Business Blueprint Magazine by Business Blueprint

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S P E C I A L E D I T I O N : F O R F O R WA R D -T H I N K I N G B U S I N E S S O W N E R S

BUSINESSBLUEPRINT.COM/MAG

REVOLUTIONISE YOUR BUSINESS & TRANSFORM YOUR LIFE Discover the cu ing edge tools and ideas that will transform your business – and your life

MEET 5 BUSINESS OWNERS Meet 5 business owners who’ve unlocked tremendous capability in their business with Business Blueprint

Refresh. Refocus. Rebalance. How to reclaim your energy and

YOUR BEST EVER YEAR IN BUSINESS

simplify your success

Create the business you’ve always wanted Business Blueprint

CONTENTS

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DO YOU RUN YOUR BUSINESS OR DOES IT RUN YOU?

Meet the Experts

22 A BREATH OF FRESH AIR 32 FOR BUSINESS 23 OWNERS

7 REASONS WHY BUSINESS BLUEPRINT STANDS APART

Power Networking Tables

Application

Audio & Video Recordings of all Conferences

Business Blueprint Sounds Amazing But Will It Work For Me?

1. Discover the Latest Strategies

Social Experiences

Who is Business Blueprint For?

2. Know What To Do With our Stepby-Step Approach

24 Content-Rich Webinars

How Do You Get Started?

12 Live Business Fundamentals Webinars

3. Maintain the Momentum through Exceptional Support

12 Live Business Mastery Webinars

4. Get Underway Fast with Done-for-You Systems

Full, Unrestricted Access to Exclusive Members Only Website

35 So You’re Ready to Get Started? That’s Awesome. .......................................

5. Make Real Change Supported by Inbuilt Accountability

Plus Full, Unrestricted Access for your Staff

6. Pull Everything Together with our Integrated Approach

Over 500 Training Videos

7. Feel Encouraged and Inspired among a Likeminded Community

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How Much Longer Are You Prepared 11 to Tolerate Business as Usual? .......................................

AND THE BENEFITS DON’T STOP THERE

250 Videos from Successful Entrepreneurs 26 50 World Class Book Summaries

Access to Your Own Business Blueprint Consultant

Surprise Bonuses Throughout the Year 27 .......................................

WHAT BUSINESS BLUEPRINT GIVES YOU

BUSINESS BLUEPRINT 28 PLATINUM MEMBERSHIP

Business Blueprint Gold Membership

4 x Business Blueprint ‘Master-Class Days’ 29

Member-only Access to 4 Live Conferences

Audio & Video Recordings of all

Create Cashﬂow

SUCCESS STORIES

Master-Class Days

Dean Payn’s Story

4 x Business Blueprint ‘Round Table Days’ 30

Tyron Hyde’s Story

Optimise Online

Special Invitation to ‘Private Dinners &

Nicole William’s Story

Simple Systems

Drinks’

James Mitchell’s Story

Productive People

Access to over 100 Blueprints

Vicky & Joe Kuriel’s Story

Business Blueprint

30 31

LETTER FROM BUSINESS BLUEPRINT’S FOUNDER

Hi, my name is Dale Beaumont and I’m delighted to introduce you to Business Blueprint. .............................................................................

erhaps you learned about it by attending a New Rules of Business™ event? Maybe a friend or colleague recommended it? Or you’ve been searching for resources to help you and your business grow and you came upon this? However you found us, I’m very pleased to share more about this remarkable resource with you. In the pages that follow, you’ll learn how you and your business can quickly become more productive, efficient and profitable than you ever imagined. More importantly, you’ll also discover how to find your spark for business again and get your life back. My knowledge of how to succeed in business grew over several years spent interviewing around 100 leading entrepreneurs for my 16 book series, ‘Secrets Exposed’, and also by establishing and running three successful million dollar businesses of my own. And by 2009, it became clear to me that the business landscape was changing dramatically. Traditional ways of doing business were being increasingly challenged and overturned by opportunities emerging through the online world. The good news for smaller businesses was that suddenly the playing field was becoming

a whole lot more level. But I could see that many business owners didn’t know how to compete and thrive in this unprecedented new era. Not having this information made their business more vulnerable. But having it could be the catalyst for tremendous success. With this in mind, we built the fast-track Business Blueprint program to equip business owners with the latest tools, insights and resources so they could ﬂourish. We included regular events and activities throughout the year to help them recharge, and we put them in touch with a network of supportive and enthusiastic entrepreneurs. Since Business Blueprint began, we’ve seen hundreds of business owners get involved and achieve extraordinary commercial and personal success. I’m incredibly proud of each of them and I really love hearing about how our members turn what they learn through Business Blueprint into gold in their business. Helping business owners achieve all they can is a passion of mine, and I hope to welcome you personally to an action-packed, transformative year with Business Blueprint soon. To your success,

Dale Beaumont Business Blueprint

DO YOU RUN YOUR BUSINESS OR DOES IT RUN YOU? Over the 5 years since Business BlueprintÂŽ began, weâ&#x20AC;&#x2122;ve met tens of thousands of business owners across all types of industries. Among this, we see a large proportion who struggle every day with significant challenges. ..............................................................................

Business Blueprint

............................................................................................................................................................. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . DO . . . . . . . . . RUN . . . . . . . . . . . . .BUSINESS . . . . . . . . . . . . . . . . DOES . . . . . . . . . .RUN ............................................................ . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .YOU . . . . . . . . . . .YOUR . . . . . . . . . . . . . . . . . . . OR . . . . . . . . . . .IT . . . . . . . . YOU? .......................................................

any are exhausted and completely spent by the relentless demands of running their business.

It becomes difﬁcult to escape and do what’s important to them – like spending time with family and friends, or on their ﬁtness and health. Others feel overwhelmed by the pace of change that’s sweeping the business world – and confused about what they need to do to respond. And many feel quite lonely and isolated in their business, with the worries and responsibilities falling solely on their weary shoulders. It’s a troubling cocktail. And if it sounds familiar – and you’re in the thick of it – it’s incredibly hard to see a way forward. But there is an answer. And it’s called Business Blueprint. Business Blueprint is a revolutionary program for business owners that gives you renewed energy, greater clarity and better rewards – plus a community who’ll cheer your wins. People who get on board with Business Blueprint quickly reclaim their business mojo. Something shifts inside of them. And it will for you too. When you step up and do what’s needed to bring to life the possibilities that exist in you and your business, it’s a potent force.

You’ll refuel your vitality and enthusiasm for your business. You’ll also gain a bigger and bolder picture of what you can achieve in your business – and beyond it.

themselves as an authority in their field – attracting higher paying clients along the way. Or all of the above. There were also significant unexpected benefits that came their way.

And you’ll be surrounded by a likeminded, positive community of fellow entrepreneurs. Their ability as a leader grew, along with You’ll feel inspired again and enjoy an their conﬁdence. Best of all, they started to empowering forum where you can test your have fun again in their business. ideas and seek Work and life got advice. You may simpler. They once even form a joint WHEN YOU MAKE A again found time for the venture that creates important things, and POSITIVE CHANGE IN mutual advantages felt happier and more ONE AREA OF YOUR and leverages your revitalised as a result. growth. LIFE, IT’S AMAZING THE We’ve even had SPILLOVER EFFECTS IT But there’s so much members of Business more than even this. HAS IN OTHER PARTS OF Blueprint who’ve been Sprinkled among inspired to set new YOUR LIFE. these pages you’ll physical goals for read the stories themselves, such as to of many other business owners who once become ﬁtter, or to run a marathon or to take felt exactly like you do today. Frustrated, part in an epic bicycle journey. overwhelmed, and hungry for something When you make a positive change in one better. area of your life, it’s amazing the spillover By tapping into all of the amazing resources effects it has in other parts of your life. on offer as part of the Business Blueprint Being in business for yourself can be a hard program, they’ve each achieved astounding slog. But it doesn’t have to be this way. personal and commercial success. That’s why we formed Business Blueprint – Many dramatically boosted revenues. Or to elevate business owners so you can see found a smarter way to operate that freed bigger horizons – and to equip you with them from being chained to their business. ideas and tools to help you create a better Or leveraged their expertise, and established business, and enjoy a better life. Business Blueprint

7 REASONS WHY BUSINESS BLUEPRINT STANDS APART There are a number of business building programs out there, but Business Blueprint is truly unique in 7 key ways. These differences are designed to ensure you get maximum value from the program so you generate substantial and tangible improvements in your business and your lifestyle. Hereâ&#x20AC;&#x2122;s whatâ&#x20AC;&#x2122;s distinctive about Business Blueprint: .............................................................

Business Blueprint

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DISCOVER THE LATEST STRATEGIES

It’s increasingly apparent that the old ways of doing business are failing to deliver the results they once did. Faster internet speeds, and the ever-growing progress of social media marketing, digital publishing, outsourcing and online systems have totally transformed the business landscape.

move books into the hands of its customers. Amazon, on the other hand, saw the opportunity to be gained by building their business in the online world. Today Borders is out of business, while Amazon continues to dominate and expand.

And it’s these tools and strategies you’ll gain insider insights about at Business Blueprint.

Don’t let your business get left behind by failing to adopt the fantastic array of tools that are available to you right now.

By learning smart ways to apply them, you will discover how to grow your business with greater ease and simplicity than you thought possible.

Most are relatively inexpensive – or even free – and it takes very little time to learn how to use them and make a powerful impact.

Consider for a moment the example of Borders and Amazon. Once upon a time, Borders was a great business that used a traditional approach to

Get a competitive advantage by adopting the best and latest tools and strategies – and secure your future success in doing so.

KNOW WHAT TO DO WITH OUR STEP BY STEP APPROACH

Have you ever been to a business seminar where you receive lots of big picture, high level information? But when you leave, you have no idea how to actually implement what you’ve learned? Well, Business Blueprint is completely different. Each event is jam-packed – not just with the aerial view of where you can head – but also with tons of ‘how to’ information. This means you know exactly what to do to create real and enduring improvements in your business. In short, our approach is one of learn, show, do. By this we mean you’ll learn about the concept, we’ll show you live examples of it in action, and then give you time to implement it in your own business. We encourage you to bring your laptop to each live conference, so you can start

making changes as you go. Business Blueprint is full of the nuts and bolts you’ll need. You, along with members of your staff, have direct access to a huge library of 400 step by step strategies. This includes a host of practical videos, webinars, audio recordings, templates, checklists and more – so it is tremendously simple for you or someone on your team to get new ideas and processes up and running in your business. No one goes as far as Business Blueprint in giving you access to such an extensive library of easy-to-follow resources. Many participants have said our resources are so comprehensive they’ll never need to attend another business building event. Business Blueprint

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MAINTAIN THE MOMENTUM THROUGH EXCEPTIONAL SUPPORT

Another big difference with Business Blueprint is that you always have access to a real person who can help you with your questions, or if you feel stuck. This compares very favourably to other business growth events that are big on the hoopla on the day, but are ‘missing in action’ if you have a question after the event.

And that’s having good systems in place. Having customised, well understood systems make it possible to free yourself from your business. They make it simpler for you to take regular holidays and to work hours that keep you feeling happy and on top of things. We’ve invested substantially to develop more than 100 system Blueprints that are common to most businesses. And as a Platinum Member you get access to all of them! You and your team can start using them straight away, saving you countless hours in Business Blueprint

email or phone call away.

our success stories too. That’s why we’re 100% committed to helping

We have a saying, that if in your business,

you achieve every success of which you’re

you spend more than 10 minutes struggling

capable.

with a concept you’ve learned about at Business Blueprint, reach out to us for help. We know that our clients’ success stories are

GET UNDERWAY FAST WITH DONE-FOR-YOU SYSTEMS

For business owners who feel ground-down by the relentless demands of running their business, there is usually one vital ingredient that’s missing.

With Business Blueprint, support is just an

developing them for yourself. What’s more, because they’ve been used by hundreds of businesses before you, you know they are tried and tested. You can feel conﬁdent they work. And did you know, a business that operates successfully without being fully dependent on its owner is worth ﬁve times more than one that doesn’t? Good systems are the proven way to break free of the shackles of your business. With Business Blueprint, you’ll avoid the time, cost and trouble of developing your own set of systems for your business. There is untold value to be gained in this aspect of Business Blueprint alone.

We’re here for you with whatever help you need to create amazing results for you personally, and for your business.

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BUSINESS BLUEPRINT SUCCESS STORY

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DEAN PAYN’S STORY “THERE’S NO ONE WHO GIVES ME FUEL AND ENCOURAGEMENT LIKE MY BUSINESS BLUEPRINT COMMUNITY”

t was September 2011 when I went along to a New Rules of Business event in New Zealand run by Dale. And by the end of the day, the entrepreneurial ﬁres in my heart were just exploding. I walked out of there and thought, “It’s now or never”. So six weeks later, we launched our business and went hard at it.

We now employ 10 staff with 2 of them working virtually. We’ve even bought out a competitor’s business and in 10 months, two joint ventures have been formed.

We started in one of the bedrooms at home with one staff member.

They are expanding into South Africa and the UK. We’re so excited. It’s going to go places.

At each conference I came away with motivation, strategy and a 90 day plan so I knew exactly what I had to do to make it work. We fast grew out of being able to work from home and eventually started The Crate – the only shared ofﬁce in our city. It’s been an amazing success. Over eight businesses and 20 staff share this space. In 2.5 short years, I’ve created 3 new businesses, doubled turnover year on year and gained 163 new clients!

One of these has been between one of the other businesses and us. As a result of this, a large franchise with 120 sites will be using our software.

When I reﬂect on the past 2 1⁄2 years, there are a number of people I need to thank. I’ve got to thank Dale and Katherine for Business Blueprint. And all the people there who’ve highﬁved me. There’s no one who gives me fuel and encouragement like my Business Blueprint community. I also want to thank my family, and my staff. I feel right now we’re going places we could never dream of going alone. Dean Payn – Online Results www.onlineresults.co.nz

5 MAKE REAL CHANGE SUPPORTED BY INBUILT ACCOUNTABILITY At the end of each of the 4 conferences you’ll attend, you’ll leave with a 90 day action plan that breaks down what you’ve learned into clear, doable steps. You’re also seated at a table of 8 people at each event. At it, you’ll commit to complete what you agreed to in your 90 day plan. What’s more, you’re paired with an Accountability Partner, with whom you’re encouraged to make contact with, on at least a weekly basis. Your job is to empower each other and to make sure you each stay on track. It’s worth noting the findings of Robert Cialdini, a US psychologist and author who is highly regarded for his theories on influence and persuasion. He argues that each of us has a strong desire to be consistent. And his research shows that when you outwardly commit to a goal or action, you are much more likely to complete it. We find that members of Business Blueprint are extremely productive in the 90 days that follow each live conference. There is a powerful force at play when you know what you need to do, and have publicly committed to doing it. The Business Blueprint program is designed for action – not just talk. By being accountable, you’ll ensure you finish the program having implemented many groundbreaking and meaningful improvements in your business during your first 12 months. Business Blueprint

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PULL EVERYTHING TOGETHER WITH OUR INTEGRATED APPROACH

Some business programs cover a single or small range of topics you must know about to thrive in today’s business. Business Blueprint plays much bigger. It brings together 25 essential business components – everything from business strategy, to sales training, content marketing, outsourcing, e-commerce, finance and cashflow, database setup, search engine optimisation and much more. We all know that trying to figure out each of these areas for yourself can burn up a lot of your time and lead to costly missteps. But with Business Blueprint, we’ve done the hard work for you. You’ll gain instant access to a complete library of topics, communicated in more than 500 easy-to-follow training videos. We not only show you how to implement each in your business to get maximum impact, we also show you how all of the components fit together. That way, all of your efforts are co-ordinated, simple and efficient.

FEEL ENCOURAGED AND INSPIRED AMONG A LIKEMINDED COMMUNITY

Stanford University completed a study some years ago. It found that you become like the people you regularly spend time with. So reﬂect for a moment. Do you currently have the opportunity to frequently catch up with people who inspire you in your business, and who can provide you with insights and useful connections? If not, Business Blueprint is the forum you need. Our members constantly comment on the value they receive from connecting with likeminded entrepreneurs – people who are striving to create a better business and 10

Business Blueprint

a better life. The challenges you face are similar. And it can be lonely and difﬁcult on your own. When you come along to a Business Blueprint event, you’ll immediately feel energised by the power in the information you’ll receive – along with the support you’ll gain from others on the same journey. Business Blueprint was established more than ﬁve years ago. In the years since, we’ve created a community of more than 500 business owners who have taken advantage of the breakthrough ideas offered by the program . . . . . . . . . . . . . .

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BUSINESS BLUEPRINT SUCCESS STORY

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TYRON HYDE’S STORY “IN 12 MONTHS, OUR NET PROFIT GREW BY 72%”

rom my ﬁrst Business Blueprint conference, I came away feeling really ﬁred up. I started advertising on Facebook straight away and took our company ‘likes’ from 3,000 to over 11,000 in just 17 months. I also met a lot of great people. For instance, at my second conference, I met Tyrone who does video marketing. He helped me launch our YouTube channel. Together we’ve made around 20 videos which have had 65,000 views. I think this is pretty cool for a quantity surveying company talking about property depreciation. Other changes I’ve made as a result of Business Blueprint were to convert our old website into an SEO friendly website that I can update myself. I also now have a virtual assistant helping me out. But the biggest achievement was writing my book called ‘Claim It’. It’s

been great for marketing, and when it came out, things really took off. I’ve been featured in Money Matters Magazine and on Sky Business News. In the ﬁrst 12 months since joining Business Blueprint, our turnover increased by 14%, resulting in a net proﬁt gain of 72%. That’s pretty cool for a business like mine that has been around for 30 years. But Business Blueprint doesn’t just focus on business. A number of motivational speakers also present. One of these inspired me to think about my ‘bucket list’ and on top of this was to run the New York Marathon. So I trained for it, then I did it. It’s been an amazing 12 months and a part of this has been to do with Dale and the Business Blueprint team. So thanks for that. The only problem now is... what’s next? Tyron Hyde – Washington Brown Quantity Surveyors www.washingtonbrown.com.au

And they regard themselves as family. There is an amazing sense of kinship between members, and a strong willingness to support one another to achieve goals. You’ll ﬁnd it’s a place where people cheer each other on their wins – no matter how big or small. In between each live event, you can give and receive feedback through our private Facebook page. In it, you’ll ﬁnd a steady feed of camaraderie and it provides a great resource where you can bounce ideas off one another, or ask for help. In fact, many people have formed valuable joint ventures through the connections they’ve made as part of the Business Blueprint community. Being part of this community is a huge asset, and you’ll most likely form friendships you’ll enjoy for many years to come.

HOW MUCH LONGER ARE YOU PREPARED TO TOLERATE BUSINESS AS USUAL? Business Blueprint gives you a fresh perspective and state-of-the-art ideas that will put you in a whole new zone of capability. It will shine a light on possibilities for you and your business you may never discover on your own. And even if you could ﬁnd these horizons, it could take you years (…and years). Give yourself a break. You’ve sweated enough under your own steam trying to create the results you know in your heart you could achieve. However with Business Blueprint, success is not as far away – or as tough – as you think.

READ ON TO LEARN ABOUT THE DETAILS OF WHAT THE PROGRAM ENTAILS, AND HOW IT SUPPORTS YOU EACH STEP OF THE WAY IN YOUR JOURNEY. Business Blueprint

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Business Blueprint

WHAT BUSINESS BLUEPRINT GIVES YOU So you’ve learned what makes Business Blueprint unique. Now it’s time to share with you the specific ingredients of the program:

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BUSINESS BLUEPRINT GOLD MEMBERSHIP When you become a Gold Member of Business Blueprint, you gain access to a vast range of resources, tools and inspiration that will help switch your business into the fast lane. You’ll ﬁnd your eyes are opened to ideas and opportunities that are remarkably easy and cost effective to implement. As a result, you’ll be able to revolutionise your business – and transform your life along the way. Here’s the breakdown of each component:

MEMBER-ONLY ACCESS TO 4 LIVE CONFERENCES If you look through the videos and photos of our live conferences, you’ll get a sense of the vitality and single-minded focus that ﬁlls the room. Something sparks when you attend these events. Pathways you never imagined suddenly begin to form before you. You’ll also discover that transformational change is quite simple and inexpensive to create in your business. And the fun bit is that it will have an amazing spillover effect in other parts of your life. As a member of Business Blueprint, you have access to not one or two, but four live events throughout the year.

Each event is strategically spaced 90 days apart to give you time to activate the ideas you learn about. Featuring a variety of world-class subject matter experts, each event runs for 2 days (or 4 days for Platinum Members). You’ll discover the most up-to-date strategies and tools to speed-up and simplify your success. Each session is highly interactive and is paired with worksheets so you can implement each strategy into your business immediately. It’s important to note that these 4 conferences are not ‘Talk-Fests’.

Each includes Q & A time with our panel of experts and round table discussions. There is also designated networking time with other high-powered entrepreneurs and business owners. Past experience shows this has been fertile ground for the creation of many new joint ventures and strategic alliances. Towards the end of the second day, we’ll spend two hours helping you develop a customised Business Vision and 90 Day Action Plan. This way you leave empowered and equipped with the steps you need to take to bring your vision to life.

OUR LIVE EVENTS ARE THEMED AROUND FOUR SPECIFIC AREAS:

CREATE CASHFLOW

OPTIMISE ONLINE

SIMPLE SYSTEMS

PRODUCTIVE PEOPLE

Discover what you’ll learn at each conference in the following pages . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . Business Blueprint

Business Blueprint

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CREATE CASHFLOW If you’re constantly struggling with cashflow, you’ll know how exhausting that is. Worrying about money slowly grinds down your business confidence, spark and enthusiasm.

• Where to ﬁnd your ideal marketing partners – and the 7 best approaches to create a strong foundation for partnership success

here is an antidote, however. At the Create Cashﬂow live conference, you’ll discover there are many quick and simple steps you can take to attract a steady and predictable ﬂow of new leads into your business.

customer to sharpen your focus (and see 7 real life examples of how businesses use an avatar to target their marketing strategy)

You’ll also learn about other powerful sources of revenue generation that add substantially to your bottom line.

• Access a proven template for creating a winning landing page for your business

• 10 questions to ask a potential JV partner to get them excited about working with you

• 8 fast ways to come up with a killer headline for your landing page

• Why email marketing is still king – and 4 ways you can use it to grow your business

The Create Cashflow live conference gives you cutting edge ideas about how to overcome cashflow problems and create a healthy bank balance. You’ll discover the latest breakthroughs in sales and marketing and identify how to attract more of your ideal clients – and potential joint venture partners – to your business. Access these breakthrough ideas at the Create Cashflow event: • The 7 reasons why you need a lead magnet in your business • How to choose and create the perfect lead magnet for your business to attract and convert more of your ideal customers • What is the lead funnel formula (and why it’s the single most effective way to scale your business) • Find the fastest way to generate revenue (and it’s not what you think) • The four questions you must ask to define and understand your ideal customers • How to develop an avatar of your ideal

• Why landing pages are the secret to doubling or even tripling your conversion rate

• What is a nurture sequence, and why you must embed this in your business • How to build your nurture sequence to convert prospects into customers faster

• The absolute musts to consider when striking a deal

YOU’LL ALSO LEARN ABOUT OTHER POWERFUL SOURCES OF REVENUE GENERATION THAT ADD SUBSTANTIALLY TO YOUR BOTTOM LINE.

• Discover 30 types of emails that progress your prospects through the buying journey

• Templates for your ﬁrst series of autoresponder copy to help feed the sales funnel • Learn the 5 most effective ways to market your business • Why partnership marketing is the rocket fuel for your business • How selling ‘through’ instead of selling ‘to’ is the secret to amplifying cashﬂow

• How to create an opt-in form, and where to position it on your website for maximum uptake • How you can use email marketing to boost your search engine results • How to plan your email mailout schedule 12 months in advance

• Professional tips for boosting your email open rates • Optimise your profits by knowing the best time and frequency to send marketing emails These are just some of the areas we’ll cover in the Create Cashflow event. At its conclusion, you’ll walk away with an action plan to drive more revenue – making cashflow problems a thing of the past. Business Blueprint

Business Blueprint

............................................................................................................................................................. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . WHAT . . . . . . . . . . . . . . . . . . . .BLUEPRINT . . . . . . . . . . . . . . . . . . . . YOU ............................................................. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . BUSINESS . . . . . . . . . . . . . . . . . . . . . . . . . . GIVES ....................................................................

OPTIMISE ONLINE For many businesses, their website contributes a tiny fraction of its potential. But it should be a centrepiece. Your website should be working 24/7 as a virtual sales assistant, a racting prospects into the sales funnel and providing a reason for customers to keep coming back. ...................................

f your website is not generating many thousands – or even millions – of dollars each year, you need to be at this event to discover how to ﬁx it.

At the Optimise Online live event, you’ll learn cutting edge ideas, strategies and tools to ramp up the capability of your website. Some of the ideas you’ll learn include: • The 7 questions you must ask to assess whether your website is doing its job • What makes a great domain name – and new URLs you can establish to claim more trafﬁc • Why your website must be built on an open source platform • Why you absolutely must have a mobileresponsive website • Our tips for the best website themes – and how you can access them • Details of website developers we recommend who can build you a great website quickly and cost effectively

• How to use Google Analytics to gather critical insights into the interests and behaviour of your customers • The fascinating world of split testing – and how you can use it to ﬁne-tune your marketing for high performance results • The 5 critical factors to boost the likelihood of your website appearing on the ﬁrst page of Google’s search engine results

AT THE OPTIMISE ONLINE LIVE EVENT, YOU’LL LEARN CUTTING EDGE IDEAS, STRATEGIES AND TOOLS TO RAMP UP THE CAPABILITY OF YOUR WEBSITE.

• What you must know to stop your website from being hacked (this tip alone can save you a ton of expense and heartache) • What you should have – and not have – in your navigation bar • Choosing the right shopping cart for your business – the pros and cons of each

about writing powerful subject lines for your email • 7 different ways to drive more trafﬁc to your website • 7 different ways to boost the conversion rate of your website • The step-by-step guide to gathering testimonials for your business • The do’s and don’ts of Facebook advertising

• The simple change you can make to your website to increase visitors to your website by more than 55%

• Why you should never use the Boost button on your Facebook business page

• How to hire a virtual assistant who can help you make changes to your website for between $3 to $5 an hour

• How to integrate social media into your website so everything works in sync

• The best free tool for helping people share your content to expand your network • How to plan out 12 months of website content in under 25 minutes • What women’s magazines can teach you

• How to use live chat to humanise your website – and stand out from your competitors

• The 11 best social media platforms – what they are and how they work At this event, you’ll be blown away by the extraordinary results you can achieve, simply by making your online presence more effective. You’ll leave with a customised action plan you can begin implementing straight away – and start reaping the beneﬁts fast. Business Blueprint

Business Blueprint

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.. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . ..

SIMPLE SYSTEMS Many business owners feel stressed and sapped by the relentless demands of running their business. O entimes, this is because their business is structured in a way that makes it completely dependent on the ownerâ&#x20AC;&#x2122;s constant involvement.

f this sounds like you, youâ&#x20AC;&#x2122;ll recognise the related problems that come with this. The difďŹ culty in switching off. The feeling of never having enough free time for yourself. And of not being able to recharge because taking decent holidays on a regular basis seems like a pipe dream.

â&#x20AC;˘ Three proven strategies that help you unpack what you know, and identify the ingredients you must incorporate

â&#x20AC;˘ How to identify any risks attached to certain tasks, and how to eliminate these in your systems

â&#x20AC;˘ The best software tools to map out what you do into a structured, logical system

â&#x20AC;˘ How you can save $10K by getting rid of your in-house server and moving your business to the cloud

â&#x20AC;˘ A checklist of over 105 pre-built systems you can integrate into your business straight away (or adapt to suit your particular way of working)

The underlying cause in most cases is that the business fails to have adequate systems in â&#x20AC;˘ The most powerful online platform you can place. This means that the knowledge of how to use to store and manage your systems â&#x20AC;&#x201C; and do things is inside the business ownerâ&#x20AC;&#x2122;s head, the simple steps it takes to set up your own or known primarily by account other key personnel. This is very risky â&#x20AC;&#x201C; as WITH BUSINESS â&#x20AC;˘ A live example of the all it takes for the platform at work â&#x20AC;&#x201C; and how BLUEPRINT, YOUâ&#x20AC;&#x2122;LL business to falter is you can set up systems to DISCOVER AN for that person to support operations in each be absent, or worse ABUNDANCE OF of your departments â&#x20AC;&#x201C; in the case of an READY-MADE, SIMPLE â&#x20AC;˘ How to give your system employee â&#x20AC;&#x201C; exit the a professional look thatâ&#x20AC;&#x2122;s SYSTEMS YOU CAN business altogether. consistent with your brand IMPLEMENT QUICKLY. With Business â&#x20AC;˘ The best layout to use to Blueprint, youâ&#x20AC;&#x2122;ll make your system coherent, discover an abundance of ready-made, simple integrated and complete systems you can implement quickly. Each will help you boost efďŹ ciency in your business, and â&#x20AC;˘ How to embed audio, photos and videos into create a greater consistency in the quality of your systems to make it easier for your staff to how you do things. Even better, these systems follow and apply what they learn will instantly loosen the stranglehold your â&#x20AC;˘ How to quickly create and capture short business has on you personally, creating more training videos time and freedom for you. â&#x20AC;˘ The best microphone to use to ensure your And please note, our approach has nothing to video has a high quality audio do with old school policies and procedures â&#x20AC;˘ How to keep each part of your system visible manuals. The systems youâ&#x20AC;&#x2122;ll learn about use the only to the people in your business to which itâ&#x20AC;&#x2122;s latest online tools and technologies to make relevant â&#x20AC;&#x201C; and why this matters it fast and easy to embed highly productive systems in your business. â&#x20AC;˘ The difference between linear and variable Hereâ&#x20AC;&#x2122;s a sample of whatâ&#x20AC;&#x2122;s covered: â&#x20AC;˘ How to get into the systems mindset and break down any notion that your business canâ&#x20AC;&#x2122;t be systemised

systems â&#x20AC;&#x201C; and why you need to understand both â&#x20AC;˘ The three main symbols used to create process maps and ďŹ&#x201A;ow charts

â&#x20AC;˘ How to make the most of Googleâ&#x20AC;&#x2122;s amazing suite of business products â&#x20AC;&#x201C; including Google Mail, Drive, Docs and Hangouts â&#x20AC;˘ Why task management software is essential to your business â&#x20AC;&#x201C; and how it gives you greater visibility about the status of key operations, and strengthens internal quality and efďŹ ciency â&#x20AC;˘ The 5 most popular systems and why theyâ&#x20AC;&#x2122;re critical to your success â&#x20AC;˘ How the theory of project management applies to your business, and what you must understand to make it work â&#x20AC;˘ The essential steps in setting up and managing successful small, medium and large projects â&#x20AC;˘ How to create project templates you can re-use when a project is recurring â&#x20AC;˘ How to assign tasks to other staff members â&#x20AC;&#x201C; without using email â&#x20AC;˘ A better way to document all your personal â&#x20AC;&#x2DC;To Dosâ&#x20AC;&#x2122; so you can prioritise your time and focus on tasks and activities that generate the greatest value for you â&#x20AC;˘ How having a robust system will signiďŹ cantly boost the value of your business â&#x20AC;&#x201C; in some cases by a factor of 5 If you want to step out of the rut, you need to be at this conference. Youâ&#x20AC;&#x2122;ll leave the event equipped with many groundbreaking ideas that will transform the productivity and consistency of your business â&#x20AC;&#x201C; and create more free time for you. Business Blueprint

Business Blueprint

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embed it in your business

PRODUCTIVE PEOPLE

• Why you absolutely must introduce a daily huddle into your business (and how to do it, step by step) • How to identify the magic metric in your business that affects everything • How to become a master of email and cut the time you spend on it by 70%

If you want to be a successful entrepreneur, the one thing you absolutely must master is how well you use your time.

• How to build systems for repetitive tasks – saving you thousands of hours of work per year • An easy and proven technique to keep you focused on what’s important • Why multitasking is one of the biggest killers of productivity in business • How to create your 12 month calendar to drive greater personal productivity • How to balance your personal and business life to meet your goals • How you can streamline your business so you work smarter, not harder • The dozens of tasks a virtual assistant can help you with to leverage your time • How to ﬁnd the right virtual assistant for your requirements

ime is the only commodity you can’t stretch or grow.

You have the same 24 hours in the day as everyone else, but it’s how you use those hours that will determine how successful you ultimately become in your business. It’s also vitally important that everyone who’s part of your team understands – and buys into – your vision for your business. When everyone focuses on the same goals and ideals, and uses their time as productively as possible, you have the foundation for an amazing business.

Today more than ever, you can tap into the time and talents of people from all over the world – at a fraction of the cost of a local hire. In doing so, you free you and your staff from the endless distraction of tasks that need not be done by you. This allows you to focus on activities that will deliver much higher value to you and your business.

YOU’LL ALSO LEARN EVERYTHING YOU NEED TO KNOW ABOUT HOW TO OUTSOURCE THE TASKS THAT EAT INTO YOUR PERSONAL PRODUCTIVITY AND THAT OF YOUR TEAM.

At the Productive People live event, you’ll get crystal clear on your vision for your business and learn how to create a culture that helps it thrive.

You’ll also learn everything you need to know about how to outsource the tasks that eat into your personal productivity and that of your team. Your business exists in the global economy.

At Productive People, you’ll discover: • How to build a winning culture for your business • How to elicit and deﬁne your personal values as a business owner • How to align your team so everyone’s working towards the same objective

• How to infuse these values across all your activities including marketing, sales, support, HR, and delivery – so they’re expressed in every interaction • The 15 habits of highly productive leaders

• The ten questions you must ask before you hire a virtual assistant • How you hire and pay a virtual assistant • What’s critical to do in the ﬁrst 5 days to ensure you get off to a great start with your virtual assistant • How to design an induction process that’s customised to your way of working • The 25 tasks you must outsource right now • The online tools that make working with and managing your virtual assistant simple and effective • How to do ongoing training for your virtual assistants so they can be more productive • How to grow your team of virtual assistants (and why it’s critical to have more than one) By attending the Productive People event, you’ll reﬁne your vision for your business, and gain laser-like focus about how you can best spend your time to achieve it. You’ll also learn how to stop being caught up in tasks that don’t need to be done by you or by someone on your team. As a result, you’ll leverage your time so you can boost your productivity and fast track your personal and business results.

• Your 12 month growth goal and how to Business Blueprint

AND THE BENEFITS DON’T STOP THERE Each of our 4 Business Blueprint live conferences will deliver extraordinary value on their own. You’ll be exposed to an abundance of game changing ideas – all condensed into a time-efficient format that will have you brimming with excitement – and eager to get underway.

. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. . .. .. .

But this is just the starting point. There are a huge number of benefits you’ll gain through other facets of the Business Blueprint program:

Business Blueprint

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MEET THE EXPERTS

The Business Blueprint live conferences feature a number of experts as presenters throughout the year. Many of these presenters charge thousands of dollars for a consultation and you’ll have the opportunity to meet them personally during the breaks and to ask further questions.

POWER NETWORKING TABLES At each live conference, we provide tables for members in the break-out area. Here you can showcase your business to other Business Blueprint members, and distribute brochures, business cards or other promotional items. It’s a fantastic environment in which to market your business. Everyone is feeling pumped and enthusiastic about new possibilities. Our past experience shows us that with such a large audience of fellow-entrepreneurs, many members ﬁnd plenty of new customers – and even future joint venture partners in this setting.

AUDIO & VIDEO RECORDINGS OF ALL CONFERENCES Every Business Blueprint live conference is recorded in video and audio format.

implement ideas as you go.

This means as a member, you can revisit each event at a time convenient to you.

cannot attend a live event, you don’t miss

Watch them on your home or work computer, or listen to them while you’re driving or even exercising. You’ll be able to refresh your memory about key concepts, and be inspired all over again. Review the recordings at your own pace, and you can pause and

And if for some reason you ﬁnd you out. You’ll be able to access all of the information via these audio and video ﬁles within days of the event being held. Each recording becomes part of your library for future reference, amplifying the ongoing value you gain from each event.

SOCIAL EXPERIENCES One of the best aspects of each live conference is the camaraderie among members. Apart from having the chance to chat during the breaks, there is also the opportunity to catch up over a drink at the

end of proceedings on the Friday night. We welcome all members to come along and relax together at the end of an action-packed day! It’s a great place to form new friendships and connections to enjoy for years to come. Business Blueprint

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24 CONTENTRICH WEBINARS Each fortnight (24 times per year), you can take part in a webinar from the comfort of your home or workplace. You’ll be sent a link to join in, and you’ll be able to see the presenter’s screen in real time. Our webinars are interactive, and you’re encouraged to ask questions through our live chat facility. This way, the presenter can respond, giving you the support you need, when you need it. We cover an extensive range of topics, each designed to help you take your business and personal success to a whole new level. And if you miss a webinar? Don’t worry. Everything is recorded and available to you 24 hours later. You can even download the recording and listen to it on your mobile device. The webinars are divided into two categories: ‘Business Fundamentals’ and ‘Business Mastery’ webinars.

12 LIVE BUSINESS FUNDAMENTALS WEBINARS Business Fundamentals Webinars are held on the ﬁrst Thursday of every month and cover the fundamentals of business success. Each webinar is highly visual, and you get to see exactly how each strategy works as the presenter shares his or her screen with you.

• How to get started with and master Facebook advertising

hyper-responsive list

• How to use Fiverr to grow your business fast

• The latest strategies for SEO and winning the battle on the web

• The 10 most important things you need to

• How to use little known web tools to uncover proﬁtable business niches

• How to completely systemise your business

rank well in search engines

for just $50 per month

• How to beat overwhelm and overcome

• How to ﬁnd, sign and proﬁt from strategic alliances in 90 days

procrastination

• The inside secrets to building a

you can get double the results in half the time

A sample of the topics covered include:

• How to totally redeﬁne the way you work so

12 LIVE BUSINESS MASTERY WEBINARS

Business Mastery Webinars are held on the third Thursday of every month.

• The 7 best ways to market seminars and events

A highly successful entrepreneur conducts each webinar, and will walk you step-bystep through dozens of business growth strategies. Through its live chat capability, you will also have the opportunity to ask questions in real time.

• How to come up with and commercialise great ideas • How to use an app as a lead generation tool for your business

A sample of the topics covered include:

• The 80/20 of high conversion landing pages

• A step-by-step guide to develop the right web strategy for your business

• How to use mind mapping software to systemise your business

Business Blueprint

• How to get the most out of your staff • 7 biggest secrets of copywriting and marketing success • How to write an effective business plan • The secret method to creating high-quality content with the least amount of time and effort Please note, the above are just the ‘tip of the iceberg’ of topics you’ll be inspired by in our regular webinar sessions.

............................................................................................................................................................. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .AND . . . . . . . . . . BENEFITS . . . . . . . . . . . . . . . . . . . .STOP ...................................................................... . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . THE . . . . . . . . . . . . . . . . . DON’T . . . . . . . . . . . . . . THERE ................................................................

BUSINESS BLUEPRINT SUCCESS STORY

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NICOLE WILLIAMS’ STORY “BUSINESS BLUEPRINT HAS COMPLETELY CHANGED OUR BUSINESS”

y the end of 2012, our business was going quite well but we had a challenge – we were following the traditional consultants’ model of selling time. We thought there had to be a better way of doing business. A team member suggested I attend New Rules of Business and I have to say, it was a game changer. That ﬁrst conference was life changing for me. To be surrounded by other business owners who were just as passionate as I was. All the innovation, ideas and speakers – everything completely changed how I approached our business and life in general. Since joining, we’ve implemented many new things: everything from building new websites, implementing Ontraport and hiring a whole team of VAs in the Philippines. And you don’t need to waste hundreds of hours researching it for yourself. This year we’re looking at achieving

our highest revenue ever and a net proﬁt of 40%. We’ve won awards including Telstra Small Business of the Year, Fastest Growing Company in South Australia and BRW Top 100 Fast Starters. We’ve also developed two online coaching programs, completely as a result of what I have learnt from Business Blueprint. But what I’ve loved more have been the people that I’ve met and the networks I’ve made. It’s an environment that you can absolutely thrive in. The skills you acquire through this program don’t just apply to your business but they transfer to all parts of your life. And because it teaches you to automate, systemise and streamline everything, it’s also given me back time to spend with my family. Business Blueprint has completely changed our business – I can’t wait to see what unfolds. Nicole Williams – BRS www.brsresults.com

FULL, UNRESTRICTED ACCESS TO EXCLUSIVE MEMBERS ONLY WEBSITE My.BusinessBlueprint.com is a website containing the world’s largest and most upto-date library of business growth resources. And it’s available exclusively to Business Blueprint members. Everything on this private website is tagged, labelled and filed for convenience, so you can find exactly what you’re looking for. You’ll be able to get underway immediately and apply the information that’s most important and relevant to you right now. You’ll also find our prized list of industry contacts. Included in the list are copywriters, video editors, website developers, fulfilment companies and graphic designers, just to name a few. As a result, you eliminate the time, cost and frustration of trying to find reliable suppliers on your own.

PLUS FULL, UNRESTRICTED ACCESS FOR YOUR STAFF We recognise that to create meaningful improvements in your business, there’s a lot of work to be done. That’s why we’ve made the decision to allow you to share My.BusinessBlueprint.com with members of your staff. This ensures you can bring to life the powerful ideas you’ll learn at each live conference sooner. This is a massive bonus. Your staff will be able to access a vast range of business growth resources that will substantially boost their capability and productivity. Topics are wide-ranging and include resources on copywriting, social media, marketing, sales training, e-commerce, leadership and business growth – to name just a few. By exposing your staff to this huge library of resources, your business will gain a powerful competitive advantage. Even better, as your team’s skills and efﬁciency improve, the value compounds. You will see many positive outcomes for years to come as a result of equipping your people with these essential skills. Business Blueprint

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OVER 500 TRAINING VIDEOS As you’d now know, the most successful businesses make effective use of the internet, websites, technology, software and automation. But learning how to use these tools can be time consuming and challenging. That’s why we’ve spent 5 years building a library of over 500 step-by-step training videos that guide you and fast track your learning. All you need to do is watch the videos (pausing whenever you like so you learn

at your pace) and follow the steps. It’s that simple. Plus, as a further beneﬁt, we allow you to share these powerful training videos with your staff. This means you can fully apply the principle of leverage and get results fast! (And if you don’t yet have staff, we’ll even show you how to hire someone who can implement what’s covered in the video from as little as $3 to $5 per hour.)

250 VIDEOS FROM SUCCESSFUL ENTREPRENEURS Since 2009, Business Blueprint has hosted over 50 events and recorded more than 250 presentations by successful entrepreneurs – many of whom have built multi-million dollar businesses. Covering just about every known business topic, these presentations now make up what we believe is the largest library of business growth videos in the world. And as a member of Business Blueprint, you gain access to them all.

Speakers include Mark Bouris, Brad Sugars, Justin Herald, Ari Galper, Suzi Dafnis, Geoff Jowett, Darryl Lovegrove, Creel Price, Amanda Bracks, Reuben Buchanan, Peter Sheahan, Lance Kalish, Judeth Wilson and Dan Gregory, to name just a few. So whenever you’d like to learn more about a particular subject – or you’d simply enjoy some extra inspiration – you’ll be able to tap into our extensive video library to ﬁnd what you’re looking for.

50 WORLD CLASS BOOK SUMMARIES “Formal education will make you a living. Selfeducation will make you a fortune.” So said Jim Rohn, an American entrepreneur, author and motivational speaker. And it’s a philosophy we share here at Business Blueprint.

50 OF THE WORLD’S BESTSELLING BUSINESS BOOKS SUMMARISED INTO JUST 8 PAGES EACH

There’s a huge amount of knowledge and value to be gained by regularly reading business and self-help books by the greats. But when you’re already busy, it’s really difficult to find the time to do this. That’s why you have online access to world-class book summaries as part of your Business Blueprint membership. In each, the critical points are distilled into summaries in written and audio formats. You can read or listen when it’s convenient to you. This gives you time-efficient access to a goldmine of information. Discover the secrets of success from leading business experts including Sir Richard Branson, Bill Gates, Anita Roddick, Jack Welch and many more. Just imagine how many groundbreaking ideas you’ll be exposed to in the coming year just by having ready access to these extraordinary stories and insights.

Business Blueprint

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BUSINESS BLUEPRINT SUCCESS STORY

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JAMES MITCHELL’S STORY “TODAY, MY BUSINESS RUNS WITHOUT ME, YET IT MAKES MORE PROFIT THAN EVER BEFORE”

rior to joining Business Blueprint, my business was declining. I’d lost $40,000 in one month

alone, and I didn’t know what to do. Once I joined Business Blueprint, I started to see there was a way forward. I started implementing as many of the ideas and strategies I could. I also had direct dealings with many of the experts from the Business Blueprint community. Soon, business began to soar and my bank balance went from a negative balance to $400,000. My business went from a six figure loss to a six figure profit. I also started a new company and have a vision to expand it internationally. I also bought another business and made a

I also wrote a book for the automotive industry called ‘How To Get Proﬁtable Fast’. It’s positioned me as a leader in my industry and created a new stream of inbound leads. A critical difference is that before Business Blueprint, I needed to be at my business every hour. Today, my business runs without me, yet it makes more proﬁt than ever before. One of the changes I implemented was a streamlined sales and marketing process. Now my business runs like a machine. Business Blueprint has made me the true entrepreneur I’d always hoped to become. Most importantly, I now have more free time to spend with my family, and work the hours I choose.

535% return on investment on

James Mitchell – Autosoft Pty Ltd

that one deal.

www.workshopsoftware.com.au

ACCESS TO YOUR OWN BUSINESS BLUEPRINT CONSULTANT Once you’re a member of Business Blueprint, you are part of our inner circle. This gives you access to our staff and all our business resources. Your journey starts with a conversation with your own dedicated support person, your ‘Business Blueprint Consultant’. To get underway, you’ll have a 30-minute strategy session to chat about your goals, and to let you know how to get the most out of our program. This is followed by quarterly check-in calls to ensure you stay focused and on-track. And if you have a question or feel stuck at any time, simply pick up the phone or send an email. Your Business Blueprint Consultant is dedicated to giving you the support you need to get results, and will respond within two business days.

SURPRISE BONUSES THROUGHOUT THE YEAR Beyond all the beneﬁts noted so far, you’ll also receive an entire library of resources we haven’t shared with you yet. These are worth thousands of dollars alone and have the potential to boost your bottom line dramatically. One surprise bonus in particular will make it considerably easier for you to drive revenues earned online. You’ll discover how to achieve stronger results through more effective and targeted marketing. With its proﬁt producing potential, it could be sold for $2,000 or more by itself. And this is just one example of the enormous value you’ll gain by the surprise bonuses that will be rolled out throughout the year. Business Blueprint

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Business Blueprint

BUSINESS BLUEPRINT PLATINUM MEMBERSHIP As youâ&#x20AC;&#x2122;ve seen, the Business Blueprint Gold Membership contains a vast amount of information and resources to support you in transforming your business. But we recognised that some members wanted to dive deeper, and accelerate their results even faster. For this reason, we developed our Platinum Membership.

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If you join our Platinum program, you receive everything that’s included in the Gold Membership. But you also get many exclusive extras that will help you achieve even bigger and more extraordinary results in the next 12 months. Your Platinum Membership includes:

4 X BUSINESS BLUEPRINT ‘MASTER-CLASS DAYS’ Imagine spending a full day with a high performance entrepreneur – and having insider access to his or her insights and formula for success. That’s exactly what you get at a Business Blueprint Master-Class Day, held 4 times each year on the day before each Business Blueprint Conference. As a Platinum Member, you gain unprecedented access to these experts – many of whom charge $10,000 or more per day for their time.

You’ll discover the exact strategies each used to make millions while still enjoying a great lifestyle. Our expert presenters are particularly candid in describing their proprietary secrets and the strategies they used to build multi-million dollar businesses. In many cases, this information has not even been shared beyond their inner circle. So it’s fair to say our Platinum Members are extremely privileged to have access to this information.

mixing with highly dedicated and motivated business owners who are striving to take their business to the next level. It’s a very uplifting environment and one that’s sure to stretch your thinking. If you’re serious about growing your business fast and gaining more freedom along the way, you can’t afford to miss the breakthrough ideas you’ll gain at our Business Blueprint Master-Class.

Plus, as a Platinum Member, you’ll be

AUDIO & VIDEO RECORDINGS OF ALL MASTERCLASS DAYS When you think about how our expert presenters are condensing their knowledge into one value-packed day, you’re sure to want to revisit each Master-Class event. All Master-Classes are recorded in audio and video format, making it simple for you to refresh what you learned throughout the year – at a time and place convenient to you. Business Blueprint

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4 X BUSINESS BLUEPRINT ‘ROUND TABLE DAYS’ Have you ever attended a business seminar and left with a head full of good ideas (and good intentions), but that’s as far as it went?

put the advice you’re given into action immediately – with the experts by your side to guide you.

more. Simply choose the area that’s relevant to you, and speak with a specialist from that ﬁeld.

Unique to Business Blueprint, we offer a Round Table Day at the conclusion of each Business Blueprint Conference. This full day event gives you the opportunity to implement what you learned at the Business Blueprint Conference while it’s fresh in your mind.

Our business mentors are recognised specialists in their respective ﬁelds. With a relatively smaller group of members at our Platinum only, Round Table days, it’s easy to get practical help and advice from the experts. This allows you to work on the most pressing and important issues speciﬁc to your business.

Please note, this is not a day for talking – but for action.

But more than that, each Round Table day is attended by 20 to 30 business mentors who will give you hands-on, expert help. We encourage you to bring your laptop or iPad with Wi-Fi access. This way you can

SPECIAL INVITATION TO ‘PRIVATE DINNER & DRINKS’ As we’ve said before, you become like the people you spend time with. We therefore want to give you access to special events where you get informal access to some of the most brilliant business minds in the country. And these events are exclusive to Business Blueprint Platinum Members. As a Platinum Member, you’ll be invited to private dinners, social functions and you’ll have the chance to rub shoulders with the best in business – and pick up lots of gems of advice along the way. You’ll also be in the company of other Platinum Members. Many are highly successful entrepreneurs in their own right – and are seeking to turbo-charge their results even further. We’ve seen plenty of examples where our members have come away from these events with an idea that’s been a turning point in their business. And apart from providing an amazing opportunity to learn, these events are also a lot of fun. Network with the best and have a great time while you’re at it! 30

Business Blueprint

Their areas of expertise span branding, social media strategy, copywriting, online video production, website development, accounting, graphic design, database marketing, diary management and much

By taking part in a Round Table Day, you accelerate the results you gain from each Business Blueprint event. There’s no delay – you get expert advice to help you make decisions and take action on the spot. And in doing so, you’ll get the new tools, ideas and strategies working for your business, even before you leave the conference.

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BUSINESS BLUEPRINT SUCCESS STORY

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VICKY & JOE KURIEL’S STORY “OUR TURNOVER INCREASED BY 40% IN 18 MONTHS”

fter a 10 year rollercoaster ride attempting to run our health and ﬁtness

business, we were at an all time low. Mentally, emotionally and ﬁnancially. The phone just never rang and our Pilates classes were at an all time low. We were drowning in credit card debt. It was horrible. After a recommendation by a friend, we went along to New Rules of Business and then joined Business Blueprint. Business Blueprint opened our eyes and taught us how to streamline, systemise, and where possible, to automate our business. This increased our turnover by 40% in an 18 month period and this trend continues to grow. With extra money in the bank and increased cashﬂow, we were able to reignite our passion as business owners. We went from 18 classes

a week to 50 classes. We gained a consistent, predictable ﬂow of new clients. The culture of our studio was vibrant, happy, energetic, and regarded as a home away from home for many of our clients. We’ve been able to invest in our business and to develop the ‘Eat Play Love’ program. And this has allowed us to step out of our four walls and impact a lot more people. We have a membership website with more than 100 videos and valuable, unique content. We run sold-out live workshops and events and we have a bustling private online forum. Finally, as a family, we have been able to spend more quality time together on a daily basis. We’ve also been able to afford the luxury of exceptional experiences and overseas travel. We think our life is pretty awesome now! Vicky & Joe Kuriel – Acacia Health www.acaciahealth.com.au

ACCESS TO OVER 100 BLUEPRINTS

Great systems are the secret to being successful in business. But most business owners are incredibly busy, and struggle to ﬁnd the time to create them. This inspired us to do the hard work for you. We’ve invested $55,000 to create over 100 Donefor-You Systems that simplify and streamline a wide range of typical business processes. And as a Platinum Member of Business Blueprint these amazing documents become yours, and you are free to use them in your business. You can access Blueprints on a diverse range of topics including how to: • Create your marketing plan • Decide on a structure for your business • Conduct a group interview • Reconcile bank accounts • Prepare for an event • Advertise for a position • Prepare a new team member • Hire a virtual assistant • Conduct a performance review meeting • Organise a direct mail campaign • Create a Facebook ad • Use Hootsuite to automate social media These are just some examples of the Blueprints you’ll access as part of your Platinum membership. Each is comprehensive and logical, making it simple for members of your team to follow. These resources will dramatically speed up how fast you can implement improvements in your business, therefore boosting its productivity substantially. They also reduce business risk by lessening dependence on particular personnel, as the systems can be shared with others in your team. And because our Blueprints equip your people with the latest tips and ideas, you gain a signiﬁcant strategic and competitive advantage in the market place. Apart from gaining faster results today, having robust, effective systems in place also multiplies the longer-term value of your business. They’ll make such a tangible difference to the ease with which your business operates, you’ll soon wonder how you ever managed without them. Business Blueprint

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A BREATH OF FRESH AIR FOR BUSINESS OWNERS... By now you’ve seen that Business Blueprint is like no other business building program. It will recharge and inspire you. It will quickly leverage your capability through the vast array of cu ing edge tools and strategies you’ll discover. And immerse you in an environment that lets you see much bigger possibilities – and equips you with the knowledge of how to bring them to life.

Business Blueprint

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AT A GLANCE: ALL THE EXTRAORDINARY BENEFITS YOU’LL GAIN

HERE’S A SUMMARY OF THE AMAZING VALUE YOU RECEIVE AS A BUSINESS BLUEPRINT MEMBER: Blueprint Conferences - Held 4 times per year (strategically spaced 90-days apart), these Closed Door Private 2 Day Events will greatly accelerate your business success. Featuring a range of world class experts, you’ll discover the insider strategies to achieving massive ﬁnancial success in your business. These events are amazing and also provide an excellent opportunity for networking with fellow high calibre business owners and entrepreneurs.

VALUE

BLUEPRINT GOLD

BLUEPRINT PLATINUM

Business Blueprint Summer Conference is held each year in February. The theme for this Conference is “Create Cashﬂow”.

$6,995

YES!

Business Blueprint Autumn Conference is held each year in April. The theme for this Conference is “Optimise Online”.

$6,995

YES!

Business Blueprint Winter Conference is held each year in July. The theme for this Conference is “Simple Systems”.

$6,995

YES!

Business Blueprint Spring Conference is held each year in October. The theme for this Conference is “Productive People”.

$6,995

YES!

NOTE: These 4 conferences are so much more than just ‘Talk-Fests’. They include Q & A time with our panel of experts, intimate round table discussions and designated networking time to create new joint ventures and strategic alliances with fellow high powered entrepreneurs and business owners. Plus on the 2nd day we’ll spend two hours helping you develop your “Busines Vision” and your “90 Day Action Plan” - this way you leave with a step-by-step plan of exactly what to do next. Audio Files & Online Video Recordings of ALL Blueprint Conferences - You’ll never miss a beat as you can review and study the materials. Plus they’ll become part of your library for future reference.

$4,995

YES!

12 x Live “Business Foundations” Webinars - Held on the ﬁrst Thursday of every month, these webinars cover the fundamentals to business success. Furthermore they’re highly visual and you get to see exactly how each strategy works live, from the comfort of your home or ofﬁce.

$2,400

YES!

12 x Live “Business Mastery” Webinars - Held on the third Thursday of each month these Webinars, conducted by some of the most successful entrepreneurs, will walk you step-by-step through dozens of business growth strategies. Plus you’ll have the rare opportunity to ask the experts your questions and get answers in real time.

$2,400

YES!

All Of This FAR Exceeds Your Investment But To Make Your Decision Even Easier We’ll Give You These BONUSES Full Unrestricted Access to my.BusinessBlueprint.com - This is a very special website offered exclusively to Business Blueprint Members. Inside a secure area you’ll discover over 500 Videos covering 70 different topics including: How to rank #1 on Google, how to succeed with social media and exactly how to build systems in your business.

$10,000

FREE

Access to Your Own Business Blueprint® Consultant - As a member of Business Blueprint we want to ensure that you have the support you need to get results. So if you get stuck or need extra help, simply send your Business Blueprint Consultant an email and they’ll reply to you.

$5,000

FREE

50 x World-Class Book Summaries in both Text and Audio formats. We make it easy for you to ‘get the gold’ from all those business books you know you should be reading - but just don’t have the time! Included are some of the best business and self-help books of all time and you’ll learn from greats like Richard Branson, Bill Gates, Anita Roddick and more.

$2,170

FREE

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CONTINUED

Business Blueprint

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HERE’S A SUMMARY OF THE AMAZING VALUE YOU RECEIVE AS A BUSINESS BLUEPRINT MEMBER: Surprise Bonuses - Throughout your year of membership you’ll receive an entire library of extra business building resources that we haven’t revealed to you yet. These products, worth thousands of dollars, will have a dramatic effect on the speed at which you can implement and they’ll keep you on the cutting edge.

VALUE

BLUEPRINT GOLD

BLUEPRINT PLATINUM

$5,995

FREE

Platinum Members Receive Everything In Gold Plus All Of The Following Additional Benefits Business Blueprint “Master-Class Days” - Held directly BEFORE each Blueprint Conference you’ll spend an entire day with a Superstar Entrepreneur. This will be your chance to gain unprecedented access to individuals who often charge $10,000 per day for their expertise. During a full day they’ll have the time to go deep into their unique success formula, and you’ll discover the exact strategies used to make millions of dollars every year, whilst still enjoying a great lifestyle. These days are designed for businesses looking to grow fast and are not to be missed. PLATINUM: Blueprint Master-Class is held before the Feb Conference.

$3,995

YES!

PLATINUM: Blueprint Master-Class is held before the April Conference.

$3,995

YES!

PLATINUM: Blueprint Master-Class is held before the July Conference.

$3,995

YES!

PLATINUM: Blueprint Master-Class is held before October Conference.

$3,995

YES!

Business Blueprint “Round Table Days” - Directly AFTER each Conference you’ll have exclusive and intimate access to our team of over 15 business mentors - each an absolute expert in their field. This will be your chance to get direct and hands-on guidance around your business issues. NOTE: This is not just a day to talk, it’s a day to make decisions and get work done with the experts. The net result is these days accelerate your growth exponentially. PLATINUM: Round Table Day is held after the February Conference.

$5,000

YES!

PLATINUM: Round Table Day is held after the April Conference.

$5,000

YES!

PLATINUM: Round Table Day is held after the July Conference.

$5,000

YES!

PLATINUM: Round Table Day is held after the October Conference.

$5,000

YES!

PLATINUM: Special Invitation to “Exclusive Networking Event” - This will be your opportunity to network with some of the best business minds in the country and gain valuable insights that would normally cost tens of thousands of dollars.

$1,500

YES!

$55,000

YES!

$60,940

$153,420

$9,995

$14,995

$995

$1495

$50,945

$138,425

PLATINUM: Over 100+ One-Page Blueprints™ - Imagine how amazing it would be to have over 100 key business processes summarised into just one page? Well that is exactly what we have done for you. Having cost us over $55,000 to produce these Blueprints™ are a goldmine. Not only will they dramatically improve the speed of implementation, but they will add tens of thousands of dollars in strategic value to your business.

YOUR TOTAL VALUE SINGLE INVESTMENT & GET 2 MONTHS FREE (SAVE $1745) OR... EASY MONTHLY INSTALMENTS YOUR TOTAL SAVING 34

Business Blueprint

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WILL IT WORK FOR ME? Business Blueprint has been the catalyst for success for hundreds of business owners over the past 5 years. Spend a moment looking at our case studies and you’ll see a multitude of examples where business owners have created huge improvements by applying the insights they’ve learnt at Business Blueprint. Many have doubled or even tripled their

profits. Others have created significant new and recurring sources of revenue. And many have regained their spark, and loosened the business’s stranglehold on their life. This has allowed them to take regular holidays – sometimes for the first time in years. Because of our track record of success, we’re confident that Business Blueprint offers

massive value for anyone in business who’s open to new ideas, and who’s willing to roll their sleeves up and implement the ideas they’re exposed to in the program. So, if you’re tired of constantly struggling and failing to get the results you deserve, Business Blueprint is the fast way to break through, and create meaningful and enduring success.

WHO IS BUSINESS BLUEPRINT FOR? With an ever-expanding list of success stories from our members, we know our program works. And while we know Business Blueprint can create stellar results in all types of businesses, its success ultimately comes down to the attitude and determination of each participant and the actions they take. Business Blueprint is ideally suited to business owners who have an entrepreneurial spirit. Typically they already own a small to medium size business, or they have an idea for a business they would like to establish. People who ﬂourish in Business Blueprint are willing to embrace new ideas.

They see the immense value to be gained by having smarter strategies around their cashﬂow, online presence, systems and people. They are also willing to roll their sleeves up and do what needs to be done to ingrain these strategies in the fabric of their business. If you’re lukewarm about change or unsure about committing to the work it will take, then Business Blueprint is not for you. To make the most of the amazing value that’s on offer, you need the motivation and drive to dream big – and to do the work. And if you do, you can look forward to enjoying one of the most remarkable and productive years of your life.

SO YOU’RE READY TO GET STARTED? THAT’S AWESOME! We’re really excited to welcome you aboard!

tap into a vast number of ready-made

You’re about to embark on a life changing

resources that give you quick and effective

adventure that will inspire possibilities you

results.

never imagined.

And you’ll rekindle your passion for

You’ll attend adrenaline-charged events

business while reclaiming a sense of

packed with game-changing ideas. You’ll

balance and fun in your life. Business

Blueprint is designed to give you the fuel, clarity and community you need to build a better business – which in turn leads to a better life. We’re here for you each step of the way and look forward to seeing all the remarkable results you achieve in the year ahead! Business Blueprint

S P E C I A L E D I T I O N : F O R F O R WA R D -T H I N K I N G B U S I N E S S O W N E R S

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HOW TO GET STARTED Getting underway with Business Blueprint is easy. Simply head to BusinessBlueprint.com/Join and complete the details. Alternatively, you can hand your completed application form to a Business Blueprint consultant, or send it by email to support@BusinessBlueprint.com

Business Blueprint

Once we have processed your application, your Business Blueprint Consultant will be in contact. During the call, they’ll discuss with you your goals for the programs and any speciﬁc challenges you currently face. You’ll be given some guidance to help you begin gaining value, even before you attend your ﬁrst live conference.

IN THE MEANTIME, IF YOU HAVE ANY QUESTIONS PLEASE CALL US ON 1300 782 734 (WITHIN AUS) OR +612 9098 4500 (OUTSIDE AUS) OR EMAIL US AT SUPPORT@ BUSINESSBLUEPRINT.COM