Bus Tours Magazine Volume XLII, Number 6 • July/August, 2021

Volume XLII, Number 6 • July/August, 2021

Patriotic Attractions page 8

Gaming and Entertainment page 11

Special Features on Demand page 14

Black Mountain, NC page 16

He walked the line with Johnny Cash.

For the last 34 years of his life, Johnny Cash enjoyed a deep friendship with Billy Graham. They often fished together, prayed together, and proclaimed the Good News of Jesus Christ to thousands together. Their Gospel message transcended culture, age, politics, and race— and touched music legends, sports heroes, movie stars, presidents, and people just like you. Bring your group to the Billy Graham Library in Charlotte, N.C., and invite them to see for themselves. It’s part movie, part exhibit, and

totally i nsp i ri ng.

©2021 BGEA

A ministry of Billy Graham Evangelistic Association

contents

JULY/AUGUST 2021 Volume XLII, Number 6

STAFF

Editor & Publisher . . . . . . . . Larry Plachno Business Manager . . Nancy Ann Plachno Typesetting/Page Layout . . Sherry Mekeel Web site . . . . . . . . . . . . . Jake Ron Plaras Advertising . . . . . . . . . . . . . . . Sara Morris

8 16 11

14

Bus Tours Magazine 9698 W. Judson Road Polo, Illinois 61064-9015 Phone: (815) 946-2341 Fax: (815) 946-2347 Web site: bustoursmagazine.com Facebook: https://www.facebook.com/ bustoursmagazine Advertising

Central/International West

midwest@busmag.com – (815) 946-2341 Midwest

jim@henryhousemedia.com – (847) 809-6931

Northeast

midwest@busmag.com – (815) 946-2341

Features 4

16

20

BUZZ ON THE BUS news and items of interest for bus tour planners.

BLACK MOUNTAIN, NORTH CAROLINA Looking for something different?

Black Mountain, north Carolina offers an interesting alternative and is easy to reach.

9-11 REPRISE our editor notes the comparison between the return to normalcy following the 9-11 tragedy and the current return following the pandemic.

And More 19 22

SOCIAL MARKETING FOR TOURISM

by Catherine Heeg

ADVERTISERS INDEX

Guides 8

11

14

PATRIOTIC ATTRACTIONS Bus tour passengers love to visit patriotic places. Here we look at the start of the american revolution, the story of the atomic age and the u.s. naval academy.

GAMING & ENTERTAINMENT atlantic City offers gaming and more while rocky gap Casino in the appalachian Mountains has been a popular stop for groups. outlets of Mississippi is the state’s largest shopping outlet.

SPECIAL FEATURES ON DEMAND Located inside a state park, the starved rock Park and Lodge located on the illinois river offers numerous activities for groups. The Basilica & national shrine of our Lady of Consolation provides an ideal stop for faith based tours.

The editorial staff at Bus Tours Magazine are always looking for news items and editorial material on places that want bus tour groups to stop. Please phone (815) 946-2341 or send material to editorial@busmag.com.

Southeast

tourgroups@busmag.com – (815) 946-2341 ddunay@busmag.com – (201) 781-6133

COVER PHOTO

atlantic City has been a popular bus tour stop for generations. While best known for its gaming options, atlantic City also offers a wide range of other activities including restaurants, shopping and entertainment.

Here is atlantic City’s famous steel Pier.

MeeT aC. BUS TOURS MAGAZINE (ISSN 0199-6096) is published six times annually by National Bus Trader, Inc., 9698 W. Judson Road, Polo, Illinois 61064. Subscriptions, $15 (in US funds) annually, Canadian & International $20 (in US funds). Printed in U.S.A. Periodicals postage paid at Polo, Illinois 61064 and at additional mailing offices.

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Change of Address: Please send old mailing label (or old address and computer number) as well as new address.

Advertising: Display advertising rates sent on request. Advertising deadline is the last day of the second month preceding publication.

Founded in 1979, BUS TOURS MAGAZINE is the oldest independent magazine in the bus and group tour market. Circulation includes bus and group tour planners in the United States and Canada regardless of affiliation or whether commercial, private or corporate or group leader.

The contents of this publication may not be reproduced either in whole or in part without the written consent of the publisher.

The name BUS TOURS MAGAZINE and the logo incorporating the passengers, bus and destinations are trade marks of National Bus Trader, Inc.

Bus Tours Magazine / July, 2021 • 3

Buzz on the Bus News and notes for bus tour planners Mark Twain House & Museum

required for dinner service open daily from 4:30-9:00 p.m. In addition,

Come visit The Mark Twain House & Museum. Located in Hartford,

the deli will be open daily from 5 a.m. to 9 p.m. for grab-and-go items

Connecticut’s historic West End, The Mark Twain House & Museum

for breakfast, lunch and dinner. Grab-and-go breakfast options will

is the home where Samuel Clemens (Mark Twain) lived with his family

include baked goods, breakfast burritos and barista-brewed coffees;

from 1874 to 1891. It is in this home that Twain worked on many of

lunch and dinner options will include salads, pizzas and sandwiches.

his most well-known writings, such as The Adventures of Tom Sawyer,

Reservations for the 2021 summer season are strongly recom-

Adventures of Huckleberry Finn, A Connecticut Yankee in King Arthur’s

mended. Online reservations will be available beginning at 7 a.m.

Court and many more.

The museum offers hour-long guided tours, led by a trained historic interpreter, that encompass all three floors of the 25-room Victorian

MST; phone reservations will be available beginning at 8 a.m. MST by phoning (877) 386-4383.

Grand Canyon Lodge – North Rim is the only lodging inside the

mansion. Prior to, or following their tour, guests are invited to explore

National Park on the North Rim. Located at Bright Angel Point, the

the museum center on their own where they can enjoy the exhibits,

Lodge was declared a National Historic Landmark in 1987.

watch a short

The original Lodge was constructed in 1928 and burned in 1932.

film, and grab a

The current Lodge was rebuilt in 1937 using as much of the original

souvenir or two

structure as possible. Here guests may enjoy the quiet serenity of the

in the museum

North Rim while enjoying comfortable guest rooms and cabins. The

store.

cabins were constructed in the 1930s and 1940s. While restrooms and showers have since been added, these cabins retain their original

Groups of 10 or

more

will

receive a discounted rate and

Mark Twain House & Museum

rustic charm. To this day, not one of the cabins has a television or radio. The Lodge Dining Room serves breakfast, lunch and dinner daily. It features regional cuisine; all-natural beef and poultry products

will have the opportunity to book a catered lunch. The Harriet Beecher

are antibiotic and hormone free and the wine list showcases American

Stowe Center is situated next to The Mark Twain House & Museum,

organic selections available by the glass. Meanwhile the Gift Shop

and groups can arrange to see both homes while visiting the Nook

purveys Grand Canyon souvenirs, clothing and accessories. Free bus,

Farm neighborhood. Your group will enjoy a cultural immersion that

truck and RV parking is available. For more information about the

is rich in history, literature, and art.

lodge, visit grandcanyonforever.com or facebook.com/grandcanyon-

For more information and to book your group tour, you can contact

northrim.

the museum by e-mailing grouptour@marktwianhouse.org, by phoning (860) 280-3130, or by visiting marktwainhouse.org.

Grand Canyon Lodge North Rim Grand Canyon Lodge North Rim opened for the 2021season on May 15. Offering extraordinary views from its position just above the canyon, the lodge is currently fully booked through Aug. 1. Sitting at an elevation of more than 8,000 feet, the tranquil North Rim receives just one-tenth of the visitation of the South Rim and is known for its recreational activities including hiking trails, mule rides and exploring the local flora and fauna.

The gift shop and dining room also opened for the 2021 season.

For breakfast, the lodge will offer a served breakfast buffet featuring a gourmet egg station from 6:30-9:30 a.m. Reservations will be 4 • Bus Tours Magazine / July, 2021

Grand Canyon Lodge North Rim

Buzz on the Bus National Railroad Museum

People can take a look at some of these really cool techniques and processes that usually happen behind the scenes and they never get to see,” said Zach Randall, manager of the Florida Museum’s imaging lab and creator of most of the images featured in the exhibit. “Science can be very intimidating to some people. The idea here is to explain the mystery behind some of these processes by using images and videos that people can connect with visually.”

The exhibit features a video of Randall demonstrating both clearing and staining and CT scanning, giving visitors a look at the process of these two skeletal preparation techniques. The actual specimens depicted in the scans are also on display, along with the pros and cons of both preservation methods. iPads with interactive skeleton models of a lined seahorse and shovelnose sturgeon give guests another uncommon look at life under the sea.

National Railroad Museum

Some of the images in this exhibit were created from CT scan data

Located in Green Bay, Wisconsin, along the shores of the Fox River,

made available through the Florida Museum’s openVertebrate The-

the National Railroad Museum is home to some of the most famous

matic Collection Network (oVert), a collaborative initiative funded

trains in American history. Visitors from all over the world come to

by the National

explore permanent exhibits like the Dwight D. Eisenhower Locomotive

Science Founda-

and Command Cars, the Union Pacific Big Boy #4017 and the largest

tion. oVert pro-

display of Drumheads.

vides thousands

In addition to the permanent exhibits, the National Railroad

Florida Museum

of open-access

Museum hosts an annual temporary exhibit in the Museum’s Fuller

CT

Hall. Signals and Signs: Railroad Safety is a one-year temporary exhibit

specimens from

featuring historical signals, signs and other railroad safety artifacts

museum collec-

highlighting historical stories that lend to the need for railroad safety

tions across the

measures and how safety has evolved.

country to the general public. The exhibit also highlights ways edu-

scans

of

A complementary component to Signals and Signs: Railroad Safety

cators and artists have used these scans, such as 3D-printing snake

exhibit includes a permanent outdoor display of signals donated by

and frog skulls for classrooms and creating a giant frog sculpture fea-

CN from the railroad’s Shawano Junction in Neenah, Wisconsin. It

tured in a Carnegie Museum of Art exhibit.

features four signal heads, six signal stands, five railroad bungalows and two crossing gates.

For more information, visit floridamuseum.ufl.edu/exhibits/innerbeauty.

Dedicated to inspiring life-long learning by providing dynamic educational opportunities through the preservation of railroad objects,

Chicago Architecture Foundation Center (CAFC) River Cruise

engaging exhibits and innovative programs, it is the only Congressionally designated national museum in the Upper Midwest. The

Ranked the #1 boat tour in Chicago based on TripAdvisor user

National Railroad Museum is open year-round and offers train rides

reviews, the 90-minute CAFC River Cruise is the most in-depth, authentic

from May through October. For hours of operation and more infor-

architecture river cruise available and is lauded as a “must-do” activity

mation, visit nationalrrmuseum.org.

when visiting Chicago. Exciting new buildings with cutting edge design elements continue to

Florida Museum Visitors to the Florida Museum of Natural History’s latest gallery

rise along the river including the recently

exhibit can take a uniquely artistic look into the museum’s fish col-

completed St. Regis

lection.

(Vista) Tower, the

Inner Beauty: Skeletons Revealed from the Museum’s Fish Collection

city’s third tallest

reveals rarely-seen views of the museum’s fish specimens. Vibrant,

structure, and the

colorful images showcase the results of two techniques used in mod-

refurbished riverfront

ern preservation science: clearing and staining and CT scanning.

Old Post Office. Tour

CAFC

Bus Tours Magazine / July, 2021 • 5

Buzz on the Bus guests will leave the cruise inspired by the city’s wide variety of archi-

A one-of-a-kind cocktail experience, Happy Half Hour cabins

tectural styles – which glide by as you travel down all three branches of

aboard the High Roller Observation Wheel include an open bar and

the Chicago River – including art deco, neoclassicism, mid-century

bartender for one full 30-minute rotation of the wheel. While sipping

modernism and postmodernism.

cocktails, guests will take in the magnificent 360-degree views of the

Boarding and Ticketing information

Half Hour cabins can accommodate up to 10 guests. All guests must

Las Vegas Strip and beyond from as high as 550 feet in the air. Happy

All cruises depart from the Chicago's First Lady dock on Chicago's

be age 21 or older.

Riverwalk at Michigan Avenue and Wacker Drive and offer unparal-

For more information, go to TheLINQ.com or the Caesars Enter-

leled, Instagram-worthy photo opportunities. Guests enjoy the expe-

tainment Las Vegas media room Find @TheLINQ on Facebook and

rience with spacious open-air top deck seating, with 360-degree

follow @LINQPromenade on Twitter and Instagram. (Hashtags: #LIN-

views of Chicago’s glittering skyscrapers, and include climate-

QLife, #RevolveVegas, #HighRollerVegas).

controlled interior salons with large oblong windows, upscale

WonderWorks

restrooms, and full-service bars.

The CAFC River Cruise aboard Chicago’s First Lady departs from Michigan Avenue Bridge at Wacker Drive on Chicago's Riverwalk just three blocks north of Millennium Park. A blue awning marks the entrance to the stairway leading to the Chicago Riverwalk docking area. Discounted self-park is located at 111 East Wacker Drive. Guests with limited mobility may find an ADA ramp located at Chicago’s Riverwalk at State Street and Wacker Drive, and limited mobility dropoff directions can be found at CruiseChicago.com.

Groups of 10 or more may reserve in advance by contacting the group sales department at grouptours@architecture.org or by phoning (312) 322-1131. Chicago’s First Lady Cruises’ fleet of yachts may be chartered on a private basis complete with custom food, beverage and a docent-led tour. More information can be found at CruiseChicago.com or by phoning (847) 358-1330.

WonderWorks Branson New Exhibit on Earthquakes

For more information on Chicago’s First Lady Cruises or the

WonderWorks Branson has an array of exhibits that help educate

Chicago Architecture Center visit CruiseChicago.com or

people about science, with the latest exhibit on earthquakes called

Architecture.org/cruise.

Good Vibrations having opened on May 28. Good Vibrations will spotlight Tuckaleechee Caverns and how they document seismic activity

High Roller Observation Wheel

around the world.

For the first time since July 2020, the High Roller Observation Wheel

“Most people don’t realize just how important it is for us to be able

will reintroduce its enormously popular Happy Half Hour experience

to detect the shifting of tectonic plates around the world,” says Brenda

on Monday, March 29.

High Roller Observation Wheel

Dent, general manager at WonderWorks Branson. “This new earthquake exhibit shows people what this special place is doing, how it was created and why their work is so important.”

The Tuckaleechee Caverns, located in Townsend, Tennessee, measure worldwide seismic activity. It does so with such precision and accuracy that the federal government took notice and gets the information that is collected. The caverns detect seismic activity 24/7 and instantly send the information to the Department of Defense; Geneva, Switzerland; and Vienna, Austria. The information is collected so quickly that it can be relayed to these places within 300ths of a millisecond.

The new earthquake exhibit at WonderWorks Branson will help visitors gain a better understanding of earthquakes, seismic activity and the tectonic movement around the planet. The exhibit meets the

6 • Bus Tours Magazine / July, 2021

Buzz on the Bus educational standards on earthquakes and seismic activity and pro-

free people who lived and worked at this Georgetown landmark. By

vides the information to learners in a fun environment.

examining their legacy, Tudor Place challenges itself and its visitors

Good Vibrations exhibit is one of many that WonderWorks Branson

to celebrate the triumphs and to confront the complexities of the past.

offers that cover STEAM (science, technology, engineering, art, and

Along with the legacy of enslavement are stories of freedom,

math) topics. Other STEAM-related programs offered include virtual

like that of John Luckett who escaped bondage in Virginia during

learning labs, science fair partnership opportunities, science fun facts

the Civil War before being hired as the gardener at Tudor Place in

and hands-on experiences with each visit.

March 1862 – a position he held for more than 40 years. Featured

Additionally, there is a military section that honors those who pro-

on the Georgetown African American Historic Landmark Project

tect and serve our country. This space highlights STEAM-related job

Web site is the story of Hannah Pope, the child of enslaved maid

opportunities in the military and showcases some of the technology

Barbara Cole and a member of the Peter family. She gained her

used in the Army. This section includes interactive exhibits, military

freedom after being sold to a Georgetown neighbor in 1845. Pope

artifacts and a theater showing of a short film, titled American Pride.

and her husband Alfred Pope remained in Georgetown where they

WonderWorks Branson also offers group activities. Located at

raised a family of 10 children and became prominent members of

2835 W. 76 Country Boulevard, it’s the company’s sixth and largest

the community.

location. Some of the exhibits include a bubble room, Professor Won-

Tudor Place preserves the stories of six generations of descendants

der’s adventure, interactive sandbox, illusion art gallery and X-treme

of Martha Washington, and the enslaved and free people who lived

360 bikes. The fun indoor amusement park offers 46,000 square feet

and worked at this National Historic Landmark. A model of Federal-

of family-friendly engaging activities, as well as two cafes. It is open

period architecture, the historic house holds more than 18,000 dec-

365 days per year, from 10 a.m. to 9 p.m., with varying hours through-

orative objects, including the largest Washington Collection outside

out the seasons. Visit the Web site at wonderworksonline.com/bran-

of Mount Vernon. Tudor place sits on 5 ½ acres in the heart of George-

son for more specifics.

town. Groups enter through the front gates at 1644 31st Street NW. Tudor Place is open Saturdays and Sundays from noon-4 p.m. Visit

Tudor Place Historic

tudorplace.org for more information.

q

House & Garden Tudor Place Historic House & Garden and the Georgetown African American Historic Landmark Project announced June 18, the placement of a marker identifying Tudor Place as a site with stories about the free and enslaved African Americans who worked in, lived in and assisted in building Georgetown. The Georgetown African American Historic Landmark Project places markers on Georgetown African American historic landmarks commemorating the enslaved and free African Americans’ contributions to the Georgetown community.

A bronze, six-inch circular disk affixed at the entrance to Tudor Place acknowledges the legacy of slavery at Tudor Place, consistent with the organization’s mission to preserve the stories of six generations of descendants of Martha Washington and the enslaved and

Tudor Place Historic House & Garden

Bus Tours Magazine / July, 2021 • 7

Town of Lexington

Patriotic Attractions Town of Lexington, Massachusetts Sit back, relax and allow the costumed

Experience what life was like in revolu-

The Nuclear Museum was established in

tionary times and make your own history in

1969, located in Albuquerque, New Mexico,

Lexington.

on Kirtland Air Force Base until it was forced

step-on guides to transport your guests back in time to April 19, 1775.

You will explore the notable sites and historic houses around Lexington Battle

to close its doors on 9/11 due to heightened

The National Museum

security measures. The museum temporarily

of Nuclear Science & History

relocated to Old Town until it opened its new,

The National Museum of Nuclear Science

permanent home in Southeast Albuquerque,

Green, Minuteman National Park and the

& History is a Smithsonian-affiliated, nation-

Old North Bridge in Concord, as they relate

ally-accredited museum, and it is the only

The National Museum of Nuclear Sci-

to this historic day. Or, create your own cus-

congressionally-chartered museum in its

ence & History’s mission is to serve as

tom itinerary. Tours are available seven

field. This non-profit, 501c3 is an intriguing

America’s resource for nuclear history and

days per week.

place to learn the story of the Atomic Age,

science. The museum presents exhibits and

in April 2009.

To book a step-on guide and create cus-

from early conception, the Manhattan Project

quality educational programs that convey

tom tour contact Casey Hagerty, tourism

and the Cold War, to today’s peaceful uses

the diversity of individuals and events that

coordinator, at (781) 698-4568 or e-mail

of nuclear technology.

shape the historical and technical context

chagerty@lexingtonma.gov.

8 • Bus Tours Magazine / July, 2021

of the nuclear age.

Guide: Patriotic Attractions This unique museum hosts exhibits, permanent and temporary, every year. Permanent exhibits focus on history and sci-

National Museum of Nuclear Science & History

ence, including topics such as WWI and the Cold War, nuclear medicine, nuclear energy, an engaging science area for children, nuclear waste transportation, uranium mining and a nine-acre outdoor exhibit area with airplanes, missiles, military vehicles and a nuclear submarine sail.

The outdoor exhibit area known as Heritage Park displays such artifacts as the B29 Superfortress, B-52B Stratofortress, MiG21, and the F-16 Fighting Falcon. These historic airplanes, along with many others, can be seen with the museum’s replica of the Trinity Tower – the 100-foot steel tower that held the world’s first Atomic Bomb during detonation at White Sands Missile Range in New Mexico in 1945.

The museum strives to present, through

nuclear science – past, present and future –

It is a place to learn, think, imagine and draw

along with the stories of the field’s pioneers.

your own conclusions.

its exhibits, the diverse applications of

EXPERIENCE

MASSACHUSET TS

TAKE A RIDE THROUGH HISTORY!

MAKE HISTORY IN LEXINGTON!

Sit back, relax, and allow our costumed step-on guides to transport your guests back in time to April 19, 1775. You’ll explore the notable sites and historic houses around Lexington Battle Green, Minuteman National Park and the Old North Bridge in Concord. Or, create your own custom itinerary!

Tours available seven days per week.

To book a step-on guide and custom tour contact: Casey Hagerty, Tourism Coordinator 781-698-4568 or email at chagerty@lexingtonma.gov.

Check Out Our NEW Visitors Center!

All tours depart from our new Visitors Center, 1875 MASSACHUSETTS AVENUE, LEXINGTON Discover unique Gifts and Souvenirs in our renovated Gift Shop!

Restrooms are available.

Bus Tours Magazine / July, 2021 • 9

Guide: Patriotic Attractions The National Museum of Nuclear Science & History is open daily from 9 a.m. to 5 p.m.

will be commissioned as either an Ensign in the United States Navy or a Second Lieutenant in the United States Marine Corps and serve as officers for at least five years of service.

U.S. Naval Academy

The best way to truly experience the U.S. Naval Academy is to take

Visitor Center

a Historical Walking Tour, led by our professional and certified USNA

Annapolis, Maryland

Guides. Tours of the Academy bring the Navy’s history and traditions

Annapolis is home to the United States Naval Academy, founded on October 10, 1845 by Secretary of the Navy George Bancroft.

The mission of the Naval Academy is, “To develop Midshipmen

to life.

Visits to the Yard begin at the Visitor Center overlooking the Annapolis Harbor, featuring an Information Center, Quarterdeck

morally, mentally and physically and to imbue them with the highest

exhibits, a free film in the theater, and shopping. At the USNA Gift

ideals of duty, honor

Shop you will find the best selection of official USNA, Navy and USMC

and loyalty in order to

tax-free clothing, hats, gifts and souvenirs.

graduate leaders who

Bus tour passengers may choose between two on-site dining

are dedicated to a

options. The Drydock Restaurant, located in historic Dahlgren

career of naval ser-

Hall, welcomes groups of all sizes for boxed lunches and offers

vice and have potential for future development in mind and char-

deli sandwiches, salads, pizza, snacks and beverages. E-mail

acter to assume the highest responsibilities of command, citizenship

drydock@usna.edu to make group-rate reservations. For a full-

and government.”

service dining experience, The Alley Restaurant at the Naval Acad-

The Brigade of Midshipmen are offered 26 majors and will graduate

emy Club is the site for a leisurely lunch. Enjoy the daily buffet or

with a Bachelor of Science degree. Midshipmen also study subjects

order off the menu. Make reservations by e-mailing

such as cyber security, seamanship, navigation, tactics, naval engi-

catering@usna.edu.

neering, naval weapons, leadership, ethics, military law, and small arms and drill during the four-year program. Upon graduation, they

For more information visit usnabsd.com/for-visitors or phone (410) 293-8113.

TOURS 877-975-3171 GROUP RATES | TRAM TOURS | CAFÉ | GIFT SHOP | FREE MOTORCOACH PARKING

1000 East Beltline Avenue NE, Grand Rapids, Michigan 49525

MeijerGardens.org • @MeijerGardens

10 • Bus Tours Magazine / July, 2021

q

Gaming and Entertainment

Atlantic City Experience Atlantic City

name a few. Need outdoor attire, equipment

time is a good time to visit Atlantic City and

From top-notch dining experiences, lux-

or accessories? Bass Pro Shops is the ultimate

the surrounding areas.

ury hotel accommodations, entertainment

outdoor world and offers the area’s largest

If you are winding down after a long day

and more, Atlantic City has more than

selection for hunting, fishing, camping, boat-

or meeting up with a few family and friends,

enough to make it a perfect and safe get-

ing and more.

Atlantic City offers a host of happy hour spe-

away.

Did you know that Atlantic City is home

Is sports more your speed? Atlantic City’s

to more than 50 murals? Stories behind the

cials suitable for all budgets. Sip, sample and let the conversations flow.

land-based sportsbooks is the hottest game

artists’ works are as touching and moving

With so much going on, it is no wonder

in town. From the Boardwalk to the Marina

as the murals they create, and these per-

Atlantic City was named in the Top 3 Fall

District, fans cans can pick their favorite

manent public works of art show the heart-

Travel Destinations by Tripadvisor.

teams, relax in plush seats and enjoy the

beat of Atlantic City. A few of the unique

We offer complete Atlantic City informa-

action on multiple LED screens. With eight

and beautiful pieces include, “Before I Die”

tion and knowledgeable staff to assist you.

of Atlantic City’s nine casinos offering

which features fill-in-the-blank lines where

For

sports betting, no sporting event is likely

a person can add their bucket-list item to

touratlanticcity.com.

to be missed.

the wall and the “Jelly Fish,” an optical illu-

Shopping never goes out of season and

sion mural where the tentacles of the jel-

Atlantic City’s Tanger Outlets The Walk on

lyfish appear to move when using red and

Michigan and Atlantic Avenues features 50

blue 3D glasses.

more

information,

visit:

Rocky Gap Casino Resort Rocky Gap Casino Resort, nestled in the Appalachian Mountains, offers award-win-

national retail brand outlet stores such as

Whether a tour at one of the region’s

ning restaurants, spaciously distanced out-

Michael Kors, Coach, Kate Spade New York,

historical wineries or a trip to nearby

door activities, luxurious amenities, a high-

Under Armour and Victoria’s Secret just to

Smithville Village for its quaint shops, any

energy casino and an abundance of meeting Bus Tours Magazine / July, 2021 • 11

Guide: Gaming and Entertainment Rocky Gap Casino Resort

and event spaces, all set to the natural beauty of Rocky Gap State Park. Located about two hours from Washington, D.C., Baltimore and Pittsburgh with easy access from Exit 50 on Interstate 68, Rocky Gap offers a picturesque retreat for an adventure-filled getaway, a corporate event or family reunion.

Throughout much of the year, Rocky Gap Casino Resort is an outdoor playground, with a boathouse on the lake to rent pedal boats, canoes, kayaks and stand-up paddleboards.

Fishing is another popular activity, as is bird watching. Plus, there is plenty of adventure year-round at Rocky Gap’s award-winning casino, where there are thrills to be had playing slot machines as well as at exciting table games.

Recently named one of Golfweek’s “Best Casino Courses” and Maryland’s only Jack Nicklaus Signature Golf Course, Rocky Gap Golf

Rocky Gap’s exceptional dining includes

and features a curated wine list—plus, its

Course is a 7,000-yard, par 72, 18-hole course

the resort’s new high-end restaurant, Lake-

crowd-pleasing Maryland crab cakes.

with five tee boxes at each hole to allow players

side Grille. Overlooking the lake, Lakeside

Other restaurants include Signatures Bar

to adjust according to their handicap.

Grille specializes in steaks, chops and fish

& Grill, which offers a clubhouse atmos-

Bus Tours welcome LEARN MORE ABOUT OUR DAY AND OVERNIGHT BUS PACKAGES RESERVE TODAY AT 301.784.8511 OR VISIT ROCKYGAPCASINO.COM

16701 Lakeview Road NE | Flintstone, MD 21530 800.724.0828 | 301.784.8400 | rockygapcasino.com Maryland requires individuals to be 21 or older in order to enter the gaming floor or play video lottery terminals. Please play responsibly, for help visit mdgamblinghelp.org or call 1.800.GAMBLER. Offers are not intended for and will not be redeemed for anyone on the Maryland Lottery and Gaming Control Agency voluntary exclusion list. Management reserves all rights to stop or alter any promotion.

12 • Bus Tours Magazine / July, 2021

Guide: Gaming and Entertainment phere; and Lobby Lounge + Café, a popular

tory Store, Gap Outlet, LOFT, Chico’s Outlet,

spot for pastries, coffee and sandwiches,

Levi’s®, adidas, Nike Factory Store, and Under

as well as a full-service bar. On the Rocks,

Armour ® among many more, which offer

the resort’s biggest full-service bar, serves

every day savings of up to 65 percent off

specialty cocktails and a wide selection of

regular

beers on tap.

OutletsofMS.com/brands to view the full

Rocky Gap offers outdoor events at the

retail

prices.

Visit

store directory.

Allegheny Event Center; the Lakeside Recep-

It is not all shopping at Outlets of Missis-

tion Area, Lakeside Terrace and Golfview

sippi. Entertainment has taken over with the

Pavilion.

addition of several gaming vendors that are

Rocky Gap also offers a tranquil spa,

perfect for the entire family. Revel in activities

salon, fitness center and a spacious indoor

such as axe throwing, escape room fun,

swimming pool, open year-round.

smash rooms and even PC gaming and Vir-

For more information view at rockygapcasino.com or e-mail Wanda.Holtschneider@goldenent.com.

tual Reality experiences.

Guests can also enjoy adult beverages around the center. Swing by Nectar Farms for New Orleans style daiquiris or craft and

The Outlets of Mississippi The Outlets of Mississippi, the state’s

domestic beers and spirits offered by food and entertainment vendors.

largest outlet shopping destination located

Learn all about Mississippi and local

minutes from the capital city of Jackson in

attractions at the Visitor Services Welcome

the city of Pearl, is your retail and entertain-

Center, also home to the Craftsmen’s Guild

ment destination. Conveniently located at

of Mississippi Pearl Gallery. Shop from hun-

“The Crossroads of the South” at the inter-

dreds of handcrafted items made by local

section of interstates 20 and 55, and high-

artists which make great souvenirs and

ways 80 and 49, travelers will enjoy a day of

gifts for family and friends back home. You

shopping, dining and amusement right in the

will find VIP coupon books and other

heart of Mississippi.

amenities (wheelchairs, buggies, strollers,

Outlets of Mississippi

shopping totes, postcards, etc.) at Visitor Services,

readily

located close to the bus tour drop-off area across to the Food Court.

Outlets of Mississippi is positioned inside of “The Connection,” home to Mississippi’s exclusive Bass Pro Shops, Cavender’s Western Outfitter, HolAt 325,000 square feet, the outdoor shop-

iday Inn, Sam’s Club and Trustmark Park,

ping center features a collection of leading

home to the Mississippi Braves (Double A

designer and name brands including Polo

affiliate of the Atlanta Braves).

Ralph Lauren Factory Store, Bath & Body

Visit OutletsofMS.com for more details

Works, Coach Outlet, Carter’s and OshKosh

including sale and special event information

B’gosh, Michael Kors, Banana Republic Fac-

and driving directions.

q

\Bus Tours Magazine / July, 2021 • 13

Special Features on Demand

Starved Rock Eagle I

Starved Rock Park and Lodge

Landmark, Starved Rock Lodge is the only

dining on the Veranda allows guests a chance

More than 2.5 million visitors per year

hotel within the park. The lodge offers a wide

to experience the great outdoors and enjoy

come to see Starved Rock State Park and

variety of fun activities from Tribute to the

lunch or dinner with an amazing view.

Lodge, located in Oglesby, Illinois. The area

Stars (musical tribute performances) and

The Starved Rock Lodge Restaurant is a

is composed of stunning sandstone rock for-

interesting trolley tours to local attractions.

place for casual dining surrounded by a nos-

mations and seasonal waterfalls comple-

Customized itineraries are available and the

talgic feeling of yesteryear. Locally-brewed

mented by stunning bluff views of the scenic

friendly staff is happy to coordinate the

craft beer is available on tap in the Back Door

Illinois River Valley. This hidden gem is cen-

details.

Lounge along with appetizers, lunch and din-

trally located at the crossroads of the Mid-

Motorcoach groups find Starved Rock

west( interstates 80 and 39), Starved Rock

State Park and Lodge to be an excellent des-

The Cafe prides itself on its house-made

State Park and Lodge are LaSalle County’s

tination because of the many things to do.

ice cream and fudge (voted the guest-favorite

premier destination. In addition to the 13

River cruises on the Eagle 1 are wheelchair

snacks). Starved Rock souvenirs, gifts, books

miles of hiking trails of the National Historic

accessible and so are the trolleys. Outdoor

and more are available at the Gift Shop and

14 • Bus Tours Magazine / July, 2021

ner options.

Guide: Special Features on Demand Trailheads Concessions. The self-guided Art in the Park exhibit showcases the largest collection of chainsaw carvings in the state along with steel, bronze and kinetic art. The indoor pool complex provides a relaxing way to enjoy some quiet time.

Group tour operators love to bring guests to Starved Rock for Mystery Tours because the Lodge and Park are surrounded by flatlands and cornfields, making the unique geology quite a surprise to those unfamiliar with this part of the state. Step-on guides are always available for larger groups, but there is nothing better than breaking into smaller groups for a trolley tour. For more information, visit the lodge’s Web site at starvedrocklodge.com or phone (815) 220-7386.

Basilica & National Shrine of Our Lady of Consolation

Basilica & National Shrine of Our Lady of Consolation

Since 1875, pilgrims of many backgrounds and traditions have

of the capital city. From the time that statue arrived, countless people

journeyed to the Basilica and National Shrine of Our Lady of Conso-

have experienced God’s presence and Our Lady’s intercession in a

lation, Carey, Ohio to experience the powerful intercession and the

powerful way right here.

maternal comfort of Mary, Consoler of the Afflicted.

This Shrine began as a parish church in the 1860s, and then Father

For people of faith, life is a journey leading ultimately to perfect joy and happiness in God’s eternal presence.

Joseph Gloden, a native of Luxembourg, inspired other immigrants

A pilgrimage is a journey to a sacred place; it is symbolic of life’s

from Luxembourg living in Carey, to acquire a statue of Our Lady of

journey and offers us an opportunity to reflect on where we have been

Consolation, the patroness of their native land honored in the cathedral

and where we are going.

Visitors may attend daily Mass in the Basilica or just enjoy some time for private prayer in the Original Shrine Church. The 30 acre Shrine Park with its shaded walkways and beautiful landscaping provides a natural setting for the Stations of the Cross. The Shrine Gift Shop offers religious books, rosaries and gifts for the shopper and is open seven days a week (closed holidays).

Our Lady of Consolation offers a number of special events throughout the year. All are welcome at any time on their journey to faith, hope and healing.

q

Bus Tours Magazine / July, 2021 • 15

B

lack Mountain, North Carolina is located just 15 miles from downtown

The Mountains Are Calling Groups

Asheville, and is loved for its South-

ern hospitality and the small-town “Mayberry-

Black Mountain, North Carolina Near Ashville

esc” charm. Locals call it the “Front Porch of Western North Carolina” because of the wel-

by Pam Collins

coming small-town flavor. Although Black Mountain shares many traits with neighboring Asheville as a friendly and vibrant community, it still has a unique culture of its own with more than 40 boutiques and shops, 20 locallyowned restaurants, three flavorful breweries, one cidery and a distillery.

The Black Mountains are a part of the Appalachian Mountains and are the highest mountains in the Eastern United States. The range takes its name form the dark appearance of the red spruce and Fraser fir trees. The spectacular views of these mountains have welcomed visitors for more than 125 years.

Bus tours enjoy exploring the charming, walkable downtown where they find a thriving arts and crafts scene. The Black Mountain Center for the Arts located downtown in a 100-year-old building and formerly Black Mountain City Hall is a community non-profit arts facility. It houses exhibits of paintings, sculpture, photography, ceramics and more.

History of the area is an important part of the town and groups enjoy traveling through time in the Swannanoa Valley Museum and History Center. The building that houses the

Historic Train Depot

museum is the former Black Mountain Fire-

old stone calls. Guided tours are available to

• Learn about Black Mountain College,

house built in 1912 and designed by

groups through the Swannanoa Valley

one of the most renowned and respected art

Asheville’s premier architect, Richard Sharp

Museum and History Center.

Smith. The permanent exhibit is called Pathways from the Past where guests will enjoy

colleges in the U.S. Founded in 1933 and closed in 1957, one of the notable lecturers

Group Touring:

and board members included Albert Einstein.

pathways through time, from the earliest

• Stroll Black Mountain’s locally-owned

• Scare up the child inside with a guided,

pathways carved by the animals to the con-

unique shops, boutiques and a 93-year-old

family-friendly ghost tour of Black Mountain.

crete pathways of today.

general store.

Less than a mile south of downtown Black Mountain in the Christmount community is

• Explore beautifully painted murals on historic buildings.

“Rhododendron,” the retirement home of

• Enjoy the gardens with mountain views

Rafael Guastavino, built after he completed

from the Black Mountain Town Square Park –

the design and construction in the late 1890s

a wonderful location for a group photo.

• Sit back, relax and enjoy live music weekly at White Horse Music Venue where entertainment ranges from big band sounds to classical, jazz, blues, bluegrass, pop and many other genres.

• Explore the Town of Montreat (only

of George Vanderbilt’s Biltmore mansion.

• Arrange a step-on guide for a wind-

two miles northeast) – Previously home of

Artifacts still on the property include the

shield tour of downtown Black Mountain and

Reverend Billy Graham and wife Ruth Bell

house’s kiln and chimney, a wine cellar and

Montreat.

Graham.

16 • Bus Tours Magazine / July, 2021

Feature: Black Mountain Europa Store

Herschel’s Country Store • Tour the Presbyterian Heritage Center in Montreat.

• Admire the Ben Long Fresco in the Chapel fo the Prodigal.

• Shop beautiful handmade items at Ten Thousand Villages Shop.

• Walk around Lake Susan at an elevation of 2,654 feet.

Norfolk & Western Bay Window Caboose

Group Dining: • Dine as a group in an updated 1896 bed and breakfast restaurant with amazing

• “Belly-up” to some fine Southern barbecue with a selection of sauces for all tastes at Phil’s Bar-B-Que Pit.

Southern cuisine at the Red Rocker Inn. • Enjoy a delicious private lunch or dinner

Hub and Spoke:

at Bik Mtn Venue. A variety of themed meals

• Asheville and Biltmore

is also available.

• Chimney Rock and Lake Lure • Hendersonville and Flat Rock

Interesting Pop Culture Tidbits for Black Mountain Black Mountain features in the 1994 Patricia Cornwell (Black Mountain native) novel the Body Farm. Black Mountain is featured in the 2009 novel One Second After and 2015 sequel One Year After by William R. Forstchen, a town resident. Many local institutions and residents appear in the novel, although the story itself is fictional. Black Mountain also figures in The Longest Ride by Nicholas Sparks, a book that mentions the former college and visual arts community. Black Mountain is the site of the Three Billboards featured in the 2017 film, Three Billboards Outside Ebbing, Missouri, with one billboard exposed in April 2016, with the other two covered up.

After adventurous days, spend the night at a place known for quality, value, consistency and service with a smile – the local Hampton by Hilton in Black Mountain.

Opened in 2019, group tours are welcomed to Southern hospitality from the time of arrival to the day of departure. Bottled water and the famous chocolate chip cookBus Tours Magazine / July, 2021 • 17

Feature: Black Mountain ies await the arrival of each group tour guest in his/her room. Encouraging groups to the area is part of the daily routine. Sample itineraries form one to three nights are provided by request and include hub and spoke opportunities.

Pam Collins, director of sales, has been in the hospitality industry for 30+ years and worked with group tours originating from Hawaii and almost every state in the U.S. to the mountains of western North Carolina.

She has a passion for groups, motorcoaches and itinerary-making opportunities.

Please note: As of May 14, 2021 following the guidance from the Centers for Disease Control and Prevention (CDC) that fully vaccinated individuals can safely do most activities without wearing a mask or the need to social distance form others, the state removed its indoor mask mandate for most settings. Additionally, the state lifted all mass gathering limits and social dis-

tancing requirements.

C

Visit our website at: visitfortmadison.com

1-800-210-TOUR (8687)

18 • Bus Tours Magazine / July, 2021

q

Social Marketing for Tourism by catherine Heeg

Six Ways to Use Video to Fill a Tour As we return to a time of in person meetings, coach tours and riskfree handshakes, let us remember that our industry is still all about relationships. Even during the pandemic, we tried to keep up with clients and group leaders. However, now is the time to get out there again. Now is the time to fill tour coaches again.

Strengthen Relationships Thru thick and thin you have a base of clients that have been your bread and butter, right. Their groups travel with you frequently, they share your social content and they inspire their friends to join your tours.

Staying in touch with these people is essential. However, keeping the pipeline open for new clients is critical as we move forward. What is the easiest way to do this?

Video That is right, video. Not only does video bring your company to life, tell stories that sell, it is also a key way to stay top of mind with your clients as we transition back to full coach tours.

Video can take many forms:

Marketing rock stars in our industry are producing virtual tours that inspire people to jump onto a coach once again.

Media mavens are jumping in front of the camera and shooting a

• Live Stream on your favorite social site

series of video updates. Many are showcasing reminiscences of past

• Video Conference using Zoom or Skype

tours. Make sure you get the tech right and ace your next video.

• Socially posted video you shoot in your office or home or even

(https://bit.ly/3dSDgMF )

on the road

Do you simply need to update your clients or staff on the features

• Embedded video into your e-blasts is simple with Loom

of a new app or on-line tool? Loom is perfect for showing how to do

• Animated posts that grab attention in feeds

an on-line task. It is screen recording made simple.

Boost Brand Awareness Savvy marketers are tweaking their video content, style and production so they maximize their brand awareness.

Stories Sell Animated posts are the talk of the town because they put our travel stories into bite-sized chunks of inspiration. It is so easy to add these

Proactive tourism pros are focusing more on live stream conver-

scroll-stopping wonders into your social posting routine. Here’s a

sations on social platforms where their clients hang out. Many are

couple of examples along with the tools I use to create these animated

leveraging relationships with supplier and going live together. Here

posts.(https://youtu.be/y8WGsYE2ck4 ).

is how to do this together but in separate locations. (https://bit.ly/2ASz2Xw )

Heeg continued on page 22 Bus Tours Magazine / July, 2021 • 19

9-11 Reprise Are We Repeating History?

by Larry Plachno

This photo shows several buses lined up near George Washington’s Mt. Vernon waiting for their tour groups to return. Travel slowed down following the 911 tragedy as people feared more terrorism. Some suppliers broke the ice and got the industry moving again by inviting bus tours and other travelers. NBT. Back in 1905, Spanish philosopher George

the industry and prolonging the problems of

COVID virus. In both situations, the return to

Santayana came up with one of his most

the pandemic. If you give me a few minutes

normal was slowed because of the lack of

famous sayings: “Those who cannot remem-

of your time I will try to explain how both are

encouragement and buying invitations from

ber the past are condemned to repeat it.”

connected.

sellers.

Lately there has been some discussion over

Both the aftermath of the 9-11 tragedy

It is interesting that while fear of terrorism

the fact that history may be repeating itself.

and the pandemic carried on for months but

remained for months following the 9-11

What caused the extended downturn after

for different reasons. One was a fear of ter-

tragedy, the actual incidents were over in a

the 9-11 tragedy is now also holding back

rorism while the other was a fear of the

matter of hours. It could be said that by the

20 • Bus Tours Magazine / July, 2021

Feature: 9-11 Reprise time that action was taken to increase safety or mitigate the situation, the need for it was past. Admittedly, this is hindsight years later but in the chaos and confusion at that time it was not so obvious.

One major impact on the bus industry was that the ongoing Buscon show in Cleveland was shut down. We here at NATIONAL BUS TRADER were also involved in a minor way.

Our bookkeeper was scheduled to fly out of Boston that same day and found that the flights had been cancelled. As a result, she ended up renting a car and driving back to the Midwest with her daughter.

Although the terrorism was over in a matter of hours, the fear and concern remained for months. There was a significant decline in both business and personal travel. As is typical in these situations, there was more of an impact on business travel. The reason

Government facilities have been helpful in getting tourism and travel back running again. Several national parks have been inviting bus tours in the summer of 2021. Many other government buildings and facilities are also again welcoming bus tours and other visitors. NBT.

for this is that a substantial part of business

know that you are there and invite them to

waiving the requirement for masks in some

travel is communication – meeting with cus-

buy.

situations.

tomers or attending conferences and trade

What happened was that the aftermath

Travel and tourism were trying to make

shows. Much of this can be replaced by

of 9-11 was needlessly prolonged by the

a comeback. Some of the national parks were

phone calls or video meetings. In compari-

lack of invitations from industry suppliers

inviting bus groups for the summer of 2021.

son, more of personal travel is based on

and sellers. This was resolved when a few

Several bus tour planners were already run-

experience. Visiting mom and dad is much

of the suppliers listened to the experts and

ning bus tours and were looking for invita-

better than a phone call and actually going

jumped in with their invitations. My memory

tions on where to bring the bus tours they

on a tour is more fun than watching a video.

is that the primary leaders of this move-

are now planning.

What ended up happening is that as the

ment – who deserve a pat on the back –

Meanwhile the United States Treasury is

impact of 9-11 eased, more and more peo-

included Wisconsin Dells and St. Louis.

giving away two billion dollars to motorcoach

ple were willing and interested in joining

Their efforts were so successful that others

and passenger boat operators to help return

a bus tour again. However, the industry

realized the importance of advertising and

things to normal. The bus operators will have

suppliers were slow in providing invita-

inviting business that they jumped in too.

only one year to spend this money so there

tions. Hence, the aftermath of the 9-11

The result was an end to the downturn and

will be a huge infusion of cash into the bus

tragedy was prolonged.

a return to normalcy.

industry. They are already looking for invi-

The experts say that suppliers should con-

Fast forward 20 years to today and we are

tations on where to spend this money.

tinue to advertise during a downturn. They

finding that we are facing much the same sit-

Unfortunately, it appears that we are in

offer several reasons, but I am not sure I can

uation. Numerous groups are working

the same situation as 20 years ago in the

remember all of them.

• Continued advertising lets buyers know you are there for them.

• Continued advertising tells buyers you are inviting them to buy.

• Continued advertising supports the industry you are part of.

• Restarting a business in a downturn is like starting originally. You need to let buyers

towards easing the situation. People are get-

aftermath of 9-11. Tours planners are looking

ting vaccinated and want to travel again. By

for invitations on where to run bus tours

May, more than 50 percent of the U.S. pop-

while bus operators are looking for where to

ulation had been vaccinated and we were

spend their CERTS money. The suppliers are

beginning to see the start of what is called

slow in getting out their invitations for bus

herd immunity. The Center for Disease Con-

tours and for invitations for buses and bus

trol (CDC) said it was okay for vaccinated

industry equipment and supplies.

people to travel domestically. They were even

What we need at this point are industry suppliers that follow the recommendations Bus Tours Magazine / July, 2021 • 21

Feature: 9-11 Reprise

Heeg

Heeg continued from page 19

of the experts and get their invitations out

Now is the time to talk to the industry sup-

for bus tours and for bus equipment and

pliers and ask them to get their invitations

supplies. The bus tour planners are looking

out. Everyone else has done their part to head

for places to plan tours, and the bus oper-

things back towards normal. It is now their

ators are looking for invitations to spend

turn to get on the bandwagon and do their

of the camera, podcasting is a great option.

money.

part to get the industry moving again.

Recording an audio podcast is easy with

q

The new CERTS funding provides two billion dollars in grants for motorcoach and passenger boat operators. Since this money must be spent in one year, it will pay for a lot of activity in the bus industry.

Shown are three new Irizar i6 coaches waiting to get back on the road again. IRIzaR.

Not Into Video?

If you are feeling shy about getting in front

these tools. (https://bit.ly/3wcobjd ) The beauty of podcasting is that your pied-pipers and group leaders can listen in no matter where they are – driving, cooking dinner or working out.

As we start seeing our clients again in person, video is a versatile tool that will help you continue to forge strong new professional relationships and tell the travel stories that sell.

Catherine Heeg, international speaker and trainer, focuses on social media marketing strategies for the tourism and hospitality industry. Join the conversation and connect with her at cmsspeaking.com and socially.

Advertiser’s Index Atlantic City . . . . . . . . . . . . . . . . . . . . .24

McKinney CVB . . . . . . . . . . . . . . . . . . .18

Beaverhead Chamber of

Our Lady of Consolation . . . . . . . . . . .15

Commerce & Ag . . . . . . . . . . . . . . . .22

Outlets of Mississippi . . . . . . . . . . . . .13

Billy Graham Library . . . . . . . . . . . . . . .2

Rocky Gap Casino Resort . . . . . . . . . .12

City of Ft. Madison . . . . . . . . . . . . . . . .18

Starved Rock Lodge

Columbia Gorge

& Conference Center . . . . . . . . . . . .15

Interpretive Center . . . . . . . . . . . . . .10

Texan Theater Greenville . . . . . . . . . .12

Experience Jackson, Michigan . . . . . . .7

Temsa . . . . . . . . . . . . . . . . . . . . . . . . .23

Frederik Meijer Gardens

Town of Lexington,

& Sculpture Park . . . . . . . . . . . . . . . .10

Jacksonville Area CVB . . . . . . . . . . . . .22 22 • Bus Tours Magazine / July, 2021

Massachusetts . . . . . . . . . . . . . . . . . .9

q

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Atlantic City Expert Heather Colache is available at 609-318-6097 or hcolache@meetac.com to make sure you enjoy Atlantic City as it was meant to be experienced.

Meet AC received funding through a grant from the New Jersey Department of State, Division of Travel and Tourism.

TourAtlanticCity.com

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Atlantic City . . . . . . . . . . . . . . . . . . . . .24

McKinney CVB . . . . . . . . . . . . . . . . . .18

Beaverhead Chamber of

Our Lady of Consolation . . . . . . . . . . .15

Commerce & Ag . . . . . . . . . . . . . . . .22

Outlets of Mississippi . . . . . . . . . . . . .13

Billy Graham Library . . . . . . . . . . . . . . .2

Rocky Gap Casino Resort . . . . . . . . . .12

City of Ft. Madison . . . . . . . . . . . . . . .18

Starved Rock Lodge

Columbia Gorge

& Conference Center . . . . . . . . . . . .15

Interpretive Center . . . . . . . . . . . . .10

Temsa . . . . . . . . . . . . . . . . . . . . . . . . .23

Experience Jackson, Michigan . . . . . . .7

Texan Theater Greenville . . . . . . . . . .12

Frederik Meijer Gardens

Town of Lexington,

& Sculpture Park . . . . . . . . . . . . . . .10 Jacksonville Area CVB . . . . . . . . . . . .22

Massachusetts . . . . . . . . . . . . . . . . . .9

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• Atlantic City page 24 • Beaverhead Chamber of Commerce & Ag page 22 • Columbia Gorge Interpretive Center page 10 • Outlets of Mississippi page 13 • Starved Rock Lodge & Conference Center page 15 • Texan Theater Greenville page 12 • Town of Lexington, Massachusetts page 9

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