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Thrifty Retqilers Pick Up at Carlood Prices From Our Wsrehouse

wirh Iumber

Aborigine Lumber Announces Merger

_ Mendocino, Calif.-Merging of the Aborigine Lumber Co., the Mendo-Coast Lumbtr Co., and the Mendocino Truck Lease Co. into one corporation, effective August 1, 1960, was announced early in September by company officials.

Officers of the new organization, whose offices are located in the Hardell building, are James B. Rogers, president; Jack Bouldin, vice-president, resources ; William- J. Knudson, vice-pre_sident, sales; Jack Tarason, vice-president, spe- cral sales ; O. N. Eubanks, vice-president, superintendent of manufacture; M. B. Giesy, vice-president, production, and Harry Calbom, secretary-treasurCr.

_ Aborigine Lumber Company began operations in the Fort Bragg area in January IgSZ. ln-tg5Z it acquired all the stock of the Mendo-Coast Lumber Co. and, in 1958, acquired all the stock in the Mendocino Truck Lease Corp. The company operates a mill four miles south of Foit Bragg on Gibney Lane, a mill two miles north of town, and a cut-up and prefab plant in the Fort Bragg city limits.

Daily production is 250,000 feet. They also operate a fleet of trucks for deliveries to California customels. Additionally, the company owns and operates a cattle ranch in the Yakima Valley in Washington, and headquarters for the firm in Longview, Wash.

(Tell them Aou sau it in The Catifornia Lumber Merchant)

Flnal plans for the American Ifardboard Aseociatlon's "Plus Values" publlc relatlons and advertlslng prog'ram were completed at a recent meeting of the group's Promotlonal commlttee. Attendlng wero

Eqrl M. ond Eqrl K. Bleile Stort New Wholesqle Lumber Business in Sqcromento

Sacramento's newest wholesale lumber and plywood products concern, a father-son partnership of Earl M. and Earl K. Bleile, has been formed under the name of Earl Bleile Forest Products Co., P.O. Box 4265, T&C Station. The new firm occupies the same ofrces formerly used by Earl K. Bleile during his two-year association as Northern California representative for ParrThomas Lumber Company, which has since discontinued its Sacramento branch.

, Earl M. Bleile (right) brings 40 years ,. of lumber experience into the new company, the last 14 years as g:eneral salesmanager of the Roseburg Lumber Company. A na, tive of Indiana, Mr. Bleile started his lengthy lumber career in 1920 as a stenographer for the old Oregon American Lumber Company at Vernonia, Oregon. He moved up through that organization to the shipping department as tallyman, then to timber dock foreman, shipping clerk and other supervisory positions until March 1932, when he accepted a position as assistant salesmanager for Westfir Lumber Company at Westfir, Oregon.

Bleile later became salesmanager of Westfir, where he remained until February 1943 when he joined Frigham Lumber Company as salesmanager, a position he held with the successor company, The Robert Dollar Company, Glendale, Oreg:on, until joining Roseburg in February 1947.

Earl K. Bleile was born in Carson, Louisiana, within earshot of a sawmill whistle, and was only six weeks old when the family moved to Vernonia, Oregon. A'47 graduate of Oregon State College, Earl saw service as a radar-navigator on B-29 Bombers in both WWII and the Korean War and began his lumber career in 1947 with Sterling Lumber Company. After several years with Sterling, working in difrerent capacities at several of the company's branch yards, Elarl entered the wholesale end of the business with Superior Lumber Sales Co, at Sacramento during 1952. He remained with that flrm as a trader and salesmanager until late 1957, when he and Harry Finney opened the Sacramento ofrce for Parr-Thomas Lumber Company of Elugene, Oregon.

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Biesest Sales Potential in Years! Solana's new SSS Cedar Paneling ir-T"tin-l.ooth machine pre'finished in depth to cut finishing tosii up to 8O%ot Actually'reduces the 6 finishing steps formerly iequired to one linele finish coat! Luxury wood paneling at huge sliincJto help voui customers build more house for less money!

SoiJnZ grano'Super Satin Surface Cedar Paneling means sales for you!

Bie Sales Development Program ls Pre'Selling Your Customers!

So'iana's Ed. Heaine is conducting a full'time sales development broeram with architects, designeis, builders and contractors in [neios Angeles area. All sales are through established local retail lumber dealers onlY.

FOR THE FULL SUPER SATIN SURFACE STORYin the Los Angeles area, call Ed. Hearne, REdwood 7-6691' Corona. . In san Diego & lmperial Counties, phone Solana Cedar & MillinS Co., BElmont 4'3437 or SKyline 5'1131 ,.sotana Brand" is the trademarkofr"r::,T:atli:t satin surrace cedar Panelins

SOLANA CEDAR & MILLING COMPANY

Earl men. They are also the brother and father, respectively, of Harry Eleile of Arrowhead Lumber Co. in San Bernardino

New WCIA Grqdes & Uses Book

Detailed and easily understood information on the Grades, IJses and Specifications of West Coast lumber is available in the West Coast Lumbermen's Association's new 20-page booklet, printed in black and brown and the standard 8f"xll" size.

The species of the Douglas Fir Region-Douglas fir, West Coast hemlock, Western red cedar, Sitka spruce and White fir-are covered at length, with descriptions and photographs of typical grades and patterns of finish lumber, siding, boards, framing, joists and planks. Conversion tables are included for both construction and finish lumber, giving the conversion from FBM to square footage and lineal footage to FBM.

Illustrations of drop siding, ceiling and paneling patterns help the buyer or specifier see what he is p_rescribing.

The latest information on stress grades for construction

Plywood bank and single sheet handling are simple operations when J-F "end loader plyRacks" are in your warehouse. Practical design and "stand up" structural steel construction (in 8', 10'and l2'heights) gives you custom quality and complete utility at a truly reasonable price.

Let Johnson-Flaherty show you how to accommodate as many as 220 ditterent types ol plywood in just 100 linear feet.