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Mosonite Prize Contest

More than 20,000 Masonite dealers, wholesalers and their emlloyees are receiving entry blanks in Masonite Corporation's o'Match-n-Win" TV commercial contest in which an estimated 40,000 persons will be eligible to win the grand prize, a Ford Mustang or color television sets.

Winning numbers will be ooclued" on the Johnny Carson o,Tonight" programs of Dec. I, 7 and 16, when a new series of commercials will be presented. Contestants with a number matching one shown in the commercial opening will win a color TV set upon receipt of a telegram claiming his number matches the one ttclued.tt

These winners can qualify for the grand prize by completing the statement in 25 words or less: o'Masonite's national TV commercials are effective because . ."

Dealers and wholesalers will send the entry blanks bearing their own and employees' names and home addresses to Reuben H. Donnelley Co., which then will notify entrants of their assigned contest number. Full details are available from Masonite sales representatives.

Bruce Jqcobsen Heqds Ooklqnd Club

Sun Valley Lumber Company's Bruce Jacobsen was elevated to the presidency of Oakland Hoo-Hoo Club 39 at the club's Annual Election Nite fracas September 20. Bruce will be assisted during the coming club year by vice.president Jack Koepf of Peerless Lumber, secretary-treasurer Eldon Worthman of Western Dry Kiln, and sergeant-at-arms Al Mury of Evans Products.

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New directors elected for another year's hitch include: Ralph Boshion, Castro Valley Lumber; Milt Cook, Eastshore Mill & Lumber; Bob Gerhart and John Pearson, both of Pearson Lumber Co.; and Bob Macfie, Kilgore Lumber, San Rafael.

Veteran hardwood lumberman Jim Overcast was also singled out for distinction at the meeting and a unanimous vote bestowed a honorary life membership on the ailing past president. Jim joins Lew Godard and Carl Moore in the honorary membership circle.

The next meeting of Oakland Hoo-Hoo Club 39 will be on Monday evening October 18, again at the Villa Peluso, Ross Hafiner of WWPA headlining the Forest Products Week nisht.

Forestry Exhibit Plqnned

The incorporation of The Forestry Building, Inc., to plan, finance and build a new forest industries exhibits center in the Portland area, has been announced by Charles W'. Fox, president.

It was founded, Fox said, in response to widespread public demand for a center to replace the Gallery of Trees which burned in 1964. Known as the "world's largest log cabin," the Gallery of Trees had beerr one of the Pacific Northwest's major tourist attractions. It also served as a center for wood product and forestry exhibits. Each year, thousands of school children had visited the building.

"We plan to finance and erect an even greater educational center which will attract outstanding forestry and wood products exhibits from all areas of the countrv"" Fox said.

Members of the founding committee are: Henry E. Baldridge, John S. Brandis, Robert F. Dwyer, James L. Buckley, Robert P. Conklin, William D. Hagenstein, Edmund Hayes, Harold A. Miller, Thornton T. Munger and Monford Orlofi-all prominent men in the forest products industry.

John S. Forrest, a consulting forester in Eugene for the past nine years, has been named executive director.

Other ofrcers are John Brandis, chairman of the board; Edmund Hayes, Harold A. Miller and Robert F. Dwyer, vice presidents; Robert S. Miller, secretary; and A. E. Grantham. treasurer.

Pockoged Lumber qnd New RR Cqrs

Packaged lumber, the biggest transportation advance for this building material in the past 50 years, is gaining momentum every day; and railroad car builders are introducing new super flatcars to handle the packaged shipments more efficiently.

[teyerhaeuser Company, a leader in introducing flatcar shipment of dry framing lumber four years ago, reports that about thirty percent of its dry dimension now is going to market on flatcars as Shed-Pak wrapped unitized lumber. At least fi{ty other lumber manufacturers supply unitized lumber to their customers.

The new flatcar is 62 feet long, has special bulkheads at the ends, special Brandon tie-down chains to secure the load, and special load-cushioning devices to so{ten the ride.

The first shipment was 59,426 feet of engineered K-D dimen' sion, although subsequent loads have averaged about 75,000 feet.

It traveled at speeds up to 68 mph, was subjected to wind, rain, snow and usual freight train impacts both on the line and at switching stations. The shipment arrived at St. Paul entirely free from damage to the lumber and free from any serious damage to the protective wrapping.

Just as important, initial shipments show major savings in un' loading time. R. W. Robbins, director of lumber packaging for Weyerhaeuser Company, reports that packaged lumber can be unloaded from the new car with a li{t truck in less than hal{ the time from boxcars.

He adds that unloading packaged material from the new car requires only about a tenth as many man-hours as needed to un' load by hand a boxcar that has been loaded piece'by'piece. It is believed that time is saved in unloading the big new car as against unloading smaller, conventional flatcars, but no comparative figures are yet available.

These cars, and other similar ones made by other car builders, do show that further reductions in the cost of transporting lumber and handling it at dealer yards may be just around the bend.

Steel Stropping to Denio

Denio Bros. Trucking Company of Reno, Nevada, was recently named West Coast distributor for Delta Steel Strapping which is manufactured in l(/est Germany. Warehousing will be at Loyalton, California" where Feather River Lumber Company uses the Delta strapping extensively. Tony Denio heads the big trucking company which operates a fleet of trucks in California, Oregon and Nevada.

500,000 Color Ads Promole Wood

More than half a million colorful ads will promote various uses of wood to southern California builders during 1965 and '66, the Wood Information Bureau of So. California has announced.

The program consists of a series of six full-color two-page ads featuring a particular use of wood:' windows, doors & woodwork, wood floors, wood walls & ceilings, wood roofs, wood sidings, and engineered and laminated beams. The back of each ad lists firms supporting Wood Information Bureau, sponsors of the program, Each advertisement has been prepared with the builder in mind, stressing sales value and the home-buyer appeal of wood and wood products in the homes he builds. The builder is invited to write WIB for technical and general information. The series will appear in most leading builder and architect magazines.

Reprints wili be made available for usle at the point.of-sale, in mailing programs, and as hand-outs.

Cooper, Davis & Company, the advertising agency responsible for the Wood Information Bureau's advertising and promotional program, points out that the series was made possible only through the cooperation of other national and regional lumber associations which supplied the materials necessary to reproduce the illustrations used in the ads.

ooThis program is a fine example of cooperation among organizations promoting wood and wood products. Without their help we never could have prepared this local promotional program, which is the first of its kind in the United States," stressed Jim Cooper of the agency. The cooperating associations were: Ameri. can Institute of Timber Construction, California Redwood Association, National Forest Products Association, Ponderosa Pine Woodwork Association, and the Red Cedar Shingle & Hand-Split Shake Bureau.

The series will start in November issues of several magazines, and will continue bi-monthly in each into the fall of 1966. Companies interested in reprints may write the Wood Information Bureau of Southern California, llll Wilshire Blvd., Los Angeles, California 90017.

Celotex Completes Move

Celotex Corporation has completed its corporate head{uarters move from Chicago, Ill. to Tampa, Florida. The move was completed by 2l transcontinental vans transporting more than 225 tons of office equipment and records over 1200 miles.

Other Celotex facilities in the Chicaeo area have remained in their present locations. These includ" tlh" ,"r"ur"h center in Des Plaines and two regional offices in the Loop area.

New address for Celotex headquarters is 120 N. Florida Ave., Tampa, Fla. 33602.

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REPRESEl{TING:

Commodity Stqndqrds Proposed

In a move claimed to make its commodity standards program conform more closely to modern day consumer and industrial needs, the U. S. Department of Commerce has proposed new procedures for developing and publishing voluntary commodity standards. Comments received prior to September '30 were considered by the department.

When issued, the new procedures will represent a significant revision of current procedures, begun in l92l by Herbert Hoover as Secretary of Commerce. The program provides assistance to American industry in meeting a need for uniform standards through a voluntary cooperative program between government and industry.

The proposed changes in procedures resulted in part from recommendations made by the panel on engineering and commodity standards, headed by Dr. Francis LaQue, vice president of International Nickel. One of the recommendations of the LaQue panel was that the procedures of the commodity standards division be improved so that they will conform with the ,,consensus princi-- ple" for voluntary standardization employed by the piincipal private standardizing bodies.

Redwood Somple in Time Copsule

A l4-inch long slice taken from a recently-felled 200-foot California redwood tree will be entombed in the Westinshouse Time Capsule at the New York World's Fair October 16. T-ime Capsule D"y.

The sample, wrapped in polyethylene to guard it against contamination, has been delivered to Westinghouse headquarters in Pittsburgh, ?a., where the contents of the Time Capsule are being assembled. Seventieth Century archeologists hopefully will exhume the capsule as a record of present-day civilization.

Gqls Stoge Gorden Porty

Mabel Staser and her {riends NIr. and Mrs. McAdams acted as the hosts at a recent garden party staged by I-os Angeles Hoo'HooEtte Cluh No. l.

\'Iore than 20 lumbersals and their guests attendt'd tht' l'eekend get-together.

The club has -.cheduled its October meeting for tht' l lth at Anderson'-. Restaurant in NIalu,ood. Calif.

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Celotex Building Products-Ceiling

Tile, Roofing, Expansion Joint, Building Board, Sheathing and Hardboard

Filon-Reinf orced Fiberglass Panels. Rolls. Flatsheet

GAR0EN PARTY-club president Hazel Tandy (right at top left) chats with (L-R) Emogene Thomas, Mabel Askins and Ruth Arniand.-At upper'right is (L-R) Marguerite Dixon, Faye Bolmer and Laura Moulster. That's Hoo-Hoo-Ette founder Ann Murray (lower left). Enjoying the buffet dinner are (L-R) national president Donna Dean, and her mother, Mr5. Bill Bright, Sally Bissell, Ann Murray and Dorothy Miller.

Beqver Lumber Buys Cosket Co.

Ilcaver Lumbcr Co.. which sufir'rt'tl fire damagt-s to its San Leandro plant on May 30, recentlv purchased the 2ll acre operation oI Pacific Redwood Casket Co.. 55.5 Reed Avenue, Santa (llara. The joint annortncement was made by Fran Winkel, president of Beaver Lumber and Claude Reynolds, president of the long established Santa Clara casket plant. Oflicial takeover datt' rvas August 23, and it is expected that Beaver Lumber will he solidlv installed in its ncw home within 60 days.

Besides building a large new planing mill at the casket company site. Winkel plans to rcnovate the entire plant which has ovt'r two a('res of undercover storage and milling area. Operation of tht' casket plant will be continued with the lumber end of the business concentrated on the industrial, export and LCL trade. Full milling facilities arrd dry kilns u'ill hc a leature of the new plant.

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Henry Co.Roof Coatings, Adhesives

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Rylock-Aluminum sliding doors and windows

Burnie Hardboard

Kordite-Polyethylene

Arrow lackers and Staples ilichols AluminumScrew Grip

Nails

Revere Gopper & Brass-Aluminum Roll Valley

Reynolds AluminumReflective

Foil Metallation

Fortifibre Building Papers

Deco Steel Products-Metal Lath,

Mea/ns Contpl,ete

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