unknown, familiar to her or not, she has used the camera to gain a deeper understanding of their true selves. Authenticity and truthfulness are key denominators in McCartney’s search of the naturally inspiring and beautiful in humanity and nature, using the camera to develop and discover the world. What sets Mary’s work apart from her contemporaries is a raw and effortless dedication to immerse herself into the worlds of her subjects, which once captured by her intuitive eye find a way to represent and project the truthfulness of both subject and artist, reflecting an individual as opposed to style. Rather than create a composition, she seeks the composition within, portraying the character of the subject rather than defining it. McCartney’s practice was ignited by her mother Linda’s career as a world-renowned photographer and her intimate photographic recording of family life. Her work has been shown internationally and has appeared in the National Portrait Gallery and the V&A in recent years.
Installation view: MARY McCARTNEY, English Rose, London, 2019 / 2021 (in-situ) Edition of 5 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) Hand Knotted, Persian Weave Free-form High & low cut 230 x 300 cm (90 x 118 ins) / Custom size available Wool, Nettle & Silk
P. 4
P. 5
”Authenticity and truthfulness are key denominators in McCartney’s search of the naturally inspiring and beautiful in humanity and nature.” - Joakim Andreasson, Curator, Henzel Studio Collaborations
Titled FREEDOM, the collection features six rugs that document highlights of Mary McCartney’s career, including photographs depicting her horse Alejandro, from her book, The White Horse, her sister Stella stepping out of a car and a dancer from a project capturing dancers backstage at the Royal Ballet in London. These rugs mark Henzel Studio’s introduction of chromatic print on velour as technique, ensuring the finest quality available for photographic reproduction. A seventh hand-knotted rug design appropriates a photograph of an English Rose, which has been adapted as a design informed both by the frame of the photographic lens and the natural shape and texture of the rose petals. Accompanying the rugs is a capsule of decorative art pillows made from printed velvet. The featured photographs capture awe and beauty in the simple moments where even the mundane can reveal its eternal nature. The adapted photographs depict interactions with a frog, a snake, as well as close-ups of chests displaying cowboy-themed bedazzlement and Jenny Holzer’s iconic T-shirt featuring the text “Men Don’t Protect You Anymore”. Mary McCartney joins Henzel Studio’s program fo artists designed rugs, a roster that to date includes Richard Prince, Marilyn Minter, Nan Goldin, Lawrence Weiner, Mickalene Thomas, Ashley Bickerton and Tony Oursler, among several others. Mary McCartney, self-portrait © Mary McCartney
Opposite: MARY McCARTNEY Dance, Paris, 2005 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 225 x 150 cm (88.5 x 59 ins) / Custom size available Natural black foam gel backing (anti-slip)
P. 6
P. 7
P. 8
Installation view: MARY McCARTNEY Dancer in Blue, London, 2013 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 155 x 230 cm (61 x 90.5 ins) / Custom size available Natural black foam gel backing (anti-slip) MARY McCARTNEY Dance, Paris, 2005 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 225 x 150 cm (88.5 x 59 ins) / Custom size available Natural black foam gel backing (anti-slip) MARY McCARTNEY Rattlesnake, Arizona, 1994 Art pillow Edition of 199 Art pillow Printed on velvet Same artwork on each side (reversed) 19 x 19 ins / 49 x 49 cm
P. 9
MARY McCARTNEY Men Don’t Protect You Anymore, London, 2004 Art pillow Edition of 199 Art pillow Printed on velvet Same artwork on each side (reversed) 19 x 19 ins / 49 x 49 cm
P. 10
P. 11
MARY McCARTNEY Dancer in Blue, London, 2013 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 155 x 230 cm (61 x 90.5 ins) / Custom size available Natural black foam gel backing (anti-slip)
P. 12
Installation view: MARY McCARTNEY Believe, Nashville, 2004 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 150 x 205 cm (59 x 81 ins) / Custom size available Chromogenic printed velour carpet Natural black foam gel backing (anti-slip)
P. 13
P. 14
Installation view: MARY McCARTNEY Let Me Out, USA, 1995 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 150 x 230 cm (59 x 90.5 ins) / Custom size available Chromogenic printed velour carpet Natural black foam gel backing (anti-slip)
P. 15
MARY McCARTNEY Let Me Out, USA, 1995 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 150 x 230 cm (59 x 90.5 ins) / Custom size available Chromogenic printed velour carpet Natural black foam gel backing (anti-slip)
P. 16
MARY McCARTNEY Believe, Nashville, 2004 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 150 x 205 cm (59 x 81 ins) / Custom size available Chromogenic printed velour carpet Natural black foam gel backing (anti-slip)
P. 17
MARY McCARTNEY The White Horse, Sussex, 2016 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 190 x 135 cm (75 x 53 ins) / Custom size available Chromogenic printed velour carpet Natural black foam gel backing (anti-slip)
P. 18
Installation view:
P. 19
MARY McCARTNEY The White Horse, Sussex, 2016 Chromogenic printed velour carpet Edition of 10 + 1 AP Numbered Accompanied by a Certificate of Authenticity Signed by the artist (CoA) 190 x 135 cm (75 x 53 ins) / Custom size available Chromogenic printed velour carpet Natural black foam gel backing (anti-slip)
P. 20
MARY McCARTNEY Rattlesnake, Arizona, 1994 MARY McCARTNEY Rattlesnake, Arizona, 1994 Art pillow Edition of 199 Art pillow Printed on velvet Same artwork on each side (reversed) 19 x 19 ins / 49 x 49 cm
P. 21
MARY McCARTNEY Gently Holding Frog, Scotland, 1995 Art pillow Edition of 199 Art pillow Printed on velvet Same artwork on each side (reversed) 19 x 19 ins / 49 x 49 cm
MARY MCCARTNEY Men Don’t Protect You Anymore, London, 2004
P. 22
P. 23
Previous: MARY McCARTNEY Men Don’t Protect You Anymore, London, 2004
MARY McCARTNEY Men Don’t Protect You Anymore, London, 2004 Art pillow Edition of 199 Art pillow Printed on velvet Same artwork on each side (reversed) 19 x 19 ins / 49 x 49 cm MARY McCARTNEY Daisy Roots, 2003 Art pillow Edition of 199 Art pillow Printed on velvet Same artwork on each side (reversed) 19 x 19 ins / 49 x 49 cm
P. 24
ENQUIRIES info@byhenzel.com +46 708 750404 (INTERNATIONAL) +39 340 9035861 (ITALY) +1 305 833 7275 (USA) A&D ENQUIRIES We offer trade terms to registered interior designers and architects. Please email us at info@byhenzel.com CURATORIAL info@culture-edit.com 859 N Orange Drive Los Angeles, CA 90038, United States
P. 25
SHIPPING info@byhenzel.com +46 763 399900 (INTERNATIONAL) Please contact us regarding white-glove services. PRESS ENQUIRIES info@culture-edit.com +1 323 450 9660 henzelstudio.com
henzelstudio.com
P. 26