BUS TOURS Magazine Volume XLII Number 2 November/December 2020

Volume XLII, Number 2 • November/December 2020

Faith Based Attractions page 8

Railroads page 15

Regional Roundup page 19

contents

NOVEMBER/DECEMBER 2020 Volume XLII, Number 2

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STAFF

Editor & Publisher . . . . . . . . Larry Plachno Business Manager . . Nancy Ann Plachno Typesetting/Page Layout . . Sherry Mekeel Editorial Assistant . . . . . . . . Ellie Zamzow Web site . . . . . . . . . . . . . Jake Ron Plaras Bus Tours Magazine 9698 W. Judson Road Polo, Illinois 61064-9015 (815) 946-2341 Fax: (815) 946-2347 Web site: bustoursmagazine.com

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Advertising

Central/International West

kris@busmag.com – (641) 501-6211

11 Features 4

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BUZZ ON THE BUS A few changes had made their way to Las Vegas while reopening. A hotel full of history popped up in Amana, Iowa. Stop and smell the roses once more in ShreveportBossier, Louisiana.

REGIONAL ROUNDUP There are hidden treasures all over the United States. Step back into history in the Midwest. Strike out on your own path in the Central states. You might even meet someone famous while in the Northeast.

SAFETY Safety has always been important for the travel industry. During these uncertain times a few bus companies have taken it a step further with new technology.

Midwest

eric@freerpub.com – (281) 384-8793 Northeast

midwest@busmag.com – (815) 946-2341 Southeast

midwest@busmag.com – (815) 946-2341

Guides 8

11

15

FAITH-BASED ATTRACTIONS Experience the wonder of miracles first hand in Bowling Green, Kentucky. Or explore the peace of monastery life in Berryville, Arkansas.

ENTERTAINMENT From ghost sports teams to cowboys to exploring the tops of glaciers, there is enough to entertain a tour group for several trips.

RAILROADS Take a seat and watch the world drift by on a beautiful train ride. Make a plan to ride a few different trains, learn their history and significance while exploring the world in a wonderful new way.

And More 28 29 30

SOCIAL MARKETING FOR TOURISM

by Catherine Heeg

20 TIPS FOR TOUR PLANNERS

by Ellie Zamzow

ADVERTISERS INDEX

ddunay@busmag.com – (201) 781-6133

COVER PHOTO

John Hall’s Alaska Tours has brought tour groups to the untamed beauty of Alaska since 1983. Their easily recognizable tour bus sits in Keystone Canyon, near Valdez, Alaska. The gorge is known for its nearly perpendicular walls as well as its few beautiful waterfalls, including Horsetail Falls, which can be seen behind John Hall’s bus on the cover. JOHN HALL’S ALASKA TOURS. BUS TOURS MAGAZINE (ISSN 0199-6096) is published six times annually by National Bus Trader, Inc., 9698 W. Judson Road, Polo, Illinois 61064. Subscriptions, $15 (in US funds) annually, Canadian & International $20 (in US funds). Printed in U.S.A. Periodicals postage paid at Polo, Illinois 61064 and at additional mailing offices.

POSTMASTER: Send address changes to BUS TOURS MAGAZINE, 9698 W. Judson Road, Polo, Illinois 61064.

Change of Address: Please send old mailing label (or old address and computer number) as well as new address.

Advertising: Display advertising rates sent on request. Advertising deadline is the last day of the second month preceding publication.

Founded in 1979, BUS TOURS MAGAZINE is the oldest independent magazine in the bus and group tour market. Circulation includes bus and group tour planners in the United States and Canada regardless of affiliation or whether commercial, private or corporate or group leader.

The contents of this publication may not be reproduced either in whole or in part without the written consent of the publisher.

The name BUS TOURS MAGAZINE and the logo incorporating the passengers, bus and destinations are trade marks of National Bus Trader, Inc.

Bus Tours Magazine / November, 2020 • 3

Buzz on the Bus News and notes for bus tour planners The Neon Museum

The Neon Museum

enrichment. It has been named “Best Museum” by Las Vegas Weekly,

The Neon Museum has received grants for the upkeep and preser-

one of “Sin City’s Best Retro Sites” by MSN, “No. 1 Las Vegas

vation of the sign collection in the Neon Boneyard. As an open-air

Museum Sure to Entertain and Educate” by USA Today’s 10best.com,

museum, the Boneyard’s collection faces challenges traditional

“One of the Top 10 Coolest Things You Didn’t Know You Could Do”

indoor museums do not encounter. To address this matter, The

by Forbes.com, one of the “Top 10 Historic Spots in Las Vegas” by

Neon Museum conducted a Collections Assessment Plan (CAP) in

Vegas.com; one of “15 Most Fascinating Museums in the U.S.” by

2018, funded in part by the Institute of Museums and Library Services

VacationIdea.com; and earns a consistent 4.5 out of 5 rating on

(IMLS). The CAP provided valuable direction toward creating a long-

TripAdvisor.

term conservation treatment plan reflecting best practices for col-

On its 2.27-acre campus, the Neon Museum houses an outdoor

lections management and upkeep of all objects in the museum’s

exhibition space known as the Neon Boneyard; the North Gallery,

permanent collection.

home to the nighttime augmented-reality, audiovisual spectacle, Bril-

Founded in 1996, the Neon Museum is a non-profit 501(c)3 orga-

liant!; the Boulevard Gallery outdoor exhibit and its visitors’ center,

nization dedicated to collecting, preserving, studying and exhibiting

housed inside the former La Concha Motel lobby. Both the Neon Bone-

iconic Las Vegas signs for educational, historic, arts and cultural 4 • Bus Tours Magazine / November, 2020

Buzz on the Bus yard and the La Concha Visitors’ Center are located at 770 Las Vegas Boulevard North in Las Vegas.

Park MGM

Park MGM and NoMad Las Vegas Reopen as Strip’s First

Smoke-Free Casino Resort Park MGM and NoMad Las Vegas are reopening their doors, marking the final MGM Resorts’ properties around the world to open following COVID-19 closures. Located in the heart of the iconic Strip, when Park MGM reopens it will be the Las Vegas Strip’s first smoke-free casino resort.

Park MGM is The Strip’s newest destination resort and has quickly become one of the city’s go-to places for entertainment, new-to-market dining and more. The one-of-a kind collaboration between two distinct luxury hospitality brands – Sydell Group and MGM Resorts –

MGM’s lobby, Primrose reveals a series of rooms in a country house

pairs the intimacy of a boutique lifestyle brand with the scale of a

leading to a lush garden and terraced patio for al fresco dining.

2,700-room integrated resort to create hospitality destinations with

• Juniper Cocktail Lounge: With the largest selection of gin in

a sense of individuality. The Las Vegas outpost of Sydell Group’s cel-

Vegas, Juniper Cocktail Lounge stretches guests’ perception of the

ebrated New York-based NoMad Hotel is a distinct luxury hotel expe-

familiar at this stylish venue exploring the endless possibilities of

rience with European refinement and timeless style situated on the

classic cocktails – whether gin-based or otherwise. The mixology

top four floors of Park MGM.

destination challenges the status quo of mainstay drinks while staying

Park MGM and NoMad are reopening with the following amenities:

true to the foundation of what makes a great cocktail.

• Eataly Las Vegas: Eataly’s acclaimed Italian marketplace reopens

• Pool & Spa: Park MGM’s pool oasis returns with its full pool bar

with its handmade regional specialties available for breakfast, lunch

and a select number of cabanas available for rent. The Spa at Park

and dinner. The venue offers select walk-up and sit-down venues

MGM also is opening with limited hours.

making fresh pizzas, pastas and sandwiches, in addition to a retail destination with hard-to-find Italian products.

• Art Collection: Curated by Parisian studio be-poles, Park MGM’s world-class art program of collected and commissioned works spans

• Bavette’s Steakhouse & Bar: Restaurateur Brendan Sodikoff’s

every area of the resort — from the lobby to each guest room. Woven

Bavette’s Steakhouse transforms the time-honored steakhouse with

throughout the property, the diverse collection features artists such

a dash of French flair such as multi-tiered seafood towers, dry-aged

as Pablo Picasso, David Hockney, Henrique Oliveira, Shoja Azari and

bone-in ribeyes and zestfully seasoned lamb chops, all mouthwater-

Shahram Karimi.

ingly prepared and impeccably served. Glowing chandeliers, sultry

Days and hours of operation at all venues will vary. For a full listing

jazz and classic cocktails welcome guests to an intimate dining expe-

of available amenities, visit mgmresorts.com. Complimentary self-

rience paying homage to Gilded Age opulence.

parking is available for coaches.

• The NoMad Bar: Inspired by the old theaters of Paris, The NoMad

With health and safety as the priority, Park MGM and NoMad are

Bar is a casual cocktail and dining venue reminiscent of the famed

operating within MGM Resorts’ Seven-Point Safety Plan, a multi-lay-

New York City destination. Open Thursday through Sunday evenings,

ered set of protocols and procedures designed in conjunction with

the Bar offers an eclectic menu of bar classics, NoMad signature

medical and scientific experts to mitigate the spread of the virus, pro-

dishes and more.

tect customers and employees and rapidly respond to potential new

• BetMGM Sportsbar & Book: The ultimate sports-watching destination transports guests to their favorite neighborhood hangout

cases. The full plan can be reviewed at mgmresorts.com. The company continues to evaluate and evolve its safety protocols.

while delivering the perks of a major Las Vegas sportsbook. Among the duckpin bowling lanes and billiards games, guests are treated to elevated gameday cuisine and an expansive beer selection. Sports

Iowa’s Amana Colonies

bets can be placed in person or from the BetMGM mobile app.

Adds Boutique Hotel

• Primrose: Primrose is a South of France-inspired restaurant fea-

Iowa’s original do-it-yourself community is celebrating the

turing approachable breakfast and lunch menus filled with fresh produce,

opening of a new boutique hotel created from a historic woolen

with an emphasis on open-fire cooking. Located steps away from Park

mill that once produced yards of fabric for clothing and linens.

Bus Tours Magazine / November, 2020 • 5

Buzz on the Bus For more information contact:Lynn Davy at (319) 531-6137; lynn@laurelcontent.com or Alicia Anderson at (319) 360-4367; alicia@thinkdenovo.com.

Roger B. Chaffee Plantetarium to Reopen The Grand Rapids Public Museum (GRPM) announced that the

Hotel Millwright

Roger B. Chaffee Planetarium once again welcomed visitors on a limited capacity basis.

Visitors to the Chaffee Planetarium can relax, recline and visit the galaxy, constellations, far away planets, learn about asteroids and much more. All of the shows feature the latest Digistar projection

With 65 elegantly-appointed guest rooms, a farm-to-table restau-

technology and immersive surround sound for an unbelievably rich

ran, and craft whiskey bar, Hotel Millwright offers unique event

and realistic experience.

opportunities for groups.

Upon reopening, the Chaffee Planetarium will host multiple shows

Hotel Millwright opened Oct. 1, just in time for the fall season,

per week with enough time in between for a thorough cleaning. The

when visitors flock to the Amana Colonies to wander quaint streets,

schedule will include One World, One Sky and a new show - Incoming!

marvel at beautiful wood-sided homes, dine in local restaurants

that explores asteroids, comets and meteors.

and peruse shops that offer homemade food and chocolates, craft

The GRPM is now open and welcoming visitors. Explore three

beer and local wines and unique gifts for children and adults alike.

floors of core exhibitions, along with Under the Arctic – a new exhi-

From the start, the goal of the Millwright team has been to blend

bition. Limited capacity; advance ticketing is required. For additional

old with new. This is why they lovingly preserved original mill fea-

details about the new GRPM visitor experience, visit grpm.org/the-

tures such as exposed brick walls, scarred hardwood floors and

grpms-new-visitor-experience/. For updates, visit grpm.org.

various mill tools and machines. Photos of the mill’s workforce line the walls, including the sheep who contributed the wool. The history of the location and its original use is incorporated into guest rooms, as well as the hotel’s restaurant, the Indigo Room;

Harrah’s and Caesars

bar, the Electric Thread Social Club; and event rooms, the Merino

Accepting Buses

Loft and Carding Studio.

GNJMA reports that Harrah's and Caesars Casinos in Atlantic City

The hotel and its grounds have been designed to entertain, and

are accepting charter buses Monday through Friday. Their new bonus

the on-site staff promises to bring a completely new level of service

package is $10 in slot play with $50 in slot play to the group leader.

and opportunity to those planning tours. The hotel’s event rooms,

Caesars Bus center will take buses 10 a.m. to 9 p.m. daily (except

the same rooms where mill workers once toiled, offer huge win-

no arrivals from noon-1 p.m.), Harrah's will take buses 10 a.m to 7

dows, gorgeous natural light, exposed fixtures and verdant views

p.m. daily (no arrivals at 11 a.m.) and is based on management

for miles. The Merino Loft (7,000 square feet) accommodates up

approval. Everyone must follow COVID procedures which can be

to 225 guests, and the Carding Studio (1,000 square feet.), up to

found at caesarsac.com.

65 guests.

If you have any questions or would like to make a reservation at

Event catering will be farm-to-table fresh along with an original

either one of these properties, phone (800) 621-0200, option 6

and sophisticated beverage selection. Guest rooms will offer eco-

Tuesday through Friday 9 a.m. to 4 p.m. or by e-mail

sourced linens, beautiful and sometimes quirky interior design and

at acbusgroups@caesars.com.

gorgeous, luxury bathrooms. Hotel grounds will be planted with native flowers and trees, and there will be lawn games and hotel bikes available for guests’ use.

Louisiana’s Sportsman’s Paradise There is no better way to explore Louisiana’s Sportsman’s Paradise

News of the new hotel is spreading: The Millwright was at nearly

than at one of Shreveport-Bossier’s many outdoor attractions. Located

100 percent occupancy for October and is starting to book rooms for

in beautiful northwest Louisiana, there is something for groups to

the beginning of 2021.

enjoy outside from exploring America’s largest park dedicated to

6 • Bus Tours Magazine / November, 2020

Buzz on the Bus roses at the American Rose Center to hiking and bird watching at one of the many nature trails in the area.

American Rose Center is America’s largest park dedicated to roses and is home to the American Rose Society headquarters.

The 118-acre park’s paved trails and tranquil beauty make it a great place for walking, jogging or simply enjoying the beauty of more than 20,000 rose bushes. The best times of the year to see roses is during peak bloom each April to June and September to October. American Rose Center offers guided group tours and is wheelchair accessible.

Visitors can see alligators up close and personal at Gators and Friends Adventure Park. The popular attraction features daily live alligator feedings, zip-line, high-speed go-karts, pony rides, petting

Park American Rose Center

zoo and exotic animal exhibits with ostriches, kangaroos, lemurs, camels and more.

One of Shreveport-Bossier’s newest options for outdoor recreation, Red River National Wildlife Refuge offers six miles of marked,

entrances. Hikers can also see the habitat for rehabilitating injured

walking trails that surround a beautiful oxbow lake called Lake

birds of prey.

Caroline. The refuge is particularly popular among birdwatchers and nature photographers.

For more information about hosting group tours in ShreveportBossier, visit Shreveport-Bossier.org or phone (800) 551-8682.

q

Walter B. Jacobs Memorial Nature Park is a 120-acre nature park that features five miles of walking trails, including a wheelchair-accessible trail. This park offers convenient, paved parking near trail

Bus Tours Magazine / November, 2020 • 7

The Believers and The Hole-y Miracle The Believers and The Hole-y Miracle is a faith-based tour itinerary with a spiritual purpose. Each of the three attractions allow visitors to see how God uses people and circumstances in unique ways to achieve His divine purpose.

The National Corvette Museum The National Corvette Museum is dedicated to “all things Corvette,” but on February 12, 2014 an act of God changed everything.

That morning, the earth opened inside the museum’s Skydome, swallowing eight classic Corvettes. As a result, it became the lead news story across the world. Relive the

National Corvette Museum

drama and miracles that surrounded this event that was beyond human control, but

Faith-Based Attractions

wholly in God’s hands all along.

South Union Shaker Village During the early 1800s, this area of southcentral Kentucky was part of a spiritual awakening, referred to as The Great Revival. This led The United Society of Believers in Christ’s Second Appearing, also known as the Shak-

Little Portion Hermitage

hills around the monastery where resident

The time of COVID-19 has stripped us all

monastics live when not serving the needs of

munity in South Union Kentucky. Their guid-

back to essentials. The most essential thing

community and guests. A guest house also

ing principle was, “Put your hands to work

for life itself remains our spiritual life. It is the

accommodates those desiring a longer time of

ers, to establish their southern-most com-

and give your hearts to God.” Travel to a tran-

breath of life. Monasteries have always been

retreat and prayer. Monastics are available to

quil village where the Shakers practiced com-

considered “the beating contemplative heart

greet those who visit.

munal living, work as worship, and racial

of the Church and the world.” Little Portion

Optional meals at the monastery minister

and sexual equality.

The Fathers of Mercy and the Chapel

Hermitage and Monastery quietly meets that

masterfully to the body as well as the soul.

need beyond words by simply being a pow-

Retreatants dine on nourishing natural foods

erful place of prayer.

grown in the monastery gardens, and the

The quiet of winter prepares for the new life

acclaimed Little Portion Bakery goods in the

of spring. We are ready for new life. As the

beautifully airy and uplifting setting of the

Congregation of Priests with a mission to

country has cautiously opened up, now is a

monastery dining room.

proclaim Christ’s message of truth and call

perfect time to visit Little Portion Hermitage

of Divine Mercy The Fathers of Mercy is a Roman Catholic

Your visit can also include a trip to the

souls back to God and His promise of eternal

and Monastery, gently nestled in the Ozark

Great Passion Play, or the historic churches

life. They built the Chapel of Divine Mercy to

Mountains. This contemplative jewel of the

of Eureka Springs, including the architec-

glorify God and His abundant mercy, giving

Church in America is one of the best kept

turally stunning Thorncrown Chapel and St

visitors a quiet refuge from the noise of the

secrets in this part of the country. It silently

Elizabeth Catholic Church.

world. Step into the beautiful Romanesque-

speaks of the Spirit of God through its lovely

Discover this secret for yourself, unlock

style chapel where the mixture of scripture,

landscaped prayer gardens, and architecturally

the peace and contemplation of this holy

murals and statuary express the mercy of

impressive “mission style” monastery, including

place and make a pilgrimage or retreat at Lit-

God.

the Charity Chapel with its stunning icons from

tle Portion Hermitage and Monastery. It is a

the Ukraine. Hermitages are tucked into the

perfect way to venture out safely once again.

8 • Bus Tours Magazine / November, 2020

Guide: Faith-Based Attractions Individuals interested in a private spiritual conference and groups seeking guided tours

(as well as joining for lunch) are requested to call in advance at (877) 504-9865.

Little Portion Hermitage and Monastery

Visit our website at: visitfortmadison.com

1-800-210-TOUR (8687)

the Believers and the

Hole-y Miracle

The Fathers of Mercy Chapel of Divine Mercy Shaker Village at South Union

National Corvette Museum

Bowling Green, KY

Call for more info & to book your group!

Debbie Eaton | 270-467-8808 | debbie@corvettemuseum.org Bus Tours Magazine / November, 2020 • 9

Guide: Faith-Based Attractions

Our Lady Basilica

Basilica & National Shrine of Our Lady of Consolation Since 1875, pilgrims of many backgrounds and traditions have journeyed to the Basilica and National Shrine of Our Lady of Consolation, Carey, Ohio to experience the powerful intercession and the maternal comfort of Mary, Consoler of the Afflicted.

This Shrine began as a parish church in the 1860s, and then Father Joseph Gloden, a native of Luxembourg, inspired other immigrants

Basilica and National Shrine of Our Lady of Consolation 315 Clay Street • Carey, Ohio 43316

from Luxembourg living in Carey, to acquire a statue of Our Lady of Consolation, the patroness of their native land honored in the cathedral of the capital city. From the time that statue arrived, countless people have experienced God’s presence and Our Lady’s intercession in a powerful way right here.

For people of faith, life is a journey leading ultimately to perfect joy and happiness in God’s eternal presence.

A pilgrimage is a journey to a sacred place; it is symbolic of life’s journey and offers us an opportunity to reflect on where we have been and where we are going.

Visitors may attend daily Mass in the Basilica or just enjoy some time for private prayer in the Original Shrine Church. The 30 acre Shrine Park with its shaded walkways and beautiful landscaping provides a natural setting for the Stations of the Cross. The Shrine Gift Shop offers religious books, rosaries and gifts for the shopper and is open seven days a week (closed holidays).

Our Lady of Consolation offers a number of special events throughout the year. All are welcome at any time on their journey to faith, hope and healing.

10 • Bus Tours Magazine / November, 2020

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Originally established in 1875, the Shrine is known for its devotion to Mary and is a meeting place for people of faith.

Visit our Outdoor Park and Stations, Gift shop, Cafeteria and Retreat House.

For prayer and reflection, visit the Upper and Lower Basilica and the Original Shrine Church. Mass and Reconcilation schedules are available on request.

To arrange a Group Pilgrimage call (419) 3967107.

See us online at: olcshrine.com

Entertainment

The Field of Dreams Movie Site The Field of Dreams Movie Site The Field of Dreams Movie Site played

group destination since the film's premiere

John Hall’s Alaska

in 1989. The Field of Dreams Movie Site offers

Groups can experience first hand the true

host to the 1989 Academy Award nominee

a special experience for bus tour groups they

beauty that Alaska has to offer through John

for Best Picture of the Year – Field of Dreams.

are sure to never forget as one of the leg-

Hall’s Alaska Tours. Starting in 1983, this

Since the film's premiere, just as foreshad-

endary Ghost Players meets with the group

family-run business had just one bus and a

owed in the movie, people from all around

and provides a step-on guided tour of the

dream to share the beauty of Alaska with

the world (also known as dreamers) have

Field of Dreams, walking them through the

everyone. Today it has expanded to become

visited this mystical ball field to experience

history of the site and how it was chosen to

one of the leading contributors to Alaska’s

the magic for themselves.

serve as the set for the film, the celebrities

travel industry. John Hall’s focus is on creating

that have visited the site throughout the years

one of a kind adventures that everyone can

and more.

experience.

The iconic movie site celebrated its 30th anniversary in 2019 and welcomed more

John Hall’s Alaska Tours offers a wide

than 130,000 visitors, the highest annual traf-

Bus tour groups are also given a special dis-

fic since the site's inception. Groups are

count for tours of the inside of the Field of

range of tours; from the “Untamed Alaska”

invited to play catch on the diamond, explore

Dreams farmhouse. Contact Kayla of the

tour where groups can hike glaciers and

the gift shop and take a tour of the recogniz-

Dyersville Chamber of Commerce at (563)

interact with some of Alaska’s most famous

able farmhouse.

875-2311 or dyersvillechamber@dyersville.org

wildlife to the “National Parks of Alaska”

to set up a group tour at the Field of Dreams

tour where groups explore national parks

Movie Site today.

as well as learn about Alaska’s unique cul-

This serene ball diamond in rural Dyersville, Iowa has been a popular bus tour

Bus Tours Magazine / November, 2020 • 11

Guide: Entertainment

John Hall’s Alaska

tures. John Hall’s Alaska Tours is the place to go to see both the wild and tame side of the Alaskan wild. With each tour comes a truly unique experience that will have groups coming back time and again.

John Hall’s Alaska Tours has strived to stay operational and safe during these strange and uncertain times. In order to make traveling safe once again John Hall’s has created a cleaning procedure that does not hinder travelers or compromise the tour. Tour groups can be assured that they are walking onto a clean and sanitized bus.

During the tour the bus is sanitized at different touch points, such as handrails, to ensure group safety. At the end of each night the tour bus is cleaned and sanitized thoroughly to ensure a continuously safe trip. No matter what tour groups go on, they can rest easy knowing that they will be safe.

To plan a trip or inquire about more information on John Hall’s Alaska Tours, phone (651) 345-1212 or visit kissalaska.com.

Casey Tibbs South Dakota Rodeo Center Fort Pierre, South Dakota Just minutes from the interstate in cozy Fort Pierre, South Dakota, a cowboy treasure of epic proportions waits for hungry groups. Both a historical rodeo museum and a rentable venue for 12 • Bus Tours Magazine / November, 2020

Guide: Entertainment

Come Visit the Hidden Treasures of Clay County!

beautiful Missouri River vie for guests’

sentation to a conference center rental to

attentions against the dazzling cuisine,

increase the educational factor of a tour.

which can be catered to specific South

There is something inherently American

Dakota fare such as bison steaks, and

about the rodeo, and perhaps that is why

entertainment. Upon request, the Casey

Fort Pierre is also a “gold mine” of historic

Tibbs Center can bring the heart of South

sites. Learn about Lewis and Clark, Wild

Dakota to life before bus tour groups’ eyes

Bill, the settlement of the native Lakota

with presentations from Lakota dancers,

people, Casey Tibbs and much more. View

Rodeo Ambassadors and more. Ask about

one of the most important historical dis-

adding a Lewis and Clark historical pre-

coveries of the region via the tale of the

• Home to 21 conservation areas for camping, hunting, fishing, canoeing, swimming, hiking, and more!

• Where you can visit the “World’s Greatest County Fair” in September.

• Plus many historical museums, shopping, and other attractions!

western-style entertainment and catered meals, the Casey Tibbs South Dakota Rodeo Center will prove to be a feast for the eyes, mind and belly.

Seated atop Verendrye Drive and across the river from South Dakota’s state capitol, Casey Tibbs Rodeo Center presents the state’s rich rodeo culture from the past and present day. Take a stroll through the outdoor garden, featuring life-size sculptures; admire memorabilia from champion rodeo performers, including the amazing, ninetime world champion rodeo performer Casey Tibbs, exhibits on the Great Plains Indian Rodeo, Olympic Rodeo and more.

Learn about world-famous cowgirl trick rider extraordinaire – Mattie Goff-Newcome. Want to be a rodeo star? Do not miss the chance to ride a virtual bronc at the Casey Tibbs Rodeo Center.

Have dinner with a view at the Casey Tibbs Center’s conference area. Through the windows, historic Fort Pierre and the Bus Tours Magazine / November, 2020 • 13

Guide: Entertainment Verendrye brothers, a duo who stealthily claimed part of South Dakota for France in the 1700s.

The Casey Tibbs Center is bus group ready with ample parking and wheelchair-accessible facilities. Discounts for bus groups apply. For more information, visit caseytibbs.com or phone (605) 494-1094.

Dancing Horses Theatre As we try to put the events of the last eight months behind us, we will continue to present the fabulous Christmas performance. Starting in the middle of November 2020 until the third of January 2021, this is a one-of-a-kind show, with decorations, music and costumes unique to the season.

Every CDC precaution will be taken for your safety. Social distancing, wearing masks, sanitizing and theater seating will be limited to 120.

See the 90-minute Holiday performance, followed by a 30-minute “Behind the Scenes” presentation for $35 per person (children under two are free). Phone for reservations at (262) 728-8200 or go online to purchase tickets.

14 • Bus Tours Magazine / November, 2020

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Dancing Horses Theatre

Rail and Sail

Mt. Washington Cog Railway Mt. Washington Cog Railway

Trains lay over at the summit of Mount

gift shop stocked with Cog gear and a con-

“The Second Greatest Show on Earth!”

Washington (6288 feet) for approximately one

venience store/food court for last minute

That is what showman P.T. Barnum pro-

hour, plenty of time to explore the Sherman

necessities and hot and cold snacks. A wrap-

claimed in 1869 as he marveled at the Mount

Adams Visitor Center and its rooftop observa-

around observation deck provides beautiful

Washington Cog Railway’s dramatic ascent

tion deck, an interactive weather exhibit, a

panoramic views of the railway and the

to the summit of the highest peak in the

cafeteria and two gift shops. Send a card to

mountain – especially at sunset.

northeastern United States. High praise

friends and family with a unique Mount Wash-

indeed from the man whose grand circus

ington postmark from the summit post office.

occupied the primary spot.

Known as the home of “the world’s worst

The Mount Washington Cog Railway is open year-round. For more information visit thecog.com.

Today, more than 150 years later, The Cog

weather,” conditions at the summit can be

Railway remains one of the world’s great rail

quite a bit different than those at the base

Rails and Sails in Detroit

adventures. It was the first mountain-climb-

station. During the three-hour round trip, you

There is no standing – or sitting –

still

ing cog railway in the world. With an average

will climb through three climate zones to

when you visit Detroit. Spring is a beautiful

grade of 25 percent (some sections approach

a subarctic tundra similar to that of far north-

time to see all the unique and unusual sights

38 percent), it is also the second steepest. It

ern Canada. Hurricane-force wind gusts

this vibrant metropolis has to offer. The city

is an exhilarating journey through history,

occur on the summit an average of 110 days

that put the world on wheels continues to

technology and nature.

per year. From mid-October until mid-May,

keep it moving with a great variety of rails

trains run up to lower elevations once the

and sails attractions.

Motive power is provided by a fleet of seven powerful biodiesel locomotives, each

summit facilities close for the winter.

custom designed, built and maintained on

Located in the heart of the majestic White

site. With a nod to its steam heritage, the rail-

Mountains region of northern New Hamp-

The Rails At The Henry Ford Museum of American

way also continues to operate a pair of cen-

shire, Marshfield Base Station features the

Innovation Railroads exhibit, marvel at an

tury-old, coal-fired steam engines.

Cog Railway Museum (admission is free), a

impressive collection of street cars, passenBus Tours Magazine / November, 2020 • 15

Guide: Rail and Sail ger trains and one of the largest steam loco-

important role in Detroit’s history including

stunning mansions. A kayak tour of Belle

motives ever built. It is an amazing journey

the Prohibition Era. The elegant Detroit

Isle, a 982-acre state park in the Detroit River

through the history of these powerful engines

Princess is a five-story riverboat complete

between the U.S. and Canada, provides a

that helped build a growing nation’s way of

with chandeliers and offers a variety of fas-

unique view of this local gem.

doing commerce. At historic Greenfield Vil-

cinating tours. Rent a kayak and take a quiet

lage, take a ride into the past on the Weiser

paddle through the city’s historic canals past

Railroad pulled by one of the oldest steam engines still in use. It is serviced at the Detroit Toledo & Milwaukee Roundhouse, built in Marshall, Michigan in 1884. Or, hop on a bicycle and ride the Dequindre Cut, a belowgrade former railroad transformed into a greenway lined with colorful urban artwork and graffiti. This busy two-mile stretch connects the energetic, open-air Eastern Market with the Detroit River.

The Sails Detroit is located on the beautiful Detroit River, so you are never far from fresh water and all the activities it provides. Diamond Jack’s River Tours shows you the city from a new perspective as you learn about the river’s

16 • Bus Tours Magazine / November, 2020

Detroit RiverWalk

For more on planning a group tour to Detroit go to visitdetroit.com/groups.

q

Subscribe by phone at

(815)

946-2341

Bus Tours Magazine / November, 2020 • 17

S

afety has become the tallest hurdle that bus companies need to over-

come when planning on opening

back up or beginning to run routes again.

The importance of distance and controlling exposure to the Coronavirus has many trav-

elers going it alone. Instead of relying on the ease of buses many travelers have begun to rely on personal transportation when traveling. A few bus companies however have begun to implement new technology and procedures that are starting to make buses as safe if not safer than a personal car.

How many times is a car truly cleaned?

Not just taking out some left over trash and wiping down the steering wheel, but truly cleaned and disinfected. For almost everyone that is definitely not an every day occurrence.

Safety

For the travel and transportation industries, however, daily thorough cleanings are nothing new. Airplanes, buses, hotel rooms and more are judged based on their cleanliness.

Travelers’ New Top Priority

In order to make the public feel safe with

by Ellie Zamzow

traveling and back on buses once more companies are investing in new ways to keep

More than just air purification is needed,

everyone safe. Reducing exposure and guar-

both buses and passengers clean and healthy.

however, to make travel truly safe. Many

anteeing safety are most important parts to

Baron’s Bus, based in Cleveland, Ohio,

manufacturing companies have started to

returning to normal and fun bus tours.

and Champion Coach, out of Greenville,

develop newer products designed to make

In order to keep everyone safe, Irizar, also

South Carolina, have both invested in new

travel safe. Irizar, a luxury bus and coach

developed a new type of smart camera. The

air purification systems for their motor-

manufacturer has developed a new system

camera checks passengers’ temperatures as

coaches. These new systems created by NFI

to help keep tour groups, guides, drivers, and

well as if they are wearing a mask or not.

Parts™ use UV light to reduce mold, bacteria

everyone else safe.

Depending on whatever parameters are set,

and most importantly virus causing particles

Keeping buses clean while passengers

the camera will notify drivers if someone

in HVAC systems. This system, which is part

are on board is incredibly important. Even

does not meet safety measures. Not only does

of NFI’s “Clean and Protected” line, has been

more so however is deep cleaning the coach

this help with keeping contact to a minimum,

used to help sanitize operating rooms, med-

while no one is on board. Irizar has devel-

but it also helps assure that all those on the

ical equipment, residential spaces and more

oped a new disinfecting system that works

bus are safe and healthy.

for several years. The UV light system is per-

to clean buses in 30 minutes remotely. No

With so many new ways to keep buses clean

fect for smaller bus companies because it is

one needs to be inside to clean it, which is

and passengers safe, the light at the end of

relatively low-cost, does not produce pollu-

beneficial for everyone. The process may take

the tunnel seems to grow ever closer. The

tion and it takes up no extra space in motor-

30 minutes, but there is a downside. A 3-4

main goal for bus companies right now is to

coaches since it is placed inside the HVAC

hour wait time must happen before anyone

maintain a safe and healthy environment as

system. The use of this system also avoids

can once again enter the coach.

they begin to open up and run once again.

cutting into travel time, since it is installed

This process is great, however, for clean-

Following CDC guidelines and being prepared

in vehicle. The air is cleaned throughout the

ing buses after tours have started or at sev-

for anything will keep everyone safe in the

trip instead of only at stops or assigned clean-

eral points during a tour to make sure every-

long run. Though it might seem like normalcy

ing times. This means more time for fun and

one is staying safe. Instead of having people

is still a long ways off, a little extra effort and

adventures all the while helping tour groups

enter the bus to clean it and risking exposure,

care will go a long way in returning to a world

feel safe.

this new system can clean the bus and keep

we once knew.

18 • Bus Tours Magazine / November, 2020

q

Regional Roundup U.S. Naval Academy

Northeast

U.S. Naval Academy Visitor Center For more information visit usnabsd.com/for-visitors or phone

Annapolis, Maryland The best way to truly experience the U.S. Naval Academy is to take

(410) 293-8112.

a highly regarded historical tour, led by professional, passionate and

Jim Dykes

certified USNA guides. Tours of the Academy, called the Yard, bring

New York Tour Guide

the Navy’s history and traditions to life.

The 338-acre campus is located along the banks of the Severn River

New York Tourism is back after the “pandemic pause” put the Big

and the Chesapeake Bay. This prestigious four-year academy has been

Apple on hold after a banner tourism year previously. The Circle Line

training future military officers since 1845. As the undergraduate college

boat tours (perennial favorites) are operating again, as is the Statue

for America’s naval service, the Naval Academy focuses on developing

Cruises that take visitors to the Statue of Liberty and Ellis Island every

Midshipmen morally, mentally and physically to become professional

30 minutes. New York City is rebounding from the pandemic in a big

Naval and Marine Corps leaders of character.

(yet safer) way.

While on-tour of the scenic grounds and magnificent architecture,

The 9/11 Memorial and its accompanying Museum are both back

USNA Guides reveal what life is like for the Academy’s 4,500 mid-

open as are many museums that New York City boasts, and Broadway

shipmen, and convey the naval stories which reflect the Academy’s

is gearing up for a boom year.

long and distinguished history and traditions.

The Empire State Building is open again, as is the new World Trade

Visits to the Yard in Summer 2021 begin at the state-of-the-art

Center. Walking tours are big business. Greenwich Village and Central

visitor center that overlooks the Annapolis Harbor, featuring an Infor-

Park are favorite places to show people on foot; from the charming

mation Center, Quarterdeck exhibits, free film in a theater and shop-

200-year-old houses of the Village to the historic man-made green

ping. At the USNA Gift Shop you will find the best selection of official

space designed by Olmsted.

USNA, Navy and USMC tax-free clothing, hats, gifts and souvenirs.

As a longtime New York City tour guide, Jim Dykes has done all

Bus tour passengers may choose between two on-site dining

kinds of tour groups over the years: business groups, church and

options. The Drydock Restaurant, located in historic Dahlgren Hall,

school groups, conventions, families and even V.I.P.s. People always

welcomes groups of all sizes for boxed lunches and offers deli sand-

ask Dykes what tours stand out in his mind as favorites; he stated,

wiches,

E-mail

“The private tour I did for the Royal Family of Saudi Arabia. As we

drydock@usna.edu to make group-rate reservations. For a full-service

salads,

pizza,

snacks

and

beverages.

were boarding the bus I was introduced to family members by the

dining experience, the Alley Restaurant at the Naval Academy Club

head of security, who gave me the rules (do not get too close, do not

is the site for a leisurely lunch. Enjoy the daily buffet or order off the

ask them personal questions, etc.) The wife of the crown prince was

menu. Make reservations by e-mailing catering@usna.edu.

late because she was getting a manicure so her nails matched her

A variety of student and adult, customizable, tour packages are

outfit of the day (Chanel). The Royal family requested a tour with

available. All proceeds from tours, dining and on-site or online shop-

famous movie sites. NYC has many of those. The tour went so well

ping (visit navyonline.com) are donated to the midshipmen’s morale

the Prince asked me to join them for dinner.”

and welfare fund.

Bus Tours Magazine / November, 2020 • 19

Regional Roundup New York is a city of celebrities – Dykes loves to do the Rich &

30 miles from the Arizona border and just about an hour from the

Famous tour for groups. He was a guest several times on Joan Rivers’

Petrified Forest, offers miles of gorgeous views both in natural beauty

show in New York; Rivers loved to gab about NYC celebs, real estate,

and unique artistic endeavors.

history and more. In his first appearance, she nicknamed him the “Celebrity Tour Guide of New York.”

Hikes, Bikes, and Hot Air Balloons

Dykes is a longtime NYC guide. View his Web site at JimDykesNYC.com.

Gallup is home to more than 30 miles of hiking and biking trails that are easily accessibly off Interstate 40 and Route 66. The amount of miles means there is something for everyone from a senior who just wants to capture photos of the vistas from the trail heads, to the

Central

more experienced hiker who is looking for paths less traveled.

Red Rock Park Trails This is by far the best place to take a group for beautiful views in Gallup but without all the hiking involved. Both trailheads afford stunning views of Pyramid Peak and Church Rock without ever climbing up to the top. If adventurers feel like hiking, Gallup’s Red Rock Park includes two trails that connect with each other. Pyramid Trail is three miles round trip from the trailhead. You can hike up to the top of the Pyramid and gather breathtaking views of Gallup and the old bunkers of Fort Wingate. Church Rock Trail is a two-mile round-trip hiking experience that leads you up to the sandstone spires for which the

City of Gallup, New Mexico

trail is named. These are Gallup’s most popular hiking trails and when

The Southwest is full of incredible hikes, bikes and views, and

you see the views, you will know why. This park also includes the

New Mexico offers so much more than people realize. Gallup, only

unique Red Rock Park museum, so guests can experience a small

EXPERIENCE A

Cultural Revolution Reliving the most significant times in America’s history is easier than you may think. Stand on the very spot the Republican Party was born, experience the journey of the Underground Railroad, read the diaries of brave soldiers who fought and won the Civil War, and so much more. You’ll be transported back in time when your group visits Jackson, Michigan.

With several itineraries to choose from, Jackson is just the destination for your group tour!

See all the tour itineraries for Jackson, Michigan at ExperienceJackson.com/Tours

exper ence 517-764-4440

20 • Bus Tours Magazine / November, 2020

Regional Roundup museum full of incredible Anasazi and

nice stretch from being on the road. The best

then head to dinner or hop back on the road.

Navajo artifacts as well as take in the views.

part of this trail – stunning views of Pyramid

There is ample parking next to this trail.

Peak and the hogback red rocks. Sunset from High Desert Trail System

this trail is also gorgeous. This is a great small

Hot Air Balloons

The High Desert Trail system is comprised

hike for groups looking to capture views of

Gallup is home to four hot air balloons

of more than 22 miles of trail. It is suitable for

the stunning scenery, stretch their legs and

that take flight and hop in an out of the red

an afternoon or an all-day epic hike or bike ride.

The trail is single track and organized into three loops with connectors. The trail landscape

Gallup Balloom Fest

changes dramatically from the west end to the east end of the system, making it a fantastic place to explore. This trail system is close to town and close to two interstate exits. The trail landscape also includes unique rock sculptures, metal sculptures, sun dials and more.

University of New Mexico- Gallup Trails This small trail system is a hidden gem on the south side of Gallup off Boardman Avenue. These trails total about 1.5 miles and offer outdoor athletic equipment alongside the trail. The trail is crushed rock which makes it easy for anyone just looking for a

All over, people who love travel are imagining themselves stretching out and taking in scenic vistas. When the tours are ready to roll, North Dakota is waiting with uncrowded attractions like beautiful Theodore Roosevelt National Park. Follow your curiosity. Visit us online to find your tour inspiration.

N D t o u r i s m . c o m /g r o u p t r a v e l

Be Inspired.

Bus Tours Magazine / November, 2020 • 21

Regional Roundup rock canyons. Each balloon only holds no more than two to three guests, so this is the

Downtown Gallup Mural Walking Tour Downtown Gallup has more than 17

buildings creating a sense of the west. The downtown area is home to the Spanish Mis-

perfect experience for a small group. The

murals all within a less than 1.5 square mile

sion style McKinley County Court House, built

pilots also work together to schedule larger

area. In the early 2000s, various local artists

in 1938-39, the historic El Morro Theatre

groups across all the balloons and in shifts

were commissioned to retell Gallup’s story

(which is in the Spanish Colonial Baroque

so that everyone can take advantage of such

through these downtown murals, and in

style), built in 1928, and all of the old build-

an incredible experience. The ballooning in

the last three years Gallup’s Mainstreet and

ings down Route 66. The historic El Rancho

Gallup is special because you get to see

arts council organizations have sponsored

Hotel, built around 1936, was home to the

the incredible southwestern scenery

the addition of not only four more large

Western film stars and still looks like it did

without the costs of a big ballooning

murals, but of an entire trash can art pro-

back in the day. In addition, they have added

company in larger cities. View at scenicbal-

ject, where all downtown planters and

gorgeous outdoor patio dining for guests to

loonrides.com.

trashcans were conceptualized by artists

the community.

from across our community. The mural Exploring the Arts Outside

walking

tour

can

be

found

here:

Do not miss your opportunity to take a group on a unique Route 66 historic expe-

One of the most special aspects of the

https://galluprealtrue.com/experience-

rience on a quick stop off I-40, only 30

Gallup, New Mexico, area is the incredible

art-culture/murals-around-gallup-down-

miles from the Arizona border. For more

arts scene. Not only are the Navajo and Zuni

town-walkingtour and costs nothing for the

information about Gallup’s arts and cultural

the two largest silver-smithing tribes in the

public to enjoy.

world, but they also foster some of the best

offerings or a listing of traders visit galluprealtrue.com, e-mail Jennifer, the

painters and muralists in the Southwest. All

Historic Western Buildings

tourism and marketing manager, at

across Gallup there are murals and art works

and Architecture

jlazarz@gallupnm.gov or phone (505) 863-

by a wide variety of artists.

Gallup has been growing since 1881, and citywide there are a wide variety of historic

22 • Bus Tours Magazine / November, 2020

1227 for more information.

Regional Roundup

Midwest

Jackson, Michigan Jackson, Michigan wasted no time leaving an impression on both

of Interstate 94 and U.S. 127, Jackson has become a go-to overnight

state and national culture. As the birthplace of the Republican Party,

stop for many groups touring the Midwest. While in Jackson, you will

it represented a turning point in the events leading up to the Civil

see there is something for everyone. Your entire group, big or small,

War. A key stop on the Underground Railroad, you can trace its foot-

will enjoy spending one, two or three days in Jackson experiencing

steps through town on an intriguing self-guided walking tour.

planned tours.

Hands-on Underground

attractions to keep everyone busy. Group tour options include: Prison

Railroad History

History, 1850-1900, 1900-1950; Arts & Culture and Civil War and the

With five tours to choose from, there are plenty of fascinating

Immerse yourself in the 1800s during the harsh time of slave ownership to take a journey you never knew you were able to along the

Underground Railroad.

Download all the tour itineraries at ExperienceJackson.com/Tours.

Underground Railroad. Once bustling in the quiet of the night, the Underground Railroad ran right through Jackson’s city center escorting

McLean County Museum

slaves on their journey to freedom. This is a journey you can relive,

of History Bloomington, Illinois

walking step for step with those who risked their lives traveling the same path.

Learn how Abraham Lincoln’s local law career threaded him into

The free, self-guided Underground Railroad tour is a favorite of

his international destiny as the 16th president of the United States;

locals and visitors as you can follow its journey through Jackson’s

explore the difficulties and strengths of pioneers forging across the

historic downtown area at your own pace using the free app. The

country and more all in one stop at McLean County Museum of History

tour tells the compelling tale of Rufus Evans and his personal trials

located on the Museum Square in historic downtown Bloomington,

and tribulations as he leads you to several stops, like the First Con-

Illinois. Located near several other historical attractions and about

gregational Church that is believed to have been a key hiding place

one hour from Springfield, Illinois, the McLean County Museum of

for an untold number of slaves.

History is a must-see for any group with an interest in

The Original Motor City Jackson’s start in the transportation industry began with wagon

American History.

Step back into the 1800s

wheels, but quickly evolved into the manufacturing of automobiles.

with Abraham Lincoln in

At its height, Jackson was home to 25 auto manufacturers and has

McLean County. This exhibit

since been known as the original Motor City. Ye Ole Carriage Shop

focuses on Lincoln toiling in

provides a first-hand look at 18 one-and-only cars that were made

the 8th Judicial Circuit. The

in Jackson.

connections he made in the

Your Group Tour Starts Here

last through the development

McLean community would

If you want a unique destination that is unforgettable, look no fur-

of the new Republican Party

ther than Jackson, Michigan. Conveniently located at the intersection

and beyond to the solidificaBus Tours Magazine / November, 2020 • 23

Regional Roundup tion of his momentous role in the anti-slavery movement and as president of the United States.

For

more

information,

phone

(309)

827-0428 or visit mchistory.org.

Venture back to America’s infancy with Challenges, Choices and Change. Separated into three sub-exhibits, Choices explores the people

Tour operators should note the Cruisin’ with Lincoln on 66 Visitors Center has newly renovated restroom facilities.

and the work that made McLean County what it is today. In Making a Home, groups ponder the populations of McLean area starting with Native Americans thousands of years ago to Asian Indians and Latinos

Gahanna, Ohio Named one of the “Best Hometowns” by Ohio Magazine, Gahanna

in the late 20th century. Explore workers and their tools from the

offers more than 750 acres of parkland, unique historic attractions,

1820s to the 1990s with sub-exhibits Farming in the Great Corn Belt

high-quality restaurants, eclectic shopping destinations and com-

and Working for a Living. These exhibits honor the history and evo-

fortable accommodations.

lution of labor.

Known as the Herb Capital of Ohio, Gahanna is the home to the

Young learners will love the Harriet Fuller Rust Pioneer Discovery

Ohio Herb Center. The Ohio Herb Center is the perfect place to expe-

Room. Here, they can gather eggs, cook over an “open flame,” milk

rience the world of herbs – gardening, culinary, aromatic, health and

a cow and more with fun, hands-on displays.

wellness. Group tours love experiencing the world of herbs through

Those with an eye for beauty will love the Courthouse Exhibit,

unique make and take classes. For many people, the hands-on work-

which is displayed throughout the museum on lighted panels. These

shop at the Ohio Herb Center is the catalyst for a new hobby. Whether

informative panels explain the architecture, construction and materials

the group focuses on the aromatherapy side of herbs, takes a deep

of McLean County’s longest-standing courthouse – the building that

dive into the culinary aspect, or discusses preserving their plant and

now houses the museum.

herb harvest, people are excited to learn more. Of course, there is

In the Bloomington area alone, there are several other historical attractions. Consider building a historical tour with McLean County Museum of History, Normal Theater, The David Davis Mansion and Evergreen Memorial Cemetery.

always plenty of time to explore the herb gardens and browse the gift shop for bulk herbs, candles, soaps and the like.

Born from Gahanna’s official status as the Herb Capital of Ohio, Visit Gahanna hosts the Herbal Cocktail Trail. Every quarter, we partner with signature restaurants, breweries, distilleries, wineries and pubs that create seasonal libations infused with herbs. Trailblazers are

Awe

given passports and make their way to the participating cocktail stops.

IN

BLOOMINGTON-NORMAL ILLINOIS

When they order a featured cocktail, they receive a stamp in their passport. Once they collect the designated number of stamps, they exchange their passport at Visit Gahanna for an Herbal Cocktail Trailblazer Award. The Cocktail Trail is often offered as an abridged version to groups. Rather than visiting all the stops, groups can visit three or four and receive the Trailblazer Award.

Gahanna, Ohio

Our Visitors Center features Route 66 & Abraham Lincoln history!

309.827.0428 • CruisinWithLincolnOn66.org

24 • Bus Tours Magazine / November, 2020

Regional Roundup Chicago Southland

Gahanna is a great addition to any Colum-

The Scott County Visitors Commission

bus area tour. With incredible restaurants,

will help facilitate your group’s request for

No matter where you are going – or where

bakeries and breweries that accentuate the

proposal (RFP) with area hotel sales depart-

you are coming from – chances are, you will

herbal traditions of our city, we are able to

ments and management and as you can

be passing through the Chicago Southland.

create a unique experience for our visitors.

expect, we are always happy to help coordi-

Be sure to stop or stay and experience some

Gahanna is full of hidden gems and extraor-

nate unique and inexpensive attractions to

Chicago Southland “TLC” with Trails, Lakes

dinary people who make for a welcoming

compliment and even surprise a diverse pro-

and Cheers. Check out the brand-new trails

gram tour. There are a variety of original

app, your all-inclusive guide to the Chicago

Visit Gahanna offers complimentary tour

attractions to see in Scott County with great

Southland’s hiking, biking and walking trails.

planning assistance which includes confir-

recreational facilities, numerous historic

There are more than 100 miles of connected

mation of all stops. We take some of the work

sites, unique festivals and destinations offer-

trails for your group to enjoy.

out of tour planning. Complimentary wel-

ing a wealth of distinctive activities for both

come gifts are also offered.

kids and adults.

and memorable trip.

Botanic Gardens, an 85-acre restored nature

Scott County’s pillars of attractions focus

Scott County, Indiana

Visit Lake Katherine Nature Center and

refuge and a great place for your group to

on Agri, Geo and Heritage tourism. Our Agri

explore. Your group can discover some of

Whether it is a one-night layover on your

tourism involves working farms tours; Geo

the Chicago Southland’s natural wonders,

way to another destination; Exit 29 on Inter-

tourism include state and local parks, reser-

wander through the gardens or kayak across

state 65 in southern Indiana becomes your

voirs, hiking and biking trails and a raptor

the idyllic lake. Your group can also enjoy a

inexpensive overnight “group base” for

rehabilitation center. Our Heritage tourism

meal at the clubhouse or outside on the

regional tours and activities. Tour operators,

highlights American Revolutionary, Civil and

grounds. Lake Katherine is the perfect place

as well as small groups, love Scott County’s

American war trails, as well as the infamous

for your group to come back to nature.

authentic flavor with affordable food, lodging

Reno Gang’s and the first Great Train Robbery

and local unique tour options.

in the United States.

Located in the heart of the Midwest, Scott

Visit

the

Grab a pint and say, “Cheers!” with Cheers and Beers, your guide to the Chicago

Web

site

at

Southland’s breweries, wineries and distil-

County (Scottsburg and Austin, Indiana) is

greatscottindiana.com for sample activities

leries. There are more than 25 nightlife loca-

an easy 30-minute drive to any Louisville

and tours ideas for your groups considera-

tions ready to welcome your group, including

destination and conveniently located just 80

tion. We can be reached at (812) 752-9211

19 craft breweries. Your group can also

miles south of Indianapolis. Other cities all

to assist in your group needs with our (C3)

explore the Dixie Highway Brewery Trail, the

within a short drive include Evansville,

advantage of creative, customized and com-

first trail of its kind in the Chicago Southland,

Cincinnati, Lexington, Columbus, and a little

plimentary tour planning assistance designed

by visiting multiple breweries along this his-

further out are major cities like Chicago,

to help make your groups visit a memorable

toric route. Fun is always on tap in the

Nashville, St. Louis and Detroit.

one.

Chicago Southland.

Illinois is currently in Phase 4, which means tour groups are welcome. Be sure to contact the tour expert, Tobie Fitzpatrick.

She can help you plan an exciting Chicago Southland itinerary, while informing you of all current COVID-19 precautions in place for your group’s safety. Be sure to also ask about the current incentive offers. The Chicago Southland has tons of free parking, plentiful attractions, delicious dining options and many hotels with three floors or less. For more itinerary ideas, visit the Web site, TourChicagoSouthland.com. Be sure to check out the itinerary planning widget, where you can plan your custom itinerary by adding events and places to your plan.

q

Bus Tours Magazine / November, 2020 • 25

B

ankruptcy is a bad word in many

places. Unfortunately, we have heard it more often since the arrival of

COVID-19. If you or anyone you know with

a small business is thinking about bankruptcy, have them read this before taking action.

Let me start out with a heavy-duty disclaimer. This is being provided for informational and not legal purposes. Since every case is different and courts have varying opinions, you need to consult with your attorney before making decisions. The following information is relatively new and is worth considering by anyone looking at options.

In the past, there were attempts to provide better bankruptcy options for small businesses, but most did not go far enough. For example, the Bankruptcy Abuse and Consumer Protection Act in 2005 was put forward

The Small Business Reorganization Act

to simplify bankruptcy for smaller businesses.

However, it also increased burdens that made

A New Option in Bankruptcy

it less useful than many desired.

On February 19, 2020, the Small Business

by Larry Plachno

Reorganization Act became available. It creates a new Subchapter V of Chapter 11 of the United States Bankruptcy Code. What makes

a period of three years, which the court can

expected disposable income for the next

it interesting is that it combines some of the

extend to five years. It also allows for the

three to five years as payments.

features of Chapter 7 and Chapter 11 geared

modification for the loan on a residence if

to small businesses. In particular, it makes it

that was used for security.

possible for small businesses to retain control

Another advantage of the Subchapter V plan is that it is expected to roll through the

In Chapter 11, a committee of creditors

court system quickly. Disclosures by the

of their operations while also being positive

with unsecured claims is usually appointed.

debtor are minimal. These include a history

for the economy and creditors.

A major advantage to the small business with

of the business operations, a liquidation

This new law is designed for small busi-

Subchapter V is that the court will appoint a

analysis, and the ability of the debtor to

nesses that owe total debts of $2,725,625 or

committee of creditors holding unsecured

make payments under the plan. Debtors can

less. Do not ask me where they came up with

claims only if there is a cause, which would

spread their debt out over three to five years.

that number. At least 50 percent of the debt

normally be the exception rather than the

The debtor must complete the plan pay-

must have come from commercial or busi-

rule. Under Subchapter V, a trustee is

ments in order to discharge the debt.

ness operations. However, the recent CARES

appointed by the Department of Justice. The

Initial court actions on the SBRA have

Act extended this amount up to $7.5 million

trustee is not an operating trustee and the

generally been favorable to debtors. There

until March 29, 2021.

small business remains a debtor in posses-

are even situations where a debtor originally

Major advantages under Subchapter V are that unlike Chapter 7, it permits the small

sion. Instead, the trustee works as an inter-

filed under Chapter 11 or another chapter

mediary between the debtor and creditors.

was allowed to move to using the SBRA at

business to stay in operation. Yet, it allows

Also in Chapter 11, creditors can vote to

a later date. Again, each individual case is

the debtor to take advantages of less costly

reject the plan. Under Subchapter V, the

different and courts may not look at things

requirements required by Chapter 11. Under

debtor proposes a plan within 90 days of fil-

the same way. In addition, since this law is

SBRA, the debtor can retain ownership even

ing. This plan can be confirmed without

relatively new, there may be changes. Hence,

if unsecured creditors are not paid in full.

creditor support if it satisfies the require-

we disclaim any responsibility and ask that

But it does require a plan where the payment

ments. Major requirements are that the plan

you contact your attorney to guide you in

of all expected “disposable” income to over

be fair and equitable and that it include

your decisions.

26 • Bus Tours Magazine / November, 2020

p

From the Road Time to get back on the road!

We would love to see memories from some of your favorite trips. Send in some great pictures and they could be featured in our next segment of “From the Road.” Or maybe even featured on the cover. Simply e-mail pictures (at least 1500 pixels wide) to editorial@busmag.com. Include a little information about your tour and company to be considered for publication.

Spring Grove, Pennsylvania-based Bailey Coach used its Gold Star family coach to transport junior ROTC cadets for training. The coach is dedicated to the memory of Captain Fred Bailey and Lieutenant Melna Bailey, parents of Baily Coach President John W. Bailey. Both of Bailey’s parents served in Europe during WWII. Bus Tours Magazine / November, 2020 • 27

Social Marketing for Tourism by catherine Heeg

How to Create Better Social Ads Do you get as many video views as you think you deserve?

Are you earning as many clicks to your Web site as you would like?

If you have answered no to the above – Have you thought about giving up on social ads because you do not think they work?

Well, do not give up.

A couple of simple adjustments to your social ad campaigns can make a world of difference. Here are some quick tests and tweaks that will increase the success of your ads.

How to Get Your Videos and Visuals Right Imagine seeing an ad from your favorite destination, but not clicking on it because the video does not interest you. What if this happens for your clients with your ads? Here is an easy way to test what works with your unique audiences as you plan the marketing for your next tour.

1. Ensure you have a collection of videos you would like to test. Try creating a library ith a variety of video styles, lengths and visuals.

2. Select an ad from an existing campaign, then click ‘More’ to choose “A/B” in your next ad set up and then select “Video” or “Image” to test your visuals (slide 3 – https://bit.ly/34PKj62).

3. When setting up your split test, you can include four unique videos or visuals (slide 4 – https://bit.ly/34PKj62). When planning your split test, consider what ad audience (http://bit.ly/2nxjeyN) you will focus on and how aligned it is with the creative assets you have selected for your split test. Advanced ad audience targets here: https://bit.ly/2wXRb4f

4. Remember to preview each version of your ad for lay-out and design (slide 6 – https://bit.ly/34PKj62).

For example, maybe you have a tour that will focus on culture, history and museums.

You will want to create an audience of people who love museums, classical music and art. (Yes, you can target all of these interests when building an ad audience – http://bit.ly/2nxjeyN).

You will then want to show them a relevant video about a tour that speaks to these interests. When you split test you have the opportunity to upload two different videos and test which one resonates best with your audience.

You will be able to see which video gets more views. This will help you decide which ad to continue running and which one to tweak for better results.

Secret: You will want to avoid showing them a video featuring lifestyle interests that do not align with their interests. For example, you would not want to show this audience a video showcasing active outdoor adventures, kayaking or mountain climbing.

The bottom line is that you will maximize your ad budget by showing the right visuals/videos to the right people so as to achieve your ad goal. So many advertisers

Catherine Heeg, international speaker and trainer, focuses on social media marketing strategies for the tourism and hospitality industry. Join the conversation and connect with her at cmsspeaking.com and socially.

28 • Bus Tours Magazine / November, 2020

assume that “one size fits all” and miss the opportunity to customize ad offerings and maximize their budget.

In the ever-changing social ad landscape you will find that new bells and whistles are added frequently. These new options help savvy advertisers create the right ads for each of your tours so that you reach your advertising goals more quickly. What this really means is more “butts in seats.”

What will you split test in your next ad q campaign?

Statement of Ownership, Management and Circulation Title of Publication: Bus Tours Magazine. Publication No. 01996096. Date of Filing: 9/08/20. Issue Frequency: Bi-monthly. No. of Issues Published Annually: 6. Annual Subscription Price: $15 U.S., $20 Canada & International. Complete Mailing Address of Known Office of Publication and Headquarters or General Business Office of Publisher: 9698 W. Judson Road, Polo, Illinois 61064. Contact Person: Larry Plachno. Telephone: (815) 946-2341. Full Name and Complete Mailing Address of Publisher, Editor and Managing Editor: Larry J. Plachno, 9698 W. Judson Road, Polo, Illinois 61064. Owner: National Bus Trader, Inc., Larry J. Plachno, 9698 W. Judson Road, Polo, Illinois 61064. Known Bondholders, Mortgagees, and Other Security Holders Owning or Holding 1 Percent or More of Total Amount of Bonds, Mortgages, or Other Securities: None. Tax Status: Has not change during the preceding 12 months.

Extent and Nature of Circulation: Total No. Copies: Average No. Copies Each Issue During Preceding 12 Months: 8,558; Actual Number Copies of Single Issue Published Nearest to Filing Date: 8,500. Paid and/or Requested Circulation: 1) Paid /Requested Outside-County: Average: 5,508; Actual: 5,473. 2) Paid/Requested In-County: Average: 6; Actual: 6. 3) Paid distribution outside the mails: Average: 92; Actual 75) Paid distribution by other classes of mail: Average: 46; Actual 47. Total paid distribution: Average: 5,652; Actual 5,601. Non-requested distribution: 1) Outside County: Average: 2,800; Actual: 2,748. 2) In-county: Average: 0; Actual 0. 3) Mailed at other classes through the USPS: Average: 0; Actual: 0. 4) Outside the mail: Average: 50; Actual: 100. Total free or nominal rate distribution: Average 2,850; Actual: 2,848. Total distribution: Average: 8,502; Actual: 8,449. Copies not distributed: Average: 56; Actual: 51. Total: Average: 8,550; Actual: 8,500. Percent Paid: Average: 66.48%; Actual: 66.29%. Requested and Paid Electronic Copies: Average: 3,048; Actual: 2,756. Total Requested and Paid Print Copies + Requested/Paid Electronic Copies: Average: 8,700; Actual: 8,357. Total Requested Copy Distribution + Requested/Paid Electronic Copies: Average: 11,550; Actual: 11,205.

Percent Paid and/or Requested Circulation: Average: 75.32%; Actual: 74.58%.

20 Tips For Bus Tour Planners by: Ellie Zamzow 20 Tips on Getting Back

out completely. Little adjustments will help peo-

everyone around you can be as well. Take a

on the Road

ple feel relaxed but cared for at the same time.

break if you need one. No one will judge you

It lets them know that you value their safety as

for being human and admitting you need a

1. Follow guidelines. It is better to know as much as possible about safety guidelines,

well as comfort at the same time.

rest from time to time. Keeping yourself

5. Take it slow. Most likely people will

healthy will make everyone feel comfortable

procedures and precautions, rather than throw

not be rushing to get back on the tour bus.

and trust that it is safe to begin traveling again.

all cares to the wind. Look into where you are

That doesn not mean having no tours at all

9. Beware being too optimistic or pes-

going in advance and figure out what you can

however. Start off with smaller groups and

simistic. The time to be a realist is right now.

and cannot do. Do you have to wear a mask,

smaller trips. They will love the fact that they

Being overly optimistic could lead to endan-

are there only a certain number allowed at a

can travel again, as well as knowing it is being

gering a passenger’s health. However being

time, will their be temperature checks, or is the

done safely. Do not rush to fit as many trips in

overly pessimistic could lead to scaring those

place simply closed to all visitors? If you know

as short a time as possible.

in your group and making them worry for no

exactly what is going on, it will help everyone

6. Make frequent stops. Being cooped up

reason. A happy medium of understanding

feel safe and enjoy the tour a whole lot more.

in a bus for long periods of time definitely make

the dangers, but facing them and being pre-

2. Be compassionate. The world has

us all a little antsy. Plan a few fun stops along

pared for them needs to be achieved.

greatly changed from the one we knew before

the trip. This gives people a chance to relax and

10. Ask for help. The last time a pandemic

COVID-19. People might not be quick to pick

breathe a bit easier knowing that they are out

of this magnitude hit, buses were just starting

up on the changes or hesitant to adjust. This

in the open. It also gives you the opportunity to

to take to the streets. It is completely okay to not

is the time to be compassionate and under-

clean and assess the situation so far.

know what to do in every single different situ-

standing. A smile and a few kind words go a lot farther than you might think.

7. Be open. The last thing that makes peo-

ation. Talk to those who are older, have different

ple feel safe is secrets. Having to dig around

experiences, or even those on the tours. Every-

3. Provide more than what is needed.

for information will only drive people away.

one handles situations differently. Sometimes

Does someone want to wear a mask? Make

Being open and honest not only builds trust,

it is better to have more options than none.

sure to have some extras on hand. Provide small

but it also helps to make people feel safe from

11. Know how to mediate. Lots of dif-

cleaning supplies to those who wish to double

the very beginning. Creating an open envi-

ferent people who have never met before, on

check. Safety is the main priority here, so do not

ronment where information is shared freely

a long bus ride mixed with a nation pandemic

worry if someone wants to wipe their seat down

and often will keep guests coming back long

is bound to create some tension. Or become

a few times. Plastic partitions between seats

after the craziness of COVID-19 is over.

the opening line to a pandemic joke in the

could greatly improve the safety of those riding

8. Do not forget about yourself. Your

years to come. It is good to be prepared to

without completely detaching them from the

health is just as important as those around

mediate between different opinions or disap-

rest of the group. It is the little things that will

you. Make sure you take as much care of your-

pointed guests.

help guests feel safe and coming back.

self as you do your group. They will be looking

12. Be prepared for sudden closures.

4. Mix the old with the new. It is hard to

to you as a guide through these crazy times.

When faced with a sudden closure, do not

adjust from old routines, so do not throw them

Make sure you are healthy and happy so

panic. Find and schedule a few back up plans Bus Tours Magazine / November, 2020 • 29

20 Tips if the situation starts to turn grim. An itinerary

14. Ask what the people want. It is

just end up causing a few preventable disas-

is great, but at times going off the script can

never a bad idea to get a guest’s opinion or

ters. It might be hard, but taking a break to

lead to the most fun and some of the greatest

thoughts on a matter. Before finalizing a trip,

help the world reach equilibrium again might

memories. Guests might begin to panic at

send out a questionnaire. What are people

be exactly what you need to do. Never lose

sudden closures however, fearing the worst.

mostly worried about? What are they looking

hope, but remember everyone must do his

It is your job to keep them safe and calm dur-

for from both a safety and entertainment

or her part to keep us safe.

ing these uncertain times.

standpoint? What can you do to make every

19. Invest in the Future. It might seem

13. Create a rulebook. It is hard to

tour safer, better and memorable? When you

like you are losing money by investing in safety

remember every little detail of a safety plan

start the tour you can answer people’s ques-

precautions and equipment, but it is an invest-

or itinerary. How many times have you

tions and begin to adjust to better cater to

ment in the future. People who feel safe now

seen someone reading sky mail on a plane

the public’s needs.

are going to remember that safety in the future.

instead of listening to the safety instruc-

15. Mental health is important too.

tions before take off? If possible make a

Physical health is what keeps us all alive. Men-

family and themselves that it will be a smooth

rulebook for guests, which can be given to

tal health is what keeps us all living. If some-

and safe trip now and for each trip after.

Travelers of all ages will be able to insure their

them the minute the step foot on the bus.

one is worried nonstop they can hardly enjoy

20. Be prepared for anything. No mat-

Not only does this provide a way for all

the sights, even if they were the most beautiful

ter how hard you try, how many plans are

information to be accessible at any

in the world. Everyone has taken a toll men-

made and safety precautions put in place

moment; it also helps people to feel safe.

tally during the pandemic. The biggest struggle

something could go wrong. That does not

Uncertainty and worries can be tossed out

being faced is starving for social interactions.

mean that you, the tour or anything else has

the window when a rulebook is involved.

Creating an escape can be just as important

failed. It just means that the world is a crazy,

You could even go more in-depth and dec-

as protecting guests from the virus.

unpredictable place that we all love to

orate it, include games or even trivia on the tour’s different locations.

16. Explore new ways of travel. Adhering to social distancing guidelines might seem dif-

explore. Just remember to not panic, everything will be okay and enjoy the trip.

q

ficult on a close quarters bus. What are some alternatives? A simply answer is smaller tour group sizes. However that might not be the best option or even possible at times. Double-decker

Arkansas & Missouri Railroad . . . . . .17

buses could be a possibility as well. It would

Atlantic City . . . . . . . . . . . . . . . . . . . . .32

give a normal-sized group double the space,

Casey Tibbs Rodeo Center . . . . . . . . . .14

while still keeping them together.

City of Ft. Madison . . . . . . . . . . . . . . . . .9

17. Look inward. Most people do not visit their own hometown’s attractions.

Clay County Heritage Center . . . . . . . .13 Columbia Gorge

Maybe they have seen them before or pos-

Interpretive Center . . . . . . . . . . . . . . .7

sibly do not even know of their existence.

Cumbres & Toltec Scenic Railroad . . .17

Keeping people in their local areas not only

Experience Jackson Michigan . . . . . . .20

protects them by not exposing them to new

Fenelon Place Elevator Company . . . .17

people and places; it also gives them a

Field of Dreams Movie Site . . . . . . . . .13

sense of security. Almost like a safety net.

Frederik Meijer Gardens . . . . . . . . . . . .7

If something were to go terribly wrong,

Huntsville/Madison County CVB . . . .22

they know that they are close to home and

Jefferson, Texas CVB . . . . . . . . . . . . . . .9

their loved ones.

John Hall’s Alaska . . . . . . . . . . . . . . . .13

18. Know when to call it quits. We all want to get back to a normal world. Go back to a time when we could travel and take vacations without worry. Skipping forward to that now and throwing all precautions to the wind will only put us in a worse position than we started with. Pushing your luck might 30 • Bus Tours Magazine / November, 2020

Advertiser’s Index

McLean County Museum of History . .24 Mt. Washington Cog Railway . . . . . . .16 National Corvette Museum . . . . . . . . . .9 North Dakota Tourism . . . . . . . . . . . . .21 Our Lady of Consolation . . . . . . . . . . .10 Rocky Gap Casino . . . . . . . . . . . . . . . .30 Texan Theatre Greenville . . . . . . . . . .12

Don’t Miss the Buses for 2021 Tours Tour planners start work on tours as much as six to 12 months ahead in order to have time for arrangements, confirming the itinerary and marketing their tours prior to the departure date.This means that the forthcoming January/February issue of Bus Tours Magazine gives you a chance to invite profitable tour groups to your location during 2021.

Call now to find out what print and digital opportunities are available to help bring bus tour groups to your front door. As always, programs can be tailored to suit your needs and preferences. Mention this page to receive a special editorial bonus offer on three insertions or more.

Bus Tours Magazine Serving the bus tour industry since 1977 Phone: 815-946-2341 • e-Mail: midwest@busmag.com www.bustoursmagazine.com

REDISCOVER ATLANTIC CITY

The Story Continues Entertainment and excitement await in Atlantic City, including our world-famous Boardwalk, the ultimate in tax-free shopping, award-winning dining, live entertainment, and great attractions, like the Absecon Lighthouse, the tallest lighthouse in New Jersey. Experience an exciting getaway and create a lifetime of memories in Atlantic City.

TourAtlanticCity.com

Visit us at www.bustoursmagazine.com

9698 W. Judson Road, Polo, Illinois 61064 November, 2020

• Arkansas & Missouri Railroad page 17 • Field of Dreams Movie Site page 13 • Jefferson, Texas CVB page 9 • John Hall’s Alaska page 13

Moving Ahead With Spring and Summer 2021 Tours

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