BUS TOURS MAGAZINE Volume XL11, Number 3 • January/February 2021

Volume XL11, Number 3 • January/February 2021

Shopping and Dining page 13

Historical Attractions page 7

Niche and Specialty Tours page 10

contents

JANUARY/FEBRUARY 2021 Volume XLII, Number 3

STAFF

Editor & Publisher . . . . . . . . Larry Plachno Business Manager . . Nancy Ann Plachno Typesetting/Page Layout . . Sherry Mekeel Editorial Assistant . . . . . . . . Ellie Zamzow Web site . . . . . . . . . . . . . Jake Ron Plaras

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Bus Tours Magazine 9698 W. Judson Road Polo, Illinois 61064-9015 (815) 946-2341 Fax: (815) 946-2347 Web site: bustoursmagazine.com Advertising

Central/International West

tourgroups@busmag.com – (815) 946-2341

13 Features 4

18

BUZZ ON THE BUS Tours return and hotels celebrate upgrades as the year starts anew.

21 22

7

FIRST AID REFRESHER

by Melissa Stanek

Sometimes even the greatest tour can hit a bump in the road. This medical refresher will make sure you are never caught unprepared.

And More 19 20

Guides

FROM THE ROAD SOCIAL MARKETING FOR TOURISM

by Catherine Heeg

20 TIPS FOR TOUR PLANNERS

by Ellie Zamzow

ADVERTISERS INDEX

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13

HISTORICAL ATTRACTIONS Reach out and touch moments of history at the Ronald Reagan Presidential Foundation or walk the paths of the past in Martinsburg-Berkeley, West Virginia.

NICHE AND SPECIALTY TOURS Take a break and travel the oldfashioned way with Arkansas & Missouri Railroad. These scenic trips can be spur of the moment or planned for any special occasion.

SHOPPING AND DINING Delicious sweets and tasty treats await tour groups at the J.M. Smucker Company in Orrville, Ohio. In Branson, Missouri, Branson’s Best Restaurants deliver amazing meals at spectacular sites.

The editorial staff at Bus Tours Magazine are always looking for news items and editorial material on places that want bus tour groups to stop. Please phone 815946-2341 or send material to editorial@busmag.com.

Midwest

tourgroups@busmag.com – (815) 946-2341 Northeast

midwest@busmag.com – (815) 946-2341 Southeast

tourgroups@busmag.com – (815) 946-2341 ddunay@busmag.com – (201) 781-6133

COVER PHOTO

The Grand Hotel on Mackinac Island, Michigan has been providing above and beyond service since 1887. The hotel houses not only beautiful one of a kind rooms, but also incredible dining options for any group. Whether groups are staying the night or simply passing through, the Grand Hotel is the perfect stop for dining, historical tours and so much more. GRAnD HOTEl. BUS TOURS MAGAZINE (ISSN 0199-6096) is published six times annually by National Bus Trader, Inc., 9698 W. Judson Road, Polo, Illinois 61064. Subscriptions, $15 (in US funds) annually, Canadian & International $20 (in US funds). Printed in U.S.A. Periodicals postage paid at Polo, Illinois 61064 and at additional mailing offices.

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Change of Address: Please send old mailing label (or old address and computer number) as well as new address.

Advertising: Display advertising rates sent on request. Advertising deadline is the last day of the second month preceding publication.

Founded in 1979, BUS TOURS MAGAZINE is the oldest independent magazine in the bus and group tour market. Circulation includes bus and group tour planners in the United States and Canada regardless of affiliation or whether commercial, private or corporate or group leader.

The contents of this publication may not be reproduced either in whole or in part without the written consent of the publisher.

The name BUS TOURS MAGAZINE and the logo incorporating the passengers, bus and destinations are trade marks of National Bus Trader, Inc.

Bus Tours Magazine / January, 2021 • 3

Buzz on the Bus News and notes for bus tour planners Full STEAM Ahead

WonderWorks Branson WonderWorks Branson adds to their existing STEM exhibits, with a new exhibit area called Full STEAM Ahead. In addition to science, technology, engineering, and math, the “a” in steam is for art. The new exhibit area will focus on STEAM careers, beginning with becoming an astronaut. Full STEAM Ahead includes videos, demonstrations, interactives and robotic arms. Experiencing the new exhibit is included in the regular admission price to the indoor amusement park.

The new exhibit, which focuses on STEAM-related careers, opened on November 24, 2020. Numerous STEAM-related careers will be highlighted in the coming years. In addition to an astronaut, others careers include web developer, computer programmer, soil and plant scientist, chemist, physical education teacher, forensic science technician, zoologist, environmental engineer and landscape architect, among others.

There will also be pop-up STEAM demos throughout WonderWorks, such as an egg drop, bed of nails and the art of origami. In addition to all the STEAM-related fun that will take place inside WonderWorks, (including the OzART contest). Other STEM-related programs offered include virtual learning labs, science fair partnership opportunities, science fun facts and hands-on experiences with each visit.

Additionally, there is a military section that honors those who protect and serve our country. This space highlights STEAM-related job opportunities in the military and showcases some the technology used in the Army. This section includes interactive exhibits, military artifacts and a theater showing of a short film, titled American Pride.

To get more information about the WonderWorks Branson STEM program, visit wonderworksonline.com/branson/stem-programs/.

COVID-19 safety protocols being taken include reducing capacity, enhanced cleaning efforts, social distancing measures, hand sanitizer stations, employee health screenings, and employee personal protective equipment (PPE). Guests are encouraged to review all safety rules prior to their visit on the web page devoted to COVID-19: wonderworksonline.com/branson/covid-19.

by flying via helicopter below the rim of the Canyon where they will land and board pontoons to experience the wonders of the

Grand Canyon West and Papillon Grand Canyon

Grand Canyon from the calm waters of the Colorado River.

The Helicopter-Pontoon tour is available seven days a week and

Helicopters Welcomed Back

departs from the Grand Canyon West Airport in Peach Springs, Ari-

Aerial and Pontoon Tours

zona. Guests can also book a package price with park entry from

The West Rim offers the unique opportunity for guests to explore the Grand Canyon by air and by land. Guests begin the adventure 4 • Bus Tours Magazine / January, 2021

Papillon.com.

Phone (702) 736-7243 to book the tour.

Buzz on the Bus

St. Anthony Hotel Celebrates

“We're fortunate

the Fifth Anniversary of its

here in Little Rock

Grand Reopening

to have an array of

Little Rock Mural Tour

November 19 marked the fifth anniversary of the meticulous 30-

attractions rich in

month restoration and renovation to the hotel often called "the Queen

history, arts and cul-

of San Antonio," The St. Anthony Hotel. The anniversary is not the

ture, many of which

only celebration of note for the historic property as Marriott Interna-

are completely free

tional announced in late October that The St. Anthony Hotel was

of charge,” said

awarded the 2019 Marriott Hotel of the Year in the Distinctive Luxury

Gretchen Hall, pres-

category.

ident and CEO of the LRCVB. “Even better, many are also located out-

The St. Anthony Hotel's grand reopening in 2015 did more than

doors for all to enjoy at any time. Our mural collection continues to

update and renovate a property that has been the center of upscale

grow. There are more than 140 sculptures on display in Vogel Schwartz

events and celebrations in the city for more than 110 years. The

Sculpture Garden and Riverfront Park alone, beautiful historic churches

approach taken by owners Clyde Johnson and Brandon Raney

line the skyline, and military memorials and monuments can be found

focused on managing a delicate balance between grand luxury

throughout the city.”

and contemporary tastes. This approach is evident throughout the

As for the motivation for creating the new tours, in the spring of

hotel from the classic chandeliers and hundred-year-old Steinway

2020 the LRCVB began to package area attractions into these new

to the clean lines of renovated suites and lounges with a modern

tourism amenities that people could experience from the safety and

flair.

comfort of their homes or at their leisure via driving or walking tours.

Strolling through the hotel you will discover the designers and

“We created virtual tours, mapped the sites and provided site infor-

owners went through great lengths to maintain several historic ele-

mation,” said Hall. “Should people want to safely venture out, they

ments of the property. Restored Venetian tile flooring dating back to

may do so in a variety of ways by driving, walking or even cycling to

1910 alongside an eclectic mix of old and new furnishings; old-world

sites.” Hall said the project had two goals, to remind and educate res-

textile design paired with contemporary color palettes; and even

idents about the attractions in their own backyards and also to inspire

doors with no doorknobs integrated into the project as an elegant

individuals to make future trips to Little Rock to enjoy them in-person

response to modern demands. Since the renovated and updated suites

when they felt safe to do so.

needed more spacious bathrooms, the required the number of rooms

On the Little Rock Mural Tour, you can see a variety of creative

shifted - but the number of doors remained in order to maintain the

murals that showcases the vibrant art scene of the city. For instance

character of each corridor. The sixth-floor outdoor infinity pool has

you can see the Butterfly Mural at 400 President Clinton Avenue, which

a contemporary feel while the rooftop lounge preserves historic hand-

features a colorful scene of butterflies and moths native to Arkansas.

painted tile.

A mural called Golden Harvest can be found at East 10th and Main

In an effort to offer a level of support and accommodations to

Street and celebrates the state’s role as the nation's top rice producer.

guests responsive to the current travel climate, The St. Anthony Hotel

At Capitol Avenue and Main Street you will find a mural called Play-

family has adapted and adjusted, much as it did during its renovation.

time, with its playful scene of a red wagon carrying various Little Rock landmarks inside it.

For more information on the St. Anthony Hotel's current offerings

The Little Rock Sculpture Tour showcases pieces of art in the Vogel

visit thestanthonyhotel.com.

Schwartz Sculpture Garden and Riverfront Park.

LRCVB Unleashes Self-Guided Tours

the tour that stand out for their architecture and history. Thirteen are

to Showcase Little Rock

on the National Register of Historic Places and two are in a National

The Little Rock Historic Church Tour has 18 churches as part of

by Zoie Clift, travel writer

Register Historic District. The churches do not offer public tours, but

Arkansas Tourism

you can enjoy the outside of them. Churches on the tour include the

The Little Rock Convention and Visitors Bureau, LRCVB, has

First Presbyterian Church, which was built in 1921 and designed by

unleashed four new self-guided tours as an added way to experience

architect John Parks Almand. Many of his commissions are on the

the varied culture and history of the state and showcase Little Rock

National Register of Historic Places, including Little Rock Central High

in a new way. The tours fall under the categories of murals, sculptures,

School National Historic Site. Another church on the tour is the First

historic churches and military history.

Missionary Baptist Church, which was built in 1882 and known as a pioneering African-American church in the city. Dr. Martin Luther Bus Tours Magazine / January, 2021 • 5

Buzz on the Bus King Jr. visited the church in the early 1960s to deliver the church’s

Arkansas State Parks Adjusts

118th anniversary sermon.

Operations to Respond to

On the Little Rock Military History Tour you can see 14 attractions

Statewide COVID-19 Increase

that range from monuments to museums. Some of the spots on the

Visitor information centers, museums, restaurants and two marinas

tour include the MacArthur Museum of Arkansas Military History,

at Arkansas State Parks will see a reduction of operating hours to

Mount Holly Cemetery, the Arkansas Inland Maritime Museum in

efficiently manage available resources as needed.

North Little Rock, the Arkansas National Guard Museum at Camp Robinson in North Little Rock and the Jacksonville Museum of Military

Visitor information centers and museums will now operate five days a week – focusing on staying open during the busiest days.

History in Jacksonville.

“I would invite people to visit our website and view the tour videos, then map their route should they choose to safely visit sites in-person,”

State park restaurants will remain open but with reduced seating capacity. Buffets remain closed, but carry-out meals are available. Cabins, campgrounds and lodges across the park system will remain open.

said Hall. “Along routes there are many great local eateries that offer

The marinas at DeGray Lake Resort State Park and Lake Ouachita

take-out, curbside and dine-in options. I would encourage visiting a

State Park will offer restricted service through February 2021. This is

few and making your self-guided tours fun-filled adventures in

traditionally the slowest time of year for these facilities and marina

Arkansas's capital city. Many businesses have taken our Big on Safety

users can contact the park office if assistance is needed.

pledge to publicly acknowledge they are following all safety guidelines

PPE for all staff and cleaning regimens based on CDC recommen-

and enforcing all local measures to provide the safest environment

dations will continue at all Arkansas state parks. The statewide mask

for guests and their employees.”

mandate will be enforced as directed, and rangers will continue to

Audio tours are also available for people to download on the LRCVB

encourage social distancing.

site that cover political history and civil rights.

All of these insightful tours can be found at littlerock.com/experience-little-rock/tours.

Localized conditions could lead to a further reduction of hours for some park facilities. Please refer to the COVID-19 updates on ArkansasStateParks.com for updated information.

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!ƏǼǼ ɎȒ ƫȒȒǸ ɵȒɖȸ ǕȸȒɖȵ ɎȒɖȸ ɎȒƳƏɵٍ ۴ ‫ גזז׎ٮובאٮ׏בא‬۴ !ƏɀɎǼƺIƏȸȅɀِƬȒȅ 6 • Bus Tours Magazine / January, 2021

Historical Attractions Ronald Reagan Presidential Library and Museum

Ireland. Reflect at President and Mrs. Rea-

tion procedures and policies for our guests.

gan’s memorial site.

These include timed ticketing, six-foot dis-

“The doors of this library are open now and

The Reagan Library strives to be more

tancing stickers throughout the property, lim-

all are welcome. The judgment of history is left

than just a memorial to the late President. It

ited seating in the theaters, hand sanitizer

to you, the people.”

is also a community resource with revolving

stations across the property and more. For a

world-class exhibitions, family-friendly

complete list of procedures before you visit,

events and abundant public programming.

visit reaganlibrary.com

Ronald Reagan

Perched on a mountaintop with sweeping

Two to three times per year the Reagan

The Reagan Library is truly an entertain-

views, the Ronald Reagan Presidential Library

Library puts on special 11,000-square- foot

ing, exciting and educational museum for

and Museum is one of southern California’s

exhibitions as an added value to your

people of all ages.

most unique and beautiful destinations. Step

museum visit. You can always find what

aboard and tour through his actual Air Force

exhibits are coming up by visiting

One airplane. View an exact replica of the

ReaganLibrary.com/exhibits.

Martinsburg-Berkeley County CVB

White House Oval Office. Touch an authentic

The Reagan Library is also home to

piece of the Berlin Wall. Experience Ronald

year-round public programming. Most events

Shoppers and history enthusiasts find

Reagan’s studio days through the use of

are also held online so you may watch

hours of entertainment in Berkeley County,

Green Screen Technology. Stroll through the

from wherever you live. A lineup of

West Virginia. The rich history of the area

can

always

be

found

Martinsburg, West Virginia

grounds, including replicas of the White

events

at

links to events from before the Revolutionary

House Rose Garden and South Lawn. Enjoy

ReaganFoundation.org/events.

War through the Civil War. Surrounded by

a meal in one of our two restaurants, one of

The Reagan Library has incorporated top-

historic sites, Martinsburg provides the per-

which is an authentic pub from Ballyporeen,

of-the-line COVID safety and health precau-

fect picturesque downtown for hub-andBus Tours Magazine / January, 2021 • 7

Guide: Historical Attractions spoke tours or good old-fashioned shopping sprees.

It is time to park the bus and let tour passengers explore. The peaceful and delightful town of Martinsburg has great finds at every turn. With innumerable shopping opportunities, the quaint downtown area is sure to charm visitors. The store windows shine with artisan décor, quality clothing, spa-worthy luxuries and antiques only available in such a historic place.

Word to the wise: pack an empty suitcase to carry all the new treasures one will find at the downtown shops.

Are you feeling peckish after shopping?

Groups find a selection of delicious food at Martinsburg’s many restaurants. Choose between world cuisines or simply go straight to dessert. Visits to DeFluris Fine Chocolate, Everything Cheesecake and Latte Da Cupcakery will satisfy anyone’s sweet tooth.

For more eclectic shops and tasty eateries, groups head 10 minutes away to Shepherd-

8 • Bus Tours Magazine / January, 2021

Guide: Historical Attractions stown. Groups visiting Shepherdstown find

travelwv.com, phone (304) 264-8801, or

the only thing more alive than the local arts

download the CVB’s free app, Visit

scene is hospitality.

Martinsburg, WV.

It is easy to make a group tour historical in Berkeley County. Historic sites like Mor-

Historic Fort Steuben

gan Cabin – the home of one of West Vir-

Experience frontier life at Historic Fort

ginia’s first white settlers, the General

Steuben, a completely reconstructed fort built

Adam Stephen House and The George

on the original site overlooking the Ohio

Washington Heritage Trail pull history from

River. Adjacent to the fort is the First Federal

Franciscan University of Steubenville with

the past and into today. Groups can even

Land Office west of the Alleghenies - built in

its Portiuncula Chapel, a reproduction of the

see George Washington’s outdoor bathtub.

1801 as an early American home office.

site in Assisi, Italy.

There is an ample amount of Civil War

Copies of genealogy records of early settlers

Commemorate the brave souls who

sites, as well. Groups can visit the Martins-

are on file here. Friendly tour guides present

worked to end slavery and operated the

burg B&O Roundhouse to see the place

the stories and hands-on history that make

Underground Railroad by touring the

once destroyed by Stonewall Jackson’s

the past come to life at these landmarks. An

Quaker Village of Mount Pleasant. Enjoy

troops in 1861. Men, of course, are not the

on-going archaeology dig is on site with his-

locally produced wine at Black Sheep Vine-

only participants in the war. Check out the

torical displays in the Fort Steuben Visitor

yard or one of The Farm Restaurant’s spe-

house of Confederate spy Belle Boyd at the

Center. Find old-fashioned games and toys

cialty desserts.

aptly named Belle Boyd House.

as well as historical books and souvenirs at

These opportunities and more wait for

the museum shop.

Excellent lodging options and a variety of dining experiences make an over-

motorcoach tours in Berkeley County. For

Marvel at the stained-glass windows and

information on how to add Martinsburg-

architecture of Steubenville’s historic down-

Berkeley County to an itinerary, visit

town churches. Tour the world-renowned

night stay in Steubenville a unique travel experience.

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GET TO THE HEART OF IT

travelwv.com

304.264.8801

Bus Tours Magazine / January, 2021 • 9

Texan Theater Greenville

Niche and Specialty Tours Texan Theater Greenville Greenville, Texas Take a break from the road in the most

Need a different menu? Special requests

At Texan Theater Greenville, the staff

are no problem at all. With a little notice,

works with bus tour planners and operators

Texan Theater Greenville can accommodate

to make this stop the best and easiest they

relaxing theater around – the Texan Theater

just about anything planners can think of

have ever had. A stop in Greenville, Texas at

Greenville in Greenville, Texas. At once inti-

with resident chef, James. Meals can even

the Texan Theater will be the highlight of bus

mate and spacious, the Texan Theater

compliment the theme of a bus tour journey.

tour passengers’ entire adventure. Groups

Greenville knows what groups need and pro-

As the Texan Theater lobby doubles as a café,

and planners are in good hands with Texan

vides it in spades. Make this relaxing theater

bring groups in during a downtown shopping

Theater Greenville.

home for the next few hours, knowing that

spree or historic walking tour to refuel with

For more information. phone (903)

the staff is eager to work with bus tour oper-

some delicious Nespresso Coffee, chai tea,

259-6360 or visit texantheatergreenville.com.

ators to plan a wonderful time for guests.

croissants and a whole lot more.

The Texan Theater Greenville was

What is a theater without entertainment?

designed to optimize guests’ comfort. This

From live music, plays, lectures or movies,

Arkansas & Missouri Railroad The Arkansas & Missouri Railroad oper-

gorgeous theater is set with 114 luxurious

Texan Theater Greenville presents the enter-

ates 150 miles from Monett, Missouri to Fort

seats in a space that once held 700 movie

tainment that has guests talking. Hosting tal-

Smith, Arkansas. Offering freight servers to

theater seats. This gives guests ease of mobil-

ents such as Livingston Taylor, Bryan White,

local industries along the route, the A&M

ity and comfort. Delicious meals and delight-

Ian Moore as well as the professional skaters

also provides scenic excursion train rides.

ful entertainment go hand in hand. This is

and Broadway-level singers performing in

Guests take a window seat to history

why each seat comes with table room, so

Spinning Tales of Cinderella and Peter Pan on

onboard beautifully-restored vintage pas-

meals are a breeze. Delicious handmade cof-

Ice, Texan Theater Greenville knows how to

senger train cars from 1920s to 1950s. The

fees, sodas, sandwiches, salads and quiche

get guests dancing in their seats or the roomy

scenic tours include the quarter-mile

are always available.

aisles.

Winslow Tunnel and several high trestles

10 • Bus Tours Magazine / January, 2021

Guide: Niche and Specialty towering more than 100 feet above the

day trip that includes a layover in historic

has meal service available from peanut

ground.

downtown Van Buren for lunch and shop-

butter to prime rib.

Home based in downtown Springdale,

ping. Three-hour rides are available from

The A&M is part of the Arkansas A-Team

the excursion train has a variety of tours

Van Buren to Winslow or Springdale to Van

and can assist with group itineraries through

through the foothills of the Boston Moun-

Buren. One-way trips are popular for

Arkansas. Cities include: Bentonville, Rogers,

tains. Springdale to Van Buren is an all-

groups just passing through. The A&M also

Eureka Springs, Springdale, Fayetteville, Van Buren and Fort Smith. Special themed excursions are offered throughout the year. A few of our tours include the Backyard Billionaires with a step-on guide to talk about the billionaires of northwest Arkansas, a Mother’s day Brunch, Father’s day BBQ and Banjos and the popular Holiday Express Pajama trains to name just a few.

For more information on group rates phone

(479)

725-4017

or

visit

amtrainrides.com.

The Field of Dreams Movie Site The Field of Dreams Movie Site played

Arkansas & Missouri Railroad

host to the 1989 Academy Award nominee for Best Picture of the Year – Field of Dreams.

Since the film's premiere, just as foreshad-

Bus Tours Magazine / January, 2021 • 11

Guide: Niche and Specialty The Field of Dreams Movie Site

owed in the movie, people from all around

est annual traffic since the site's inception.

tour group destination since the film's pre-

the world (called dreamers) have visited this

Groups are invited to play catch on the dia-

miere in 1989. A special experience for bus

mystical ball field to experience the magic

mond, explore the gift shop and take a tour

tour groups is offered that they are sure to

for themselves. The iconic movie site cele-

of the recognizable farmhouse.

never forget. One of the legendary Ghost

brated its 30th anniversary in 2019 and wel-

This serene ball diamond in rural

Players greets them and provides a step-on

comed more than 130,000 visitors, the high-

Dyersville, Iowa has been a popular bus

guided tour of the Field of Dreams, walking them through the history of the site and how it was chosen to serve as the set for the film, the celebrities that have visited the site throughout the years and more. Bus tour groups are also given a special discount for tours of the inside of the Field of Dreams farmhouse.

Contact Kayla at the Dyersville Chamber of Commerce at (563)-875-2311 or dyersvillechamber@dyersville.org to set up a group tour at the Field of Dreams Movie Site.

12 â&#x20AC;˘ Bus Tours Magazine / January, 2021

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Fall Creek Steak and Catfish House

Shopping and Dining Branson’s Best Restaurants Branson, Missouri

over 20 years. Being the home of the original

at 997 W State 165 Branson, MO 65616. For

“tossed rolls” makes this restaurant a fun and

more information or to schedule a

Since 1993 Branson’s Best Restaurants

exciting place to stop and eat. Full-service

visit phone (417)-335-0690 or visit

has been providing exceptional food and

lunch and dinners feature hand-cut steaks,

fallcreeksteakhouse.com.

amazing venues to bus tour groups. With

hand-breaded catfish and so many more deli-

several different restaurants to choose from,

cious items for guests to choose from.

Now a steak dinner might be for some, but who does not love a plate of some great

Branson’s Best can serve any group’s needs,

If the food is not enough to attract one’s

pasta? At Pasghetti’s Restaurant & Attraction

from small family gatherings to large groups.

interest, the interior and entertainment at

groups can indulge on some of the best Ital-

Fall Creek Steak and Catfish House and Pas-

Fall Creek Steak and Catfish House will. The

ian inspired meals around. When a group

ghetti’s Restaurant & Attraction are the best

interior of the restaurant is covered in local

steps into Pasghetti’s, they will be transported

options for larger tour groups. Each restau-

antiques ranging from business and street

to 1940s inspired version of downtown New

rant has a completely different feel, which

signs to old children’s toys and even some

York and San Francisco. Beautiful string lights

can greatly compliment a tour’s theme.

farm equipment. It is enough to spark con-

and faux shop fronts create a friendly and

Fall Creek Steak and Catfish House has

versation between anyone and everyone.

relaxed atmosphere. Pasghetti’s also houses

been serving the Branson community for well

Fall Creek Steak and Catfish House is located Bus Tours Magazine / January, 2021 • 13

Guide: Shopping and Dining

Pasghetti‘s Restaurant and Attraction several other themed dining rooms, to suit whatever a tour group might require.

room to entertain younger tour goers and an

Morse Farm is open year-round, and

indoor Ferris wheel, which is a sight to

each season offers a memorable outing for

behold. Do not forget about the giant fork

bus tours passengers. Visitors can enjoy a

and meatball that guests walk through to

live presentation or video about maple

enter the restaurant. It is a great place for a

sugaring and the Morse family in the wood-

group photo op. Pasghetti’s is located at 3129

shed theater; examine the equipment used

W Hwy 76 Country Blvd Branson, MO 65616.

for maple sugaring in the Sugar House; trek

For more information on Pasghetti’s or to

the Maple Tree Trail and witness how the

book a visit phone (417)-335-0690 or visit

sap is collected. Visitors can also sample

pasghettis.com.

a variety of maple syrups and maple-

Branson’s Best Restaurants has more

flavored treats, visit and outdoor museum

to offer than just these two wonderful

that includes an antique replica of the

venues. If you are looking for something

Vermont State House and shop for authen-

smaller or just want to follow along with

tic maple syrup and other specialty foods,

up-and-coming additions and changes,

as well as a full array of gift items. Selec-

visit bransonsbestrestaurants.com.

tions can be mailed from the store or carried out.

Morse Farm Montpelier, Vermont

The two most popular seasons for tours are spring and fall. Tree-tapping (or sug-

To match the wonderful decorations Pas-

“Let me explain something about farm

arin’) takes place in the spring, has a short

ghetti’s serves many different Italian dishes

people – we share a deep physical connec-

three- to five-week run, and begins any-

including their famous “Pasghetti and Meat-

tion to the earth. We all work hard and are

where from late February to mid-March

ball.” The restaurant also houses a game

proud as can be about what we do,” says

and goes through early April, depending

Burr Morse, the current owner of Morse

on weather conditions. During this har-

Farm. This family-owned maple sugar-

vesting, tour passengers can witness the

works began in 1814, when James Morse

maple sap being boiled down into syrup in

first settled in Vermont. Today, the maple

the Sugar House and get a taste of “Sugar

syrup is made by Burr and his family, whose

on Snow”- hot maple sugar that turns to

ancestors were taught to tap maple trees

taffy when it is drizzled over shaved ice

by Native Americans.

(served with a fresh donut).

Morse Farm

14 • Bus Tours Magazine / January, 2021

Bransonâ&#x20AC;&#x2122;s Best Restaurants Where Bus Tours Stop to Eat

Fall Creek Steak & Catfish House

997 W State 165 Branson, MO 65616 417.335.0690 fallcreeksteakhouse.com

Pasghetti's Restaurant & Attraction

Guide: Shopping and Dining J.M. Smucker Company

Of course, fall is the prime tourist season in Vermont. At Morse Farm, tour pas-

J. M. Smucker Company Orrville, Ohio

(330)

684-6287

or

visit

jmsmucker.com/smucker-cafe-store.

sengers can enjoy a maple creemee (soft

For more than 120 years the J. M.

serve ice cream flavored with authentic

Smucker Co. has made quality products

Vermont maple) and stroll the nature trail

that, over time, have become staples in

to take in the brilliant colors of the sugar

family pantries across North America. At

Nestled in beautiful Sonnenberg Valley

maple leaves. No on-site dining is avail-

the J. M. Smucker Co. Store and Café, vis-

and the heart of Amish Country, P. Graham

able, but maple creemees, Sugar on Snow

itors can experience the company’s rich

Dunn not only creates and produces a wide

and other treats, such as milkshakes and

history, while browsing their full selection

selection of high-quality decor and gifts, but

floats, are offered for sale (drivers and

of products, merchandise and unique gift

also offers guests a one-of-a-kind shopping

escorts get a free sample).

items for the whole family, in Orrville, Ohio,

experience.

P. Graham Dunn Sonnenberg Valley, Ohio

Morse Farm welcomes bus tours any-

where the company originated. Visit the

Visitors will find a series of windows, pro-

time of year, with 20-minute guided tours

Hallway of History to learn about the com-

viding a bird’s eye view to the manufacturing

available for a small fee (self-guided tours

pany’s journey from 1897 to today.

where the entire production process can be

are free.). Because of the volume of visitors

Do not skip the cafe where you will find

seen from start to finish. Large CNC routers,

during autumn, reservations are required

delicious brick oven pizza, sandwiches and

powerful lasers and simple craftsmanship

from mid-September to mid-October.

an ice cream bar. Browse a full selection

are all part of the artistry involved in the development of P. Graham Dunn products.

Buses can drop off and pick up passen-

of products for people and pets, including

gers at the main entrance and park in the

their namesake Smucker’s fruit spread.

Plus, create a lasting keepsake with a per-

adjacent lot. Tour planners should allot at

Guests can even create a personalized jar

sonalized, laser-engraved gift. With more

least one hour for the stop. For more details

of Smucker’s or Jif with their own picture

than 400 items to choose from, each can be

and reservations, e-mail Glee@Morse-

on the label. For more information phone

customized in minutes to craft a unique,

Farm.com.

16 • Bus Tours Magazine / January, 2021

heartfelt gift. P. Graham Dunn offers step-on

Guide: Shopping and Dining or lobby greetings to all bus tours as well as narrated group window tours of the production process and factory.

Free shipping is offered on orders of $59 or more and a 25 percent discount is offered to the bus driver and escort. Take-home souvenir goody bags are available for $5 each; driver and escort receive theirs free. For more information phone (800) 828-5260 or visit pgrahamdunn.com.

Lehman’s Kidron, Ohio What started as a small hardware store serving local Amish in Kidron, Ohio grew into something much bigger than founder Jay Lehman ever dreamed. Lehman’s shopping experience is like nothing else. Shop more than 35,000 practical and fun products from housewares and gardening to apparel and toys. With a room for everyone to enjoy, it is truly family fun that is close to home.

Phone ahead for a three-minute step-on greeting or a “What in the world is it” program. No room on the bus? No worries. Lehman’s offers free shipping on orders more than $100. For more information phone (800)-438-5346 or visit lehmans.com.

q

Lehman’s

Bus Tours Magazine / January, 2021 • 17

A

ccording to the CDC, one in 10 people will experience a seizure in their lifetime. This makes seizures common enough that

any bus tour operator is likely to cross paths with a traveler

suffering from one. Seizures are seemingly well known due to pop culture, but pop culture’s misinformation can meld with the correct facts in the minds of those who otherwise know better, resulting in harm.

Seizures are not usually; in and of themselves, detrimental, but what happens during and after an attack is critical to keeping a seizure-sufferer from injury. Learn how to spot a seizure, what not to do in the face of a seizure, how to aid someone having one and what tour operators can do to help minimize the risk of a traveler having one in the first place.

What They Look Like There are two main types of seizures with one being more obvious than the other. Focal onset seizures begin in one area of the brain and are the subtler of the two types. The traveler suffering from this may have one part of his or her body or face begin to twitch. If the traveler is awake and aware, he or she still cannot control this movement. The traveler may seem to be “spacing out.” After this type of

First Aid Refresher Seizures at a Glance

by Melissa Stanek

seizure, the traveler may not remember what happened.

The second type of seizure is more popular on television and film.

This is the tonic-clonic or grand mal seizure. Involving multiple areas of the brain, this seizure can make people snap into rigidity, cry out,

As soon as the seizure begins, start a timer. It is important for

fall and begin to jerk. During a grand mal seizure, a person may also

first responders to know how long a seizure has been going on,

lose bladder control. Grand mal seizures generally leave people

especially if it lasts longer than five minutes. If at all possible,

unaware of what is happening. Afterwards, the traveler is likely to

guide the person to the floor to reduce his or her chance of injury.

be confused and unable to communicate for a short time.

Place something soft, like a folded jacket, under his or her head and turn the traveler onto one side to help with his or her breathing.

How to Prevent a Seizure The stresses of traveling can increase the likelihood of a seizure.

If the traveler wears glasses, remove them and make sure to loosen any ties or scarves.

Things like lack of sleep, unfamiliar or increased light and auditory stimulation and changes in diet are all common to a vacation, but

What Not to Do

they can all kick off a seizure – even someone’s first seizure. For people

Though television prompts this, never place anything in a seizing

with a history of seizures, traveling across time zones may confuse

person’s mouth. People cannot swallow their tongues. Trying to put

their pill schedule, resulting in a missed dose and a seizure. Remind

something in a seizing person’s mouth may cause injury to the teeth

travelers that many smart phones automatically change the time as

or jaw as well as to the hand of whomever is attempting this trick.

they cross into new time zones. Travelers are often adults and do not

Do not hold a seizing person down nor attempt to stop any of his

need “babysitting,” but a reminder that there are rest stations and

or her movements. Clearing the scene around a seizing traveler should

places to take breaks in case they begin to feel overwhelmed or ill is

be enough to help avoid injury. Just like with putting something in

a nice, respectful effort that can go a long way.

the person’s mouth, trying to stop the clonic movements will only increase the risk of harm to the helper and the traveler.

What to Do Seizures are only considered emergencies in certain situations. Emer-

People who have a seizure may stop breathing for a brief period of time, but resist the urge to perform mouth-to-mouth resuscita-

gency criteria includes the preexistence of conditions like pregnancy,

tion. The person will start breathing on his or her own afterward,

diabetes or heart disease; difficulty waking or breathing after the seizure;

and though many find comfort in food and drink, make sure to not

a seizure lasting longer than five minutes; a second seizure starting

offer a seizing traveler any until he or she is not only awake, but

soon after the first; a seizure occurring in water or an injury befalling

fully alert.

the person. To avoid a potential negligence charge, though, it is better to call 911 regardless of the circumstances surrounding a seizure.

18 • Bus Tours Magazine / January, 2021

With any luck, the need for these tips will never come into play. If it does, however, bus tour operators will be prepared.

q

From the Road We’re back on the road!

We would love to see memories from your favorite trips. Send in some great pictures and they could be featured in our next segment of “From the Road.”

Or maybe even featured on the cover.

Simply e-mail photos (at least 1500 pixels wide, please) to editorial@busmag.com. Include a little information about your tour and company to be considered for publication.

Starr Bus Charter & Tours operates public and group tours as well as charter bus trips and line routes out of central New Jersey. Since 1947, three generations of the “Starr” family have operated this well-run family business. Since August of 2020, Starr has operated more than three dozen public multi-day and one-day tours using COVID safety precautions. Starr driver Andres P. and Tour Director Penny R. were a “dream team” traveling throughout the USA on many of these trips. Here are photos from a recent trip to Nashville, Tennessee where travelers were so happy to be back to traveling. PENNY RUDOLPH.

Bus Tours Magazine / January, 2021 • 19

Social Marketing for Tourism by catherine Heeg

How to Know When your Fans are Ready to Travel Do you know what your social fans are thinking? Are they ready to travel again? Do they have confidence in our industry?

Understanding the pulse of your peeps may seem like a job for the crystal ball.

But wait, there are a number of tools hiding in plain sight to help you understand the sentiment of your social fans so that you will know what to post. We do not want to mess up and appear tone deaf and risk losing clients.

Understanding the sentiment and perception of your fans will help you: • Identify trends • Pull together a staffing plan • Identify influencers • Learn more about your partners • Identify marketing opportunities • Assist with potential crisis • Prioritize your engagement – respond quickly to concerns Pulse of Your Peeps Keeping up with what appeals to your fans is an ever-changing task. Cut to the chase by doing real-time testing in your next ad campaign. Split-testing your Facebook and Instahere: (details ads gram https://bit.ly/3aM6sD8) and using Dynamic Ad testing gives you the insight to understand what text, which video or graphic and which headline appeals to your fans. Dynamic ads explained: https://bit.ly/2wXRb4f Not sure where to place your social ads?

Here are some ad delivery tips: https://bit.ly/30Sr1LU The beauty is that you can better understand if aspirational wording appeals to your audience or if the timing is right to use some actionable wording in order to spur travel decisions.

Survey Success In addition to ads, it is also worthwhile to send out short surveys by e-mail to get a read on where and when your clients are considering traveling next. Check out tools like Survey Monkey, Jot Form or Survey Gizmo.

Email Effectiveness Do you every wonder why some of your e-blasts get opened more quickly? Attention 20 • Bus Tours Magazine / January 2021

grabbing e-mail subject lines are key to higher open rates. Do not just guess, test.

Write a couple of different subject lines and test each one by sending to a segment of your list. Start with one version that asks a question. Then compose another version that includes an emoji. Measure your results so that you learn which style of subject line appeals most to your readers by generating the most opens.

Earn Traction from Trends We all know that trends change constantly.

Shifts in travel trends and consumer confidence are now easier to spot using the social analytics available right in our social channels.

How-to guide: http://bit.ly/2W4BXom Twitter trends are easy to find in your own account under “Explore < Trending”. Drill down and learn what your fans are talking about now so that you can create content that is relevant with a travel slant. For example, if virtual pot luck dinners are a trending topic, how about hosting a destination themed virtual dinner. While not everyone wants to travel

just yet, creating mouth-watering experiences is a great way to tap into wanderlust. More Twitter hacks: https://bit.ly/3dX2736 Pinterest Analytics showcase the interests of your audience with surprising clarity. When you dial in to “Travel Interests,” you will find which regions (North America, Europe, Asia, Middle East, etc.) are earning the most mind share. Getting more granular you can tease out specific boards, pins and pinners that are tops with your followers. Here is how: http://bit.ly/2W4BXom This opens up a playground of creativity for you. For example, if you find that a particular destinations’ popularity far exceeds other destinations, this could be a way to begin planning your next itinerary.

Capitalize on the analytics, metrics and insights you can pull from your own social and Web sites so that you can pivot as needed during tricky times. Leverage this knowledge to pull together new tours that attract clients and feed their wanderlust. Only by understanding the pulse of your unique audience can you find the sweet spot for your business q success.

Catherine Heeg, international speaker and trainer, focuses on social media marketing strategies for the tourism and hospitality industry. Join the conversation and connect with her at cmsspeaking.com and socially.

20 Tips For Bus Tour Planners by: Ellie Zamzow 20 Tips on Preserving

fridge covered in travel magnets is a happy

made after the trip is over is a nice way to

Trip Memories

fridge. An added plus to souvenirs is that you

relive those fun memories as well as preserve

can buy and share them with friends and fam-

them for years to come. You can add photos,

ily as well.

post cards, journal entries or any other col-

1. Not just a photo. One of the most common ways people preserve memories is

5. Think with your stomach. What bet-

lectable you find on your trip. It is also a nice

through photographs. There are so many ways

ter memories are there to have than memories

way to show your progress as a guide over

to take a photo now, however. You could go

of great food? Many towns brag about their

the years or some inspiration for a trip further

an old school route with a Polaroid camera or

special local-only delights so give them a try.

down the line.

take a million selfies with your phone. Photos

If you are lucky enough, you might be able to

can be sent out with tour groups, used in

snag a recipe or two.

advertising or simply kept as a memento for

9. Try vlogging. Vlogging or video blogging has taking YouTube by storm. Now you

6. Friendships. Now is the time where

do not have to post your videos online, but

you can have friends all over the world and

you can save them to relive the trip over and

2. Keep a journal. Thoughts, emotions

stay in contact almost every day. You might

over again. At the end of the day sit down and

an amazing trip.

and memories can be lost after a few short

meet and connect with someone halfway

simply talk. It is an alternative way to keep a

days. A journal keeps all of that for the future,

across the country, and modern technology

journal, especially for those who, like me, hate

however. You might forget about a crazy

will allow you to stay in contact. All those on

journal writing.

unexpected event, but writing it down will

tours with you can become close friends. You

10. Memory box. It is usually the littlest

allow you to relive it over and over again.

can reminisce about trips together and even

items that make the largest impact when on

plan some get-togethers. Everything is always

a trip. Wristbands from a wine tasting or

better when it is shared.

stickers from a museum might be the only

3. Send yourself a post card. Similar to photos, post cards are some of the best ways to preserve memories. The picture on

7. Nature. Flowers, seashells, rocks and

items to remind you of your amazing trips.

the post card almost always is better than the

even sand are kept as reminders for trips. A

However these can be easily lost when on

picture you took with your camera; it could

souvenir does not need to be expensive to

their own, which is why a memory box is a

include a location and is designed for you to

be important. If you go to flower fields, take

great idea. You can decorate the outside with

write on the back of it. Slap a stamp on it and

a couple clippings and store them in a book.

pictures, maps or the names of the places

send it to yourself back home. That way when

A jar full of seashells or a shelf full of rocks

you visit and then fill it with every little goody

you arrive home from your trip, the magic can

make for nice decorations at home and hold

you brought back home. Want to remember

live on for just a little bit longer.

the memories of each trip. Almost every state

a specific trip, just open the box up and get lost on memory lane.

4. Souvenirs of course. We have all

or country has a local stone that could be col-

perused the souvenir shop, trying to figure out

lected to represent all the places you have

the best item to represent the fun memories.

visited.

11. Special map. Travel maps are nothing new; however, they have evolved from the

Sometimes nothing can beat the snow globe

8. Make a scrapbook. Trying to capture

simple pushpins and the map on the wall. A

or fun magnet found in the shop. Snag a few

every important moment and memory while

more modern travel map uses a picture per

for yourself or take some home for friends. A

on a trip can be difficult at times. A scrapbook

state or location. That way you can remember Bus Tours Magazine / January, 2021 â&#x20AC;˘ 21

20 Tips a special moment for each trip and all those

cutouts of friends and family along with

20. Travel in style. Who does not love

who you shared those special moments with.

them. This can lead to some very entertaining

starting a new fashion trend? Travel patches

Smiling faces are much more fun to look at

photos after the trip is over. If traveling alone,

could be added to scarves, jackets or any-

than simple pushpins.

it makes the experiences feel shared. I know

thing else really. Creating a special piece that

my rubber duck Herbert loved traveling Eng-

travels with you on every adventure as well

land with me.

as collecting an item from each location is a

12. Create a collection. For every trip you go on, find one item that you could get.

For me it is elephant figurines. For others it

18. Travel accessory. Be it a necklace,

sure way to make sure those memories stay

is rocks, pressed pennies and so much more.

bracelet or even a lanyard full of pins, a small

alive and fresh. A jean jacket covered in

This not only creates special memories

accessory can keep the travel excitement

patches is a sure way to show that you are

through souvenirs, but you can see how dif-

alive even when at home. A charm bracelet

the coolest and most experienced tour guide

ferent each area and trip is. My elephant from

can be an easy way to collect and preserve

around.

Sydney, Australia is a lot different than the

memories from every place you visit, as well

one from Petoskey, Michigan.

as a conversation piece with new perspective

13. Shop local. Is there something in

travelers.

the area that you cannot get anywhere else?

19. Travel Christmas tree. Almost

A local author or artist might be an interest-

every attraction sells Christmas ornaments.

ing find. A bookshelf full of books from dif-

A travel Christmas tree is a great way to bring

ferent trips will definitely keep the travel

alive both Christmas spirit as well as your

magic alive. Some new and interesting art-

sense of adventure. Your ornaments could

work and decorations also bring the travel

be beautiful, handmade or even a little zany.

excitement into your own home.

No matter what your style is, a travel tree

14. Use a travel app. New technology is not for the faint of heart, but it can make recording trip memories a lot easier. A few

keeps the adventures alive.

C

different apps, like tour tracker, let you share

ARTICLES WANTED

q

Bus Tours Magazine actively solicits articles on:

• Attractions • Casinos • Hotels and Motels • News Releases • Railroads • Restaurants • Travel Areas

Call or Email: Bus Tours Magazine (815) 946-2341 editorial@busmag.com

Advertiser’s Index

your adventures with friends and family back home. It is an easy way to share the memo-

Billy Graham Library . . . . . . . . . . . . . . .2

ries and excitement of tours with everyone.

Branson’s Best Restaurant . . . . . . . . .15

15. Try writing a travel blog. If journaling has always been your thing, why not

Castle Farms . . . . . . . . . . . . . . . . . . . . .6

take it a step further? Share your travel

City of Ft. Madison . . . . . . . . . . . . . . . .22

thoughts and ideas with the world. It might

Columbia Gorge

even take off and garner you a few fans. A travel blog is a nice and easy way to track all

Interpretive Center . . . . . . . . . . . . . .11

of your adventures and see how your views,

Field of Dreams Movie Site . . . . . . . . .12

thoughts, wants and likes have changed over

Historic Fort Steuben . . . . . . . . . . . . . . .9

the years.

J.M. Smucker Company . . . . . . . . . . . .24

16. Local maps. Though they may seem a little boring, local road maps can make

Lehman’s . . . . . . . . . . . . . . . . . . . . . . .24

great souvenirs from trips. You can track your

Martinsburg-Berkeley County CVB . . . .9

progress along the travel route and mark fun Morse Farm . . . . . . . . . . . . . . . . . . . . .14

and important stops. The best part is once you return home you can put them in a picture frame and now have a beautiful collection of adventure maps.

17. Adopt a traveling buddy. A lot of travelers have adopted the practice of bringing a stuffed animal, rubber ducky and even 22 • Bus Tours Magazine / January, 2021

Visit our website at: visitfortmadison.com

1-800-210-TOUR (8687)

P. Graham Dunn . . . . . . . . . . . . . . . . .24 Ronald Reagan Presidential Foundation . . . . . . . . . . . . . . . . . . . . .8 Texan Theatre Greenville . . . . . . . . . .11

Donâ&#x20AC;&#x2122;t Miss the Buses for 2021 and 2022 Tours Tour planners start work on tours as much as six to 12 months ahead in order to have time for arrangements, confirming the itinerary and marketing their tours prior to the departure date.This means that the forthcoming March/April 2021 issue of Bus Tours Magazine gives you a chance to invite profitable tour groups to your location during late 2021 and early 2022.

Call now to find out what print and digital opportunities are available to help bring bus tour groups to your front door. As always, programs can be tailored to suit your needs and preferences. Mention this page to receive a special editorial bonus offer on three insertions or more.

Bus Tours Magazine Serving the bus tour industry since 1977 Phone: 815-946-2341 â&#x20AC;˘ e-Mail: tourgroups@busmag.com www.bustoursmagazine.com

Beautifully Unique One-Day Shopping Tour

For over 120 years The J.M.

Smucker Co. has made quality products that, over time, have become staples in family pantries across North America. At The J.M. Smucker Co. Store and CafĂŠ, visitors can experience our Companyâ&#x20AC;&#x2122;s rich history, while browsing our full selection of products, merchandise and unique gift items for the whole family, right here in Orrville, OH, where our Company originated. Guests can even create a personalized jar of Smuckerâ&#x20AC;&#x2122;sÂŽ or JifÂŽ with your own picture on the label!

ŕ Ž =PZP[ [OL /HSS^H` VM History to learn about our Companyâ&#x20AC;&#x2122;s journey from [V [VKH` ŕ Ž +VUÂť[ ZRPW [OL JHMt ^OLYL `V\ÂťSS Ă&#x201E;UK KLSPJPV\Z IYPJR oven pizza, sandwiches and an ice cream bar. ŕ Ž )YV^ZL H M\SS ZLSLJ[PVU of our products for people and pets, including our namesake Smuckerâ&#x20AC;&#x2122;sÂŽ fruit spreads.

14:4<*2,9 *64 :4<*2,9*(-i :;69, ŕ Ž

What started as a small

ŕ Ž *HSS HOLHK MVY H [OYLL TPU\[L Z[LW VU greeting or a â&#x20AC;&#x153;What in the world is itâ&#x20AC;? program.

hardware store serving the local Amish in Kidron, Ohio, grew into something much ŕ Ž 5V YVVT VU [OL I\Z& bigger than founder Jay Lehman 5V ^VYYPLZ >L VÉ&#x2C6;LY ever dreamed. Lehmanâ&#x20AC;&#x2122;s shopping experience is like -9,, ZOPWWPUN VU nothing else. Shop over 35,000 practical and fun products from housewares orders over $100. and gardening to apparel and toys. With a room for everyone to enjoy, it is truly family fun that is close to home.

3,/4(5: *64 ŕ Ž

Nestled in beautiful Sonnenberg

Valley and the heart of Amish Country, P. Graham Dunn not only creates and produces a wide selection of high quality KtJVY HUK NPM[Z I\[ HSZV VÉ&#x2C6;LYZ N\LZ[Z H VUL VM H RPUK ZOVWWPUN L_WLYPLUJL =PZP[VYZ ^PSS Ă&#x201E;UK H ZLYPLZ VM windows, providing a birdâ&#x20AC;&#x2122;s eye view to the manufacturing where the entire WYVK\J[PVU WYVJLZZ JHU IL ZLLU MYVT Z[HY[ [V Ă&#x201E;UPZO 3HYNL *5* YV\[LYZ powerful lasers and simple craftsmanship are all part of the artistry involved in the development of P. Graham Dunn products. Plus, create a SHZ[PUN RLLWZHRL ^P[O H WLYZVUHSPaLK SHZLY LUNYH]LK NPM[ >P[O V]LY 400 items to choose from, each can be customized in minutes to craft a unique, heartfelt gift.

ŕ Ž :[LW VU VY SVII` greetings to all bus tours. ŕ Ž 5HYYH[LK NYV\W ^PUKV^ tours of our production process and factory. ŕ Ž -YLL ZOPWWPUN VU VYKLYZ of $59 or more. ŕ Ž +PZJV\U[ VÉ&#x2C6;LYLK [V the bus driver and escort. ŕ Ž ;HRL OVTL ZV\]LUPY goodie bags available for $5 each (driver and escort receive theirs for free).

7.9(/(4+<55 *64 ŕ Ž

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9698 W. Judson Road, Polo, Illinois 61064 January, 2021

• Branson’s Best Restaurants page 15 • Castle Farms page 6 • Columbia Gorge Interpretive Center page 11 • J.M. Smucker Company page 24 • Lehmen’s page 24 • P. Graham Dunn page 24 • Martinsburg-Berkeley County CVB page 9 • Morse Farm page 14 • Ronald Reagan Presidential Foundation page 8

Moving Ahead With Late 2021 and Early 2022 Tours Please fill out the Reader Service Card on the back wrapper.