StunlurD T';umber @ompnn?, llnt.

5UGAR, PINE INCENSE CEDAR

8733 Sunser Blvd.

los Angcles 46, Galie Oleondcr 5-7151

Slncc l9Ol

Representing Pickering Lumber Corp. ord tflcsf Sidc lunrber Go. ard olhcr Rcliobfc Sources

Col-Pqcific Redwood Shows Its Wores on Own Building

Cal-Paciflc Redwood Company's unique new office building near Arcata., California, demonstrates by example the many uses of Redwood for both exterior and interior walls.

The building exterior, which greets the visiting customer, is a rich "redwood-and-gray" of sanv-textured boards and groove- set off by flagstone planter,beds fiIled wih evergreen and variegated shrubbery. fnside, a room-to-room tour presents the visitor with a variety of Redwood wall textures and finishesy including rustic, smooth, saw-textured and combed surfaces-using boards, siding and pattern cuts.

The dramatic result of glamourizing Cal-Pacific Redwood in the home ofEce has impressed not only customers but also the employes of the company. From mill men to salesmen, everyone at Cal-Paciflc now has more pride and more knowledg:e of the importance of quality and texture in the finished Redwood product.

Mel Bode of Elureka, California, was the industrial desig:nerdecorator for the Cal-Paciflc offices.

Manufacturers of QUALITY prodacts . . . Wholesale onlg!

B & J JAMBS for Every Purpose

lnlerior & Exterior tombs Finger Joinf or Solid

50uD EXTERIOR JAMBS

Species:

DOUGLAS FIR

PONDEROSA PINE

HEMLOCK

PLASTER JAMBS

DRY WALL JAMBS

WARDROBE JAMBS

RABBETED EXTERIOR JAMBS

FACE JAMBS

Cut-to-Size Lumber for lndustrial and Furniture Manufacturers

All fambs Sanded Straight{ine Ripped

All Specifications

Competitively Priced

Eastern Shipments a Specialty

Modern, Up-to-Date Milling & Production Facilities

All stock items available for local or national shipmentl{o Delay!

Adjacent to all Freeways

B & ' DOOR IAMB CO.

Manuioclu?ct ol Quality Jambs 2440 ARROWntlL AVE., IOS ANGETES 23, CAtlF.

"You Put Profrt in Your Pockel When Yo.t Coll "

ANgelus 8-t 83I FINGER JOINT INTENlOR JA'IABS

Whiring.Meqd Builders' tlqrket Storts New Reloil Brqnch in El Coion

San Diego.-Construction was underway last month on a new retail branch of the Whiting-Mead Builders' Market at 444 F-letcher Parkway in El Cajon, Calif. It is planned to eventually become the main distribution point for the firm's four other stores and yards. Officials said the 6,000-sq. ft. lumber and building materials facility should be ready to open shortly after January 1.

Initial construction plans called for a one-story building, with a 4,500-sq. ft. warehouse to be added later. Parking space for about 100 cars is being provided. The branch, which will replace the store now located at the northeast corrrer of West Main and Chambers street, will emphasize self-service trade.

It will be fully equipped to accommodate do-it-yourselfers, contractor sales, general retail and home-improvement trade, and will offer complete packages to home builders. Whiting-Mead executives said the latest in retail lumberyard ideas are being incorporated in planning the new El Cajon site and store. Research into methods, materials and equipment to increase customer convenience will be reflected in the new self-service store arrangement.

Preferred Theatres, Inc., which operates a theatre east of the present Whiting-Mead yard at 412 W. Main in El Cajon, recently purchased the lumberyard site but announced no plans for its immediate use.

Ford Wholescrle Locoles NoGol Brcrnch

F ord Wholesale Company, of Los Angeles, recently opened a Northern California building materials warehouse at 220 San Jose Avenue, San Jose, which will be managed by Dick English.

Undoubtedly the surest way to create a "recession" is to start talking about the possibility of having one. It is loose talk, not economic conditions, that starts depressions.

Much too much talk on that silly subject has been done during the presidential election campaign. History proves

Thanksgiuing is truly an American trad,ition tVe haue, therefore, chosen tbis as the appropriate tinze to tbank you for your friendsbip and good will.

May you haue a nzost enioyable Holiday Season and a full rneasure of prosperity in the Neta Year

Strcble Lumber Compcrny

Ocrklcrnd, Cqlifornic

BY JACK DIONNE

beyond a doubt that depressed business conditions generally come from wagging tongues. ***

There is a little rhyme that goes: We don't know what the bankers say, But times are getting tighter; We got it from the garbage man, That cans are getting lighter. ***

And garbage men are about as good authority as the hard times or recession talk that comes along can usually claim.

Two theatrical critics walked side by side from the theatre after viewing the opening of a new play. Said one: "It stinks." Replied the other: "I don't think it's that good"t rN. *. t€

Some recent philosopher seems to have uttered a fine truth when he said that what Russia needs is to trade the philosophy of Karl Marx for that of Groucho Marx. *1.{.

"Thank God every morning when you get up that you have something to do that day that must be done, whether you like it or not. Being forced to work, and forced to do your best, will breed in you a hundred virtues which the idle never know." -Lowell.+!F:$

"If a man is determined to make a noise in the world, he is as sure to encounter abuse and ridicule as he who gallops furiously through a village must reckon on being followed by the curs in full cry."-Sir Walter Scott. ***

There is a famous old-time adage that said: "It isn't luck -it's pluck; it isn't inspiration-it's perspiration; and genius is only a fancy name for hard work."

There is a Tibetan -"ri.r""Jna Jn"a ""r": "To be satisfied

Representing: BROWN BROS. LUMBER SALES, Inc. Grants Pass, Oregon with a little is the greatest wisdom; and he that increaseth his riches, increaseth his cares: but a contented mind is a hidden treasure, and trouble findeth it not."

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And there is a Chinese proverb that goes like this: "If you would be happy for three hours-get drunk; if you would be happy for three days-kill and eat a pig; if you would be happy for three months-get married; but if you would be happy for the rest of your life-become a gardener."

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Mark Twain said: "The man who does not read good books has no advantage over the man who can't read."

*.*:F

Amos Parrish said: "There never was, nor ever will be. a smart liar."

Ooklond Hoo-Hoo Christmqs Porty-Dec. 19

Bill Johnson, president of Oakland Hoo-Hoo Club 89, has ap- pointed F rank Timmers, Strable Lumber Co.. chairman of the club's annual Christmas Party for 25 deserving kiddies from the Oakland Boys Club. The event will ta.ke place at the Claremont hotel in Berkeley, the evening of December 19, and all members are urged to unite behind this worthy project.

Blue Diomond Division fo Distribute Atlos Steel Srud Compony Producfs

Edward Marks, president of Atlas Steel Stud Co.. Inc.. and Leonard Ross, vice-president of Blue Diamond division of the Flintkote Company, jointly announce that Blue Dia_ mond will act as exclusive distributor of the complete line of Atlas steel products. Sales will be made by the illue Diamond sales force through regular channels bf distribution.

The patented Dryco Nailable Systems and Acoust-A-Bar Nailing Channels are_ popular and well-established products developed a_nd ma_nuf-actured !l Atlas. Other items present- ly pro-duced for_ the building industries include a cbmplete line of steel studs, and a wide range of corner beads, casings and screeds, and other metal accessories for the lathing an'cl plastering trades.

r_Th9 capacity of the Atlas manufacturing facility in Huntington Park,has been increased by plant expansion and the addition of new equipment. Service and engineering staffs are available to provide complete services to builderi and architects. The company believes that only close attention to customers' needs and problems can lead to solutions that are of real benefit to the industry it serves.

Both companies feel that the operations of the two organizations complement each other and .ivill provide for better and more efficient distribution to the trade.