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Sqles Trqining Seminqrs

Sales training seminars for lumber wholesalers. commission and millmen are being conducted during December in major cities throughout the country under the sponsorship of the NationalAmerican Wholesale Lumber Association, according to the association's J. J. Mulrooney.

"Increased sales results by men taking this course in the three years we have offered it have been phenomenalo" he said, "ranging up to as high as 550/o over 'pre-seminar' selling."

The one-day seminars, costing $25 per registrant, are conducted by nationally-known sales management expert Sidney Edlund. Seminars are already being held in these Western cities: Portland, Oregon, Dec. 2; and San Francisco, Dec. 3. Seminars may be scheduled in any additional city where 15 or more registrants are secured.

Applications may be obtained by writing to National-American Wholesale Lumber Association. 180 Madison Avenue, New York, New York.

Joint Hordwqre - Lumbermqn Show

A hardware association and a lumbermen's group have finally gotten together to stage a joint show.

The result may well be "the country's largest display of building materials, hardware, and housewares." George V. Stein, president of Currell Lumber and chairman for the 77th annual convention and show of the Southwestern Lumbermen's Association, (Ark., Kans., Mo., Okla.) thinks so.

His association and the Western Retail Implement and Hardware Association will combine their conventions and show in Kansas City's (Mo.) municipal auditorium on January 2l-23.

Seqrs Add-A-Room Test Plqn

"Now you can bu.v a new room at Sears."

That's the headline in a newspaper advertisement recently run by the Sears, Roebuck & Co. store in Sacramento as part of a test of the American Plywood Association's Add-a-Room program.

As of early this fall, Sears had sold about six jobs averaging $2,500 each" according to APA. Prior to starting the program last NIay, Sears engaged Herbert Richheimer, head of Home lmprovernent Marketing Consultants, to conduct a two-day sales training course for Sears personnel and outline operational procedures for the remodeling department.

William M. Dickson, of APA, described the venture as a new one for Sears, ooNormally Sears features and sells fast-moving items requiring less of an investment," he said. 'oWe helped them set up a test program that would be applicable on a nationwide basis if it proves worthwhile."

US Plywood Chip Plqnt

One of Oregon's largest forest products manufacturers, United States Plywood Corporation, has announced plans to market wood chips to the Far East.

Under agreement with Mitsubishi International Corporation, US Plywood is embarked on an important by-product addition to its Gold Beach, Oregon plant and modifications to other company locations in southwest Oregon to permit conversion of sawmill and plywood plant residues to chips for ultimate conversion to pulp and paper.

"Up to this time our mill residues were necessarily burned for disposal," Wells stated. "This $I million investment will permit new utilization of raw materials, a result of cooperative engineering studies with Mitsubishi International."

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