Business Today - January 2018 Issue

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Business Today NC

YEARS Business Intelligence for the Golden Crescent: Lake Norman • Cabarrus • University City

SOCIAL STUDIES

January 2018 Published monthly

Volume 16, Number 10 $1.50

Clean Juice will open 60 stores in 2018

Political leaders are studying what’s happening with social media and local Page 2 elections

BY ERICA BATTEN Given its devotion to boosting health, it may seem ironic that organic juice bar Clean Juice is going viral. Since opening its flagship location in Birkdale Village in 2015, stores have appeared in Concord, Mooresville and Davidson, to name a few, and husband-and-wife team Landon and Kat Eckles have awarded franchises in more than a dozen states. “2018 is going to be a crazy year for us,” said Kat. “We have at least 60 stores opening, which is super exciting.” The franchise fee to own a Clean Juice is $40,000 with 6 percent royalties and 1 percent to a brand marketing fund. It takes between​$250,000 and $500,000 to open a store. The Eckles say one of the core values

BT PEOPLE

Economic development chief in Iredell County will rebrand as single organization in 2018 Page 4

GROW YOUR BUSINESS

Resolve to be frank, openminded and honest in sales, managing your busiPage 9 ness in 2018

OPINION

A former district director for Gov. Perdue on social media and politics Page 22

See Clean Juice page 18

Rusty Knox: People friendly with business background

RESIDENTIAL OUTLOOK

BY KATE STEVENS Speaking at the Business Today and Cornelius Today NewsThe future of Davidson lies makers Breakfast at the Peninin collaboration and team work sula Club, Knox field questions with other north Mecklenburg from audience members eager towns and the city of Charlotte, to learn which issues Knox will said Mayor Rusty Knox on Dec. focus on during his two-year 14 just two days after he was term as Davidson mayor. sworn in as Davidson’s new Knox has political service in leader. KNOX his blood. “Regionalism is going to be A native of Davidson, Knox is the fifth very important for how our area survives and succeeds,” said Knox. “Those rela- member of his family to be elected to tionships have to be built up and that’s public office. going to be my job.” See Knox page 19

HOT PROPERTIES

Pages 20-21

18300 Invergordon Lane, Cornelius sold for $654,000

ALLEN TATE CEO PAT RILEY SAYS LOW INVENTORY WILL CONTINUE IN 2018 , NO ‘BUBBLE’ FORECAST PAGES 20-21

RECORDS Transactions Cabarrus 14 Mecklenburg 15 Mooresville 15 Foreclosures Cabarrus 16

Mecklenburg 16 Mooresville 17 Corporations Cabarrus 17 Mecklenburg 17 Mooresville 17

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PRSRT STD US POSTAGE PAID WINSTON-SALEM, NC PERMIT NO. 319

Officials say they are working hard to keep up with technology as DavidPage 6 son grows restive

Landon and Kat Eckles, founders of Clean Juice

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CONTINUUM CHALLENGES

Business Today P.O. Box 2062 Cornelius, NC 28031

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