New Sales ldeas

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New Literature

proximately 18" wide by 16" deep with a die-cut to hold a one quart can of this very popular floor tile adhesive. The display illustrates the ease with which tile can be installed using Fast-Set Adhesive. As pointed out on the display, this adhesive can be applied by brush, paint roller or trowel.

New Standards For Wood Windows Available

Space-saving Ceiling Tile Selector, developed by 'Ihe Celotex Corporation, dresses up dealer's store, speeds tile selection and stimulates extra sales. Six-f oothigh swiveled Selector, with removable legs for wall mounting, holds ten different Hush-Tone Designer ceiling tiles inside protective acetate. Slim contemPorary design takes uP minimum floor area, encourag€s customer inspection and Permits easy selection. Other ceiling tile sales aids for dealers, including ad mats, descriptive brochures, contractors' portable tile kit and 3'x 5' Ceiling Section, are available from The Celotex CorPoration, 120 S. La Salle Street, Chicago 3, Illinois.

A new heavy-dutY electric truck designed for narrow-aisie operations is illustrated and described in literature now available from The Raymond Corporation. The four-page brochure shows actual on-the-job Pictures of the truck in action and gives special pictorial attention to features of the new unit. Two direct-drive steering wheels and a unique steering linkage make narrow - aisle operation Possible. Servicing is simplified by having all working parts easily accessible. Photographs illustrate these features. Full specifications of all standard units of the "ReachFork" model are listed and line drawings show important dimensions. All design features of thc truck are adequately described. Write to The Raymond Corporation, 76-176 Madison Street, Greene, N. Y., and ask for the Heavy Duty Truck Bulletin #620.

Textured Textolite plastic surfacing has new advantages for a wide range of applications in homes, offices and schools, according to George Rassman, the department's director of design. Not only does the new surfacing have the appearance of a third dimension. but it also has the feel of textured material, he said. Mr. Rassman pointed out that the textured warm finish produces an even more realistic appearance in woodgrain patterns. It has also improved wearability, adding longer life to furnishings that must be stylish, durable, not glass-like.

Another characteristic of the new finish is the virtual elimination of objectionai glare. This is particularly desirable for table and desk top applications. fn addition. Textured Textolite laminated surfacing does not show fingerprints or smudges as readily as conventional finish plastic laminates. This is an advantageous feature for walls, doors and other vertical surfaces.

Textured Textolite surfacing is available in selecte{ colors and patterns, including solids, mists and grains in standard sheet sizes.

New California distributors for Textolite are The Coralite Company, Los Angeles; Western Wholesale, San Bernardino, and Case Products Company, San Diego. In addition, Neil Billman, General Electric Company's Laminated Products department's Southern California representative, announced that the Ray Lumber Company, Phoenix, has been appointed a distributor for Arizona.

TILE-TEX FEATURES NEW FAST-SET ADHESIVE DISPLAY

A new counter display featuring Tile-Tex's non-fl ammable, non-toxic brush-on. Fast-Set Floor Tile Adhesive is now available from The Flintkote Company. The colorful, red, white and black display is ap-

Fast-Set, one of Tile-Tex's complete line of adhesives for flooring, is especially designed with the "Do-It-You,rselfer" in mind. It contains latex and is excellent f,or installing vinylasbestos, asphalt and flexirble vinyl tile safely and quickly. With Fast-Set, tile can be laid almost immediately and up to several hours after it has been applied.

The display can be obtained from your Tile-Tex distributor or representative.

WELDWOOD PREFINISH,ED HARDWOO.D in tones to match United States Plywood Corporation's full line of prefinished paneling, is now available. Eight patterns including casing and apron, stool, base, shoe, cove, corner rbead and cove and inside corner stop, are faithfully reproduced in eleven wood tones. Weldwood factory-finished moldings are precision-milled so that sawing proper lengths and angles are all that is required. They eliminate time-consuming mixing and matching on the job, assuring better workmanship at less cost. U.S. Plywood's variety of prefinished hardwood trim, now means one-stop customer shopping, offering a complete package of Weldwood Pre6nished Paneling, Prefinished Hardwood Trim, Putty Stiks, Trim Stain and Weldwood Contact Cement.

Printed copies of four recently revised Commercial Standards for Wood Windows have just been made available, according to the Commodity Standards D'ivision, U.S. Department of Commerce. The four new standards are: CSl63-59, Ponderosa Pine Windows, Sash and Screens ; CS190-59, Double-Hung Wood Window Units; C5204-59 Wood Awning Window Units, and Projected Awning and Stationary Sash Units; and CS20559, Wood Casement Window Units.

These revisions were requested by the National Woodwork Manufacturers Association, CS163-59 became effective for new production on February fr, 1959, and the other three standards became effective on February 27, 1959. These standards were established by the voluntary endorsement of producers, distributors, and users. They include minimum material and construction ,requirements, as well as methods of assembly, grading, glazing, and testing. Trade terminology is defined, and means for labeling all products which comply with the standards are describec.

Copies of the 1959 editions of CS163-59 at 20 cents, CS190-59 and CS204-59 at 15 cents, and CS205-59 at l0 cents are now for sale by the Superintendent of Documents, Washington 25, D.C.

NEW BFG TIRE MAY INCR.EASE MILEAGE

22O/O

A new tire that. when half worn out, stiil will have traction equal to that of most conventional brand-new tires was unveiled by The B. F. Goodrich Company, which claims that the new tire "ought to increase the rnileage of the average motorist ZZVo over conventional tires of the type that come as standard equipment on new cars." The new tire will be on sale throughout the South and Southwest in October. National distribution will follow later in the year. The tire, called HT Silvertown, will be priced at l0/o above standard equipment tires, but 25 to 50/o below other "oremium" tires.

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