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THE STORY OF JOE KLASSEN AND HIS JOEY’S GROUP OF COMPANIES

U R BANOMICS: THE REDEVELOPMENT CHALLENGE

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CALGARY CHAMBER SECTION

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Bedrock Realty Helps Commercial Tenants Take Advantage

by Rennay Craats

A recession like the one Alberta has experienced over the past few years can devastate industries, communities, and corporations. It’s important to have advisors who understand the cycle and can help clients weather the storm. John Savard of Bedrock Realty Advisors is one of those resources.

In the 14 years that he has been working as a commercial and office realtor in Calgary, Savard has seen it all.

“I’ve seen a few different markets going from a balanced market to an extreme landlord’s market to a tenant’s market and back again. Now we’re fully in a tenant’s market,” he says.

That’s great news for Savard’s clients. He specializes exclusively in tenant transactions, eliminating the conflict of interest some competitors encounter when representing both sides of the coin.

“We believe we can only serve one master. We feel we can offer the best services to our local tenant clients because we don’t have anyone else’s interests at heart,” he says.

With the downtown vacancy rate sitting at around 25 percent, there is an immense amount of office space available and tenants have their pick. Savard uses his expertise and experience to ensure clients are getting the best deal possible regardless of what they need.

His clients fall into one of three categories: those seeking lease renewals, those looking for a new space or those subleasing. And in a recession market, early renewals are a great way to help clients improve their own bottom line.

“You don’t want to waste the opportunity that exists in a recession,” he says. “Now is a time to create significant value for your company by getting a much lower lease rate.”

“You don’t want to waste the opportunity that exists in a recession...Now is a time to create significant value for your company by getting a much lower lease rate.”

Savard and his team at Bedrock have been successful in helping clients negotiate early lease renewals with landlords. By blending their current, likely higher, lease rates with ones more indicative of today’s market, clients enjoy an immediate reduction in their real estate costs while landlords keep tenants in their buildings for an extended term. While rates will likely rise in the near future, the low rates are a great opportunity for Bedrock Realty’s clients today.

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Over the past 14 years, John Savard has helped hundreds of tenants negotiate their perfect commercial space, establishing him as one of the top performing commercial brokers in the field. And as Calgary climbs out of this recession and grows stronger, thanks to his guidance and expertise, Savard’s clients will be stronger too.

Easy and Simple!

Visit us at www.bedrockrealty.ca or contact John Savard at john.savard@bedrockrealty.ca or 403-619-5646.

STORY TITLE // SECTION

Supporting the visions of entrepreneurs one story at a time.

Volume 26 | Number 5

REGULAR COLUMNS

11

Awakening the U.S. Economic Elephant

By David Yager

12

To Balance the Budget, Alberta’s Government Must Learn to Say “No”

By Paige MacPherson

16

The World Needs More Canadian Energy

By Cody Battershill

CONTENTS COVER FEATURE

32

Serial Entrepreneur The story of Joe Klassen and his Joey’s Group of Companies.

By Melanie Darbyshire

ON OUR COVER: ABOVE: JOE KLASSEN, JOEY’S GROUP OF COMPANIES. PHOTO SOURCE: EWAN PHOTO VIDEO

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Urbanomics: Essential Paperwork

By John Hardy

65 89 94

Leading Business The Calgary Report Current developments for Calgary Telus Convention Centre, Tourism Calgary, Calgary Economic Development, and Innovate Calgary

Marketing Matters

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Aptly named The Views, this future community lies at the intersection of West Springs & Cougar Ridge, on Old Banff Coach Road. Nestled into the Paskapoo Slopes hillside, this gated community provides the best & last great views over the Bow River valley. Scheduled for completion in 2019, you will have plenty of time to sell your current home once the market recovers. Buy low, sell high. Reserve your suite today with a small deposit.

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Supporting the visions of entrepreneurs one story at a time.

Volume 26 | Number 5

81

CONTENTS COMPANY PROFILES

81 85

26 THIS MONTH’S FEATURES

Alberta Wilbert Sales

Celebrates 50 Years

26 38

Gemini Corporation

Celebrates 35 Years

57 62

C yberattacks and Hacking Keeping technology systems safe

By Erlynn Gococo

B eing An Effective Leader Using delegation as a leadership tool

By Lorena McDonald

A Room for the Night Calgary’s hotel industry withstands the downturn

By Melanie Darbyshire

B urgeoning Supply Chain Management Sector Boosts Calgary Economy Important role is getting products from point of manufacture to consumers

By Business in Calgary

85 BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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AWAKENING THE U.S. ECONOMIC ELEPHANT // DAVID YAGER

Awakening the U.S. Economic Elephant

BY DAVID YAGER

I

n 1969, Prime Minister Pierre Trudeau told a U.S. audience, “Living next to you is in some ways like sleeping with an elephant. No matter how friendly and even-tempered the beast … one is affected by every twitch and grunt.”

Forty-eight years later nothing has changed. For oil, Canada remains inexorably linked to the U.S. Not just as a customer but also for investment. With Donald Trump committed to “make America great again,” Washington is introducing policies that business channel CNBC credits with stimulating free-market “animal spirits.”

The elephant is not merely awake. It is up and moving around.

Look out!

In March, the White House introduced policy changes Trump called a “new energy revolution,” effectively undoing much of the anti-carbon policies introduced by his predecessor. This included ending “the war on coal” by opening federal lands to mining and eliminating the “social cost of carbon” analysis of energy projects, buildings and consumer products.

Through other legislation Trump has committed to streamlining and reducing regulations for energy development including reviving Keystone XL, which Trump calls “incredible.” U.S. energy developers believe they once again have a friend in “D.C.”; not an adversary.

While rarely recognized as such, America is the largest oil and gas producing jurisdiction in the world on a barrel-of-oilequivalent (boe) basis at 28 million boe/day in 2015. That’s double Saudi Arabia at 14 million boe/day. But Alberta, including natural gas and liquids, is a global player at about 5.2 million boe/day. Alberta helps make Canada the thirdlargest natural gas producer in the world and number five for crude oil production. This is also rarely mentioned.

The differences between how the world’s first and fifth hydrocarbon producers are approaching the future is breathtaking. Trump wants to expand coal. Alberta is phasing it out and borrowed $2.2 billion to compensate generators.

Washington is indifferent to the energy efficiency of appliances.

Alberta is handing out free energy-efficient lightbulbs. America is stimulating its energy sector. Edmonton legislated an oilsands carbon emissions cap. Trump is making U.S. energy producers more competitive. The NDP has raised corporate taxes and introduced carbon taxes.

A massive expense for Alberta will be meeting the provincial commitment to reduce methane emissions by 45 per cent by 2025. Trump instructed his team to review the policy.

Alberta’s geology is favourable but geography is not. Land locked, Alberta’s extreme seasonality also causes activity to decline significantly during each spring thaw. Alberta’s higher costs were recognized in the 1990s when Alberta cut royalties and corporate taxes and partnered with Ottawa to create special incentives for the oilsands including an accelerated capitalcost allowance (ACCA) on investment. The ACCA is gone and Alberta has introduced higher taxes and emission caps.

The flight of capital from Alberta to places where oil companies can make more money is underway. Shell, ConocoPhillips and others are selling Alberta assets to finance investment in more profitable jurisdictions like the U.S. Many Canadian companies have major and growing investments in America. Alberta’s fading competitiveness is regularly discussed in investment circles but ignored or denied in Edmonton.

Saving the world through climate change policies is a noble gesture, widely supported until people actually have to pay for it.

The U.S. energy elephant has stirred. On its current trajectory, Alberta’s oilpatch is already injured. Will the province ensure it isn’t trampled?

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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TO BALANCE THE BUDGET, ALBERTA’S GOVERNMENT MUST LEARN TO SAY “NO” // PAIGE MACPHERSON

To Balance the Budget, Alberta’s Government Must Learn to Say “No”

BY PAIGE MACPHERSON

W

ith the Alberta budget comes implications for Calgarians and all Albertans – but no one more so than future generations of taxpayers.

With the NDP government’s initial platform promise of a balanced budget in 2018 nothing but a distant memory, the province is plunging itself deeper into debt, with no real plan to pay it off. By 2020, Alberta will have a record $71 billion in provincial debt (more than doubling the current $31 billion) and will pay $2.3 billion per year in debt interest payments to the banks.

This year’s budget pencilled in a 2024 balanced budget date – though the ‘plan’ to get there is to cross our collective fingers and hope oil prices rebound. We’d all like to see oil prices spike upwards, but without a crystal ball, it’s not a solid plan and it avoids the government having to make any tough decisions.

The sting for future generations will arrive when the proverbial debt collectors come knocking, when debt interest payments are eating up even more of the budget, when borrowing for services has become more expensive due to further credit downgrades, and when the debt load has become unsustainable. Those tough times could come sooner or they could come later, but either way, the free-spending decisions of today’s government will be paid for by someone else who will have to make the sacrifices these politicians are unwilling to make.

This budget features a record level of infrastructure spending – over $9 billion this year alone. As such, Calgary Mayor Naheed Nenshi gave tepid approval to the provincial government, though predictably, he wanted to see even more money dedicated to Calgary projects.

Absent from the hundreds of pages in the budget documents

was any information on city charters – the forthcoming special agreements between the province and both Calgary and Edmonton – which could include new taxing powers for big city mayors or guaranteed revenue-sharing agreements between the cities and province, costing all Albertans more.

Also missing from the budget was any projections on the price of upcoming labour deals. As negotiations with bigticket government employee unions are ongoing in Alberta, it’s important to note that the enormous $12.4 billion the province is adding to the debt this year doesn’t include any potential wage increases – meaning that number could snowball further. This is significant given that compensation eats up about 50 per cent of Alberta’s budget.

Thinking optimistically, the government could hold a hard line with government employee unions and actually chip away at the deficit, but neither Premier Rachel Notley nor Finance Minister Joe Ceci has committed to that thus far.

With the province’s cost pressures evident to anyone with a brain and a wallet, the government has the opportunity to rein in spending by approaching labour negotiations with a heaping spoon of reality.

Despite Minister Ceci insisting the province has a revenue problem, reducing spending levels to that of British Columbia would completely eliminate our $10.3-billion operational deficit. On a per-person level, Alberta spends over $2,400 more than B.C., while delivering essentially the same services. A big part of that gap is compensation costs.

Demands from mayors, unions and interest groups will always be high – but ultimately, the Alberta government must learn to say “no,” or they’re screwing over future Albertans who will pay the bill.

Paige MacPherson is Alberta director of the Canadian Taxpayers Federation, a nonprofit, non-partisan citizens’ advocacy group dedicated to lower taxes, less waste and government accountability. For more information, visit taxpayer.com.

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SmartSecurity also helps protect against the latest network threats while managing network access, and the type

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ABOVE: SHAW BUSINESS SMARTSECURITY. PHOTO SOURCE: SHAW COMMUNICATIONS

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WHISPERING PINES

It’s All There; the Only Thing Missing is YOU

I

magine a resort property that makes perfect sense for every one in the family, including the dog. A resort community that offers both a superb recreational lake and a true golfer’s paradise. A fully-developed property with the most amenities of any resort in Alberta. Plus, zoning and infrastructure to ensure development options that other resorts can’t match.

The perfect retreat; only 90 minutes from Calgary where you can relax and unwind any time of the year. A resort where your time is spent having fun, not driving long hours to get there. A place close enough to invite friends and family for the weekend, or a day.

Whispering Pines is also the perfect address for Albertans looking at their retirement options. Imagine retirement in a carefree Alberta resort community. Days and nights are filled with leisure activities, socializing with others, no yard work, and the freedom to travel south for the winter. You get yearround development options you won’t find at other resorts. In addition, you get the security and peace of mind from living in a gated community. Finally, it’s a great place for the kids and grandkids when they come to visit.

Lots are individually titled and mortgageable, and they come fully serviced with water, sewer, electricity and natural gas. Every lot is capable of accommodating a home complete with a full basement and a two-car garage; if that’s what you want.

Yet, Whispering Pines is also the only community in Canada that does not impose a mandatory building commitment date on its owners. At Whispering Pines, you can enjoy your residentially-zoned resort property as long as you want with an RV or a park model RV. You can place a modular or a RTM on your lot; you can put up a prefab; even place or build a cabin or cottage on the lot. Then, if you want more you can choose to build a home.

It is perfect for Alberta families wanting an impressive yearround resort getaway capable of evolving over the years. For Albertans looking at retirement or already retired, Whispering Pines can offer a leisure retirement lifestyle that is unparalleled in the province, helping you get the most out of every day of your retirement.

For more information, visit www.WhisperingPines.ab.ca or contact the sales department at LifesBetter@WhisperingPines.ab.ca or 1-877-465-3991

THE WORLD NEEDS MORE CANADIAN ENERGY // CODY BATTERSHILL

The World Needs More Canadian Energy

BY CODY BATTERSHILL

I

’ve been saying for several years that we – all Canadians – should become more engaged in the discussion of natural resources and with what benefits we derive from their stewardship.

Even more important, as a non-energy professional living in Calgary, I’ve explained how incredibly proud I’ve become after I committed to getting to know the sector a lot better. Natural resources is a great story. All of us should be telling it.

So when I recently got the call from Ottawa to recount the story to an all-party committee of Parliament that was studying clean technology in our resource sector, I didn’t hesitate for a second. Here’s what I said to members of the Parliamentary Standing Committee on Natural Resources this past March in our nation’s capital.

First, I tried to place the issue of clean technology into global context. When you see the big picture, you quickly spot the opportunities for this country.

After all, global oil and natural gas demand is growing, as is demand for energy from all sources. In fact, the IEA has said oil demand is forecast to reach 100 million barrels per day by 2020.

Now consider this: today, 85 per cent of world energy is fossil fuel. In 2040, three-quarters of world energy is forecast to be fossil fuel.

Why does it matter? I explained to the committee that it shows fossil fuel energy isn’t going away any time soon and Canada is a global leader in the responsible production of natural resources.

Canada’s largest export. And oil and gas exploration and production have the highest “value added” to the economy in GDP – not to mention above-average incomes.

I explained to the parliamentarians that there’s a lot more to add to this powerful list of key resource-related attributes.

For example: • According to the McDonald-Laurier Institute, 61 per cent of all business investment and 58 per cent of all merchandise exports and nearly half of all Canadian manufacturing is connected to our resources.

• More than two million Canadians work in our resource industries.

• More than 3,400 companies supply the oilsands outside of Alberta in the last two years.

• Oilsands are expected to generate $1 trillion in royalties and taxes over the next 25 years.

• More than 300 indigenous-owned companies in Alberta are active in the oilsands with more than $10 billion in business over the last 15 years.

Incredible? It certainly was to me. I’m also fiercely proud that Canada – among top reserve countries – is ranked at the top for freedom, democracy, equality, social progress, top places to live, human development, best places to raise a family, transparency and environmental performance.

When you look at the big picture, it’s easy to see, the world needs more Canadian energy. We all have skin in the game and we all need to get involved.

Further, over the last decade, oil and gas has often been

Cody Battershill is a Calgary realtor and founder/spokesperson for CanadaAction. ca, a volunteer organization that supports Canadian energy development and the environmental, social and economic benefits that come with it.

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

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ESSENTIAL PAPERWORK // URBANOMICS

ESSENTIAL PAPERWORK BUILDERS AND DEVELOPERS DEAL WITH PERMITS

BY JOHN HARDY

D

espite some popular myths and naive assumptions, only those with direct exposure know the business of development and new homebuilding (which in 2015 was worth $6.29 billion in building permits, with a residential building permit value of $3.67 billion) is neither smooth nor easy.

Aside from variables and unpredictable factors like the economy, consumer confidence and relationships with trades, the official paper trail – permits – is often a frustrating challenge for builders and developers.

The business model of most builders is not based around long-term landholdings. Bottom lines are calculated on quick turnaround from acquisition to release for sales. A lengthy and protracted approval process can tie up capital for future projects for an unpredictable time and force a development to miss a hot market.

It wasn’t long ago that the clunky, convoluted permit process was riddled with bureaucracy and delays translating into added costs for Calgary builders and developers.

Permit delays impact productivity, cost projections, the marketing of new homes and, ultimately, the reputation of the builder with consumers.

Due primarily to a solid rapport between BILD Calgary Region and the city, while the process is still not perfect

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

and permit application requirements are more stringent than ever, there have been significant improvements and positive changes.

Although permit applications are still laced with much technicality (like architectural drawings, plot plans, the new home warranty, building grade forms, engineering letters, structural details and more) and forever laced with acronyms, it is technology that continues to be the biggest efficiency change and improvement.

A vast majority of Calgary-area documents are now in PDF format, and uploaded to the city’s ePermits website.

“The ePermit process allows us to upload most documents, in PDF, and we usually get a partial permit issued the same day,” outlines Greg Stanley, senior draftsperson with Hopewell Residential, a respected developer in Calgary, Airdrie and Edmonton. “The submission then goes in queue, through a bylaw review and a plans examination.

If there are no comments, or after drawings that need revision, the permit will be approved and the full building permit will be issued.

“Overall the current permit requirements are clear and easy enough to comply with,” he notes. “It does get challenging as more requirements, codes and policy changes are added over time. Years ago we could have had a set of plans that was under five pages. Today, with all the requirements, it’s

ESSENTIAL PAPERWORK // URBANOMICS

THE DEVELOPMENT PERMIT REGULATES IMPACT TO NEIGHBOURING PROPERTIES WHILE THE BUILDING PERMIT REGULATES SAFETY OF STRUCTURAL, FIRE AND LIFE. THE DEVELOPMENT PERMIT PROCESS TYPICALLY TAKES FOUR TO SIX MONTHS FROM INITIAL SUBMISSION TO APPROVAL. getting close to 20 pages for just the drawings alone, so that all the information can be portrayed clean and easily read.”

The e-submission aspect of getting permits is drastically streamlining what used to be a laborious manual process for Calgary builders and developers.

“After the initial application, the planners of the city’s CPAG (corporate planning applications group) team reviews the application and provides a list of comments back to the applicant,” explains Joel Tiedemann, project manager with Sarina Homes, Calgary-based developers of sustainable and vibrant, urban town homes and condos. “Once the builder makes the required changes, either the project continues to move through the process or sometimes the CPAG team adds additional comments.”

The development permit regulates impact to neighbouring properties while the building permit regulates safety of structural, fire and life. The development permit process typically takes four to six months from initial submission to approval.

“Last November, the Alberta Building Code (ABC) introduced new requirements around the energy efficiency and performance in buildings. The exact requirements from the city were a bit fuzzy initially and numerous building permits were put on hold (and still are) until the appropriate information could be provided,” Tiedemann mentions.

“But Calgary and our industry are actively working together

to smooth out this process. This frequently happens when new items are added to the building code.” He notes with positivity, the city does a great job outlining the permit requirements for the development industry.

“They have specific lists online; CARLs: complete application requirements lists. It makes it clear to builders what needs to be submitted with each permit application.”

As with most businesses, for builders and developers, time is money. Not only the obvious start-to-finish cost of delays, but specific impact on everything from schedules and pace of construction to complicating the availability of trades.

“We are a volume builder,” Stanley points out. “We are building homes as efficiently as possible, being repetitive in details and construction and making our builds quicker.

Delays in the permit process can cost us days on the start of building above the main floor cap that is completed with the partial permit. Delays in construction, waiting for an inspection to happen or differing interpretations of codes by inspectors, can impact the payroll of our trades, change their schedules and [increase] the risk of not working that day.

“Every day costs us money whether we have activity on site or not.”

Permits continue to be a major component of the business that is development and new homebuilding in the Calgary area. And, despite the downturn, development and new homebuilding is a key component of business in Calgary.

ABOVE: JOEL TIEDEMANN, PROJECT MANAGER WITH SARINA HOMES..

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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CONGRATULATIONS TO THE

30TH ANNUAL

SAM AWARD

WINNERS THE AWARDS

CELEBRATE THE MOST

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Inaugural Fundraiser Set for the Deborah Zimmel Triple Negative Breast Cancer Fund On the evening of Saturday, May 27, 2017, Calgarians will have an opportunity to honour a special woman and support a worthwhile cause by attending the inaugural fundraiser for the Deborah Zimmel Triple Negative Breast Cancer Fund.

Deborah Zimmel was a loving mother, wife and friend who was diagnosed with triple negative breast cancer in December 2012. Family and friends saw her fight the disease for over two years until her passing on September 26, 2015.

In memory of Deborah’s life and courageous battle, Zimmel’s husband and daughters established the Deborah Zimmel Triple Negative Breast Cancer Fund in 2016. Administered by the Calgary Foundation, the fund assists in providing help to those suffering from triple negative breast cancer. This year, the family is taking it one step further by hosting an inaugural fundraiser for the Deborah Zimmel Triple Negative Breast Cancer Fund with the goal of raising $80,000.

“The inaugural fundraiser is aimed at raising awareness around triple negative breast cancer,” says Genna Zimmel, Deborah’s daughter and event coordinator. “Most people know about breast cancer but when you mention triple negative breast cancer, they rarely know what you are referring to. The event aims to raise awareness about this form of cancer and to let people battling the disease know there are others out there who want to help and support them.”

Taking place at the spectacular new Studio Bell, home of the National Music Centre, the evening will feature live music by Calgary’s own Bow River Band, cocktails and hors d’oeuvres, a silent and live auction, and two speakers intimately connected with breast cancer: Bif Naked, a Canadian singer, songwriter and motivational speaker who was diagnosed with breast cancer in 2007; and Dr. Sunil Verma, head of the department of oncology at the University of Calgary and medical director at the Tom Baker Cancer Centre.

“Bif Naked will be sharing her story of determination,

strength and resilience, while Dr. Verma will be providing his insights into triple negative breast cancer research and treatments. It will be fascinating to hear them both speak,” says Zimmel.

Triple negative breast cancer (TNBC) tends to be more aggressive, more likely to recur or spread, and more difficult to treat. TNBC disproportionately strikes younger women, African-American women and those with BRCA1 mutations.

It is a subtype of breast cancer that is diagnosed based upon the lack of three receptors: estrogen, progesterone and human epidermal growth receptors 2 (HER2), known to fuel typical breast cancers. As most chemotherapies target one of these receptors, TNBC treatments usually require intensive combination therapies.

The Deborah Zimmel Triple Negative Breast Cancer Fund is the first in Canada committed to TNBC. This year’s inaugural fundraiser will grant all donated funds to Wings of Hope, an organization that helps ease financial burdens and promotes wellness for low-income people living with breast cancer in and around Calgary. This partnership will also further support those women diagnosed with TNBC. “It is going to be a beautiful event in a beautiful venue,” concludes Zimmel. “We plan to let the community know we are here to stay and we are going to continue raising funds and providing support for many years to come. Calgary is only the birthplace of this fund; we are hoping to take it to the rest of Canada.”

To purchase tickets or to donate, please visit https://www. deborahzimmeltnbcfund.org.

ABOVE: DEBORAH ZIMMEL

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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CYBERATTACKS AND HACKING // BUSINESS TECHNOLOGY

CYBERATTACKS AND HACKING KEEPING TECHNOLOGY SYSTEMS SAFE

BY ERLYNN GOCOCO

I

n a world where everything is just a click or tap away, companies have become targets for cyberattacks and hacking.

As a result, many have chosen to hire IT security specialists to help protect their systems and educate employees on prevention and risks. With a rising number of cyberattacks, is there an increasing fear by Canadian companies that they are losing the war on cybersecurity threats?

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

TJ (Tongjie) Zhang, senior associate with PwC’s cybersecurity and privacy, risk assurance services, says Canadian companies should shift their mentality from “fighting a war” to “building a wall.” Zhang believes companies should focus more on strengthening their defence baselines and improving security postures.

This “wall” is not only on the technical level, such as a

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CYBERATTACKS AND HACKING // BUSINESS TECHNOLOGY

firewall, but also on an employee level, when it comes to security awareness. A company’s weakest link in cybersecurity defence, according to Zhang, is its people.

Most of us have heard the warnings “don’t click on suspicious links” and “always lock your laptops.” And although the warnings seem like common sense, Zhang recommends they are repeatedly instilled in employees’ mindsets.

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Calling it a “war” is inaccurate, says Henri St. Louis, chairman of SPIE (Security Professionals Information Exchange) and senior security consultant with Secured Net Solutions Inc. “That would imply understanding the threat and acknowledging how to manage the risk that continues to change in a business sense,” says St. Louis.

“Companies are beginning to realize

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the impacts that cyber-threats have on their businesses and are reacting to the associated risk.”

“So the wake-up call has happened and now many companies are putting more focus on cyber/IT risk.” St. Louis says he is seeing more companies searching for information security talent both in Calgary and within Canada, which indicates they are investing more resources towards the problem. “I hope it isn’t a fad but an effort to better understand and manage the associated risks of using IT, which is supposed to enable the business.”

Scalar’s third-annual Cyber Security Readiness of Canadian Organizations survey showed two-thirds of Canadian companies feel they are losing the war on cybersecurity. Scalar is a leading Canadian IT solutions integrator, focused on security, infrastructure and cloud solutions for mission-critical IT environments.

It appears the confidence level among Canadian organizations has continued to decline for the third year in a row as fewer believe they are winning the quickly-evolving war on security, according to Ryan Wilson, Scalar’s chief technology officer of security. “The average number of reported cyberattacks on Canadian organizations rose to an average of 44 attacks per year, up nearly 30 per cent since the initial survey in 2014. The vast majority of respondents also report that both the severity (81%) and sophistication (72%) of attacks are increasing.”

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ABOVE: TJ (TONGJIE) ZHANG, SENIOR ASSOCIATE, PWC CYBERSECURITY AND PRIVACY, RISK ASSURANCE SERVICES. PHOTO SOURCE: PWC

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

29

// BUSINESS TECHNOLOGY

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Wilson echoes Zhang’s comments and emphasizes, “Organizations need to continue to focus on effective security awareness training for their users, ensure that processes are in place to prevent accidental loss and disclosure of information, and invest in technology that is effective at stopping the advanced types of threats we see today.”

Surprisingly, it is small businesses that are the most in danger, says Ron McKenzie, senior VP with Shaw Business. Of all the targeted attacks in 2014, 60 per cent were against small and medium-sized businesses according to Symantec’s 2015 Internet Security Threat Report.

Hacks can also be very costly for a company and can seriously hurt a small business by compromising critical data, exposing customer information and costing organizations millions of dollars, warns McKenzie. “The average cost of being hacked as a small business is $36,000 and this amount climbs an additional $8,000 once indirect expenses and damage to reputation are taken into account.”

Like Wilson and Zhang, McKenzie also believes some employees may lack training and awareness and therefore could be easy targets for cyberattacks. “There are several types of viruses, malware (malicious software), hacks and phishing schemes that business may fall victim to. Phishing is a particularly difficult problem to address. Phishing is a common means of invading a company’s network, whereby a hacker masquerades as a trustworthy entity. An employee then clicks on an interesting or seemingly important link in an email, and a small piece of malware automatically downloads, with no one the wiser.”

He adds, “Ransomware is another type of attack that can be crippling for a small business as large ransoms and the resulting reputational damage can be huge

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ABOVE: RYAN WILSON, CHIEF TECHNOLOGY OFFICER (SECURITY), SCALAR. PHOTO SOURCE: SCALAR

MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

// BUSINESS TECHNOLOGY

WEATHERING THE STORM

“ORGANIZATIONS NEED TO CONTINUE TO FOCUS

RIGHT-SIZED MANAGEMENT FOR A DOWNSIZED MARKET

ON EFFECTIVE SECURITY AWARENESS TRAINING FOR THEIR USERS, ENSURE THAT PROCESSES ARE IN PLACE TO PREVENT ACCIDENTAL LOSS AND DISCLOSURE OF INFORMATION, AND INVEST IN TECHNOLOGY THAT IS EFFECTIVE AT STOPPING THE ADVANCED TYPES OF THREATS WE SEE TODAY.” ~ RYAN WILSON

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According to ITinCanadaOnline.ca, a recent survey by Malwarebytes indicated one-third of Canadian companies canvassed had been hit by ransomware attacks.

At least 75 per cent of victims paid out anywhere from $1,000 to $50,000 to get their data back.

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“Constant awareness of new and emerging trends is key, as is implementing security measures like secure IP VPN connections when accessing company networks,” says McKenzie. It is also important companies “separate publiclyavailable Wi-Fi networks from their private ones to ensure attackers don’t have easy access to their network. In addition, content filtering can allow businesses to protect their clients from malicious content – including adult sites – from being accessed from their network in, say, a waiting room.”

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costs to bear. These attacks can also grind all business operations to a halt, which is especially impactful during busy holiday shopping periods or other critical times for businesses.”

Zhang says every company is at risk no matter how big or small or sophisticated.

“Even a company that has the best technology and end users, especially users with privileged access, can still intentionally or unintentionally bring the attacks in. Security awareness training is a necessity. Being a ‘security-savvy’ employee is as important as being a competent employee.”

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Wilson could not agree more and says organizations need to ensure processes are in place to prevent accidental loss and disclosure of information, and invest in technology that is effective at stopping the advanced types of threats we see today.

Now more than ever, companies need to have the proper systems in place to effectively deal with the increasing number of cyberattacks. The good news is 41 per cent of respondents indicated their organization had systems in place to deal with APTs (advanced persistent threats), up from 38 per cent last year, confirms Wilson.

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Tel: (403) 536-2028 www.condo911.ca BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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SERIAL ENTREPRENEUR // COVER

ABOVE: JOE KLASSEN, JOEY’S GROUP OF COMPANIES. PHOTO SOURCE: EWAN PHOTO VIDEO

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SERIAL ENTREPRENEUR // COVER

Serial ENTREPRENEUR

THE STORY OF JOE KLASSEN AND HIS JOEY’S GROUP OF COMPANIES

BY MELANIE DARBYSHIRE

I

t is often said great things start with small beginnings.

New ideas, first experiences, initial meetings; these are the simple, unremarkable outsets to many of life’s great accomplishments. Though relatively small and unpredicted of future success, they are crucial; given time, hard work, good decisions and a bit of luck, they can set the stage for great achievements down the road.

Just ask Joe Klassen. Starting with a single fish and chips restaurant in Calgary’s beltline in 1985, Klassen has grown his Joey’s Group of Companies into a true empire. It includes over 60 restaurants across Canada, magazines, a printing company, a wholesale food import-distribution company, a biodiesel plant, an oil servicing business, land development and commercial buildings and more, employing over 800 people across the country. And his story is nowhere near finished.

“It was the idea of a restaurant I really wanted,” Klassen says about the first Joey’s Restaurant he and wife Theresa opened 32 years ago. “We picked the seafood fish and chips category because it was an untapped niche in a land-locked market. It turned out to be the right decision.”

Originally from Kelowna, Klassen modestly admits to always having been a hard worker. He was first exposed to the restaurant business while working part time as a young teenager on the Fintry Queen paddle-wheel tour boat on Okanagan Lake. He would wash dishes, prep seafood and even had a chance to cook; a first experience that left a lasting impression.

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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SERIAL ENTREPRENEUR // COVER

HARDLY ONE TO SIT BACK AND RELAX, KLASSEN AND HIS TEAM DEVELOPED JOEY’S URBAN, A SLIGHTLY DIFFERENT VERSION OF JOEY’S RESTAURANTS, GEARED TO A YOUNGER CROWD. THE FAST-CASUAL RESTAURANTS (THERE ARE CURRENTLY EIGHT) SERVE THE SAME FAMOUS FISH AND CHIPS, AS WELL AS TACOS AND POUTINES.

After moving to Olds with his family and finishing high school, he came to Calgary at the age of 17. “I came here thinking I would go to SAIT for further education and instead got a job with a college painting business,” he says.

Long hours meant little rest. “I remember sleeping in my car in the Chinook mall parking lot a couple of nights because I was too tired to go home,” he chuckles.

Soon dissatisfied with the management of the company, Klassen started his own painting and wallpapering business. In 1985, he pursued his goal of being in the restaurant business.

The Klassens were young when they opened the first Joey’s Restaurant – just 21 years of age. Despite their efforts, it wasn’t initially successful. “I remember one Saturday morning I woke up and looked at Theresa and said, ‘Should I even go in?

Should we just close down?’” Klassen recalls. “We discussed it and she said, ‘We’re not broke yet so let’s give it one more shot.’” That last shot proved worthwhile, and through word of mouth the restaurant soon started to take off.

That first taste of success left Klassen wanting more. “I got antsy,” he says. “So I moved on to the next challenge.” He brought in a partner and over the next seven years, he and Dave Mossey opened nine additional Joey’s Restaurants in Calgary and Edmonton. The next logical step was franchising.

“I was always exploring franchising possibilities and wanted to go forward, but I needed a salesperson – I’m an introvert,” he confesses. “Dave looked after franchise sales and I managed operations. With my wife overseeing the office and finances, we all grew the business together.”

The franchising endeavour proved fruitful (60 restaurants across Canada as mentioned above), likely due to Klassen and Mossey’s approach. “We view our franchisees as business partners,” Klassen says. “Their success is our success.”

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

Klassen, Mossey and their team work with franchisees to understand and implement their needs within the company.

This attitude is based in Klassen’s own experiences. “There are a lot of people who have helped me grow the company, including customers, suppliers, friends and family. I just want to make sure that we give the same support in return.”

Hardly one to sit back and relax, Klassen and his team developed Joey’s Urban, a slightly different version of Joey’s Restaurants, geared to a younger crowd. The fast-casual restaurants (there are currently eight) serve the same famous fish and chips, as well as tacos and poutines. “We’ve been experimenting and growing Urban for the last four years, and we’ve got some new, exciting changes coming up,” Klassen reports. “We’ve attracted the younger generation and we want them visiting more often.” New menu choices and ingredients are planned, as well as a possible name change.

Indeed, Klassen and his team have worked hard to remain current. “We’re Ocean Wise for 70 per cent of our products.

We’re looking at all options in sustainability and to choose the right products for our customers.”

Reliance on his team is essential for Klassen. In fact, he doesn’t have a formal role within any of his companies, calling himself simply senior executive. “For several years I haven’t had a direct role,” he explains. “I don’t sell; I don’t procure. You might say I look down from the 30,000-foot level. I understand where other businesses are at right now.

And I look at new opportunities.”

His leadership style has also been key. “In the beginning I was a bit of a tyrant,” he recalls, “but I soon learned that it was through sharing ideas, making hard decisions and moving forward; that’s how I lead. I allow others to do their jobs because that’s what they were hired for. I am

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SERIAL ENTREPRENEUR // COVER

demanding, but through mutual respect, I believe that people want to work.” An ostensibly effective approach that has garnered much loyalty. “We have some employees with over 20 years in the company.”

Today, Klassen’s business group goes far beyond seafood restaurants. Chief among these are Teja (pronounced “teejay”) Food Group, his food import and distribution business.

Teja was born in the early days of the Joey’s franchise, when a supplier reneged on a promise. “We needed to ensure a steady supply of great seafood,” Klassen explains. “We only procured product for the Joey’s brand to begin with,

but we’ve since grown into a major company that sells to other distributors and wholesalers. In fact, many different restaurants utilize our products.”

With its nine employees based at the Joey’s head office in Calgary, Teja sells fish and ocean fare, a variety of appetizers, sushi and a line of sous-vide foods (including turkey wings, duck confit and porchetta) from Quebec.

Teja is also a partner in Cedar Bay Grilling, a processing plant near Halifax that processes cedar-plank salmon.

Their products are distributed across Canada, the U.S. and the U.K.

ABOVE: JOE KLASSEN, JOEY’S GROUP OF COMPANIES. PHOTO SOURCE: EWAN PHOTO VIDEO

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

SERIAL ENTREPRENEUR // COVER

NOT ALL OF KLASSEN’S BUSINESSES ARE RELATED HOWEVER. HE SAW THE OPPORTUNITY TO BE A LEADER IN THE EMERGING BIOENERGY FIELD AND BOUGHT HIS LATEST PROJECT, INVIGOR BIOENERGY CORPORATION, TWO YEARS AGO WITH SEVERAL INVESTOR FRIENDS. Klassen’s partnership in Printcor – a printing company located in northeast Calgary with 12 employees – also evolved because of the restaurants. “We needed a lot of print material and decided it would be a good idea to own a printing company,” he says. In operation for the past 11 years, Printcor does all the printing for the Joey’s and Urban restaurants and much more. “We have a wide range of customers from across the country and print everything from magazines to brochures and business cards.”

In particular, Printcor coordinates printing for Homes and Land Canada Magazine, another franchise Klassen and Mossey bought three-and-a-half years ago. With 14 publisherpartners across Canada, the partners are looking to continue to grow their franchise across Canada. “It’s a really good business,” Klassen says. “It requires very few employees for the franchisees who are typically owner and marketer oriented, and is quite profitable with a very small investment.”

Not all of Klassen’s businesses are related however. He saw the opportunity to be a leader in the emerging bioenergy field and bought his latest project, Invigor Bioenergy Corporation, two years ago with several investor friends.

It is a 71-million-litre-per-year biodiesel plant located in Lethbridge. His vision is to build a world-class renewable biofuel and chemical enterprise with products that are renewable, low-carbon, non-toxic and biodegradable complements to traditional energy sources.

Some of Klassen’s newer ventures come from within his group. Fund Forward Community Fundraisers is one of these, with a charitable focus. “We have great buying power

on terrific meat and seafood which allows us to pass on the opportunity for community organizations, sports teams and not-for-profits to sell and raise funds,” he says. “It’s all webbased so it’s easy to order, receive and distribute products.”

Since inception three years ago, Fund Forward has helped countless groups achieve their fundraising goals.

Fund Forward isn’t the only way Klassen assists charities.

He is one of several founders of the Business Fore Calgary Kids (BFCK) Charity Golf Tournament. Now in its 12th year, it has raised over $2.25 million for children’s charities supporting kids in need. Previous to his tenure with BFCK, Joey’s Franchising held its own charity golf tournament for 10 years in support of the Alzheimer Society which raised over $2 million.

He has also been on the board of the Calgary Dream Centre and on the financial boards of a few local churches. He has made numerous trips to impoverished countries such as Belize and Mexico helping to build homes and communities through YWAM and Habitat for Humanity. He has even brought some of his own children (he has five) along.

Most recently, Klassen has a new motivation to give back.

His oldest grandchild Paisley has Potocki-Lupski syndrome, resulting in developmental delay. “I’ve been so blessed in my life with my family, my business associates and many loyal friends. Everyone is out there helping me. I aspire to pay it forward and help others pursue their dreams.”

However, don’t think he hasn’t had failures too. “I’ve made just a bit more than I’ve lost, I think,” he laughs. “There’s been plenty [of failures]; sometimes the timing was off or it was the wrong type of business, but that’s OK. We wouldn’t be in the position we’re in if I didn’t try all these different things with lots of people and learn from my mistakes.”

With his children grown and two grandkids, the relatively young Klassen does take some time for fun. “I fly my plane,” he says of his Cessna 414 twin-engine. “And I’ve got a fishing boat down in Cabo [San Lucas] that I use once in a while.” He returns to Kelowna too, where he still has many friends.

He’s focused on the future, where there will no doubt be many more ventures. Though he started small, Klassen is certainly no longer that. His businesses, and he himself, are indeed great.

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

37

BEING AN EFFECTIVE LEADER // LEADERSHIP ENGAGEMENT

BEING AN

Effective LEADER

USING DELEGATION AS A LEADERSHIP TOOL

BY LORENA MCDONALD

P

erhaps the most important aspect of being a good leader is getting along with people. Effective leadership is based on creating honest professional relationships so individuals and businesses can achieve success. But – being a leader is hard work.

The building blocks to lead effectively are based on a few key skills like collaboration, motivation and delegation.

Many times, leaders who micromanage are focused solely on technical and operational efforts that create burnout, stress and negativity in a workplace environment.

So, how can such pitfalls be avoided? First, leaders must pool resources and delegate responsibilities to others.

Distributing job duties helps organizations become more efficient at all levels. Research shows that delegation – as a tool in leadership – is valuable.

“There are a lot of pros with delegating when it’s done properly (because) delegation starts with creating trusting

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

relationships and dialogue reflecting your understanding of your employees, and clarity of the tasks that need to be accomplished,” explains Lillas Hatala, executive director of Integrative Leadership International (LTD), and Mount Royal University instructor of leadership effectiveness and emotional intelligence at work.

Hatala says, “Research from the Centre for Creative Leadership shows that the benefits of effective delegation include freeing a leader of time for more strategic activities, creating a culture of trust and providing employees with the freedom on how to accomplish tasks and roles (hence) increasing engagement and empowerment.”

Delegating not only helps a leader become well organized but gives employees a feeling of belonging in an organization.

For this reason, “when things get difficult and challenging, creating more inclusive workplaces and not doing it alone but developing partners and allies will give greater success,” adds Hatala.

BEING AN EFFECTIVE LEADER // LEADERSHIP ENGAGEMENT

“BENEFITS OF EFFECTIVE DELEGATION INCLUDE FREEING A LEADER OF TIME FOR MORE STRATEGIC ACTIVITIES, CREATING A CULTURE OF TRUST AND PROVIDING EMPLOYEES WITH THE FREEDOM ON HOW TO ACCOMPLISH TASKS AND ROLES (HENCE) INCREASING ENGAGEMENT AND EMPOWERMENT.” ~ LILLAS HATALA

Not communicating clearly and trying to control everything are common mistakes done within leadership roles. Instead, allocating power to the right individuals helps heighten work productivity and staff proficiency.

“Sometimes leaders have blind spots in delegation in the sense that sometimes they can delegate too soon, or to the wrong people. They are delegating to the people who really don’t have the skills or resources to take on the delegation or responsibility,” explains Gene Vollendorf, whose consulting practice – Melrose Inc. – has provided strategic financial planning to entrepreneurs since 2009.

“A lot of times I have gone into companies where there are good people organizations with good culture, but these people have been promoted beyond their capabilities; they are just not there yet. I will go and candidly say, ‘Look, I know you need to delegate it, but you’re going to have to get people from outside (because) you need this business acumen now,’” adds Vollendorf.

Leaders are faced with many challenges that sometime hamper the ability to allocate responsibilities and tasks to appropriate people. Vollendorf mentions leaders often delegate to the wrong individuals which “does not set them

up to be successful, but overwhelms people in the process.”

Effective leadership is hiring a staff of qualified individuals who can successfully implement a leader’s vision and goal. A leader’s role is to delegate specific jobs to suitable employees who will get the work done.

According to Kim Moody, director and Canadian tax adviser at Moodys Gartner Tax Law LLP, leaders must have confidence in a business team to succeed.

“What I value the most is having a group of peers that I can trust and share challenges and successes along with feedback. So for me, I realized early on that I couldn’t be a successful leader and businessperson without a peer group that resonates and can empathize with the challenges,” describes Moody.

Moody credits respect in leadership as something that has to be gained through team collaboration and trust. For delegation to work, individuals must feel valued to resolve issues and accomplish business objectives.

“I have seen great women who are leaders – and I have seen great men who are leaders – and the common denominator between all of them is that they are consensus builders and

ABOVE: LILLAS HATALA, EXECUTIVE DIRECTOR OF INTEGRATIVE LEADERSHIP INTERNATIONAL (LTD), AND MOUNT ROYAL UNIVERSITY INSTRUCTOR.

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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BEING AN EFFECTIVE LEADER // LEADERSHIP ENGAGEMENT

people want to follow them. Leadership is earned; it’s not commanded,” states Moody.

need to be supported and rewarded for a job well done, but also held accountable for poor work.

The process of delegation can be confusing and frustrating.

To delegate effectively, a leader must have clear vision, communication, understanding and confidence in team members to foster success. These basic leadership qualities are also beneficial to promote business growth and development in an organization.

“Delegation is not really a formula, but there should be clarity on expectations and tasks (because) leadership affects the cultural environment and influences organizational results,” says Hatala.

“Instead of speaking in terms of tasks when delegating, speak in terms of desired outcomes. People will own the work more if they feel invested,” says Garth Johnson, CEO and co-founder of Meticulon – a non-profit IT consulting firm providing jobs for individuals with autism spectrum disorder (ASD) in Canada.

Johnson proposes, “Not to use delegation to address the tyranny of the urgent work that always arises, (but) if you don’t feel anyone on your team currently has the capability or capacity to do what needs to be delegated – and you have to do it yourself – (then) take the time to bring in someone who could eventually do it.”

More importantly, Johnson suggests employee morale and the quality of the workplace environment are key factors to retain good staff and to keep people motivated especially in non-profit organizations.

“Most staff in non-profit organizations are not motivated by money alone. The pro to this is that people will often contribute more to the organization than a typical employee might (because) of commitment to the cause,” adds Johnson.

No matter the type of organization, leaders should be aware delegating can be both effective and ineffective depending on who takes on the responsibility of completing a required task. Yet, delegation becomes a delicate matter when a specific assignment is inadequately or poorly completed.

Johnson’s advice: “Don’t punish failure, (but) talk about what could have been done better or differently and let people try again to encourage and foster a coaching team environment.”

After delegating, a leader should review the outcomes to ensure specific objectives have been achieved. Employees

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

Sometimes leaders do not have adequate training or skills needed to delegate which can cause problems in a workplace. Depending on the business, some should seek leadership development with coaching programs, educational courses and consultation services as provided at Integrative Leadership International (LTD), Melrose Inc. and Meticulon.

Hatala emphasizes the importance to “grow emotional intelligence and enhance emotional well-being” in a workplace environment to promote business success. For instance, a key component in leading effectively is learning to identify people’s strengths when delegating tasks.

“Being self-aware is key in leadership. Also, someone who is willing to take calculated risks and someone who is humble is important too,” explains Moody.

Whether one is a corporate executive or an entrepreneur managing a startup, these key leadership traits are crucial for delegation and management in an organization.

Delegating not only fosters collaboration, productivity and teamwork – but it also helps to enhance employee performance and appreciation.

Despite the fact delegation is sometimes difficult, leaders should consider entrusting employees with particular jobs to foster business growth. Good management skills are based on the understanding that there are different ways of taking care of the needs of an organization along with its employees and customers.

Simply put: “Leadership isn’t about working your way up the corporate ladder so you can be above the rest – it is about being the first one up the ladder so you can help those behind you follow safely,” adds Johnson.

YES! SAM SELLS SAM gets really excited about making great deals.

Selling or buying property — he helps homeowners get thrilling results.

For a seriously successful and enjoyable home sale or purchase, SAM is your man.

403 870 8811

J. Vair

SPRINGBANK | $8,500,000

209

PI N N AC LE R I DG E PL AC E

Crafted by exceptional artisans & boasting only the finest of imported & local materials this 14,000 SF Tuscan villa inspired home is less than 10 years old & yet it almost instantly transports you to Europe with an incredible sense of old world tradition & authenticity.

With a 1,000 SF gym, 1500 SF professional style theatre, gourmet kitchen, elevator, 7 bedrooms, pool house, sport court, 5 car garage, opulent main floor master wing & south facing courtyard this home is ideal for a large family or as an executive retreat. It has been featured in the National Post, Best Home Alberta, was one of the sets used in the award winning Fargo minseries & most recently was leased to Leonardo DiCaprio during the filming of The Revenant. Ideal location on 2 acres overlooking the beautiful Rocky Mountains yet just a few minutes away from shopping & services, 10 minutes away from the Springbank airport & some of Calgary’s very best private schools, 20 minutes from downtown core and a mere 40 minutes away from Banff.

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MARKETING

BEARSPAW | $4,900,000

103

WOODL AN D L AN E

9341 SF, on the pond! This incredible home sits on 2 exquisitely manicured acres with stream, pond & dream treehouse! Thoughtfully designed, beautifully crafted bungalow with loft, walkout, elevator, oversized 4 car garage (with workshop, storage & sport storage rooms) & 5-star hotel inspired pool room with hot tub, wet bar, gym & wall of sliding doors opening wide to a private patio with pond views. Perfect for family living & entertaining it boasts sophisticated, programmable lights, sound, security, blinds, water feature, pool features, sprinklers, heating & cooling. Impressive in every way with stunning curb appeal, chef ’s kitchen (Butler’s pantry, induction cooktop with pot filler, espresso maker, Wolf, Sub-Zero, Miele), elegant master wing (sitting room, bar, walk-in, laundry & steam shower), den, homework room & ensuite guest room on main. Walkout features a family/games room, wet bar, recycle/pet wash room, laundry, 4 bedrooms & mudroom. Secure pool room with huge mosaic tiled pool (hard cover, water & fibre optic light features) and juice bar.

MY EXPERIENcE IS YOUR ADVANtAGE

JUST ASK ME!

WORTH ®

YOUR HOME

FOR ALL IT’S

SPRINGBANK HILL | $1,695,000

115

M YS T I C R I D G E PA R K , S W

3487 SF 2-storey with 3 ensuite bedrooms, developed walkout (4th bedroom/bath, media/games room & wet bar) & triple garage offering 4635 SF in total, set in a cul-de-sac, on a huge pie lot (10,053 SF, nearly 1/4 acre), in the ultimate estate location, surrounded by beautiful homes & backing treed ravine with pathway! This stylish new home offers tranquil ravine views from most rooms & is appointed with high ceilings, big windows (custom blinds), extensive hardwood, quartz counters, classic white cabinetry, stainless steel appliances (incl. 6-burner gas cooktop), chic lighting, b/i speakers & modern glass doors. It boasts an open-planning living, dining & island kitchen (w/ true walk-in pantry), expanded mudroom (w/ builtin lockers), oversized laundry rm, vaulted master w/ big dressing room & ensuite with a free-standing tub.

SPRINGBANK HILL | $1,595,000

8203

F O RTR E S S D R I V E , S W

Oversized triple garage, huge lot (80’ frontage, 12,383 SF lot), 5 bedrooms, panelled den, Chef ’s kitchen w/ high-end appliances (wine fridge, Dacor warming drawer, 2 ovens, 2 dishwashers, 6-burner gas stove, hammered copper hoodfan, Sub-zero fridge, wine fridge) & butler’s pantry & ultimate man-cave basement development w/ wine cellar, full-service wet bar, theatre & games rooms! Over 5400 SF of total living space with black walnut hardwood, deep -toned millwork, custom blinds, beamed, coffered & high ceilings, granite counters thru-out, 2 laundry rooms (1 in master walk-in), mudroom (built-in lockers), vaulted bonus room, homework area, master w/ spa-like ensuite (stone feature wall, fireplace, steam shower, air-jet tub, remote control toilet), big walk-in & catwalk with access to upper deck to enjoy mountain views. Home is steps from water feature, across from greenspace & offers multi-level patio, hot tub & secluded patio with firepit.

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MARKETING

SPRINGBANK HILL | $1,595,000

27

A N ATA P I L A N E , S W

2 acres in the city, near Calgary’s best private schools & quick commute to DT, this casually elegant country home boasts panoramic, 210 degree views to mountains from 3 levels. 87,000 SF well-treed lot, backs greenbelt & offers unparalleled privacy & 4480 SF of total living space with 4 bedrooms, 3.5 bathrooms (main floor master). The architecturally designed, open planned home is flooded with natural light, has soaring ceilings & views from most rooms, move in and enjoy or imagine building your dream home is a setting that is second to none with lots of space to add a tennis court, pool & car-lover’s garage. Features wide-plank pine floors, 4 fireplaces, new maintenance-free wrap-around decking, vaulted main floor master suite w/ fireplace & updated ensuite (air-jet tub & heated tile floor) and a beautiful country kitchen updated with exotic stone counters, butcher-block island, natural stone backsplash & stainless steel appliances.

SPRINGBANK HILL | $1,125,000

151

S P R I N G B L U F F B O U L E VA R D , S W

An entertainer’s dream house, sophisticated & elegant living is yours to enjoy in this 2909 SF 2-storey with developed basement, oversized 3 car garage (+ extra bay for motorbikes or workshop), bright & sunny great room (with soaring ceiling, double height windows, full height fireplace), formal dining room (with butler’s pantry/wet bar with wine fridge), party sized kitchen & breakfast nook with Carrara marble counters, white cabinets, farmhouse sink, espresso toned island & stainless steel appliance package including 5-burner gas stove, opening to deck with gas fireplace, main floor den with a wall of built-ins, 3 bedrooms & loft/sitting room upstairs, developed basement with 4th bedroom, full bath, 2-tiered media room + games room/ gym. Features hand-scraped hardwood, custom blinds, designer lighting, built-in speakers (including outside on deck), air conditioning, built-ins, professionally landscaped yard with lots of trees.

MY EXPERIENcE IS YOUR ADVANtAGE

JUST ASK ME!

WORTH ®

YOUR HOME

FOR ALL IT’S

SPRINGBANK HILL | $949,000

99

ELMONT RISE, SW

Backing onto a large green space & located in one of Calgary’s premier neighborhoods on the west side. This bungalow offers a total of over 2500 SF of beautifully appointed living space w/ 3 bedrooms & den. Featuring custom window blinds, 2 stone-faced fireplaces, custom built-ins, elegant wall panelling & millwork, modern glass doors, built-in speakers, in-floor heating, central AC, & maintenance-free deck w/ a retractable awning. The kitchen is appointed with 2 sinks, “Brigade” line (Viking) appliances & quartz countertops accented by a sparkling glass tiled/metallic backsplash.

The walk-thru pantry leads to a mudroom w/ built-ins. Den w/ tray ceiling, wainscotting & french doors. The master suite boasts lovely views, a walk-in closet & ensuite with his/her sinks, free-standing tub & shower. The walkout basement is finished with 2 more bedrooms] a full bathroom, family/media room with gas fireplace & built-ins & games room with wet bar.

ASPEN WOODS | $925,000

23

A S PE N S TON E G ROV E , S W

Spoil yourself with superb mountain views in this thoughtfully designed home w/ developed walkout basement & oversized, heated garage with builtin work-bench & lots of storage features! View side of the house has wall-to wall windows & an oversized 33’ deck perfect for entertaining. Hardwood (Merbau, one of the hardest of woods) flows thru Island kitchen (stainless steel appliances), big breakfast nook, living room (gas fireplace), formal dining, foyer (walk-in closet) & back hall leading to guest bath, 3 pantry closets & family sized mudroom. There are 3 bedrooms & bonus room up.

Master has hardwood, fabulous views, walk-in closet & 5-pc ensuite (heated tile). Walkout finished w/ family/games room, den, 3-pc bathroom, hobby/ storage Rm & cold Rm (or future wine cellar). Built-in speakers, custom pull up/down pleated shades, central A/C, 2 stone fireplaces, french doors, low traffic street, steps to tot lot, schools, shops & restaurants.

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MARKETING

ASPEN WOODS | $919,000

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A S P E N S U M M I T P O I N T, S W

Shows 10/10, superb location: cul-de-sac w/ south & west exposures, siding treed greenspace! 2774SF with hardwood, curved stairway, white cabinetry & built-ins, granite counters (kitchen & 2 bathrooms), stainless steel appliances (5 burner gas stove & french door fridge w/ ice/water & external drawer), custom blinds, neutral colors, formal dining room (flex space w/ glass doors), living room (gas fireplace), island kitchen w/ eating area, bonus room, 3 vaulted bedrooms, homework loft & daylight basement with huge windows! Big windows flood the home with natural light & offer treed greenspace views. It’s a great room plan w/ island kitchen, casual dining space & living room w/ gas fireplace. Around the corner is a formal dining room or den. A mudroom & 2-pc bath complete the main. Ascend curved stairway to homework loft, bonus room & 3 vaulted bdrms. West backyard has deck w/ stairs to grade. Walking distance to nearby ravine & tot lot.

SPRINGBANK HILL | $575,000

327

SPRINGBANK VILLAS, SW

Over 2100 SF of total living space! Beautifully bungalow villa with developed walkout basement, on an elevated pie lot near shops & services. Spoil yourself with rich travertine stacked stone feature walls, extensive hardwood floors, fresh paint, chic updated lighting, vaulted ceilings & renovated kitchen with granite, soft-close cabinets, stainless steel appliances & deep sink w/ handsfree faucet! Designed with entertaining in mind the open planned main is vaulted & has living Rm w/ stone accent wall, gas fireplace, den (glass doors) & master suite with walk-in & updated ensuite. Glass surround deck off main level has been updated with an awning for shade. Upstairs is a bonus room. Walkout level w/ bedroom, renovated bathroom (granite counter & heated floor), big laundry room (built-ins & newer washer/steam cycle dryer) & a family Rm with stacked stone gas fireplace & sliding doors to a covered patio in the sunny backyard. Perfect in every way, move-in ready!

MY EXPERIENcE IS YOUR ADVANtAGE

JUST ASK ME!

WORTH ®

YOUR HOME

FOR ALL IT’S

BRITANNIA | $3,200,000

711

C R E S C E N T B O U L E VA R D , S W

Contemporary & new, with 4 car garage! This very special home offers 6169SF of luxurious living space with 5 ensuite bathroom. It sits on a 75’ wide lot in one of Calgary’s most desirable inner city neighbourhoods.

The huge kitchen is a chef’s dream with quartz counters, Wolf & Subzero appliances, a walk-thru pantry & window wall overlooking south backyard. The open living room has a fireplace & the formal dining room has a tray ceiling & ample space to entertain. A wet bar/serving station will make entertaining easy. A den, organized mudroom & chic powder room complete the main. Hardwood flow thru most of main & upper.

Upstairs there is an impressive laundry room & 4 adultsized bedroom (all with ensuite bathrooms) including the Master Retreat with fashion lover’s walk-in & spainspired ensuite w/ free-standing tub & steam shower.

Basement developed with bedroom/ensuite, family room, wet bar, media room & gym w/ hydration station.

Lastly the oversized 4 car garage has in-slab heating, glass doors & room for a lifts to include more cars.

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MARKETING

BRITANNIA | $2,800,000

807

F O RT Y- S E V E N T H AV E N U E , S W

Contemporary newer home, steps from boutique shops, grocery & Starbucks in highly coveted Britannia with 4 ensuite bedrooms & a 4 car garage, on a generous 74’ wide lot with sunny south backyard! Hints of West Coast design meet modern elegance in this light & open residence with developed basement & over 5630 SF of living space. Spoil yourself with high-end appliances (induction range, multiple dishwashers, glass front wine fridge), heated floors, custom window coverings, a sculptural staircase of steel, wood & glass, extensive built-ins (large mudroom, several walk-in closets), clean lines, quartz counters, stone backsplash, glass railings, chic lighting, home automation system, infloor heating & central air conditioning. Entertaining oriented main level with large dining room, open kitchen, glass wall den. 4 bedrooms, 4 ensuite bathrooms, bonus rm & laundry rm upstairs. Basement developed with media/games room & 5th bedroom + bathroom. Minutes from downtown, walking distance to river valley.

MY EXPERIENcE IS YOUR ADVANtAGE

JUST ASK ME!

WORTH ®

YOUR HOME

FOR ALL IT’S

BRITANNIA | $1,750,000

903

E DI N B U RG H ROAD, S W

Move-in ready on a quiet street in one of Calgary’s most prestigious inner city neighbourhoods! This renovated home is walking distance to local shops, river pathways, Sandy Beach & close to downtown.

Spoil yourself with Wolf & Sub-Zero appliances, 2 fireplaces, hardwood & heated tile flooring, cove mouldings, custom drapes/blinds, designer lighting/ paint, Nuvo audio system (speakers in & out), built-ins (check out the dream master walk-in) A/C & a bright, open plan boasting a gorgeous kitchen with huge island, granite counters, high-end stainless steel appliances, custom cabinets, expansive dining room & intimate sitting area with fireplace. There are 3 bedrooms & 2 baths (w/ heated tile floors) upstairs. Lower developed with mudroom (heated tile), family/games room, gym (rubber floor/mirrored walls), laundry, 4th bedroom, 4pc bath & huge flex space. Extensive updating incl. windows, roofing, electrical/mechanical (high-eff. furnace) & more. Large backyard w/ deck, stone patio and sunny SW exposure.

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MARKETING

BANKVIEW | $1,595,000

1709

T W E N T Y- F I R S T AV E N U E , S W

From the talented trio of McIntyre Bills Interiors, Jackson McCormick Design & Rawlyk Development. comes this rare find: An inner city bungalow style townhome with all principal rooms on the main level & superb downtown views. Almost 3000 SF of total living space in a cutting-edge urban location steps tennis courts & minutes to everything. Concrete construction, high ceilings, Fleetwood doors + “nesting� windows (seen in Architectural Digest), frameless glass railings + white oak floors, no detail overlooked. Open plan flooded with natural light, great room w/ marble faced fireplace where the entire room opens to the outdoors.

Kitchen is fitted with finest quality custom cabinetry, Miele appliances, huge island (w/ hidden storage) & wet bar with wine fridge. Dining Room with window wall & access to huge terrace. Master w/ lux ensuite (steam shower) + enormous walk-in. Den & dramatic 2-pc bath complete main. Walkout developed with 2 bedrooms, media room, laundry + bathroom. Control 4 + Lutron lighting, heated double garage.

MY EXPERIENcE IS YOUR ADVANtAGE

JUST ASK ME!

WORTH ®

YOUR HOME

FOR ALL IT’S

RICHMOND | $985,000

2132

T W E N T Y- S E V E N T H AV E N U E , S W

Fabulous home in Richmond Park boasts quiet location, rooftop decks (mountain & city views), 3 bedrooms & 3 ensuite bathrooms (+ 4th bedroom down), concrete party wall, heated floors (bathrooms & basement), fresh paint, central A/C, granite counters thru-out, media room, floating stairway (with glass wall), big windows & kitchen perfect for entertaining w/ 10’ island, walk-in pantry (built-in organizers), granite counters & high-end stainless steel appliance package (incl. gas cooktop, pop-up fan & glass-front wine fridge)! Open plan main with access to fenced yard w/ hot tub & garage (r/i heater, paved alley), 2nd level has den + 2 ensuite bedrooms, including the master featuring 15’ walk-in (with organizers) & ensuite w/ air-jet tub, 2 sinks & o/s shower. Top floor finished w/ 3rd ensuite bedroom or use this space as a den, gym or family room with access to 2 rooftop decks.

Basement with heated floor offers Media room, extensive storage, full bath & 4th bedroom (walk-in closet).

SOUTH CALGARY | $849,000

2929

S E V E N T E E N T H S T R E E T, S W

Elevator, city view & party sized rooftop deck! Trendy townhouse with its own elevator, extensive upgrades & an awesome 570 SF rooftop deck with enclosed sunroom & outdoor kitchen! Carefree lock & leave living, in a great inner city location with quality workmanship, long term warranty & high-end finishings: Hardwood, quartz & marble counters, lacquered cabinets, Fisher & Paykel appliances, A/C, 3 fireplaces, 2 bedrooms, heated garage. Entertaining is easy in the wide open main level with large dining & living/family room & kitchen with marble bar, stainless steel appliances (gas cooktop, wine fridge) & white cabinets accented by a dramatic lacquered pantry cabinet wall. 2 bedrooms, 2 baths & laundry room up. Master boasts panoramic views, walk-in, fireplace & 5-pc ensuite (heated tile floor & big multi-head shower). The top floor is a rooftop deck with enclosed party space with outdoor kitchen, stainless steel bar, gas cooktop & fireplace.

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What do SAM’s clients say?

Working With Sam WaS aWeSome and hiS Support Staff iS firSt claSS. Sam iS a buSy man but i WaS never neglected. becauSe hiS Staff iS So profeSSional and knoWledgeable, often they Were able to anSWer my queStionS. i have had the pleaSure of Selling my propertieS tWice With Sam. i highly recommend him aS he iS the beSt informed and moSt profeSSional realtor i have ever dealt With. With Sam at the helm, you Won’t go Wrong.

- leo r.

He helped me sell my house during a difficult time in my life. His support and perseverance really made the situation easier to deal with. I knew I had found the right person for the job!

- Laura H.

Professional and easy to work with.

- Chris L.

Long time client and pleased every time - Deanna S.

I would describe Sam as a highly motivated no BS professional who will give you the straight goods on what your home is worth, and what he can do to market and get it sold for the highest price possible. We arranged a meeting with Sam to list our Christie Estate home, he arrived fully prepared with a marketing plan, as well as a very good idea of what he thought he could get us for it.

Sam’s photographer and art department team created a very professional marketing layout for prospective buyers and had these attached to the for sale sign. Within a month we had the home sold for one of the highest per square foot prices achieved in the neighbourhood ever.

- Eric D.

Good! We enjoyed the experience and we’re glad we were able to get something before the new year!

- Josh I.

Professional, knowledgeable and timely.

- Ryan D.

Sam is very good on a number of fronts: understanding market, providing good advice on how to price the sale of a home and bid on a new one, loves to negotiate on behalf of his client.

- Mark M.

VERY SATISFIED WITH OUR SALE AND SUBSEQUENT PURCHASE. ~ SUZANNE M.

It was a great experience!!! Very professional and he got results. He sold our house in one week at full ask price. We only wish we had chosen him sooner than a prior realtor.

- Steve V.

403 870 8811

Preventis Ad

A ROOM FOR THE NIGHT // TRAVEL & TOURISM

A ROOM FOR THE NIGHT CALGARY’S HOTEL INDUSTRY WITHSTANDS THE DOWNTURN

BY MELANIE DARBYSHIRE

T

hough perhaps not the first thing one thinks of when considering business in Calgary, the local hotel industry should not be overlooked. With 98 hotels totalling 14,229 guest rooms, the long-established (over 100 years) industry provides essential services – lodging, food and beverage and conference facilities – to various other sectors including the business community, tourism, and sports and leisure industries. It is, in part, how Calgary attracts the world.

And like most other businesses in this city, it has seen better days. “The Calgary hotel industry has been hit hard by the economic downturn,” says Jason Wight, vice president at HVS which provides consultation, valuation and research in the worldwide hotel industry. “The city ended 2016 with [revenue per available room] at a 10-year low. Lodging demand declined in both 2015 and 2016, which was a direct result of the slowdown in the energy sector.”

Industry insiders confirm these findings. “Clearly right now we’re in an economic downturn,” says Dan DeSantis, board chair of the Calgary Hotel Association and dual manager for the Calgary Airport Marriott In-Terminal Hotel and the

ABOVE: THE CALGARY AIRPORT MARRIOTT IN-TERMINAL HOTEL. PHOTO SOURCE: CALGARY AIRPORT MARRIOTT IN-TERMINAL HOTEL

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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A ROOM FOR THE NIGHT // TRAVEL & TOURISM

Delta Hotels Calgary Airport In-Terminal. He reports rooms sold were down 3.3 per cent in 2016, while the supply (or new build) inventory was up 5.9 per cent. “In economic downturns there always tends to be an oversupply of rooms,” DeSantis explains.

Eight hotels opened in 2016, many near the airport. “The decline in demand and increase in supply pushed the occupancy rate down into the 50s for the first time in the history of the Calgary market,” Wight says. “In this difficult environment, Calgary hoteliers have resorted to substantial rate discounting to retain market share.” Nonetheless, Wight estimates 2016 total hotel room revenue was approximately $430 million.

Not surprisingly, DeSantis is looking forward. “Certainly we know the economy is going to bounce back and we’ll get back to strong economic growth in the city,” he says. “And in upswings there are never enough rooms.”

He notes Calgary is, in general, a good place to run a hotel.

“Calgary has a strong business community and it’s also the gateway to the Rocky Mountains,” he says. “These, along with ABOVE: THE CALGARY AIRPORT MARRIOTT IN-TERMINAL HOTEL MEETING ROOM. PHOTO SOURCE: CALGARY AIRPORT MARRIOTT IN-TERMINAL HOTEL

BELOW: JASON WIGHT, VICE PRESIDENT AT HVS.

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MAY 2017 // BUSINESS IN CALGARY // BUSINESSINCALGARY.COM

A ROOM FOR THE NIGHT // TRAVEL & TOURISM

“FIRST, PEOPLE ARE ON SUMMER VACATION AND CHOOSING TO TRAVEL TO CALGARY. SECOND, WE HAVE AN EXCEPTIONAL LINEUP OF EVENTS AND FESTIVALS IN THE SUMMER MONTHS, INCLUDING THE CALGARY STAMPEDE AND THE CALGARY FOLK MUSIC FESTIVAL, AS WELL AS A ROBUST OFFERING OF ATTRACTIONS.” ~ CINDY ADY

strong sports and culture in the community, make for a good place to operate a hotel.”

Customers include corporate, leisure and group travellers, as well as contract groups such as aircrew. Business travellers are regional, national or international in nature, while many leisure travellers are international or, increasingly, regional.

“We do a lot of regional traffic through both the summer and winter,” he says. “Whether that’s sports teams coming in for tournaments or summer staycations. This has been the case over the last couple of years.”

Cindy Ady, CEO of Tourism Calgary, highlights what attracts the leisure travellers. “First, people are on summer vacation and choosing to travel to Calgary. Second, we have an exceptional lineup of events and festivals in the summer months, including the Calgary Stampede and the Calgary Folk Music Festival, as well as a robust offering of attractions.”

Joseph Clohessy, general manager at the Calgary Marriott Downtown, says business varies throughout the year, depending on location. “We’re more business-orientated from November through April and then May through October we’ve got more leisure or group convention business,” he says. “Our busiest months would be June, July and August – with that good combination of leisure, corporate and group all coming in at the same time.”

The industry is ever changing, with technology leading the way. “Wi-Fi is a hot commodity,” Clohessy says. “People

have multiple devices and always want to be connected – having a good Internet infrastructure is critical.” In-room entertainment preferences have also evolved. “Customers are looking to get their basic TV channels but also want access to their Netflix (or other online content) account,” he says.

Another shift has been to mobile check-in and key. “You’re able to check-in from your smartphone,” DeSantis explains.

“Mobile key allows you to use your smartphone to find your room and then unlock the door with your phone.”

Customer preferences for a blend of business and leisure activities are also driving changes. “People want to achieve as much as possible,” Clohessy says. “They want to continue their workout routine, they’re being productive with their project, and they want to go out and experience what Calgary has to offer and then share it on social media.” Strong food and beverage options – such as an on-site restaurant offering local fare and grab-and-go options – are demanded, as are state-ofthe-art gyms and technologically-advanced business facilities.

“Social media continues to play a big role in hotels,” DeSantis adds, “because we’re able to get instant feedback on how the guest is either enjoying or concerned about their experience.”

According to Wight, there are only two luxury hotels in Calgary, one of which is Hotel Le Germain. “As a boutique hotel we are the truly only one on the market,” says Lionel Houliat, general manager of the hotel. He agrees an on-site restaurant, exceptional conference facilities and the latest technological offerings are key. Le Germain

ABOVE: CINDY ADY, CEO OF TOURISM CALGARY. PHOTO SOURCE: TOURISM CALGARY

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A ROOM FOR THE NIGHT // TRAVEL & TOURISM

offers additional services and amenities such as a spa and complimentary Lexus car service within the core. “[The hotel industry] changes/adapts very fast; we consistently improve our services in order to anticipate guest expectations,” Houliat says.

Many large hotel chains are represented in the city, including Marriott International (16 properties), Wyndham Worldwide (16 properties) and InterContinental Hotels Group (eight properties). Twenty-five hotels are independently owned.

“There is a variety of hotel owners in Calgary ranging from a single hotel owned by an individual to a REIT or pension fund,” Wight says. In general, the smaller limited-service hotels are owned by individuals or local companies. “Most of the full-service downtown properties are owned by large corporations, REITs or pension funds.”

Other industries survive off of Calgary’s hotels as well. For example, two companies provide laundry services for the industry. K-Bro Linen Systems has been in the business for years, while Linitek Inc. got started in June 2015.

The newer company has a 20,000-square-foot facility in the northeast. “We are equipped with the best-in-class tunnel washer and dryer systems, ironers and modern linen tracking system,” Ioan Nica, managing director and partner, explains of the German equipment.

Nica says business has improved since Linitek opened; it currently has nine hotel customers. “Ninety-five per cent of Calgary hotels do their laundry in-house,” he laments, “because they don’t understand how much they can save.” For example, his facility can wash 200 pounds of linen in 90 seconds, whereas in the typical hotel 75 pounds takes 45 minutes. “They can save at least 50 per cent if they come to us.”

He compares his Calgary operation to the one he’s had in Atlanta for the past five years. “Hotels there rarely launder in-house because it’s way more expensive.”

With a general belief that the worst is over for Alberta’s economy, Wight expects lodging demand to increase in 2017. “Calgary has historically absorbed the addition of new hotels with ease,” he says. “However, with the number of new hotels that have opened over the past several years, it will take many years for the market-wide occupancy to return to levels even near the previous peak.”

He adds that while hoteliers have experienced declining revenue, they have also had to deal with additional costs. “The minimum wage increase and the carbon levy are two additional factors that hotel stakeholders are having to manage.”

A strong and long-standing industry, with undoubtably better times ahead, Calgary’s hotels have withstood the harsh economic times, and are emerging intact and poised for the future. They remain an irreplaceable part of the city.

ABOVE: CALGARY MARRIOTT DOWNTOWN, LOBBY. PHOTO SOURCE: CALGARY MARRIOTT DOWNTOWN

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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BURGEONING SUPPLY CHAIN MANAGEMENT SECTOR // TRANSPORTATION & DISTRIBUTION

BURGEONING SUPPLY CHAIN MANAGEMENT SECTOR BOOSTS CALGARY ECONOMY IMPORTANT ROLE IS GETTING PRODUCTS FROM POINT OF MANUFACTURE TO CONSUMERS

BY BUSINESS IN CALGARY

S

upply chain management is an industry we simply take for granted.

But when you sit in your office and look at everything in front of you – the desk, your coffee, the computer, your bag lunch – it all had to arrive somehow. It was manufactured somewhere and a process along the road helped it reach your desk.

Although taken for granted, there is a very efficient system in place that’s getting all of those items to consumers and businesses.

That process is supply chain management and it’s become a burgeoning sector in Calgary – a critical component in the economic system, ensuring products are delivered from point of manufacture to their consumer destination. It’s been a

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strong sector here for many years; more than people realize.

And the Calgary region is poised to further grow, enhance and develop the sector because the city has developed into a major logistics hub for Western Canada and the Pacific Northwest.

In fact, it is a gateway to regional and global markets through its well-established multi-modal logistics network servicing air, rail and road. ‘‘There’s so much growth…. We have excellent multi-modal connections to North American and global markets,’’ says Deana Haley, vice-president of business development and workforce innovation with Calgary Economic Development. ‘‘We have a strong transportation and logistics market labour force. We benefit from a competitive tax environment. We have available serviced and un-serviced ready-for-construction industrial land so that we can attract more of those types of

BURGEONING SUPPLY CHAIN MANAGEMENT SECTOR // TRANSPORTATION & DISTRIBUTION

companies like distribution centres [and] manufacturers. This leads to a strong regional critical mass of the sector.’’

Supply chain management falls under the umbrella of the transportation, logistics and warehousing industry – a sector of the economy that has been doing fairly well in the past couple of years despite the economic collapse of 2015 and 2016 when the city suffered through a gut-wrenching recession creating thousands of job losses, many collapsed businesses and a general pessimistic mood about the future.

The Calgary region is blessed with more than 4,700 transportation and logistics companies. According to Calgary Economic Development, 50 million consumers can be reached from Calgary to locations in Western North America within two days by road. Supply chain can reach 16 million consumers in one day from a one-direction trucking route.

Inland Calgary is within 2.5 days from West Coast ports by rail. The region also has connections to international markets for all commodities and sizes of air cargo.

The share of direct employment in the Calgary CMA in 2015 was six per cent in transportation and warehousing which is nearly 50,000 jobs of about 800,000 employed in the region.

The share of direct GDP in the Calgary CMA in 2015 for this sector was five per cent of $115 billion in the total economy.

According to the Alberta government, in February there were 140,700 people employed in the transportation and warehousing sector in the province, up from 138,400 in January and 128,100 in February 2016.

Supply chain management is an enabler of all industries and because of that professionals in the field are now seen more as a core function of an operation rather than just in a support role. ‘‘In general, supply chain professionals have the skills to allow better informed decisions to be made within the supply chain. This results in both cost savings and more effective operations,’’ says Jaydeep Balakrishnan, professor, operations and supply chain management director, Canadian Centre for Advanced Supply Chain Management and Logistics, Haskayne School of Business, University of Calgary. ‘‘With the growth of globalization and technology, supply chains have become more complex to manage…. Professionals perform a variety of functions within supply chain management from the inbound side to the outbound side.’’

Professionals come from different backgrounds such as business, engineering and law. Courses in supply chain management can be taken at several post-secondary institutions such as SAIT, Mount Royal University and the University of Calgary.

LEFT: DEANA HALEY, VICE-PRESIDENT OF BUSINESS DEVELOPMENT AND WORKFORCE INNOVATION WITH CALGARY ECONOMIC DEVELOPMENT. RIGHT: JAYDEEP BALAKRISHNAN, PROFESSOR, OPERATIONS AND SUPPLY CHAIN MANAGEMENT DIRECTOR, CANADIAN CENTRE FOR ADVANCED SUPPLY CHAIN MANAGEMENT AND LOGISTICS, HASKAYNE SCHOOL OF BUSINESS, UNIVERSITY OF CALGARY. BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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BURGEONING SUPPLY CHAIN MANAGEMENT SECTOR // TRANSPORTATION & DISTRIBUTION

WHEN IT COMES TO GLOBAL SUPPLY CHAINS, THE COST OF THE LOGISTICS OF DELIVERING A PRODUCT TO A CUSTOMER CAN BE GREATER THAN THE COST OF MANUFACTURING THE PRODUCT ITSELF. WITH FIERCE COMPETITION, MANY COMPANIES IN THESE TURBULENT ECONOMIC TIMES ARE LOOKING FOR EVERY OPPORTUNITY TO FIND COST SAVINGS. Supply chain management is now seen as a competitive weapon. For example, Walmart and Toyota became formidable global companies as a result of excellence in this area, explains Balakrishnan. When it comes to global supply chains, the cost of the logistics of delivering a product to a customer can be greater than the cost of manufacturing the product itself. With fierce competition, many companies in these turbulent economic times are looking for every opportunity to find cost savings.

Because of this, sophistication is evolving in the sector.

It’s all about the transportation and distribution of the goods and for Calgary the future indeed looks bright. It has experienced significant growth over the past two decades due to the uptick in the oil and gas industry and the boom in Calgary becoming a major logistics hub with companies such as Walmart and Canadian Tire setting up distribution centres in the region. Also, service organizations like Alberta Health and universities have created supply chain organizations to reduce costs and streamline operations. ‘‘In fact I believe the existence of a strong logistics industry has probably blunted the effect of low oil and gas prices,’’ says Balakrishnan.

Patrick Etokudo, vice-president of the board and director of industry with the Supply Chain Management Association of Alberta and director of supply chain planning and governance at Enbridge, says this segment of the transportation and logistics sector is becoming a more important part of the Alberta economy.

Research indicates that association members control more than $130 billion in annual spending. ‘‘Companies are realizing, especially after going through the downturn of three years now, it is way easier to manage your costs and impact the bottom line than it is to increase your

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sales to improve the bottom line,” says Etokudo. ‘‘So you are seeing more companies refocus on supply chain competencies.

You hear of a couple of companies appointing supply chain officers – building supply chain capacity within their firms and for the first time actually bringing supply chain roles to board and senior leadership levels across the industry.”

Keith Lambert, owner of Supply Chain Amplified, who has been in the industry for 35 years including a number of years with Sobeys and the Forzani Group, says there’s a trend towards omni-channel retailing, providing consumers the choice of product delivery.

They can still go to a store to buy a product because they like to feel, touch, taste and smell it before purchase. But a growing number are choosing direct shipment where the customer orders a product over the Internet and has it either delivered to their home or to a store location where they can pick it up. Amazon’s success is a clear indication more people are doing this. ‘‘It’s changing dramatically because consumer demand is changing dramatically. If a company was doing three to five per cent of their business online in Canada a few years ago that would have been deemed to be normal but in the U.S. those numbers were in the 15 to 25 per cent range. U.S. consumers have adapted more readily to online shopping than Canadian consumers have. But that’s all changed in Canada and it’s changing rapidly,’’ says Lambert.

The Calgary region is a premier inland port for Western Canada. The right infrastructure is in place. Municipalities are working together to make sure activities are aligned.

Advanced information, manufacturing and transportation technologies have developed. That has all helped the sector grow to its current level and created the springboard for continued success in the future.

Leading Business MAY 2017

IN THIS ISSUE...

• Upcoming Events • Policy Bites - Alberta Tourism is Booming, But We Are Not a World Leader … Yet • Member Profiles

Join the Chamber for Rev on May 11 and hear from keynote presenter

Jill Belland Award-winning journalist and founder of Barre Belle

CalgaryChamber.com

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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2017 Board of

Directors Executive

Upcoming Events For details and to purchase tickets for any of the Calgary Chamber’s events, please visit CalgaryChamber.com.

Chair: David Allen, Founder & President, Situated Co. Vice Chair: Phil Roberts, President, Vintri Technologies Inc Past Chair: Denis Painchaud, International Government Relations Treasurer: Wellington Holbrook, Chief Transformation Officer, ATB Financial CEO: Adam Legge, President and CEO, Calgary Chamber

Directors Linda Shea, Senior Vice-President, AltaLink Bill Brunton, Vice President, Habitat for Humanity, Southern Alberta Mike Williams, Executive Vice-President, Encana James Boettcher, Chief Idea Officer, Fiasco Gelato Brent Cooper, Partner, McLeod Law LLP Desirée Bombenon, President & CEO, SureCall Contact Centres Ltd Mandeep Singh, Audit Partner, Deloitte Jason Hatcher, Managing Principal, Navigator Greg Garcia, President and CEO, Calgary Elite Roofing Brian Bietz, President, Beitz Resources Management Adam Legge – President and CEO Michael Andriescu – Director of Finance and Administration Kim Koss – Vice President, Business Development and Sponsorship Scott Crockatt – Director of Marketing and Communications Rebecca Wood – Director of Member Services Zoe Addington – Director of Policy, Research and Government Relations Leading Business magazine is a co-publication of the Calgary Chamber and Business in Calgary Calgary Chamber 600, 237 8th Avenue S.E. Calgary, Alberta T2G 5C3 Phone: (403) 750-0400 Fax: (403) 266-3413 calgarychamber.com

May 11, 2017 REV 8:30 am – 4:00 pm - Calgary Zoo A one-day power conference with 300 select Calgary companies. New ideas and real business connections to help you grow. Fast.

Rev is Calgary’s only conference totally dedicated to helping entrepreneurs grow. Real learning opportunities on driving sales, market research, tech trends and innovating to drive productivity. If you are looking to take your business to the next level, then Rev is the one conference this year you can’t afford to miss. This jam-packed day of innovation and inspiration is filled with the fresh ideas, high-level networking and hands-on tools you need to get your business accelerating.

Increase your knowledge base through learning workshops on a variety of topics like online marketing, strategic planning, social media and sparking business innovation.

From the hottest tech trends in software, apps and service, to increasing your company’s productivity, to branding and identifying the right social platforms, to disruptive innovation, Rev’s power-packed lineup of industry-led workshops will give you new approaches to growing your business, and provide you with powerful insights on strategies that work.

PS: THERE’S ALSO AN INSPIRING KEYNOTE Get ready, because you get to hear from award-winning Canadian journalist and entrepreneur, Jill Belland, on growing a business while being your strongest self. In addition to helping you wake up each morning on Breakfast Television, Belland runs a rapidly expanding fitness enterprise. In two years, her innovative Barre Belle concept has grown to three Calgary locations, and to take it digital she recently launched an online fitness program TheBelleBod.com.

Whether it is meeting the next big client, building a strong business relationship, learning new skills or getting great advice from a peer who’s been there before, Rev will surely be the best day you spend on your business this year.

It’s time to double your business. Register at RevYYC.com.

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AMVIC Licensed

Upcoming Events - Con’t For details and to purchase tickets for any of the Calgary Chamber’s events, please visit CalgaryChamber.com.

June 5-6, 2017 Onward BMO Centre

Challenge everything

A two-day conference that brings some of the smartest minds from the world of innovation, business, technology and global trends that will challenge the way you do business.

This year, bring your whole team to Calgary’s hottest new innovation conference, Onward. Following on last year’s incredible success, the Calgary Chamber’s Onward conference has expanded into a two-day power-packed event focused on leveraging innovation, and sharing ideas and experiences.

Bringing together the best and brightest, Onward is attended by Calgary’s visionaries and fastest-growing companies.

This year’s event will bring in an unprecedented lineup of speakers. Hear from local and international innovators who are spearheading business innovation like Salim Ismail, bestselling author of Exponential Organizations, executive director at Singularity University and previous vice president at Yahoo.

Gain a stronger understanding of today’s opportunities and tomorrow’s possibilities. Come hear how global change agents are harnessing the power of innovation to drive business success, learn new business ideas, models and strategies, and leave with a powerful new perspective and new momentum for your company’s growth in just two days.

Don’t miss your chance to experience Onward. Register at Conference.OnwardYYC.com.

June 29, 2017 Leaders Classic Silver Springs Golf Club

Not your average golf tournament The Calgary Chamber’s Leaders Classic is one of Calgary’s most popular golf tournaments. Fantastic food from some of Calgary’s most popular vendors, amazing prizes, the best of Calgary’s business community and a round of golf on a top-rated course; it doesn’t get much better than this.

One of the largest-attended golf tournaments in the city, Leaders Classic is not only the best networking you will do all year, but is the ultimate client-hosting experience that gets your brand in front of top community and business leaders from a variety of industries and company sizes.

Leaders Classic is also a tournament you can feel good about getting behind, as proceeds go to fully support the Chamber’s policy initiatives that work to bring the positive change needed to keep Calgary’s businesses successful and our business community competitive.

The best part of Leaders Classic is you’ll have a blast! So round up some friends for a fun-filled day in the sun at Silver Springs Golf Club.

Register at CalgaryChamber.com.

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Join us in celebrating Calgary’s Leaders Awards.

We will be honouring 20 individuals for their business acumen, contribution to community and to their industry.

These are the people who are making Calgary a great city to live and work in.

Business in Calgary will celebrate the 2017 winners at our 10th Annual Awards Gala, and our July issue will feature the Leaders and their companies.

Wednesday, June 28th | 6pm | The Westin

Contact us for tickets

Nancy Bielecki | 403.264.3270 x 230 | nancy@businessincalgary.com To stay informed on details for our event, visit www.businessincalgary.com/leaders

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Policy Bites: Alberta Tourism is Booming, But We Are Not a World Leader … Yet

T

he last few years haven’t exactly been smooth sailing for Alberta’s economy. We have lost many goodpaying oil and gas, construction, professional and manufacturing jobs.

Canada. In fact, it costs 30 per cent less to fly in the United States. Although we have excellent flight frequency, choice and availability, flying in Canada costs a pretty loonie. This puts our tourism industry at a huge disadvantage.

Long before the collapse of oil in 2014, many have been calling for a diversified Alberta. Yet, while most sectors have been hit hard by the downturn in the past few years, one sector in particular has flourished – tourism.

Second, we have an inefficient and overly burdensome travel-visa system.

Many countries allow travellers, except those coming from a handful of high-risk countries, to travel without a visa. Canada does the opposite. Only travellers from a small number of low-risk countries are able to enter without a traveller’s visa. Harmonizing trusted traveller programs with other jurisdictions, and building on pre-clearance services would make it easier for visitors to tour Alberta, especially those coming from the emerging economies around the world.

Alberta’s tourism industry has seen record-setting years in 2015 and 2016, with another record-breaking year forecasted for 2017. Alberta’s tourism industry has become a key sector for our economy, accounting for 19,000 businesses, 127,000 jobs and $1.18 billion in provincial tax revenue.

Alberta has much to offer when it comes to tourist attractions. We have world-acclaimed events like the Calgary Stampede, breathtaking landscapes like the Canadian Rockies, a diverse culture and friendly people.

However, there are still barriers impeding tourism growth in Alberta and Canada. Let’s take a look at some areas that could use improvement.

The international tourism market is extremely lucrative, with total receipts having surpassed $1 trillion. Yet, Canada’s total revenues from foreign travellers accounts for only 19 per cent (2012) of our total national tourism revenue, down from 35 per cent in 2000.

So why do foreign travellers now make up a smaller proportion of Canada’s total revenue?

Canada’s “brand’ is not the issue. Canada consistently ranks among the top three nations worldwide at sparking interest from would-be foreign travellers. Instead, we face two crucial issues: high prices and onerous visa requirements.

Our biggest obstacle to becoming a world-leading tourist destination is our lack of price competitiveness, specifically when considering air travel. Out of 141 countries, Canada was ranked a disappointing 124th in terms of overall affordability, and 130th in terms of airport surcharges, ticket taxes and fees.

Research shows non-airline costs on passenger tickets can represent more than 65 per cent of the total ticket cost in

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While pricey air travel and an onerous visa system discourages foreign travellers, it is by no means the only reason why Canada’s revenue from foreign visitors has proportionately decreased. Increasing development in emerging markets has resulted in greater competition for attracting tourists. To compete in a highly-competitive global tourist industry, it is more important than ever to address these barriers.

As of late, we have seen our government take positive steps to promote Canadian tourism through infrastructure investments. In celebration of Canada’s 150th birthday, the federal government has invested $150 million to improve outdoor and community spaces such as the Trans Canada Trail, Calgary’s Rocky Ridge city park, along with many other tourism-enhancing areas like sporting arenas, museums and conservation areas.

The low Canadian dollar is also helping make Canada an attractive place for visitors from around the world, and we need to tap into this, especially at a time when other sectors are struggling.

With a low dollar, government infrastructure commitments and increasing competition from abroad, now is the time to address current obstacles and transition our tourism industry from a world-player into the world-leader it has the potential to be. We must create the environment that positions Alberta as a premier tourism destination, and that attracts the rest of the world to experience and explore Alberta.

ebb ink One of Canada’s funniest Comedians and most sought after Host & Emcee, he is a Gemini Award winner for ‘An American in Canada’, two time AMPIA award winner as Best Host for ‘The Big Breakfast’ and ‘The Funnier Side’ and now he is chasing his other passion; food. He opened ‘Jebb’s Joint’ in Calgary Crossroads Market in 2016 selling fresh pasta and sauces. Have a quick bite there or pick up Jebb’s take and bake lasagna which was named one of the ‘Top 25 under $25 grab and go meals in Calgary”. All of that while keeping up his busy entertainment career!

Now accepting bookings for the coming fall & Christmas season.

Contact Nancy Beaven 403.532.7601 | nancy@callbackent.com

“ CANADA’S PREMIERE ENTERTAINMENT AGENCY REPRESENTING CANADA’S TOP CORPORATE ENTERTAINERS INCLUDING JEBB FINK, DAVE KELLY, JILL BELLAND, TRENT MCCLELLAN, DAVE NYSTROM, BRAD MUISE, ANDREW GROSE, KEN VALGARDSON, PAUL SVEEN, ERIGA SIGURDSON AND MORE

BOOK ONE OF CANADA’S TOP CORPORATE ENTERTAINERS FOR YOUR NEXT CORPORATE EVENT 403.532.7601 | 1.866.470.8601 | www.callbackent.com

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Chamber Member Spotlights The Calgary Chamber is proud to represent many Calgary businesses large and small; this month we are highlighting some of our industry leading members.

Celero Solutions

Bell Mobility

Bell is Canada’s leading provider of information and communications technology (ICT) solutions for businesses of all sizes, organizations and governments. Bell works with a diverse network of leading-edge technology partners to offer a full suite of innovative solutions designed to address unique business challenges – helping clients to improve productivity, gain greater control over costs and provide more value to customers. As Canada’s largest LTE network, Bell covers over 32 million Canadians from coast to coast ensuring connectivity to business, employees and customers.

Celero is a leading provider of information technology (IT) solutions to credit unions and other financial institutions across Canada, and is consistently ranked among the world’s top financial technology companies on the annual FinTech Forward Top 100 list. A full-service IT company, Celero provides complete banking solutions, IT planning, systems integration, hosting, support and professional services as well as business analytics solutions and expertise.

Celero meets the unique needs of financial institutions, and delivers world-class reliability and security through its Canadian-based data centres, employees and operations.

For more information, visit Bell.ca.

For more information, visit celero.ca.

Thanks The Chamber thanks the following long-standing member companies celebrating anniversaries this month for their years of support to the Calgary Chamber, and their commitment to the growth and development of Calgary.

Devon Canada

Saskatoon Leaseholds Limited

45

Homes by Avi (Canada) Inc.

25

Cerum Ortho Organizers

20

Calhex Industries Ltd.

15

Devon Canada Corporation is an experienced and responsible player in cold-flow heavy-oil production and steam-assisted gravity drainage (SAGD) operations in northeastern Alberta. The company’s dedication to continuous innovation and improvement has led to industry-leading wildlife monitoring programs and watermanagement practices in addition to strong working relationships with communities.

SMP Engineering

10

For more information, visit DevonEnergy.com.

DSI Estate Planning Inc.

10

KPMG

10

Phasor Engineering Inc.

10

Member name

Years as a member

Sandler Training

5

Post & Beam

5

WiBand Communications

5

Illumina Research Partners

5

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Chamber Member Spotlights - Con’t The Calgary Chamber is proud to represent many Calgary businesses large and small; this month we are highlighting some of our industry leading members.

KPMG

As one of Canada’s leading professional services firms, KPMG is a trusted adviser to public and private companies, adding value to their businesses where it counts. Whether they are bringing forward innovative tax strategies, providing specialized advisory services or dedicating their focus to entrepreneurs, KPMG remains focused on meeting their clients’ objectives and helping to build on their success.

KPMG’s commitment is to provide service excellence every time.

For more information, visit KPMG.ca.

WestJet

WestJet is proud to be Canada’s most trusted airline, powered by an award-winning culture of care and recognized as one of the country’s top employers. WestJet, and its regional airline, WestJet Encore, offer scheduled service to more than 100 destinations in North America, Central America, the Caribbean and Europe. Through partnerships with airlines representing every major region of the world, the airline offers their guests more than 150 destinations in more than 20 countries. This summer, WestJet has added flights to make travel even easier out of Calgary. Starting May 4, WestJet will become the first Canadian carrier featuring non-stop service between Calgary and Nashville. In addition, the airline has doubled its weekly flights to Houston from six to 12 effective April 19, and WestJet’s operations between Montreal and Calgary will increase from 14 flights per week to 19 this summer.

For more information, visit WestJet.com.

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Homes by Avi

This month Homes by Avi celebrates 25 years as a Calgary Chamber member.

Since 1978, Homes by Avi has been an innovator in building award-winning new houses and town houses, and continually positions itself in the most desirable Calgary communities, while introducing new product lines designed for today’s families. Homes by Avi is a certified master builder, and recognized as an industry leader in the construction of new town homes in Calgary. Homes by Avi town homes are an excellent buying option for empty nesters looking to downsize, busy professionals and first-time buyers looking to enter the real estate market.

With superior standards, dedicated customer service, a comprehensive six-stage quality control process and two third-party inspections prior to possession, Homes by Avi are trusted and experienced homebuilders.

For more information, visit HomesbyAvi.com.

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Prestige Railings and Stairs Ltd. Prestige Railings and Stairs continues its “rise and run” to the top of the stair and railing industry in Alberta as we once again have received the Consumer Choice Award for Business Excellence in both Calgary and Edmonton. For well over a decade, Prestige has been privileged to receive these awards – a constant reflection of our dedication to quality and a sincere effort to exceed customer expectations – every step of the way.

achieve the goals and visions of each individual customer.

Whether it be a starter home with a feature railing or a commercial property with 10 stories of interior railing that needs retrofitting, Prestige is the only call you need to make.

Prestige, through our sister company, Royal Oak Circular Stairs Ltd., continues to build the highest quality stairs in the industry and we pride ourselves on helping our customers realize their dreams in creating a focal point in their homes with unique designs and extraordinary craftsmanship.

Prestige offers an extensive variety of quality products, all the way from glass stair treads and stainless steel components to spindles featuring Swarovski crystals; from LED accent lighting to interior and exterior spiral stairs.

Prestige continuously works with architects and designers, builders, contractors, and building and home owners to

For well over 25 years, Prestige has been pleased to set the highest standards in the industry and will continue to raise the bar and focus on improving the product and the process. While the customer doesn’t realize it in most cases, Prestige is the only stair and railing company to be ISO 9001 certified and the only stair and railing company to be a member of the Architectural Woodwork Manufacturers Association of Canada.

This speaks to the Prestige commitment to constant evaluation and improvement in an industry where we already set the bar for quality. The Company’s vision of being the most respected, reliable and sought after provider of all things stairs and railings to the residential and commercial construction industry, is the focus of everything we do.

While the awards are a nice pat on the back and a huge morale booster, we know the work to improve never stops.

Consistency, Quality, Craftsmanship Photo by Jean Perron Photography

Come in and talk to us about your project!

Our showroom is open from Monday - Friday 8am - 4:30pm | www.prestigerailings.com “We’re passionate about bringing spaces to life. Together with you.”

www.sunik.com

2777 Hopewell Place NE Calgary (403) 250-1020 • Toll Free: 1-800-382-8502

403.280.2803 BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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COLUMBIA VALLEY GOLF TRAIL // GOLF

COLUMBIA VALLEY GOLF TRAIL T

he Columbia Valley Golf Trail (CVGT) is a worldclass golfing destination featuring eight spectacular courses. Some are named after places in the U.K.’s Lake District such as Windermere and Invermere-onthe-Lake, while others such as Radium and Fairmont Hot Springs are more redolent of sunnier climes. Nestled in the breathtaking Kootenay landscape, this is home to beautiful beaches, hot springs, glorious wildlife and quality local businesses. The close proximity of the courses, only 35 minutes from end to end, and the diversity of terrain offer a truly unique golf experience.

The Columbia Valley has a rich history that all began from the home of golf – St Andrews in Scotland. In 1873, Robert Randolph Bruce immigrated to Canada and renamed Invermere – Scots for ‘mouth’ and ‘lake.’ His intention was to attract English and Scottish immigrants to the Columbia Valley and in 1915, Bruce encouraged a group to form the Invermere Golf Club. That same year, the railway between Golden and Cranbrook opened, bringing more people to the region.

Today, the Columbia Valley Golf Association (CVGA) are the keepers of Bruce’s legacy, finding new ways to attract golf tourism to the area with 41 full-time annual and 471 full-time seasonal and part-time employees. Their annual “passport program” is an innovative approach to funding all of their marketing and advertising efforts giving subscribers a chance to golf each of the eight courses for a reduced price.

This stunning trail attracts people from B.C., Alberta and all over the world, bringing economic prosperity to the region.

To this end, the CVGA seeks to promote the Columbia Valley as a world-class destination.

Working closely with local schools, the association provides equipment and tutelage, encouraging kids to engage with golf for fun and exercise. Three years ago, they established the junior golf program to provide opportunities for children under 13 to learn more and practise their hand; last year saw 40 young registrants take up the sport.

The CVGA also supports local charities and non-profits by making complimentary use of the courses and facilities in a fundraising capacity. Last year the CVGT association donated $252,000 in facilities and giveaways.

Of course, golf is great for physical and emotional well-being.

During an 18-hole round, a player will have an average heart rate of 100 beats per minute over a two- to fivehour period; the perfect kind of cardiovascular exercise to stimulate the brain and reduce stress while also improving vision and sleep. Playing golf can even help you live longer; a Swedish study found retired golfers have a 40 per cent lower death rate. Golf is also a very social sport. In an increasingly technology-driven world, many people are feeling less connected and golf provides a perfect remedy; an opportunity to meet people, interact with friends, foster relationships and most of all, have fun outdoors!

For more information and to book a tee time, visit columbiavalleygolftrail.com.

ABOVE: COPPER POINT INSET TOP: FAIRMONT RIVERSIDE INSET BOTTOM: RADIUM SPRINGS PHOTO SOURCE: COLUMBIA VALLEY GOLF TRAIL

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Successful Marketing Strategies The future of print and the power of social media

Let’s Ask an EOer

By Melanie Darbyshire

E

ffective marketing strategy has never been easy. Today, it’s trickier than ever.

While print marketing is still a dominant force, especially in specific (particularly local) markets, there’s no doubt technology is making strategies more sophisticated and complex.

This is mostly because target markets are so segmented. In addition to having a local versus cyberspace dilemma, the biggest challenge may be effectively targeting boomers, gen-Xers and millennials.

“Strangely enough, marketing to various demographics has become easier than ever,” notes Kevin Wilhelm, an EO Calgary member, and co-founder and president of POD Marketing, a fullservice digital marketing agency specializing in strategic marketing direction. “The psychological differences between millennials and baby boomers are vast. Their motivations are different. How they spend their free time is different. Their lifestyles are different.

“Many boomers still watch the evening news, listen to radio and read newspapers and magazines. But now they are also on Facebook looking at pictures and sending emails.

“Millennials are spending time on video games, Snapchat, Instagram and at the mall. Branded entertainment is a great way to reach millennials. They are hungry to share experiences with their social network. Marketing can give them a reason to share it,” Wilhelm points out.

Alnoor Kassam, CEO and co-founder of Ostays, the innovative Calgary-based hotel chain in the shared accommodation space, and an EO Calgary member, agrees contemporary marketing must be demo-specific.

“In the hospitality industry, we need top-of-the-line technology.

It’s vital for our customer’s need for instant information and for the owners and developers of the properties we manage,” he explains.

“Marketing to millennials means being ahead of the curve with our online presence and ease of use. While boomers are happy to get brochures and make phone calls for reservations, millennials demand instant gratification with marketing tools like Instagram, Facebook and an online chat portal on our website.”

“Effective, forward-thinking marketing strategy is one that can actually be measured,” cautions Dr. Dale Macdonald, an EO Calgary member, and director and sports specialist of Calgarybased Elite Sport Performance, one of Canada’s leading manual sport medicine clinics. “It narrows options considerably for a business wanting to increase exposure.

“Concise messaging has never been more important in our world of constant distraction. Trying a shotgun approach with online marketing is a very easy way to waste money.

“For us, more conventional means, like print, still work well. No doubt about it, marketing to a broad range of demographics, from millennials to boomers, is certainly tough.”

Some things never change. “As the business grows over time and looks to increase market share, marketing strategy should evolve into strategic branding. Traditional advertising may be the right fit, but make sure the message speaks to solving the customer’s problem,” Wilhelm emphasizes.

“At the end of the day, no marketing can replace a great product!”

Contributing Members:

Upcoming Events: May 1,2 • Global Leadership ConfernceFrankfurt, Germany May 3

Kevin Wilhelm

Alnoor Kassam

Dr. Dale Macdonald

co-founder and president, POD Marketing.

CEO and co-founder of Ostays.

director and sports specialist of Calgary-based Elite Sport Performance.

• Leadership Breakfast Series

May 18 • Dr. Patrick Moore, “Confessions of a Greenpeace Drop Out” May 31 • “Stronger Together”, Recruitment Event

The international Entrepreneurs’ Organization (EO) is the respected, world-wide business networking group — with more than 10,000 members in 35 countries — where business leaders meet informally to brainstorm, compare notes, learn and share relevant discussions about business.

EO has 122 chapters around the world, including the Calgary chapter which is the fifth largest and one of the most active EO chapters in the world.

www.eocalgary.com

|

For membership inquiries: membership@eocalgary.com

Photo by 3iii Studio (Massi)

Alberta Wilbert Sales Enjoys Half-Century Legacy

BY RENNAY CRAATS

W

acres of land at 170 Street and 129 Avenue in Edmonton in 1970, giving him the space to engineer round holding tanks and water cisterns through the mid-1970s. As the company grew, the site expanded to accommodate that growth.

“I thought I had to find something else that was going to work better than this, so having made septic tanks and burial vaults in the States, I decided to do that here,” says Leonard Traub, founder and owner of AWS.

Today, the Edmonton facility sits on 12.5 acres and houses two plants and the head office that sprawls over 90,000 square feet. The company has expanded to include a tank location in Penhold, a burial vault satellite in Winnipeg, and an office, tank yard and burial operation in Calgary, as well as distributors in Lethbridge and Grande Prairie. The one-man operation now employs about 70 people and is one of the largest independent concrete precasters in the Prairies and the largest Canadian territory in the Wilbert franchise network. Traub is the only founder in the Wilbert organization still active today.

hen Alberta Wilbert Sales (AWS) started out in 1967, it was a one-man operation dealing in funeral vaults for northern Alberta. During that first year, sales were only $35,000 and the company lost money. Thankfully, the one man in the operation was Leonard Traub. He quickly recognized some changes were needed in order to make his vision a success.

Traub added tanks to his catalogue and continued to grow and add more and larger products over the years. He bought five

BACK ROW LEFT TO RIGHT: LEONARD TRAUB, DAVID DALLAIRE, BOB DEMCO MIDDLE ROW LEFT TO RIGHT: KENDRA BARTON, STEVE IERULLO, PETER IERULLO JR, PETE IERULLO, PAULA IERULLO FRONT ROW LEFT TO RIGHT: JONNY HOEFNAGELS, TIM IERULLO, MIKE DEPATIE

ALBERTA WILBERT SALES | 50 YEARS

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Photo by Smiley Eyes Photography

The keys to this success are simple – providing quality products and exceptional service. AWS prides itself on making superior products and exceeding industry standards to ensure its customers are getting the best value. Rather than creating different concrete batches for the tanks and vaults, AWS just uses the best batch for all its products. While vaults need to have a compressive strength of at least 5,000 pounds per square inch, AWS vaults exceed 6,500.

Traub also wanted to ensure quality throughout the industry and was instrumental in introducing CSA for septic tanks in Alberta to establish a standard. He also served on the CSA board for more than 20 years.

“A contractor friend and I were instrumental in helping to establish the predecessor to what is today the Alberta Onsite Wastewater Management Association. Presently, it’s the voice of the installers,” he says.

Over the past half-century, he has worked to not only strengthen the industry but to grow his company to better serve the needs of the market. To do that, AWS has stayed abreast of the latest technology and equipment, from computer design systems that help create the best tanks to the largest truck-mounted cranes. Truck-mounted cranes are critical in this business. The manufacturing facility needs cranes that are big enough to handle the huge products the company

Specialized financial advice for your business.

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manufactures. With lifting capacity of around 30,000 pounds and space to grow, the sky is the limit for AWS. It manufactures tanks ranging from 350 up to 5,600 imperial gallons and can customize a product to specific needs. These individual units can then be connected to create larger systems for clients.

“We added some bigger tanks and then came in with septic tanks that we call rinktop tanks, which are rectangular tanks with rounded corners to eliminate the weak point on the square corners,” says Traub.

The company pours all products indoors to ensure Alberta’s climate doesn’t adversely affect the quality. It also manufactures everything upside down, ensuring air doesn’t get trapped in the concrete, thereby keeping the product water-tight. Being a largely seasonal business, most sales come between spring and fall but AWS manufactures year-round.

It carries $4 to $5 million in inventory on the lot at any given time. A good concrete tank made this year, and continually curing, will be even stronger next year when it is sold. AWS has a reputation for being the best, which means customers are happy but it doesn’t lend to repeat business.

LEHIGH HANSON Canada Region affiliated companies

“When I started in business, a competitor in Calgary said ‘Leonard, why would you make a septic tank so good you’re only going to sell one?’ And, actually, we only sell one. That’s why we are mainly a wholesaler to contractors,” he says.

AWS has very limited retail sales and instead caters directly to contractors and funeral directors. That way the company has access to all of the contractor’s customers rather than just one Working Together To Build Our Communities®

Congratulations on 50 years of business!

We appreciate our partnership and look forward to continuing to help you improve your fleet’s safety and compliance.

Asset and Fleet Management, Safety and Compliance Solutions, Lone Worker Management sales@geotracinternational.com and www.geotracinternational.com

Congratulations Alberta Wilbert Sales on 50 years in business!

Thank you for the years of partnership.

Concrete. Cement. Aggregates. Concrete Pipe.

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ALBERTA WILBERT SALES | 50 YEARS | 3

individual retail customer. If a retail customer needs something small, like a replacement pump, AWS is happy to oblige but will protect contractor pricing to maintain that relationship.

Relationships are important to Traub and his management team. The company-wide policy is people come first – clients, suppliers and employees. Some customers have been dealing with AWS since the beginning and some staff members have been with the company for more than 30 years with many being second-generation employees.

“I was employed for a number of years before starting this business. I know how I wanted to be treated,” he says.

That’s how he treats his staff. The work environment is supportive, respectful and friendly. People work hard but they enjoy the job and are appreciated for it. The family atmosphere keeps employees happy, and AWS enjoys little staff turnover.

Employees are well trained both in the technical and the service aspects of their jobs. AWS is committed to delivering products on time every time. This comes from its roots in burial vaults, where being late is not an option.

over. It even makes employees deal with the contractors in a more professional manner.”

Traub credits the staff, past and present, for the company’s solid reputation and growth. His advisory board of Paula Ierullo in Calgary, and Bob Demco and Dave Dallaire in Edmonton, handle the day-to-day operations while Traub enjoys the perks of being semi-retired. He is confident he has the right people in place to lead AWS into the future.

That future may see the company moving toward more commercial and municipal infrastructure work, and they are looking at setting up a distributor in Fort McMurray to help that community rebuild. They also have an eye on expanding the Calgary branch and introducing more products under the AWS umbrella.

For the past 50 years, Alberta Wilbert Sales has provided the West with quality products and amazing service. With knowledgeable advisers in place who embrace Leonard Traub’s philosophy of quality and commitment, the company is poised to carry on for another 50.

“You can’t be late for somebody’s funeral, so we are not late on deliveries on any of our other products either. Our service is second to none,” says Traub.

The level of service AWS shows has even changed how competitors do business. Customers know deadlines will always be met with AWS and they demand the same from other companies as well. Employee conduct on site and in the office is held to a high standard as well.

“Dealing in burial vaults keeps everybody professional,” says Calgary manager Paula Ierullo. “The guys who work in our burial vault department also work on the tank side so it carries

Orenco Systems would like to thank Alberta Wilbert Sales for their Partnership and Congratulations on their success!

Orenco.com

EDMONTON 16910 - 129 AVENUE NW, ALBERTA, CANADA T5V 1L1 PHONE: 780-447-2222 • TOLL FREE: 1-800-232-7385 CALGARY 4315-58TH AVENUE SE, ALBERTA, CANADA T2C 1Y3 PHONE: 403-230-1666 • TOLL FREE: 1-800-232-7385

WILBERT.CA

CONGRATULATIONS ON 50 YEARS OF GREAT SERVICE! Michael Schmalz and Kevin Moser 5415 - 99 Street, Edmonton, Alberta T6E 3N8 T. (780) 438-2485 • TF. 1-800-316-8698 • F. (780) 436-6882 www.stowellpumps.ca

ALBERTA WILBERT SALES | 50 YEARS | 4

GEMINI CORPORATION

A DIFFERENT KIND OF EPCM FIRM

BY RENNAY CRAATS

W

hen Gemini Corporation was established in 1982 it was a private company with 10 employees providing engineering expertise on small jobs. Through the years, the projects grew and so did the company. By 1990, it had become a full-service engineering, procurement and construction management (EPCM) firm working on a variety of projects across the oil and gas sector. In 1999, the private company became public. Then in 2012, with a new forwardthinking major shareholder in Coril Holdings, Gemini became focused on doing things a bit differently.

“Now, 35 years in, we are a full-service multifaceted regulatory, environmental, engineering, fabrication, construction and maintenance company,” says Bob Pavan, Program Manager at Gemini Corporation.

The company has implemented a unique business model that has proven very successful. As a mid-sized boutique firm, Gemini offers a one-stop shopping experience for clients with small and medium-sized projects. It has a diverse suite of services and can fulfil one element in the process, like fabrication, design or environmental assessment and then integrate it back into the client’s project, or it can deliver every stage of the process as a fully-integrated project.

“We service the asset life cycle for our customers, so we can start at the very beginning of their preconstruction and regulatory and then be with them through to maintenance and to the point where they decommission their site and then we can provide reclamation and remediation,” says Suzanne Checkryn, Director of Business Development.

GEMINI CORPORATION - 35 YEARS || PAGE 1

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TERRY MARTIN, CHIEF OPERATING OFFICER; PETE SAMETZ, PRESIDENT AND CEO; CHRIS PODOLSKY, CHIEF FINANCIAL OFFICER; ROGER HARRIPERSAD, VP, HUMAN RESOURCES

In the past, this kind of process would require separate divisions to hand off the project to the next in line. However, the company now employs a much more integrated approach. A project manager follows the project through the stages so if the clients have any questions or concerns, they know there is a single point of contact at Gemini who is familiar with the project’s history and requirements. This maintains continuity and efficiency to allow the Gemini teams to better service client needs.

“People are going to rotate in and out of these teams but we try to maintain internal continuity with the hand-off without losing that knowledge base,” says Pavan.

This creates more of a partnership with the client, as the team understands the nuances and requirements of every project and can make changes and suggestions easily given their familiarity. There’s no need to reinvent the wheel every time, which makes for a more cost-effective and efficient project for the initial or subsequent projects.

After all, that’s the goal of Gemini – to be a client-centric company, embracing long-standing relationships with valued clients, that finds ways to streamline processes in order to save clients money and to extend the life of their assets. To do that, the company does the unthinkable; it not only works for end users but also other EPC companies that would, in other circumstances, be seen as competitors.

“We can come to a customer and add value by working together, so it’s not necessarily about trying to do it all, even though we

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GEMINI CORPORATION - 35 YEARS || PAGE 2

can offer that to customers. We’ll work with them to deliver the suite of services they need, whatever that is,” says Checkryn.

Gemini is dedicated to meeting clients’ needs, whether that is engineering expertise, field services, environmental sustainability and lessening their carbon footprint, or fabrication requirements. The professional services firm has a very senior core team made up of experts in their fields who add value and help customers make good decisions. If the experience is a positive one and the company delivers quality work on time and on budget as promised, customers will come back again. Gemini’s impressive list of long-term repeat clients is proof that the staff’s hard work has paid off.

After all, you can’t have good teams without good people, and a successful company needs good teams to grow. With a staff of more than 200 across branches in Calgary, Ponoka, Fort St. John and Fort Saskatchewan, Gemini has grown into a go-to company for clients and a first-choice employer for professionals.

Employees appreciate the opportunity to do something different and be exposed to all aspects of the work, all the while benefiting from the experience of mentors who have been with the company for decades.

“We have young engineers that are moving around from projects, technical, estimating, the fab shop, and we’re grooming and growing young talent,” says Checkryn.

From offering internships to University of Calgary students to attracting the best young professionals, Gemini is dedicated to developing talent so it can grow the company as well. The culture of collaboration, creativity and innovation has served the company for decades and the importance of that culture has been reinforced after the latest economic downturn.

Gemini staff are encouraged to take chances, try new things and seize opportunities. The industry is experiencing a major shift and it’s important the company continues to be innovative to find better ways to make the market flourish.

“We have really adapted our business models to the market changes and conditions,” says Angela Thompson, Director of Regulatory, Environment and Land for Gemini.

Everyone at Gemini Corporation understands that as Alberta claws its way out of the recession, it can’t go back to business as usual again. Instead, the company is re-emerging with a mission to help the market overcome what wasn’t working and partner with clients to help them move forward in a different way. As a change leader in the industry, Gemini is focused on flexibility, adaptability and sustainability while challenging the old way of thinking and doing business.

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1-855-263-2216 | www.triquestndt.com | info@ triquestndt.com GEMINI CORPORATION - 35 YEARS || PAGE 3

“It’s an exciting opportunity for people. We’re saying bring your brain to work, bring your best ideas to work, because we’re going to fix this together,” says Terry Martin, Chief Operating Officer.

And with the strength and foundation provided by the old guard and the drive and dedication of the young hires, Gemini is in a great position to help change the industry moving forward to create a healthier, more sustainable system.

“It’s been a very different recession in some ways,” says Peter Sametz, President and CEO of Gemini. “We’re having to do something different because of the downturn but it helps differentiate us. In some ways we’re back to being project consultants as opposed to a formal EPC.”

The diverse services, flexible model and expertise mean Gemini is nimble enough to perform smaller, quick projects as well as the more detailed, larger ones that often follow them. The entire company works together across divisions to ensure the client is satisfied at the end.

Gemini has operated according to its core values for 35 years – people, safety, relationships, quality and community. Now it’s adding a sustainability value in which environmentalists can go beyond the regulatory minimum to further reduce emissions or environmental impact on client projects. It’s also adding an innovation value, whether that is technical, procedural, technological or process innovation that will push the industry into this new post-recession reality.

“We want the customer to see us delivering a model that’s different than what they’re used to; a more successful model.

And we should grow as a result,” says Sametz.

Davies Park would like to Congratulate Gemini Corporation on their 35th Anniversary!

403.263.0600 | daviespark.com GEMINI CORPORATION - 35 YEARS || PAGE 4

After 35 years of growth and adaptation, Gemini Corporation is coming out of the downturn armed with strong, smart people, diversified services and clients, and a new approach that will lead necessary change in the industry. With out-ofthe-box thinkers and innovators at Gemini leading the charge, the industry will be in great hands.

839 5 AVE SW, CALGARY, AB T2P 3C8 PHONE: (403) 255-2006 • WWW.GEMINICORP.CA

CHANGE IS UNDERFOOT—AND OVERHEAD—AT THE CTCC

No matter how many times you’ve been to the Calgary TELUS Convention Centre, it’s unlikely you’ve given a second thought to its carpets, skylights and doors.

But Will Henderson and Rene Roy think about them every day. The director of Maintenance and director of Engineering, respectively, at the CTCC, the two have a near-encyclopedic knowledge of the downtown building.

And they can recall details about the CTCC with archival accuracy.

For example, both know the building’s doors along 9th Avenue SE date back to 1974, when the CTCC opened.

And they will tell you that skylights on the second floor of the south building are the same age.

Henderson and Roy’s unflagging interest in and care of the CTCC make them the ideal stewards of the facility’s extensive upgrades in 2017. Together, they are overseeing projects such as the removal and replacement of nearly 80,000 sq. ft. of carpet, eleven massive skylights (which in total weighs 14,000 lb.) and several exterior doors.

Each project is an exercise in logistics: design and materials must be considered; tenders issued; suppliers prepared; and bookings respected. Not a single event is ever moved—or inconvenienced. In March, the south building’s four aging acrylic skylights were removed and open spaces covered with tarps while a gathering was being set up for that evening. The new glass skylights were installed shortly after the event.

Similar intricacy and timing will be repeated when almost all of the CTCC’s carpet is replaced between now and August.

“It’s a risky business,” Roy says, “But we take it on and we handle it.”

Henderson adds: “We work to very high standards because we know how important the details are.”

Roy and Henderson know not everyone looks at the CTCC’s carpets, skylights and doors. But if you do, they want you to be impressed by what you see.

For more information contact us at 403.261.8500 or sales@calgary-convention.com calgary-convention.com BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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Innovation Ecosystem Emerges in Calgary

BY STEPHEN EWART

T

he innovation ecosystem that is being counted on to deliver economic growth in Calgary is emerging in many ways – both big and small.

Amid a world of high-tech incubators, accelerators and super-clusters, there are smaller scale endeavours taking place that speak to the embracing of technology throughout society that will transform and re-energize Calgary’s economy.

Local post-secondary institutes are providing plenty of graduates but they’re also opening doors for Calgarians from all walks of life.

On one recent weekend, more than 170 Calgarians from ages six to 66 crowded into a hall at Mount Royal University for a daylong crash course in learning to code. The HTML150 course, developed

by Lighthouse Labs, was hosted by Calgary Economic Development and supported by the governments of Alberta and Canada.

The budding software developers got an introduction to coding from industry experts and local mentors and then built their own websites. The young and highly-educated population in Calgary is key to the innovation and technology that will generate progress worldwide.

“In the world now, people need to be focused on what they are good at and then double down on it,” says Ralph Gonzales, 24, who took the course to add technical skills to his communications degree. “You have to discover what you’re truly passionate about and then go into that. Don’t find a stable job, find a stable skill set … and build on that.”

With the second-highest level of educational attainment of cities in Canada and 21 per cent of graduates from postsecondary institutions in science, technology, engineering and math (STEM), Calgary is positioned to be a talent hub in the innovation economy.

There is a need to fill more than 10,000 jobs in information and communication (ICT) by 2019 in Calgary with positions that include systems analysts, network operators and web technicians, electrical and electronics technicians and engineers.

It is clearly an opportunity-rich environment.

PHOTO SOURCE: TODD KOROL

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Calgary | Ultimate Hosts, Ultimate Host City Tourism Calgary championing a destination strategy for Calgary’s future

BY CASSANDRA MCAULEY

L

ed by input from industry stakeholders, Tourism Calgary has developed a destination strategy to enhance Calgary as a vibrant destination now and into the future.

Following consultation with local, national and international stakeholders, it became very clear Calgary has hosting in its DNA. It’s time to take this to the next level as the ultimate host city of events, festivals and performances. With this collective destination strategy, Calgary’s tourism industry – and those related to it – have the opportunity to challenge our competition and enhance Calgary for the future. Now is the time for us to take on new challenges and work together to bring the world to our city. Let’s brighten what already shines so we are the destination people can’t wait to cross off their bucket list.

Some key findings, which will be addressed by the destination strategy include: Calgarians and visitors need to be better aware of the events, festivals, performances and experiences: • A citizen engagement strategy is needed.

• An event promotion and activation execution plan is needed to support event producers.

• A strategy to attract, develop, enhance, promote and strengthen premier cultural experiences year-round is needed.

Calgary needs an emotionally compelling personality: • This critical work must incorporate stakeholders and Calgarians.

• Calgarians are our voice, our best advocates and need to be engaged.

• This work will support the city’s Part of the Energy brand.

Calgary has a deficit of hosting infrastructure: • Calgary needs enhanced convention space to compete with other national and international cities to accommodate and effectively host large groups.

• There is a strong need for enhanced sport infrastructure including a multipurpose fieldhouse.

• With revitalized performing arts infrastructure, more accessible space and a defined cultural district, Calgary’s cultural scene will continue to flourish.

Calgary stakeholders want to work collaboratively to ensure the successful implementation of the destination strategy: • Tourism Calgary has the permission of stakeholders to lead this work through action, support and advocacy efforts.

• The success of this strategy is dependent on collaboration amongst partners.

Calgary has the potential to be the ultimate host city: • With enhanced hosting infrastructure.

• With an emotionally compelling brand.

• When Calgarians are engaged.

• When stakeholders are working collaboratively.

• With effective support for event-rights holders.

• With a strong year-round event calendar.

Tourism Calgary will champion the development of strategic initiatives and tactics necessary to achieve success as defined by our stakeholder community. It will take focused, aligned, collaborative action, and support of a broad-reaching group of contributors to deliver the strategic initiatives. The initiatives offer another level of vision for Calgary, thereby serving an overarching direction from which other strategies will flow. We’re ready! Now. To learn more about Calgary’s destination strategy, see: visitcalgary.com/industry-members/research/strategicplan or contact Cassandra McAuley, director, stakeholder engagement & destination development, at cassandram@ tourismcalgary.com.

BUSINESSINCALGARY.COM // BUSINESS IN CALGARY // MAY 2017

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The Inc. Expansion Bigger space for even bigger ideas

BY KERRI SAVAGE

T

he community spoke and we listened. Innovate Calgary’s coworking space The Inc., located in the Alastair Ross Technology Centre, is expanding and will have room for more clients and bigger ideas coupled with our full roster of support programs.

The Inc. is an incubator program offering one-on-one mentoring and coworking space, providing support and guidance for innovation-driven startups. A monthly membership not only offers clients coworking space, but the flexibility and coaching they need to move their business forward.

“The Inc. has been extremely successful. The number of companies operating out of the space is at capacity,” says David Chavez, VP, entrepreneur and enterprise development at Innovate Calgary. “We currently serve over 20 companies in The Inc., many of which consist of more than three members. We see an opportunity to grow as coworking and entrepreneurship become increasingly popular – and necessary – to the Alberta economy. To support this need, The Inc. will offer more space to incubate more startups in the Calgary region.”

The Inc. will broaden its space offering to members by including open desks and private office space that can be rented on a pay-as-you-go model, breakout rooms as well as enhanced wireless Internet provided by Cybera, and business centre amenities.

The new space will accommodate a range of early-stage startups and provide a critical mass of innovative thinkers and valuable connections within a larger community of mentors and other small enterprises.

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“Being around other business owners is valuable because it opens networking and channel opportunities,” explains Adrian Camara, CEO of ContractClub, a digital signature and contract management platform for small business.

“We also sell B2B contract management software, so being in a building with both junior and mature businesses is an excellent sales opportunity for us.”

There are three tiers of membership that will unlock access to the following services: business assessments, promotion and media, mail and reception service, one-to-one consulting, fundraising support, special business topics, networking with peers and industry, and a branded workspace.

Membership also offers select Innovate Calgary programs such as the Innovator’s Toolkit, Discover, Validate, Go-ToMarket and CEO Roundtable.

“The Inc. has been the perfect flexible workspace community where I can both mingle with fellow entrepreneurs and get precisely targeted advice from professionals,” says Gordon Hamilton, founder of MathPickle, a free online resource of original mathematical puzzles, games and problems for K-12 teachers. “The primary asset of The Inc. is that it gives me access to a community of professionals who think sharply about business.”

Participants of the RBC Social Enterprise Accelerator and the TELUS Technology Accelerator will also call The Inc.’s coworking space home.

The expanded space will be available this summer. To learn more about The Inc. and programs for technology startups, visit the Entrepreneurs & Enterprises section of innovatecalgary.com.

Make powerful connections at your Calgary TELUS Convention Centre.

FOR MORE INFORMATION VISIT:

calgary-convention.com

MARKETING MATTERS // DAVID PARKER

Marketing Matters

BY DAVID PARKER

C

Brookline began working with Brewster last year in its Epic Summer Pass campaign and was re-engaged to launch the new mountain-top experience at the Banff Gondola.

But they work for the big-city companies and have recently been awarded with agency-of-record status for Wild Rose Brewery with a challenge to make the 21-year-old brewery Alberta’s number one craft beer.

Aneesha Birk left her marketing and communications adviser role at Canada Beef to join the Calgary office of Direct Focus as an account manager.

reative director Mark Kamachi and his manager of client services, wife Tanya, chose to run Admaki out in Bragg Creek – “seconds from the first tee box” and away from traffic and industry convention.

Only available in this province, Kamachi and his team are working on a new marketing approach and a long-term strategic plan.

Admaki has also picked up a rebranding for Money Advisor Wealth Management, and economic development and tourism for the town of Langdon – adding to its stable of communities that include Okotoks, Brooks and – of course – Bragg Creek.

Kicker Video has landed a series of videos for the National Football League. Managing director Paul Bzeta says his U.S. office in New York, which opened two years ago, will be producing the series in its Calgary studio on Farrell Road SE. Other recent production projects include videos for EA Sports in Vancouver, Ford Motor Company in Detroit, Novartis Pharmaceuticals in San Francisco, CBRE Commercial in Boston and the Toronto office of the Canadian Red Cross.

Brewster Travel Canada has selected Brookline Public Relations as its agency partner for 2017, as it celebrates 125 years as a transportation business along with Canada’s 150.

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LPi Group has been selected as an agency partner of ATB Financial. The largest Alberta-based financial institution has been listening to customers for over 75 years and that commitment also created growth and its need for additional agency support.

LPi has been around for the past 27 years and has retained many of its early clients like Coca-Cola – proud to say the longest Coca-Cola approved agency in Canada – and has worked with Kraft Canada since 1999.

Currently it’s all hands on deck to convert the Alberta Hotel & Lodging Association guide to all of the campgrounds in Alberta from print to a website platform. And LPi is also building a platform for the association in partnership with Olds College to post jobs in the tourism industry.

Parker’s Pick I’m enjoying a new book, Type is Beautiful: The Story of 50 Remarkable Fonts, so I appreciate the logo Brandsmith designed by Oxbow Restaurant.

Amplify : Ingenuity

Trevor Grenier is changing the live sound production game at PK Sound. See his story at atb.com/pksound

We want more for you.

At the Chiu School of Business, you have more majors to choose from than any other college in Alberta, more pathways to the careers you want through transfer credits and co-op programs, and more flexibility to study on your own terms with in-class and online courses.

Starting in September 2017, you’ll have even more Business Administration diploma options. A new Insurance and Risk Management major, a new Digital Marketing major and new courses in Supply Chain Management will help you keep pace in today’s workforce.

Find your success at bowvalleycollege.ca